This podcast will help you turn your big idea into a thriving business by using your personal brand to build the business of your dreams. Each week I’ll talk with leaders of all kinds of businesses, exploring how they launched and grew their companies and organizations. Behind every successful business is an epic journey—one that can serve as a roadmap to help you grow. The Business of YOU is all about frank conversations and unique business wisdom for the entrepreneur. It’s a chance to tune into the story behind the brand and uncover the path of those who walked the road before you.
Episode 108 | The Harmony of Brand and Business Strategies will Lead to Success
“Without a business, there is no brand and without a brand, there is no business. Because they're so interwoven, it's important that a CEO is paying equal attention to both” -Rachel Gogos Immerse yourself in the latest microsode of "Behind The brandiD," where Rachel and Christy unravel the symbiotic relationship between brand strategy and business strategy. Gain valuable insights into: Understanding the Impact of Your Target Audience on Business and Brand Evolution Navigating Pricing Offerings and Positioning Striking the Right Balance Between Brand Visibility and Business Efficiency Overcoming the Challenges of Business Pivots Join us for a deep dive into the strategic intricacies that can shape your business success! 🎙️🌐
01/12/2023 • 17 minutes 39 seconds
Episode 107 | Scaling Up a Fully Remote Business with Max Azarov
Max Azarov created his business to meet the needs of his own children and families like his. But it was successful enough to become a major online platform – and is in the process of scaling up big time. Today on The Business of You, Max shares some of his key takeaways from scaling up and growing as an entrepreneur. Max is the Founder of NovaKid, an online language learning platform for kids ages 4-12. Novakid has been included on the Forbes Top 500 list of America’s Best Startup Employers. NovaKid is currently in the expansion phase, exploring new ways to work with older children and create group language immersion experiences. Classes are 25-45 minutes depending on childrens’ ages. NovaKid employs complete immersion during classes, with no English spoken, and integrates learning games into the curriculum, making language acquisition engaging and effective. NovaKid is a Series B startup that has raised $41.5 million to date and created revenue of over $18 million in
28/11/2023 • 40 minutes 3 seconds
Episode 106 | Let Your Holiday Marketing Sparkle Microsode
"In the spirit of giving, holiday marketing is not just about selling products; it's about giving customers a reason to believe in the magic of your brand." - Oprah Winfrey 'Tis the season to be generous because a connection with a potential customer can lead to a commitment. In today’s “Behind The brandiD” microsode, Rachel and Christy explore various aspects of HOLIDAY MARKETING. From Thanksgiving and Black Friday to Small Business Saturday and Cyber Monday, they highlight the importance of creating a bond with customers that goes beyond transactions. Dive deeper to: 📱 Explore the role of social media in holiday marketing ✨ Embrace the spirit of generosity in holiday marketing 👔 Understand the intertwined nature of personal and business brands 🤝 Forge a lasting connection with customers that goes beyond transactions
24/11/2023 • 19 minutes 11 seconds
Episode 105 | How to Lose Powerfully with Don Schmincke
What if everything we’ve been taught about how to succeed in business was wrong? According to Don Schmincke, success is not about learning how to win…it’s about learning how to lose. In his new book, Winners and Losers, Don uses scientific data, research from anthropological expeditions across the world, and his experience in training over 30,000 CEOs to argue that true entrepreneurial success arises from our failures. Don is an award-winning speaker, researcher, and Founder of the SAGA Leadership Institute. His book The Code of Executive was a best-seller and his writing has been featured in the Wall Street Journal and USA Today. Using his research from MIT and Johns Hopkins, Don uses evolutionary genetics to expose popular management myths and unearth controversial but scientifi
21/11/2023 • 24 minutes 35 seconds
Episode 104 | The Secrets to Successful Hiring Microsode
“You’re only as great and as strong as your team.” -Rachel Gogos Join us for the inaugural episode of "Behind The brandiD," a microsode from "The Business of YOU" podcast, where we explore The brandiD agency, our dedicated team, and the world of business. In this episode, our Founder and CEO, Rachel Gogos, engages in a dynamic conversation with Christy, a seasoned member of our brandiD team. They explore the realm of hiring for business owners and entrepreneurs, discussing the strategies for building a robust team, utilizing tools like Workable, finding the delicate balance between cultural fit and skills fit, and emphasizing the paramount importance of integrity in today's remote work landscape. Don't miss this insightful discussion—it's your key to achieving success in business growth! Dive into this "Behind The brandiD" microsode where Rachel and Christy share their insights on: Team strength The hiring process with tool
17/11/2023 • 17 minutes 16 seconds
Episode 103 | Passion, Purpose, and Bold Entrepreneurship with Parker Olson
Parker Olson is a passionate young wellness entrepreneur, not afraid to take big risks to get results. Parker shares the lessons he has learned about bold branding, following your intuition, and standing out from the crowd. Parker is a creative force within the realms of health, wellness, and strategic marketing. As the co-founder of FORIJ mushroom-infused snack foods and Scally Studios, Parker is spearheading initiatives that merge well-being with innovative business growth strategies. Parker's entrepreneurial journey began with a personal 18-month exploration into diverse diets, sparking an unexpected discovery of the potent health benefits within varying mushrooms. This quest for health culminated in the birth of FORIJ, a brand dedicated to crafting granola bars that are as nutritious as they are delicious, all thanks to their unique mushroom blend. Parker's thirst for innovation didn't stop with FORIJ. Acknowledging the difficulties faced by emerging brands
14/11/2023 • 39 minutes 42 seconds
Episode 102 | Continuing the Family Business with Carla Ejaz
When it comes to modernizing a family business, Carla Ejaz is an expert. Masterfully, she took everything wonderful and enduring about her father’s company – and successfully streamlined it for today’s customers. Carla Ejaz is the Co-owner, Director of Business Development, and Vice President of Sales at Lasting Impressions Inc, a promotional products company that has placed in the top 8% of promotional distributors nationally. Carla specializes in seasonal trends and corporate incentive programs, working with Fortune 500 companies, professional sports teams, mid-sized manufacturers, and even their neighborhood bar and grill. Lasting Impressions, Inc was founded in 1976 by Carla’s father Mark Dabiero. Currently, the company resides in a 50,000 square feet facility located in Canton, Michigan equipped with screen printing and embroidery machines. Printing of textiles is done in-house which enables them to control the print quality. They offer a wide variety of options w
07/11/2023 • 28 minutes 43 seconds
Episode 101 | Part 2: You Need to Launch! with Coach Jeff Walker
In Part 2 of our conversation with Jeff Walker, we discuss what it means to be a brand with longevity in a competitive online market…and the best and worst business advice he has ever received. Jeff Walker is the original online marketing business Coach, a podcaster, and the author of the #1 New York Times bestseller LAUNCH. He has been coaching people how to launch online courses, products, services, and brands online for over 30 years. Jeff started his first online business in 1996 from his child’s nursery. His "Product Launch Formula” transformed the online marketing world from the day it was released in 2005 and Jeff–and PLF–have never slowed down. Now, years later, the Product Launch Formula brand is the gold standard in the online entrepreneurial training market. Jeff’s students and clients have done over a billion dollars in launches in hundreds of niches and markets and dozens of countries around the world! Whether you are a new entrepreneur or you’ve been i
31/10/2023 • 40 minutes 21 seconds
Episode 100 | Part 1: You Need to Launch! with Coach Jeff Walker
To celebrate our very special 100th episode of The Business of You, we’ve brought on the ultimate VIP of online marketing: Jeff Walker! After a renowned 30-year career in internet sales, Jeff is here to share his insights with us. The truth is, whether you’re developing your brand or you’ve been in business, you need to launch. It’s time for you to reach the next level of success…and Jeff is exactly the entrepreneur to get you there! Jeff Walker is the author of the #1 New York Times bestseller LAUNCH. He coaches people how to launch online courses, products, services, and brands online. Jeff started his first online business in 1996, and he pioneered the very idea of the online launch. His "Product Launch Formula” transformed the online marketing world from the day it was released in 2005 and Jeff–and PLF–have never slowed down! Now, all these years later, the Product Launch Formula brand is the gold standard in the online entrepreneurial training market. Je
24/10/2023 • 41 minutes 39 seconds
Episode 99 | Service-based Business vs. Selling Online Courses with Abagail Pumphrey
It’s getting more popular than ever for service-based entrepreneurs to leave their businesses behind in favor of selling online courses. But the question is: which one is more sustainable? Abagail Pumphrey has unique insight into this question. As a former service provider turned online educator, she sees the best (and worst) of both worlds. In this episode of The Business of You, Abagail will share the wild and wonderful ride behind launching her brands and help us make more informed decisions about pricing, marketing, and booking clients. Abagail is the Founder of Boss Project and a Co-host of the chart-topping podcast, The Strategy Hour. She is internet-famous for the program she created with her Co-founder Emylee, Trello for Business, which breaks down tedious and complicated systems into bite-size chunks for entrepreneurs. To date, Abagail has helped over 15,000 creative small business owners create simplicity and ease in reaching their goals. Ab
17/10/2023 • 46 minutes
Episode 98 | Breaking into Product-Based Business with Jimmy Gould
Today’s podcast guest is proof that one great idea can change everything. Jimmy Gould is an entrepreneur and inventor who left behind a lucrative career in finance to develop a simple solution with a profound impact. His patented product, SoapStandle, is a tool that attaches to bar soap and elevates it to allow better airflow and extends its life by up to 30% – all while preventing slippery messes in the shower. Since founding his company in 2018, Jimmy has now sold nearly one million SoapStandles. In this episode, he shares his experience with product development and the ins and outs of running a successful product-based business. Landing on a great product idea Jimmy was enjoying a successful career in finance when he stumbled – literally – onto the idea for SoapStandle. After dropping his soap in the shower one too many times, he decided to invent a solution himself. The first SoapStandle prototype was built from modeling clay
10/10/2023 • 38 minutes 12 seconds
Episode 97 | The Art of Designing Your Life with Susie deVille
What if you could step outside your life for a moment, tap into hidden sources of inspiration, and completely reimagine your life’s possibilities? It turns out, you can. In today’s episode of The Business of You, we’re hosting creativity coach Susie deVille to teach us how to do exactly that. Susie is a longtime brandiD client, and this is her second time on the podcast – because our listeners requested that we invite her back for more! Susie is the founder and CEO of the Innovation & Creativity Institute. An author, coach, and business owner who built and sold a highly profitable real estate firm, she has been researching innovation and creativity since 2005. Her first book, Buoyant: The Entrepreneurs Guide to Becoming Wildly Successful, Creative, and Free, has been called The Artist's Way for entrepreneurs. Susie
03/10/2023 • 47 minutes 31 seconds
Episode 96 | Real Lessons in Entrepreneurship from Reality TV with Brady Connell
With decades of experience in entertainment and reality TV, Brady Connell’s career might seem incredibly different than your own. But today on The Business of You, Brady shares just how similar his life lessons have been to those of any entrepreneur and freelancer! Brady Connell is an Emmy-award-winning Executive Producer, Showrunner, and Director with vast television producing experience. Connell’s work has propelled the success of popular reality programs such as Survivor, The Amazing Race, and Extreme Makeover: Home Edition. Brady is a two-time Emmy recipient for The Amazing Race, an NAACP Image Award recipient for Extreme Makeover: Home Edition, a DGA Award nominee for The Great Christmas Light Fight, and a Humanitas Prize winner for writing in children’s programming. While Executive Producer/showrunner of Extreme Makeover: Home Edition at ABC, the United Nations recognized Brady and his team with the prestigious Peace Award: “The Most Positive Television Show
26/09/2023 • 50 minutes 17 seconds
Episode 95 | Pt. 2: The Experiential Entrepreneur with David Charles
When asked about the greatest challenges of scaling his business, David Charles echoes what we frequently hear from successful entrepreneurs: The biggest lesson is their own personal growth. In Part II of this conversation with David, we get to hear about how he launched his brand and what it took to get started. Currently, he serves as the Co-Founder, CEO, and COO of MOOD, a surging e-commerce dispensary that produces legal, high-quality THC products tailored to set your mood. Mood only sources their plants from small family-owned cannabis farms. Their product is a cannabinoid that still provides mood altering properties without giving its user a feeling of being overwhelmed. It’s cannabis and technically not marijuana. And customers are raving. Today’s episode centers around David’s journey since he founded Mood, and we have so much to learn from him. The biggest journey of entrepreneurship is a personal one It’s no secret that Mood i
19/09/2023 • 29 minutes 25 seconds
Episode 94 | Pt. 1: The Experiential Entrepreneur with David Charles
David Charles grew up in his father’s chocolate factory. Now, he makes a different kind of candy – infused with cannabis for the medicinal and energetic benefits of his consumers. David is a growth marketer, storyteller, and serial entrepreneur. Currently, he serves as the Co-Founder, CEO, and COO of MOOD, a surging e-commerce dispensary that produces legal, high-quality THC products tailored to set your mood. The team at Mood hand-selects cannabis strains for their degrees of varying cannabinoids and terpene profiles, enhancing naturally occurring profiles by adding additional cannabinoids and terpenes to further promote a given mood. The result is a cannabinoid that still provides mood altering properties without giving its user a feeling of being overwhelmed. And while it’s cannabis and technically not marijuana – it enhances the life and mood of the user, naturally. Mood has been in business for just over a year. Since then, they have experienced massive
12/09/2023 • 28 minutes 56 seconds
Episode 93 | Every Author is an Entrepreneur with Leslie “LAM” Miller
This is the story about how two women left a toxic workplace, launched a better publishing brand, and equipped people with the tools to tell their stories. Today’s guest on The Business of You is Leslie “LAM” Miller, the Co-founder and CEO of Girl Friday Productions. GFP is a women-owned and led publishing company, offering indie and hybrid publishing focused on inclusivity and empowerment. In Girl Friday’s nearly twenty years, LAM has focused on disrupting business as usual for both publishing processes and organizational leadership with a focus on empathy and radical transparency. The “Girl Friday experience” has kept clients coming back for almost two decades. It begins with a compassionate, curated team devoted to authors’ publishing goals and culminates in a book they are elated to call their own. From book coaching to editorial to cover design to marketing strategy, the GFP publishing program produces books of distinction. LAM is passionate about excellent
05/09/2023 • 52 minutes 8 seconds
Episode 92 | Pt 2: A Shark Tank Success Story: From Stained Teeth to a Well Funded Company. Best Friends Join Forces with a Shark with Sonia Hounsell and Joelle Flynn
In Part 2 of our conversation with Joelle Flynn and Sonia Hounsell, the Co-Founders and best friends share valuable advice for women launching product-based businesses. Sonia and Joelle did not plan on breaking into the oral care industry, but now they’re seasoned experts. After Joelle came up with the brilliant idea for a reusable 2-in-1 toothbrush and toothpaste combination, she partnered with her friend Sonia Hounsell. With experience in product development and marketing, Sonia was prepared for the long haul of bringing a product to market and growing a brand. Joelle Flynn and Sonia Hounsell officially launched FunkkOFF!® in 2021, eleven years after the idea’s original inception. Designed with women in mind, FunkkOFF!® TeethRefreshers® are the only 2-in-1 toothbrush-toothpaste beauty essential that is reusable 30x to keep your smile fresh & white. TeethRefreshers® come in multiple colors and easily fit into a purse, backpack or jacket pocket for an on-the-go refres
29/08/2023 • 30 minutes 55 seconds
Episode 91 | Pt 1: A Shark Tank Success Story: From Stained Teeth to a Well Funded Company. Best Friends Join Forces with a Shark with Sonia Hounsell and Joelle Flynn
Today on The Business of You, we’re sharing a Shark Tank success story! These two Founders combined their strengths to turn the seeds of a great idea into a best-selling product. Childhood best friends turned powerhouse entrepreneurs Joelle Flynn and Sonia Hounsell are changing the oral care landscape with their revolutionary on-the-go oral care brand, FunkkOFF!®. Designed with women in mind, FunkkOFF!® TeethRefreshers® are the only 2-in-1 toothbrush-toothpaste beauty essential that’s reusable 30x to keep your smile fresh & white. TeethRefreshers® come in multiple colors and easily fit into a purse, backpack or jacket pocket for an on-the-go refresh. Containing no fluoride, BPA’s, sulfates, or dyes, you can use the easy gel formula without concern over harsh chemicals. Sonia and Joelle recently appeared in an episode of Shark Tank, and sharks bit - recognizing the incredible value of their product offering. FunkkOFF!® has been featured in Travel + Leisure, the LA Time
22/08/2023 • 31 minutes 28 seconds
Episode 90 | Hitting the $100 Million Mark with Stijn Hendrikse
The $100M mark is a unicorn in the software industry, as well as in many others. But Stijn Hendrikse has done it – and he found a duplicatable solution to help you do it too. Stijn is the Author of T2D3: How some software startups scale, where many fail, a book written for early-stage SaaS leaders who want to build their go-to-market toolkit. T2D3 stands for Triple Triple Double Double Double: The idea that you can triple annual revenue 2 years in a row, only to double it 3 more years after that – to ultimately reach that $100 million annual recurring revenue mark. It sounds like a rarity, but it is possible. By using Stijn’s tips in sales, marketing and niching down, entrepreneurs and founders can turn their SaaS companies into wild successes and stay true to the power of their ideas. Stijn has contributed to the success of 10+ startups as a C-level executive, including Chief Revenue Officer of Acumatica and CEO of MightyCall, a SaaS contact center
15/08/2023 • 41 minutes 53 seconds
Episode 89 | New Ideas for Older Adults with Lawrence Kosick
With the rapid changes in technology, it’s easier than ever to get connected online. Except one demographic that has essentially been left behind – older adults. Today’s guest is working to change that. Lawrence Kosick is the Co-founder of GetSetUp, a learning platform and community for older adults – specifically those aged 60+. He was inspired at a young age by the wisdom and potential of the older residents at his father's assisted living facility. GetSetUp focuses on re-skilling seniors who then teach other seniors how to do all the important things in their lives. This demographic will be close to 25% of the total population in the next 20 years, and seniors will become increasingly important customers for every business. GetSetUp’s Guides will be able to train and onboard these customers across Healthcare, Technology, Finance and a whole host of other verticals. On GetSetUp, learners can take classes in how to use their SmartPhone or iPad, drawing and
08/08/2023 • 44 minutes 5 seconds
Episode 88 | Solving the Massive Youth Mental Health Crisis with Emily Pesce
*Please note: Today’s episode has a content warning for mental health and self-harm discussions. We hope this content will inspire you to practice self-compassion and share your story because you are not alone. For resources, please see our episode show notes. Today’s episode offers hope in the face of one of the world’s most concerning crises: The troubling decline in mental and emotional health for teenagers and young adults. Our guest, Emily Pesce, is joining us on the show to offer exciting ideas, potential solutions and advice for anyone trying to solve a great big problem. When Emily Pesce came out as transgender, she was in her late thirties. While always being trans, she didn’t always realize that she was–and she didn’t grow up knowing anyone like her. That changed when she moved to Seattle and started noticing people who reminded her of herself–for the first time. Emily was walking her dog one day and had the sudden realization that
01/08/2023 • 50 minutes 35 seconds
Episode 87 | 28 Days to Save the World with Dan Purvis
Today’s entrepreneur has helped the blind see and the sick breathe. He overcame serious limitations to help people during the pandemic - and now he is here to tell us the story of his epic 28 days to save the world on The Business of You! Dan Purvis is a serial entrepreneur and the founder of six companies. He is the CEO and co-founder of Velentium, a professional engineering firm that specializes in the design and manufacturing of therapeutic and diagnostic active medical devices. He has 25 years of practical know-how in creating corporate environments that people want to work in and clients want to engage with. The theme throughout his professional and nonprofit endeavors has been an intense love for people, which led Dan to become a student of culture. Dan’s passion is building things. His background is in automation, controls, and software. When working with people, he identifies possibilities for what they can accomplish. Dan Purvis is doing remarkable thin
25/07/2023 • 46 minutes 10 seconds
Episode 86 | Run Your Salon like an Accountant with Amy Carter
Amy Carter is the owner of one of Indiana’s top salons, but she isn’t a beauty service provider. She is not licensed to do hair, nails or esthetics - but she has found success by approaching salon ownership from an accountant’s point of view. Amy Carter is the Founder of Empowering You Consulting - helping salons and spas across the nation every day to expand their client base, increase profits, operate more efficiently, train a team of leaders, and gain personal satisfaction from their professional endeavors. Amy owns and operates Solaris Aveda Salon in Evansville Indiana, ranked in the top 200 fastest-growing salons by Salon Today. Solaris has been named as an Honoree in Salon Today 200 for the years 2018-2022. Amy knows what it takes to reinvent a business and train a leadership team that is invested in long-term success. This is the story of how Amy started her unlikely career - not as an accountant, but as an entrepreneur in the face of great difficulties. She ha
18/07/2023 • 38 minutes 36 seconds
Episode 85 | From Embers to Excellence with David Hollenbach
*Please note: Today’s episode has a content warning for mental health and self-harm discussions. We hope this content will inspire you to practice self-compassion and share your story because you are not alone. For resources, please see our episode show notes. David Hollenbach has walked through the fire. Now, he helps others fan the flames of their own self-compassion and rise from the ashes of their limiting beliefs. David Hollenbach is a retired Fire Department Battalion Chief, an international best-selling author, professional speaker, member of the National Speakers Association, John Maxwell certified speaker and DISC Method Trainer. His most recent book, Fireproof: Your Grand Strategy for Transforming Failure into Fuel for Your Future was released in 2022. David owns and operates David Hollenbach Consulting, LLC and hosts the popular podcast From Embers to Excellence - with over 170+ episodes featuring inspiri
11/07/2023 • 39 minutes 4 seconds
Episode 84 | The Five A’s of Youtube Advertising with Tom Breeze
His clients call him “The Youtube ads guy.” He has overseen $22.2 million in ad spend over the last 12 months alone. Now on The Business of You, Youtube ad expert Tom Breeze is sharing some of his time-tested marketing secrets with us! Tom is the Creator and Founder of multiple brands: YouTube ad agency Viewability, and Bidurk, a YouTube content analysis software that helps you create better videos and grow your audience online. Viewability is an innovative, world-leading YouTube ad agency that partners with companies selling digital products to get reliable, profitable customers at scale. With over a decade of Youtube advertising experience, Tom and his team at Viewability have successfully cracked the formula for advertising on YouTube. Viewability is a performance-based agency, which means they only get paid when they get results. Tom Breeze worked to develop Bidurk, a new tool that scans an entire Youtube channel to identify areas for growth and opportunit
04/07/2023 • 46 minutes 59 seconds
Episode 83 | Part 2: Faith, Fame and Personal Growth with Jonathan Jackson
In Part 2 of my conversation with Jonathan Jackson, we dive deeper into his faith and passion for creative storytelling. If acting, music and writing were all about entertaining people, Jonathan would have left the industry behind a long time ago. Instead, he uses multiple creative channels to weave authentic stories of redemption, grace and humanity for others - through song, spoken and written word. While Jonathan still acts, he primarily builds his influence on the foundation of storytelling in every form it takes, with poetry and music taking center stage. Jonathan recently released a new book called The Harrowing of Hell: An Epic Poem exploring what happened between Christ’s crucifixion and resurrection. To Jonathan, it is the story of the Hero of Heroes. He has also authored other books including a work of Mystical Poetry entitled “Book of Solace and Madness” and the non-fiction prose “The Mystery of Art”, which has been translated into multiple
27/06/2023 • 32 minutes 7 seconds
Episode 82 | Part 1: Faith, Fame and Personal Growth with Jonathan Jackson
Jonathan Jackson was a child actor in the 1990’s and early 2000’s. But since then, he has become a powerful artist, musician and creator. Now on The Business of You, Jonathan is sharing his unique story - including his journey to faith, fame and personal growth. Jonathan Jackson is a multi-faceted artist who creates meaningful art pieces through music, film, and the written word. He is a five-time EMMY® Award-winning actor and Critics’ Choice Award nominee who has starred in numerous TV and films, including ABC/CMT’s hit drama “Nashville” (2012–2018), “General Hospital” (1993–1999, 2009–2011, 2015), “Tuck Everlasting” (2002), “The Deep End Of The Ocean” (1999), “Insomnia” (2002) and “Dirty Dancing: Havana Nights” (2004). He also appeared in episodes of “One Tree Hill”, “Boy Meets World”, “The Twilight Zone” and “Terminator: The Sarah Connor Chronicles.” His indie band Enation has performed alongside artists across the musical spectrum, including post-punk leg
20/06/2023 • 30 minutes 14 seconds
Episode 81 | Grow Your Business Like a Weed with Stu Heinecke
If weeds were people, they’d be the ultimate entrepreneurs. Stu Heinecke has created a business strategy based on weeds, and it’s quickly taking root in the world of entrepreneurship. Stu is a business growth strategist and the originator of Weed Strategy™. He is also a keynote speaker, renowned cartoonist and bestselling business author. His first book, How to Get a Meeting with Anyone, was named one of the top 64 sales books of all time. His latest, How to Grow Your Business Like a Weed, introduces a new model for explosive business growth, based on the strategies, attributes and tools weeds use to grow and spread. Stu has been named “The father of Contact Marketing”. He is the Founder of The Total Weed Awards, in collaboration with the Nasdaq Entrepreneurial Center. Stu has had an unusual career arc. Mentored by some of the world’s top cartoonists from Playboy and The New Yorker, Stu has had his cartoons published in The Wall Street Journal and Pl
13/06/2023 • 46 minutes 46 seconds
Episode 80 | Your Business Brand Reflects Your Personal Brand with David Fischette
You’ve never heard of a business like David Fischette’s. David is the Co-Founder, CEO, and Chief Creative at Go West Creative (GWC), an industry-leading marketing agency specializing in bringing brand stories to life through unparalleled live, virtual, and hybrid experiences. Go West has helped hundreds of organizations, including giants like the United Nations, HP, Deloitte, CVS, SalesForce, DuPont, Petco, Inspire Brands, Farmers, Aetna, and Sonic, effectively communicate their message to key stakeholders. Go West has also won dozens of awards, including Special Event Magazine's "Top 50 Events Companies," Event Marketer Magazine's "Top 100 It List for Event Agencies," and Expertise's "Best Branding Agencies in Nashville." David has 38+ years of experience helping big global brands in telling their stories so they can better relate to their target audiences and motivate them to take action. Known for his passion and over 38 years at the helm of the award
06/06/2023 • 43 minutes 28 seconds
Episode 79 | Simpler Software will Set You Free with Verónica Buitrón
Verónica Buitrón believes that the most creative, innovative companies have simple processes to follow - removing stress and setting minds free to work on exciting new ideas. Veronica is the Co-Founder and CEO of TangoCode, a Chicago-based software development firm focused on Digital Marketing. Prior to TangoCode, Verónica was a Co-founder of GeneXus USA, a development services firm for enterprises. TangoCode specializes in creating simpler ads. The team at TangoCode use their industry expertise to guide companies through the process of aligning their technology strategy with their business objectives. Basically - they create automation software to simplify business processes! As a female entrepreneur, Verónica considers it essential to not only create a diverse and progressive culture within her own company but also to actively promote it within the tech community. She believes that diverse views help solve complex technology challenges in a global market.
30/05/2023 • 53 minutes 45 seconds
Episode 78 | How to Get the Word Out with Media Maven Christina Nicholson
Media Maven Christina Nicholson has a lot to say about public relations. More than anything, she has valuable advice for entrepreneurs - on how to promote themselves authentically, confidently and effectively. Christina Nicholson is an award-winning television journalist, course creator, public speaker, podcaster and Founder of the PR agency Media Maven. Christina and her Media Maven team work intimately and exclusively with a select number of high-ticket clients, bringing their public relations goals to fruition through hard work and strategic ad placement. Besides her agency’s work with clients, Christina has used her decades of experience in media to create a suite of products for business owners, with various budgets and goals. Entrepreneurs can take a mini bootcamp on her website to improve their PR skills or invest in the Media Mentoring Program course for a full education on how, when, where, and why to use PR strategies to their full advantage. Christina has b
23/05/2023 • 38 minutes 40 seconds
Episode 77 | Living Your Values as Verbs with Jen Kem
Jen Kem is an ultra-quotable entrepreneur. She is full of incredible wisdom based on her rich experiences in business - learning how to live her values, maintain her confidence, and empower others. Jennifer "Jen" Kem is a San Francisco Bay area-based brand building and leadership expert who gets entrepreneurs seen, heard, and paid for being themselves. She’s the creator of the Master Brand Method: a framework to develop powerful brands that win customers' hearts, which she uses in strategic consulting for emerging entrepreneurs, celebrity brands like the Oprah Winfrey Network and Steve Harvey, and other major corporations including Verizon, Blue Cross Blue Shield, and Bank of Hawaii. She is a successful owner of three multimillion-dollar businesses and the proud mother of three children. The seeds of entrepreneurship were planted early Jen Kem had no intention of building a business, much less multiple successful businesses. But a
16/05/2023 • 54 minutes 22 seconds
Episode 76 | Using Online Events to Generate Leads and Sales with Liam Austin
Liam Austin created his company out of love - literally. Desperate to stay with his partner whose visa was expiring, they set out to build a business they could do from anywhere, and wound up launching an accidental empire. Liam Austin is the Co-Founder of Entrepreneurs HQ, a company that helps business owners host virtual events, online summits and mini-workshops. Through the power of virtual events, Entrepreneurs HQ empowers Founders to get more clients, authority and income. Having launched over 15 virtual summits and online conferences, and countless virtual events, hosting over 400 speakers whilst educating 100,000+ business owners through his programs, Liam is a virtual event strategist. With all this experience, he's a specialist at making it easy for people to create their own online events and virtual conferences to grow their email list, authority, impact, and revenue. Desperate times call for successful measures When Li
09/05/2023 • 34 minutes 40 seconds
Episode 75 | Breaking Cultural Norms to Build a Business with Irene Nakamura
If there’s one piece of advice Irene Nakamura wants you to take to heart, it’s this: Your success begins when you expand beyond others’ expectations for you. Irene Nakamura is the Founder and Principal of iDepo Reporters and iDepo Hawaii LLC, a woman and minority-owned court reporting firm providing both in-person and remote depositions, e-filing, subpoena and process serving, and record retrieval services to attorneys, law firms, legal secretaries and paralegals. iDepo operates two independent companies in Los Angeles and Honolulu, Hawaii, with a network of 100+ culturally-diverse court reporters and staff, nationwide. In addition to a high degree of professionalism, iDepo is known for providing an excellent workplace environment. With nearly 30 years of court reporting experience, Irene is also a Registered Professional Reporter, a Realtime Reporter, and a certified LiveNote Reporter with certifications in California, Hawaii, Washington, Nevada, and Illinoi
02/05/2023 • 31 minutes 41 seconds
Episode 74 | Find Your Peak Performance with Ollie Matthews
Your business requires you to be at your peak performance. You make decisions, serve clients and manage a team - isn’t it time that you felt better while doing it? Ollie Matthews is Rachel Gogos’ Health Coach. Today on The Business of You, Ollie helps us uncover some of the lifestyle changes that are holding us back, and what we can do about them. Ollie is a Health Coach, Nutritionist and Functional Medicine Doctor living in the UK. He works with stressed-out high-achieving entrepreneurs to help them revitalize their lives from the inside out! Ollie works with clients virtually and in-person. Ollie Matthews has over 17 years experience in health working with clients in 27 different countries - from the busiest entrepreneurs and parents to professional athletes including Tour de France riders and Olympic athletes. He is known for a very nontraditional method: He moves in with his clients! In a lot of cases, Ollie quite literally lives with his clients to help ass
25/04/2023 • 33 minutes 51 seconds
Episode 73 | Step Up and Scale your Sales Process with Jennifer Bleam
If you have a process for everything except sales, you’ll benefit greatly from this encouraging pep talk from Jennifer Bleam. She’s here to discuss scaling your business, stepping out of your own way and reimagining the possibilities! Jennifer Bleam is the Owner and Founder of MSP Sales Revolution, a cybersecurity-focused company that teaches entrepreneurs to level-up their operations. She is a trusted educator and mentor for Managed Service Providers looking to dominate their marketplace and build the company of their dreams. Jennifer’s drive and expertise has led her to grow several multi-million dollar companies and divisions in under 2 years each. She has been featured in countless trade publications and podcasts and has been a guest speaker and trainer on stages around the world including North America, Australia, and Europe. To date, Jennifer has coached nearly 2,000 MSPs on effective sales and marketing to small and medium-sized businesses. Jennifer is
18/04/2023 • 38 minutes 2 seconds
Episode 72 | Dreams are a Gift for Your Business with Rachel Senior
Rachel Senior believes that your greatest business meetings are happening in your sleep. In today’s episode of The Business of You, Rachel will inspire and educate us on the power of dreams - for personal, professional and spiritual growth. Rachel Senior is a Pastor, an Author, a Songwriter, An Entrepreneur, and a professional Dream Coach. She is the Founder of Business of Dreams and The Dream College. Having been a uniquely gifted dreamer from early childhood, Rachel Senior has come into full awareness, through a number of personal dream encounters and manifested dream interpretations, the power of the Dream to create wealth, to build businesses, to advance corporations, and to save lives! She now takes the charge to activate this power all over the land. Rachel has a Masters in Psychology and an Education Specialist Degree in Curriculum & Instruction. She is the Author of The Business of Dreams: 5 Ways to Maximize the Linear Relationship Between Your Purpo
11/04/2023 • 39 minutes 14 seconds
Episode 71 | From Blue Collar Worker to Tech Founder with Bryan Clayton
A great idea can create a better world. Bryan Clayton had an idea he believed in so much that he put it all on the line - and he’s so glad he did. Bryan Clayton is the CEO and Co-Founder of GreenPal, an online marketplace that connects homeowners with local lawn care professionals. GreenPal has been called the Uber of lawn care by Entrepreneur magazine and has over 200,000 active users completing thousands of transactions per day. GreenPal makes finding a lawn care professional simpler than ever. Customers who want consistent and reliable service love GreenPal for access to high-quality professionals. And lawn care vendors love using GreenPal too - because they receive more work, get paid faster and cut down on marketing costs. Before starting GreenPal, Bryan Clayton founded Peachtree Inc., one of the largest landscaping companies in the state of Tennessee, growing it to over $10 million a year in annual revenue before it was acquired by Lusa holdings
04/04/2023 • 35 minutes 3 seconds
Episode 70 | Lessons from a Successful Serial Entrepreneur with Paul Baron
There is a lot to be learned from Paul Baron. Having been called a “serial entrepreneur” and referred to as “industry agnostic”, Paul is a restless and energetic visionary who recognizes opportunity everywhere he goes. Paul Baron is the Founder and Chief Executive Officer of The Wall Printer USA. He is responsible for all executive functions, assuring the corporation's growth and the success of businesses that purchase a Wall Printer. Paul’s 40+ decades of business experience span B2B, B2C, retail, manufacturing, distribution, international business, and franchising. He has personally developed and launched concepts and supported successful revenue growth, leading to exits for several start-ups and established businesses. Paul thrives in rapid-growth and high-energy environments and values a diverse culture with good people who like to dream big, work hard, and have fun. He leads with a positive attitude, humor, and humility. An articulate communicato
28/03/2023 • 52 minutes 36 seconds
Episode 69 | Making Email Marketing More Personal with Andy Mowat
Andy Mowat is on a mission to improve email, for everybody. Andy is the CEO and Co-Founder of Gated - an easy, free service to help you reduce unsolicited email and support the nonprofit you love. Gated has been featured in TechCrunch, Protocol, PR Newswire, and Yahoo News. Gated was also listed prominently in Business Insider’s Most Promising Tech Startups of 2023. Gated, which is referred to as “noise-canceling headphones for email,” allows users to gatekeep their email inbox - by requiring senders to donate to their favorite nonprofit. After beginning his career in Europe, speaking Czech and managing a finance team at Credit Suisse, Andy decided to dive into the world of email marketing. He built his career developing sales and marketing engines for leading technology companies like Upwork, Box, and Culture Amp. Today, Andy's vision and expertise sets the tone for the entire Gated team - as they build a solution and a movement to fix email, for everyone.
21/03/2023 • 31 minutes 7 seconds
Episode 68 | Being Yourself in Business with Tissa Richards
Tissa Richards wears cowboy boots to every meeting. Every day, she shows up as her authentic self - and she’s here to encourage you to do the same! Tissa is a repeat technology founder and CEO on a mission to create a legion of leaders with an unshakable sense of self. As an Executive Coach, she teaches C-Suite professionals how to articulate their value propositions, stand out, be memorable, and get hired. Tissa has founded, invested in, and run software companies in Silicon Valley. She holds over a dozen software patents and has won awards for her valuable software products. As a keynote speaker and facilitator, Tissa Richards helps leaders and rising stars from high-growth startups to Fortune 500 companies create blueprints that nurture diverse and emerging talent. Tissa works with the world’s largest private equity and investment firms and corporations as well as innovative startups. She speaks globally on topics affecting executives and leaders. Tissa’s in
14/03/2023 • 34 minutes 46 seconds
Episode 67 | The Joy and Magic of Appreciation in the Workplace with Aaron Rubens
Kudoboard is a product designed to make people happy. It helps you recognize your employees, celebrate your coworkers and send your friend the most meaningful card they’ve ever received. It was created by Aaron Rubens - a former teacher who dreamed of better ways to communicate positivity in the workplace and beyond. Aaron Rubens is the CEO and Co-Founder of Kudoboard. Aaron is a Tulane graduate with an MBA from Harvard Business School. His early career was focused on education, having taught high school math at Alta Vista Charter School in Kansas City, joining a highly selective national service corps, Teach for America. Since Aaron first had the idea to create Kudoboard, the company has added Co-Founder Kyler Deutmeyer and a growing team of 20+ employees. Kudoboard is in use by many of the world’s top organizations including TMobile, LinkedIn, GoFundMe, Airbnb, Shopify and Webflow. Kudoboard has received positive reviews in the media from Harvard Business Review, Lif
07/03/2023 • 36 minutes 41 seconds
Episode 66 | Make More Money and Reclaim Your Time with Chris Williams
Chris Williams and his team are on a mission: To help you get your time back, fully enjoy your life and make more money. Chris is the Founder and CEO of Group Coach Nation, a company that teaches industry experts how to build high-ticket masterminds. Group Coach Nation has been featured in Heart & Hustle, The Lucky Titan, and 51Blocks. Chris Williams is a masterful entrepreneur - who doesn’t have a car, He spends most of his time raising his five kids, exploring world communities, and trying his hand at adventures like shark diving, ice climbing, running ultra-marathons, and riding electric skateboards. He believes in the value of fun, freedom and exploration - and created his business to help you do the same. Chris has 20+ years of experience building hyper-profitable business models. After leaving his job in finance, Chris launched Senthold, a strategic consulting company that primarily partners with surgeons. After analyzing sets of marketing data for medica
28/02/2023 • 37 minutes 30 seconds
Episode 65 | Building Better Business Systems with Carrie Richardson
Carrie Richardson is a successful entrepreneur, having scaled three service-based businesses from zero to seven figures in the last ten years. But she got her start in an unexpected place: In a fitness center, cleaning weights at four in the morning. This is the compelling story of how Carrie earned her sobriety, built multiple award-winning companies, met her husband and started a thriving consulting company. It serves as a great reminder that no matter what rung of the ladder you’re on, you can climb all the way to the top. Carrie Richardson founded Managed Sales Pros in Winnipeg, MB, Canada in 2013, and Everywhere Managed LLC in Las Vegas, NV in 2016 until its sale in 2020. Carrie began her business as a solopreneur making phone calls by herself - and the demand for outbound cold calling quickly surpassed her ability to fulfill on her own. Carrie bootstrapped a home-based business into two award-winning niche-focused call centers. Carrie gr
21/02/2023 • 50 minutes 28 seconds
Episode 64 | Part 2: The Founder that Sold His Coffee Chain to Starbucks with George Howell
In the second part of our conversation with George Howell, you’ll hear the story of how he influenced the global coffee market, increased quality standards and improved the lives of thousands of people. George Howell is a passionate coffee connoisseur. His career in coffee began in the 1970’s, when he opened an art café in Harvard Square. Combining his deep love for roasting with his dedication to Mexican indigenous artists, George’s cafés gained a devoted following. Now, George Howell Coffee shops are expanding across the East coast in the Boston area. As the Founder, George spends his time educating and traveling with his daughter Jenny in pursuit of the finest coffee beans in the world. George Howell was awarded the Lifetime Achievement Award by the Specialty Coffee Association of America in 1996, for having raised specialty coffee quality standards to a new level through his Massachusetts-based company The Coffee Connection (1974 – 1994).
14/02/2023 • 42 minutes 17 seconds
Episode 63 | Part 1: The Man that Grew Coffee Culture with George Howell
If you walk down any American main street, you’ll find a coffee shop or three. If you love coffee, you can thank George Howell: The man that grew the culture behind coffee consumption in the United States and beyond. George Howell is a renowned entrepreneur and the Founder of George Howell Coffee. He has been expanding the art, appreciation and knowledge of fine coffee roasting since the 1970’s. George is a powerful storyteller, telling us how he spent the past 50+ years spreading unbridled enthusiasm for coffee, art and fair trade practices. George Howell was awarded the Lifetime Achievement Award by the Specialty Coffee Association of America in 1996, for having raised specialty coffee quality standards to a new level through his Massachusetts-based company The Coffee Connection (1974 – 1994). He had grown The Coffee Connection into 24 company-owned stores in the Northeast and sold his high-quality popular coffee company to Starbucks in 1994. He returned to coffee-t
07/02/2023 • 48 minutes 17 seconds
Episode 62 | Lessons from a Lifestyle Influencer with Alexandra Nicole Nolan
Alexandra Nicole Nolan didn’t mean to become an influencer. But she created a six-figure brand from thin air with sheer determination, creative thinking and resilience. Now on The Business of You, Alexandra shares some of her hard-earned lessons on the power of influencer marketing and unconventional entrepreneurship! Alexandra, featured on Yahoo’s Most Inspiring Influencers list, is a self-made digital entrepreneur, Founder of City Chic Living Blog and The UE Academy, and mother of three boys. She obtained her MBA from the University of Memphis, studied International Business Studies at Bournemouth University in England, is currently pursuing her Ph.D. in Marketing, and has appeared in Forbes, as well as many other notable national publications. Through her passion as a women empowerment speaker and mentor to many small business owners, Alexandra is paving the way for aspiring entrepreneurs all over the world. Today, Alexandra shares some of
31/01/2023 • 34 minutes 5 seconds
Episode 61 | Giving Fashion Manufacturing a Makeover with Pawan Gupta
When Pawan Gupta observed supply chain gaps in fashion manufacturing, he decided to design something entirely new: Production technology that solves problems and creates a more sustainable future. Pawan is the Co-Founder and CEO of Fashinza, an AI-driven B2B marketplace and tech-enabled global supply chain platform for fashion brands, retailers and manufacturers. Fashinza is more than just manufacturing technology. They predict future fashion trends, help retailers modify and order designs, and connect with manufacturers to get timely delivery. By going thought-to-shelf in just 2-4 months, Fashinza helps deliver trends to consumers where, when, and how they want them. Fashinza helps eliminate unsold stock by giving consumers more of what they want and none of what they don’t. Their impact on the environment has been substantial, fulfilling Pawan’s mission to reduce the impact of the fashion industry globally. Over the past 12 months, Pawan has led Fashi
24/01/2023 • 45 minutes 24 seconds
Episode 60 | Reimagining Paid Family Leave with Dirk Doebler
Before Dirk Doebler, there was no such thing as paid parental leave insurance. Now, Dirk is changing the lives of millions by offering a unique program that is changing the way Americans live and work. Dirk Doebler is the founder and CEO of Parento. Parento is employers’ all-in-one solution for working families. With its insurance-based parental leave & support program, Parento enables companies to retain and elevate working parents, particularly working mothers. This unprecedented brand is transforming the landscape for employers and making increased retention and engagement of parents a reality. Parento is proving that investing in working parents is good for business. Headquartered in New York, Parento recently completed the Entrepreneurs Roundtable Accelerator and its policies are backed by A-rated reinsurers. Dirk is committed to helping businesses capture the missing $12 trillion in global growth (McKinsey) by reducing the 43% of highly-skilled wom
17/01/2023 • 29 minutes 42 seconds
Episode 59 | Running an Influential Finance Firm with Danny Popescu
Danny Popescu is a passionate visionary in the world of wealth management. In this episode of The Business of You, Danny shares some of his guidance on finance, being a great employer and making an impact. In 2013, Danny Popescu founded Harbourfront, an independent wealth management firm. Danny launched Harbourfront with an $11 million personal investment and within 9 years, established a $425 million enterprise value when Boston-based Private Equity firm, Audax Group bought a stake in the firm. With roughly 250 employees in 25 branches across Canada, Harbourfront is one of the fastest growing independent dealers now on track to establish a $1.5 - $2 billion enterprise value by 2027. At 46, Danny was named one of Canada’s Top 50 Industry Leaders of 2021 by Wealth Professionals. As CEO, Danny oversees the operations of Harbourfront Wealth Holdings' four underlying businesses including its Investment Dealer, Asset Management Firm, and US investment arm. Danny also creat
10/01/2023 • 36 minutes 6 seconds
Episode 58 | Reboot Your Life and Business with Ella Magers
In this provocative conversation with Ella Magers, you’ll discover that rebooting your business begins when you reprogram yourself. Ella Magers, MSW is the world’s leading voice for revolutionary transformation in the wellness industry. Ella is the Founder of Sexy Fit Vegan and 22Reboot, a 22-Day holistic transformation system. She offers entrepreneurs and thought leaders the tools, support, and guidance they need to ultimately develop lasting healthy habits, claim optimal wellness, and live longer, more fulfilling lives. Ella’s deepest gift is her ability to shatter patterns that no longer serve. Through visionary writing, inspiring talks, and compassionate coaching, she empowers her followers to align their behaviors with their beliefs and stand tall in their personal truths. Ella is also an inspiring speaker, author, podcast host and holistic health coach. She has been featured in Well+Good, CanvasRebel Magazine, CNN, Vegan Food & Living, Healthification, Medium, L
03/01/2023 • 37 minutes 18 seconds
Episode 57 | Community is the Key to Human Happiness with Will Samson
It doesn’t happen every day that a speaker begins their TedX presentation with the story of how they went to jail. But Will Samson does exactly that, using his impactful story to inspire, uplift and encourage others to create a life they’re proud to live. Will Samson is on a moonshot mission to disrupt the self-help industry and possibly alter the human operating system. He is a transformational mindset and change coach who guides tech companies, C-Suite executives, and entrepreneurs to amazing levels of growth. Will is the brains behind the T3 ecosystem, a collection of hackers, thinkers, activists, and dreamers who are sprouting new ideas, stories, and products based on the idea of interdependence. His story of rebooting his life was told to the TEDx audience in 2021. When he is not germinating the next wave of thought, he is a master home chef and a Spartan racer. Will’s T3 model creates lasting change in his clients through transitions, transformation, and
27/12/2022 • 43 minutes 42 seconds
Episode 56 | eCommerce and the Magic of Data to Accelerate Your Business with Jake Cook
No matter what size your business is, eCommerce has leveled the playing field. That’s what Jake and Eulalie Cook teach: How to build a successful online brand using the transformative science of data. Jake Cook is Co-founder and CEO of Tadpull, an eCommerce service and software solution for growing online brands. The team at Tadpull provides customized eCommerce growth plans, strategy and management, and software with predictive analytics to unlock online companies’ full potential. With an incredible remote team of data scientists, ecommerce strategists, software engineers, Tadpull has been growing and evolving since its inception in 2013. While Jake has worked for large and established companies like Google and Microsoft, these days he is deeply passionate about helping mid-market companies compete smarter by harnessing their own disparate datasets to turn data into profit with the power of AI. Jake holds dual teaching appointments at Montana State University
20/12/2022 • 48 minutes 4 seconds
Episode 55 | You are the Author of Your Business Story with Trena White
Great stories begin in unexpected places. Trena White could not have foreseen the incredible journey she embarked on as she decided to build her brand. But now, a decade into being a Co-founder, Trena has many wonderful lessons about entrepreneurship to share. Trena White is a veteran book publisher and co-founder of innovative book publishing firm Page Two, which publishes non-fiction books by leading industry experts. Page Two offers a faster path to market, more creative control, and deep engagement in authors’ launch strategies. Co-founders Trena and Jesse Finkelstein launched in 2013 to help thought leaders, subject matter experts, and organizations publish their contributions. Page Two has published several books selling over a million copies and its authors have been translated into dozens of languages around the world. Trena is a nominee for the RBC Women of Influence Trailblazer Award. Before launching Page Two, she was publisher of Douglas & McIntyre and Grey
13/12/2022 • 43 minutes 38 seconds
Episode 54 | Build an Amazing Place to Work with Hiring with Authority Carolyn Betts
With over 18 years of recruiting experience, Carolyn Betts is an authority on hiring. She is sharing her valuable insights on The Business of You podcast, helping us to understand the dynamic nature of hiring and the art of employee retention. This conversation will motivate you to drastically improve your workplace culture. Whatever your current retention rates, prepare to watch them rise as you implement some of Carolyn Betts’ innovative retention ideas! Carolyn founded Betts Recruiting in 2010, and her knack for spotting top talent and pairing them with an ideal company has led to developing a trusted marketplace in the SaaS space. As part of this success, Carolyn has helped clients make key hires and navigate the ever-changing landscape brought on by the current Great Resignation movement. Betts Recruiting is the go-to agency for companies looking to find sales, marketing and client services talent in the US. Featured in many publications includin
06/12/2022 • 34 minutes 46 seconds
Episode 53 | Doing Business with Your Heart, Not Your Head with Mike Gardon
Mike Gardon was a hardworking type-A professional trader and entrepreneur. But he found real fulfillment when he stopped making decisions with his head and began making them with his heart. Now, he’s joining us for a frank conversation on the power of teaching our kids entrepreneurship, the importance of work-life balance, and how to live a life you’re proud of. Mike Gardon is the founder of multiple successful businesses, an investor, a Digital Media Executive, and most importantly - a husband and father. He is currently the CEO of Rejoin Media, a holding company for digital brands and businesses. He is also the Executive Editor and Host of the acclaimed Careercloud Radio podcast. Mike is an advocate for remote work and intentional work-life integration. He runs his teams remotely from the beautiful (and affordable!) Midwest, where he resides with his wife and three young boys. You can read Mike's writing and media mentions on investing, startups, life
29/11/2022 • 41 minutes 36 seconds
Episode 52 | Propelling Women into Leadership Roles with Coco Brown
Coco Brown wants to see the world evolve. And she’s not willing to wait: She works tirelessly to propel women into well-deserved leadership roles and help them thrive there. Coco is the Founder and CEO of Athena Alliance, a SaaS platform for women seeking to gain, expand and master leadership roles. Athena Alliance provides live and on-demand learning, networking, coaching, and access to career opportunities for the world’s top women leaders. With Athena's support, thousands of women have advanced their executive careers and more than 300 women have landed board seats. Prior to founding Athena Alliance, Coco served as COO, President and Board Director at Taos, where she led the company out of near-bankruptcy and ushered them towards their successful acquisition by IBM. Coco is also a renowned Keynote Speaker and Writer. She has spoken at Microsoft’s elite global CEO Summit and has been published in Fortune, Forbes, NACD, WSJ, and Bloomberg. She has also recei
22/11/2022 • 42 minutes 57 seconds
Episode 51 | Eat, Plant, Love and Grow your Business with Taylor and Brennan Clarke
Growing from a tiny seed of an idea to a flourishing company, the couple behind a subversive new product shares the pivotal moments that fueled their major success in the sustainable confectionery industry. Taylor and Brennan Clarke are the Co-Creators of Amborella Organics, a revolutionary line of organic seed-bearing lollipops with herbs and flowers throughout. After years of grit and hard work, Amborella products are now featured in Urban Outfitters, Nordstrom and Uncommon Goods as well as hundreds of trend-setting cafés, florists and curated shops around the world. Amborella Organics has been featured in Goop, Daily Mail, Food Network Magazine, ABC News, Nylon and Epicurious. Amborella Organics leads the confectionery market in conversations about sustainability, ethical means of production and conscious consumer goods. Their lollipops feature flavors like strawberry and basil, champagne and roses, and lavender and lemongrass, with thoughtful product packaging. A
15/11/2022 • 46 minutes 4 seconds
Episode 50 | A Special Conversation on Personal Branding and Amplifying Your Light with Rachel Gogos
For our 50th episode of The Business of You with Rachel Gogos, we are hosting a very special and inspiring guest: Rachel Gogos herself. Rachel delivers powerful insight about the importance of finding your life’s purpose, trusting the journey and amplifying your unique voice through your personal brand. She also shares some juicy details about the inception of this podcast and why it is a passion project for Rachel to connect with other entrepreneurs who are often behind the scenes. Bursting with relatable career advice and words of genuine encouragement, this is the coffee conversation you have always wanted to have with an entrepreneurial friend and mentor. Rachel Gogos is the host of The Business of You. She is the Founder and CEO of the brandiD digital marketing agency, established in 2007 and still flourishing today with a gifted team of web developers, designers, copywriters and project managers. She also created MyPath101, an online resource fo
08/11/2022 • 42 minutes 47 seconds
Episode 49 | Part 2: Hustle, Mindset and Motivation with Rapper Rod Hardy
Rod Hardy is a successful rising star in the world of rap music. He’s also an expert at personal branding - and shares his wisdom with us in Part Two of this powerful conversation. Rod is a rapper, a former college football coach, and a successful entrepreneur. When he decided to chase his passion, he fiercely and consistently hustled until he made his dreams a reality. It only took him two years to jumpstart his promising music career, but don’t let that fool you - he attributes his achievements to years of laying the groundwork. If you comb through Rod’s Twitter account, you’ll find a tweet from 2013. It’s simple, but clear: “I’m gonna win a Grammy one day.” This was posted seven years before he even began putting out music in 2020, and today he is well on his way to bringing this goal to life. It’s a small but significant reminder of his belief in playing the long game. Rod knows that big rewards take time, effort and consistency. What is your bran
01/11/2022 • 24 minutes 8 seconds
Episode 48 | Part 1: Hustle, Mindset and Motivation with Rapper Rod Hardy
Rod Hardy is an up-and-coming rapper, a former college football coach, and a successful entrepreneur. He makes it all look easy - but today, he’ll be sharing the real-life hustle, mindset and motivation behind his journey. After making his mark in the corporate world and inspiring others to pursue their dreams as a coach, Rod’s life took a turn after his brother fell into a coma for three weeks at age thirty-two. Upon waking up, he told Rod: Don’t let life pass you by before you do what you really want to do. Three weeks later, Rod was on his way to becoming a major rising star in the rap genre. It only took him two years of putting out music to gain devoted fans, hit charts and gain press from publications like Hype and Medium. Overnight Success is Evidence of Consistency Rod Hardy knows that there’s no such thing as an overnight success. He knows this for a fact because he is one - and he can attest to the years of
25/10/2022 • 29 minutes 6 seconds
Episode 47 | Using Simulations to Improve Workplace Productivity and Satisfaction with Akhila Satish
Akhila Satish became fascinated by science at an early age. When she looked for a way to use her love of science and information to make an impact, she set her sights on the technology space. Akhila is the CEO of Meseekna, a science-first simulation technology company that helps organizations measure and optimize potential to improve effective promotion, placement and hiring. Akhila is an expert in the science behind decision-making. As a director, she brings a highly collaborative and solutions-oriented approach to governance and is immensely valuable to boards looking to accelerate growth, scale, and product-market fit. Akhila is also the executive director of The Science Runway, a non-profit dedicated to inspiring girls to join the life sciences. Under her leadership, The Science Runway has grown from an idea at a roundtable discussion to a successful arm of the Center For Healthcare Innovation (CHI). Akhila’s unique background spans venture capital, SaaS, an
18/10/2022 • 37 minutes 22 seconds
Episode 46 | Transform your Health, Wealth and Happiness with Feng Shui with Patricia Lohan
Patricia Lohan used Feng Shui to manifest the love of her life, create her dream business and free herself to travel the world while empowering others. Now, she wants us to invite us to look at our spaces with fresh eyes so that we can do the same! Patricia is the Founder of PowerHouse Feng Shui and Author of The Happy Home: A Guide To Creating A Happy, Healthy, Wealthy Life. She helps entrepreneurs make their homes and businesses magnetic to money, luck, and blessings. Patricia has helped thousands of people across the globe embrace Feng Shui and create lasting changes in their businesses, homes, and lives. She has seen firsthand the power of living a holistic life aligned with one’s surroundings, in tune with the energies within and without. A successful entrepreneur, Patricia has 15 years of experience running and growing three successful startups of her own. She has been featured in media internationally including The New York Times, CNN, Fox, Forb
11/10/2022 • 37 minutes 44 seconds
Episode 45 | Part 2: Reimagining the Future of Healthcare with Dr. Azizi Seixas
In Part 2 of our conversation with Dr. Azizi Seixas, we discuss the relationship between medical academia and the opportunities afforded by big tech. In his work in the Media and Innovation Lab (MIL) at the University of Miami Miller School of Medicine, he teaches new generations of healthcare innovators to stay curious about the solutions to the biggest problems facing healthcare today. In his pursuit of a vibrant and equitable future, Dr. Seixas looks for solutions in unexpected places. Open to all possibilities and ideas, he believes that true innovation stems from a purpose-driven life. He uses medicine and technology as tools to create a better world. Dr. Seixas (Say-shas) is an Associate Professor of Psychiatry and Behavioral Science and the Director of the Media and Innovation Lab at the University of Miami Miller School of Medicine. He is also the Associate Director for the Center for Translational Sleep and Circadian Sciences (TSCS) and an Assistant P
04/10/2022 • 31 minutes 41 seconds
Episode 44 | Part 1: Reimagining the Future of Healthcare with Dr. Azizi Seixas
Dr. Azizi Seixas has an impressive bio, but the most extraordinary thing about him is his passion and his purpose. Dr. Seixas (Say-shas) is an innovator, scientist, thought leader, and technologist. He was voted top 100 most inspiring Black Scientists in America by Cell Press. Currently, he acts as Associate Professor of Psychiatry and Behavioral Science and the Director of the Media and Innovation Lab at the University of Miami Miller School of Medicine. He is also the Associate Director for the Center for Translational Sleep and Circadian Sciences (TSCS) and an Assistant Professor in the Departments of Population Health and Psychiatry at NYU Langone. He studies artificial intelligence and technology with the intention of revolutionizing healthcare systems. Growing up in inner-city Jamaica, Dr. Seixas got his driven attitude from his hard-working single mother who earned a college, then Master’s degree while working full-time. His passion came from his force-of
27/09/2022 • 36 minutes 28 seconds
Episode 43 | A Conversation about Remote and Hybrid Work with Sara Aviram
Even before the pandemic and the great resignation, Sara Aviram was curious about remote work. By now, she’s a renowned expert. Sara was working for a tech company when she began researching the value of working from home by exploring it herself. After working remotely from 12 countries in 12 months in 2019, researching and living the future of work, she published the best-selling book, Remotivation: The Remote Workers Ultimate Guide to Life-Changing Fulfillment. Sarah Aviram is a workshop facilitator and keynote speaker and has spoken at Google, American Express, Avon, Bank of America, PepsiCo and NYU School of Business on creating successful hybrid work environments, team connectivity in remote work, and optimizing workforce performance by motivating workers. Begin by getting curious Sara began with a question: What is the value of remote work, and how can we use it effectively? And what are the benefits and challenges of remo
20/09/2022 • 36 minutes 31 seconds
Episode 42 | Your Ultimate Business Quest with Dr. Travis and Michelle S. Fox
Entrepreneurship is an epic adventure and no one illustrates that more effectively than Dr. Travis and Michelle Fox! Dr. Travis Fox and Michelle S. Fox are the Co-Founders behind Ultimate Business Quest, the #1 business tool for helping entrepreneurs discover the business hero within. Launched in May 2022, Ultimate Business Quest delivers business basics and practical coaching, presented in a world of immersive fantasy gameplay. Do you truly know who you are in the workplace? Are you the courageous warrior or the cunning wizard? Are you the Bard always looking for your next performance? Or are you simply looking to free yourself from the shackles of society like the Jester? Find out by taking their quiz and embarking on your own Ultimate Business Quest. Why use gameplay on your business journey? By pulling us out of our day-to-day life and throwing us into an imaginary world, Ultimate Business Quest is designed to help us effect
13/09/2022 • 53 minutes 57 seconds
Episode 41 | Financial Freedom Starts with your Feelings with Manisha Thakor
Manisha Thakor is excited to help you achieve financial freedom. But unlike a lot of so-called financial gurus, she begins in an unexpected place: Your feelings around money. Manisha believes that finance doesn’t have to be complicated-you can unpack your emotional barriers, simplify your life and ultimately pursue your life’s purpose using money. Manisha Thakor, CFA, CFP, is the founder of MoneyZen, a boutique financial wellbeing consultancy. A 25-year veteran of the financial services industry, her work has been featured in: The Wall Street Journal, The New York Times, CNN, CNBC, Womens Health and Real Simple. Manisha sits on the board of The National Endowment for Financial Education and has authored two personal finance books for young women. Manisha earned her MBA from Harvard Business School and her BA from Wellesley College. Having worked for 25+ years in the predominantly (white) male financial services industry, Manisha has come to see firsthand how
06/09/2022 • 41 minutes 11 seconds
Episode 40 | Risk means Reward with Maxim Wheatley
Early in Maxim Wheatley’s career, he wasn’t afraid to take risks. Years later, he credits those risks. Maxim is an entrepreneur and startup executive who has scaled companies from five to fifty-plus employees. He has led and scaled remote teams for over seven years and is experienced in remote and distributed team building, operations, and leadership. Maxim is currently the Head of Product and Marketing at Merico, the next-generation code contribution analytics system, driving transparency and improvement. Their unique metrics and measurements bring fresh insights to enterprise engineering, HR teams, and open-source projects. Once a startup entrepreneur and now an employee, Maxim shares his lessons learned from leading, following, and collaborating. Don’t be afraid to face issues head-on. Maxim used to channel his courage into risky endeavors in his company. But he soon found a new challenge: Having difficult conversations. Prefer
30/08/2022 • 37 minutes 23 seconds
Episode 39 | The Exciting Future of Journalism with Raju Narisetti
Raju Narisetti is optimistic about the future of journalism, and his reasons are compelling. In this discussion on media literacy and the power of sharing information online, Raju encourages us to keep an open mind and explore who is creating the information we’re consuming and how we can share it responsibly. Raju Narisetti’s current role as Leader of Global Publishing at McKinsey & Company is the latest in a 32-year global career in media and publishing, during which he has created, reimagined and managed major media organizations in North America, Europe and Asia, as well as being on the frontlines of digital transformation challenges and new ventures in the publishing industry. Raju has worked at The Wall Street Journal, Hindustan Times/Mint, The Washington Post, News Corp, Univision/Gizmodo Media Group and Columbia Journalism School. He was an essential part of the team that won the 2002 Pulitzer Prize for Breaking News for 9/11 coverage. Ho
23/08/2022 • 45 minutes 56 seconds
Episode 38 | Part 2: How to Become a more Creative, Inspired and Innovative Leader with Susie deVille
Everything Susie deVille makes serves her ultimate mission: To empower entrepreneurs to access their inspiration and creativity. By developing workshops, offering coaching programs and writing her book, Susie is working to make the world of business a more joyous and innovative place! In this episode, Susie deVille uses her own story to teach us the importance of casting aside perfectionism and taking confident action. Susie is the founder and CEO of the Innovation & Creativity Institute. An author, coach, and business owner who built and sold a highly profitable real estate firm, she has been researching innovation and creativity since 2005. Her first book, Buoyant: The
16/08/2022 • 26 minutes 19 seconds
Episode 37 | Part 1: How to Become a more Creative, Inspired and Innovative Leader with Susie deVille
Creativity and inspiration cannot be bought, but they can be learned. Susie deVille is in the business of teaching entrepreneurs how to be more creative, innovative and inspired! Her methods have freed hundreds of business owners from perfectionism and turned them into unique, inventive leaders. Susie is the founder and CEO of the Innovation & Creativity Institute. An author, coach, and business owner who built and sold a highly profitable real estate firm, she has been researching innovation and creativity since 2005. Her first book, Buoyant: The Entrepreneurs Guide to Becoming Wildly Successful, Creative, and Free, has been called</span
09/08/2022 • 33 minutes 4 seconds
Episode 36 | Women, You Belong in Trades with Ladi Goldwire
Ladi Goldwire believes that women’s innate skills are a valuable asset in typically male-dominated fields like construction. Ladi Goldwire is a State licensed General Contractor and Building Code Administrator certified through the International Code Council. She is vigilant in her pursuit of those business and partnership opportunities which offer favorable and equitable positions for everyone, specifically persons of color. Ladi has served as Principal for BrinMar Construction and Development Group Ltd, a full-service construction firm since its inception in 2008. She also is the owner of The Permit Ladi, a robust permit mitigation firm that serves the South Florida area. She has discovered a passion for hemp building materials as a means to more sustainable and economical construction. After decades working within the framework of the construction industry, Ladi is focusing on advocacy work for building better buildings, cities, connections and commun
03/08/2022 • 49 minutes 5 seconds
Episode 35 | Your Reputation is your Business Plan with Lida Citroën
Caring what people think is important as you build a business. And building your reputation is what Lida Citroën does best. Lida Citroën is an award-winning branding and reputation management authority who designs and enhances the identities of executives, entrepreneurs, and thought leaders globally. As CEO and founder of LIDA360, LLC, Lida is sought-after for her knowledge of personal brand development, reputation management, leadership communication, and online positioning. Lida's popular TEDx Talk, Talks at Google presentation, and multiple courses on LinkedIn Learning showcase her empowering delivery style and message. She regularly presents business workshops on reputation management, personal branding, executive presence, leadership communication, and using social media to self-promote, helping employees and leaders build a personal brand that supports the business. She also works to support military veterans as they make the transition from a military to a civil
27/07/2022 • 32 minutes 53 seconds
Episode 34 | The Exciting Future of Service-based Business with Michael Andreacchi
What does the future look like for service industries? Michael Andreacchi’s award-winning waste removal company offers us an inspiring blueprint. Michael is the CEO and Co-Founder of Junk King LLC, an international waste removal franchise with a focus on recycling, touted for being ‘North America's greenest junk removal service’. He is an innovative business leader in the junk removal industry with strong experience in franchising, high growth business expansion, environmental sustainability, and operational excellence. Junk King was founded from a garage in 2005 by Michael and his friend in San Carlos, California. The idea was simple: Offer great customer service and recycle way, way more than their competitors. Today, Junk King is the #1 Rated junk removal service in North America, with 100+ locally-owned franchises in 37 states and Canada. We have a lot to learn from Michael Andreacchi. Begin with a strong mission. Mich
20/07/2022 • 41 minutes 23 seconds
Episode 33 | Create the Business you Wish to See in the World with Liya Shuster-Bier
When Liya Shuster-Bier was diagnosed with cancer, she immediately cut off her hair, froze her eggs, called her friends and prepared for a fight. But what she didn’t know was that she was about to go to battle for a better future for all cancer patients, everywhere. Liya Shuster-Bier is the founder and CEO of Alula, the first digital platform to help cancer patients and caregivers navigate the symptoms of cancer treatment and everyday clinical care outside of the hospital. Before founding Alula, Liya began her career in community development and impact investing, starting out on the corporate currency derivatives team at Goldman Sachs. As a female CEO, cancer survivor and immigrant from Baku, Liya is proud to speak on the struggles of fundraising for women-owned businesses, and how her experience of facing down death has radically changed her style of leadership. Beautiful ideas start with experiences. Liya was undergoing chemotherapy and
13/07/2022 • 52 minutes 38 seconds
Episode 32 | Brave Women are the Best at Business with Rachael Evans
Rachael Evans has an expression she uses frequently as an entrepreneur: “Fear means go.” As a speaker, coach, author and founder, Rachael is on a mission to propel each of us towards a courageous life. Rachael has led a career of disruption in male-dominated global industries, carving out pathways and opening doors for scores of women to walk through and stand beside her. A visionary strategist and futurist, Rachael has grown her own multi-million-dollar companies from scratch while navigating the challenges of a young family. After successfully coaching leaders in the automotive repair industry, Rachael began creating spaces for women to tell their stories and step fully into their power and potential. A dynamic speaker, Rachael inspires audiences to embrace and celebrate the bravest, boldest versions of themselves. You can fearlessly start over. Rachael stepped into her previous partner’s auto repair business in order t
06/07/2022 • 37 minutes 40 seconds
Episode 31 | Solve a Problem, Go Viral with Juliet Starrett
Juliet Starrett is an accidental entrepreneur and viral Youtuber. She has some golden advice for you: You can gain a MASSIVE follower base just by solving your customers’ problems. What began as a mission to help people avoid movement injuries resulted in an 18-year track record of building successful brick-and-mortar, digital media, SaaS, and e-commerce organizations from the ground up. She currently serves as CEO of The Ready State, a media-based health and wellness company she founded with her husband Kelly. The Ready State disrupted the fitness industry with the creation of a completely new market category of movement and mobility media content. Want to grow your online following? Start with this... We all want to have a bigger subscriber base. It’s tempting to get obsessed with the latest platform and ad strategy, but Juliet and Kelly Starrett have a simpler suggestion for us: Start by showing up. A Doctor of Physical Thera
29/06/2022 • 51 minutes 10 seconds
Episode 30 | Grow Trust to Grow your Brand with Mike Doehla
By getting back to the basics, your business will experience explosive growth. It’s easy to get “shiny object syndrome” when it comes to growing our businesses - that is, the belief that we have to be chasing new and expensive marketing tactics all the time. But Mike Doehla has proven that sometimes, the simplest things will create major opportunities! Mike founded Stronger U Nutrition to create an innovative online nutrition coaching company. In 2020 Stronger U was named one of America's fastest-growing private companies by Inc 5000, landing at #567. Before they were acquired by Anytime Fitness, the company helped tens of thousands of individuals in more than 50 countries through personalized nutrition support. Now, Anytime Fitness is expanding on Mike’s vision. Stronger U is a story of brand loyalty through consistency: And how Mike stuck to the basics to create massive business success. Decide that your vision is worth
22/06/2022 • 35 minutes 58 seconds
Episode 29 | The User Experience is your Secret to Success with Syed Balkhi
Syed Balkhi is incredibly humble, but he has been recognized as the top 100 entrepreneur under the age of 30 by the United Nations. In this interview, we get to learn from his decades of experience building and acquiring tech companies. Syed is on a mission to level the playing field for small businesses. 20+ million websites use his software to grow and compete with the big guys. 100+ million people read his blog posts every year to grow their website traffic, sales, and conversions! As an entrepreneur turned investor, Syed has created and acquired dozens of software companies that have made the Wordpress platform more accessible for millions of users. Your customers are talking-are you listening? Syed is passionate about making technology easier, more accessible and more fun. In order to fulfill his mission and make creative products, he devotes time to reading and considering Facebook posts from users who have struggles and concerns. When he n
15/06/2022 • 46 minutes 12 seconds
Episode 28 | The Art of Being an Industry Disruptor with Karima El-Hakkaoui
Karima El-Hakkaoui doesn’t back down from a challenge and she doesn’t think you should, either. Karima is the CEO and Co-founder of SixGldn, a botanical Doctor-formulated skincare brand that is currently making waves in the beauty industry. After having spent many years working with large beauty brands, she and her Co-founders were disheartened by the questionable marketing messages and unethical practices in the skincare industry. They decided to launch something new. The result was SixGldn, a line of beauty products using gorgeous Korean skincare ingredients that have been clinically proven to nourish the skin. Industry disruptors have a powerful mission. When people find out she founded a skincare brand, people ask Karima: “What lab do you use?” They are stunned to learn that rather than being formulated by a chemist, SixGldn products ar
08/06/2022 • 36 minutes 50 seconds
Episode 27 | Supporting Diversity and Inclusion in Venture Capital with Senofer Mendoza
Senofer Mendoza is on a mission to fund diverse and historically-excluded business owners by using an improved model of venture capital. Based in Boston, Mendoza Ventures is women-owned and the first LatinX-owned venture fund on the East Coast. The firm is run by Senofer and her husband Adrian Mendoza, entrepreneurs and veterans of the Boston startup ecosystem. They focus on diversity as playing an important role in their investment decisions, as roughly 75% of Mendoza's portfolio consists of start-ups led by immigrants, people of color, and women. Mendoza Ventures seeks to create positive changes in the fields of cybersecurity, technology and artificial intelligence. Representation matters when it comes to funding businesses. Senofer Mendoza noticed that businesses founded by women, people of color and LGBTQ+ individuals were not being funded. She sought to affect change by choosing projects started by historically-excluded founders in security and
01/06/2022 • 31 minutes 10 seconds
Episode 26 | Transform your Business and Life Through a Deeper Understanding of Your BioType with Rodrigo Garcia Platas - Part 2
In Part 2 of this important conversation, Rodrigo Garcia Platas encourages us to know ourselves so that we can know business success. During this episode, Rodrigo Garcia Platas provides a more in-depth breakdown of how the 4 Unani BioTypes work and how to know where you fit. Unani BioTypes are an ancient method of identification and categorization of the different types of Humans. They have been used to treat both physical and mental imbalances by doctors and healers throughout history. Rodrigo was looking for a way to explain his observations about humanity when he discovered the ancient science of Human Design. He quickly realized that BioTypes-which were originally conceived by the Greeks- explained the connections between the personality and biology of people. Rodrigo first ventured into the field of human development at the age of 19. He has worked with television and national radio programs as a human development and Unani BioType expert. He fou
25/05/2022 • 39 minutes 6 seconds
Episode 25 | Transform your Business and Life Through a Deeper Understanding of Your BioType with Rodrigo Garcia Platas - Part 1
Self-understanding is the key to breaking through barriers. Just ask Rodrigo Garcia Platas. Frequently called “The Mexican Human Scanner,” Rodrigo uses a system of the four biological temperaments (Unani BioTypes) to explore potential for human growth and happiness. Unani BioTypes are an ancient method of identification and categorization of the different types of Humans. They have been used to treat both physical and mental imbalances by doctors and healers throughout history. Rodrigo first ventured into the field of human development at the age of 19 and began his career as a facilitator at the age of 22. Since then he has deepened his knowledge in different elements of psychological, ontological and personal growth. He has worked with television and national radio programs as a human development and Unani BioType expert. He founded his company, RGP Development, to empower others through the art and science of Biotyping. Today, he teaches virtual an
18/05/2022 • 40 minutes 35 seconds
Episode 024 | Using Adaptation as an Opportunity with Anne Huntington Sharma
If you’re running an established, enduring and successful company, the past few years have presented some challenges…and some fresh, exciting opportunities for growth. Huntington Learning Center is a prime example of blending tradition and innovation to support a company’s mission. Anne Huntington Sharma’s parents founded Huntington Learning Center in the 1970’s with the intention of providing excellent education to students across the nation. Since then, it has developed into a franchise company with 300 locations in 42+ states. Anne Huntington Sharma is the President and a Board Member of Huntington, which has become the nation's leading tutoring and test prep provider. Anne oversees business strategy and growth initiatives, including partnerships, marketing, digital transformation, and franchise expansion. Anne is also involved in the arts as a collector, producer, philanthropist, curator, and founder of AMH Industries, a creative agency for contemporary ar
11/05/2022 • 34 minutes 37 seconds
Episode 023 | Celebrating the Culture of Retail with Ron Thurston
Ron Thurston is on a mission to celebrate the culture, people and legacy of the retail industry. Born into a family of retailers, Ron always knew he wanted to be involved in the industry. Now, he is literally traveling America with the purpose of celebrating the real people of retail and the beautiful stories behind their often “accidental careers.” Ron Thurston is a highly accomplished retail leadership Executive, Board Advisor, and Amazon Bestselling Author with extensive experience leading retail operations for America’s most prominent brands–including The Gap, West Elm, Tory Burch, Yves Saint Laurent and Intermix. One of Ron’s greatest strengths is turning around underperforming businesses, developing and implementing innovative growth strategies, improving training programs, building high-performing and dedicated teams, launching new brands, expanding brands into new markets, and ensuring customer growth and satisfaction. In 2021 a
04/05/2022 • 48 minutes 53 seconds
Episode 022 | Fearless Leaders Know their Strengths with Christine Minh-Minh Garner
Christine was raised in fear and poverty in a doomsday cult. She was taught she would never have the opportunity to gain an education, have a family, or have a career. Since her escape, she has been blessed to do all those things and more-including building a 7-figure Strengths Coaching business. Now she is on a mission to help others overcome their fears so they too can live a life that fulfills them. Are you using your business to survive or thrive? After fighting for her freedom and finally achieving stability as a young mom, Christine realized that she was made for more. She had built a successful private security business and she was making money, so why didn’t she feel like she had “made it”? Despite being proud of the company she grew with her husband, Christine invested in high-level business training with a Gallup Strengths coach. It changed her life forever. Knowing your strengths can change your life.
27/04/2022 • 39 minutes 22 seconds
Episode 021 | Create the Network you Want with Jill Salzman
Jill Salzman is a masterful creator of community. She has built her successful business by empowering women to chase their goals and show up as their most confident selves. Currently, Jill is growing her third entrepreneurial venture, The Founding Moms, the #1 platform for mom entrepreneurs to build better businesses. A graduate of Brown University and law school, she started a music management firm and then launched and sold a baby jewelry company before creating her current business. Jill is the author of The Best Business Book In The World and the best-seller, Found It: A Field Guide for Mom Entrepreneurs. Jill is the host of the top-rated entertaining business podcast, Why Are We Shouting?, gave her own TED talk on 11/11/11, was dubbed a mommy mogul by CNNMoney, a Cool Mom Entrepreneur We Love by MSN Live, and was recently named one of the Top 50 Women to Watch In Tech as well as a Top 100 Champion Small Business Influencer after Forb
20/04/2022 • 37 minutes 59 seconds
Episode 020 | Using Collaboration as a Growth Strategy with Brian Lofrumento
Brian Lofrumento is an entrepreneur, speaker, and author whose businesses have reached over 3.5 million people in over 200 countries. Having built multiple six-figure businesses since 19, Brian has taught over 4,000 entrepreneurs worldwide how to launch and grow businesses online using his Ultimate Profit Model framework. Brian is the author of Wantrepreneur to Entrepreneur: What You Really Need to Know to Start Your First Business. He also hosts one of the top business podcasts in the world. In addition, Brian helps students through his engaging, fun, and interactive teaching style, which focuses as much on implementation and mindset as learning and building a customer-center business. Turning His High School Intern Job into a Marketing Agency While
14/04/2022 • 38 minutes 39 seconds
Episode 019 | Invite the Divine Into your Business and Life with Agapi Stassinopoulos
Agapi Stassinopoulos is a best-selling author and speaker and currently conducts workshops for Thrive Global, a company founded by her sister, Arianna Huffington to change the way we live and work.Agapi’s goal: to set you off on an epic spiritual journey. Inspired by connection to the divine, Agapi invites us to explore what divinity means to us as we live our purpose as founders and entrepreneurs. Her latest book teaches us how to invite prayer into our daily lives. She encourages us to transcend perfectionism, fear, self-doubt and stagnation in order to arrive at a mindset of trust, confidence and abundance. Struggling
06/04/2022 • 39 minutes 28 seconds
Episode 018 | Disrupting the Event Industry with Heart Featuring Hope Caldwell
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Hope Caldwell Hope is the founder of the KLH Group, which connects clients to social causes that matter most to them and their employees through high-end service events. Hope is also the co-founder of The Spokes Group, a 501C-3 whose mission is to put deserving children on bicycles promoting health and wellness in communities. Her First Big Travel Journey to East Africa Her f
30/03/2022 • 29 minutes 27 seconds
Episode 017 | Building a Burger Business with Monique Wilsondebriano
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Monique Wilsondebriano She has been called “A Woman of Distinction” and “The Epitome of the American Dream.” She is co-founder of the Charleston Burger Company, and her company has been featured in Better Homes and Garden magazine and several podcasts. Her new coaching program called Recipe for Retail teaches others how to take their food product from idea to shelf. Growing Up with Entrepreneurial Grandparents Growing up in Neptune, New Jersey, Monique spent a large amount of her chi
23/03/2022 • 45 minutes 36 seconds
Episode 016 | Infusing Your Values into Your Brand to Sell Your Products with Katie Richardson
Welcome to The Business of You Podcast, where you'll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you'll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Katie Richardson This week's guest is Katie Richardson, whose first business was a massive sensation! She created a unique baby bathtub that transformed parents' lives, which gave her the recognition of a global entrepreneur and designer. As a result, Katie has been featured on several prominent morning news shows and the cover of Entrepreneur Magazine. Today, clients seek out Katie to assist them in growing their business to the next level. Solving the Baby Bathtub Design After hav
16/03/2022 • 56 minutes 27 seconds
Episode 015 | Integrating Spirituality into His Personal and Professional Brand with Aaron Walker
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Aaron Walker This week's guest is Aaron Walker, a professional life and business coach as well as a mastermind facilitator. He is the CEO and founder of View From the Top, in addition to being an author and a successful entrepreneur who has launched over 14 businesses. Aaron says that entrepreneurship runs in the family and is a part of his life. Building His First Business at the Age of 18 <span style="fon
09/03/2022 • 32 minutes 54 seconds
Episode 014 | Disrupting Sports Sponsorship Accessibility With Ishveen Anand
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Ishveen Anand This week's guest is Ishveen Anand, the founder, and CEO of OpenSponsorship, a VC-backed startup connecting brands to pro athletes, teams, and events. Ishveen, a graduate of Oxford University, was named on Inc's Top 100 Female Founders list in 2019 and on the Forbes30under30 sports list. She has grown OpenSponsorship into the largest and smartest platform globally, completing 6000 deals to date using AI, social insights, and ROI data. Brands that have used OpenSponsorship to find athletes include Anheuser Busch, Veri
04/03/2022 • 30 minutes 22 seconds
Episode 013 | The Cornerstone of Communication with Craig Hewitt
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Craig Hewitt This week's guest is Craig Hewitt, founder, and CEO of Castros, a full-service podcast hosting and distribution analytics platform. He started his own podcast five years ago and decided to get into the business of podcasting by starting a podcast hosting company. Two years later, Craig has expanded his company to include all aspects of podcast production to become a one-stop podcast service shop. From One Podcast to One Hundred Podcasts Craig started out with his one per
02/03/2022 • 37 minutes 29 seconds
Episode 012 | From Mechanical Engineer to Management Consulting With Aji Oliyide
Welcome to The Business of You Podcast, where you'll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you'll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Ali Oliyide Ali is the PMO mission lead at Google’s search with over a decade of operations and management consulting experience. Ali has an interesting background both personally and academically as she has lived around the world. Solidifying her expertise in both educational and professional settings and produces her podcast Eat.Plank.Live which features business executives who explore the intersection of fitness and professional success. From Mechanical Engineer to Management Consulting<
25/02/2022 • 42 minutes 28 seconds
Episode 011 | Heart-Centered, Transformational Leadership with Robert White
Welcome to The Business of You Podcast, where you'll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you'll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Robert White Robert is a speaker, author, leadership trainer, and executive mentor who teaches the art and science of mastering executive challenges. Robert joins me today to discuss integrating a heart-centered, results-oriented, and transformational leadership approach to business. In addition, he shares how he fosters entrepreneurial success and helps entrepreneurs build a solid and resilient mindset. Robert actively supports the Sarvodaya community development organization in Sri Lanka, The Kempe Cente
23/02/2022 • 49 minutes 49 seconds
Episode 010 | How to Move from Working In Your Business to CEO with Hilary Johnson of Hatch Tribe
Welcome to The Business of You Podcast, where you'll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you'll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Hilary Johnson This week's guest is Hilary Johnson, founder of Hatch Tribe. Born from her own experience navigating the complexities of owning a business, Hatch Tribe helps women entrepreneurs grow powerful, purposeful, and profitable businesses while creating a community that thrives on the idea of being better together. The Mission of Hatch Tribe Hilary created Hatch Tribe to help women entrepreneurs be wildly successful in business and build a thriving six-figure company. She understands that m
18/02/2022 • 30 minutes 51 seconds
Episode 009 | How to Use Your Personal Brand within a Large Organization with Lisa Deangelis
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Lisa Deangelis This week’s guest is Lisa Deangelis, the director for the Center of Collaborative Leadership at the University of Massachusetts. She brings 30 years of corporate leadership experience to the center’s work and prepares leaders to excel in the 21st century. Lisa encourages individuals to step into their uniqueness, claim their power and actualize their vision. Helping Executives Get Out of Their Own Way Lisa has no easy job - her work entails helping executives and othe
16/02/2022 • 32 minutes 1 second
Episode 008 | Building a Company With Your Significant Other featuring Kate Erickson
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Kate Erickson This week's guest is Kate Erickson, the engine at Entrepreneurs On Fire, an award-winning podcast where John Lee Dumas interviews inspiring Entrepreneurs who are indeed ON FIRE. She is also the co-author of The Podcast Journal: Idea to Launch in 50 Days. Her goal: to help entrepreneurs achieve financial and lifestyle freedom. Building a Business with Your Significant Other While Kate has loved working with her fiance John for the past decade, she realizes that working with your roman
11/02/2022 • 20 minutes 7 seconds
Episode 007 | Building Your Business Brand Using Your Personal Brand with Marty Park
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Marty Park This week’s guest is Marty Park, a serial entrepreneur who has started 14 businesses in seven different industries. With over 26 years of experience learning business, he teaches others how to succeed in their own endeavors. How Marty Became a Business Coach At the age of 21, Marty and a friend left their senior year of college to pursue his first journey in entrepreneurship - to start a software company. After six months, he didn’t have a product but was $250,000 in debt
09/02/2022 • 35 minutes 18 seconds
Episode 006 | Niching Down Your Company to Attract More Clients with Wendy Covy
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Wendy Covy Wendy was named one of Wall Street Journal's 10 Most Innovative Entrepreneurs in America. The CEO of TREW Marketing, a technical marketing agency, and the author of Content Marketing Engineered. Wendy is a contributor to Forbes Magazine and personally holds a fishing record in Texas. TREW Marketing Focus Her company Trew focuses on inbound marketing for highly technical companies. Wanting to be a trusted resource and wanting clients to consider her company part of the team, Wendy decide
04/02/2022 • 27 minutes 42 seconds
Episode 005 | From Idea to Product Launch with Kevin Mako
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet the Guest This week’s guest is Kevin Mako, whose life goal is to build optimistic, world-changing businesses, constantly learn, support his family, be surrounded by virtuous friends and colleagues, and give back to education. His design firm aims to take sophisticated, senior-grade physical product design and apply this to hardware startups. Whether they are inventions that are electronics or non-electronics, as long as they are consumer marke
02/02/2022 • 49 minutes 27 seconds
Episode 004 | Success Using Sales Funnels in eCommerce with Ann Sieg
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet the Guest This week’s guest is Ann Sieg, an acclaimed author, and entrepreneur. Nearly losing everything, this life experience opened up a new world of opportunity for Ann. She took a failing business, refocused on doubling-down on her side-hustle, and took her business from $2,000 a month to $90,000 per month in three months. Starting Out with Direct Sales Ann first starte
28/01/2022 • 34 minutes 2 seconds
Episode 003 | Networking for Success With Frank Agin
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26/01/2022 • 0
Episode 003 | Networking for Success With Frank Agin
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Listen to find out how you can use their roadmap to create a thriving company and pave your own road to success! Meet the Guest This week’s guest is Frank Agin, who works to empower entrepreneurs, sales representatives, and sales professionals around the country to become more successful through networking. He is a sought-after speaker and consultant for his professional networking and business development expertise. Starting His First Position at a Law Firm Frank was handed clients as they c
26/01/2022 • 26 minutes 23 seconds
Episode 002 | Dream About Your New Coaching Business With Fabienne Raphael
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Listen to find out how you can use their roadmap to create a thriving company and pave your own road to success! Meet the Guest This week’s guest is Fabienne Raphael, who helps high-achievers monetize their knowledge, replace their income, fire their day job, and become their own boss so they can live their purpose and change lives by building their coaching businesses. Switching from Her Day Job to Entrepreneurship Fabienne’s first switch from her day job to her own business was when she mov
18/01/2022 • 35 minutes 20 seconds
Episode 001 | Changing Your Inner Self to Create Abundance in Your Business With Elyse Archer
Welcome to The Business of You Podcast, where you’ll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you’ll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Listen to find out how you can use their roadmap to create a thriving company and pave your own road to success! Meet the Guest This week’s guest is Elyse Archer, founder of She Sells. Elyse is an international keynote speaker and host of She Sells Radio. A thought leader whose insights have been featured on Forbes and Inc, Elyse empowers women to sell in a way that leverages their natural gifts and helps them build wealth. Moving from Corporate World to Entrepreneurship Elyse felt that she n
18/01/2022 • 33 minutes 48 seconds
Trailer | The Business of You Podcast
Welcome! I’m Rachel Gogos, Founder of the brandiD and host of the Business of You podcast. Several years ago I used to work for The Wall Street Journal news desk at the World Trade Center in NYC. I LOVED being at the center of financial news and often pitched stories to the senior editors. My favorite type of story to write was the profile pieces on CEOs because I loved hearing about their journey to the top. I always learned something. Fast forward and now over decade into launching and leading my own digital marketing business I’ve been steadily working on a plan to hatch a Podcast. My sole motivation is giving voice to exceptional CEOs and leaders, doing amazing things who are not in the spotlight. The low key, humble, deepl