The Motivated podcast has emerged as the #1 podcast dedicated to the topic of motivation, which is hosted by Dalia Strum who is an educator on Digital Marketing and Business Strategy at The Fashion Institute of Technology and Pablo Henderson, CMO of XpresSpa Group. We feature impressive thought leaders and industry experts where we discuss what they’re working on, some of the strategies they’re deploying, how they continuously shift their mindset and most importantly how they’re keeping themselves as well as the people around them motivated.
Culture: how to influence behavior with Marcus Collins
00:35 Intro00:59 Marcus Collins01:34 Understanding Motivation around our behavior02:02 Influencing behavior02:17 Get people to move02:46 Antecedents to Motivation03:07 No force greater than culture03:41 Culture is a system05:56 Norms vs Culture06:36 A system of system - Raymond Williams08:57 Consumption references10:23 We hold many identities11:50 Signaling identity- social animals13:06 Signaling and Motivation15:38 Sociological impulses to move17:25 Gap in Knowledge- Lowenstein19:19 Hip-Hop culture20:35 Discourse drives cultural change21:07 Culture: a meaning making system23:21 Influencer Marketing28:01 Unmet need creates discomfort31:38 The Brooklyn Nets32:58 Propaganda Theory34:54 Cracking the code36:19 How you see the world38:15 Who are people like me?39:03 Cognitive fluidity41:50 The quiet internet46:03 Taking agency to create what's around me47:13 The value of repetition48:00 Culture can't be an event49:20 Collective effervessence51:57 Cancel Culture56:12 Predictably I
03/11/2023 • 59 minutes 34 seconds
Surprising learnings from the science of motivation with Ayelet Fishbach.
00:34 Intro
01:19 Professor Ayelet Fishbach
01:49 Get It Done - surprising lessons for the science of motivation
02:26 Dopamine release, Crossing off your list
04:11 social psychology - motivation a function of your situation and framing
04:34 Motivation isn't a muscle- it is your knowledge
06:19 no evidence that self-control is a muscle
06:34 some evidence that some people are more motivated than others
08:30 Goals must be intrinsic and fun. Finding value in the way there.
09:10 Keep searching.
09:32 You need to try something a few times to figure out if we enjoy
10:00 The role of mindset
10:29 you either change the situation or the way you think about it.
11:36 Re-framing the world around you for motivation
11:50 For beginners, more motivated looking back. Glass half full.
13:00 Motivation to start and motivation to stick with it
13:37 Middle Problem- the middle par
15/09/2023 • 48 minutes 19 seconds
Work Hard, Play Hard with Chris Gronkowski
Chris Gronkowski comes from the “Gronk” family clan which brings to mind an athletic acumen, grueling workouts along with a party hard reputation. Vanity Fair called his family “America’s first family of jocks.”
His company, Ice Shaker, offers an insulated, spill-proof, stainless-steel cup for the reusable bottle market. He secured Before appearing on "Shark Tank," Ice Shaker bottles were only available in a 26 oz bottle, per its website. The company has since expanded to over 140 bottle selections, selling tumblers, jugs, and sports bottles in a variety of sizes.
Guest Shark Alex Rodriguez and Mark Cuban both invested into Ice Shaker, where Rob Gronkowski later bought Rodriguez's stock in the company as it was thriving from their expansion into retail in The Vitamin Shoppe, GNC, and Lifetime Fitness locations.
Chris co-owns three businesses with his four brothers: InSite Media Services, which
06/07/2023 • 1 hour 16 minutes 33 seconds
What does failure mean?
00:45 Intro
01:23 Friendship
01:50 seeking out challenge
02:16 Failure between air quotation marks
03:26 Impact
03:56 What does failure mean ?
04:54 Failure in the eyes of whom ?
07:26 Reframing
08:44 Learning for next time
09:49 Processing disappointment
10:51 Context
12:02 Celebrate the positives
13:13 Trail running vs Marathon racing
15:00 Doubt as a bond
16:54 No mans land
17:56 The power of community
20:39 Dropping out
24:29 Wasn't this about pacing?
24:53 The journey as the destination
27:30 Creating your own pace
28:00 Making less mistakes
28:58 Pacing with purpose
30:30 Respecting culture
31:20 Remembering why you started
32:09 Two points of gratification
34:20 Quitting
36:38 You didn't quit, you went as far as you could go
37:05 Finding gratitude
37:45 Agree to disagree<
17/11/2022 • 42 minutes 3 seconds
Opening New Doors with Michelle Sutter, VP of Sales at Holland America
00:36 Intro
01:11 Michelle Sutter- VP of Sales Holland America
02:26 Life at Sea
02:39 British Columbia
03:38 Translating
04:12 I never sold
04:57 It isn't selling if you are sharing stories
05:32 The intersections of dominant themes
06:50 Tell a good story
07:48 A series of different stories
09:00 Aspiring for higher levels of leadership
09:31 Storytelling as a visual tool
09:56 Becoming the leader you never had
10:41 Managing vs Leading
12:38 Understanding the team members you are in service to
13:03 You're a Motivator
14:06 Building Culture
14:42 Snacks
15;30 Everybody Matters- Bob Chapman
16:44 Growth Mindset
18:05 Thinking Differently
18:22 External innovation
18:57 Work Human
20:12 Implement tangible takeaways
21:33 Clear intentions
22:07 A Cultural shift
22:52 Resistance
23:15 A lear
20/07/2022 • 59 minutes 31 seconds
Choosing Happiness with Tia Graham, Certified Chief Happiness Officer · Arrive At Happy
00:34 Intro
01:01 Fireside Live
01:15 Arrive at Happy
01:24 Chief Happiness Officer
01:54 Tia Graham
02:37 A happy childhood
03:34 Choose to be happy
03:50 Three bad years
04:02 You can choose happiness
05:14 Balancing
05:55 Changing your thinking
06:19 The actions you take
06:49 Intention vs Attention
07:02 Space for three things
08:54 Rainbow colors
09:34 We allow work to fill our spaces
10:18 Work vs Anxiety
12:13 Leaders impact families
14:36 Life work integration
17:13 Honoring
18:52 It's not about hours
19:54 Privilege
21:00 Data and Productivity
23:22 Big Brother
25:27 Seasonal Happiness
26:10 Part of, not separate
26:54 What's your name, what do you do
27:54 Contagious emotions
30:08 Mirror neurons
31:11 Ripple effects
31:23 Negativity bias
33:40
04/05/2022 • 57 minutes 32 seconds
Start with ‘what’ THEN ‘why’? with Denise Russo from SAP Global VP, Head of Enablement & Readiness
00:35 Intro
01:31 Denise Russo- Head of Enablement- SAP
02:34 Welcome
02:48 The Tabernacle
03:10 FunkJazz Kafé
03:51 Retraining the brain
04:22 Olympics, Atlanta
04:52 Planet Hollywood
07:32 Music and Art
08:04 Arrested Development
09:10 Soundtrack of our lives
11:03 Music and Hotels
12:12 Rewire the brain
13:11 Vibrations
13:47 Pharrell Williams- Happy
15:00 Playing the Clarinet
15:28 Music Business
16:02 University of Florida
17:10 Michael Green- Recording Academy
18:06 Were my motivations wrong?
19:20 Motivated
20:18 Managing a large team
21:12 Lyrics to songs
22:25 Fear of Loss or Desire to gain
23:41 Low vibrations
24:17 Tranquility
26:06 Intentions
27:19 Sound Baths
28:27 Nuach
28:55 When you're on time
29:40 Can't get time back
30:14 A minute to arrive
30:
03/03/2022 • 54 minutes 27 seconds
Dedication, Perseverance, Commitment... Breathe with Michelle Edgar- Head of Partnerships LiveXLive
00:35 Intro and welcome
01:09 Michelle Edgar- Head of Partnerships LiveXLive
01:31 Re-inventing yourself
02:11 Northwestern
02:49 Los Angeles and the Entertainment Industry
03:15 Finding a new me, the inner athlete
03:50 Passion for music
04:30 Few regrets
06:14 East Coast vs East Coast
07:30 Age and stage of life
08:50 Women's Empowerment
09:26 Why do you make time ?
10:20 The XX Project
12:43 Finding Motivation
13;03 The discipline of a concert pianist
13:49 Follow the music
14:40 Being curious, Being Open and Learning
15:26 UCLA Law Degree
16:00 Running towards a life force
17:23 Losing a parent
18:46 A different perspective and a new set of tools
19:54 An investment in myself
20:38 Ask your support system
21:18 Self-Love
21:31 Figuring out your end goal
22:56 Embrace your passions
24:07 Sol
22/12/2021 • 54 minutes 56 seconds
Disrupt yourself with Bestselling Author, Scott Miller
00:45 Intro
01:35 Scott Miller- Author
02:29 Colossal understatement
03:16 I left my job
03:48 19 Books
04:19 Go where the love is...
05:09 Tsunami of turnover
06:04 Disrupt Yourself
06:52 Find a new audience
08:03 When do you know you are ready
08:30 Fearless but reckless
10:08 When to plant and when to harvest
11:22 Don't let yourself be disrupted, disrupt yourself.
12:41 Fire yourself
13:00 Personal Brand
14:14 You are responsible for your career
16:14 Feedback is a gift
17:17 A lack of self-awareness
17:51 Recruit and Retain talent
21:58 Emotional Intelligence
24:42 Courage
25:06 Pre-Forgiven
28:52 Inspiring and Motivating environment
30:52 A servant Leader
31:22 Be a Genius Maker
34:04 Emergent Strategy
36:20 we are all in the same storm, we are not in the same boat
39:23 Whole life
20/10/2021 • 1 hour 21 seconds
Leading leaders with Amanda Baldwin, CEO of Supergoop
00:54 Intro
01:34 Amanda Baldwin, Supergoop
02:14 A turbulent time
02:57 The sun is still shining
04:29 Gratitude vs Guilt
05:32 Personal learnings
06:09 Where there's a will there's a way
06:26 Mental choices
06:38 Thrive vs Survive
06:52 Importance of leadership choices
07:41 the importance of small choices
08:26 Scott Miller - Management Messes
09:41 Work from home
10:05 We love big decisions
10:21 Deciding to Win
11:25 Get your head in the game
13:05 Being a parent was . agift
14:02 What I can control
14:24 Poised to Pounce
15:10 Sustaining the mental shift
15:57 This is a marathon
16:20 Pressure is a privilege
17:38 Leaders don't have all the answers
18:46 Nothing happens in isolation
20:15 Brands are people too
21:18 No right or wrongs
21:59 Trust to not have the answers
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01/09/2021 • 1 hour 7 minutes 53 seconds
Each touchpoint is an opportunity with special guest David Spisak, President and CEO of Disruptive Growth Solutions
00:35 Intro and Welcome
02:02 Partner, Investor, Software, Winery, Restaurateur, Blockchain, Philanthropist
02:21 Entrepreneur- creative thinker, logic driven
02:59 If everyone is running to the left, I'm running to the right
04:30 Brian Benstock
05:07 It's easier to climb Mt. Everest than it is to live up there.
06:20 Did they check the box?
06:47 You need to have a mission
07:40 Finding the right people
08:37 High expectations
09:42 You can't be high energy at work, and lethargic in other areas.
13:21 Hospitality: each touchpoint is an opportunity
13:32 I go out every day in the hope that I leave everybody better than I found them
14:19 You have two choices
14:54 Everybody just got an upgrade
16:03 Investment in the long term
16:32 Good problem solvers
17:01 Empathy
18:03 Merely a transaction
19:04 Live and let live
20:45 Everybody is going to
04/08/2021 • 48 minutes 43 seconds
Law of Attraction vs Action with Jason Schulweis, Head of Brand Partnerships at Morning Brew
00:36 Welcome
00:52 Jason- Morning Brew
01:22 Connecting Dots- Michigan
02.07 Tom Brady
02:22 Duncan Robinson
03:04 Connecting the Dots- the same group
03:35 Background
04:11 2008 Graduated then Yahoo
04:32 Thrillist then Live Nation
04:48 MediaLink then Morning Brew
05:25 Michigan Connection
05:25 CRO
06:42 Growing from 3 to 35
06:52 Email Company vs Newsletter
07:59 Delivered Media- 1 to 1
08:30 Law of Attraction vs Action
09:10 Trust
10:20 The Evolution of Media Companies
11:06 Dynamic Networking
11:54 Collecting Dots
12:51 Collecting Experiences
14:14 &nbs
06/04/2021 • 51 minutes 22 seconds
Content creation on TikTok with Josh Richards (who has 16M followers) and Michael Senzer, head of business development at TalentX
TalentX is a 360-degree talent development company, where they focus on digital creatives - specifically on TikTok and Youtube. Josh Richards, a TikTok star with over 16M followers, and Michael Senzer, head of TalentX’s business development join us to discuss why these are such coveted platforms and how brands could get value by bridging the gap with products/experiences and some of their featured talent.
In this episode of Motivated our guests talk about the responsibility that comes with celebrity, navigating social media and Tik Tok specifically, the creative process, working with brands and hacking the algorithms while staying Motivated and being authentic.
Why Motivated? 3:56
Motivation Advice from a Tik Tok celebrity 4:28
With power comes Responsibility 5:00
Tweaking your message during Covid-19 6:05
Work-life and home-life 6:45
Musicly to Tik Tok for Brands 7:30
Zoom as a Verb 10:35
Josh describes Tik Tok to an Al
05/05/2020 • 56 minutes 4 seconds
Make your marketing initiatives memorable with Andrew Eis, VP of Marketing by CHLOE
Beyond excited to release our first episode of Season 2 of Decision Makers with Andrew Eis who is the VP of Marketing of by CHLOE (a plant based fast casual eatery). He's one of my favorite marketers who is willing to share all and we deep dive discussing marketing initiatives, data and investing in resources)
Ping me on Linkedin or instagram @daliastrum with your favorite part and takeaway from this episode!
Topics from Today's Episode:
02:50 | The value of data
09:15 | Don't do things just for the sake of doing them
11:03 | When interviewing, how many ideas should I give away?
15:02 | How do you understand the need and frequency for opening new locations?
21:58 | Strategies to assess data points from sampling initiatives
24:00 | Make something special memorable not just from a food perspective but also from a t-shirt perspective
24:48 | Investing resources in localization + personalization
27:05 | Collabora
02/10/2019 • 40 minutes 47 seconds
Standing out from the competition in the luxury travel industry
This podcast was during Women in Luxury hosted by Luxury Daily where we spoke with Deborah Calmeyer from Roar Africa.
We discussed what motivated her to take a hobby and turn it into a business, how her company stands out from her competition, and making sure that your social media aligns with the voice and messaging of the company.
01/08/2019 • 18 minutes 19 seconds
Embracing culture through music and art is part of the W Hotel's DNA
We spoke with Pablo Henderson, the Global Marketing Director at W Hotels Worldwide, about how his marketing team focuses on the connection between the authenticity of the stories and the guest experience.
He discusses how music sets the mood and theme of their hotels by embracing cultures and history. They do this by curating local artists and talent to elevate the overall guest experience.
25/07/2019 • 48 minutes 51 seconds
How one company makes sure that their Sales + Marketing teams have dual experience
This episode was recorded during The Lead Innovation Summit at The Brooklyn Expo center. We spoke with New Store and were joined by the Chief Marketing Officer, Phil Granof along with their VP of Sales, Tony DiPaolo. They truly work as a team and live by the philosophy that the best marketers have done sales in the past. They discuss some best practices on how their teams work together.
18/07/2019 • 21 minutes 50 seconds
From Smorgasburg to opening your own stores
We spoke with Former finance pro Ben LeBlanc who had an epiphany during his past work life which led to his food startup, Good Stock Soups. He's a Louisiana native, who he has always loved to cook and eat and wanted the soups he was used to at home but couldn't find quality versions of in New York City. This motivated him to launch Good Stock soups and we discuss strategies on how he has utilized traditional as well as digital forms of marketing in addition to partnerships to increase sales. Don't forget to subscribe and follow us on instagram @onequestionxyz and linkedin for updates and new podcast releases.
10/07/2019 • 39 minutes 58 seconds
Trends within luxury skincare
This episode features Elana Drell-Szyfer, the CEO of ReVive Skincare, where we podcasted live during Women in Luxury hosted by Luxury Daily. We spoke about trends and best practices within the luxury skincare industry.
03/07/2019 • 16 minutes 28 seconds
The value of creating a strong network
This episode featured Mina Fader, who is the Managing Director at the Jay H Baker Retailing Center of The Wharton School.
We discussed different layers of strategy that goes into marketing a program, the value of creating a strong network for students currently enrolled as well as alumni and some success stories. Make sure you subscribe and follow us on instagram.com/onequestionxyz for podcast updates.
26/06/2019 • 26 minutes 18 seconds
The "How" is just as important as the "Why" during executing concepts
We spoke with Kelly Markus who was most recently the VP of Experiential at Refinery29 and is now the CVO of Hunters Point, where she works with companies including Apartment Therapy and Lippe Taylor.
"The how you do the work is just as important as the why in the final event production aspect"
We discussed how she learned to create original IP, how to market it as well as build multiple revenue streams.
Make sure you subscribe for updated episodes and connect with us on instagram for insider info @onequestionxyz
19/06/2019 • 46 minutes 4 seconds
How do you apply hospitality to other industries?
This conversation was a live podcast, which featured Lindsay Hubbard, the President of Hubb House PR and Terence Tubridy from In Good Company Hospitality. We discussed trends within the Hospitality Industry, the value of social media + digital marketing as well as the concept of applying strategies within the Hospitality Industry to other verticals.
12/06/2019 • 43 minutes 26 seconds
What are Affluencers and how do we connect with them?
During this #womeninluxury mini podcast, we spoke with Patricia Clark, who is the Senior Vice President of Ipsos Affluent Intelligence. They are a global research company and they focus on data points that support purchase decisions. We discuss marketing, their use of big data to develop marketing strategies and the value of creating emotional impact through storytelling. We also discuss the concept of affluencers and what impacts their purchase decisions.
30/05/2019 • 18 minutes 42 seconds
Communicating value and transparency within the bedding industry with Boll & Branch
This is another mini session during #womeninluxury conference hosted by Luxury Daily. We chatted with Missy Tannen, who is the Co-Founder and President of Boll & Branch. They are the world's most fair and transparent luxury linen company. We discuss launching a company, evaluating the product sales opportunities within the space, direct to consumer strategies (as well as opening a store-front), communicating brand messaging to your customer along with additional marketing strategies.
22/05/2019 • 15 minutes 40 seconds
What is the value of building awareness?
This is part of our Women in Luxury mini series, that was hosted by Luxury Daily. This episode features Alison Bringé, the CMO of Launchmetrics and we discuss the value of awareness as well as an interesting algorithm that they created to measure influence on social media.
15/05/2019 • 10 minutes 18 seconds
Speed dating brands before committing with Carlie from Sampler.io
We spoke with Carlie Clough, who is the Director Of Partnerships from Sampler.io, which is a direct to consumer sampling platform and how people want to try before they buy. Essentially, dating brands before fully committing.
08/05/2019 • 30 minutes 51 seconds
Launching a 400 person event in 2 weekends, the Fyre Festival that worked
We spoke with Greg Galant, CEO of Sawhorse Media which includes Muck Rack and The Shorty Awards.
We chatted about:
Voting with a tweet
Trending on Twitter
Being too early to market
Getting 400 people to attend an event that accommodated 300 people
How one business provides lead gen for the other business
Start small and build to support growth
SEO + inspiration strategy from The Shorty Awards Website
Don't wait til the last minute to print the script
Find audiences + build relationships
Also, don't forget to register or tune into the 11th Annual Shorty's Awards (an 800 person event), this Sunday - May 5th 2019
01/05/2019 • 44 minutes 15 seconds
Behind the scenes at NRF, and how they grew to 39,000 attendees
This is the last mini session of our NRF (National Retail Federation) podcast series, we ventured out of the studio and took our podcast on the road. We stopped by the Jacob Javitz center and spoke with Ana Serafin Smith and Thomas Jordan about some marketing strategies that motivate attendees and vendors to participate in NRF.
Some topics we discussed include:
What motivates attendees to join large conferences?
Segmenting audiences from students to industry professionals
How content creates an opportunity to drive attendance and positive sentiment Struggles behind the scenes with conference production Dealing with growing pains from a logistic standpoint
24/04/2019 • 9 minutes 41 seconds
Starting a company in College, Julia Haber from Wayv gives perspective on why retail is not dead
This episode we speak with Julia Haber from wave who had an idea in college about how to connect brands with college students.
WAYV provides brand partners with unique spaces to engage with college students who primarily focus on fashion, technology and other sectors.
She discussed how she pitched companies like AT&T to collaborate with on her in person pop-ups, while growing her business from interns to hiring full time employees.
17/04/2019 • 45 minutes 28 seconds
Content strategies and collaboration opportunities with Lauren Mayhew
This week we spoke with Lauren Mayhew, who's a singer, Dj, actress and content creator and influencer.
She shares some valuable collaboration strategies, best practices on how she works with brands and also how she discovers other influencers that she wants to works with.
10/04/2019 • 34 minutes 4 seconds
Social and Digital best practices | Executive Producer of Digital and Social Media at Disney's ABC
This was a live OneQuestionXYZ episode during #DMWF at The Javits Center, we met with Bob Monek who is the Executive Producer of Digital and Social Media at Disney's ABC. He discusses the inner workings around how they discover and distribute content. We also discuss how a multimedia company functions and some perspectives around branding, marketing and sales and how they are interconnected.
03/04/2019 • 35 minutes 13 seconds
Who fights for Apparel and Footwear brands everyday on The Hill?
This episode features Rick Helfenbein who's the CEO and President of the AAFA, the American Apparel and Footwear Association. They represent world famous brands and they fight for them on the hill everyday. They talk about public policy and the political voice of the Apparel and Footwear industry.
27/03/2019 • 41 minutes 21 seconds
#notaninfluencer Campaign for World Water Day
In honor of world water day - we spoke with Chris Schortgen from 100forall.org. They are launching their #notaninfluencer campaign to focus efforts and awareness on raising funds for a million days of clean water to those in need.
Please support this campaign by going to spot.fund/notaninfluencer
22/03/2019 • 26 minutes 7 seconds
Robotics changing the supply chain | Tompkins Robotics
This is the second mini episode of our NRF mini series. We spoke with Mike Futch who is the president of Tompkins Robotics where he created a show stopping display to make robotics more attainable to SMB’s. They were able to highlight that it's not that difficult to implement technology.
15/03/2019 • 7 minutes 59 seconds
How to get people to stop at your booth during trade shows? | Discount Bandit
This is the first of our NRF podcast series, we ventured out of the studio and took our podcast in the road. We stopped by the Jacob Javits convention center and spoke with Payton Aragon from Discount Bandits about some marketing strategies that they utilize to get people to stop by their booth during trade shows.
14/03/2019 • 7 minutes 51 seconds
Securing deals by doing things differently with Patrick Peters from Jump 450
'Our first client as an agency was Boxed, we went up against 15 of the biggest agencies. We weren't an agency before but we had a track record so we went in there and did things completely differently and their mind was blown." Patrick Peters
Patrick is truly a rockstar
He's currently the CMO of Jump450, full service performance agency, help clients scale their campaigns profitably across all the major traffic sources.
On this episode, we discuss how his company started working out of Alley and how they have evolved:
His team's entrepreneurial mindset has supported their learning and pivoting initiatives
Their creative pitching styles and how they stand out from the crowd to secure large deals
Thought leadership leads to lead generation
The value of empowering your employees to focus on personal branding
Their internal incentive structure
Showing your employees that you value them and their mental health
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