Welcome back to the 6-Figure Product Business Podcast, where we dissect the secrets of success in the world of e-commerce. Today's episode is a must-listen if you found yourself scratching your head wondering why your Black Friday sales didn't skyrocket. ​   Grab a Copy Of My New Book- Customer Obsession GRAB A COPY OF MY BOOK, CUSTOMER OBSESSION OR BY CLICKING WWW.KERRIEFITZGERALD.COM/CUSTOMEROBSESSION    WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal

In this episode, we're diving into two crucial pillars of e-commerce success: the game-changers that are Supply Chain and Inventory Management, and the fascinating journey of building a SAAS Company, as exemplified by the remarkable story of Luminous, with founder Fared Ward. Episode Highlights: The Importance of Supply Chain and Inventory Management: Uncover the critical role these factors play in determining the success or failure of an e-commerce venture. Gain insights into why effective management of the supply chain and inventory is a non-negotiable element for achieving that coveted six-figure success. Building a SAAS Company - The Luminous Story: Embark on a journey behind the scenes of Luminous, a SAAS Company that's making waves in the e-commerce market. Explore the immense

Absolutely thrilled to welcome you to another episode of the "6 Figure Product Business Podcast"! Today, I had the pleasure of diving into an enlightening conversation with the brilliant Chanla Chau, the mastermind behind Chanla Chau Cosmetics. Brace yourself as we uncover the nitty-gritty details of her entrepreneurial journey – from the humble beginnings of her brand to the creation of a bona fide cult product. But that's not all; Chanla spills the beans on the secret sauce that transformed her brand into a cult-like phenomenon by prioritizing the ever-valued customer. Get ready for a ride filled with practical tips and tricks that you can start implementing into your own business journey today. This episode is a goldmine of insights, so tune in and let's take your product business to the next level!   Grab a Copy Of My New Book- Customer Obsession GRAB A COPY OF MY BOOK, CUSTOMER OBSESSION OR BY CLICKING <a h

Shop Our Black Friday Sales https://kerriefitzgerald.com/blackfriday    Grab a Copy Of My New Book- Customer Obsession GRAB A COPY OF MY BOOK, CUSTOMER OBSESSION OR BY CLICKING WWW.KERRIEFITZGERALD.COM/CUSTOMEROBSESSION   WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales &amp; gain die-hard loyal customers without an ounce of social media. 1:1 coaching, guest experts, group calls and more. <a href='https://www.kerriefitzgeral

In this week’s episode of the 6 Figure Product Business Podcast I’m chatting it up with Christina Vanacore, Founder of The Product Doula. Wedive deep into the critical topic of "Launch Mistakes at the Manufacturing Stage." We explore the common pitfalls that businesses encounter during product development and manufacturing, shedding light on how to avoid these costly errors. Our expert guest, Christina, shares her invaluable insights on establishing robust quality control systems to ensure your product meets the highest standards. Additionally, she unveils her formula for pricing products for profit, offering listeners essential tips and strategies for setting prices that not only cover costs but also maximize profitability. Whether you're a seasoned entrepreneur or just starting, this episode provides indispensable guidance on successfully navigating the manufacturing and pricing aspects of your business. Follow Christina https://www.theproductdoula.com | www.i

Welcome to the "6 Figure Product Business Podcast"! In this episode I’m chatting with Erica James, founder of Avalon Sunshine. Erica’s grown her kid’s cake topper party business like a champ over the last 9 years, increasing her sales and profit year after year and not getting bogged down by stress and overwhelm that so many of us do- wow she’s a product business unicorn.   In this episode, we're diving deep into the captivating journey of a business maverick who's been rockin' the entrepreneurial scene for a solid 9 years. Buckle up, folks, because this dynamo has not just been making bank every single year but also consistently boosting those revenue numbers. While everyone else seems to be in a hurry for warp-speed growth, our guest is here to dish out some wisdom on embracing the finesse of slow and steady expansion. Forget the flashy headlines, because they're all about making "slow and steady" the new cool. Through their masterful approach, they've managed to cra

Welcome to the "6 Figure Product Business Podcast"! In this episode, Kerrie and guest Brittany  Herzberg dive deep into the world of SEO for ecommerce &amp; product-based businesses. If SEO has been confusing to you or you still have no clue how to show up on google search- this episode is perfect for you. They stress the importance of selecting the right keywords for your business and emphasize the need to optimize not only your website content but also your image titles.  They highlight the significance of addressing various search intents and crafting content that resonates with a wide range of potential customers. They emphasize the importance of clear and descriptive image titles to help Google understand your products.    This episode is a treasure trove of SEO insights for anyone looking to grow their product-based business online. Don't miss out on th

Did you know it’s a lot cheaper for you to retain your past custom- ers, basically getting them to buy more from you than always trying to get new ones? Attracting a new customer costs five times more than keeping an existing one. While you still need to get new customers, you really want to get your past customers to keep buying more from you.  This is what I call, The Happy Customer Effect. When you love on your customers, make them feel heard and seen, part of a community, that is what happens:   If you are looking for this level of epicness in your business- this episode is for you.    Pop in those earbuds and get ready to be inspired to join the customer-obsessed revolution!   GRAB A COPY OF MY BOOK, CUSTOMER OBSESSION OR BY CLICKING WWW.KERRIEFITZGERALD.COM/CUSTOMEROBSESSION    WOR

  Two days ago I launched my first business book, Customer Obsession. It’s been a total whirlwind of emotions, feelings and everything in between. In this bonus episode I share 5 lessons I learned from the process of writing, self publishing and launching my first business book. From facing fear, to slapping self doubt right in its ugly face to everything in between. Pop in those earbuds and get ready to be inspired to join the customer-obsessed revolution!   GRAB A COPY OF MY BOOK, CUSTOMER OBSESSION OR BY CLICKING WWW.KERRIEFITZGERALD.COM/CUSTOMEROBSESSION    WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3

Listen to Customer Obsession; Chapter 1: What Is Customer Obsession.   Imagine This: You have mega loyal, obsessed customer superfans who are your ride or die’s, your brand evangelists, spreading the word about your business to everyone they know. Your customers have such a good experience with your brand &amp; product that they:   They buy more products They tell their friends and fam about you They share about you on social platforms They leave you 5-star reviews They remind you of the impact you are making   This is what I call, The Happy Customer Effect. When you love on your customers, make them feel heard and seen, part of a community, that is what happens:   If you are looking for this level of epicness in your business- this episode is for you.  Because in it, I give you a sneak peek into Chapter 1 from my book, Customer Obsession: The secret to creating loyal a

Take the exact email schedule I used last year for my client that generated $5000+ during the black friday/Cyber Monday week, that got them a 76% increase in their customer return rate and helped get them a 279% increase in sales from the prior year- ALL FROM EMAIL. If you have no clue how to leverage email marketing to make mega bucks this holiday season, this episode is for you.    WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales &amp; gain die-hard loyal customers without an ounce of social media. 1:1 coaching, guest experts, group calls and more. Learn More</

In this week’s episode of the 6 Figure Product Business Podcast I’m sharing 6 things i want to bring into the next year as I celebrate my birthday. From thinking bigger to launching new businesses and many fun &amp; interesting things in between.    WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales &amp; gain die-hard loyal customers without an ounce of social media. 1:1 coaching, guest experts, group calls and more. Learn More   Sign up for email ma

In this week’s episode of the 6 Figure Product Business Podcast I’m sharing a look inside my new book, “Customer Obsession." I’ll be sharing an exclusive sneak peek into some of the key stories, frameworks and themes of the book. I'll be summarizing each engaging chapter, and revealing the insights that await you. But that's not all! Brace yourselves for the grand revelation of the book's release date and where you can grab your copy. Plus, I bare it all, sharing the real-world issues and triumphs I've faced as a first-time non-fiction writer, ensuring this episode is a rollercoaster ride of inspiration and wisdom for aspiring authors everywhere. Tune in now to join the customer-obsessed revolution!   P.S the book will be available for purchase on October 26th- links shared soon :)    WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Wa

In this week’s episode of the 6 Figure Product Business Podcast I’m diving into the transformative power of rediscovering oneself and prioritizing self-care amidst life's various transitions. Our guest Chasity Campbell, who has personally experienced and conquered numerous life challenges, shares her passion for guiding women entrepreneurs through these journeys.   In this episode we dive into: Chastity’s personal journey through a range of life transitions, including divorce, remarriage, being a stay-at-home mom, becoming a working mom, raising children of different ages, transitioning kids to college, blended families, and coping with loss. Common challenges and emotions associated with these transitions The importance of rediscovering oneself and prioritizing self-care during these transitions, as it enables individuals to navigate change with resilience and grac

In this week’s episode of the 6 Figure Product Business Podcast ……. Everyday I get questions from product based entrepreneurs about how to grow their ecommerce business, how to market their business and pretty much everything and anything in between. Marketing &amp; Visibility is something I have personally been doing for my own businesses or helping others do the same for 7+ years. In this episode we are featuring 5-6 questions asked from Carrie Reimers, founder of Sweary Carrie Designs, www.swearycarriedesigns.com.   Here are the specific questions she asked: How do we get our handmade products featured in subscription boxes? How do we track

In this week’s episode of the 6 Figure Product Business Podcast   Time Management:: Tips and Tricks to help manage your todo list, especially if you have a 9-5 job. As a first time product business owner, learning all the things all while working a 9-5 job, it can feel so overwhelming and time consuming.  Yill is a first-generation Latina, originally from PNW and currently living in Austin, TX, a Data Geek by day in my 9-5 job in the tech industry and a maker by night. She’s the founder of Luminosa Vida, a candle brand that honors women's strength and worthiness, rooted in the importance of self care and community.  It can be super challenging having a 9-5, all while trying to take your handmade product business to that next level and Yill shares a ton of practical tips you can implement today, especially if you’re juggling a 9-5 job and a product-based business.     Follow Yill &amp; Luminosa Vida Candles <a href='http://ww

In this week’s episode of the 6 Figure Product Business Podcast I’m diving into the the transformative journey of a solo trip to Alaska's Brown Bear country with Natural Habitat's Alaska Bearcamp. This trip was magical and was hands down the BEST trip I’ve ever taken in my whole life. While this episode isn’t necessarily “business focused” I am sharing ten profound life lessons learned amidst the awe-inspiring wilderness and these can 100% be applied to your life.  I talk about everything from embracing things that make you feel alive, giving compliments to people, listening more than talking, stop waiting to do something you’re dreaming of doing and sitting quiet and marveling over nature…….so much more.  Join us as we delve into these invaluable life lessons that emerged from a solo expedition to Alaska's wild, where brown bears roam and nature's beauty captivates the soul. Whether you're an adventurer at heart or seeking insights to enrich your everyday life, this e

Have you ever been curious how to take an idea from your head that feels pretty dang complex and bring it to life. This is exactly what Stormy Hinkle (founder of Beauty Binder) did to bring her gorgeous Beauty Binder Makeup Organization System to life! Beauty Binder is THE ULTIMATE BEAUTY ORGANIZER that lets you Say good-bye to makeup chaos and hello to luxurious organization. Eliminate clutter. Save precious time. Enjoy your makeup routine again!   She created this from scratch from creating prototypes, to multiple version of manufacturing to bringing the product to life and selling on multiple sales channels including Amazon, all while working a 9-5 job and raising 4 children #supermom. Stormy is a single mom of four teenagers and a full-time court stenographer. After 22 years at her day job, she decided to create the makeup organization solution she was looking for. Beauty Binder took three years and 7 prototypes to create.   In this episode we dive in

In today's episode, we have Jenny Tse, the visionary behind Sipping Streams Tea Company, a thriving million-dollar tea business. Join us as we uncover Jenny's secrets to success and gain valuable insights into the world of tea entrepreneurship and navigating the Challenges of Starting a Tea Business. Jenny Tse was born in Hong Kong and raised in Fairbanks, Alaska. As the founder and owner of Sipping Streams Tea Company, they have won international awards and started the first ever geothermal powered tea farm in the world. We dive into the specific topics: Why Jenny decided to start a tea business and what her early days looked like How she got her tea brand into one of the biggest food retailers in the USA! The #1 thing she did to massively expand her brand into a million dollar business The initial hurdles Jenny faced when starting her bu

In this week’s episode of the 6 Figure Product Business Podcast I’m sharing how to leverage the power of your story and why sharing it with your audience creates the utmost connection and can turn browsers into customer superfans!    WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales &amp; gain die-hard loyal customers without an ounce of social media. 1:1 coaching, guest experts, group calls and more. Applications open to waitlist &amp; public on June 28th, 2023- space is super limited.  Learn More   <a href=

In this week’s episode of the 6 Figure Product Business Podcast, we’re chatting with Pinterest guru Kate Ahl of Simple Pin Media.   Kate is the owner and founder of Simple Pin Media where she and her team help manage Pinterest accounts, over 700 to date, for small businesses nationwide. She’s also the host of the popular Simple Pin Podcast where she shares Pinterest marketing advice using data-driven results. Her passion is to help small businesses keep it simple, be authentic, and pin with purpose.   In this episode we dive into: How can prod

In this week’s episode of the 6 Figure Product Business Podcast, we’re chatting with Etsy superstar Lauren Keplinger, founder of Funky Monkey Children baby blankets and host of the product biz podcast- Crickets to Cha-Chings podcast. She is dishing all the dirt about Etsy and how she has leveraged the Etsy platform to make mega money for her children’s baby blanket business.   In this episode we dive into:   Things people can do to make it easy for customers to discover your products  How to figure out the correct SEO words that you can use on your Etsy products so they can discover you so much better Why listening to your customers and playing “detective” to jump into their brains so you understand how they search for products on the Etsy platform Which tool Lauren loves or hates for Etsy SEO <li style="font-weight:400;

In this week’s episode of the 6 Figure Product Business Podcast we dive into all thing, in person markets and how to create a successful strategy for your business leveraging in person markets with Taylor Sloop, founder of Engineered Artistry. In this episode, we explore the dynamic realm of physical markets and uncover the secrets to success, from booth setup and customer engagement to maximizing sales and building brand loyalty. Taylor Sloop is a knitter, business owner, PhD candidate and founder of Engineered Artistry, a fiber arts business providing women with the final piece to turn their house into a home or the perfect accessory to cap an outfit. If you’re looking for a gorgeous Christmas stocking for your mantle or for a gift- check out Taylor’s shop and she’s having a Christmas in July sale- https://engineeredartistry.art/ In this episode Taylor shares amazing tips on:   <li style="font-wei

In this week’s episode of the 6 Figure Product Business Podcast I’m diving into a powerful story of transformation and success. Our guest, Sarah Coppersmith, founder of jewelry brand Essbe,  shares her personal journey of overcoming business struggles and making a strategic decision that changed everything. Sarah reflects on the initial struggles faced by her jewelry business and the pivotal moment when she decided to reassess her business strategy which led to massive growth in the business.    Sarah Brithinee is the founder of Essbe, a jewelry brand specializing in high quality jewelry pieces as well as permanent jewelry. As a true Capricorn, she knew from a young age that she wanted to own her own business, just like her entrepreneurial parents. After a few years of hustling and feeling burned out in LA, she moved back home and took over a wedding video startup. During her 4-year stint, she started a blog and YouTube channel as a creative outlet, which eventually le

In this week’s episode of the 6 Figure Product Business Podcast I’m sharing 7 key lessons Ive learned from the last 7 years of being an entrepreneur.    WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media. 1:1 coaching, guest experts, group calls and more. Applications open to waitlist & public on June 28th, 2023- space is super limited.  Learn More   Sign up for email marketing so

  One of our most downloaded episodes on the podcast so we are sharing it again! This is a replay of episode 155. I’m sharing the 3 marketing strategies I implemented in my product-based business that allowed me to get $70,000 in nearly automated sales my second year in business. These are things that you likely are not leveraging in your business, but you should be.   Apply For Cultish Product Mastermind.  Applications open June 28th-July 12th A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales &amp; gain die-hard loyal customers without an ounce of social media Applications open to waitlist June 28th, 2023- space is super limited.   If you want more detail on the program and what its all about you can head over to www.kerriefitzgerald.com/cultish

Apply For Cultish Product Mastermind.  Applications open June 28th-July 12th A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales &amp; gain die-hard loyal customers without an ounce of social media Applications open to waitlist June 28th, 2023- space is super limited.   If you want more detail on the program and what its all about you can head over to www.kerriefitzgerald.com/cultish and listen to episode 181 of the podcast where i do a deep dive of the program, who its for, how the first round went and what changes you can expect!  <a href='https://podcasts.apple.com/us/podcast/bonus-the-cultish-product-mastermind-who-its-fo

In this week’s episode of the 6 Figure Product Business Podcast, I’m chatting with Lindsey Forge, the owner and creator of Weathered Wood Home, a brick-and-mortar boutique and wood wick candle line. Lindsey shares her insights and experiences on scaling a business, making necessary pivots, and offers valuable tips for aspiring entrepreneurs. Join us as we delve into Lindsey's journey and discover the common thread that ties her diverse range of products together. Lindsay was also one of the star students inside my signature program- The Cultish Product!  Episode Highlights: Recognizing the Right Time to Scale: Lindsey discusses the indicators that signaled it was time to scale her business. She shares how factors such as increased demand, positive customer feedback, and the need for expansion prompted her to take the leap towards growth. Learn how Lindsey navigated the challenges and made informed decisions during this pivota

In this week’s episode of the 6 Figure Product Business Podcast, I’m chatting with the founder of Primally Pure, Bethany McDaniel. Primally Pure exists to get natural skincare products into the hands of people all over the world, and even more importantly, to equip people with the knowledge they need to improve their skin and live healthier, more fulfilled lives. Primally Pure is a well-known skincare brand that has gained a cult following. We'll dive into the early days of the company, the challenges faced, and the strategies that led to their success and a ton of juicy things in between. Bethany also shares the #1 thing she believes has created success for Primally Pure. This is a must-listen episode. Follow Bethany & Primally Pure https://primallypure.com/ WORK WITH ME  Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like s

Welcome to a bonus episode of the 6 figure product business podcast. In this episode we dive into what its like to create a cult like brand for your business, one that gets you more sales, a loyal following of superfan customers and so much more. I discuss the 3 key things that I think makes a cult like following. This episode is a total must   Join The Waitlist For Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist & public on June 28th, 2023- space is super limited.     Let’s Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on

In this week’s episode, I explore how Apple and Chewy have successfully created mega customer loyalty and cult-like brands. Apple's relentless pursuit of innovation, simplicity, and design has transformed its products into cultural icons, inspiring an exclusive community of passionate followers. Meanwhile, Chewy's customer-centric approach, personalized experiences, and emphasis on building a pet-loving community have established deep emotional connections with its customers. By fostering a sense of exclusivity and belonging, both Apple and Chewy have harnessed the power of cult-like devotion, solidifying their positions as leaders in their respective industries. If you’re ready to create your cult brand, this episode is a MUST!    Join The Waitlist For Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more

Listen as I take you behind the scenes of my new signature mastermind program- The Cultish Product! I dive deep into what it is, who its for and why you need to be inside! Hear all the behind the scenes details from round #1, what key changes we are making for round 2 and why you need this program. Join The Waitlist For Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist June 28th, 2023- space is super limited.     Let’s Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on Instagram www.kerriefitzgerald.com

In this week’s episode of the 6 Figure Product Business Podcast we are talking with my very own podcast producer- Erin Tofani. She is the magical human that makes each episode sound better and probably deletes 10 additional swears per episode! In this special episode we are talking all about starting a podcast, how to get started, mistakes podcasters make and we talk about my journey from signing up with her signature coaching program “Record Like a Rockstar” almost 3 years ago to now recording close to 200 podcast episodes. We take a walk down memory lane and discuss those early days when I decided I wanted to start a podcast, my vision and my love for emojis.    Erin is a total unicorn and she shares so much knowledge on this episode. So if you’ve EVER asked yourself, “is a podcast for me” this episode is a must listen for you.   Follow Erin erintofani.com  @erintofani on IG & TikTok   WORK WITH

In this week’s episode of the 6 Figure Product Business Podcast, we dive deep into the power of product packaging and its ability to expand reach, create customer advocates, and attract wholesale stockists with Kelley Kempel, owner & founder of Hidden Path Creative. Kelley has over 20 years experience in retail, creating branding & packaging designs for  iconic brands like Food Network, Maxfli, Slazenger, Nine West, Lauren Conrad, and Vera Wang. Kelley went on to work as a packaging designer at Dick's Sporting Goods. From there she moved to Kohl's to lead the brand packaging team.  Kelley uses her background to provide clients with strategic, research-backed designs that stand out on-shelf and on-screen to grow sales. In this episode we discuss: The biggest mistakes people make with packaging The impact of bad packaging on consumers' emotions and how it can affect their Th

Welcome to this week's episode of the "6 Figure Product Business Podcast." In today's episode, we're diving into the incredible ways that ChatGPT can enhance your business. Get ready to unlock the full potential of AI-powered language models. I'm thrilled to share with you the 9 simple ways ChatGPT can revolutionize your e-commerce operations. If you want to save time & money and skyrocket your productivity, then this episode is a must have for you. From using ChatGPT to write blog posts, A/B test email subject lines to everything in between.    WORK WITH ME  Join E-Commerce Society Join email marketing society- $10/a month weekly email templates Join Waitlist For Cultish

Welcome to this week's episode of the "6 Figure Product Business Podcast." In this solo episode, I dive deep into the behind-the-scenes struggles and challenges I’ve faced while writing my first business book, "Customer Obsession." I’ve poured my heart & soul into this book and I cannot wait to get it out in the world this September, but I want to share all the things that were super challenging. Get ready for an honest and transparent account of my journey as I share the nitty-gritty not so pretty details. Key Takeaways: Self Doubt: Writing a book can be an intimidating task, often accompanied by self-doubt. I open up about the internal struggles I encountered and how I navigated through them. I discuss the importance of building self-confidence, overcoming imposter syndrome, and staying motivated throughout the writing process. Editing: The editing phase can make or break a book. I

In this episode of "The 6 Figure Product Business Podcast", I’m speaking with Liz Williams, the owner of High Tail Hikes, a handmade product business and professional dog walking company based in Oakland, California. Liz specializes in creating waterproof leashes, collars, and other dog walking accessories, as well as curating enrichment items and other goods for dogs. She is also an advocate for positive reinforcement dog training. During the episode, Liz shares her expertise on building a community around your brand, inviting customers to be part of the business, and building customer and brand loyalty through clear brand values. She discusses the importance of creating a community that shares your passion and values, and how to identify and connect with those customers who are most likely to become loyal brand advocates. Liz also shares practical tips on how to invite customers to be a part of the business, including how to create a personalized customer experience

Feeling stuck or not loving your ecommerce business? Do these 6 things to fall back in love with your business. You’ll also hear what crazy trip I planned for myself using my business to fund it and why!  WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES {without using ads, making Instagram Reels or d

Etsy is a total powerhouse that makes it super easy & accessible to sell your products to their 80,000 customers. Etsy is an essential sales channel for many makers & product-based businesses, yet so many are not utilizing it correctly or up to par. On this week’s episode we have Monica Little chatting all things Etsy, Etsy algorithm, mindset and the power of investing in your business.  Some of the goodies we chat about:  How Etsy should be viewed as part of a product based business growth strategy - Why the Etsy fees are actually worth it - The opportunity that exists on Etsy - 3 untold secrets to getting your products seen on Etsy WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free

When life isn’t giving you lemons, what do you do? In this week’s episode of the 6 Figure Product Business Podcast we are having a chat with Jamie Trayor, founder of party box brand Confete Party Box. When covid hit, Jamie had to pivot her business and create new revenue streams. In this episode we dive into the messy & unknown phases that we all experience and Jamie shares what worked for her during this uncertain time in her business.    Jamie is an interior design major turned business owner, Jamie Taylor began as the designated party planner for all her family celebrations and is now the CEO of a full-fledged business dedicated to helping other people celebrate life’s most important moments at work and in life. Her virtual party boxes became a viral sensation during Covid, Since launching her ecommerce business, Jamie and her team have partnered with small solopreneurs and businesses and big-name brands including Facebook and Microsoft to create memorable on-brand

I see a lot of bad emails out there that just look like a hot mess. In this week’s episode we are talking about the anatomy of a high converting email so when you do send emails to your list, you have a better chance of getting a sale   Email Marketing can be your best friend when it comes to promoting your eCommerce business. But to make it happen, you need to make sure you’re doing it right — and that you’re taking advantage of all the various email opportunities available to you.    Lets turn email into your #1 sales channel for your ecommerce business in 2023. Join me for a free workshop style training taking place April 10th, 10am, PT. We will be covering the 5 key techniques you need to make email your #1 sales channel in 2023…. Even if you have a tiny email list because you cannot sustain your business on social media alone.   Sign Up For LIVE TRAINING- April 10th, 10 am PST 5  Techniques

Have you ever thought about writing a children's book or a book for teens? You’re in luck because we have two special guests on this week’s episode of the 6 figure product business podcast. Victoria Coe and Cheryl Lawton Malone are the founders of Write On Productions and the co-authors of the new book, Writing Kidlit 101: A Self-Guided Course. They are both acclaimed children's authors, writing teachers and have so much to share and teach when it comes to writing a children's book.  We dive into: How to get started Important steps to take to write & self publish a book   Follow Victoria & Cheryl: Victoria Coe: Victoriajcoe.com www.instagram.com/victoriajcoe   Grab Victoria’a childrens book- Fenway & Hattie   Cheryl Lawton Malone [email protected]

Welcome to Episode 170 of the 6 Figure Product Business Podcast! In this episode, we are thrilled to announce the launch of our brand new email marketing membership, EMAIL MARKETING SOCIETY. We understand that writing effective emails can be a daunting task for many ecommerce businesses, but with our membership, we make it quick and easy for you to send out weekly emails to your audience. By joining our monthly membership, you will gain access to a library of pre-written emails that are carefully crafted to engage and convert your target audience. These emails cover a wide range of topics and can be customized to fit your brand's unique voice and messaging. With our membership, you can say goodbye to the time-consuming task of drafting emails from scratch. Instead, you can spend less than 30 minutes per week selecting and customizing pre-written emails to send out to your subscribers. Not only will this save you time, but it will also increase your chance

Did you know that crafting a killer brand voice is crucial for ecommerce and product businesses? Your brand voice can help differentiate yourself from competitors, build customer trust and loyalty, and ultimately drive sales. By understanding the importance of brand voice, defining your brand personality and tone, creating content that aligns with your brand voice, and putting your brand voice into action, you can create a consistent and memorable brand experience that resonates with your target audience.     On this week’s episode of the 6 Figure Product Business Podcast, we have superstar copywriter Lucy Bedewi. Lucy is the founder of My Right Hand Woman, and is a personality-driven copywriter. She helps female entrepreneurs scale their businesses through zesty brand tones, clear messaging and creates copy that turns casual scrollers into raving fans. Lucy is a successful copywriter who has worked with 7 figure brands, coaches, world-famous bakeries, booming e commer

In this bonus episode of the 6 Figure Product Business Podcast I am answering all your burning email marketing questions. From segmenting your audience to avoiding spam to how many emails to send to your list each week and so much more- I got your most popular email marketing questions answered.    Lets turn email into your #1 sales channel for your ecommerce business in 2023. Join me for a free workshop style training taking place April 10th, 10am, PT. We will be covering the 5 key techniques you need to make email your #1 sales channel in 2023…. Even if you have a tiny email list because you cannot sustain your business on social media alone.   Sign Up For LIVE TRAINING- April 10th, 10 am PST 5  Techniques To Turn Email Into Your #1 Sales Channel    Sign Up Here: https://www.kerriefitzgerald.com/Email5  WORK WITH ME  <a

Creating a customer-centric brand is something that every single product based business needs to integrate like yesterday! It’s something I personally did to grow my own product based business and our guest, Angie Lee is doing the same to grow her 8 figure wellness brand, My Soul CBD. From selling out live events with thousands of women to growing a podcast to millions of downloads & building Soul to an 8 figure wellness brand, Angie Lee is a permission slip for women to unapologetically own their weird & start before they are ready. Weird, vivacious & funny as hell, Angie is the friend you want in your corner.   In this week’s episode of the 6 figure product business podcast we dive into: Angie’s story and what made her pull the plug to start a wellness CBD brand How she went from her kitchen packing orders to selling 100,000 months from a warehouse How she

  Welcome to this bonus episode 166 of the 6 Figure Product Business Podcast! Lets turn email into your #1 sales channel for your ecommerce business in 2023. Join me for a free workshop style training taking place April 10th, 10am, PT. We will be covering the 5 key techniques you need to make email your #1 sales channel in 2023…. Even if you have a tiny email list because you cannot sustain your business on social media alone.   Sign Up For LIVE TRAINING- April 10th, 10 am PST 5  Techniques To Turn Email Into Your #1 Sales Channel    Sign Up Here: https://www.kerriefitzgerald.com/Email5  WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Join Waitlist Fo

To trademark or not to trademark is a hugely important thing to consider when you are starting or growing your business. It can provide a level of protection and credibility that is unmatched. In fact, because I never trademarked my logo or brand with my product based business The Dapper Dog Box, it alllmoooost cost my sale of my company (I share more in this episode as I chat with Jim Hart. James Hart is a trademark lawyer, podcaster, and Youtuber. Jim has been working with brands to help them secure the rights to their intellectual property since 2015.His Youtube channel has amassed over 5.5 million lifetime views and 146,000 subscribers by teaching the legal fundamentals for how entrepreneurs can protect their business in a way that is equal parts entertaining, funny and informative. In this week’s episode of the 6 figure product business podcast we dive into: Whats the cost to trademark What is

 In a world of quick fixes, perfect filters and feeds, and overnight successes- let's normalize sucking. As early stage entrepreneurs, we likely suck at a lot of things- and thats OK.  This episode was inspired as I took a walk down memory lane and looked at my early blog posts from 4 years ago. Initially I cringed at them and almost insulted myself but then I realized, it's a right of passage to have crappy blog posts or shitty youtube videos, or emails that dont convert- thats part of growth!  Listen to this episode if you want a solid reminder that: - No-one skips day 1- you have to be OK at sucking, especially at the beginning - The secret tattoo I will probably come home with one day after one too many proseccos-    Sign Up For LIVE TRAINING- April 10th, 10 am PST 5  Techniques To Turn Email Into Your #1 Sales Channel  Sign Up Here: https://www.kerriefitzgerald

Email marketing is one of the most essential customer acquisition channels you can implement in your ecommerce business, but also one that you have 100% control over, unlike instagram, FB or tiktok. I get asked constantly about email marketing and what you need to be sending to your email list! In this episode we dive into 5 different email marketing campaigns that you can use in your business.  In this week’s episode of the 6 figure product business podcast we dive into: The 5 types of email campaigns you need to start using to create more revenue and more loyal customers for your business Sign Up For LIVE TRAINING- April 10th, 10 am PST 5  Techniques To Turn Email Into Your #1 Sales Channel  Sign Up Here: https://www.kerriefitzgerald.com/Email5   <a href='https://www.klaviyo.com/partner/signup?utm_source=

Welcome to episode 162 of the 6 Figure Product Business Podcast- a bonus episode. Do the smallest things in your house and life just annoying the shit out of you? Recently I took a challenge from the book, Declutter Like A Mother by Allie Casazza and I swear it changed my existence overnight. OK thats a bit dramatic but it forced me to look at the clutter in my home and figure out how to get rid of shit that was driving me crazy. I also rfeernce a few things in my life that I removed as a result of wasting so much time and energy on them. We spend so much time in our homes, its time to make them work for US and not the other way around.  Sign Up For LIVE TRAINING- April 10th, 10 am PST 5  Techniques To Turn Email Into Your #1 Sales Channel    Sign Up Here: https://www.kerriefitzgerald.com/Email5  Grab the book- <a

From pivoting one brand to the next, to creating a meca-movement within the children’s wellness space to sending products to influencers and so much more! In this week’s episode of the 6 figure product business podcast we dive deep into entrepreneurship with Courtney Stewart, CEO & Founder of The Good Kiind. The Good Kiind is an incredible eco-friendly, stainless steel & leak proof lunchbox for kids. In this episode Courtney and I chat about starting businesses, exiting businesses, pivoting businesses to create new ones and so much more.  Some of the goodies we chat about: Courtney’s story & journey and a female entrepreneur. Ethical manufacturing and she journey & struggles with manufacturing her products  Creating a mission within her brand that stands for something MORE while making major impact And so much more!  Sign

The Rise of SMS Marketing in Ecommerce! While email newsletters and Instagram ads can be great for engaging with your target audience, SMS marketing is an excellent channel to communicate directly and fast with your brand's biggest, most loyal fans. Why are ecommerce marketers embracing SMS marketing? Ecommerce marketers are embracing SMS marketing because engagement rates are high, because consumers and customers say they prefer text (when it's relevant, of course), and because there is still room in the market for more brands to use this channel.  In this week’s episode of the 6 figure product business podcast we dive into: What steps to take to start using SMS marketing today using Klaviyo email. The interesting statistics about SMS marketing & customers, such as what messages people want more of, less of and what would make them unsubscribe from sms.  And

Have you ever thought about starting a new business and got cold feet, hesitated because you didn’t know what next steps to take and essentially never got started on that business idea? Our guest today Leanne Baum is a serial entrepreneur and is a queen of coming up with new business ideas and taking major fast action to get them off the ground FAST!  In this week’s episode of the 6 figure product business podcast we dive into: What steps Leanne takes when she gets a new business idea and how she decides if she wants to move forward with it. The step-by-step process Leane took to get her newest business idea- a permanent jewelry business off the ground in less than a week. And so much more!    Sign Up For LIVE TRAINING- April 10th, 10 am PST 5  Techniques To Turn Email Into Your #1 Sales Channel   <

Have you ever thought of attending a live event but have decided against going for the fear of not knowing anyone, feeling alone, or just feeling out of place? Or maybe you are afraid of the investment. In this week’s episode of the 6 figure product business podcast we are diving deep with the ladies who started the first ever in person live event & conference for product based & ecommerce business owners. We are talking about the incredible connections, business blooms and wins that came from the first UPP event in Scottsdale, 2022. From getting products sold in Target to new businesses blossoming and so many incredible business wins.    Join us at Ultimate Product Party in Nashville, May 17-19th, 2023.  Grab your UPP ticket ( you can use my personal link here) and use code KERRIE and one free month of my ecommerce membership.  Free Resource: - Grab your

Blair is the owner of Prickle Bakeshop in San Diego California. She took a passion for baking she discovered while baking with her 2 year old son and turned it into her dream career—slinging out beautiful cakes and desserts and teaching beginner bakers! From baking a cake to Kristen Bell, to selling cookie boxes online to opening her first brick & mortar shop In San Diego- in this week’s episode we dive deep into Blair’s story!  Join The Cultish Product A 3-month intimate program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Apply today- applications close Feb 1st.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Busi

How to get ready to buy customers for your ecommerce business! In this episode I walk you through 4 tangible ways to get your customer ready & eager to buy from you.   Join The Cultish Product A 3-month intimate program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Apply today- applications close Feb 1st.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES {without using ads, making Instagram R

I’m sharing the 3 marketing strategies I implemented in my product-based business that allowed me to get $70,000 in nearly automated sales my second year in business. These are things that you likely are not leveraging in your business, but you should be. Join The Cultish Product A 3-month intimate program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Apply today- applications close Feb 1st.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month Grab your copy of my Done For You Email Workflow Templates for Ecommerce Busi

I take you behind the scenes of my new program- The Cultish Product! I dive deep into what it is, who its for and why you need to be inside! We've made some updates so be sure to listen. Join Cultish Product A 3-month intimate coaching program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications are now open, from January 19-Feb 1 Will you be one of 10 people inside? Questions DM me :) www.instagram.com/kerrie.a.fitzgerald    WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The

Are you feeling like your business is a drag, or suddenly unmotivated by all the crappy tasks you have to do. It’s time to reflect on what you can do to create a DREAM business and one that doesnt leave you feeling unmotivated and tired. Let’s do this. In this episode I unpack 4 specific steps you can take to help you reflect on what worked and what didnt work in 2022, an easy way to start planning personal and business goals, removing the things you hate about your business and how to create a schedule that works for YOU   Join The Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist first week in January- space is super limited.   WORK WITH ME  <a h

As an EFT Practitioner and goal trauma coach, Jacqui Acree helps women tolerate the emotional roller coaster of entrepreneurship. Jacqui is the founder of Being Human Together, an online course community for highly sensitive women who are exchanging old patterns of perfectionism and people-pleasing for self-compassion, emotional agility, and nervous system regulation.    Join Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist January 18th- space is super limited.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners

Happy 2023! Ok to start off a new year let’s dive into what Etsy, Amazon, Tiktok & Instagram Have in common. We are diving deep into how to take back control into your business and I will be sharing some funny & humorous stories from the early days of my business and what I did to take back control.   Join Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist first week in January- space is super limited.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:

Welcome to a bonus episode of the 6 figure product business podcast. After the holiday season wraps up, it’s so important to go through and conduct a holiday recap. This information will tell you what worked, what didnt work and what you could have done better! We also talk about focusing on the needle movers & drivers in your business. WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES  {without using ads, making Instagram Reels or dancing on Tiktok}    Or click here https://marketing-by-kerrie.mykajabi.com/evergre

One of my absolute favorite ways to increase visibility in your business is through affiliate marketing programs. They are a no brainer way to scale your sales & visibility & let other people ( like bloggers, youtubers or creators) do all the heavy lifting and promotion for you. We dive into what affiliate marketing is, my 3 favorite platforms, best ways to start a program and key ways to scale your program.  Refersion Sharesale Affiliately Join The Waitlist For Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of

Bonus episode- 8 ways you can expand your brand’s visibility beyond social media. How would it feel for thousands of people to discover your brand every month, without spending a minute on social media or running paid ads? Pretty good right! That is what this episode is all about. We are diving into 8 specific things you can start implementing in your business to get you continued visibility beyond social media.    Join The Waitlist For Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist first week in January- space is super limited.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educationa

Customer experience is more than just your packaging, it’s the process from when someone lands on your website through getting your product at their doorstep. Creating an impeccable customer experience will not only get you more sales, but will help your brand to stand out on social media, get your customers to promote your products on their accounts, refer friends and family and so much more!    Join The Waitlist For Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist first week in January- space is super limited.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Fe

I take you behind the scenes of my new signature mastermind program- The Cultish Product! I dive deep into what it is, who its for and why you need to be inside!  Join Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist first week in January- space is super limited.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES

Welcome to a bonus episode (145) of the 6 figure product business podcast. In this episode we dive into what its like to create a cult like brand for your business, one that gets you more sales, a loyal following of superfan customers and so much more. I discuss the 3 key things that I think makes a cult like following. This episode is a total must- I hope you enjoy.   Join The Waitlist For Cultish Product Mastermind. A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media Applications open to waitlist first week in January- space is super limited.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-comme

When it comes to creating a brand that people are dying to buy from, Allison Carter will help you get there. She’s a master with showing up authentically as yourself and that acts as a magnet for customers. She is also a whiz at pitching to the media and getting free and organic PR features. She is sharing all the goodies in this episode! You will walk away with an understanding of easy ways to find publications and ways to pitch yourself for features and ways to stand out online as your authentic self.  This will be split into two episodes. Part 1 is last week’s episode. Episode 142      WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} <a href='https://marketing-by-kerrie.mykajabi.com/evergree

Welcome to this bonus episode- 143 of the 6 figure product business podcast.  To prep you for a huge focus of our business and what we will be talking about more of in 2023- email marketing. You own your email list ( you dont own social media) and email marketing is a huge driver of business- passive income, making money while you sleep kinda money! In this episode we will dive into the 3 key workflows you need to make the most out of email marketing. Klaviyo is my email marketing platform of choice by FAR!   Take a listen and let me know which service YOU find most exciting- send me a DM at www.instagram.com/kerrie.a.fitzgerald  Grab The Email Marketing Tookit E-commerce Email Marketing Toolkit $29 Free Resource: <

When it comes to creating a brand that people are dying to buy from, Allison Carter will help you get there. She’s a master with showing up authentically as yourself and that acts as a magnet for customers. She is also a whiz at pitching to the media and getting free and organic PR features. She is sharing all the goodies in this episode! You will walk away with an understanding of easy ways to find publications and ways to pitch yourself for features and ways to stand out online as your authentic self.  This will be split into two episodes.  Part 1. Part 2 will air on 12/13/22     WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} <a href='https://marketing-by-kerrie.mykajabi.com/evergreen4prove

Welcome to this bonus episode- 141 of the 6 figure product business podcast. Taking you behind the curtain and I’m sharing all the exciting updates that 2023 will be bringing for my business! From a new mastermind to DFY services and VIP days! Take a listen and let me know which service YOU find most exciting- send me a DM at www.instagram.com/kerrie.a.fitzgerald  JOIN THE WAITLIST FOR THE CULTISH PRODUCT    WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES  {without usin

The Worst Website Conversion Mistakes With Erin of Product Powerhouse is such a great episode and we are diving deep into all the mistakes you are currently making with your own website.    DIY-Shopify Course Use code KERRIE for $100 off the course   Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES  {without using ads, making Instagram Reels

In episode 134 I told my story of selling my ecommerce business and on this episode we are talking with Christine McDannell the founder of a boutique business brokerage firm called the Magnolia Firm. Chrstine shares all the dirt on how ecommerce businesses can sell their business with ease.     Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES  {without using ads, making Instagram Reels or dancing on Tiktok} <

This week we are switching things up and we are doing a “coaching call” this is when someone has a question they are struggling to implement in their business and I give them business advice, This also gives you a glimpse into what its like to work with me inside some of my programs :)  WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners Starts at $47 a month   Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website Conversion Rate For Your Ecommerce Shop Or click here ht

Kristin is a former corporate retail buyer turned small business owner & retail coach. Bocu came to life in 2018 as a solution to make it easier to send a thoughtful gift without sacrificing your gift-giving style or standards   GRAB A BOCU GIFTBOX!  15% Off their first Bocu with code KERRIE15 https://www.shopbocu.com/discount/KERRIE15     Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} <a href='https://marketing-by-kerrie.mykajabi.com/evergr

Sometimes you have to just trust your gut when it comes to your business. Lets normalize pivoting, and growing and sometimes we outgrow parts of our business. On this episode I’m chatting it up with Madison Tinder, coach & educator for multi-passionate women, owner of ecommerce brand Soulful Scrunchies and serial entrepreneur. We talk all things ditching the boring parts of your business that don't light you up, our money archetypes and how they play a role in our business & personality and so much more.  Take Denise Duffield-Thomas’ Money Archetypes Quiz Grab 50 Holiday Content Ideas Click here and grab this marketing

Lindsay Nadler is the CEO of CEO Hat Club and on this week’s episode we talk about the start of her brand, why she decided to create an additional income stream to her coaching business by adding a physical product.  WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners Starts at $37 a month   Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website Conversion Rate For Your Ecommerce Shop Or click here https://marketing-by-kerrie.mykajabi.com/websiteconversion

Love is Blind can teach ecommerce & product-based businesses the importance of priming and prepping your audience before a launch, so you create HYPE & anticipation and get people excited.  

I sold my business! I started a product based business named the dapper dog box, and sold it in 2019. I get asked questions all the time about how I sold it, why I sold it and how I felt after selling it, so I decided to finally record a podcast episode about it.   Resources Mentioned: Flippa.com Episode 113- How to add more profit  Episode 91- if i was starting a new product biz, here is what I would do differently     Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  <a href='https://marketing-by-kerrie.mykajabi.

Sometimes we need a kick in the butt to get an idea out of our head and into taking some action. In this episode I share a specific example of an idea I have been struggling with and within 24 hours, and one strategy session booked with a mentor, I was able to take an idea and go from feeling stuck to taking action.      Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES  {without using ads, making Instagram Re

If you want to continue to not get sales in your product-based business, keep doing these four things.    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win:   {Free Webinar} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES  {without using ads, making Instagram Reels or dancing on Tiktok}    Or click here https://marketing-by-kerrie.mykajabi.com/evergreen4provenways Let’s Be Frie

Sometimes you just need a non boring business book to help kickstart your business or mindset. Here are 4 amazing books that all my product business friends need to read like yesterday! You can click below and grab any of them easily on amazon and start reading this weekend Chill & Prosper 4 Hour Work Week Everything is Figureoutable You’re A Badass at Making Money     Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coachin

Sometimes you may hate your business or feel like you are a slave to your business. In this episode I am sharing 3 key things I’ve implemented in my business this past year that have been a total game-changer to reduce anxiety and help me to continue to create a business that I thrive in. Grab a Copy Of Chill & Prosper Book     Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Custom

We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode I walk you one of my all time favorite way to make money while you sleep- your email sequences. These help convert leads into buyers and buyers into superfans.     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode I walk you one of my all time favorite way to make money while you sleep with this special email marketing workflow- cart abandonment. Its something like 80% of carts online are abandoned at checkout and with a stellar email sequence you can make some of that money back.     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community

We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode I walk you the key ways you can grow your email list just in time to make holiday sales. Hint Hint- your pop-up will make or break your email list building efforts.     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

Surprise! I’m writing a business book and I cannot wait to share all the details with you. For now, this episode will share some of the behind the scenes details on what its like to write a business book, what has held me back from writing it and how I am setting goals to ensure this book is done by Q4 of 2022.     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resourc

We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode I walk you through some simple ways to create a brand ambassador team and how to use them to drive traffic and awareness to your brand.     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month     Free Guides

We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode I walk you through why partnering & collaborating with other like-minded brands is such an easy way to maximize your visibility this holiday season.     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free

  We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode we dive into Tiktok and why you need to be thinking of Tiktok for 1. Creating UGC 2. To drive crazy traffic and 3. Tiktok ads. I also walk you through the basic setup of how you can easily set up your tiktok ads.   https://sproutsocial.com/insights/tiktok-ads/     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  <a href='https://marketing-by-kerrie.mykajabi

  We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode I walk you through why influencers are the future of marketing and how can you easily leverage influencers for some kickass holiday campaigns.   "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month     Free

Every successful e-commerce brand has a variety of things in common. After building my own product-based business 6 years ago and working with hundreds of clients and students, there are 3 clear and distinct things that I have seen a pattern in.    "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win: <a href='https://marketing-by-kerrie.mykajabi.com/getmorecu

We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. This episode will walk you through why your blog posts should always be updated to reflect holiday products & best sellers.      "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month     Free Guides & Resources For The Win: <

  Why Affiliate marketing can help you skyrocket your holiday traffic   We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season.    Grab my Traffic Bootcamp Course for just $99     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Ba

  We’re kicking off our holiday bonus 30 season. For the next 30 days you get 30 bonus episodes all things holiday so you can crush your ecommerce sales this holiday season. In this episode we are diving into how to get those drool-worthy PR moments by pitching yourself to get inside giftguides.   "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win: <a

(this is a replay from 2021 as it was one of our most downloaded episodes) On this week’s episode of the 6 figure product business podcast we are talking all things, crushing your holiday season. I walk you through the strategies I took to make a $47,000 holiday season for my subscription box business, The Dapper Dog Box. This was my 3rd and final holiday season of owning that business and by the third year I had it down.  In this episode we walk through: The marketing strategy I used to make $47,000 in (Oct-Dec) with zero ads How I upsold my existing subscription box customers to increase CLV by 20% How I worked with brand ambassadors, influencers, and PR to skyrocket my visibility The power of blogging and content creation for the holiday season     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  <a hre

Lets take a look back at my first holiday season in with my ecommerce business, The Dapper Dog Box. I share why my first holiday season with the business completely fell flat and how you can avoid making the same mistakes. Be sure to tune into next weeks episode where i share how I made $50K in the holiday season 2 short years later.      "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month  </

  "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $39/month   Free Guides & Resources For The Win: <a href='https://marketing-by-kerrie.mykajabi.com/getmorecustom

  "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide In

In this episode I am sharing a story and real life case study from one of the members inside my ecommerce membership community- ecommerce society. These were real conversions that happened inside the membership and instagram and I am so happy to share how we were able to help my member work through a huge roadblock in her business that was holding her back. To join my membership, head over to https://kerriefitzgerald.com/membership    "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Soc

Builtwith.com Facebook- Page Transparency    "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month     Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-ke

In this special bonus episode, we are diving into how marketing & brand genius- Salt & Straw Ice cream are masters at their customer loyalty game and their ONE strategy they implement to get customers coming back to their shop every month to eat more ice cream. Listen to find out:)  https://www.instagram.com/saltandstraw/    "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Busine

    In this special female founder episode I am talking all things being scrappy, starting a business in your garage and mindset with Nicole Chenault, founder of Fbombs & Booze.  They make wine glasses and tumblers with the heavy use of profanity and snarkiness. We get down & dirty talking about how Nicole got started with her business after leaving a corporate job of 17 years! She started handmaking products and the rest is history.      "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coachi

How do I drive traffic to my online store? This is probably the #1 question I get asked. I break down the different types of traffic, Paid and Organic and dive deep into each one, breaking down all the different ways you can drive traffic to your online store.   Drive More Traffic: Join me inside Ecommerce Traffic Bootcamp A self paced course that helps you drive more traffic to your ecommerce business & online store. {PS- this traffic course comes FREE when you join my membership, ecommerce society}  Grab my Traffic Bootcamp Course for just $99     "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas <a hre

  "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website

What does 20 years in retail, owning Fred Segal shops and working for Anthropologie have in common? Michelle Craig being a a retail queen, badass podcast host and visual merchandising aficionado. On this week’s episode of the podcast we are talking all things: Hiring a merchandiser  to increase sales and profitability  Common mistakes retail stores are making that kill their sales How  following my gut and stepping out of my comfort zone is propelling my business And more   "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just

n this female founder episode we dive deep into Wildside pet brand and talk about how she got started, where she came up with her idea and what steps she is taking to grow her emerging pet brand.    "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Wi

Ever wondered how to sell products without having a ton of inventory? Print on demand is one of the easiest ways to sell products with so much flexibility!    "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month   Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or

Product photos are literally the secret sauce to selling your products. If your product photos are poor quality, your sales will reflect that. Today we are joined by the amazing Cristy Cross of Cristy Cross Photography and CC Presets. She is dishing all the tips on how you can DIY your own photos with a simple smartphone.    "DOUBLE YOUR BLACK FRIDAY SALES" Free Training  https://marketing-by-kerrie.mykajabi.com/DoubleBFsales    Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month Follow Cristy Cross- Cristy Cross

SIGN UP- FREE 5 DAY CHALLENGE "DOUBLE YOUR BLACK FRIDAY SALES" https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge     JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.* Let’s Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on Instagram

    JOIN ECOMMERCE SOCIETY Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website Conversion Rate For Your Ecommerce Shop Or click here https://marketing-by-kerrie.mykajabi.com/websiteconversion WORK WITH ME E-Commerce Sales Academy www.kerriefitzgerald.com   Let’s Be Friends Follow<a href='http://www.instagram.com/kerrie.a.fitzg

SIGN UP- FREE 5 DAY CHALLENGE "DOUBLE YOUR BLACK FRIDAY SALES" https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge   Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $39/month Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide <a href='https://marketing-by-kerrie.mykajabi.co

SIGN UP FOR OUR FIVE DAY FREE PRIVATE PODCAST SERIES The Pathway to More Sales & Loyal Customers For Your Ecommerce Brand. Click here to sign up ( its free)     JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.* Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website Conversion Rate For

  SIGN UP FOR OUR FIVE DAY FREE PRIVATE PODCAST SERIES The Pathway to More Sales & Loyal Customers For Your Ecommerce Brand. Click here to sign up ( its free)     JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.* Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website Conversion

  SIGN UP FOR OUR FIVE DAY FREE PRIVATE PODCAST SERIES The Pathway to More Sales & Loyal Customers For Your Ecommerce Brand. Click here to sign up ( its free)   JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*   Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website Conversion Rate For Your Ecommerce Shop Or click here https://marketing-by-kerrie.mykajabi.com/websiteconversion WORK WITH ME E-Commerce Sales Academy www.kerriefitzge

  SIGN UP FOR OUR FIVE DAY FREE PRIVATE PODCAST SERIES The Pathway to More Sales & Loyal Customers For Your Ecommerce Brand. Click here to sign up ( its free)   JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.* Free Guides & Resources For The Win: The Step-By-Step Guide To Getting New Customers Without Paying For Ads Or click here https://marketing-by-kerrie.mykajabi.com/getmorecustomers-freeguide Increase Your Website Conversion Rate For

  SIGN UP- FREE 5 DAY CHALLENGE "DOUBLE YOUR BLACK FRIDAY SALES" https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge   Grab 50 Holiday Content Ideas Click here and grab this marketing strategy guide for just $9   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $39/month   WORK WITH ME E-Commerce Sales Academy www.kerriefitzgerald.com Let’s Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on Instagram

Our first ADS episode on the podcast- whoop.  Today we have ,Zach Spuckler, founder of Heart Soul & Hustle and creator of The Not your Average Online Marketing Podcast. He's generated over 2.4 million dollars in online courses, consulting, agency & coaching sales since starting his business seven years ago and he is spilling all the tea regarding Facebook ads and how you can start implementing them in your business. If you are new to running ads and are curious if its for you or want to get started using ads with a budget, this episode is perfect for you. We dive deep into: Easy ways to retarget your website or instagram visitors with a low budget The ads which gave the highest ROI The power of knowing and understanding your audience  Apps that can help your ad visuals The importance of website and how that affects your ads converting   SIGN UP- FREE 5 DAY CHALLENGE "DOUBLE YOUR BLACK FRIDAY SALES" <a href='https://marketing-by-kerrie.mykajabi.com/

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Financial discussions are not typically s*xy, especially for ecommerce business owners.  I often see product biz owners focus on marketing, bury their heads in the sand over their financials, and then fail to reach their business goals. Luckily on this week’s episode we have financials whiz- Daniele Hayden of Kickstart Account Inc to help us get started. You will walk away from this episode inspired and equipped to use key financial indicators to make long-term strategic decisions in your product business...and you might even like your financials after this. :) Specific Things We Dive Into:   <li st

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Sign up today at www.ecommercesalesacademy.com   Questions? www.instagram.com/kerrie.a.fitzgerald or email me: [email protected]

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     To succeed as an e-commerce business, being obsessed with your customers isn’t important, it’s necessary. When you are truly obsessed with your customers you create loyalty within your brand, getting customers to both continue to buy from you over and over but it gets them to become ambassadors for your brand, promoting your product to their own networks of trusted audiences.  If you want to build a brand that continues to grow overtime, this episode is for you.  We dive deep into: How to create an epic customer experience Why brand loyalty will only help you grow The Doors Are Open- E-Commerce Sales Academy  (formal

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Today I am peeling back the curtain and sharing a little bit about my story and how I ended up where I am today. From my early days of studying abroad in London and living in Australia to my stint as a “weathergirl” at a TV station in San Diego to starting an e-commerce store, selling the store and helping people like you today, through my podcast, courses and coaching.     The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommercesalesacademy.com If you are a

JOIN ECOMMERCE SOCIETY Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Grab my Traffic Bootcamp Course for just $99   Website traffic is one of THE most important things you need to be driving to your online store if you want sales…. Yet it seems to be totally forgotten by so many e-commerce shops. In this episode we are talking about all things website traffic, why you need it, a simple calculation you can implement today to discover why you're not getting sales and 6 ways you can start driving traffic to your online store today.   The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) <a href='https://marketing-by-kerrie.mykajabi.com/SlayandScaleProductAcademy

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     If I was starting a new e-commerce business, what would I do differently? This episode is such a fun one as I take you through memory lane of some of my big mistakes I made with my first business and how I would do them differently if I was to start a new brand. The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommercesalesacademy.com If you are an ecommerce or product business and you want to get more customers, make more consistent sales & profit and generate a

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Marketplaces like Etsy should be one of your sales channels, but never put all your eggs in a basket you don’t control. I preach the importance of owning your own website that you have 100% control over. If you have an Etsy shop and want to think about creating your own website too, this episode is perfect for you.    The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommercesalesacademy.com If you are an ecommerce or product business and you want to get more custome

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Glossier is one of the biggest beauty brands on the planet. Let’s dive into how this mega brand got started and how they leveraged social media to drive massive demand for their products. I dive into: The story of how Glossier was started back in 2013 The “simplicity” of their brand launch  How they used and continue to leverage customers and social media to drive massive demand for their products  This is a new type of “case study” episode where I will be diving into popular brands and pulling out what the

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     { part 2 of the tikok for e-commerce series} If you haven’t listened to part 1 (episode 87) then please go listen to that one first! If Tiktok is about as confusing as a Rubik cube… then you are confused AF…..just like the rest of us. Tiktok is taking over and sorry friends, it’s def here to stay! On this week’s episode of the 6 Figure Product Business Podcast we have Tiktok superstar- Leda Akyuz, founder and all around badass of Woof & Wonder.   She has cracked the Tiktok code and is sharing the love today. We talked SO much tiktok that we had to split it up into two episodes, so part 2 of the series airs on

If TikTok is about as confusing as a Rubix cube… then you are confused AF…..just like the rest of us. Tiktok is taking over and sorry friends, it’s def here to stay! On this week’s episode of the 6 Figure Product Business Podcast we have Tiktok superstar- Leda Akyuz, founder and all around badass of Woof & Wonder.   She has cracked the Tiktok code and is sharing the love today. We talked SO much tiktok that we had to split it up into two episodes, so part 2 of the series airs on Tuesday April 12th. From showing up on the platform, to dancing, to sneaky content tricks and viral videos and so much more. Tune into both episodes to learn how Tiktok could be the next big thing to turn your business viral overnight.   WORK WITH ME  Join E-Commerce Society Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month <p

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Your brand is what people say about you when you are not in the room. Your brand is literally why people like you and buy from you. In this week’s episode we are talking with brand experts The Duo Collective on what it takes to create a strong brand that people want to buy from.   The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommercesalesacademy.com If you are an ecommerce or product business and you want to get more customers, make more consistent sales & profit and g

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*   When you are feeling stuck, overwhelmed, you end up not moving forward in your business. On this week’s episode I give you the 3 key questions you need to ask yourself to figure out if it’s the right time to invest in your business or the right person to invest in. The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommercesalesacademy.com If you are an ecommerce or product business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot m

Ready to get your dreamy products into the shelves of your fave boutiques? If that is you, then you will go crazy for this episode! In this week’s episode we talk all things- wholesale and how to land your dream wholesale & retail stores. We talk about: 1. How do you know if your physical product is a good fit for wholesale? 2. What do you need to be successful in running a wholesale side of a product based business? 3. What are some of the downsides to selling wholesale? 4. How to price your products for profit 4. If you could pinpoint one thing that helped you grow your wholesale business what would that be? 5. What about tradeshows? Which ones do you go to and how the heck does one even get into that world? SIGN UP- FREE 5 DAY CHALLENGE "DOUBLE YOUR BLACK

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*         Grab My Email Marketing Mini Course for $99 Netflix and binge watch this course in 2 hours. Click here to grab this mini course  Free Resources For The Win: 10 Must Have Emails To Send To Your Email List- Free Download   Let’s Be Friends Follow Kerrie on Instagram</

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     What a treat - today we have Jeannie North of Ripley and Rue talking about all things manufacturing and how to get started manufacturing your ecommerce products. We dive into the important manufacturing questions like: At what point in your business should you look at manufacturing What minimums look like How to Choose The Right Manufacturer Where to find products   The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy)

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     In this week’s episode we are talking about the anatomy of a high converting email so when you do send emails to your list, you have a better chance of getting a sale   Email Marketing can be your best friend when it comes to promoting your eCommerce business. But to make it happen, you need to make sure you’re doing it right — and that you’re taking advantage of all the various email opportunities available to you.    The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy)

If you are struggling to hit those $5000-$10,000 months in your e-commerce business, it’s likely you are missing one of the uber important foundational areas of your business. It’s kinda like building a house on a cracked foundation, the house will crumble. You need a rock solid foundation in your ecommerce business and today’s episode dives deep into: Know your ideal customer to make selling to them a breeze Nail Your Messaging to attract your dream customers Learn the key ways to create a "brand" not a business Price your products for profit   Podcast Episodes Mentioned: Episode 47: how to identify your ideal customer <a href='https://podcasts.apple.com/us/podcast/the-6-figure-product-business

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     How do you show up if you think you already won? This week’s episode is all about three key things we can learn from Inventing Anna & The Tinder Swindler and apply it to our ecommerce business. Trust me, this is a must-listen episode and a 100% totally unique perspective that you likely haven’t considered yet.   The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommercesalesacademy.com If you are an ecommerce or product business and you want to get more customers, ma

Your packaging is one of the key ways you attract your dream customers, get your product to stand out amongst competitors and create an impeccable customer experience. In today’s episode we are diving deep into packaging and design with product expert, Whitney Zimmerman, owner of Wildhive Studio We discuss: What is packaging design and why does it matter? How can you use packaging to stand out from your industry competitors online and in stores? How does packaging impact sales? What are the key elements of a buzz- worthy unboxing experience that gets people talking about your product? What do you need to know before you get started What are the biggest mistakes business owners make when it comes to packaging? <li style="font-wei

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     I hear it from you over and over, how do I grow my email list? Well today’s first “shortie” episode is 14 easy ways you can grow your email list.    Email Marketing can be your best friend when it comes to promoting your eCommerce business. But to make it happen, you need to make sure you’re doing it right — and that you’re taking advantage of all the various email opportunities available to you.  The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommerc

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Email Marketing can be your best friend when it comes to promoting your eCommerce business. But to make it happen, you need to make sure you’re doing it right — and that you’re taking advantage of all the various email opportunities available to you. Two big reasons you need email marketing -emails are inexpensive and extremely effective.    In this episode we dive into: The different types of emails you need to be sending to you list, both nurturing and sales emails How you can make passive income -aka make money while you sleep with email market

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*   Ready for a party? This week’s episode is all about the biggest mistakes we see e-commerce and product based businesses making each and every day. Today I am joined by product bosses- Allison Carter of Memories in Moments Box and Cat Hildner of Kitty Meow Boutique. Both badass product business founders, educators … but wait. They launched an epic two day creative event exclusively for product-based business owners called Ultimate Product Party.    In this episode we discuss the top mistakes ecommerce shops are making and how to avoid those mistakes. Then we dive into what the heck UPP is, who its for and WHY YOU NEED TO COME!

join me for my live free workshop on June 13th, 10 am pst/1pm EST. Spaces are limited so be sure to join today.  SELL MORE, WORK LESS WORKSHOP     The Doors Are Open- E-Commerce Sales Academy  (formally known as Slay & Scale Product Academy) www.ecommercesalesacademy.com If you are an ecommerce or product business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot more traffic, then E-commerce Sales Academy is perfect for you. Click here and get started today. HURRY- The doors close Friday, May 6th at midnight PST.   Free Guides & Resources For The Win: The St

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     SIGN UP> Free LIVE Workshop 4 Seller Secrets To Increase Your E-commerce Sales Click here to sign up for our May 2 and May 3rd Free Live Training https://marketing-by-kerrie.mykajabi.com/salestraining    Let’s Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on Instagram

Today on the show I am doing something a bit different. I am doing a live coaching call with one of my Slay & Scale Product Academy students. For today’s episode I am featuring Darci Trumm and I am answering one specific question she has when it comes to growing her ecommerce business. Like many of you, Darci is trying to get more sales by increasing her traffic. Darci’s question is “ How Do I get More Website Traffic”  We walk through my signature framework that I teach inside Slay & Scale Product Academy on how to increase traffic and give her a few ideas that are specific to her jewelry business but can be applied to any ecommerce business.    THE DOORS ARE OPEN- SLAY & SCALE PRODUCT ACADEMY JOIN TODAY for as little as $99 <a href='https://marketing-by-kerrie.mykajabi.com/Slaya

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Welcome to part 2 of the 4 part series, The Path to Ecommerce Profit & Sales. In today’s episode we cover how to expand your sales by expanding your sales channels. From social channels, to email marketing, to amazon and more.   If you haven't watched part 1 of the series, go back and listen to episode 70, where we cover foundations & systems. THE DOORS are OPEN-  SLAY & SCALE PRODUCT ACADEMY Click Here to Learn More about Slay & Scale If you are a product business and you want to get more customers, make more consistent s

  JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*   Welcome to this BONUS QUICK TIP episode 70 of the 6 figure product business podcast. In this quick tip episode, we dive into how to price your ecommerce products to make a profit.   We discuss: Pricing Strategy 2 Pricing Formulas to follow The art of pricing psychology and how it affects how your customers perceive your product   Join My 5 Day FREE Video Training Series https://marketing-by-kerrie.mykajabi.com/C

JOIN ECOMMERCE SOCIETY Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone.     Before you can grow, you need to streamline your shop in a way that will support your growth. In this episode we dive into the 5 essential areas you need to tackle in your ecommerce business to set your business up for growth.         Let’s Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on Instagram

  Your brand is what people say about you when you are not in the room. Your brand is literally why people like you and buy from you. In this week’s episode we are diving deep into how you create a wildly in demand brand that attracts your dream customers, while making you stand out against competitors. Your brand goes beyond your logo.   If you are an ecommerce business and are struggling to get traction in you business, this episode is a MUST HAVE TO listen to. We discuss: The power of your brand and how you can show up and add your personality to create your secret sauce “vibe” Two brands I absolute love and hate and WHY Visual Branding tips so you stop repelling your dream customers off the page WORK WITH ME  Join E-Commerce Society Coaching, Community & E

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*   In a new type of bonus episode, I am answering YOUR TOP QUESTIONS. Today’s question is all about email marketing and its one of the top questions I get from my Slay & Scale Students all the time. Lets GO!    If you are curious how to grow your email list, this episode is a MUST HAVE TO listen to. We discuss: Two easy ways to grab emails from your website How to use Instagram to get email addresses Top Shopify apps you can use to grow your email list Thinking outside the box to grow

JOIN ECOMMERCE SOCIETY FOR $29 Community, coaching & educational content to help you grow your e-commerce business & quit doing this whole “product business thing” alone. Join the founding members round for just $29.  *Price increased June 20th.*     Your website conversion rate for your ecommerce store is literally one of THE most important things in your business. You can be running ads and driving traffic, but if your conversion rate is too low, you are throwing $$ out the window. In this episode I dive deep into 5 mistakes that are ruining your conversion rate.      DOWNLOAD MY FREE RESOURCES Free 5 day video training- how to create a wildly in demand brand <a href='https://kerriefitzgerald.ck.page/

Choosing the right website theme can feel overwhelming and downright confusing. In this episode I dive deep into how to choose the RIGHT website theme for your Shopify store. I talk about: How to filter through the crappy website themes and find one that will enhance your brand and make it easy for you to sell your products How to choose the right features based on your industry or catalog size Mistakes you are making when choosing your theme. Why you need to stop buying SHOPIFY website themes from Creative Market. My #1 recommended website theme for Shopify GRAB MY FREE DOWNLOAD- " How to Increase Your Website Conversion" For Your Shopify Store https://kerriefitzgerald.ck.page/29501f444d    Links Mentioned In Episode <a href='https://kerriefitzgerald.ck.page/29501

Have you ever wondered what it's like to write and launch a book on amazon? Well today you are in for a treat because I am talking with my friend, Abby Gibbs on the journey of launching a children's book and self publishing on Amazon.   Abby and I both launched childrens books this year and we wanted to give you the dirty and authentic look at what it's like.    Here are some things we cover on the episode:   Self publishing on amazon (what’s it actually like, how we both got started and the process) Why we wrote books  How we found illustrators Favorite and least favorite parts of the process What you wish someone told you before you started How Abby is leveraging her brand as a pet influencer to sell her book   If you are

Amazon…. The company we love to hate. But let's face it, Amazon is powerful and when you sell products on Amazon, they can literally & magically get sold. In this week’s episode we dive into Amazon for beginners with Jeni Becht of Fido Fizzies.   If you are thinking about expanding your brand and selling on the amazon sales channel or want some tips to get started, this episode is for you.   What we dive into in this episode:   How to get started on Amazon Difference between FBA and FBM How to discover “goldmine”products to sell Amazon search tools you need What a brand registry page is Importance of product photos, listing descriptions, keywords... Problems and things that you might run into using Amazon <

If you have been curious what all the “rage is” about Instagram reels and if your ecommerce business needs them, this episode is for you.  Sarah grew her instagram account 10,000 followers in just 3 months this year, posting 2X per week on Instagram. THAT is the power of Instagram reels. In this week’s episode we dive into all things Instagram reels with product biz expert, Sarah Airey. In this episode we talk about: • Do product businesses need reels? • Why are Reels so important to tap into? • What advice would you have fro newbies getting started? • Do you always have to show your face? • What types of Reels should product based businesses share? 

   Join Sarah’s Course- MASTER YOUR REELS  Use code KERRIE for 5% off your purchase.     WORK WITH ME   MY signature COURSE- <a href='https://

Today we’re talking with subscription box systems and operations expert Becky Hoy. Have you ever felt like you spend tons of time working but never accomplish anything? Or feel behind schedule or underwater? Rest assured we have all been there. Becky is sharing some major tips on how to organize, streamline and create better systems in your business so you can get your time back.   As the creator and owner of Brave Crate, Becky curates unique monthly deployment countdown boxes for military spouses.  Her  business was built in part-time hours and was able to develop efficient, simple processes that now serve me incredibly well as the business continues to grow. When Becky realized that her LOVE for system development and organization could serve other business owners, Becky launched her own Online Business Management service- Sub Box Systems.  She now supports growing subscription box and product based businesses by developing low-touch high-impact systems that streamli

After a week of seeing so many mistakes during the black friday and cyber monday sales, I wanted to help you by putting together a list of the top ten mistakes and how to NOT make them next year!  

Today we dive into all things RETAIL! Have you ever thought about your gorgeous products being on a Target or Nordstrom shelf?  Today’s guest is Maureen Mwangi. Maureen is the brand growth strategist behind some of America’s most beloved brands, like L'Oréal, Chobani, Dove, and Lays. Maureen’s zone of genius is her rare ability to connect with a market and turn real data into brand growth strategies that drive multi-million dollar growth.    In this episode we dive into: Three phases of a product-based business’s lifecycle and What are the most important marketing and sales strategies needed for each phase   Why it’s important for product-based entrepreneurs to “know their numbers.”    When it comes to “big brand strategies” What do big brands know that growing brands don’t Connect with Maureen  

From director of sales and star esthetician trainer to brands like Kate Somerville and the Four Seasons Hotel in Maui, to creating her own skincare brand. In this week’s episode we talk with one of my amazing 1:1 clients, Jess Iturzaeta of Simply Jess Skincare.  In 2012, Jess began to learn about the ways in which harsh and unnatural ingredients applied topically to skin can be harmful to our bodies. She discovered the typical skin care product on the shelf had questionable ingredients, while the more natural products that were available, left her unimpressed. Utilizing her knowledge and vast expertise in the health and beauty industry,  Jess began hand-crafting her own natural products with one goal in mind: modern beauty and pure results. Now she helps busy women find a results driven yet uncomplicated skincare routine that helps build confidence. Some of the juiciness we dive into: Her background with skincare as an esthetician and what made her take the lea

On this week’s episode of the 6 figure product business podcast we are talking all things, overcoming self doubt and showing up as your authentic self on social media with Allie Ruby. Allie is the artistic genius behind Pseudo Force Studio, an unfiltered paper goods shop for “badass people.”  Allie is also one of the superstar students from my signature course, The Slay & Scale Product Academy. She showed up, put in the work throughout the course and her business is thriving. In this episode we walk through: How to overcoming self doubt What is your advice to someone wanting to start their product based business? How to show up s your authentic self on instagram and tiktok How tiktok is helping her business blow up   WOR

On this week’s episode of the 6 figure product business podcast we are talking all things, crushing your holiday season. I walk you through the strategies I took to make a $47,000 holiday season for my subscription box business, The Dapper Dog Box. This was my 3rd and final holiday season of owning that business and by the third year I had it down.  In this episode we walk through: The marketing strategy I used to make $47,000 in (Oct-Dec) with zero ads How I upsold my existing subscription box customers to increase CLV by 20% How I worked with brand ambassadors, influencers, and PR to skyrocket my visibility The power of blogging and content creation for the holiday season   JOIN MY COURSE- SLAY & SCALE PRODUCT ACADEMY The doors are open today Thursday November 11th, through Wednesday,November 17th. You can sta

In this two part series I am diving deep into my speciality and area of expertise, organic marketing. I am breaking this interview into two parts because there is so much valuable information that I want to share with you. If you haven't listened to part 1 which was on last week's episode, please do listen to that episode first. Are you a subscription box business or Shopify ecommerce store who is tired of throwing money down the drain on facebook ads that just dont work? Or maybe you think you NEED to do ads to get customers but you just have no idea how to do it. The worst part is that with the recent IOS changes to apple, its harder than ever to create ads that reach people. There has literally never been a better time to set your business up for success by implementing organic marketing strategies that ensure your business grows and scales while you never have to use ads.    WORK WITH ME   MY signature COURSE- <

EASE INTO INSTAGRAM- A beginners guide to mastering instagram for ecommerce shops Grab this instagram mini course for just $99 https://marketing-by-kerrie.mykajabi.com/instagram $99   Welcome to a bonus edition of the 6 figure product business podcast.   In this episode I am diving into:   Why your subscription box and ecommerce business needs to be on instagram reels The importance of short form video content and how it creates connection with your audience Why people buy from brands and not businesses and how YOU can leverage video to create a brand 24 Instagram reels content ideas with examples.   To Join my Free REELS 5 day challenge and training series, click here to sign up https://marketing-by-kerrie.mykajabi.com/reels-challenge.   

Are you a subscription box business or Shopify ecommerce store who is tired of throwing money down the drain on facebook ads that just dont work? Or maybe you think you NEED to do ads to get customers but you just have no idea how to do it. The worst part is that with the recent IOS changes to apple, its harder than ever to create ads that reach people. There has literally never been a better time to set your business up for success by implementing organic marketing strategies that ensure your business grows and scales while you never have to use ads.    In this two part series I am diving deep into my speciality and area of expertise, organic marketing. I am breaking this interview into two parts because there is so much valuable information that I want to share with you.   WORK WITH ME MY signature COURSE- SLAY & SCALE PRODUCT ACADEMY <p cl

I launched a childrens book on Amazon and I want to share the WHY behind this story. You can grab your copy here https://www.amazon.com/dp/B09JQ4BSVT  It makes a perfect kids book for your own kid or as a holiday gift/birthday gift for friends and family.   The age range is 2-8 ( for those of you who read to your kids and for older kids who can read on their own) Thank you for your support.

Ever wondered what it’s like to partner and collaborate with an influencer? One of the most popular questions I get asked every day is “how do I work with influencers?” On today’s episode we have Sydney Johnson, an influencer who has been working with brands since 2017.  We dive deep into influencer marketing, from an influencer perspective and Sydney is sharing all the dirt. We talk about everything from: How she became an influencer How she started to get paid for collaborations The best practices for reaching out to influencers so you don't get ignored How to find the right influencer Top 5 mistakes brands make when approaching, working with an influencer Sydney’s dream collaboration   Follow Sydney Instagram.com/itssydneyj Pinterest.c

EASE INTO INSTAGRAM- A beginners guide to mastering instagram for ecommerce shops Grab this instagram mini course for just $99 https://marketing-by-kerrie.mykajabi.com/instagram $99   If you feel like you don't have time to put into your instagram posts or feed, or maybe you just cannot crack the IG code, this episode is perfect for you.   In this BONUS episode, I talk about the importance of your branding and vibe on Instagram and mistakes you are making that are causing your dream followers to NOT buy from you. Don't worry, I have a solution for you- Dox Design. The Dox Design Marketing Bundle is the ultimate social media design support program for entrepreneurs, at an affordable price point. When you enroll in the marketing bundle, you’ll have access to professionally designed graphics custom to your brand, monthly video content ideas, and more from the

If you are a video-phobe, then this episode is made for you. I walk you through 10 steps to getting over your fear of video for your product-based business. In this episode I share 10 easy steps you can implement today to get started on video.    How to prepare mentally before committing to video How to plan your video content Simple tools to make recording easier A few ways to feel more confident and comfortable on camera Grab My Video Resources To Help You 30 Reels & Tiktok Ideas Grab this for $5 100 Content Ideas for Instagram and Tiktok $27 Ringlight from Amazon $34</p

Have a dream of being featured on Brit & Co, or Forbes, or Goop, maybe Martha Stewart Living but you have absolutely no clue how to make that happen? Well you are in for a treat my friend because on today’s episode we have a PR mentor and pitching expert, who is spilling the tea and sharing her inside secrets on getting PR features.  Gloria Chou is a PR mentor and pitch guru who teaches early-stage founders how to "hack their own PR" with her proprietary 3-step CPR Pitching Method™   Gloria’s method has helped thousands of bootstrapped small businesses get over a combined 1 Billion organic views in top tier outlets such as the New York Times, Vogue, Fast Company, Forbes and more.    Follow Gloria   www.getfeaturednow.com is the #1 fb group for small business PR strategies and support www.prstarterpack.com  www.gloriachoupr.com/masterclass to see the PR Secrets Masterclass www.instagram.com/gloriachoupr   JO

When a shop nails their branding and creates an experience so unique, people line down the street to get their photo taken in front 🥂 Drumroll….. Peggy Porschen Cake Shop in London. This episode is all about how this cake shop in London creates a spectacular outdoor space and creating it into an instagrammable frenzy. This frenzy helps explode their visibility.    WORK WITH ME   MY signature COURSE- SLAY & SCALE PRODUCT ACADEMY If you are an ecommerce business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot more traffic, then Slay & Scale Product Academy is perfect for you. Click here and get started for $99 today.   BOOK A STRATEGY SESSION Sometimes you need

My signature course, The Slay & Scale Product Academy helps e-commerce business owners learn the ways to increase traffic, sales and customers so you can get to $5-$10,000 months in your business.       Slay & Scale Product Academy alumni, Tracy Ftacek talks to me about her journey as a hair industry educator and multi passionate product business owner. She is the owner and CEO of Pretty Set Go, a subscription Box that's revolutionizing the beauty industry.  Since joining Slay & Scale Product Academy she has been able to increase her sales by 100%, and literally leave one of her other positions so she could focus on the growth of Pretty Set Go.  JOIN Today- SLAY & SCALE PRODUCT ACADEMY  <p class=

ENROLL IN SLAY AND SCALE BELOW https://marketing-by-kerrie.mykajabi.com/SlayandScaleProductAcademy  In this special bonus episode I walk you through my new course that is currently open for enrollment, The Slay and Scale Product Academy. The doors close September 29th.  Where You Can Find Me:  Subscribe to the Podcast Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald

Are you struggling to make sales? Are you struggling to truly understand WHO you are actually selling to? If you are nodding yes, then this episode is perfect for you. In this week’s episode we dive into all things, “Knowing & Attracting Your Ideal Customer.”   WORK WITH ME   MY signature COURSE- SLAY & SCALE PRODUCT ACADEMY If you are an ecommerce business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot more traffic, then Slay & Scale Product Academy is perfect for you. Click here and get started for $99 today.   DOWNLOAD MY FREE RESOURCES HOW TO INCREASE YOUR WEBSITE CONVERSION RATE</p

Welcome to the 46th episode of The 6 Figure Product Business Podcast.  On this week’s episode we dive into all the things “mindset.” Mindset is something that isnt as sexy like driving traffic or crushing it on instagram, but it’s something that takes mastering if you want to create a successful business. In this episode I dive into One thing that you can do to change your mindset today!    WORK WITH ME   MY signature COURSE- SLAY & SCALE PRODUCT ACADEMY If you are an ecommerce business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot more traffic, then Slay & Scale Product Academy is perfect for you. Click here and get started for $99 today.   DOWNLO

Welcome to the 45th episode of The 6 Figure Product Business Podcast.  On this week’s episode we dive into all the things you need to master if you want your brand to be more luxury or high end. This episode is perfect for you if you are a current product-based business and you are looking to transform your brand into more lux or high end or if you want to start a high end business.    WORK WITH ME   MY signature COURSE- SLAY & SCALE PRODUCT ACADEMY If you are an ecommerce business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot more traffic, then Slay & Scale Product Academy is perfect for you. Click here and get started for $99 today.   DOWNLOAD MY

Welcome to this bonus holiday episode.  Want to plan your black friday and holiday sales strategy in advance so you crush your sales this year? JOIN MY 5 DAY FREE CHALLENGE Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together. Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th. SIGN UP TODAY.   https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge  

Would you love some help planning and executing your holiday sales & Black Friday strategy? Then scroll down to learn more about my free 5 day challenge. In this episode we are diving in to the 4 stages of growing your product business. This is my unique framework I teach in my courses and used to grow my own 6 figure product business.  My course, Slay & Scale Product Academy will be opening up for enrollment the last week in September so keep your eyes peeled for that! The framework discussed in this episode is the exact framework I teach you in the course.   JOIN MY 5 DAY FREE CHALLENGE Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together. Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th. SIGN UP TODAY.   <a href='https://marketing-b

In this episode we are diving into Holiday sales strategies you can implement to get your business massive results. The earlier you can be ready for the holidays, the better results you will have.   JOIN MY 5 DAY FREE CHALLENGE Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together. Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th. SIGN UP TODAY.     https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge     Where You Can Find Me:  Subscribe to the Podcast Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald

Welcome to the 42nd episode of The 6 Figure Product Business Podcast.    On this episode we are diving into all things Facebook ads and User Generated Content with ads expert Lauren Schwarz of The Loft 325. Lauren Schwartz is a thought leader in creating profitable creative strategies for e-commerce brands. Design professional with over 15 years of experience. Over the last 8 years working in digital marketing.   In this episode we dive into: Create stellar Facebook ads with Creative user generated content & FB Ads best practices   Creative ads that drives the customers to click  -What assets you need to run ads -How to identify your hook in the first 3 seconds - Tips on gathering all of the most stand out content to use for your 15-sec ad - Telling your story in 15 seconds or less to make your brand stand out - Photo verse video ad format, what converts better?   User-Generated Content

Welcome to the 41st episode of The 6 Figure Product Business Podcast.  Today we’re talking with Alyssa Keys, brand and product photographer extraordinaire. Alyssa is a brand photographer based in Northern California. She specializes in working with you to create comfort and confidence to attract your dream clients through powerful imagery that sells. Here are some other key takeaways from this episode: Prep your photoshoots ( what is the story) what do we need to tell the story, how to plan props How can you think outside the box to make your photos stand out How can we step away from the boring white photobox with Colored backdrops and Incorporating humans into your shoots  How to prep for a professional photoshoot Why hire a professional rather then iPhone pics    <p cl

Welcome to episode 43 of the 6 figure product business podcast: On this episode we are diving into all things Instagram Reels. Instagram reels are a hot new feature from Instagram that everyone is going crazy over. With the new instagram changes announced and Instagram claiming to no longer be a photo sharing platform, it’s essential that your product business get on reels. In addition to diving deep into the benefits of using reels, I give you 20 easy to implement instagram reels ideas. If you are curious about why reels are important or why you need them, this episode is perfect for you.    In this episode we dive into: Why Instagram reels will give your product business better engagement rates How to build authenticity & connection with short form video   How to Educate your audience about your products in an engaging was The art of showcasing your business’s personality to gain followers and trust 20 eas

Welcome to the 39th episode of The 6 Figure Product Business Podcast.    If you’re someone who is AFRAID to show up on video, this episode is made for you.  On this episode we are diving into all things video marketing and how to leverage IG and Youtube for product businesses. Jess Fynn, Youtube star, video marketing expert shares all her knowledge on how to use video marketing to build a lasting brand and How to Use YouTube to Grow Your Community and Business.    In this episode we dive into: Why is video marketing important for product businesses? How can a product biz owner start implementing video today? What are the steps? What advice can you give if they are afraid to show up on video What is your piece of advice for the business owner that wants to start a YouTube Channel? How do you get your video to rank on YouTube? What video marketing and editing techniques captivate the audience

Welcome to the 38th episode of The 6 Figure Product Business Podcast.  Today we’re talking with the founders of The CEO Box on leveraging their existing brand to launch their product-based business.   Danny and Kirsten are Hudson Valley, NY natives that made a home & 2 whole businesses in Salt Lake City, Utah. They are the Founders of the only Hispanic-owned Gifting Service for Entrepreneurs - The CEO Box. They created the idea of The CEO Box on their living room floor late one night after Kirsten found herself overwhelmed trying to send gifts for 25 entrepreneurs at once. They launched within 7 months by leveraging their existing business knowledge and brand and have already sent over 100 boxes to dream customers. Together they are building a unique brand for CEOs with the love language of both of their hearts - gift-giving. Here are some other key takeaways from this episode: How to have a 5-figure business

Welcome to the 37th episode of The 6 Figure Product Business Podcast.    On this episode I am diving into the 6 phases of starting and launching your dream ecommerce business. Everything from nailing down your product idea, to creating epic packaging to starting a shopify website and more! My client Happy Host Event In a Box recently launched their new ecommerce brand. I worked with them closely for months to help them create their dream business and I felt so inspired after watching them live that I wanted to create this episode for you.   If you have been thinking of an idea for a product business and don’t exactly know where to start, this episode is for you!    Want to start your own ecommerce store? Let’s work Together Create and launch your dream ecommerce business. We will work together for 3-4 months and I will help you along the way, provide all the right feedback so you launch the rig

Welcome to the 36th episode of The 6 Figure Product Business Podcast.  Today we’re talking with brand and package design queen Kaila Piepkow of Dox Design. She helps turn product businesses into stand out and high demand brands that stand out against competitors and create a wildly attractive customer experience.    Kaila Piepkow is the crazy dog-lady, Creative Director, and Designer behind Dox Design a remote branding and packaging design studio that helps businesses become top dogs through #droolworthy design. She is a proud fur-mama to three dachshunds, lover of all 70’s music, and a huge packaging design nerd.   After taking her first few years out of college in the traditional agency route working in some of the top design agencies in the Midwest, she felt like many entrepreneurs... restless… like her cup wasn’t being filled to the top. So she created something that nobody had done before a fully remote studio servicing businesses large agenci

Welcome to the 35th episode of The 6 Figure Product Business Podcast.  Today we’re talking with Pinterest strategist, Meagan Williamson. As an OG pinner, Meagan has seen the highs and lows of Pinterest over the last decade and knows the potential it has to help you grow your product business. If you are confused about how Pinterest can help you grow your business, then this episode is for you.  Here are some other key takeaways from this episode: Why your product business (ecommerce and subscription box, etsy) needs to be using Pinterest How Pinterest will help your dream customers discover your brand and products  What types of content you need to be creating for Pinterest Blog ideas that will make Pinterest prioritize your pins The power of video pins and how to use them <li style="font-weigh

Welcome to the 34th episode of The 6 Figure Product Business Podcast.  Today we’re talking with E-Commerce & Email Marketing expert, Jessica Totillo Coster of E-Commerce Badassery.   Jessica is an eCommerce & Email Marketing Strategist for boutique owners & product entrepreneurs. She supports scrappy female entrepreneurs with actionable steps & strategies to grow and scale their eCommerce businesses. After 20+ years in retail, owning her own multi 6-figure brick & mortar boutique and 3 years as the ONLY employee of a 7-figure eCommerce store and having the pleasure of learning from the top experts in the digital marketing & eCommerce industry - now she’s sharing everything she learned the hard way, so you don’t have to. Here are some other key takeaways from this episode:   The only 3 ways to increase revenue in your ecommerce and subscription box business Quick wins f

Welcome to the 33rd episode of The 6 Figure Product Business Podcast.  Today we’re talking with teacher and education consultant Katie Smith of Two Harbors Coaching LLC.    Have you ever received a subscription box and literally have no idea what’s inside or how to use the products inside? Well today we have education expert Katie Smith bringing the fire and teaching us how we can retain customers, and improve the customer experience by educating your customers so they know how to use your products and know the products are for them!  Here are some other key takeaways from this episode: How to improve your customer’s experience by incorporating educational components to your business. How to provide the right educational pieces to your product business.  Enhance your customer experience and Improve your subscription box inserts by adding the

Welcome to the 32nd episode of The 6 Figure Product Business Podcast. Today we have pet industry expert Tori Mistick.    Tori Mistick is an influencer, educator, podcaster and founder of the award-winning dog mom lifestyle brand Wear Wag Repeat. Her mission is to help women live their best life with dogs - as pet parents and petpreneurs! Her dog mom advice has been featured in BuzzFeed, Good Morning America and The Wall Street Journal.   If you have a pet industry business, are a pet influencer, or want to start a pet related business, then this episode will be for you. Here are some other key takeaways from this episode: How to create a community for your business to nurture followers into buyers Why should I put the effort into growing an online community (instead of straight sales)? Where is the best place to host an online commun

Welcome to the episode of The 6 Figure Product Business Podcast.  Today we’re talking with pet industry social media marketer Rachel Doran.    Rachel Doran is the owner and founder of Tell Your Tails. She specializes in helping pet businesses attract and connect with their ideal customers so that they can sell to them over and over again! Through coaching and tailored social media, email, and blogging services, Rachel is passionate about helping pet entrepreneurs tell their own unique tale in order to captivate their own pet business super fans!   Understanding & Attracting Your Ideal Customer - this is such a buzzword in the marketing world and because of that, often gets overlooked or sidestepped. Through this convo, I'd walk people through what ideal customer reflection + research actually looks like and then, how you can use what you come up with to actually attract more of those ideal customers to your business!What Goes Into Your Instagram St

Welcome to the 30th episode of The 6 Figure Product Business Podcast.    On this episode I am talking about seven of the biggest mistakes I made while I owned my own subscription box business, The Dapper Dog Box. This is certainly a more vulnerable episode for me, but I do believe it’s important to share things that I messed up on when I had my business.   This episode is an absolute must have, especially if you are feeling like you’re struggling in your business. I want you to not repeat my mistakes, so take the time and listen!  Connect with my Podcast Producer, Erin Tofani at:  Website: https://erintofani.com/ Instagram: https://www.instagram.com/erintofani/   Let’s Be Friends Follow Kerrie on Instagram Follow <a href='http://www.instagram.c

With the different business coaching or group coaching programs and masterminds out there, how do you decide which one will benefit you the most? I get some questions around my new group coaching program so I am giving you a behind the scenes look at it in this episode.   My goal is to give you a greater understanding of the program, why I created it, who it's for and how you can apply.    As an incredible bonus, you get to hear from TWO people inside my marketing accelerator program- Anne from Jungle Jack Co and Janelle from Jax & Darci.  They are sharing their experience from being in the program and I love every second of hearing it! They talk about things like: Why they joined the program What they liked most about it What results they got <li style="font-weight

Welcome to the 28th episode of The 6 Figure Product Business Podcast.  Have you ever been in a position where you want to quit your 9-5 and go full steam into your side business or start that dream product business. Or you already have your product business but you feel all over the place, unorganized, lack of planning and winging just about everything in your business? If that is you, this episode will be gold for you my friend.   Today we’re talking with strategy and action coach, Liz Landeen. Ready to master your mental clarity, get more organized and stay more productive, this episode is a must have for you. Here are some other key takeaways from this episode: How to leave a 9-5 and pivot into your “dream product business” or side business Creating an actionable 12 month step-by-step plan to create the lifestyle you want How to move from mental clu

Grab my Traffic Bootcamp Course for just $99 Welcome to the 27th episode of The 6 Figure Product Business Podcast.  Today we’re diving into the magical ways you can increase your website traffic. If you are struggling to get more eyeballs on your website then you need to be engaging in traffic booster actions. These six things are all things that you can get started on today if you own a subscription box business.   Links Mentioned: https://www.youtube.com/watch?v=vtxqqJAC06s&t=34s   Work With Me   This episode was brought to you by my group coaching program, The Marketing Accelerator. My 12 week group coaching program that teaches you how to implement 3 key areas of marketing into your product business to skyrocket your customers and sales, including Email marketing & list b

Welcome to the episode of The 6 Figure Product Business Podcast.  Today we’re talking with PR and Marketing expert, Hannah Nieves.    With extensive experience in marketing, branding and PR; Hannah knows what it takes to build, market and promote authentic brands and create results. She created her business out of the sheer passion of being able to serve female entrepreneurs and visionaries like yourself. What started out as a mentorship program turned agency, consulting and education platform has allowed Hannah to serve women in a multitude of industries and creative backgrounds.     Hannah is the go to resource for marketing, branding and PR for entrepreneurs and brands alike. Here are some other key takeaways from this episode: The benefits of being featured on media publications like Goop, Brit +Co and Oprah. Do the benefits go beyond brand awareness or cre

Welcome to the 25th episode of The 6 Figure Product Business Podcast. To celebrate earth day this week, we’re talking with Leanne Baum of Pure Earth Pets. PEP is a sustainable pet subscription box business that focuses on all natural treats and eco friendly toys for dogs.   Pure Earth Pets was born out of the love for her rescue pup Dover and a desire to educate pet parents and provide them with unique eco friendly dog toys they wouldn't be able to find at their local petco style shops. Her passion for helping the planet evolved when she recognized that there were no accessible sustainable toys for her dog Dover. She made it her mission to find them, and bring them to the doors of dog owners around the country. She says “We do the research so our customers don’t have to! 

 Here are some other key takeaways from this episode: •How Leanne carved out her own little niche in the uber saturated pet subscription box space •The journey of starting a subscription box business focusing on sust

Welcome to the 24th episode of The 6 Figure Product Business Podcast.  Today we’re talking with Leah and Eileen, founders of the self care for women brand, b.minton. With zero online retail experience they launched their e-commerce business during a pandemic and were forced to pivot along the way.    Located in Charleston, South Carolina, b.minton was founded to give badass women some essential self-care. Each b.minton box is thoughtfully curated to inspire women to practice REALISTIC self-care through their easy-to-use tip system and ethically sourced, handcrafted goods from small businesses doing good for our communities and planet. Here are some other key takeaways from this episode: How this female owned business had to pivot during covid and change up their entire business model. The story of why they decided to start a self-care gift boxes business. <li style="font

Welcome to the episode of The 6 Figure Product Business Podcast.  Today we’re talking with Copywriting Expert Lucy Bedewi of My Write Hand Woman.   Lucy is a copywriter and content writer behind My Write Hand Woman. She  focuses on writing impactful to help female entrepreneurs scale their businesses. Through zesty brand tones and clear messaging, she helps to create copy that turns casual scrollers into raving fans. Here are some other key takeaways from this episode: What makes a product description convert  What's the #1 mistake product-based business owners are making when it comes to writing product descriptions The recommended process for writing a product description The ingredients that turn a product into a community How to create that "wow" factor for an e-commerce

EASE INTO INSTAGRAM- A beginners guide to mastering instagram for ecommerce shops Grab this instagram mini course for just $99 https://marketing-by-kerrie.mykajabi.com/instagram $99   Welcome to the 22nd episode of The 6 Figure Product Business Podcast.  I get asked all the time, “ How do I grow my instagram, or How do I get more followers on Instagram? Today I’m taking you behind the scenes of my Marketing Accelerator group Coaching program and giving you the framework behind the instagram portion of my program. In my marketing program we deep dive into three key and essential marketing channels you need to grow your business. One of those channels is Instagram and we spend 6 weeks deep diving it, dissecting it and you walk away knowing how to sell, make more sales and get more customers from Instagram. If you are ready to become a marketing ninja and use Instagram to effortle

Welcome to the 21st episode of The 6 Figure Product Business Podcast.  Today we’re talking with Email marketing expert, Shannon Vondy   Shannon fell in love with email marketing and discovered it’s true power when she made $2600 from email. Now, Shannon helps busy entrepreneurs use the power of email to grow their business and make more money. I offer done for you (and done with you) email services including: weekly email management, funnel builds, launch strategy, email intensives, etc. Essentially, if it involves your email list, I can likely streamline it for you   If you’ve ever wondered about email marketing, how to get started, how to get people to actually open your emails and how to make sales from emails, this episode is for you.  Here are some other key takeaways from this episode: How Shannon made $2600 from one email Why product businesses need to ha

Welcome to the 20th episode of The 6 Figure Product Business Podcast.  Today we’re talking with PR expert, Delaney Vetter of Delaney Vetter Communications. She is passionate about helping businesses show the world how amazing they are through strategic Public Relations tactics and personality driven copywriting   I often get asked by clients, how can I get featured on Oprah, or Brit&Co or other big media companies? Well Delaney is the girl who can make that magic happen for you!    Delaney helps product businesses like you, gain the media coverage you’ve always wanted, achieve authority and trust in your space, and build the best brand ever.   If you’ve ever wondered about PR, how it works, how to get media features, then this episode is for you. Here are some other key takeaways from this episode: A breakdown of PR and what it actually is (verse what you might think it is) <l

Welcome to the 19th episode of The 6 Figure Product Business Podcast.  Today we’re continuing the conversation with Abbey and Courtney of the Duo Collective as a two part SEO episode series. They are an amazing team of SEO experts, marketing gurus, coffee and wine lovers and fur and real baby mamas. If you tuned in last week, you would have learned some key foundational areas of SEO that you need to know including why SEO is urgent for a product business and some ways to get started.  In today’s episode we are diving into specific areas of SEO Here are some other key takeaways from this episode: What Off page SEO is and how you can get started implementing this today A breakdown of SEO backlinks and why you need them SEO for blogging and how blogging can help you create massive visibility on google 16,000

Welcome to the 18th episode of The 6 Figure Product Business Podcast.  Today we’re talking with Abbey and Courtney of the Duo Collective. They are an amazing team of SEO experts, marketing gurus, coffee and wine lovers and fur and real baby mamas.    They are SEO experts who help entrepreneurs like you get page 1 rankings on google, help you create content to drive free traffic to your website and use the power of SEO to help you increase traffic and sales.SEO is one of the most misunderstood areas of marketing, yet it is one of the most powerful. SEO drives major results to your business and I am here to tell you that as a product business, you NEED SEO like yesterday.    We are dropping so much SEO info for you that this is actually a 2 part episode series. Tune in to episode 19 for part 2.   If you are interested in learning some quick and easy tips to get started with SEO, then this episode is for you.     Here are some other key takeaways from this episode: What is SEO </l

Welcome to the 17th episode of The 6 Figure Product Business Podcast.  Today we’re talking with Lindsay from Looq Design. She creates visuals that turn browsers into buyers for product-based businesses. From subscription box business, to e-commerce, her packaging and designs are total scroll stoppers.   After working in-house, ad agency and corporate she realized that there was one big difference between the “big” brands and small businesses. That big thing was visibility and consistency. And that’s exactly what she provides with brand and packaging design so business owners can stand out and own their space in the market.   If your a newbie on the scene and need some epic packaging for your business or your’re an established brand who wants to evolve your brand, this episode is for you. Here are some other key takeaways from this episode: Why packaging matters for e-commerce and subscription b

Welcome to episode 16 of the 6 figure product business podcast. I get asked all the time, how I grew a business without the use of ad spend, funding or staff. Today I am sharing my top six ways I scaled my business from zero to $350,000 in sales in 2.5 years for my subscription box business. Here are some other key takeaways from this episode: Top seven marketing channels and customer acquisition strategies to acquire your dream customers with ZERO ad spend How I created powerful messaging that attracted and appeal one ideal customer The top two ways I maximized my conversion rate What I did to create a scroll stopping customer experience that resulted in thousands of tagged social media photos The importance of creating your customer superfans and my #1 ways I did this effectively to retain cust

Welcome to the 15th episode of The 6 Figure Product Business Podcast.  Today we’re talking with Jennifer Gardner, Email marketing & Funnels expert, and owner of Roamhowl Creative.  Jennifer is an entrepreneur, storyteller and lawyer who has owned her own law firm and multiple other businesses for 20+ years in Los Angeles. After tiring of hiring pricey marketing agencies who overpromised yet underdelivered “results,” she studied directly with 7-figure online marketers, copywriters and social media influencers to learn their secrets.  She then took what she learned and exploded her business using a simple lead generation system, email, a few iphone videos and a powerful messaging strategy. The secret to her success- magnetic messaging, storytelling, and the authentic energetic transmission behind her short form video and social media content. She now teaches established business owners and budding entrepreneurs looking to join the digital economy what to sa

Welcome to the 14th episode of The 6 Figure Product Business Podcast.  How do I grow my Etsy shop? In this episode we are talking with one of my students about how she started her brand new Etsy store and within 2 months started making $18,000 months. Meaghan Paris is the owner and founder of Design Undone candles, an Etsy store and also an e-commerce & sub box business on Shopify. Meaghan was the first student who enrolled in The Subscription Box Launch Academy, my signature course that teaches people how to start and launch their dream subscription box businesses. Within a few months of taking my course she launched not one, but two subscription box businesses. As a way to increase profits for the boxes she decided to start making her own candles, and this is where the story gets juicy. To learn more about her journey on Etsy and $18,000 months, you will have to tune in.  

Welcome to the 13th episode of The 6 Figure Product Business Podcast.  Today we’re talking with Shelby Fowler, the Facebook and Instagram ads genius behind Fempire Media. She started Fempire Media, an ads agency, in 2019 after freelancing as a digital marketer for years. She is passionate about serving clients, teaching ads, and encouraging her team. In late 2020, she launched Fempire Ads Academy to empower female Entrepreneurs to run their own profitable Facebook and Instagram ads.    Outside of business, Shelby is a mom of 2 girls, a crazy-awesome cook, lover of real housewives (and all things Bravo), and true crime fan.    If you are curious if Facebook ads are a good fit for your business, how to get started or what types of ads run best for ecommerce, then this episode is a must have for you.   Here are some other key takeaways from this episode: Why do ecomm or sub boxes need to use ads?

Welcome to the 12th episode of The 6 Figure Product Business Podcast.  In this episode we are talking about something that is so near and dear to my heart- starting a subscription box business. I share 4 easy steps to help you get started in turning your subscription box dream into a reality If you’ve been dreaming of starting a subscription box business, then this episode is perfect for you.   Here are some other key takeaways from this episode: How to come up with your idea, niche and ideal customer The 2 best website platforms to use to make life easy for you How to come up with the right packaging and specific types of boxes Some pre-launch tips to get create visibility before you launch This episode was brought to you by my signature course, <a href='https://marketing-by-kerrie.mykajabi.com/Subscr

Welcome to the 11th episode of The 6 Figure Product Business Podcast.  In this episode we are talking about the #1 thing that can actually make or break your business if you implement it or don’t implement it into your life- selfcare! Selfcare is hands down one of the most important things you can start practicing for yourself and your business. This is truly even more important if you are a mompreneur, juggling both kids, family life and your business.    In this episode, Lindsay Burns joins us on a selfcare journey! We dive into topics like: Why taking care of your own well-being is an important key to your success as a business owner/entrepreneur  How to create more time in your day so that you can create a bigger impact with your business Why habits and systems, the same ones that are beneficial in business, are vital to your ability to create impact... a

EASE INTO INSTAGRAM- A beginners guide to mastering instagram for ecommerce shops Grab this instagram mini course for just $99 https://marketing-by-kerrie.mykajabi.com/instagram $99   Welcome to the 10th episode of The 6 Figure Product Business Podcast.  In this episode we are diving into another one of my absolute favorite channels for growing an ecomm or subscription box biz- Instagram.  Instagram is by far the easiest place for you to make sales but it’s essential your profile attracts and appeals to your ideal customers so it’s easy to sell and you make it crystal clear what you sell and who it’s for so you don’t repel people away and you attract the right people who want exactly what you sell.    In this episode, we’ll break down what a bio is, how to write one, and some cool Instagram bio tricks. But most importantly, we’ll give you some Instagram bio exampl

Welcome to the 9th episode of The 6 Figure Product Business Podcast.  Today we’re talking with Jeannie North, the brand and marketing genius behind the popular pet brand, Ripley and Rue. She started a pet brand after her two dogs and designs premium dog goods and human apparel. Jeannie has mastered the art of standing out in a saturated niche as her business has skyrocketed over the past 4 years. Her instagram account has more than 115,000 followers, her brand has been featured on websites like buzzfeed, modern dog magazine and more. She combines the art of design & unique products and this translates into a brand with loyal superfan customers. If you are a new brand that is struggling to really stand out in a saturated market with loads of competitors, then this episode is a must have for you.   Here are some other key takeaways from this episode:   A little background (and banter) around how I first

Welcome to the 8th episode of The 6 Figure Product Business Podcast.  Today we’re talking about how to create a high end brand for your product business. I’m thrilled to have branding and marketing expert, Latesha Lynch join us today. She teaches entrepreneurs how to elevate their branding to charge more for products and services.    For e-commerce and subscription box businesses, branding translates over to your packaging, your website, your look and feel and it makes a huge difference when it comes down to your customer experience and how you can charge more money for your products- so pay attention today:)    Whether you have an existing brand that needs a little branding makeover or you are looking to create an epic customer experience by improving your brands look and feel, then this episode is a must have for you.   Here are some other key takeaways from this episode: Why an e-commerce brand

Welcome to the 7th episode of The 6 Figure Product Business Podcast.  In this episode we are diving one of my favorite marketing channels- email marketing and list building. Email marketing is another widely misunderstood channel, yet insanely effective in driving massive sales. Email marketing statistically has one of the highest ROI of any platforms, which is why you need to be on this today. I like to think of email marketing as the “passive income” machine of the ecommerce space as you can literally make $$ while you sleep. We are talking about the power and importance behind growing your email list, why you need to have it and some step-by-step strategies you can implement today to start growing your email list. If your email list is under a few thousand then this episode is perfect for you.   Here are some other key takeaways from this episode: Featured Shopify e-commerce client spotlight- How they generated ⅓ of their

Welcome to the 6th episode of The 6 Figure Product Business Podcast.  In this episode we are diving into the powerful world of Pinterest. Pinterest is THE most underutilized and misunderstood platform. It’s an absolute powerhouse for product business to drive free traffic, sell products and build massive brand awareness. Did I mention that you can SELL YOUR PRODUCTS directly on Pinterest. If you want to create massive visibility (aka get your gorgeous products in front of customers eyes) for your ecommerce or subscription box business, then your mind is about to be blown by its power.   Here are some other key takeaways from this episode: Featured Shopify e-commerce client case study- 404,000 monthly viewers and more than 4000 website visitors per month from Pinterest alone Why your shopify or subscription box, etsy shop needs to be on Pinterest today The pow

Welcome to the 5th episode of The 6 Figure Product Business Podcast.  In this episode we are diving into the magical world of Instagram. More specifically, we are talking about how you can leverage the gram to drive massive sales and grow an engaged community. The more engaged community you create, the more customer superfans you can build, which also leads to more sales and referrals.  Here are some other key takeaways from this episode: How I grew my subscription box instagram account from channel from ZERO to 42,000 followers in 2.5 years and made it my #1 sales and customer acquisition channel How to create the right type of content on instagram that your followers will love Easy tactics to get your customers to post photos of YOUR products on their Instagram. This is free advertising/visibility for you and = sales for you <li style="font-weight:4

Welcome to the 3rd episode of The 6 Figure Product Business Podcast.  In this episode we are diving into holiday sales and some last minute strategies you can implement to get you massive results today. The 2020 holiday season is going to be unlike any that we’ve seen in the past due to covid, social distancing, and stores literally being closed. More and more people are now shopping online, which is a huge opportunity for you!    The first part we are focusing on how to “Holiday-ize” your website!  To get your audience and customers in the mood and to create that virtual festive experience, you need to give your website a little makeover.    Here are some other key takeaways from this episode: An overview of what this holiday season will look like and how you can capitalize The key things you can implement to your website to bring that festive in-store experience virtual

Welcome to the 4th episode of The 6 Figure Product Business Podcast.  In this episode we are diving into part 2 of Holiday sales and last minute strategies. Today we are talking about how to create your promotions for Black Friday or Cyber Monday. It's key to know how to implement email marketing automations to get your message in front of your audience to buy from you.  Here are some other key takeaways from this episode: How to choose your Black Friday and Cyber Monday discounts for your subscription box business or ecommerce business. How to create the right emails to get your audience to buy from you. The dreaded email marketing mistakes you want to avoid. This episode was brought to you by my group coaching program, The Marketing Accelerator. My 12 week group coaching program that teaches you how to implement 3 key areas of mar

Welcome to the second episode of The 6 Figure Product Business Podcast.  This week we’re going to talk about my story and how I started, grew and sold a subscription box business. If you are someone who is thinking about starting a subscription or product business or want to grow yours, this episode is great for you.    Ever wonder the backstory behind businesses and how they got started…. What their “lightbulb” moment was that got them to launch a business and come up with their business idea.    Well today you will hear what my pivotal light bulb moment was that made me decide to start a subscription box business. Here are some other key takeaways from this episode: Why I decided to start the business How I came up with the idea How I narrowed down to one niche audience to target (This IS one of the secret sauces behind my success) <li s

Welcome to the very first episode of The 6 Figure Product Business Podcast. As a podcast junkie myself, I’m thrilled to be hanging out with you each week and giving you secret sauce marketing strategies you can implement today to make real changes in your business.    This week I want to tell you a little bit about what you can expect from the podcast, what types of content I will be sharing and the types of guest experts you can expect to learn from.  Knowing how to grow and scale your subscription box business can feel extremely hard and been frustrating when you don’t know what to do. My podcast will help you grow with ease and confidence and give you the step by step you need to grow and make more money for your subscription box business or e-commerce business.     What could your business look like in two years if you know the right moves to make and how to make them? Tune in if you want to find out for yourself.    Where You Can

It’s time to skyrocket your sales, get more customers, increase profits and create customer superfans for your product-based, e-commerce or subscription box business. Get ready, Kerrie Fitzgerald, a Product Business Coach, is about to take you on a business growth journey to help you do just that! Have a listen to find out exactly what’s in this store for you from the show and tune back in every week for even more actionable strategies and entrepreneur success stories so you too can go implement exactly what you need to create that profitable business that gives you a life you love.