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The Marketing Companion

English, Finance, 12 seasons, 292 episodes, 4 hours 43 minutes
About
The world’s most entertaining marketing podcast! The Marketing Companion brings you laugh-out-loud comedy, “celebrity” guest appearances, and cutting edge marketing insights. With more than 50 years of marketing experience between them, hosts Mark Schaefer and Brooke Sellas deliver insightful, creative commentary on the world of digital business. The Marketing Companion is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.”
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A new look at loyalty

Brand loyalty has been in decline for years. But Mathew Sweezy is heading up new technological innovations to build loyalty through experiences and games native to the digital lifestyle. Catch a glimpse of the future of innovation with Mat and Mark Schaefer. Mark Schaefer is a strategy consultant, college educator, keynote speaker, and the author of 10 books including "KNOWN," “Belonging to the Brand,” and "Marketing Rebellion." His annual marketing retreat is <a id= "m_-5885355155821982983OWA20b4d545-b921-0646-4743-df75dc542a96" title="https://businessesgrow.com/uprising/" href= "https://businessesgrow.com/uprising/" target="_blank" rel= "n
12/02/202434 minutes 15 seconds
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My biggest business mistakes

We all make mistakes but rarely talk about them. That changes today as Jay Acunzo and Mark Schaefer reveal their biggest flops, miscues, and embarrassments. A lot of lessons, a lot of fun ... you won't want to miss it! Mark Schaefer is a strategy consultant, college educator, keynote speaker, and the author of 10 books including "KNOWN," “Belonging to the Brand,” and "Marketing Rebellion." His annual marketing retreat is <a id= "m_8977819733683520977OWA3c51c427-5dc6-0811-35f9-c97684adfbed" title="https://businessesgrow.com/uprising/" href= "https://businessesgrow.com/uprising/" target="_blank" rel= "noopener" data-saferedirecturl= "https://ww
29/01/202432 minutes 27 seconds
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Breaking all the rules of eCommerce

If it seems like Shein and Temu have taken over the world overnight, you would not be wrong. These leading retail brands came out of nowhere by seemingly breaking all the rules of marketing. Mark Schaefer and Amanda Russell break down the biggest revolution in retail since Amazon!  Mark Schaefer is a strategy consultant, college educator, keynote speaker, and the author of 10 books including "KNOWN," “Belonging to the Brand,” and "Marketing Rebellion." His annual marketing retreat is <a id= "m_-2590609620400046035OWA8ffbed9e-e697-591c-f22e-049c1734d904" title="https://businessesgrow.com/uprising/" href= "https://businessesgrow.
15/01/202449 minutes 58 seconds