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The Profitable Graphic Designer

English, Arts, 3 seasons, 96 episodes, 1 day 22 hours 43 minutes
About
Welcome to The Profitable Graphic Designer Podcast. My name is Kady Sandel, and this podcast was brought to you by Aventive Academy – an online business education platform that helps brand, graphic, and web designers get more clients, increase their pricing, and build a profitable design business. You can find out more about starting and growing your freelance design business at aventiveacademy.com
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96 Attracting Design Clients on Instagram & TikTok with Kenzi Green

Welcome to another episode of The Profitable Graphic Designer podcast! Today, we’re talking about social media content creation with our guest, Kenzi Green. With her expertise in luxury brand and web design, Kenzi is the creative force behind Kenzi Green Design. Kenzi shares her experience and insights into crafting compelling content tailored to attract design clients. In this episode, you will learn: How Kenzi's background in design has shaped her approach to content creation and client acquisition. What to do when you don’t have clients and how she got a high-paying client + sent a $13k proposal after a few days of intentionally creating Reels. Strategies for developing a robust content strategy that resonates with potential design clients. Recommended tools and resources for streamlining the content creation process for design professionals. Kenzi's personal insights on the joys and challeng
27/02/202441 minutes
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95 Growing a Design Biz Through AI

Yes, this is written by AI and you can spot it miles away (if you have ever used ChatGPT) 😊 Get ready to supercharge your design and business game in this episode! I'm diving into the incredible world of AI and how it's a game-changer for designers like me. We're exploring the endless possibilities of harnessing AI in design and how it transforms the way we do business. You won't want to miss this! In this episode, I'm sharing design tips: How AI serves as an endless source of inspiration, helping you brainstorm and create unique design concepts effortlessly. Tips and tricks for using AI to master fonts in Illustrator and create stunning typography that stands out. The magic of generative fill and how it takes your designs to the next level, making them more dynamic and captivating. Discovering how to easily create eye-catching 3D mockups with the help of AI tools. A deep dive
20/02/202427 minutes 32 seconds
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94 The Client Pipeline Roadmap

Get ready, because in this episode, I'm unveiling the secrets to turbocharge your design business with an unstoppable client pipeline. As a graphic, brand, or web design business owner, I've walked the same path, and today, I'm sharing my tried-and-true strategies. Join me as I guide you through the art of Lead Generation – we'll explore how to reel in potential clients from various sources. Then, we'll dive into Lead Qualification, helping you spot the gold amidst the rocks. Next up, we'll discuss the art of Engagement, where you'll discover how to connect with your audience on a whole new level. After that, it's Conversion time – turning leads into loyal clients. But it doesn't end there; we'll explore Client Relationship Management and the magic of Retention and Referrals. Lastly, we'll dissect Analytics and Optimization to ensure your pipeline is always running at peak performance. Get ready to transform your design business and take i
13/02/202424 minutes 59 seconds
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93 Mastering Content Creation and Logo Design with Will Paterson

Join me in this exciting episode of The Profitable Graphic Designer Podcast, where I had the pleasure of hosting the incredibly talented Will Paterson. Will is a true master in the world of graphic design, specializing in Logo Design, Hand Lettering, and Brand Identity. As the owner of a successful design agency, he's collaborated with big names like Adobe, Instagram, and Skillshare. And did I mention his YouTube channel? It boasts a whopping 852,000 subscribers! In this episode, I dive deep into a conversation with Will, getting personal about his journey as a content creator and his path to online stardom. Here's what you'll learn: The secrets behind Will's rise as a content creator and how he began crafting his digital presence. How business owners in the design field can leverage content creation to attract premium clients, increase rates, and supercharge their businesses. The effective strategies and tactics Wil
06/02/202445 minutes 50 seconds
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92 Selling Online Courses and Generating Passive Income with Ran Segall

Welcome, fellow designers, to another exciting episode of The Profitable Graphic Designer Podcast. I'm thrilled to have a very special guest joining me. Meet Ran, a seasoned designer with over two decades of experience and a deep passion for all things WebFlow. Throughout our conversation, we'll delve into Ran's remarkable journey and uncover the secrets of generating passive income while building a thriving agency that sells online courses. If you're a design business owner on the hunt for fresh income avenues, you're in for a treat.   In this episode, you will learn: What ignited Ran's desire to share his knowledge and expertise with the design community, and how it can inspire your own journey. The inside scoop on what passive income truly means in the context of web design and online courses, demystified by Ran. A behind-the-scenes look at Flux Academy, Ran's successful agency th
30/01/202443 minutes 46 seconds
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91 Spend Your Time Creating Logos, Not Exporting Them! An Interview With Michael Bruny-Groth

From transitioning from a freelance graphic designer to developing a product tailored for designers, Michael shares his journey of inventing software for logo designers in this episode of The Profitable Graphic Designer Podcast. We delve into the highs and lows of his path. We discuss the benefits of using The Logo Package software and how designers can leverage it to save time and establish themselves as professionals and experienced brand and logo designers in the eyes of their clients. Michael and I also explore how to establish a product based business as a designer and how to find affiliates for your products. We dive into the question of whether passive income is truly passive. Information about the software (+ get 20% off using my affiliate links): 1. Logo Package Express is the A
23/01/202448 minutes 13 seconds
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90 Stop Selling if You Want to Sell Your Design Services – With Matt Essam

Join me in this episode of The Profitable Graphic Designer Podcast as I sit down with the insightful Matthew Essam, a seasoned designer who has a unique perspective on selling design services. In this conversation, we explore a refreshing approach to selling that goes beyond the traditional sales pitch. Matt encourages us to shift our focus from selling to listening, providing valuable insights into how this mindset change can transform the way designers connect with clients. We delve into the art of pitching without selling, discussing practical examples that showcase the power of genuine conversations. Discover the secrets to initiating meaningful dialogues with potential clients, understanding the significance of niching and specialization, empathizing with your clients' problems and desires, and tapping into the emotional aspect of design. Imagine the satisfaction of having a cohesive, meaningful brand that not only boosts your confidence but also attracts your ideal custome
16/01/202444 minutes 23 seconds
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89 From Solo Designer to Agency Success With Michael Janda

Welcome to another episode of The Profitable Graphic Designer Podcast! Before I tell you more about the new pod episode – I just want you to know that we did a role play where I was a client, and Michael sold me his logo design! It was amazing. You don&#39;t want to miss this! Today, we&#39;re in for a treat as I sit down with the incredible Michael Janda, a design industry veteran who&#39;s taken his career from being a solo designer to running and eventually selling a thriving creative agency. His journey is packed with wisdom, and in this episode, we&#39;ll explore the path that led him to success, his strategies for attracting top-tier clients like NBC, Disney, and Google, his insights on team building, and the ever-important topic of pricing your design services. Plus, we&#39;ll discover what Michael has been up to since selling his agency in 2015. If you&#39;re looking to grow your creative business or simply seeking inspiration, this episode is a must-listen.</
09/01/202459 minutes 18 seconds
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88 How I Get $20,000 Design Projects​: Breakdown

Join me in this super insightful episode where I spill the beans on how I went from charging a $65 for a logo design back in 2015 to now raking in a cool $20,000 for a single branding project. It&#39;s been quite a ride, and I can&#39;t wait to share my journey with you. So, here are the juicy details: First, I&#39;m going to talk about how I supercharged my design services by adding brand strategy into the mix. You&#39;ll see how this move transformed me from just another designer to an expert in high demand. Next up, I&#39;ll dive into the whole idea of finding your dream clients who are ready to invest $15k or more. And guess what? It&#39;s all about niching down and becoming the go-to designer for a specific industry. It&#39;s like having your own fan club of clients who can&#39;t wait to work with you. And last but definitely not least, I&#39;ll reveal my secret sauce – creating a killer signature high-ticket offer that blows the competition out of the wate
02/01/202417 minutes 43 seconds
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87 Earning $20k​/m as a graphic designer while working 20-30h per week with Adrienne Johnston

Are you a graphic designer trying to make a significant income while working part-time? No matter what your goals or motivations are, in today’s episode of The Profitable Graphic Designer Podcast, you will hear how my guest, Adrienne Johnston, makes $20,000 to $30,000 per month while working only 20-30 hours per week. We had an amazing conversation, and she shared everything from how she started as a graphic designer in 2018, where she found her first design clients, to where she is right now in her business and where the clients are coming from. You will learn: Adrienne’s inspiring journey from having a corporate job to running a profitable design business. Proven SEO strategies that helped her (and can help you as well) rank high on Google so clients can find you. If UpWork works or it’s a waste of time. Practical advice to transition into a niche, if you want to have one. How to price yo
19/12/202338 minutes 30 seconds
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86 3 Shifts to Achieve Your Money Goals as a Brand and Web Designer

Setting goals is easy. Achieving them, not so much. Many design business owners set their wishes and not goals – which means you want to get to $10k months, hit 6-figures, or work part-time while making a full-time income, but then… that doesn&#39;t happen, or you realize it&#39;s way harder than it should be. Why? Because you didn&#39;t set your goals properly. Or even worse – you didn&#39;t break them down into action steps that will help you get there. In today&#39;s episode on The Profitable Graphic Designer Podcast, we are talking all about your mindset (you have to believe you can achieve your goals before you set them), setting your goals, breaking them into steps, and making the money you deserve in your creative agency.   You will learn: How to stay motivated and positive even when things are not going well. What marketing strategies work for brand, graphic, and web design business owners. How to set y
12/12/202330 minutes 58 seconds
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85 From $0 to $480K​: The Journey of a Solo Freelance Designer with Tim Noetzel

In this episode of The Profitable Graphic Designer Podcast, I chat with Tim, a solo business owner who turned his design venture from zero to nearly half a million dollars per year in just a few years. Before Tim shares his tips and tricks, we start with an intro to his background and journey into freelancing. We talk about how Tim got his initial clients without a portfolio, exploring the strategies that kick started his success. Then, we discuss niche selection, uncovering Tim&#39;s insights on finding a niche and standing out. The conversation turns to pricing challenges for designers, with Tim sharing his evolving pricing strategies. We also explore the role of marketing and personal branding, as Tim talks about the techniques that attracted clients and built his brand.   Scaling as a solo designer is tough, and we dive into Tim&#39;s journey in managing workload and quality. We talk about considerations around hiring or outsourcing and the impor
05/12/202336 minutes 18 seconds
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84 Grow Your Design Business through Relationships & SEO with Mariah Liszewski

Welcome to another exciting episode of The Profitable Graphic Designer Podcast. Today, we&#39;re diving into the world of design business growth through the power of relationships and SEO with our incredible guest, Mariah Liszewski. In this conversation, Mariah and I uncover the secrets behind her journey into website design, emphasizing the invaluable role relationships play in her success. We explore networking strategies, highlight a remarkable collaboration, and reveal how to select the perfect partners for your projects. Plus, Mariah spills the beans on her client relationship secrets and how her network has supercharged her referrals. In this episode, you will learn: Mariah&#39;s inspiring journey into website design and her key takeaways for aspiring designers. Proven networking strategies, including tips for successful in-person events and effective online connections. An in-depth look at a succe
28/11/202352 minutes 30 seconds
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83 How to Become a Fully Booked Graphic Designer with Shay (Bucketlist Bombshells)

Welcome back to another exciting episode of The Profitable Graphic Designer podcast. In this insightful conversation, I had the pleasure of sitting down with the incredible Shay, founder of Bucketlist Bombshells, to uncover the secrets behind getting booked out 3, 6, and even 12 months in advance as a graphic designer. We delved deep into Shay&#39;s wealth of experience, exploring her journey in the graphic design and sales realms. We discussed the challenges graphic designers commonly face in client attraction and retention, shedding light on effective solutions.   You Will Learn: Crafting an Effective Sales Funnel: Discover how graphic designers can skillfully guide potential clients from initial awareness to successful conversion using a well-structured sales funnel. Proven Sales Strategies: Uncover specific, actionable sales strategies tailored for graphic designers, transforming prospects into loyal paying clients. <l
22/11/20231 hour 41 seconds
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82 The One Concept Method for Brand & Web Designers with Hayley Fedders

The one-concept method is something I&#39;ve been practicing for a few years now. No more sending multiple concepts to clients for them to choose from. They have one problem, and I offer one solution! Our guest, Hayley, a talented graphic designer, is here to unveil the power of the one-concept method. Discover why presenting a single design concept to your clients might be the fresh perspective your business needs. Learn why people are willing to pay more for one concept/one design versus multiple options and how it can significantly increase your efficiency. Hayley will share her journey, client responses, and the remarkable benefits this approach can bring to your workflow. Plus, she&#39;ll provide invaluable tips on how to transition seamlessly.   You will learn: What the one-concept method is and how it differs from offering multiple design options. How clients respond and benefit from this approach. Why they are
14/11/202336 minutes 5 seconds
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81 $5K​/Day as a Web Designer? How Becca Started Offering VIP Days in Her Business

Join me in this exciting episode where I sit down with the incredible Becca, a web designer who has cracked the code to earning $5K per day with her innovative approach. Becca shares her inspiring journey as a web designer, revealing the secrets behind her &#39;website in a day&#39; services. Discover how she developed this unique business model, and learn the key steps involved in her lightning-fast projects. If you&#39;re a designer looking to venture into day rates, Becca&#39;s expert advice is a goldmine.   You will learn: Becca&#39;s inspiring journey from a novice to a $5K/day web designer. The step-by-step process of executing a &#39;website in a day&#39; project. Strategies for maintaining quality under tight timelines. Tips for setting day rates and attracting high-paying clients. Real-life success stories showcasing the effectiveness of the &#39;website in a day&#39; model. <
07/11/202335 minutes 12 seconds
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80 Selling Over $1.4 Million in Website Templates with Elizabeth McCravy

In today&#39;s exciting podcast episode, I had the incredible opportunity to sit down with Elizabeth McCravy, the mastermind behind a booming web design template business that has generated over $1.4 million in sales! We delved deep into Elizabeth&#39;s journey, starting with her background and how she transitioned from college life to web design entrepreneurship. She shared her insights on the design process, her choice of the Showit platform, and how she stays ahead of market trends to cater to her audience. Elizabeth also spilled the beans on her effective marketing strategies and pricing tactics. But the real gem of our conversation was the personal touch she adds to ensure her customers have a seamless experience with her templates. And the big reveal – her future plans for expanding her business into the world of podcasting! You&#39;ll learn:  Elizabeth&#39;s inspiring journey from college to web design entrepreneur. <li
02/11/202340 minutes 31 seconds
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79 $18,500 Branding and Web Design Project - Breakdown

Ever wondered how I land 5-figure clients and how much money I actually make off of one project? In this insightful episode, I spill the beans on how I not only secured the client but also managed to deliver stunning results that left them thrilled. You&#39;ll get an exclusive look into my process, from end to beginning (you read that right!), uncovering the secrets to success.   You will learn: The unconventional approach I used to secure a high-paying client and have them approve all designs within minutes. Discover how I spent just 27 hours on this project and made over $12,000. The importance of brand strategy and how it can elevate your design business. Pricing strategies and how I structured my project, including the breakdown of costs and profits.   Get ready for a dose of inspiration and practical advice that will empower you to take your design business to new heights. Tune in
31/10/202319 minutes 10 seconds
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78 Thriving on Return Clients as a Designer with Gigi from One6Creative

In today&#39;s episode of The Profitable Graphic Designer Podcast, I am bringing you a conversion-focused brand and web designer, Yevgeniya (and you can call her Gigi), from One 6 Creative. Today, we&#39;re discussing a topic that we haven&#39;t covered on this podcast yet, and it&#39;s all about becoming an indispensable designer, which essentially means gaining repeat clients. You will learn: How to secure more work from your past clients. When to follow up with previous clients and precisely what to say/ask. What additional offerings you can provide to your previous clients, aside from completed design projects. How to find clients online if you are just starting out and don&#39;t have a substantial client history. Strategies for design business owners to increase client lifetime value.   About Yevgeniya (Gigi): Yevgeniya &quot;Gigi&quot; Davar
24/10/20231 hour 2 minutes 19 seconds
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77 Make a Living Designing Logos with Ian Paget from Logo Geek

In my latest episode, I had the pleasure of chatting with Ian Paget from Logo Geek! Ian laid it all out for us – from his journey into the world of logo design to his client acquisition strategies. We explored the intricacies of his design process from start to finish, and got the inside scoop on how he sets his logo design rates. Plus, he shared insights into his day-to-day workflow.   You will learn: The captivating story of Ian Paget&#39;s entry into the world of logo design. Proven strategies for finding clients and building a thriving design business. An exclusive look at Ian&#39;s logo design process. Valuable insights into effectively pricing your logo design services. How he positioned himself as a go-to logo designer. This episode is filled with practical insights that will help you improve your logo design skills and business strategies.   Ian’s Book: <a href
17/10/20231 hour 3 minutes 53 seconds
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76 Increasing Your Design Rates for Bigger Profits

Get ready for an eye-opening journey on the latest episode of The Profitable Graphic Designer Podcast! Today, I&#39;m delving deep into the art of pricing for design business owners, sharing insights that have personally transformed my career. In this power-packed episode, you will learn how to: Discover the True Value: I&#39;ll show you how to recognize the immense value of your design skills and communicate it effectively to your clients. Craft a Winning Pricing Strategy: Learn the art of value-based pricing and tiered packages to maximize your income without sacrificing quality. Educate and Persuade: Find out how to educate your clients about the design process and persuade them to invest in your expertise, leading to higher profits. Price Evolution: I&#39;ll share the journey of incremental price increases, ensuring you&#39;re always growing your earnings while maintaining client loyalty. </ul
10/10/202321 minutes 37 seconds
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75 Dealing With Design Clients Who Don’t Know Exactly What They Want

As a designer, I&#39;ve faced the creative challenge of when clients don&#39;t know what they want head-on and learned how to turn it into a golden opportunity. In this personal and insightful episode, I&#39;ll share my tips and strategies on understanding your clients&#39; perspective, guiding them through the design process seamlessly, and delivering solutions that leave them in awe. I&#39;ll emphasize why sometimes less is more when it comes to design options and how to educate your clients effectively. Plus, I&#39;ll remind you that these moments of uncertainty are where your unique design skills shine the brightest. Tune in now and get ready to elevate your design game!   You will learn: The art of understanding your clients&#39; perspective and needs. How to guide clients through the design process with confidence. The power of presenting a singular, well-crafted design concept. Strateg
03/10/202314 minutes 9 seconds
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74 Finding the Perfect Niche Target for Your Design Business

As a designer who&#39;s been on the exhilarating path of entrepreneurship, I&#39;m excited to delve straight into a pivotal topic that has the potential to revolutionize your design business: Finding the Perfect Niche Target. Over the next 30-40 minutes, I&#39;ll be your guide on this journey, sharing the insights and strategies that have shaped my own success. Get ready to discover: The transformative power of niche specialization for your design business. Practical steps to unearth that niche that perfectly aligns with your passions and market demand. The invaluable perks of niche targeting, including forging stronger client connections and commanding higher prices. Actionable advice on how to test, refine, and own your chosen niche like a pro. Why personal fulfillment in your work isn&#39;t just a lofty dream but a reachable goal through niche specialization. Join me as we
26/09/202324 minutes 57 seconds
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73 $10K Visual Identity vs $1K Visual Identity - The Difference

In this episode on The Profitable Graphic Designer Podcast, I dive deep into a burning question that every designer and business owner grapples with: &quot;What is the real difference between a $10,000 visual identity project and a $1,000 one?&quot; Join me as I share my personal insights and experiences from my branding &amp; design agency. I&#39;ll reveal the secrets behind the pricing disparity, why high paying clients opt for premium services, and how you can position yourself to attract these lucrative opportunities. You&#39;ll learn: The key elements of a $10,000 visual identity project and how it goes beyond just design. Strategies to educate potential clients about the value of investing in their brand&#39;s identity. Tactics for attracting high-paying clients who appreciate your expertise. The power of niching down and becoming a specialist in your chosen industry. Effectiv
19/09/202327 minutes
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72 5 Tips to Stop Attracting Cheap Design Clients

In this episode of The Profitable Graphic Designer, I dive deep into a topic that&#39;s close to my heart as a graphic, brand, and web design business owner – how to put an end to the cycle of attracting those frustrating cheap clients. I share my personal journey and insights, laying out five actionable tips that have helped me transform my client base and elevate my business to new heights. Join me as I reveal the secrets to defining your ideal client, crafting a compelling value proposition, and strategically networking to connect with clients who truly value your work. Plus, I&#39;ll discuss the critical aspect of pricing and the importance of showcasing your best work. By the end of this episode, you&#39;ll be armed with practical strategies to stop attracting clients who undervalue your skills and start building a client roster that appreciates the true worth of your design expertise.   You will learn: • How to define and target your ideal
12/09/202325 minutes 47 seconds
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71 Effective Sales Strategies​: How to Close More Deals and Increase Your Revenue

In this episode of The Profitable Graphic Designer, I&#39;m excited to dive into a topic that&#39;s close to every designer&#39;s heart – effective sales strategies. As fellow graphic, brand, and web design business owners, you and I understand the importance of closing deals and boosting our revenue. Join me as I share my insights on understanding clients&#39; needs deeply, building trust through content marketing, and providing personalized design solutions. We&#39;ll explore the incredible power of social proof and how positive reviews can make a real difference. Plus, I&#39;ll walk you through the art of gracefully handling objections and the key techniques I&#39;ve mastered for successfully closing deals. Get ready to supercharge your sales game and witness your design business thrive like never before.   You will learn: The fundamental stages of the sales process and how they apply to your unique design business. S
05/09/202330 minutes 5 seconds
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70 The Creative CEO Accelerator! Last Round for 2023

In this episode, I dive deep into an opportunity that could redefine your journey as a design business owner. Get ready to discover The Creative CEO Accelerator – a program I developed from my own experiences and aspirations. Imagine crafting a design agency that perfectly aligns with your dream lifestyle. Join me over the next few minutes as I walk you through the key aspects of this accelerator and how it can revolutionize your business game. From breaking free from the 9-5 grind and commanding $25,000 per website design to building a team and scaling up your income... You&#39;re not alone on this journey; you&#39;ll gain access to a vibrant community of fellow designers. Plus, I&#3
29/08/202314 minutes 17 seconds
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69 Earning More Without Working More

In this content-packed episode, we&#39;re delving into the art of Making More Without Working More. If you&#39;re a graphic, brand, or web design business owner, get ready to unlock the secrets to boosting your income while maintaining your work-life balance. You will learn: The step-by-step process of confidently raising your rates and communicating your value to clients. How to tap into a new revenue stream by creating and selling design templates for various client needs. The art of delegation and hiring skilled designers to free up your time for growth-focused tasks. Strategies for developing and marketing online courses that generate passive income. The benefits of securing speaking engagements and becoming an industry thought leader through your brand.   Resources: The Wealthy Client Blueprint: ⁠<a href="https://aventiveacademy.com/wealthy-c
22/08/202320 minutes 46 seconds
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68 The Designer to Agency Bootcamp

The Designer to Agency Bootcamp is a 2-day live (and recorded) event that will guide business owners through the 4 main components of a successful and sustainable business:   1. Position Your Design Business as a High-End Agency, even if you don&#39;t have a team yet! In this one-hour workshop, I’ll help you become the best option for your clients and ensure that clients choose YOU over other designers. 2. Create Your Signature $10k+ Offer That Clients Really Need and Easily Say YES to! Still offering everything and anything? Try offering exactly what YOU want instead and charge a premium for your expertise. 3. The Best High-Ticket Marketing Strategies for Your Personality Type #introvert #extrovert Not every marketing strategy is right for YOU. I will
15/08/202313 minutes 35 seconds
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67 The Best Way to Get 5-Figure Design Clients

In this power-packed episode, we uncover the secrets to attracting 5-figure design clients. If you&#39;re a graphic, brand, or web design business owner looking to level up your clientele and boost your revenue, this episode is for you. No fluff, no filler – just the essential steps to success.   Get ready to discover how to niche down and identify your ideal clients, develop an irresistible offer with a premium price tag, enhance your portfolio and website to match your target audience, and master the art of networking and making compelling offers.   You Will Learn: The importance of niching down and understanding your ideal clients&#39; needs and desires. How to develop a premium offer that justifies 5-figure price tags and appeals to high-paying clients. Strategies to elevate your online presence, including portfolio, website, and copy, to attract your dream clients. Proven networking tech
08/08/202326 minutes 7 seconds
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66 Reducing the Number of Revisions

In this episode #66 of The Profitable Graphic Designer, I&#39;m diving into a challenge that many designers face: reducing the number of revisions. Join me as I share practical strategies that help minimize those never-ending change requests from clients and create a smoother design process. We&#39;ll explore how to effectively manage client expectations, streamline our design workflow, and implement communication techniques that foster collaboration. Through my personal experiences, you&#39;ll learn how to establish clear communication from the start, involve clients in the design process, and educate them on the impact of excessive revisions.   You will learn: Strategies I use to establish clear communication and manage client expectations from the beginning. Techniques I employ to streamline my design process and reduce the need for extensive revisions. The importance of involving clients thr
01/08/202318 minutes 22 seconds
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65 Ways to Attract High-Paying Clients

In this episode of The Profitable Graphic Designer, we talk about the strategies and tactics necessary to attract high-paying clients for your design business. If you&#39;re a graphic, brand, or web design business owner aiming to secure clients who are willing to invest $10,000 or more per project, this episode is for you. We explore the importance of positioning yourself as an expert in your field, building strategic relationships, enhancing your marketing strategies, and consistently delivering exceptional value. You Will Learn: The significance of specializing in a niche and showcasing a stellar portfolio to establish yourself as an expert in your field. Effective networking strategies and how to leverage partnerships to connect with potential high-paying clients. How to develop a compelling content strategy, utilize testimonials and referrals, and implement targeted advertising to enhance your marketing effor
25/07/202328 minutes 26 seconds
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64 The Profitable Designer Program! Answering Your Questions About My 12-Week Business Program

Join us in this short but powerful episode of The Profitable Graphic Designer Podcast as we guide you in making an informed decision about whether our 12-week program is the perfect fit for your design business. Discover how previous participants of The Profitable Designer Program transformed their ventures and achieved incredible results, such as making $10,000 per month, quitting their 9-5 jobs, and increasing their rates by 10x. In a conversational style, we&#39;ll explore the program&#39;s focus on helping you land dream clients, grow to 5-figure months, and streamline your marketing efforts. Enroll now at aventiveacademy.com/make-money and embark on a transformative journey towards building a thrivi
18/07/202314 minutes 13 seconds
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63 How to Build and Lead a Strong Team for a Design Business Success

Welcome to another episode of The Profitable Graphic Designer, episode #63. Join us as we dive deep into a crucial topic that every design business owner needs to master: Leadership and Management for Designers. In this episode, we explore the essential skills and strategies required to build and lead a strong design &amp; business team, empowering you to take your brand, graphic or web design business to new heights. Discover the importance of setting a clear vision for your business, building trust and collaboration within your team, and effectively communicating with your members. We also discuss practical tips for hiring the right people, defining roles and responsibilities, and empowering your team through delegation. Additionally, we explore how to provide growth opportunities for your team members and overcome common challenges faced in leading a design team. Get ready to enhance your leadership skills and create a thriving design
11/07/202323 minutes 24 seconds
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62 Becoming a Successful Illustrator with Ashwin Chacko

In this episode, we sit down with a freelance illustrator Ashwin Chacko to discuss the ins and outs of building a successful business in the visual arts. Whether you&#39;re just starting out as a freelancer or looking to take your existing business to the next level, our guest offers valuable insights into what it takes to succeed as an illustrator.   You will learn: Strategies for finding and attracting new clients Insights into pricing your services, negotiating with clients, and managing the business side of freelance work Tips on how to start your own business and get clients What social media to use as an illustrator (it’s not Instagram!) How AI can help you grow your business and save time Tune in to hear from a seasoned professional in the world of freelance illustration, and gain valuable insights into how to grow and thrive as a creative entrepreneur. <p
04/07/202333 minutes 22 seconds
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61 Tips for Scaling Your Design Business and Running an Agency with Courtney Marie

In episode 61 of the Profitable Graphic Designer Podcast, we dive deep into the world of design entrepreneurship with Courtney, the owner of Courtney Marie. Courtney shares her insights and experiences on how to successfully scale a design business and build an agency. She discusses how she transitioned from being a solopreneur to building a team, assembling the right people, finding clients, marketing strategies, pricing design services, cold emailing and much more. You will learn: How she successfully transitioned from being a solopreneur to building an agency Tips on finding the right people for your agency and assembling a dream team Effective marketing strategies and channels for design businesses How to price design services and determine rates What good closing ratio is And how she gets clients at the moment Tune is and let me know what you think about this ep
27/06/202334 minutes 42 seconds
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60 Mastering Pricing and Networking in Business with Jamie Brindle

In episode 60 of the Profitable Graphic Designer Podcast, I had the pleasure of chatting with Jamie Brindle, a freelancer who started his career at the age of 17 and now runs a successful creative studio with his wife in Los Angeles, CA. Jamie has worked with major household brands, Fortune 500 companies, and various agencies across the country. He has also directed and produced content featured on Showtime, Hulu, Netflix, and iTunes. We covered a range of topics, including: How Jamie started his business Where he found his first clients and where he finds clients today How he landed huge clients for his business What value-based pricing is and how designers can implement it into their business How to effectively communicate the value of your work to clients Tune in to this episode to learn from Jamie&#39;s experiences and insights. Resources: Your First $20k Design C
23/05/202350 minutes 41 seconds
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59 Discover New Ways to Diversify Your Income as a Designer

Welcome to The Profitable Graphic Designer podcast, where I help designers build thriving businesses. In episode #59, I discussed the importance of diversifying your income streams and explored different ways to create passive income and additional revenue streams as a brand, graphic or web designer. As a designer myself, I knew firsthand the challenges of relying solely on client work and the benefits of exploring different income streams. That&#39;s why I was excited to share my insights and expertise with you. Join me as we explore the different ways you can generate passive income, offer coaching or consulting services, explore speaking engagements, sell physical products featuring your designs, and more. Resources: $20k months as a graphic designer – blueprint: https://bit.ly/3lN3xVS Connect with Kady on Instagram @aventiveacademy
16/05/202323 minutes 38 seconds
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58 A Client's Perspective​: Do They Always Need a Designer or Can They DIY It

In this episode of The Profitable Designer Podcast, we sit down to talk to David, the founder of Nebula Snacks. He could potentially be a client to a brand, graphic, or web designer. 😊 In episode #58, Kady asks him a lot of questions about how he got his logo designed, his packaging, website, and other visuals for the brand. As a designer, this is your opportunity to gain insight into the client&#39;s perspective and hear whether every client needs a designer. Tune in and let us know what you think by DMing us on Instagram: @aventiveacademy Our 12-week Profitable Designer Program helps design business owners grow their business to 5-figure months so they can have the freedom and lifestyle they desire. Join 300+ designers aventiveacademy.com/m
09/05/202330 minutes 51 seconds
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57 3 Secrets That Helped Me Raise My Rates as a Graphic Designer

Welcome to The Profitable Graphic Designer podcast! In this episode #57, you&#39;ll learn three strategies that helped me raise my rates the most. As a design business owner, I&#39;ve experienced firsthand how challenging it can be to increase your rates. That&#39;s why I&#39;m excited to share my personal experience, tips, and examples to help you attract more ideal clients and increase your profitability. Resources: $20k months as a graphic designer – blueprint: https://bit.ly/3lN3xVS Connect with me on Instagram @aventiveacademy Our 12-week Profitable Designer Program helps design business owners grow their businesses to 5-figure months so they can have the freedom and lifestyle they desire. Join 300+ designers aventiveacademy.com/make-money
02/05/202322 minutes 33 seconds
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56 A Client's Perspective​: What They Value in a Designer and How They Hire

In this episode, we sit down with Andrea, a successful business owner in the skincare industry, to discuss her experience with finding and working with designers to create her brand. As a designer, this is your opportunity to gain insight into the client&#39;s perspective and learn what they value in a designer. Resources: If you are trying to get high-ticket design clients, check out our free masterclass: https://aventiveacademy.com/attract-clients-workshop/
25/04/202322 minutes 49 seconds
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55 Does Cold Emailing Work for Designers?

In episode 55 of The Profitable Graphic Designer podcast, business coach Kady Sandel explores the topic of cold emailing and whether it really works to land graphic, brand, and web design clients. She delves into the benefits of cold emailing for designers, including the ability to connect with potential clients who wouldn&#39;t have otherwise been accessible. Additionally, Kady discusses the process of cold emailing for designers, the do&#39;s and don&#39;ts to remember, as well as how to follow-up without feeling annoying. She also covers the potential downsides of cold emailing, including the risk of being ignored or considered spam. Resources: What’s the best high-ticket marketing strategy for your design business? Take our quiz to find out: https://bit.ly/3lN3xVS Connect with Kady on Instagram @aventiveacademy Our 12-
18/04/202321 minutes 55 seconds
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54 How to Price Your Design Services for Maximum Profitability

Are you struggling to figure out how much you should charge for your graphic, brand, or web design services? In this episode of The Profitable Graphic Designer podcast, business coach Kady Sandel breaks down your options and shows you how to set up your rates so you can stop undercharging and start being paid your worth. Learn what factors you should consider when setting your rates – using not only the time the project will take, but also metrics that harder to quantify like your creative expertise and the client’s expected results. Kady covers whether you should ever use hourly pricing, how to start implementing value-based pricing, how to communicate your rates to your dream clients, and more! By the end, you&#39;ll have a better understanding of how to increase your profits through your pricing so you never feel underpaid and overworked again. Resources: What’s the best high-ti
11/04/202323 minutes 11 seconds
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53 Will AI Replace You as a Designer?

Many designers (and other creatives!) are concerned about the potential impact of artificial intelligence (AI) on the design industry. In this episode of The Profitable Graphic Designer podcast, Kady Sandel shows you how AI can assist designers in the creative process, using a case study from behind the scenes of her branding agency to illustrate the benefits of incorporating AI into your workflow! Additionally, Kady talks about future implications of AI in the design industry and shares tips to stay competitive in a rapidly evolving field. You&#39;ll discover examples of how you can utilize AI in your business to save time and work in your zone of genius. Resources: What’s the best high-ticket marketing strategy for your design business? Take our quiz to find out: https://bit.ly/3lN3xVS Connect with Kady on Instagram @aven
04/04/202323 minutes 51 seconds
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52 Client Ghosting: Why It Happens and How to Prevent It

Are you tired of clients ghosting you after you&#39;ve invested time and effort in pitching your design services? In this episode, business coach Kady Sandel explores the most common reasons behind client ghosting and shares what you can do to prevent it from happening to you. As a graphic, brand, or web design business owner, understanding why clients ghost you is essential to growing your business and making sure it happens less frequently. We also discuss the importance of pricing strategy and how it can impact your client responses, plus how to offer value beyond your design services to attract and retain clients. Tune in! Resources: What’s the best high-ticket marketing strategy for your design business? Take our quiz to find out: https://bit.ly/3lN3xVS Connect with Kady on Instagram @aventiveacademy Our 12-week Profitab
28/03/202328 minutes 8 seconds
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51 Confidence Without Certification: How to Become a Successful Brand Strategist & Designer with Melinda Livsey

Are you a creative looking to expand your services to include brand strategy? Or maybe you&#39;re a business owner wondering if you should work with a certified brand strategist or not. In this episode of The Profitable Graphic Designer Podcast, we sit down with Melinda Livsey, a brand strategist &amp; designer, to talk about her journey of transitioning from a graphic designer to a brand strategist and why she doesn&#39;t believe that having a certification is necessary to stand out. She discusses how being uncertified has helped her and her students attract better clients, build confidence in their skills, and take a more flexible and personalized approach to brand strategy and building a creative business overall. There&#39;s no one-size-fits-all approach to branding, and Melinda shares her insights on how being an uncertified brand strategist can help you build a thriving creative business. Tune in to learn more! About M
21/03/202348 minutes 13 seconds
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50 Outsourcing Your Designs aka White Labeling

Outsourcing Your Designs aka White Labeling is an episode for graphic, brand, and web design business owners who want to expand their services and increase their revenue. In this episode of the Profitable Designer Podcast, Kady Sandel (your host) talks about the concept of white labeling and if it can benefit your design business. She covers the pros and cons of white labeling, including the benefits of increased revenue and access to new clients, as well as the potential downsides of limited creative control and lack of credit. You will learn: · The definition of white labeling and how it works in the graphic design industry · The benefits and downsides of offering white labeling services as a designer · How your business can grow really fast while working for someone else · How to offer white labeling services, including research, setting clear guidelines, signing a contract, and keeping open communication</p
14/03/202327 minutes 22 seconds
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49 How to Sell Your Design Services as a Product

Are you looking for a better way to sell your design services? In this episode of The Profitable Designer Program, we explore an alternative approach to selling design services – by packaging them into specific, pre-defined products! You can use this approach to increase your pricing, streamline your sales process, and build a stronger brand identity, just like Kady Sandel (your host) did. We discuss the benefits of productizing your design services along with the drawbacks of the the traditional hourly &amp; project rates. Kady will also show you how to package your services effectively, plus the importance of positioning your products correctly. Tune in! Resources: What’s the best high-ticket marketing strategy for your design business? Take our quiz here to find out: https://bit.ly/3lN3xVS Connect with Kady on Instagram @avent
07/03/202319 minutes 50 seconds
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48 Getting $10k+ Clients Using Social Media as a Graphic, Brand or Web Designer

In this episode, business coach for designers Kady Sandel dives into the world of social media for graphic, brand, and web designers. Let’s explore how you can use these platforms to attract high-paying clients ($10k+) and grow your creative business! She discusses the importance of developing a strong social media strategy that targets the right platforms for your ideal design clients, creating high-quality content that showcases your skills and expertise, engaging with potential clients to build relationships and attract new business, and much more. Plus, learn why you need to create a high-value service offer that justifies your pricing and helps you reach your income goals! Resources: What’s the best high-ticket marketing strategy for your design business? Take our quiz here to find out: https://bit.ly/3lN3xVS Connect with Kady on Instagram <a href="http://instagram.com/av
28/02/202324 minutes 10 seconds
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47 How to Talk About Your Services and Win Design Clients

In this episode, business coach Kady Sandel shows you how to talk about your brand design, graphic, and web design services so high-ticket clients want to learn more! Anyone can say “I’m a brand designer” or “I design websites.” But to stand out from the millions of other designers out there, you need to make your messaging more compelling. You’ll learn why it’s important to focus on the results your designs provide (rather than on your services themselves), and how to rework your elevator pitch to focus on the benefits rather than the features. Kady also shows you how to build relationships with referral partners who can connect you with dream $12k+ clients. Resources: What’s the best high-ticket marketing strategy for your graphic, brand, or web design business? Take our quiz to find out: https://bit.ly/3lN3xVS Connect with Kady on Instagram @a
21/02/202322 minutes 36 seconds
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46 How to Price Your Web Design Services & Guarantee the Results with Josh Hall

In this episode, guest expert Josh Hall joins Kady Sandel to talk about growing your web design business, setting your prices, and whether you can guarantee results like sales, traffic, or conversions to your web design clients! You’ll hear about Josh’s career journey from cabinetmaker and drummer to web designer and online educator, and how these unique experiences have helped him grow his web design business. We also cover how to collaborate with copywriters, the #1 thing you should do to get a new web design client, and how to use value-based pricing as a web designer. Tune in! About Josh Hall: Josh is a web design business coach, podcast host, and web agency founder who lives and works in Columbus Ohio. Through his online courses, podcast, and YouTube channel, he teaches web designers how to build their dream web design business that gives them freedom and life they love. Learn more at joshhall.co
14/02/20231 hour 5 minutes 10 seconds
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45 Less is More: Simplifying Your Marketing To-Do List

Want to be more productive in your graphic design, brand design, or web design business? Then you need to do less 😊It’s easy to get overwhelmed by the number of marketing strategies available, but they are not all created equal! In today’s episode, business coach Kady Sandel breaks down how to simplify your marketing to-do list and identify the tactics that will actually bring in revenue to your design business. Learn why becoming a mom actually made Kady more productive (despite having less time), how you can choose the most profitable strategies for your creative business, and a simple way to stay focused on one task in your business at a time. Resources: Scale your design business to $20k months without burnout in our mastermind program, The Creative CEO: aventiveacademy.com/mastermind Connect with Kady on Instagram @aventiveacademy Ou
07/02/202329 minutes 1 second
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44 My Tips to Stay Focused & Motivated in Your Design Business

Every creative CEO has lulls where you don’t feel as inspired as usual. That’s normal! In today’s episode, business coach Kady Sandel will give you a mindset reset to help you feel focused &amp; excited again in your graphic design, brand design, or web design business. Kady breaks down how to set achievable goals, stay on track to reach them, and stay positive -- even when things don’t go as planned in your business. Learn a positive way to motivate yourself to land clients, plus a tip that will help you overcome obstacles and learn from your failures. If you’re in a funky headspace and need some real-world motivation to keep going, this is the episode for you. Resources: Scale your creative business to $20k months without burning out in our mastermind program, The Creative CEO: aventiveacademy.com/mastermind Connect with Kady on Instagram <a href="http://instagram.com/aventive
31/01/202323 minutes 52 seconds
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43 How Busy Six-Figure Designers Get Their Time Back

In this episode, business coach Kady Sandel talks all things outsourcing, increasing your rates, and building a team for your design business so you can focus on the work you love while still making a great income! When you left the 9-5 world, you were probably wanting flexibility &amp; freedom – not to work 24/7 running your own graphic design, brand design, or web design business. Yet so many creatives work way more hours than they need to &amp; experience burnout along the way. Let’s shift that dynamic! Kady talks about how six-figure designers get their time back without spending all their time on managing employees. Resources: Scale your creative business to $20k months without burning out in our mastermind program, The Creative CEO: aventiveacademy.com/mastermind Connect with Kady on Instagram @aventiveacademy Our 12-week Profitable
24/01/202319 minutes 38 seconds
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42 Scale Your Design Business Without a Massive Team

If you’re running a six-figure design business, you already have a team, your expenses are creeping up, and you’re wondering how to get to an even higher level without hiring a ton of more people… this episode is for you! Business coach Kady Sandel will show you how to revamp your creative agency to get rid of burnout, reduce your work hours, and scale even further without hiring a massive team. Learn how to work “smarter not harder” at this agency level, how to productize your design services, and how to start making passive income that will keep your design business thriving well into the future. Resources: Scale your creative business to $20k months without burning out in our mastermind program, The Creative CEO: aventiveacademy.com/mastermind Connect with Kady on Instagram @aventiveacademy Our 12-week Profitable Designer Program helps
17/01/202321 minutes 40 seconds
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41 Hiring a Team to Support Your Vision

Without hiring a team in your design business, you can only get to a certain level of success. In this episode, business coach Kady Sandel shows you the most important things to consider when hiring help in your graphic design, brand design, or web design business. Learn who to hire first, how to make sure you have the money to pay them, and why even a small amount of help (5 hours a week or less!) can catapult your business to the next level. You will walk away empowered with the tools to stop running your business like a freelancer, love your business again, and step into your power as a design agency CEO. Resources: Scale your creative business to $20k months without burning out in our mastermind program, The Creative CEO: aventiveacademy.com/mastermind Connect with Kady on Instagram @aventiveacademy Our 12-week Profitable Designer Prog
10/01/202319 minutes 21 seconds
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40 How to Book 10k Clients Working 5h a Week

In this episode, business coach Kady Sandel shows you how to stop running your design business like a freelancer and embrace your role as a creative CEO! Most graphic designers, brand designers, and web designers hit a plateau in their businesses at $3-7k months. At that point, you will need to create systems to build a simple &amp; sustainable design agency that doesn’t need you 24/7. Learn how to realign your business so you can work 5-10 hours a week while landing $10k+ clients, including a breakdown of how Kady spends her time in her branding agency. Resources: Scale your creative business to $20k months without burning out in our mastermind program, The Creative CEO: aventiveacademy.com/mastermind Connect with Kady on Instagram @aventiveacademy Our 12-week Profitable Designer Program helps designers sign $10k+ clients and scale into s
03/01/202328 minutes 41 seconds
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39 Six-Figure Goal Setting in Your Design Business

Hitting six-figures in your graphic design business is possible if you have the right plan &amp; the right goals! In this episode, Kady Sandel shows you how to break your income goals into achievable steps so you can land your dream clients and scale your graphic, brand, or web design business to six figures. Kady shows you how to work backwards to make sure your pricing, ideal clients, and income goals all align. Plus, you’ll learn the key mindset shifts you need to make to charge high-ticket and land $10k+ clients. Resources: Want to sign a $12k graphic, brand, or web design client? Snag your spot in our free $12k Client Attraction Masterclass here: https://aventiveacademy.com/attract-clients-workshop/ Connect with Kady on Instagram @aventiveacademy Our 12-week Profitable Designer Program helps designers sign $10k+ c
13/12/202237 minutes 13 seconds
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38 Designing for a High-Ticket Client

You asked for this one! In this episode, Kady Sandel walks you through the client workflow and design process her branding agency uses when working with $10k, $15k, and $20k+ clients. Graphic designers often fear that higher-ticket clients will require more work, but that is often not true. Learn how you can adjust your process when working with multiple stakeholders, plus how to handle design revisions effectively with bigger clients to leave them raving at the end of their project. Kady also breaks down the pros and cons of working with $3k clients, $15k clients, and $40k clients to figure out which price points are right for your design agency. Resources: Want to sign a $12k graphic, brand, or web design client? Snag your spot in our free $12k Client Attraction Masterclass here: https://aventiveacademy.com/attract-clients-workshop/ Connect with Kady on Instagram <a href="http://
06/12/202223 minutes 41 seconds
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37 Messaging & Positioning to Get to Your Next Level

Want to crack the code of landing $10k+ graphic design clients who value you as an expert? The secret lies in your messaging! In this episode, Kady Sandel walks you through the key messaging mistakes she made early in her design business that cost her thousands of dollars. You will learn how to position your design business on your website, social media, and marketing so you attract the professional clients you want to work with. Plus, hear Kady’s #1 tip to overcome writers block when writing the copy for your website Home page &amp; Services page. Resources: Want to sign a $12k graphic, brand, or web design client? Snag your spot in our free $12k Client Attraction Masterclass here: https://aventiveacademy.com/attract-clients-workshop/ Connect with Kady on Instagram @aventiveacademy Our 12-week Profitable Design
29/11/202222 minutes 28 seconds
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31 I Won a Year-Long Adobe Subscription Because of My Client From Hell

Most freelance designers have had at least one horrible client…. but have you ever won a huge contest because you had the WORST client story of every designer who entered?! Our host Kady Sandel has – and she even won a year-long Adobe subscription as her prize! In this episode, Kady shares her hilarious contest-winning client story that you don’t want to miss. You’ll also learn how to spot these “clients from hell” sooner in your own graphic design, brand design or web design business – as well as tips to position yourself to repel these clients in the future. Plus, check out our fun store at aventiveacademy.com/shop where we have products &amp; merch to help you laugh at your own bad client experiences! Resources: Want to sign a $12k graphic, brand, or web design client? Join our free $12k Client Attraction &nbsp;Masterclass here: https:
18/10/202220 minutes 13 seconds
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30 Designing Your Portfolio to Look Expensive

Are you attracting cheap graphic design, brand design, or web design clients? That means it’s time to update your portfolio to make it look more expensive! In this episode, Kady Sandel walks you through the exact portfolio changes you need to make to attract $10k+ design clients. Even if your design work is amazing, if you aren’t presenting it right, it simply isn’t going to impress the clients who have big budgets… so let’s fix your portfolio together with these actionable tips. Tune in! Resources: Free workshop to uplevel your design portfolio &amp; attract $12k+ clients: https://aventiveacademy.com/iyp-workshop/ Connect with us on Instagram @aventiveacademy Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us
11/10/202214 minutes 57 seconds
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20 Don't Have Freelance Clients? Do This!

In this episode, Kady Sandel shows you what to do during client lulls and dry spells in your freelance graphic design, brand design, or web design business. Freelancers often fear those time periods between clients, but if you’re strategic, they offer the perfect opportunity to improve your design business, fine-tune your messaging, grow your network, and get your next five-figure client! Learn what to focus on if you don’t have freelance clients at the moment, including the top action steps to get you the best ROI. Resources: Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here! Connect with us on Instagram @aventiveacademy Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash the
02/08/202224 minutes 51 seconds
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19 Being Yourself in Your Design Business with Destiny Washington

Have you ever tried so hard to seem “professional” for your freelance clients that you no longer felt like yourself? Is your content feeling stagnant and boring? In today’s episode, brand strategist &amp; guest expert Destiny Washington sits down with Kady for an incredible conversation about how to let your authentic voice &amp; personality shine through in your freelance design business! Learn how to make more money by bringing your whole self to your design projects, and our top tips to build trust with your audience by embracing (and sharing!) your values &amp; personality quirks. By the end of this episode, you will feel inspired by your freelance business again and have actionable next steps to attract more clients by being yourself. About Destiny Washington: Destiny Washington is the founder and brand strategist of Laurice Creative. She specializes in building authentic mission-focused brands for arts non-profits. Laurice Creative
26/07/202235 minutes 43 seconds
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16 How to Get Freelance Clients on Social Media with Dot Lung

In this episode, guest expert Dot Lung joins Kady Sandel to share how freelance brand, web, and graphic designers can leverage social media to attract high-paying clients. Tired of getting a smattering of likes on your posts, but no $10k clients in your inbox? Learn the top mistakes designers make on social media, and how you can fix them to make more money in your design business! We also show you how to grow your following through collaborations, pick the right platforms, and convert your followers into paying freelance clients. About Dot Lung: Dot Lung is a Los Angeles native that has travelled the world working on different social media campaigns. Dot is short for Dorothy, and Lung is Mandarin for dragons. Taking on the moniker of Mother of Dragons, she has helped her clients build social media empires. Through her interest in human behavior and knowledge of all things social, Lung aims to empower creative people to make digital magic, build
05/07/202236 minutes 10 seconds
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10 Design Skills vs. Business Skills: Which Do You Need?

How good of a designer do you need to be before you can sign freelance clients? Will improving your design skills help you grow your business? If you feel like you’re constantly improving your portfolio and doing sketches, but STILL not catching the interest of high-paying clients – this episode is for you! Kady Sandel shows you the right balance between design skills and business skills so you can get unstuck, attract $12k+ freelance design clients, leave your 9-5, and finally feel confident in your freelance design business. Resources: Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here! Connect with us on Instagram @aventiveacademy Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash
24/05/202213 minutes 7 seconds
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08 Scared To Niche Down? Listen to This Episode!

You have heard the industry advice to niche down in your design business… but you might be afraid you will lose potential clients. Let’s bust that myth and show you the behind-the-scenes of what happens before and after you niche down! In this episode, Kady gives you a full view of her design business before and after she embraced a niche – including her financial numbers. Learn how to choose a design niche that will be profitable, plus what you need to change in your messaging to be seen as an expert. Resources: Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here! Connect with us on Instagram @aventiveacademy Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire.
10/05/202225 minutes 23 seconds
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07 Design Proposals That Clients Say Yes To

Are you constantly sending proposals to potential freelance clients, then never hearing back? Or maybe you’re confused on when to send a proposal at all! In this episode, Kady shows you how to create freelance design proposals that sell. Learn what your proposals need, the exact workflow of when to send one (without wasting your time), plus the biggest proposal mistake that is killing your sales. Resources: Want to sign a $12k graphic, brand, or web design client? Join our free 5-day $12k client challenge here! Connect with us on Instagram @aventiveacademy Our Aventive Academy programs help designers sign better clients, make more money, and grow their freelance businesses so they can have the freedom and cash they desire. Join us at aventiveacademy.com
03/05/202226 minutes 55 seconds