The CLARITY FIRST Business and Marketing Podcast is for solo business owners ready to breakthrough overwhelm to start or evolve to the next level. I’m Beth Farris and I believe the key to success – however YOU define it – is clarity, solid foundations, and intentional action. In this podcast, I’m going to demystify business and marketing strategy, shed light on the hype you hear in the online business world, and help you gain clarity to create more clients. Topics include niche, messaging, business models, marketing, and much more. ? Grab my free resources ? beth-farris.com/free-resources
Behind the scenes of my business coaching model
Your business model will change over time as you experiment, gain experience, and learn what works for you.
In this episode, I share a whole lot of lessons and insights gained over the years on my business model and how I package and deliver my coaching.
Topics I touch on include low vs. high-ticket offers, my essential coaching tools, and where I personalize vs. systemize.
📚 Grab my free resources 👉 beth-farris.com/free-resources
5/2/2024 • 27 minutes, 33 seconds
Running your business with both intention and inspiration
Can you market and run your business in a way that is both intentional and inspired?
I say yes!
In this episode, I share why taking the time to reflect, to honor ourselves, and to spark inspiration is essential in life and business.
📚 Grab my free resources 👉 beth-farris.com/free-resources
3/7/2024 • 15 minutes, 49 seconds
The do’s and don’ts of a discovery call
Are you searching for solid advice on how to conduct a sales call?
You don't need psychological tricks or manipulative tactics!
Tune in to learn my human-centered, authentic approach to discovery calls.
📚 Grab my free resources 👉 beth-farris.com/free-resources
1/7/2024 • 16 minutes, 54 seconds
Pricing Strategy: Helpful insights and reframes
Most of us struggle with how to figure out what to charge for our services. And that nagging fear... "Are people going to actually pay for it?"
We also sometimes have ethical concerns and conflicted feelings about making money on the thing we are selling.
In this episode, I share helpful insights and reframes related to the hesitations and hang-ups we feel around pricing.
📚 Grab my free resources 👉 beth-farris.com/free-resources
6/30/2023 • 15 minutes, 24 seconds
Navigating the hype around ChatGPT and how to use it
ChatGPT is a game-changing AI tool that can be used for a wide range of tasks, from research to generating ideas to content.
However, it's important to use it strategically and not get sucked into the hype.
In this episode, you'll learn what ChatGPT is, discover 5 amazing ways to use it, and learn what to watch out for.
📚 Grab my free resources 👉 beth-farris.com/free-resources
4/25/2023 • 16 minutes, 59 seconds
Discovering who you are in business
What if I told you that, underneath it all, the success and impact you have in business is directly connected to how well you know yourself?
This is something I work on with both beginners in business and more experienced entrepreneurs because self clarity is so foundational to creating an effective business, brand and marketing strategy!
Tune in to start your journey to discover who you are in business.
📚 Grab my free resources 👉 beth-farris.com/free-resources
3/25/2023 • 13 minutes
The power of having a core content type
Social media platforms and marketing tactics are constantly shifting and changing. It’s exhausting right?
The key to jumping off this hamster wheel is having a core content type.
In this episode, I explain what a core content type is, and the many powerful benefits it has for your business and brand.
📚 Grab my free resources 👉 beth-farris.com/free-resources
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