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Masters of Scale

English, Financial News, 1 season, 472 episodes, 3 days, 23 hours, 35 minutes
About
Award-winning business advice from Silicon Valley and beyond. Iconic CEOs, from Nike to Netflix, Starbucks to Slack, share the strategies that helped them grow from startups into global brands — and to weather crisis when it strikes.  Our two formats help tell the complete story of how a business grows, survives and thrives, and the mindsets of growth that keep leaders in the game. On each episode of our classic format, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, asking his guests to share their stories of entrepreneurship, leadership, strategy, management, fundraising. You’ll hear the human journey too — failures, setbacks, learnings.  From our Rapid Response format, you can expect real-time wisdom from business leaders in fast-changing situations. Hosted by Bob Safian, past editor in chief of Fast Company, these episodes tackle crisis response, rebuilding, diversity & inclusion, leadership change and much more. 
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Rapid Response: Taking over when tragedy strikes, w/Guild's Bijal Shah

After Guild’s founding CEO suffered a stroke at the age of just 34, Bijal Shah was tapped to take the helm. Shah joins Rapid Response to share the story behind the emotional leadership change, and how she wrestled with the immense responsibility of shepherding a company out of crisis. Shah also discusses how Taylor Swift inspires her leadership, and why Guild recently partnered with Team USA ahead of the Paris Olympics. Subscribe to the Rapid Response podcast feed: https://listen.rapidresponseshow.com/SubscribeFor more info, visit: www.rapidresponseshow.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/11/202423 minutes, 45 seconds
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Tinker your way to scale: James Dyson

James Dyson's journey to building a global invention enterprise began with a simple goal: to build a better vacuum. After 5,000+ prototypes and years of precise tinkering, his innovative bagless vacuum was ready. But none of the big brand names wanted it. So he started the Dyson company, betting that customers would be swayed by new technology, better performance, and distinctive design. Today the Dyson Corporation commands $9 billion in annual revenue, and — driven by engineering curiosity — develops products from air purifiers to hair dryers, even making a big bet on an electric car (that never hit the market). James Dyson’s inspiring story of scale involves challenging experts at every turn, relentless iteration, and a resilient view of failure as a stepping stone to the next breakthrough.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/6/202429 minutes, 56 seconds
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Rapid Response: Crypto’s new chapter, w/Crypto Council for Innovation’s Sheila Warren

For anyone skeptical about crypto hype, Sheila Warren explains why it is here to stay, and what you might be overlooking. As CEO of the Crypto Council for Innovation, Warren joins Rapid Response to take us inside today’s crypto resurgence, in which 1 out of 5 Americans hold crypto in some fashion. Warren shares the story behind Congress’ recent bipartisan crypto bill, and how the industry is cracking down on bad actors and get-rich-quick schemes. Plus, how crypto is part of the underlying tech behind a “new internet.” Watch this episode on YouTube: https://www.youtube.com/watch?v=-MBe203ko2QSubscribe to the Rapid Response podcast feed: https://listen.rapidresponseshow.com/SubscribeFor more info, visit: www.rapidresponseshow.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/4/202425 minutes, 5 seconds
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Bonus: Angela Duckworth’s “No Stupid Questions” Podcast

Masters of Scale guest, psychologist, and “Grit” author Angela Duckworth also hosts the podcast “No Stupid Questions.” With her co-host, entrepreneur and executive Mike Maughn, she takes up questions on deep issues like purpose and productivity. In this episode called “Do You Need a Routine?” Angela and Mike share notes from their personal lives, colleagues, and experts about value of habit formation.Check out No Stupid Questions website: https://freakonomics.com/series/nsq/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/1/202439 minutes, 13 seconds
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QuestBridge: Scaling College Access with Ana Rowena Mallari

Imagine all the highly motivated, high-achieving students who can excel at the most challenging colleges but lack the financial resources to attend. Matching this type of talent with full funding from top-tier schools is the mission of QuestBridge. CEO Ana Rowena Mallari recounts the organization’s 30-year scale journey, during which the program has fostered $5 billion in scholarships and helped 100,000 students. Co-founded by Mallari and Michael McCullough as a summer program at Stanford, QuestBridge now partners with more than 50 schools, transforming how colleges across the U.S. evaluate and admit their incoming classes.Synthetic voiceover of Reid Hoffman used in this episode was produced by Respeecher with full consent and permission.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/30/202434 minutes, 35 seconds
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Rapid Response: Robinhood confronts a GameStop sequel, w/CEO Vlad Tenev

How will the return of meme stocks like GameStop and day trading influencers like Roaring Kitty alter the fintech landscape? Robinhood’s co-founder and CEO Vlad Tenev, who was a lightning rod for controversy when meme stocks first surged in 2021, joins Rapid Response to explain what’s the same and what’s different this time around. Tenev also shares how his family’s struggles in 1990s Bulgaria shapes his view of the US financial markets today, and whether trading on Robinhood is like using a sports gambling app. Subscribe to the Rapid Response podcast feed: https://listen.rapidresponseshow.com/SubscribeFor more info, visit: www.rapidresponseshow.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/28/202424 minutes, 46 seconds
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Meet “Reid-ish”: The Story of Cloning Reid Hoffman’s Voice

Masters of Scale goes under the hood of powerful AI in audio, unveiling a full vocal clone for founding host Reid Hoffman. Our CEO Jeff Berman, the Masters of Scale staff, and Reid himself tell the story of creating a synthetic voice we call “Reid-ish.” The company Respeecher is behind the technology, and its CEO Alex Serdiuk walks us through the speech replication process. Through “Reid-ish” we grapple with authenticity, disclosure, labor, and evolving norms around AI in media. Reid ponders what’s possible for greater sharing and learning through this audio technology, as well as what listeners should know about its use.For more on our team’s principles and practices, go to mastersofscale.com/pledge for our proposed Listener’s Bill of Rights in the Age of AI.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/23/202432 minutes, 42 seconds
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Rapid Response: What campus protests mean for business, w/Ken Frazier and Ken Chenault

Amid college campus protests over Palestine and Israel, stark US political divides, and legal challenges to diversity initiatives, business leaders face new pressure on whether to speak out and take action on issues of our time. Ken Frazier, former CEO of Merck, and Ken Chenault, former CEO of American Express, offer their unfiltered advice, as board members of the Harvard Corporation and two of America’s most prominent Black executives. It’s a candid conversation about the most controversial topics in American business, from DEI (Diversity, Equity and Inclusion) to January 6th.The pair collaborate at the venture capital firm, General Catalyst. Ken Chenault is the Chairman and a Managing Director, while Ken Frazier is the firm’s Chairman of Health Assurance initiatives.Subscribe to the Rapid Response podcast feed: https://listen.rapidresponseshow.com/SubscribeFor more info, visit: www.rapidresponseshow.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/21/202430 minutes, 25 seconds
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Grit-scaling with Angela Duckworth

Success looks different for everybody. But author and psychologist Angela Duckworth has found that whether we achieve success, or even seek it, may hinge on a characteristic that she calls “grit.” Angela’s 2016 bestseller Grit: The Power of Passion and Perseverance quickly became a must-read for business leaders. On Masters of Scale she describes her unlikely path to scaling the impact of her work, through becoming a public intellectual. We hear why she studied commonalities among high-achieving individuals, her top advice for founders, and why grit alone is not enough. Plus we get the scoop on Angela’s next book!Angela discussed her inspiration for distilling complex ideas into accessible wisdom: psychologist William James and his Talks to Teachers. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/16/202433 minutes, 22 seconds
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Rapid Response: Airbnb reimagined (Part 1), w/CEO Brian Chesky

As Rapid Response begins a twice-weekly cadence, Airbnb co-founder and CEO Brian Chesky returns to reveal how the company’s new Icons initiative points toward a surprising new chapter ahead. Host Bob Safian gets Chesky to open up about the mental struggles of being a high-profile CEO, plus the inside story behind Airbnb’s recent ad campaign targeting hotels. The pair cover so much, we’ve split the episode into two parts. Part 2 drops this Friday exclusively in the Rapid Response podcast feed. Make sure to subscribe so you don’t miss out!Subscribe to the Rapid Response podcast feed: https://listen.rapidresponseshow.com/SubscribeFor more info, visit: www.rapidresponseshow.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/14/202432 minutes, 40 seconds
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Trendspotting with Ron Shaich: Panera, Cava, and Beyond

Some business leaders have a seemingly psychic ability to spot trends, and take them mainstream at just the right moment. Ron Shaich is one of those. As a pioneering force behind fast-casual dining, Shaich saw that a growing number of Americans craved higher quality food in a relaxed yet speedy setting. His first major company, Au Bon Pain, paved the way for the meteoric rise of Panera Bread, with more than 2,000 locations nationwide. An accidental start running a convenience store first showed Ron the power of business to enact change. And his curiosity about trends and pattern recognition has fueled the growth of his businesses for decades. These forces have led to Ron Shaich upending how we eat like few others. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/9/202427 minutes, 40 seconds
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Caitlin Clark and the new WNBA, w/Commissioner Cathy Engelbert

We’ve reached a radical inflection point in the growth of women’s sports, particularly the WNBA. As college stars like Caitlin Clark and Angel Reese enter the league, fans are clamoring for tickets and on social media, generating unprecedented excitement and business potential. WNBA Commissioner Cathy Engelbert joins Rapid Response host Bob Safian to share how she plans to capitalize on this newfound buzz, and how NIL deals have transformed the business of sports for players and owners alike. Plus, Engelbert peels back the curtain on how she led the league through the Brittany Griner crisis and the tumult of COVID. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/7/202422 minutes, 10 seconds
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Local veggies, national scale: Sweetgreen co-founders

What started with three college friends looking for a healthy lunch in D.C. grew into Sweetgreen, a fast-growing restaurant business focused on salads and grain bowls. From a tiny 500-square-foot storefront to more than 220 locations nationwide, the Sweetgreen journey includes booking The Strokes for a "salad festival," adopting cutting-edge technology, and proving that fast food can include locally-sourced, farm-fresh ingredients. Listen to co-founders Jonathan Neman, Nathaniel Ru, and Nicolas Jammet share how they have scaled the business in alignment with its core values, to a public company valued at $2.5 billion.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/2/202436 minutes, 36 seconds
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Meet your kid’s new AI tutor, w/Khan Academy founder and CEO Sal Khan

Khan Academy first rocked the education world with online video. Now Khan Academy CEO and founder Sal Khan has gone all-in on AI, convinced that it has immense potential to democratize and improve education. Khan tells Rapid Response host Bob Safian how an early outreach from OpenAI led Khan Academy to create an AI assistant called Khanmigo, which is already being used by thousands of students and teachers. Khan shares lessons from this real-world experiment, plus the inspiration behind his new book, Brave New Words, and why the most educated among us tend to avoid the risks worth taking.Pre-order Sal Khan’s new book, Brave New Words: https://www.penguinrandomhouse.com/books/740806/brave-new-words-by-salman-khan/Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/30/202424 minutes, 11 seconds
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Fighting media's reality distortion, w/Axios CEO Jim VandeHei

Every day we’re inundated with news and opinion pieces about America’s hopeless division — but is this really true? Axios CEO Jim VandeHei joins Rapid Response host Bob Safian to bust what he sees as myth, plus share his seemingly counterintuitive AI play. VandeHei also makes a case for why the era of business leaders speaking out on political issues may be behind us, and he weighs-in on the state of Buzzfeed, NPR, and where the future of news media is inevitably headed.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/25/202427 minutes, 12 seconds
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Preserve start-up spirit at scale: Techstars’ Maëlle Gavet

Maëlle Gavet is the CEO of Techstars, a pre-seed investor focused on early-stage entrepreneurs. It boasts a market cap of $111.6 billion, and supports founders in programs that span from Tokyo to Lagos to Alabama. Maëlle champions hard work, gratitude, and a questioning nature, qualities her grandfather imparted while she was growing up in France. She has carried her curiosity through a wide-ranging international career, in start-ups and scaled corporations. We hear lessons drawn from her vast experience, including the transformation of Ozon — the "Amazon of Russia" — in the early 2010s, to leadership roles in global travel and real estate. And we get a sample of the advice she often shares with Techstars’ founders, about how to balance their values and the needs of their company, always with an optimism about entrepreneurship as a force for good.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/23/202430 minutes, 30 seconds
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How Star Trek prospers against Netflix and Disney+, w/Executive Producer Alex Kurtzman

The streaming wars have reached a new inflection, as Netflix and Disney+ jostle for position, and in the process disrupt post-strike Hollywood. Paramount+ invested heavily in blockbuster veteran Alex Kurtzman to turn Star Trek into a distinguishing franchise. Now Kurtzman talks with Rapid Response host Bob Safian about the future of streaming, the end of TV’s golden age, and how courting Trekkies offers lessons for all customer engagement. Plus, Kurtzman shares behind the scenes stories of Star Trek’s past, present and future.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/18/202428 minutes, 19 seconds
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How AI adds to human potential: (LIVE) with Scale AI’s Alex Wang and Intel’s Lama Nachman

Generative AI is advancing at a breakneck pace, prompting questions on risk and opportunity, from content creation to personal data management. In a special live recording, we delve into the ways AI can augment human work and spur innovation, instead of simply using AI to cut costs or replace jobs. Host Jeff Berman joined a seasoned AI researcher, Intel's Lama Nachman, and a young start-up founder, Scale AI's Alexandr Wang, on stage at the Intel Vision event in April 2024. They explore topics like AI’s disruption of creative industries, mitigating its biggest risks (like deepfakes), and why human critical thinking will be even more vital as AI technology spreads.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/16/202427 minutes, 52 seconds
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How optimism fuels the economy, w/U.S. Chamber of Commerce CEO Suzanne Clark

Is the state of the U.S. economy good or bad right now? Stock markets have soared, but consumers remain wary. Are CEOs and investors deluding themselves? Or do Main Street Americans expect too much? Suzanne Clark, CEO of the US Chamber of Commerce, has uncommon insight into this perplexing dichotomy. She talks with Rapid Response host Bob Safian about what she’s hearing from businesses in the U.S. and abroad. Plus, she shares details from her recent high-profile visit to China. Also: why bringing your full self to work may not be a good idea, and how optimism drives economic growth and progress.  Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/11/202426 minutes, 2 seconds
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144. The healthy, conscious capitalist, w/Whole Foods Market co-founder John Mackey

John Mackey, co-founder and CEO of Whole Foods Market, started in the grocery business as a Texas undergraduate seeking the keys to a happy life. The self-described “hippie” opened one natural foods store in Austin and scaled beyond imagination from there. Whole Foods now has more than 500 locations and is valued at $13.7 billion. Mackey shares how tapping into passion and purpose can align an entrepreneur with larger waves of change. Even as traditional grocery chains cut costs and streamlined, Whole Foods focused on the in-store experience, and carefully selected locations for successful growth. Mackey shares lessons in being put to the test around politics and activist investors, and his belief in creating value for all stakeholders. Hear how and why he sold Whole Foods to Amazon, and how tapping into purpose led to a new venture, the health and wellness brand Love.Life.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/9/202431 minutes, 12 seconds
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2024 is the most significant time in human history, w/PBS host & futurist Ari Wallach

We are biologically wired to focus on the near-term, and that’s often a good thing. But in this moment — with global conflict, fast-evolving tech, and climate change dominating our present — we need to also prioritize long-term impacts. Futurist Ari Wallach joins Rapid Response host Bob Safian to dive into our biological and business motivations around what he calls “futuring.” Host of the new PBS docuseries, A Brief History of the Future, Wallach shares lessons from the longest-standing corporations on Earth, why he views AI as “immortal algorithms,” and how business leaders must embrace the moral imperative of their business as a core KPI.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/4/202430 minutes, 10 seconds
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Be an evangelist for authenticity, with tech veteran Guy Kawasaki

With his trademark wit and wisdom, Guy Kawasaki shares lessons from his trailblazing journeys in tech and investing. He was “software evangelist” at Apple when the company launched its revolutionary Macintosh line. He went on to lead his own wide-ranging ventures, and today has reprised his role as “evangelist” at the graphic design platform Canva. Guy has also written 16 books and hosts the “Remarkable People” podcast, which is now a book of the same name. He offers valuable insights on fostering a growth mindset, embracing change, and harnessing the power of AI to supercharge innovation. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/2/202430 minutes, 52 seconds
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Bracing for a possible TikTok ban, w/ fitness entrepreneur Cassey Ho

If the US government bans TikTok, a generation of content creators and brands who have built businesses on the platform will be radically disrupted. With 17 million social followers — 3.5 million of which on TikTok, fitness and lifestyle entrepreneur Cassey Ho is in the heart of that storm. Founder of athleisure brands Blogilates and POPFLEX, she joins Rapid Response host Bob Safian to discuss the fast-changing game of social engagement and what’s required right now. Plus she offers personal lessons on building a dedicated following and how audience feedback fuels her product roadmap. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/28/202421 minutes, 46 seconds
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How to score $200M: Angel City’s playbook for women’s soccer

The high-flying Angel City Football Club is rising to a historic valuation in professional women’s soccer, nearing $200 million. When the Los Angeles team started four years ago, franchises in its league went for as little as $2 million. Co-founders Kara Nortman and Julie Uhrman reveal the game-changing strategies behind this seismic shift, created with a third co-founder, actor and activist Natalie Portman. The tale of ACFC holds valuable lessons, from harnessing an outsider's advantage to tapping an underserved market with fresh perspectives. Their bold vision: prove women's sports is a lucrative enterprise, champion equitable recognition and pay across gender, and craft an iconic brand fueling community impact. Kara and Julie’s big dreams, brilliant execution, and unstoppable determination have transformed an industry.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/26/202432 minutes, 51 seconds
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Riding the Ozempic wave, w/RO's CEO Zach Reitano

Rabid demand for weight-loss drugs like Ozempic and Wegovy is altering US society and transforming the healthcare industry. Rapid Response host Bob Safian guides us through the upheaval and lessons, talking with CEO Zach Reitano of Ro, a telehealth platform that has ridden the wave to a $7 billion valuation. Reitano shares why he chose obesity-treatment as his company’s “hero product,” the impact of weight-loss drugs on industries beyond health-care, and why the potential of GLP-1s like Ozempic mirrors that of AI.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/21/202426 minutes, 54 seconds
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Leading across great divides: Ian Bassin, Protect Democracy Executive Director

Just like private companies, many not-for-profit organizations begin when a founder sees a gap in the market and makes something new to fill it. Ian Bassin is a lawyer, former White House counsel and not-for-profit leader who saw a need to better protect and preserve the building blocks of America’s democratic systems, and steer things away from authoritarianism. His organization, Protect Democracy, brings together stakeholders across political divides to develop products, systems and services related to good governance. And Ian’s workforce has been entirely distributed - with employees now in more than 20 states - from the very beginning.Host Jeff Berman draws out Ian’s story of crafting Protect’s Democracy’s mission alongside its culture. Hear how Ian gained the confidence, political and financial capital to start his work, and how he aligns an all-remote team. This episode is packed with insights for business leaders who navigate difference, and who aim to drive positive change. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/19/202438 minutes, 3 seconds
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Who really won The Oscars, w/The Black List's Franklin Leonard

The Oscars aren’t just Hollywood’s biggest night. The ceremony and the scrutiny around it captures the trends and evolving values of American culture. Rapid Response host Bob Safian digs into the business implications of the Academy Awards with incisive Hollywood observer Franklin Leonard, founder and CEO of The Black List, an independent platform connecting screenwriters with studios. From Oppenheimer’s near-sweep to Killers of the Flower Moon’s donut – and how Barbie arguably won the night without taking home the top prizes, Leonard teases out lessons about creativity, missed opportunities, and where the future of entertainment is moving.If you work in the film, television or theater industry and are interested in finding high quality material, apply for The Black List industry membership today: https://blcklst.com/register/applyRead a transcript of this episode: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/12/202429 minutes, 29 seconds
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Landing on the moon, with Steve Altemus, CEO of Intuitive Machines

In tackling our own moonshots, few businesses can offer inspiration like Intuitive Machines. When the company’s Odysseus lander touched down on the moon on February 22, Intuitive Machines became the first private enterprise ever to reach the moon — and the first U.S. presence on the surface in 52 years. CEO Steve Altemus joins Rapid Response host Bob Safian to share how his team navigated multiple last-minute challenges, with lessons about both meticulous planning and swift adaptability. From autonomous vehicles and 3-D printed engines to leveraging software and AI, Altemus explains how commercial space exploration is leaving the realm of science fiction to become a real industry.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/7/202425 minutes, 14 seconds
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Reid Hoffman & Jeff Berman on why the future needs re-founders

Reid Hoffman thinks visionary leaders should pursue a "re-founder" state of mind. In this episode he welcomes the newest host of Masters of Scale, Jeff Berman, for a dialogue that digs into a re-founder's mission: evolving an organization while staying true to core values. As the re-founder of WaitWhat, the media company that brings this podcast to life, Jeff explores with Reid their own experiences with leadership succession. And they draw on re-founding insight from all-stars like Microsoft's Satya Nadella, Uber's Dara Khosrowshahi, and Yahoo's Marissa Mayer. So reset the clock to Day 0 – because it's always a prime time for a reboot!Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/5/202434 minutes
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Reid Hoffman on OpenAI’s $7 trillion plan, Apple’s Vision Pro, and AI traps

Will OpenAI’s new text-to-video tool Sora revolutionize content creation? In this episode of Need to Know, Reid Hoffman joins Bob Safian to discuss Sam Altman’s fundraising, Meta’s dramatic resurgence, and three catalysts driving the recent tech layoffs. In this rapidly evolving world, Reid makes a case for how AI is redefining the game of scale, and why entrepreneurs shouldn’t buy into the myth of a “right moment” to engage with a new opportunity or challenge. Register for AI Day (Feb. 29): https://mastersofscale.com/mastersofaidayRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/27/202425 minutes, 24 seconds
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Battling cyber attacks and deepfakes with AI, w/Darktrace CEO Poppy Gustafsson

Cyber war is raging, and the culprit is AI. Poppy Gustafsson, CEO of cybersecurity firm Darktrace shares new, proprietary info about how cybercrime has become professionalized across the Dark Web, and why deepfakes could soon find their way into your Slack or Zoom calls. But AI is also a powerful new weapon against attackers: Poppy tells Rapid Response host Bob Safian how to protect the most exposed areas of a business, why the unique digital DNA of an organization offers a shield, and how human factors are often more vulnerable than any software.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/22/202429 minutes, 9 seconds
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Reid Hoffman opens up, w/On Being's Krista Tippett

Krista Tippett and our friends at On Being welcomed Masters of Scale host Reid Hoffman for an inspiring conversation about all things philosophy, AI, and technology’s impact on the human condition. We loved the episode so we’re sharing it with our listeners too. Reid opens up about his progressive upbringing and the power of friendship throughout his life. Plus, the pair experiment with Reid’s chatbot, Pi, and explore how being an AI optimist or pessimist will evolve the future of humanity. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/20/20241 hour, 22 minutes, 43 seconds
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Super Bowl ads: Lessons from Beyoncé, J. Lo and Taylor

The on-field Super Bowl went down to the wire, but the TV ads battle was a rout. That’s what one of the ad world’s most influential leaders, Autodesk chief marketing officer Dara Treseder, tells Rapid Response host Bob Safian, arguing that when brands spend $7 million for a 30-second slot, it’s winner-take-all. She also explains how the Super Bowl sets the tone for the year ahead in marketing, and outlines why three metrics — being memorable, ownable, and relevant — matter most in delivering a positive return on marketing. So… was the winner Bud Light, BMW, Doordash, Verizon, or someone else? Listen in!Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/13/202428 minutes, 44 seconds
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5 leadership lessons from gaming with Reid Hoffman

Some of the most vital and overlooked entrepreneurial resources might just be stored away in your family games cupboard… It’s no secret that host Reid Hoffman is a lifelong game fanatic. But this admiration extends beyond just a hobby. Games are one of the biggest influences on Reid as a business leader. In this special episode of Masters of Scale, Reid dissects five popular games and extracts the hidden entrepreneurial wisdom they contain. From strategic thinking in Settlers of Catan to the art of deception in Poker, Reid explores the underestimated power of games and what every leader can learn from their diverse mechanics. Join us for a game night like you’ve never seen.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/6/202423 minutes, 1 second
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Learn from every "no"

In the entrepreneurial journey, facing rejection is not just a possibility, but a certainty. However, it's the ability to perceive these rejections not as setbacks, but as stepping stones, that sets apart the most successful entrepreneurs. Each 'no' offers a unique opportunity to refine an idea, sharpen a pitch, and foster resilience. It can even be a sign that your idea is so contrarian that it could be truly transformative.This is a theory we've explored before on Masters of Scale. And now we're revisiting it in this special "Remix" episode. We'll hear a range of scale leaders share their strategies for weathering the chorus of no's, and see how doing so was a vital part of their scale journeys.Learn more about MacGyver: MacGyver.comRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/30/202444 minutes, 27 seconds
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Inside Reid Hoffman’s meeting with President Biden

President Biden is the first president to face the full force of the AI revolution. In this special episode, Reid Hoffman joins Rapid Response host Bob Safian for an exclusive inside look into the closed-door meeting between Reid and President Biden. From regulation and economic impact to the potential dangers of AI in the wrong hands, Reid and Biden’s wide-ranging conversation explored the complex challenges that come with this groundbreaking technology. Reid reveals his thoughts on the president’s understanding of AI, the potential impacts of government regulation, and the opportunities that the new technology will bring.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/23/202413 minutes, 17 seconds
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What’s wrong with the remote vs. in-office debate? w/Atlassian co-CEO Scott Farquhar

The backlash against remote work is in full swing, with 90% of CEOs reportedly rewarding in-office workers with more promotions and raises. But to Scott Farquhar, co-CEO of Atlassian, that’s a big mistake — and in a just-released study, he’s got hard numbers to back him up. Scott talks with Rapid Response host Bob Safian about how the 10,000-person collaboration-software company — Australia’s premier tech startup — is defying the trend with a bold gambit called Team Anywhere. Adhering to an Atlassian core value (“no bullshit”), Scott shares insights about work flexibility, productivity, and the unexpected power of sporadic, but intentional gatherings. To prepare for the future of work, he says, business leaders need to take risks.If you're interested in learning more from Atlassian and Scott be sure to check out "Lessons Learned," a report about how Atlassian has navigated distributed work at scale, including experiments they've run, data they've collected, and stories Atlassian employees have shared: https://www.atlassian.com/solutions/distributed/lessons-learnedRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/18/202428 minutes, 16 seconds
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140. Start with a story, cook up success, w/Chef Marcus Samuelsson

Telling a clear story about your product is a basic entrepreneurial skill. But to build enduring impact, you need to help amplify other stories -- those that surround you in your community and your customers. Marcus Samuelsson has done just this with beloved restaurants such as Hav & Mar and Red Rooster, and through his media group that celebrates the richness of the world's cuisines and the stories embedded within them.Marcus shares how embracing a diversity of stories has let him create spaces where every individual's narrative is valued, and has opened up new avenues of inspiration for him as an entrepreneur and award-winning chef.  Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/16/202435 minutes, 41 seconds
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139. will.i.am & Austin Russell: Mute the hype, amplify the product

Is there such a thing as too much hype? And can it ever pay to stay low-key — even about the most innovative of products? Austin Russell of Luminar Technologies believes so. When aged just 17, Austin created revolutionary tech to let autonomous vehicles navigate safely. Almost as startling is how he kept his breakthrough close to his chest for five years — carefully choosing trusted team members, mentors and industry partners before revealing his tech to the wider world. In this special episode guest-hosted by master hype-ologist will.i.am, Austin offers a masterclass in understatement and the importance of keeping the pitch from drowning out your product.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/9/202437 minutes, 23 seconds
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Highlights to inspire your 2024

As we settle into 2024, the Masters of Scale team reflect on their favorite moments from the past year during which host Reid Hoffman sat down with inspiring and iconic leaders across the business world. They explored numerous entrepreneurial lessons including how to make your networking more impactful, evolving your creative process, and keeping ideas simple and adaptable. Featuring guest appearances from Ron Howard, Daymond John, Reshma Saujani and more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/2/202432 minutes, 10 seconds
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28. What great founders do at night, w/Arianna Huffington

To survive your entrepreneurial journey, you have to learn to recharge. Knowing when to turn the lights out may be the only way to keep the lights on. Few know this better than Arianna Huffington, who dramatically scaled the Huffington Post – and then experienced profound physical burnout. Her venture, Thrive Global, scales the idea of balance across an organization. With cameo appearances from Chris Yeh (co-author, Blitzscaling) and Dr. Matt Walker (author of Why We Sleep).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/26/202339 minutes, 19 seconds
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5 memorable lessons from 2023

There’s no better way to prepare for 2024 than to look back at the year that was. 2023 offered a slew of challenges and opportunities, from AI mania to inflation to Taylor Swift obsession. In this special episode, Rapid Response host Bob Safian shares the most impactful business lessons from the year, exploring the importance of an experimentation mindset, empathy-driven leadership, and adapting to the modern workplace. Featuring guest appearances from Gary Vaynerchuk, Bozoma Saint-John, Rana el Kaliouby, Daniel Lubetzky, Princess Reema bint Bandar Al Saud and more.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/19/202329 minutes, 21 seconds
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Inside Intel’s AI ambitions, w/CEO Pat Gelsinger

The AI boom in 2023 left Intel chasing rival Nvidia, whose chips — and shares — have been in high demand. Like other laggards amid this year’s AI mania, Intel is now fighting back, announcing the first-ever AI PC. Intel’s CEO Pat Gelsinger sits down with Rapid Response host Bob Safian to discuss how the company is working to re-establish itself — and sharing lessons for leaders everywhere about the long-term trajectory of the AI wave and how to practically position yourself to ride it. Plus, Pat shares leadership insights from his unceremonious exit from Intel a decade ago, and how he’s applying those learnings now in his second tour of duty.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/14/202321 minutes, 28 seconds
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138. Find co-creators everywhere, w/Exploding Kittens' Elan Lee

What lessons can business leaders learn from the games industry? Elan Lee, co-founder of Exploding Kittens Inc., joins Reid Hoffman to discuss how Exploding Kittens became one of the most successful Kickstarter campaigns of all time. Elan shares how creativity and diverse expertise were essential for scaling a potential one-off success into a prolific games studio. And he reveals how he cultivated a community by transforming casual colleagues, partners and customers into key stakeholders. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/12/202344 minutes, 58 seconds
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137. Pixar’s Ed Catmull: Throw out your rules

There's no perfect process for achieving your goals. Accepting that the rules you play by need to be constantly tweaked, hacked or reinvented will open you up to new ways of innovating. Instilling this attitude throughout your organization will help you be boldly differential in your experimentation.Ed Catmull literally wrote the book on creating a dynamic and sustainable creative culture. Drawing on his experience as co-founder of celebrated animation studio Pixar, and president of Walt Disney Animation Studios, Ed shares his hard-won insights from his career as a pioneering technologist, animator and storyteller.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/5/202347 minutes, 19 seconds
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Navigating a leadership crisis, w/Web Summit CEO Katherine Maher

How do you restore confidence after a high-profile leadership uproar? Web Summit’s new CEO Katherine Maher joins Rapid Response host Bob Safian to discuss taking over after the sudden, forced resignation of founding CEO Paddy Cosgrave. With echoes of the drama at OpenAI, Maher describes how she navigated the tumult, calming partners like Amazon and Google and enabling Web Summit’s signature event in Lisbon to draw 70,000 attendees. Plus, Maher shares lessons from her time at the helm of the Wikimedia Foundation and insight on how the world of politics and global events is increasingly intertwined with business. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/30/202326 minutes, 58 seconds
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Remix: Scott Harrison & charity: water, 5 years later

In the five years since Scott Harrison’s first appearance on Masters of Scale with Reid Hoffman, the nonprofit organization he founded, charity: water, has scaled 5 times over. In this episode, he and host Bob Safian reflect on that journey by revisiting some of the stories and lessons from his original episode, and Scott shares new lessons of scale he's learned since.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/28/202330 minutes, 11 seconds
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42. Bumble’s Whitney Wolfe Herd: Small changes with big impact

Often a small tweak, a rethink of a feature, is what helps your product break out of the pack. Just ask the founder of the Bumble dating app, Whitney Wolfe Herd. She rebounded from one dating app start-up (that you may have heard of) with a brilliant idea for a whole new way of connecting. Hear how the small tweaks along the way helped her move into huge new markets. With cameo appearances by Steve Spohn (AbleGamer) and Marissa Mayer (Google, Yahoo).Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSubscribe to our YouTube channel: mastersofscale.com/youtubeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/21/202339 minutes, 9 seconds
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GaryVee wants your attention, w/VaynerMedia’s Gary Vaynerchuk

In our attention economy, what does it take to capture the cultural zeitgeist? VaynerMedia’s Gary Vaynerchuk – or GaryVee – joins Rapid Response host Bob Safian to preach the need for widespread empathy and fearless leadership, and he uncovers the secrets to his new platform’s unconventional scale. Plus, Vaynerchuk shares why he is the only person at his company with firing privileges, and why your happiness is worth fighting for above all else. In these trying times, it’s hard to not be inspired by Gary’s practical optimism.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/16/202333 minutes, 20 seconds
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136. Tap into collective genius, w/Reshma Saujani, founder of Girls Who Code & Moms First

What happens when you tap into the collective genius of a diverse group? Does the cross-pollination of ideas let you create something greater than the sum of its parts?The real magic happens when you create a network of changemakers: people united by a common cause who will drive impact and innovation. Doing this will vastly improve your odds of forging groundbreaking solutions to the challenges you face.Reshma Saujani did this when she founded Girls Who Code, which has supported thousands of young women and non-binary people to take up impactful roles in the tech industry and beyond. With her latest venture, Moms First, she's again deploying her skills as a master of impactful networking.In this episode, Reshma reveals how she's built inclusive networks of collaborators to tackle intractable problems from unexpected angles and unlock massive opportunities.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/14/202336 minutes, 4 seconds
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Your pandemic business takeaways are wrong, with co-authors Joe Nocera and Bethany McLean

Kick the conventional wisdom. In this episode of Rapid Response, Bethany McLean and Joe Nocera sit down with Bob Safian to discuss their book, The Big Fail: What the Pandemic Revealed About Who America Protects and Who It Leaves Behind. The pair faced blowback for their damning investigation of business leadership in the wake of COVID. They share how lockdowns may have miscalculated risk versus reward, the pros and cons of a market-based society, and the era’s parallels to the Enron debacle. Plus, they share vital leadership lessons about adapting to new information instead of relying on precedent, and why no decision should be made out of panic. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/9/202323 minutes, 20 seconds
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Reid Hoffman confronts the AI critics, w/WaitWhat CEO Jeff Berman

Are AI’s harshest critics causing irreversible harm to humanity? How far should leaders lean into AI? And just what would Reid sound like speaking Chinese with a British accent?Reid Hoffman sits down with CEO of WaitWhat and longtime friend Jeff Berman to tackle these pressing questions and more. Join them in an unguarded exploration of how the AI landscape has continued to shift in the six months since Reid published Impromptu, the book he co-authored with ChatGPT.Reid also gives a sneak peek into his work with Microsoft's unreleased AI text-to-speech tech, and discusses why he chose not to join Elon Musk, Steve Wozniak and other tech leaders in signing an open letter warning about the existential threat of AI.Plus, you’ll hear how early stage business leaders should tap their network to take advantage of AI, and how larger organizations should create long-term strategic plans that can adapt at the drop of a hat. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/7/202323 minutes, 36 seconds
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AI + You | 5 ways to ethically build — and use — AI

In this installment of our series, AI + You, we dissect the ethical concerns that builders and users of AI must keep in focus. As the AI rollout continues at dizzying pace, we all have a part to play in ensuring human wellbeing is the bedrock principle. To guide you, host Reid Hoffman speaks with Stanford HAI’s Fei-Fei Li, Inflection’s Mustafa Suleyman, Adept’s David Luan and more AI pioneers. Rather than be intimidated by these ethical issues, we’ll leave you inspired to play a part in shaping a bright future in which humanity is elevated by AI.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/31/202340 minutes, 46 seconds
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Gaza in crisis, w/Mercy Corps’ Arnaud Quemin

Keeping calm in a crisis is essential — and extremely difficult. In this special Rapid Response, we hear what it’s like right now in the Gaza Strip. Mercy Corps’s Arnaud Quemin talks with Bob Safian from Amman, Jordan about how his team in Gaza is coping, sharing first-hand accounts from those on the ground. As director of the humanitarian organization’s Middle East operations, Arnaud himself had to relocate from Beirut due to the crisis. He shares how he’s trying to help his team and others in need. Despite high emotions, he says, there’s an imperative to stay neutral, to enable eventual progress.  Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/26/202322 minutes, 56 seconds
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Supporting Palestinian builders versus destroyers, w/Kind’s Daniel Lubetzky

Can you foster peace between Palestinians and Israelis through business engagement? That’s been a priority of Daniel Lubetzky, founder of Kind Snacks, who has worked with entrepreneurs across the region for decades. Lubetzky joins Bob Safian for this special episode of Rapid Response to draw a distinction between Palestinians and Hamas, and to call for support for what he calls "builders" versus "destroyers" on both sides of the conflict. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/23/202323 minutes, 57 seconds
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On the ground in Israel, w/Hello Heart's Maayan Cohen

In the midst of conflict and turmoil, Hello Heart CEO Maayan Cohen leads her team with compassion, resilience, and a commitment to justice. In this special episode of Masters of Scale Rapid Response, Cohen describes navigating the unprecedented challenges of running a business in Israel while the country is at war, all while prioritizing the safety and well-being of her employees and their families. This episode does contain descriptions of specific acts of violence that may be disturbing. Please take appropriate care. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/18/202325 minutes, 22 seconds
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AI + You | 4 ways to scale your personal growth

In part two of our 3-part series on AI + You, we offer an actionable playbook on how AI can help us scale ourselves personally. Personal scale is all about broadening your skill set and strengthening your human relationships. To guide you, host Reid Hoffman speaks to Stanford HAI’s Fei-Fei Li, Inflection’s Mustafa Suleyman, tech-centric artist Holly Herndon and more AI pioneers. You’ll discover how AI can amplify your ability as a leader, coworker, collaborator and friend. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/17/202333 minutes, 40 seconds
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Under Armour’s pivot to growth, w/CEO Stephanie Linnartz

Can you reinvigorate a beloved but troubled brand by applying lessons from a different industry? Under Armour CEO Stephanie Linnartz firmly believes so — and earlier this year made the leap from Marriott to become the first woman to helm a major sports apparel brand.She joins Rapid Response host Bob Safian to talk about how her 25 years with Marriott is giving her unexpected insight as she works to pivot Under Armour back to growth by leaning into sports style, sharper product segmentation, and an amplified emphasis on women as customers.Stephanie shares why she hired fashion designer John Varvatos, the importance of the Taylor Swift phenomenon for all brands, and what trying every single item in Under Armour's female line taught her. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/12/202322 minutes, 3 seconds
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AI + You | 5 steps for impactful experimentation

AI can be overwhelming. In this 3-part series, we offer business leaders an actionable playbook to best implement AI. Part one: To unleash AI’s true power of scale, you must dive headfirst into ongoing experimentation. To guide you, host Reid Hoffman speaks to Stanford HAI’s Fei-Fei Li, Inflection’s Mustafa Suleyman, Adept’s David Luan, and more AI pioneers. Their experiences with AI provide a perfect lens for any leader to better understand and navigate this new era, even in industries far from the leading edge of tech trailblazers. So channel your inner mad scientist and embrace this new revolutionary tool with us.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/10/202341 minutes, 9 seconds
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How to revive collaboration at work, with WPP’s Mark Read

With companies wrestling with the question of returning to the office or to continue working from home, there are so many questions around the future of work. How do you maximize your team’s creative output and entice them to want to come back to the office, while navigating the opportunities and challenges of working with AI? WPP CEO Mark Read believes that working together in an office is better – for collaboration, for training new employees, and for company culture. In this episode of Rapid Response, host Bob Safian speaks with Mark about the hurdles companies face in bringing folks back to the office, adopting generative AI, and leading during an era of disruption. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/5/202325 minutes, 17 seconds
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Confronting Elon Musk, w/ADL’s Jonathan Greenblatt

Under a harsh spotlight, how do you remain composed while fighting for your mission? Anti-Defamation League CEO Jonathan Greenblatt joins Rapid Response host Bob Safian to take us inside the story of his public row with Elon Musk. Jonathan also explains how business leaders must ignite hope in the face of hate to help build a brighter future. Plus, he shares lessons about the seasonality of business, the importance of Hollywood, and why leaders everywhere should embrace conflict.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/29/202329 minutes, 39 seconds
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Mustafa Suleyman: Empathy in AI

The buzz about AI focuses on how we can bolster our skills, knowledge and efficiency. But what role can AI play in enriching our lives as social beings with feelings, relationships and dreams? In this special interview, Mustafa Suleyman and Reid Hoffman — co-founders of Inflection AI, and two of the leading AI minds today — sit down to discuss the human-centered ideals at the core of Mustafa's cutting-edge work. They offer a clear eyed, optimistic view on how AI will revolutionize our lives.Mustafa discusses his early experiences with AI, his pioneering work with DeepMind and Google, and the ideals that were central in creating the AI Assistant, Pi. He also discusses how we should be actively creating the future that we want to see, as outlined in his recent book, The Coming Wave. This interview is also the ideal primer for our upcoming miniseries "AI and You," in which Reid will talk with an array of AI leaders (including Mustafa) to explore how you can harness AI to scale your productivity, your business, and yourself, while staying safe in the process.Register for our live October Strategy Session: https://mastersofscale.com/AISubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/27/202346 minutes, 6 seconds
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4 strategies for tackling the toughest challenges

The boldest of entrepreneurs take on the impossible. Recorded live at the Masters of Scale Summit, four scale leaders in Bjarke Ingels, Aurora James, Kathryn Finney, and Scott Harrison offer their strategies and ideas around taking on society’s most complex and tough challenges. In this episode, you’ll hear how each entrepreneur embraces a unique challenge from addressing systemic racism, designing sustainable architecture, to bringing clean and safe water across the globe. To take on the impossible, and build a better future, each of these leaders offers that the road to scale begins with a daring mindset and a willingness to embrace problems — no matter their size or complexity.Donate to charity:water here: https://www.charitywater.org/donate/the-spring?utm_medium=referral&utm_source=masters_of-scale_2023&utm_campaign=podcastRead a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/19/202332 minutes, 55 seconds
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Stacey Abrams: How to harness risk

For some entrepreneurs, risk is just part of the game. But for the reluctant entrepreneur, whose endeavors come as a response to a need they've identified, risk can feel more like a necessary evil. That’s why you need to learn to harness risk. Stacey Abrams, an entrepreneur and scale leader both in and outside of politics, is a perfect example of how harnessing risk can be key to your success. Outside of politics, she’s started three companies with her business partner, Lara Hodgson. Their new book, Level Up: Rise Above the Hidden Forces Holding Your Business Back, dives into the lessons learned from those experiences. She also founded and scaled two voting rights organizations: the New Georgia Project and Fair Fight Action, as well as the census mobilization effort Fair Count and the Southern Economic Advancement Project.Read Level Up: Rise Above the Hidden Forces Holding Your Business Back, by Stacey Abrams and Lara Hodgson: https://amzn.to/36bw5AyRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/12/202343 minutes, 29 seconds
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135. Eileen Fisher: Keep it simple to make it timeless

Simplicity is notoriously difficult, but it’s key to iterating successfully — and staying relevant. Featuring cameos from entrepreneur superstar Daymond John, and Instagram co-founder Kevin Systrom, this episode shares lessons from the timeless clothing brand, and its namesake creator, Eileen Fisher. During her 40 years at the helm, the company has scaled from a small shop on Madison Avenue, to one of the fashion world’s most recognizable, and sustainable brands. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/6/202335 minutes, 7 seconds
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134. Brian Grazer: Scale your curiosity

Amidst the fast pace of entrepreneurial life, how can we make our networking more impactful? The acclaimed film and television producer Brian Grazer argues that curiosity is the elixir for deeper human connection and cultivating a healthy network that serves as an ever-flowing well of inspiration. Brian joins Reid to share the unique practice that brings his healthy network to life. You’ll also hear how Brian founded Imagine Entertainment with his longtime creative partner, Ron Howard, and how iconic names like Warren Beatty and Jay-Z were injected with Brian’s curiosity. Plus, Brian shares lessons about seeking inspiration outside of your bubble, the hidden power of microexpressions, and why leaders everywhere should never turn up to a social meeting empty handed.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/29/202333 minutes, 4 seconds
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Think like an outsider, w/Shellye Archambeau, Ellevest’s Sallie Krawcheck, and Calendly’s Tope Awotona

How do you evolve your greatest obstacle into your greatest superpower? Shellye Archambeau, Ellevest’s Sallie Krawcheck, and Calendly’s Tope Awotona discuss the hidden advantages of strategizing like an entrepreneurial outsider. Recorded live at the Masters of Scale Summit in San Francisco, they sit down with host Bob Safian to share lessons about questioning the status quo, maintaining confidence in the face of criticism, and orchestrating a cultural turnaround. Whether you’re a budding entrepreneur or firmly established in the C-suite, the outsider’s mindset has the power to inject counterintuitive creativity and dynamism into your leadership.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/22/202325 minutes, 16 seconds
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133. Ron Howard: Evolve your vision

How do you stay true to your vision for your company amid constant, unpredictable change? And how do you stay true to a singular vision, while also letting it evolve? These are questions every leader needs to consider as they rally people, resources and opportunities to make their vision a reality.Celebrated filmmaker Ron Howard has a remarkable ability to maintain his vision of creating captivating and deeply human stories — while strengthening how he delivers this vision by incorporating changes in technology, audience tastes and styles of filmmaking.In this episode you'll hear how Ron set out to deliver his vision through movie-making; how he and producer Brian Grazer co-founded Imagine Entertainment and made a string of visionary box office hits; and how Ron continues to embrace advances in technology to scale his vision.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/15/202336 minutes, 15 seconds
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How great cultures are built and rebuilt, w/Eric Schmidt, Angela Ahrendts, & Uber’s Dara Khosrowshahi

Eric Schmidt, Angela Ahrendts, and Dara Khosrowshahi — three legendary culture-setters — sit down with host Bob Safian to discuss how they’ve built and rebuilt great cultures at Apple, Uber, Google and more. Recorded live at the Masters of Scale Summit in San Francisco, the conversation delivers surprising stories, and counterintuitive lessons on authenticity, making mistakes, and how to build a unique culture that’s right for your business.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/8/202332 minutes, 17 seconds
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Leading in an age of burnout, w/Arianna Huffington & Padmasree Warrior

How do you nurture human talent in today’s AI-obsessed, pressure-cooker business climate? Arianna Huffington, founder of Thrive and Huffington Post, and Padmasree Warrior, founder of Fable and former chief strategy officer at Cisco, offer actionable advice on avoiding burnout—for yourself and your teams. Arianna and Padma explain how productivity and positive business outcomes are directly linked to employees’ health and wellbeing. Recorded live at the Masters of Scale Summit in San Francisco, they share with host Bob Safian their personal experiences with burnout as well as simple tips, including how even a brief 60-second break can be a powerful tool to de-stress. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/1/202322 minutes, 45 seconds
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Focus on the scale that your customers can’t see, w/Land O'Lakes CEO Beth Ford

Too often, companies only focus on the type of scale that’s visible: massive campuses, thousands of workers, offices around the globe. But as Land O’Lakes proves, there are less conspicuous ways to scale – ways that supply your business with structural integrity. This is something CEO Beth Ford knows well. She’s strategically scaled Land O’Lakes – often beneath the surface of what the average consumer sees. As she puts it: “We have to treat our business like the ecosystem it is." Cameo appearances by: Tim Maltin (Titanic expert) and Lukas Fricke (farmer).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/25/202331 minutes, 17 seconds
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Prepare for where AI is headed next, w/Reid Hoffman & Bob Safian

Need to Know: AI’s risks and opportunities; why Reid launched his own AI chatbot; and what Elon Musk and Sam Altman aren’t telling you. Reid Hoffman joins Bob Safian to explore how leaders everywhere should prepare for the AI revolution. Plus, Reid shares the inspiration and strategy behind co-founding his company, Inflection AI. If you’re unsure how to begin a period of experimentation and AI rollout, Reid and Bob have you covered. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/18/202326 minutes, 50 seconds
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Re-skill for AI, w/PwC’s Tim Ryan

Rapid Response with Bob Safian: How do you re-skill a 65,000-strong workforce to prepare for the AI revolution? PwC recently invested $1 billion into AI, hoping to unleash never-before-seen potential for employees and clients. US chief Tim Ryan explains why and how the money will be spent, plus shares what he’s advising fellow CEOs about which industries are most poised for change from AI and how leaders everywhere can address both opportunities and anxieties around AI.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/13/202320 minutes, 43 seconds
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132. Build your culture like a product, w/HubSpot's Dharmesh Shah

Your company's culture is the bedrock of everything you do. So you can't afford to just let your culture emerge — you need to build it with the deliberate approach of a product designer. Then you need to bring that culture to life by winning buy-in from your team.This is exactly what Dharmesh Shah did at HubSpot — as laid out in the famed HubSpot Culture Code. This living document continues to inspire founders and business leaders to adopt a product design approach to building their own vibrant and adaptable company cultures.In this episode, Dharmesh talks through the inspiration behind the Culture Code, and reveals how he built and rebuilt some of its most inspiring elements — all while keeping his team invested.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/11/202327 minutes, 44 seconds
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4 secrets to building your network

Human beings are social creatures, with a critical need to connect with others. This drive gives shape and meaning to our personal and professional lives. For entrepreneurs and business leaders, the path to success relies on strong, human-centered networks. In this special episode, we revisit the Masters of Scale Summit to hear from leaders, including our very own Reid Hoffman, who share inside stories on how to build — and nurture — professional and personal networks. Learn how to network with authenticity, multiply the positive attributes of your network, and recognize your own biases to prevent blind spots on your journey to scale.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/6/202330 minutes, 45 seconds
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Prioritize principles in crisis, w/Upwork’s Hayden Brown and Merck’s Ken Frazier

Navigate today’s uncertain climate with a steadfast resolve. Recorded live at the Masters of Scale Summit in San Francisco, former Merck CEO Ken Frazier and Upwork CEO Hayden Brown talk with host Bob Safian about how leaders should trust their values when faced with social, political, and economic challenges. Brown shares how leading through the chaos of the pandemic brought new opportunities to increase diversity and productivity. Frazier details Merck’s reactionary strategy to the Russian invasion of Ukraine and offers clear advice to socially conscious leaders.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/29/202325 minutes, 42 seconds
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131. Better metrics for better culture, part 2, with Kapor Capital’s Mitch Kapor & Dr. Freada Kapor Klein

In part 2 of this episode with veteran founders and investors Mitch Kapor & Dr. Freada Kapor Klein, we get into the data of building human-centered cultures. In part one, we heard how Mitch and Freada went all-in on investing their values, committing 100% of new investments in “gap-closing” companies that aim to improve society, even as they aim for scale and liquidity as well. Now, Mitch and Freada can share how that’s played out in practice, with both positive examples … and some negative ones as well. (Yes, they were early investors in Uber!)Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/27/202331 minutes, 5 seconds
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Lessons from an AI pioneer, w/Smart Eye’s Rana el Kaliouby

Rapid Response with Bob Safian: Should you begin incorporating AI now or wait to see how it shakes-out for early adopters? AI pioneer Rana el Kaliouby urges business leaders to embrace their exploration mindset in order to accelerate faster. El Kaliouby takes us inside her own AI shop, Smart Eye, where she serves as deputy CEO, to share their process for adapting to the latest technology. An expert on emotional AI and its ethical boundaries, El Kaliouby argues that to succeed in the AI era, we need to focus on what makes us human. She offers key lessons about AI’s role on your core product and functions as well as the risks of overreaching. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/22/202323 minutes, 7 seconds
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130. Better metrics for better culture, part 1, with Kapor Capital’s Mitch Kapor & Dr. Freada Kapor Klein

Can you build with conscience and still succeed? Mitch Kapor & Dr. Freada Kapor Klein certainly think so. As tech industry veteran founders and investors, Mitch and Freada have long embraced non-traditional metrics that put humans at the center. Mitch co-founded Lotus, the 1980s software giant, and hired Freada to help make the company “the most progressive employer in the U.S.” And years later, their early-stage VC firm, Kapor Capital, aligns their portfolio with their values, investing in companies that close gaps in access and opportunity. Human-centered metrics don’t just improve cultures — they improve the bottom line.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/20/202333 minutes, 32 seconds
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To be first to the future, be stubbornly nimble

How do you balance saving capital versus taking advantage of current opportunities? How do investors and founders evaluate risk differently? And how do you embrace disruptive new technology without sending the message that you’re replacing humans with robots? Reid Hoffman and Bob Safian answer these questions and more, all posed in a special live Strategy Session by entrepreneurs across many industries and stages of scale. Plus Reid shares how playing games can revolutionize the way you strategize as a leader.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/15/202319 minutes, 29 seconds
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Tyler Perry and Netflix's Ted Sarandos: Amplify the untapped audience

To achieve true cultural impact, follow authentic storytelling and spot untapped consumer needs. Recorded live at the Masters of Scale Summit in San Francisco, filmmaker and entrepreneur Tyler Perry and Netflix’s co-CEO Ted Sarandos talk with host Reid Hoffman about redefining culture, evaluating the playing field, and ignoring conventional wisdom. Sarandos explains how scaling the personal touch of curation and taking risks evolved Netflix into a streaming juggernaut. Perry shares insights about the importance of ownership and how creating his own seat at the table spawned the largest film production company in the U.S.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/13/202324 minutes, 48 seconds
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Make AI your co-pilot, w/Microsoft VP of Design & AI, John Maeda

Rapid Response with Bob Safian: Can you truly take advantage of AI before speaking its language? Microsoft’s VP of Design and AI, Dr. John Maeda discusses AI’s common misconceptions and its misunderstood opportunities. A veteran of AI development, John shares valuable insights for entrepreneurs about how to engage with the new technology — from overcoming trepidation to making AI work harder for you — and AI’s potential to help leaders make better decisions.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/8/202325 minutes, 46 seconds
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129. Jimmy Iovine: Harness fear to drive innovation, part 2

With guest host Angela Ahrendts (Burberry, Apple). To innovate, you need to build an instinct to smash through barriers — especially the ones that terrify you. Music industry legend Jimmy Iovine has done this throughout his career working with legendary artists like John Lennon, Bruce Springsteen, and Dr. Dre, working in innovative tech like Beats Electronics and Apple Music, as well as in his groundbreaking work educating the next generation of creatives.In the final installment of this two part series, we learn how fear is the tailwind that Jimmy has harnessed to break down barriers and drive creative breakthroughs.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/6/202330 minutes, 26 seconds
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128. Jimmy Iovine: Harness fear to drive innovation, part 1

With guest host Angela Ahrendts (Burberry, Apple). To innovate, you need to build an instinct to smash through barriers — especially the ones that terrify you. Music industry legend Jimmy Iovine has done this throughout his career working with legendary artists like John Lennon, Bruce Springsteen, and Dr. Dre, working in innovative tech like Beats Electronics and Apple Music, as well as in his groundbreaking work educating the next generation of creatives.In part one of this two-part episode, we learn how fear is the tailwind that Jimmy has harnessed to break down barriers and drive creative breakthroughs.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/31/202327 minutes, 32 seconds
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Using failure as a launchpad, w/MoviePass’s Stacy Spikes

Rapid Response with Bob Safian: After an infamous fall, MoviePass co-founder Stacy Spikes is back to try again, applying hard-earned lessons and a revamped model to meet the same goal: make theater-going a habit for a new generation. As a passionate Black entrepreneur, Stacy shares the hidden powers of being an outsider and how anyone can re-take control of their narrative to spark a new and exciting chapter.  Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/23/202323 minutes, 9 seconds
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How the word "no" inspires change, w/Princess Reema

To change the status quo, we need to lean into whatever advantages we have. Princess Reema bint Bandar Al Saud of Saudi Arabia has privileges that many do not: She is a member of the royal family and Saudi Arabia’s Ambassador to the United States. But she is also a woman in a traditional culture who has encountered many obstacles — as an entrepreneur, a CEO, and in government. Princess Reema has deftly maneuvered to help expand women’s rights in Saudi Arabia, in ways few predicted. Recorded live at the Masters of Scale Summit in San Francisco, Princess Reema talks with host Bob Safian about how anyone can use their advantages to push the boundary of what’s possible. Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/16/202320 minutes, 39 seconds
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How great leaders respond in a crisis, w/Airbnb CEO Brian Chesky

After guiding the company through a near-death experience, Airbnb’s Brian Chesky talks with Rapid Response host Bob Safian about what he learned and how responding to a crisis both reveals your character and teaches you what’s most important. Recorded live on stage at the Masters of Scale Summit in San Francisco.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/9/202323 minutes, 58 seconds
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Lessons from the demise of BuzzFeed News, w/CEO Jonah Peretti

Rapid Response with Bob Safian: If the most prestigious aspect of your business isn’t paying dividends, should you leave it in the past? BuzzFeed’s co-founder and CEO, Jonah Peretti discusses the surprising decision to shutter the Pulitzer Prize-winning BuzzFeed News, and how the company seeks to re-anchor toward the bright future of media. In his third appearance on Rapid Response, Peretti shares lessons about redefining the tool of social media, leading a private versus public business, and how to tune-out the external noise.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/4/202325 minutes, 53 seconds
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ALL-STAR EP: Uber’s Dara Khosrowshahi — How pirates become the navy

Early-stage startups are a lot like pirate ships — they need a buccaneering spirit to survive. But every startup needs to shed its pirate nature at some point, and evolve into something more akin to a navy — no less heroic, but more disciplined. Dara Khosrowshahi, as Uber CEO, took on the most extreme pirate-to-navy transition in startup history. Though Uber blitzscaled to become the most valuable startup in the world, it was also notorious for its toxic culture — and Dara turned the company around. His method? Truth-telling and doing the right thing"All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series." Have an idea for an All-Star Episode from our library? Let us know at [email protected] a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/2/202343 minutes, 47 seconds
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ALL-STAR EP: Taskrabbit’s Stacy Brown-Philpot — Keep humans in the equation

You may think that to scale you need to cut humans out of the equation. The opposite is true. You can harness the power of the “human cloud” to solve almost any problem — as long as you keep the word “human” in the equation. That’s what former TaskRabbit CEO Stacy Brown-Philpot champions for this community of people who work with each other, teach each other, and continually learn from each other."All-Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series. Have an idea for an All Star Episode from our library? Let us know at [email protected] a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/25/202335 minutes, 56 seconds
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ALL STAR EP: Shark Tank and FUBU’s Daymond John — How to partner like a shark

How do you create authentic partnerships to build scale? Daymond John, founder of FUBU and one of the original “sharks” on ABC’s Shark Tank, shares lessons from FUBU’s earliest days in Queens, where he partnered with bouncers, bodegas, his neighbor LL Cool J, and his earliest collaborator and investor (his mom) to turn a great idea into a billion-dollar urbanwear brand."All Star Episodes" are part of a special series designed to center some of the most timely — and timeless — business wisdom in the Masters of Scale feed. These episodes best encapsulate the kind of transformative, unconventional insights you hear in the series. Have an idea for an All Star Episode from our library? Let us know at [email protected] for Masters of Scale in the 2023 Webby Awards with the links below! Voting ends Thursday April 20th.Podcasts — Business category: Daymond John, Part 1: How to partner like a shark: https://vote.webbyawards.com/PublicVoting#/2023/podcasts/individual-episodes/businessApps, dApps and Software — Education & Reference category: Masters of Scale Courses App: https://vote.webbyawards.com/PublicVoting#/2023/apps-dapps-and-software/general-apps/education-referenceApps, dApps and Software — Best User Experience category: Masters of Scale Courses App: https://vote.webbyawards.com/PublicVoting#/2023/apps-dapps-and-software/app-features/best-user-experiencePlus, you can vote for and support Daymond's event Black Entrepreneur's Day, an annual livestream event curated by Daymond in celebration of Black business: https://vote.webbyawards.com/PublicVoting#/2023/video/general-video/events-live-streamsRead a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/18/202336 minutes, 11 seconds
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ALL-STAR EP: Google's Eric Schmidt — Innovation is managed chaos

Google doesn’t tell its employees how to innovate; it manages their inventive chaos. Their secret? Mix free-flowing ideas with disciplined decision-making. In this week's All Star Episode, former Google CEO Eric Schmidt shares his strategies to manage chaos. CEO of Google from 2001-2015, and now the co-founder of Schmidt Futures, Schmidt reveals the hidden secret in Google’s famous “20% time” policy, their approach to hiring smart creatives, and the parallels between leading Google and piloting small airplanes. Plus, the decision he made to support a crazy idea that he was certain would bankrupt the company“ALL STAR EPISODES” are filled with the transformative, unconventional wisdom that you’ve come to know from Masters of Scale. Have an idea for an All Star Episode from our library? Let us know at [email protected] a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/11/202330 minutes, 18 seconds
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ALL-STAR EP: Burberry & Apple’s Angela Ahrendts — How to unite a team

The Apple logo. The iconic Burberry check. These images inspire loyalty of customers and employees alike. But it takes more than a beloved brand to power a company and motivate a team. No one knows this better than Angela Ahrendts, former SVP of retail at Apple, and the former CEO of Burberry. Angela has spent most of her career learning how to imbue those logos with meaning — and support them with down-to-earth, everyday, human connection. Why? Because to unite a team — especially one that’s large, global and dispersed — you need to turn them into mission-driven families.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/4/202332 minutes, 2 seconds
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ALL-STAR EP: Spotify’s Daniel Ek — How to build trust fast

Normally, trust = consistency + time. But when you're scaling fast, you have to find shortcuts to trust, with your partners and your users. Spotify CEO Daniel Ek knows a thing or two about this. When he founded Spotify, he did what few disruptors ever do: He worked with the industry he was trying to reinvent. How did Ek build a relationship with a music industry wary of piracy? He found shortcuts to trust. And not just with the music industry, but users to. With cameo appearances from Gustav Söderström (Spotify's Chief Research & Development Officer) and Miles Daisher (Red Bull Air Force).Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/28/202337 minutes, 50 seconds
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Rapid Response: Live with urgency, w/Bozoma Saint John, former Netflix CMO

Being authentic defines strong leadership. Bozoma Saint John has continually challenged expectations, moving purposefully across multiple roles, from Uber’s chief brand officer to Netflix’s CMO, from Pepsico to Apple, from working for celebrated director Spike Lee to working for iconic Hollywood talent agent Ari Emmanuel. The wall between the personal and professional is artificial, Boz argues, and a barrier to leading what she calls The Urgent Life in a new book. The best leaders tap into their emotions and listen to their instincts, she says, which helps to drive a team and a business forward.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/16/202328 minutes, 5 seconds
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62. The 4 core principles of crisis management, w/Ellen Kullman (DuPont, Carbon)

To survive a crisis, you have to double down on who you already are as a company. This is something Ellen Kullman knows, having led DuPont through the 2008-2009 financial crisis, and taken the CEO role at 3D-printing unicorn Carbon only weeks before Covid hit. Through her years as a leader, Ellen has developed four crisis principles that allowed her to lead teams and thrive through pandemic, economic meltdown, and beyond. The key? Practicing the principles in calmer times, before crisis hits. Because as Reid says: there's no such thing as a crisis playbook. There's just your playbook. Cameos: Amy Shira Teitel (spaceflight historian), Jonah Peretti (BuzzFeed), Brian Chesky (Airbnb), Neil Blumenthal (Warby Parker), Stacy Brown-Philpot (TaskRabbit).Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/14/202336 minutes, 26 seconds
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Rapid Response: Compassion in the face of crisis, w/Mercy Corps CEO Tjada McKenna

How do you stay focused and committed to putting out a fire while new fires ignite elsewhere? Mercy Corps CEO, Tjada D’Oyen McKenna returns to Rapid Response to discuss the expansive relief effort in Turkey and Syria since the earthquake, leading a grieving team, and how the org’s support strategy in Ukraine must pivot as the country enters its second year of war. Tjada also shares insights about the greater role businesses can play in societal improvement, and why altruism doesn’t mean sacrificing scale.Support Mercy Corps’ relief effort in Syria: https://www.mercycorps.org/donate/catastrophic-earthquake-strikes-syriaSupport families in Ukraine: https://www.mercycorps.org/donate/support-families-ukraine-and-40-countries-worldwide Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/9/202321 minutes, 48 seconds
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Rapid Response: Embrace tension, w/former IBM CEO Ginni Rometty

Hard challenges demand that we embrace tension. Former CEO of IBM Ginni Rometty argues that, right now, business has a responsibility to deploy what her new book calls Good Power — from putting skills first in hiring, as a way to close systemic opportunity gaps, to thoughtfully erecting guardrails around new technology. As an early pioneer in the AI space with IBM’s Watson, Ginni acknowledges the risk that disruptive technology can have on society. She offers her insider perspective on balancing what she calls “the teeter-totter” of marketplace demands with positive long-term impact.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/2/202325 minutes, 54 seconds
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127. Dare to make unexpected moves, w/David Droga of Droga5 and Accenture Song

What drove the meteoric rise of David Droga’s trailblazing agency Droga5? A series of daring, unexpected leaps — tactics he’s now applying at mega-scale as head of Accenture Song. Conventional wisdom tells you to ‘climb the ladder’ of success linearly — as an individual or a company. But David’s unexpected moves — leaning into creative partnerships and controversial programs — accelerated his path to scale. David tells us: “I’m more scared of repetition than I am of failure.”Read a transcript of this episode: https://mastersofscale.com/swing-on-the-jungle-gym-david-droga/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/28/202340 minutes, 41 seconds
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Rapid Response: Finding windows of opportunity, w/Delta CEO Ed Bastian

With deserted airports, vaccine and mask mandates, and pandemic-prompted staff departures behind it, Delta Air Lines is once again soaring, recently sharing $563 million in profits with its employees. CEO Ed Bastian, in his third appearance on Rapid Response, talks about capitalizing on the big decisions made amid Covid darkness — from airport renovations to investing in free Wifi — and the opportunities and challenges of adding 25,000 new employees over the past year. Sharing insights on managing tumultuous shifts, as well as his evolving perspective on topics from wellness to business travel, Ed reveals the secrets to first class leadership, including the importance of a good night’s sleep.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/23/202327 minutes, 18 seconds
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46. Make it epic, w/will.i.am

What can entrepreneurs learn from a genre-crossing, multi-platinum musician? How to take a big opportunity — and leverage it into something epic. From his earliest days as a founding member of the Black Eyed Peas, will.i.am learned from mentors how to not only identify big opportunities but compound them. From the Super Bowl to the first iTunes commercial; from the founding of Beats and his tech company i.am+ to a song beamed back from Mars, his ability to bring stakeholders together to leverage partnerships and compound possibilities will inspire founders at any stage of scale. Cameo appearance: Jeremy Siegel (urban designer, Bjarke Ingels Group).Read a transcript of this episode: https://mastersofscale.com/william-make-it-epic/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/21/202342 minutes, 38 seconds
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Rapid Response: Kickstart your users from passive to passionate, w/Kickstarter’s Everette Taylor

To breathe fresh life into an established platform, Kickstarter’s new 33-year-old CEO Everette Taylor is shaking things up – and he’s unapologetic if it makes people uncomfortable. From bold new product lines to bold statements, Taylor is working to kickstart Kickstarter’s existing community while aggressively pursuing new users. Marketing is product and product is marketing, he says. “I want to build a juggernaut.”Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/16/202325 minutes, 54 seconds
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Need to Know: ChatGPT and AI’s inflection point, w/Reid & Bob

Reid Hoffman and Bob Safian sit down once more to discuss how today’s hot-button stories are impacting business. And right now, there's no hotter topic than ChatGPT and the race to bring transformative AI tools into the mainstream. So in this special AI deep-dive, Reid and Bob discuss how ChatGPT has reignited the search engine wars, how we can expect AI to transform our work and leisure, ways to see through the hype, and how business leaders should get the jump on the AI inflection point.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/14/202332 minutes, 56 seconds
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Rapid Response: Betting on the Super Bowl, w/FanDuel CEO Amy Howe

Sports gambling is on track to grow into a $40 billion industry in the U.S., with FanDuel the lead player. CEO Amy Howe explains why the Super Bowl is so important to the company’s aspirations, even as it expands into wider gaming options and broader sports leagues. Leveraging its first-mover advantage, FanDuel is seeking to build an iconic brand around responsible gaming. With so much on the line, Super Bowl week is as make-or-break for Howe as it is for the two teams on the field.Read a transcript of this episode: https://mastersofscale.com/betting-on-the-super-bowl-amy-howe/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/9/202325 minutes, 2 seconds
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Strategy Session: How to balance innovation with your core business? How to help others tell the story of your product? How to sell an audacious vision to risk-averse stakeholders?

How do you keep innovating while also making sure your core business stays on point? How do you turn your employees into impassioned storytellers? And how do you get even the most risk-averse stakeholders to get on board with your trailblazing new approach? Reid Hoffman and Bob Safian answer these questions and more, all posed live by entrepreneurs across many industries and stages of scale. Plus Reid reminds us the importance of staying grounded in our humanity amid the spate of big tech layoffs in our Need to Know segment.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/7/202330 minutes, 7 seconds
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Rapid Response: Turning point for a climate-crisis solution, w/Climeworks' Christoph Gebald

The carbon-capture industry notched a breakthrough in early 2023, when Climeworks became the first company to be third-party certified for taking carbon out of the air and mineralizing it underground.  Climeworks co-founder and co-CEO Christoph Gebald is now racing to scale this new potential, from Iceland to Oman to the United States, by convincing investors, corporate partners, and governments to support a new pillar in the quest for net-zero goals. Christoph points to both serendipity and learning from mistakes as key in helping Climeworks navigate the steep path required in addressing climate-crisis.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/3/202327 minutes, 18 seconds
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126. When to seek advice and when to ignore it, w/LearnVest & Inspired Capital’s Alexa von Tobel

Smart entrepreneurs know one of the secrets to scale is leveraging wisdom from others. (In fact, that’s the mission of this show!) But not all advice is right for you right now — and some can even be disastrous. As the founder of the proto-fintech platform LearnVest, Alexa von Tobel scaled her business by seeking advice from mentors and friends … and then, taking only the advice that served her mission. Following Alexa’s story, you’ll learn how to become a good advice detective, with the power to sort the transformative advice from the traps.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/31/202335 minutes, 22 seconds
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Rapid Response: Stay versatile, w/Lululemon Athletica CEO Calvin McDonald

While many retail businesses have struggled to cope with a wave of disruptions — from pandemic to supply chains to inflation — Lululemon has continued to scale, even when retail sales elsewhere dipped. CEO Calvin McDonald shares how mid-term strategic planning, control over inventory, and a culture that climbs mountains together has fueled agility and versatility. When it comes to brand-building and community building, Calvin says, it’s critical to lean into listening, so you can amplify what makes your business truly distinctive.  Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/26/202324 minutes, 26 seconds
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6 leadership traps and how to avoid them

For entrepreneurs and business leaders, the path to success is littered with traps. In this special episode of Masters of Scale, we go into the trenches with leaders from Google, Uber, LinkedIn, and more for inside stories on how to identify, decode, and surmount unexpected pitfalls — from organizational jams to overcommunication, from bloated meetings to bungled succession planning. Learn how to get out of, and avoid, these traps, for yourself and the entire organization.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/24/202343 minutes, 43 seconds
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Rapid Response: Finding untapped value in multicultural consumers, w/Blavity CEO and AfroTech founder Morgan DeBaun

While media companies from CNN to Buzzfeed have faced layoffs, one digital network focused on Black millennials has continued to forge ahead. Morgan DeBaun, CEO of Blavity, which reaches some 100 million users through brands like Travel Noire and Afrotech, has defied the odds — repeatedly. Morgan’s experience offers lessons about financial discipline and focused patience, as well as the untapped value in multicultural consumers. An adviser to big companies like American Airlines and an advocate for the Black tech community, Morgan illuminates how openness and opportunity reinforce each other, for enterprises at all scales.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/19/202332 minutes, 30 seconds
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8. Netflix’s Reed Hastings: Why culture matters

As Reed Hastings steps down from his co-CEO role at Netflix, we return to the leadership lessons he shared in his original Masters of Scale episode. This episode is all about how you need a strong culture to build a company that will scale beyond the early start-up days. And strong company cultures only emerge when every employee feels they own the culture from day 1. Here's how Reed Hastings and his team at Netflix did it – and made their culture deck famous in the process. Cameo appearances: Jeff Weiner (LinkedIn), Aneel Bhusri (Workday), Margaret Heffernan (entrepreneur), Tristan Walker (Walker & Co.), Mariam Naficy (Minted).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/18/202336 minutes, 16 seconds
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87. J.J. Abrams: Make room for magic

You can’t predict your next a-ha moment. but you can create favorable circumstances for serendipity to happen – for you, and for your team. No one knows this better than J.J. Abrams, director, producer, screenwriter, and co-founder and co-CEO of Bad Robot Productions, which has been behind some of the most successful TV series and films of the last 20 years, from Lost to Star Trek to the Star Wars sequel trilogy. J.J. explains how creativity and collaboration are things you cultivate, not conjure; and that making room for magic isn’t a luxury, it’s an essential part of entrepreneurship. Building the conditions for discovery emboldens and energizes a team, he shows, helping to accelerate the arrival of the next surprise-and-delight solution.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/17/202337 minutes, 36 seconds
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Rapid Response: How to cultivate a new industry, w/Upside Foods CEO Uma Valeti, MD

When the FDA blessed Upside Foods’ grown-from-cells chicken as safe to eat, it was a coming-of-age moment for cultivated meat. Upside founder and CEO Uma Valeti, MD, shares his journey of convincing skeptics, landing investors from Bill Gates to food giants Tyson and Cargill, and building a collaborative partnership with the FDA and USDA. Plus, his lessons on leadership from a career in cardiology and what it will take to convert consumers to a never-before-seen product. Read a transcript of this episode: https://mastersofscale.com/how-to-cultivate-a-new-industry-uma-valeti/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/12/202327 minutes, 6 seconds
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125. Cisco's John Chambers: The essential playbooks — and when to use them

All great teams need to improvise under pressure, but underpinning this should be a set of tried-and-tested playbooks that let you orchestrate and replicate winning strategies. Cisco's John Chambers created a library of living playbooks — covering culture, acquisitions, crises, and more — to astounding effect as he took Cisco from a small tech supplier to the most valuable company on the planet.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/10/202336 minutes, 54 seconds
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49. Ray Dalio: How to embrace conflict

Want to improve any idea? Find someone who disagrees with it. This is something legendary investor Ray Dalio knows. But there’s a difference between constructive and destructive conflict — and Dalio is a master at spotting the difference. In constructive conflict, a team has a shared goal, whether or not they have differing opinions. And this is the key to success. Cameo appearances: Steve Horgan (USA Field Hockey Director of Umpiring), Daniel Amen (psychiatrist, founder of Amen Clinics).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/5/202343 minutes, 4 seconds
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5 ways to keep your brand relevant

Branding is at the heart of any organization’s identity, product, and mission. It's the narrative you weave throughout your scale journey. That’s why brand relevance isn't a nice-to-have — it's a need to have. This special episode of Masters of Scale shares key branding lessons from Nike, Disney, the U.S. Olympic and Paralympic Committee, and more. Applying these insights can amplify your momentum, whether your brand is just starting out or firmly established. By refreshing your brand in dynamic ways, you'll make it relevant and keep it relevant.  Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/3/202336 minutes, 30 seconds
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Rapid Response: Loneliness at work, w/Noreena Hertz, author of The Lonely Century

This is the loneliest century, says economist Noreena Hertz. Even before the pandemic forced us to stay home, loneliness was snaking its way through our lives, affecting everything from how we vote to how we work. Professor at University College London and author of the book, The Lonely Century, Noreena has some sage advice for businesses: about how less loneliness fuels more productivity, the bottom-line advantages of in-person connection over virtual interactions, and why values like kindness, community, and care are key to attracting and retaining talent. Technology is a double-edged sword, Noreena says, but we can use it to turn our isolation around, if we embrace the opportunity.Read a transcript of this episode: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/29/202231 minutes, 4 seconds
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10 unforgettable moments of 2022

Masters of Scale presents 10 must-hear moments from 2022! This special episode gathers the most valuable, lesson-packed, insight-filled moments from the past year across Masters of Scale and Masters of Scale: Rapid Response. From Ukraine to Covid, fashion to crypto, Pepsico to Planned Parenthood, these highlights illuminate timeless takeaways that every business person can learn from and be inspired by — for 2023 and beyond. Featuring: Shark Tank’s Daymond John, Ukrainian entrepreneur Alyona Mysko, Ford chairman Bill Ford, and more.Listen to the full 10 episodes here:Alyona Mysko: https://listen.mastersofscale.com/AlyonaEpNatalie Massenet: https://link.chtbl.com/NatalieMassenetNLMauro Porcini: https://listen.mastersofscale.com/MauroProcini_Nov4Alexis McGill Johnson: https://link.chtbl.com/AlexisMcGillJohnsonRREPNeed to Know (July): https://listen.mastersofscale.com/N2K_Jul26Stacey Abrams: https://link.chtbl.com/StaceyAbrams_MoSStéphane Bancel: https://listen.mastersofscale.com/Moderna_Part1Bill Ford: https://listen.mastersofscale.com/BillFordPart1Live from Summit: https://listen.mastersofscale.com/LivefromSummitRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/27/202230 minutes, 44 seconds
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Rapid Response: Danny Meyer on the wrenching decision to do layoffs

Back in March of 2020, Danny Meyer laid off 2,000 people — that's 80 percent of staff at Union Square Hospitality Group, representing 20+ restaurants across the country. It was a heartbreaking decision made with full understanding of the impacts, short and long-term — or as much as can possibly be known in this volatile time. In this special episode, Danny shares why and how he acted so quickly, the process he and his team used to make this decision, the impact of the layoff, and what comes next for his industry.Read a transcript of this episode: https://mastersofscale.com/danny-meyer-layoffs/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/22/202227 minutes, 20 seconds
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124. The co-founder effect, w/Rothy's Stephen Hawthornthwaite and Roth Martin

Running a business can be a lonely job. The long hours, the existential threats — it can feel like the weight of the entire company is on your back. That’s where the transformative power of co-founders comes in. Co-founders provide more than added manpower; they bring fresh perspectives and talents that help businesses conquer problems at speed. And the co-founder effect extends beyond the people who started the company: The lessons hold true for every team member that contributes in a foundational way. The more voices you add, the more resilience you build in yourself, and your organization.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/20/202237 minutes, 58 seconds
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Rapid Response: The rise of the “wisdom worker,” w/Modern Elder Academy’s Chip Conley

As we live and work longer, leaders need to redefine how they think about attracting and developing intergenerational talent. Modern Elder Academy's Chip Conley is at the forefront of this mindset shift, explaining why “wisdom workers” will take the place of “knowledge workers.” A close mentor to Airbnb founder Brian Chesky, Chip stresses that those in mid-career face both more angst and more opportunity than ever. He provides a roadmap for reframing midlife from crisis to calling, and argues that five generations in the workplace requires a new generational compact.If you or someone you know is struggling or in crisis, help is available. In the US, call or text 988 or chat 988lifeline.org. Here is a list of globally available resources: https://blog.opencounseling.com/suicide-hotlinesRead a transcript of this episode: https://mastersofscale.com/the-rise-of-the-wisdom-worker-chip-conley/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/15/202225 minutes, 17 seconds
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Bonus: Stephen Colbert on DonorsChoose (The Complete Interview)

In June of 2020, executive producers June Cohen and Jordan McLeod sat down with comedian Stephen Colbert to discuss how, as host of The Colbert Report, Stephen pivoted a satirical run for U.S. president into a massive fundraiser for the nonprofit Donors Choose. They dive into how that presidential run came to be, and how Donors Choose helped Stephen solve the challenge of collecting “campaign contributions” without breaking federal election law. It’s a master class in “Yes-and”-ing your way to scale. Plus, Stephen describes daring his show’s parent company to stop him, when they tried to clip his electoral wings.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/13/202219 minutes, 35 seconds
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Rapid Response: How Main Street retailers are out-pivoting big-box giants, w/Faire’s Max Rhodes

Small, independent store owners have been perpetually hit by waves of disruption: from malls to big box stores to e-commerce giants. But Max Rhodes, co-founder and CEO of the $12 billion online wholesale marketplace Faire, argues that Main Street retailers are actually better positioned right now to navigate today’s stormy shopping landscape than the competition. Max digs into how Faire is using technology and data to help stores maximize their advantages — nimbleness, adaptability, and smaller inventories — and combine them with the scale benefits enjoyed by the likes of Amazon and Target.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/8/202229 minutes, 42 seconds
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123. Build the right incentives, w/VIPKid’s Cindy Mi

Businesses run on incentives — from attracting customers with great prices, to drawing in talent with great salaries. But incentives aren’t something you set once; you must constantly revisit them to adjust to changing times. Cindy Mi, founder and CEO of the learning platform VIPKid, has leveraged the power of incentives to build a thriving global learning community — and, to shepherd her organization through a black hole-sized disruption. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/6/202245 minutes, 14 seconds
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Rapid Response: Risking an iconic brand — and $40b — in a race to go all-electric, w/Mercedes-Benz CEO Ola Källenius

How do you reinvent a world-renowned automaker for an all-electric future? At Mercedes-Benz, CEO Ola Källenius has set the jaw-dropping goal to put fossil-fuels in the rear-view mirror by 2030 — ahead of other competitors and well ahead of Paris Climate Accords recommendations. Pushing the company’s tech, customers, and workforce to operate in a new gear, Källenius says, is repositioning Mercedes for whatever challenges and opportunities are ahead. From strategizing for the luxury market — balancing volume with desirability — to grappling with the complications of economic disruption, Källenius takes us inside the epic transformation of an iconic brand. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/2/202228 minutes, 33 seconds
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Need to Know: Elon Musk at Twitter, Bob Iger’s return to Disney, FTX’s bankruptcy, and more, w/Reid & Bob

Reid Hoffman and Bob Safian sit down once more to discuss how today’s hot-button stories are impacting business. The co-hosts address the key trends that all entrepreneurs should be up to speed on, from the travails of Twitter to the triumphant return of Bob Iger. Featuring PepsiCo's Mauro Porcini, CNBC’s Julia Boorstin, and Color of Change's Rashad Robinson.Read a transcript of this interview at: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/30/202233 minutes, 28 seconds
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79. Disney’s Bob Iger: How acquisitions become an ecosystem, part 2

From Pixar to Marvel to Lucasfilm, Disney's Bob Iger defied expectations, acquiring world-renowned brands and meshing them seamlessly with the House of Mouse. In Part 2 of our epic conversation with Iger – Disney's executive chair and former CEO – we delve into the next phase of the process, how he helped build a diverse, sustainable ecosystem for Disney companies in the China market, and how all the lessons learned played out in the massive acquisition of 20th Century Fox.Read a transcript of this interview at: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/26/202228 minutes
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77. Disney’s Bob Iger: How acquisitions become an ecosystem, part 1

For any distinctive brand or business, it can be a challenge to expand reach without diluting what makes you special. No one has a keener understanding of this issue than Bob Iger, executive chair and former CEO of the Walt Disney Company. In this special two-part episode, Iger takes us through how he supercharged the House of Mouse while acquiring Pixar, Marvel, Lucasfilm, and 21st Century Fox. The trick, he explains, is setting up a diverse ecosystem that preserves the culture, methods, and core talent of both old parts and new parts – and fitting them together in ways that make everyone more successful.Read a transcript of this interview at: https://mastersofscale.com/bob-iger/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/23/202240 minutes
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How to unite a team around a shared mission: A story from Yo-Yo Ma on Spark & Fire

What can an entrepreneur learn from a world-class musician? How to create a world-class team, and unite around a clear mission. In this special crossover episode with our sister podcast, Spark & Fire, you’ll hear world-renowned cellist Yo-Yo Ma tell the story of co-founding The Silk Road Project — a musical collective that brings together musicians from wildly different traditions to write and perform original music.Yo-Yo Ma had to foster a collaborative atmosphere between musicians that didn’t speak the same language — literally or musically. This, of course, brought a set of unique challenges. So how did Yo-Yo build a shared vision that resonated with his whole team? He knew from the beginning that this project was bigger than just him.On Spark & Fire, you’ll be led inside the creative process of high-achieving creators at the top of their game. These insights are relevant to anyone in any field – because creativity and innovation are just different words for the same idea.Listen to the whole episode here: listen.sparkandfire.com/Season2_feedSubscribe to the Spark & Fire weekly newsletter for images, stories and creative prompts: sparkandfire.com/silkroadSpark & Fire is a WaitWhat original in partnership with the BBC. Follow us wherever you get your podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/21/202227 minutes, 20 seconds
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Rapid Response: Don’t be a unicorn, be a dragon, w/Techstars CEO Maëlle Gavet

The tech industry and its investors have been captivated by the spell of the Unicorn for too long — and the ambitious goal of a billion-dollar valuation has done more harm than good. Instead, founders should aim to be resilient dragons. That's the view of Maëlle Gavet, who as CEO of early-stage investment business Techstars has unmatched insight into the hopes, dreams, and challenges of thousands of founders. Maëlle also shares her experience as a “Fixer and Scaler” and offers important lessons for all entrepreneurs, from pre-seed start-ups to corporate change agents.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/17/202230 minutes, 8 seconds
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70. Nike’s Phil Knight: How to sell without selling

Great branding is about identity — and it’s about matchmaking too. No one knows this better than the legendary co-founder of Nike, Phil Knight. When he and his partner, Hall of Fame track coach Bill Bowerman, started the sneaker company, they never tried to force-feed customers a product just to drive up the bottom line. They focused on one thing: making an excellent product for people who believed in the edgy Nike ethos. Because they knew, when there’s a mismatch between product and market, the bottom usually drops out. Instead, they told the world who the are, and then did everything they could to find their ideal customers. And made history. Cameo appearance: Eddy Lu (GOAT).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/15/202236 minutes, 18 seconds
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Rapid Response: Expand your definition of leadership, w/CNBC's Julia Boorstin

Despite only 8% of Fortune 500 companies with women CEOs, women leaders more often utilize leadership skills that are perfectly suited for the current business climate. Julia Boorstin, who created CNBC’s Disruptor 50 platform, argues in her new book When Women Lead that counterintuitive approaches used by women leaders can have a great impact on business, and can be learned by anyone. Julia, as a senior tech and media reporter, also offers her in-depth knowledge on big tech from Twitter, Meta, and TikTok. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/10/202224 minutes, 27 seconds
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122. Brand while you build, w/Warby Parker’s Neil Blumenthal & Dave Gilboa

Some aspects of your brand will be defined by what customers tell you; others, by what you tell them. In their stories of how they scaled Warby Parker from scrappy e-commerce site to comprehensive eyewear and eye care juggernaut, co-founder and co-CEOs Neil Blumenthal and Dave Gilboa give a master class in how to articulate crystal-clear brand values while also building and iterating based on fast customer feedback. Their lesson? Branding isn’t static. It’s a conversation.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/8/202245 minutes, 52 seconds
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Rapid Response: Why design matters more than ever, w/PepsiCo Chief Design Officer Mauro Porcini

Design is more than aesthetics. It is an essential competitive tool for an age of perpetual disruption. PepsiCo Chief Design Officer Mauro Porcini shares his 5-point system for sparking creativity at scale. Author of the new book The Human Side of Innovation, Porcini explains how anyone can deploy a designer’s mindset to improve their business and organization. Sharing stories from 3M to Mountain Dew, Porcini emphasizes the imperative of excellence and why innovation is "an act of love."Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/3/202232 minutes, 34 seconds
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121. Let waypoints guide you, w/Aurora's Chris Urmson

To complete an audacious journey, you need to set short, achievable goals — or waypoints — to avoid getting wildly lost. But waypoints also need to be flexible because when you're knocked off track, you need to be able to realign your waypoints to get back on course. Aurora's Chris Urmson shares how he keeps returning to short, flexible waypoints on his daunting journey to make autonomous vehicles part of our everyday lives.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/1/202239 minutes, 58 seconds
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Rapid Response: Why we need to think again, w/Adam Grant

As we grapple with pandemic-charged change in business and as a society, we’ve become more fractured, more divisive, and more vulnerable. Adam Grant, best-selling author and professor at the Wharton School, argues that recognizing what we don't know is the key step on the road to insight, competitive advantage, and community peace. In his new book, "Think Again," Grant illuminates why taking a fresh look at our assumptions, about others and about ourselves, is such a powerful tool. His in-the-trenches research – from Silicon Valley's halls of power to the beliefs of anti-vaxxers – provides actionable advice for all of us.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/27/202231 minutes, 28 seconds
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45. LIVE! Patience or speed? Both. w/Tory Burch

Tory Burch built a billion-dollar business from the ground up, by speeding forward when others might have hit pause, and showing watchful patience when others may have gone full tilt. In our live onstage interview, Tory shows how this approach plays out in her global business – and in her impactful foundation that supports women business owners. Live audience energy and great music make this first-ever event a fun listen. Cameo appearances by the Polynesian Voyaging Society's Lehua Kamalu and Affectiva's Rana el Kaliouby.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/25/202259 minutes, 12 seconds
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Live! Angela Ahrendts, Uber’s Dara Khosrowshahi & Eric Schmidt talk culture at the first Masters of Scale Summit

Three legendary culture setters come together live on stage at the inaugural Masters of Scale Summit. In the first released recording from the sold-out event, Angela Ahrendts, Dara Khosrowshahi, and Eric Schmidt reveal how they’ve built and rebuilt great cultures at Apple, Uber, Google and more. Host Bob Safian delivers surprising stories, counterintuitive anti-lessons and live-show energy from the stage of San Francisco's Presidio Theatre. The first of many episodes from the Masters of Scale Summit stage.Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/22/202234 minutes, 17 seconds
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Rapid Response: The promise and peril of engineering biology, w/Ginkgo Bioworks Reshma Shetty

Moderna's Covid-19 vaccine would not have scaled without Ginkgo Bioworks. Reshma Shetty, co-founder and COO of Ginkgo – slated to go public via SPAC acquisition at a reported $15 billion valuation – explains how biotech innovation can build a better future now. Ginkgo's platform already serves industries from food and agriculture, to materials, to healthcare. Shetty acknowledges that engineering genes is a high stakes pursuit, and says Ginkgo is trying to pair the ambition of Silicon Valley with a "higher level of care" than consumer tech companies like social media have demonstrated. The key, Shetty says, is creating an unstable equilibrium – propelling progress but not at the expense of principles.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/20/202224 minutes, 40 seconds
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21. How to do good and do good business, w/Starbucks' Howard Schultz

You can make your social impact and your bottom line work hand-in-hand. But you'll have to be as creative and innovative about your company's values as you are about the business itself. Howard Schultz, chair and former CEO of Starbucks, not only changed how America wakes up, but set new standards for employee benefits. From offering college tuition to American employees to providing health care for employees' parents in China, Howard has always been one step ahead of the social impact curve.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/18/202242 minutes, 3 seconds
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Rapid Response: Rally a team in turmoil, w/NFL Raiders president Sandra Douglass Morgan

As a new leader, how do you honor an established brand while trying to shepherd it into the next era? Las Vegas Raiders’ president Sandra Douglass Morgan took the helm amid a front office scandal and a team new to the desert. Morgan talks about prioritizing customers over all else, taking risks at the beginning of a new venture, and why to bet on yourself from the moment you apply for a job. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/13/202224 minutes, 4 seconds
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120. Think like an intrapreneur, w/Mach49's Linda Yates

Innovation is the lifeblood of the startup — from product to processes and culture to creativity. But innovation is just as essential for scale companies. So how do you keep the innovation flywheel spinning at all levels of scale? The answer according to Linda Yates is to seed every level of your company with an intrapreneurial mindset. As CEO of Mach49, an incubator for large global companies, Linda shares her vast experience and strategies for injecting intrapreneurial thinking and bias-to-action across hundreds of large-scale organizations.Read a transcript of this episode: https://mastersofscale.com/think-like-an-intrapreneur-linda-yates/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/11/202230 minutes, 49 seconds
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Rapid Response: Mastering the hybrid workplace, w/Priya Parker, author of The Art of Gathering

Hybrid, remote, in-person, a little bit of everything? Work has transformed into a giant experiment. Priya Parker, expert facilitator and author of The Art of Gathering: How We Meet and Why It Matters, shares her advice on how to manage the new hybrid workplace. Where to start? Focus first, she suggests, on making your meetings better.Read a transcript of this interview: https://mastersofscale.com/mastering-the-hybrid-workplace-priya-parker/Get a free copy of Priya Parker's guide to hybrid gatherings: https://www.priyaparker.com/the-hybrid-gathering-guideSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/6/202230 minutes, 30 seconds
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5 ways to build your tolerance for risk

Taking risks can be the catalyst for immense scale or dire straits. Avoiding taking any risks at all leads to stagnancy and empowered competitors. The key is to know which risks are worth taking, and when and how to take them. This episode highlights the best conversations we’ve had recently about taking advantage of risk and how fortune favors the brave. Featuring New Georgia Project’s Stacey Abrams, Care.com’s Sheila Lirio Marcelo, Bankable Productions & SMiZE Cream’s Tyra Banks, MetricStream’s Shellye Archambeau, Moderna’s Stéphane Bancel, Digital Undivided’s Kathryn Finney, Ellevest’s Sallie Krawcheck, and American Express’s Ken Chenault. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/4/202247 minutes
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Rapid Response: How Covid lessons get tested by inflation, w/Shake Shack founder Danny Meyer

After slashing his NYC restaurant team from 2,400 people to just 45 in the teeth of the pandemic, Danny Meyer has rebuilt Union Square Hospitality Group back to its former size. But in his fifth appearance on Rapid Response since Covid struck, Danny says he isn’t yet triumphant. With inflation creating fresh challenges even at Shake Shack, Danny shares lessons on the good and bad of leading through a crisis, plus explains why he’s handed off his CEO title — and where he finds inspiration to fuel new innovations.Read a transcript of this interview: https://mastersofscale.com/how-covid-lessons-get-tested-by-inflation-danny-meyer/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/29/202232 minutes, 18 seconds
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119. Why mission matters more than products, w/Noom’s Saeju Jeong

For truly sustainable long-term growth, you must prioritize your mission over your product — even if that means letting your product go. Noom founder and CEO Saeju Jeong has repeatedly turned his back on successful products in the name of his mission to help as many people as possible live healthier lives. In this episode, Saeju brings to life many of these make-or-break moments, and how his dedication to mission has driven his scale journey.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/27/202234 minutes, 56 seconds
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Rapid Response: Flipping your strategy in a volatile market, w/Zillow's Susan Daimler

When markets are in turmoil, you can’t rely on business as usual, but that doesn’t mean you should panic. As the housing climate has turned volatile, rest estate marketplace Zillow has been forced to rethink some priorities, while doubling down on others. Zillow president Susan Daimler talks about the importance of a strategy focused on the future, despite layoffs and pullbacks, and how maintaining a clear shared mindset has enabled forward progress in a challenging climate. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/22/202231 minutes, 27 seconds
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Strategy Session: How to stay inspired while remote? Why do you celebrate wins? Is there a co-founder advantage?

Can a small entrepreneur make an impact within a massive, complex system, like healthcare or education? What's the best framework to amplify the positive side of having co-founders and avoid the negatives? Reid Hoffman and Bob Safian answer these and more questions from small business owners in the Masters of Scale community. Plus: in our Need to Know segment, Reid & Bob take on a burning question: How can Black founders beat the odds and find funding?Learn more about becoming a Masters of Scale Member: www.mastersofscale.com/membersRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/20/202240 minutes, 11 seconds
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Rapid Response: Charging toward a clean energy future, w/EVgo's Cathy Zoi

Partnerships can be the secret weapon to rocketing your company to the next level. That’s what Cathy Zoi discovered when she became the CEO of charging station network, EVgo. Whether it be partnering with grocery and department stores, or aligning with the Tesla customer-base, targeting allies and collaborators are a crucial catalyst for how EVgo has grown to become the nation’s largest public EV charging network. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/15/202235 minutes, 31 seconds
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91. Microsoft’s Satya Nadella: Why we need re-founders

To achieve massive scale, you don’t just need founders, you also need a re-founder – someone to come in at a later stage to keep the mission and culture on track. As Microsoft’s third CEO ever — after Bill Gates and Steve Ballmer — Satya Nadella is doing just that. He’s fostered a culture at Microsoft that rewards new ideas and makes room for feedback. Satya discusses how, as Chairman and CEO, he has transformed Microsoft from a cutthroat culture towards embracing social networks, collaboration, and cloud. Plus, Satya and Reid reminisce about the early conversations that led to Microsoft’s acquisition of LinkedIn. With guest David Mandel, showrunner of Veep.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/13/202237 minutes, 43 seconds
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Rapid Response: How we served 150 million meals in Ukraine, w/José Andrés of World Central Kitchen

Too many businesses and organizations spend time planning and not enough in action, especially in times of emergency. José Andrés, world-famous chef and founder of the nonprofit World Central Kitchen, proves the value of fast action through his work, including his recent time in Ukraine serving over 150 million meals. José thinks businesses should flatten their power structure and treat food as a national security issue, even in places like the U.S.  Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/8/202230 minutes, 20 seconds
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118. The Wrongness Playbook, part 2, w/Patreon's Jack Conte

When is it time to double down on your instincts, and when is it time to open yourself up to feedback? Sometimes it comes down to a hard call… that you might get totally wrong. In Part Two of our episode with Patreon’s Jack Conte, you’ll hear how he was able to raise capital by telling his authentic story after a series of pitches that went disastrously wrong! And you’ll hear how his worst mistake as a founder helped him reconnect with Patreon’s mission and community, and build Patreon into a $4B company. How can being wrong accelerate your business? It takes running at the solution with insatiable curiosity. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/6/202234 minutes, 3 seconds
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Rapid Response: Holding business accountable from Meta to McDonald’s, w/Color of Change’s Rashad Robinson

When it comes to racial justice, many companies and organizations haven't matched their reality to their words. Rashad Robinson, the president of Color of Change, the largest online racial justice organization in the U.S., is holding major corporations accountable. Hear Rashad talk through the difficulties of changing systems from Hollywood, Silicon Valley, to Washington DC, getting help from President Barack Obama, and what business leaders can do to actively change racial injustice.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/1/202229 minutes, 8 seconds
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117. The Wrongness Playbook, part 1, w/Patreon's Jack Conte

Building a business means making mistakes. Lots of them. But how you’re wrong isn’t always obvious. Jack Conte has learned this lesson as a working musician — and while scaling Patreon into a company worth $4b. In Part One of a two-part series, you’ll hear how Jack wrote his own Wrongness Playbook, as he learned to answer questions like: If something isn’t working, is it time to trust your instincts? Or is there critical feedback you’ve been ignoring? Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/30/202237 minutes, 26 seconds
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Rapid Response: Amazon’s plan to be big, green, and beloved, w/AWS CEO Adam Selipsky

Amazon wants to get bigger, but with that scale comes great responsibility. So says Adam Selipsky, CEO of Amazon Web Services, the most profitable and fastest growing part of the tech giant. Selipsky, who also oversees Amazon’s climate change efforts, points to two additions to the company’s vaunted “Leadership Principles” as evidence of Amazon’s commitment. Arguing that AWS is still in early days, he shares what he’s hearing from other CEOs about their biggest concerns, why “carbon intensity” is the best measure of climate progress for businesses, and what Amazon's aspiration to be “Earth’s best employer” really means. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/25/202229 minutes, 23 seconds
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Strategy Session: How to build trust in a brand-new space? How do you balance limited cash and big ambitions?

How can small businesses survive in times of volatility? How should an entrepreneur balance limited resources with big ambitions? Reid Hoffman and Bob Safian answer questions from small business owners in the Masters of Scale community. Plus: another round of Pivot Point, and a Need to Know segment.Learn more about becoming a Masters of Scale Member: www.mastersofscale.com/membersRead a transcript of Strategy Session 13 at https://mastersofscale.com/strategy-session-13-how-to-build-trust-in-a-brand-new-space/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/23/202246 minutes, 46 seconds
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Rapid Response: "You should be running toward AI," w/Eric Schmidt (frmr Google CEO)

Eric Schmidt, former CEO of Google, breaks down his deep insights around artificial intelligence on Rapid Response. Schmidt, co-author of the book "The Age of AI: And Our Human Future," alongside Dr. Henry Kissinger and MIT’s Daniel Huttenlocher, says that we’re entering an unknown era with technology – one that requires extra vigilance to ensure that we amplify the positives and de-amplify the negatives. His advice to businesses: You need to be running as fast as you can toward AI applications. If your competitor gets there first, you'll be in trouble. Schmidt argues that AI will change business, society, and potentially humanity itself. "It's important that our systems not enable the worst of us, but instead promote the best of us,” he says.Read the book "The Age of AI: And Our Human Future" from Henry Kissinger, Eric Schmidt, and Daniel Huttenlocher: https://www.barnesandnoble.com/w/the-age-of-ai-henry-a-kissinger/1139558876?ean=9780316273800Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/18/202232 minutes, 57 seconds
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116. How to take creative leaps — and land them, w/Future Shape's Tony Fadell

Creative energy is the raw fuel of entrepreneurship, but if you fail to direct that energy effectively, you risk chasing multiple ideas and delivering none. Tony Fadell learned this lesson time and again through his journey to co-create the iPod, iPhone, and Nest. He shares how he struck the tricky balance of channeling his creative experimentation into world-changing products.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/16/202235 minutes, 40 seconds
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Rapid Response: Playing offense in adversity, w/Target’s Brian Cornell

The fallout from the pandemic is proving to be as challenging for business leaders to navigate as the pandemic’s onset. Target’s CEO Brian Cornell had to make difficult decisions in the second quarter of this year to manage an unexpected surplus of goods and home technology. He shares his most recent learnings, as well as lessons for handling skepticism, the need for agility, and why mental wellness is key to a successful team. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/11/202223 minutes, 52 seconds
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47. Bill Gates: How to accelerate history (Part 1)

How did Bill Gates scale BOTH a global business and a global philanthropy? He spotted an inflection point in history — and accelerated it. What does that take? A great idea, great timing, and also: Great partners. Because even Bill Gates doesn’t go it alone. In Part 1 of this special two-part episode, Bill reflects with Reid on the founding and growth of Microsoft — how he not only spotted an inflection point (hello, personal computers) but accelerated it to massive scale (forget computers, let's talk platforms). There’s timeless wisdom in Bill’s ability to identify inflection points, build strategic partnerships, and just work harder than everyone else. In Part 2, Bill reflects on scaling the Bill & Melinda Gates Foundation, and the different lessons learned between the two.Listen to Part 2: https://listen.mastersofscale.com/Bill-Gates-Part-2Read a transcript of this interview: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/9/202240 minutes, 34 seconds
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Rapid Response: How to decarbonize your business, w/John Doerr, partner at Kleiner Perkins

“Go for the megatons.” That’s John Doerr’s recommendation for how we need to combat the existential threat of climate change. Doerr, a venture capitalist and author of the new book Speed and Scale, joins host Bob Safian to discuss our decarbonization efforts, what he calls “the greatest economic opportunity of the next century.” The book quantifies the specific societal needs, in six discrete areas, to achieve a carbon-neutral world. John isn’t arguing that we all need to be vegan ascetics, but rather, the need for collective action – and the critical role that business plays in advancing that movement. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/4/202230 minutes, 45 seconds
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Bonus: Five ways to burnout-proof your organization

If you’re a leader right now navigating the global pandemic, supply chain disruptions, and your own mental list of what’s keeping you up at night, the issue of burnout is probably on your mind. You can’t shield your team from all stress, but you can find effective ways of supporting your employees through it. This episode highlights the best conversations we’ve had recently about stopping burnout in your organization, before it takes hold. Featuring BetterUp’s Alexi Robichaux, Upwork’s Hayden Brown, Merck’s Ken Frazier, Chobani’s Hamdi Ulukaya, director J.J. Abrams, Girls Who Code’s Reshma Saujani, BW4BL’s Tokunbo Koiki, and FuelFinance’s Alyona Mysko.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/2/202237 minutes, 50 seconds
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Rapid Response: What the crypto crash teaches us all, w/Chainalysis’s Michael Gronager

Crypto winter isn’t a disaster, it's an opportunity. That’s how Michael Gronager, CEO of $8 billion crypto data company Chainalysis, describes the crashing prices and bankruptcies that have roiled the cryptocurrency sector. Gronager offers an insider’s perspective on operating in a volatile marketplace, providing lessons on dreaming too big in boom times and on leaning into building and creating when lulls emerge. Chainalysis helps track financial flows on blockchains, including crypto criminals from North Korea and Russia. Despite current risks, Gronager argues, the still-emerging crypto sector is maturing, and he’s as confident as ever about its future. Read a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/28/202223 minutes, 45 seconds
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Need to Know, w/Reid & Bob: Business withdrawals from Russia, strife at Netflix, Musk vs Twitter, the business world’s role in democracy, Crypto’s future, & more

Reid Hoffman and Bob Safian sit down to discuss how today’s hot-button stories are impacting business. The co-hosts address the key trends that all entrepreneurs should be up to speed on, from the looming recession and cryptocurrency’s possible demise to the hybrid workplace and moral leadership. Featuring Mercy Corps’ Tjada McKenna, PwC’s Tim Ryan, and Girls Who Code’s Reshma Saujani.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/26/202230 minutes, 2 seconds
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Rapid Response: Turning tears to action, w/Planned Parenthood’s Alexis McGill Johnson

“Hope is a practice. It comes from doing.” As the head of Planned Parenthood, Alexis McGill Johnson is regrouping in the wake of the U.S. Supreme Court’s decision to remove the federal right to safe abortion. Johnson is now faced with the challenge to move her team from tears and shock to action. Any leader faced with a worst-case scenario can learn from her vision: “to fight and stay courageous, and maintain ourselves.”Read a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/21/202228 minutes, 26 seconds
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115. Drive full-speed at opportunity, w/AKQA’s Ajaz Ahmed

If you want to capitalize on an opportunity that you think could change the world, you need to drive full speed toward it. Back in 1994, when Ajaz Ahmed dropped out of college to start one of the first digital ad agencies, AKQA, he knew he was at the cusp of the next revolution in tech. And if he wanted to be part of it, he’d have to move fast. Ahmed shares stories about how a band of 21-year-old dropouts built the agency from ground up, winning over early clients by building prototypes ahead of the competition. He dives into how his inner voice demanding him to “get big or die trying” led him to transform AKQA into a global agency with thousands of employees and the biggest clients in the world, like Nike, Virgin, and Usher.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/19/202235 minutes, 28 seconds
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Rapid Response: Waging a $1.4 trillion food fight, w/Impossible Foods CEO Peter McGuinness

What’s the difference between an activist brand and an active brand? Impossible Foods CEO Peter McGuinness says that acting on your values defines a business — from climate change to Roe v. Wade. To unleash the next wave of growth for plant-based meat purveyor Impossible, McGuiness is rethinking how the whole category presents itself, taking aim at what he calls “safe and lame” approaches, partnering with the likes of Billie Eilish, and targeting the $1.4 trillion global meat industry.Read a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/14/202227 minutes, 5 seconds
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114. Harness the passion of internal factions, w/Padmasree Warrior of Fable, Cisco, Motorola

Every company has its own internal factions: engineers vs. designers, East Coast vs. West, IT vs. everybody. The trick is turning factionalism into healthy competition that propels you toward your shared mission. At Motorola, Cisco, and now her start-up Fable, Padma Warrior has tapped into the power of internal divisions. It's not about separating people into warring camps; it's about building bridges from our differences, rather than divisions.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/12/202236 minutes, 5 seconds
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Rapid Response: Volunteer for impact, w/AmeriCorps’ Michael Smith, live at the Social Innovation Summit

Volunteering and service are muscles that can close America’s divides and push social change. Speaking live at the 2022 Social Innovation Summit in Washington, D.C., AmeriCorps’ new CEO, Michael Smith, shares a vision for healing sociopolitical divides through partnerships and on-the-ground experiences. When it comes to tackling natural and social crises, he’s prioritizing impact over volume. Read a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/7/202225 minutes, 37 seconds
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17. Customer love is all you need, w/Y Combinator's Sam Altman

The true seed of scale is customer love, which you can’t buy, hack, or game. Sam Altman, former president of Y Combinator, scaled countless start-ups by focusing on this one idea: Finding 100 users who love you is better than 1 million who kinda like you. As CEO of OpenAI, Sam leads the creation of genuinely useful AI products. He shares timeless insights in his interview from 2018 on how to build on the love of passionate customers to create world-shifting tools.Read a transcript of this episode at https://mastersofscale.com/sam-altman-why-customer-love-is-all-you-need/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/5/202241 minutes, 51 seconds
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Rapid Response: From ‘delusion’ to criminal justice revolution, w/Ameelio’s Zo Orchingwa

When a tech nonprofit competes against a $2 billion incumbent dominating the market, its odds are slim. But Zo Orchingwa took that bet, founding Ameelio, believing that access to communication and education for the incarcerated is needed for their future success. Ameelio is on a quest to partner with every prison district in the country until one day, it scales enough to be redundant.   Read a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/30/202227 minutes, 47 seconds
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113. Michael Dell: Break it ’til you make it

The first stage of building up a business is to break things down. Michael Dell started a computer company in his dorm room by cracking open some early IBM PCs and figuring out what he could do better, faster, and cheaper. Then he did the same thing to the entire model of computer sales. Learn from Dell how to revolutionize an industry — using deconstruction to gain insight your competitors lack, and then building something bigger and better.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/28/202233 minutes, 5 seconds
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Rapid Response: Solar energy’s time to shine, w/Sunrun’s Mary Powell

While gasoline prices soar, solar company Sunrun is poised to usher in a customer-led revolution of distributed energy technologies. Sunrun’s CEO Mary Powell combats a “no and slow” culture to transform more homes into virtual energy plants by preaching optimism and scorning bureaucracy. She’s moving with urgency to create a cleaner and more cost-effective future as fast as possible.Read a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/25/202225 minutes, 19 seconds
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112. Improving human dignity is an engine of scale, w/Promise CEO Phaedra Ellis-Lamkins

Delivering human dignity to your customers is more than just good practice. It can be a powerful engine of scale. This insight has inspired Phaedra Ellis-Lamkins her whole career, as a labor leader, a music manager, and now as a fin-tech entrepreneur with Promise. Her secret? Take a contrarian lens to existing systems. Find a space where human dignity is lacking, create a product that gives your customers flexibility, options, access they didn’t have before — and unlock new value.Watch the signed version of Amber Galloway's story: https://www.youtube.com/watch?v=F24FZz1DczARead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/21/202241 minutes, 39 seconds
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Above all else, invest in friendship: Reid Hoffman’s 2022 commencement speech

For Reid Hoffman, the way to live a meaningful and productive life is to focus on one key area: friendships. Speaking at Vanderbilt University’s 2022 commencement, he shares four lessons on why friendships are crucial for helping us achieve our potential and enact meaningful change. Read a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/18/202219 minutes, 13 seconds
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Rapid Response: Redesigning work in a crisis, w/Upwork CEO Hayden Brown

Most future of work conversations revolve around the “where,” but Upwork CEO Hayden Brown says it’s more important to focus on the “who.” 10% of the workforce at Upwork, the global tech platform for millions of freelance workers, was directly impacted by the Ukrainian war. Hayden’s people-focused approach to the difficult decision of how to manage remote employees in Russia is the same mindset she applies to meet the needs of all workers, from people feeling conflict to working mothers.Learn more about scaling your hybrid workforce with highly skilled talent: www.upwork.com/masters-of-scaleRead a transcript of this episode: www.mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/16/202238 minutes, 18 seconds
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Strategy Session Live!: How can a start-up beat a Goliath? What gets top talent to stay put? How do you keep multiple stakeholders happy?

How can a small business survive a David vs. Goliath competition? If two sets of stakeholders have opposing needs, how can a startup pivot to keep them both happy? Reid Hoffman and Bob Safian answer these questions and more from small business owners in the Masters of Scale community. Plus: another round of Pivot Point!Learn more about becoming a Masters of Scale Member: www.mastersofscale.com/membersRead a transcript of Strategy Session 12 at: https://mastersofscale.com/strategy-session-beat-a-goliath/Subscribe to the Masters of Scale weekly newsletter: mastersofscale.com/newsletterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/14/202240 minutes, 47 seconds
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Rapid Response: Don’t wait for the system, build it!, w/Genius Guild’s Kathryn Finney

Entrepreneurship is an essential tool for building a more equitable society — which is why Kathryn Finney is laser-focused on encouraging people who don’t fit the mold of the stereotypical founder to jump in. Her new book, “Build the Damn Thing,” taps into wisdom from her years at the venture studio Genius Guild and beyond. She brings a message to founders: The universe is conspiring for your greatness. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/9/202230 minutes, 17 seconds
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5. Lead, lead again, w/Meta's Sheryl Sandberg

In just 6 years, Facebook grew to 2 billion users and 14,000 employees. How? Well, first, they hired COO Sheryl Sandberg. And she knew that to lead a fast-changing organization, you have to be as skilled at breaking plans as you are at making them. Great scale leaders know how to pivot, because every day there are new competitors, new threats, new opportunities. Sandberg shares the practical, tactical on-the-ground leadership lessons she learned while scaling at Google and Meta.Read a transcript of this episode: https://mastersofscale.com/sheryl-sandberg-lead-lead-again/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/7/202235 minutes, 2 seconds
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Rapid Response: Why business must be a force for good, w/former American Express CEO Ken Chenault

"Corporations can be a force for good – and they can also be very successful," says Ken Chenault, chair of investment firm General Catalyst and former longtime CEO of American Express. During the past year, Ken has been an outspoken advocate for business leaders to actively engage in societal matters. After George Floyd’s death, he and Merck CEO Ken Frazier launched OneTen, a coalition to create 1 million jobs for Black Americans that now includes major brands from IBM to Nike to Walmart. Chenault has pushed corporate chiefs to use their leverage to protect voting rights, and he's come out with a platform for Responsible Innovation that puts what he calls “social due diligence” alongside financial due diligence. Standing up for what's right, Ken says, fuels long-term success: "The most important thing is the quest for truth, character, and values."Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/2/202229 minutes, 1 second
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111. Extraordinary leaps need solid foundations, part 2, w/Moderna CEO Stéphane Bancel

A diverse network of collaborators is key when making scale leaps. Moderna CEO Stéphane Bancel has cultivated a wide network of scientists, business leaders, and government officials across his career. When COVID-19 struck, Bancel called upon this nexus of experts to aid the warp-speed development of the mRNA-based vaccine in the race to save millions of lives.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/31/202232 minutes, 16 seconds
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Rapid Response: A global benefit concert for Ukraine, w/World Unite for Ukraine’s Victoria Yampolsky

It’s easy to have a grand idea; putting that plan into action is not. Victoria Yampolsky conceived of a global concert in support of Ukraine. Without any experience in entertainment or international aid, she shares how she didn’t accept “no” for an answer in her quest to book big-name guests like Pink Floyd and negotiate a streaming deal — to pursue a fundraising goal of $10 million.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/26/202224 minutes, 44 seconds
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110. Extraordinary leaps need solid foundations, part 1, w/Moderna CEO Stéphane Bancel

If you're launching a moonshot, success depends on how you manage the trajectory of risk. When Stéphane Bancel became Moderna's first CEO, the biotech start-up was chasing a way-out idea many experts thought was impossible. Stéphane built a culture of calculated risk-taking to create a platform for extraordinary leaps — one that enabled life-saving mRNA vaccines when Covid-19 struck.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/24/202234 minutes, 3 seconds
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Rapid Response: Inside a $2.4 billion bet on talent, w/PwC's Tim Ryan

With the workplace in historic flux, consulting firm PwC is committing a whopping $2.4 billion to create an employee engagement platform offering a radically new level of choice. PwC’s U.S. chair, Tim Ryan, shares why the bold initiative is necessary in the face of the Great Resignation. It's just one of several evolving crises, Ryan says, that has made leading a business more complex and demanding than ever.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/19/202233 minutes, 44 seconds
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109. Ford’s Bill Ford: The Refounder Mindset, part 2

Massive change isn’t something you can brute-force — you need to ignite buy-in, again and again, up and down your organization. Because even if your changes will make things more fun, more interesting, and more profitable, you’re going to face defiance and inertia until you clue everyone in. That’s what Bill Ford learned while working to remake Ford Motor Company as an environmental powerhouse — against surprising internal and even national-level resistance. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/17/202233 minutes, 5 seconds
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Rapid Response: Stay scrappy, deliver fast, w/Gopuff’s Yakir Gola

Has Gopuff cracked the code of instant delivery — a field where even Amazon has struggled? Co-founder Yakir Gola talks about the challenge of owning the customer journey from app to warehouse to doorstep, and the reasons why being outside Silicon Valley is giving Gopuff a big advantage as it expands across the United States and around the world. Yakir talks with host Bob Safian about why moving fast is only one piece of the growth puzzle.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/12/202228 minutes, 57 seconds
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108. Ford’s Bill Ford: The Refounder Mindset, part 1

We often hear the story about the great leader who joins a legacy company and guides it through massive transformation. But massive transformation can also start from the inside. Bill Ford, the executive chair of the Ford Motor Company, founded by his great-grandfather, is proof that great change can come from within. He has led not just one but multiple refreshes of Ford’s mission, culture, and, especially, their approach to sustainability. In Part One of a two-part series, you’ll hear about Bill Ford’s unusual entry into the family business and how he learned to drive change against internal resistance.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/10/202234 minutes, 17 seconds
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Rapid Response: Protecting against the next bio threat, w/The Public Health Company's Charity Dean

Charity Dean was one of the first public health officials to set the alarm on COVID. When she searched for a tool to forecast future bio threats, she realized that it didn’t exist yet. So she co-founded the Public Health Company, where she uses lessons from her government experiences, but without the same rules or limits. She speaks with Bob Safian about why all companies must be public health companies.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/5/202230 minutes, 22 seconds
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1. Airbnb's Brian Chesky: Do things that don’t scale

In honor of our five year anniversary of Masters of Scale, we're revisiting our first episode ever, featuring Airbnb's Brian Chesky.If you want your company to truly scale, you first have to do things that don't scale. Handcraft the core experience. Get your hands dirty. Serve your customers one-by-one. And don't stop until you know exactly what they want. That's what Brian Chesky did. As CEO of Airbnb, Brian’s early work was more akin to a traveling salesman. He takes us back to his lean years — when he went door-to-door, meeting Airbnb hosts in person — and shares the imaginative route to crafting what he calls an "11-star experience.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/3/202230 minutes, 26 seconds
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Rapid Response: Rebooting global crisis response, w/ONE Campaign CEO Gayle Smith

Gayle Smith is the CEO of the ONE Campaign, the advocacy group founded by U2’s Bono — and last year, she was tapped by the U.S. State Department to coordinate America’s COVID response and vaccine distribution globally. Her experience both inside and outside government gives her a distinctive outlook on how business can and should help on humanitarian issues, from Ukraine dislocation to climate change. She also shares lessons about effective advocacy: tactics pioneered by ONE that can be useful to any organization trying to generate impact.Learn more about the ONE Campaign: https://www.one.org/Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/30/202232 minutes, 20 seconds
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Rapid Response: How Chief became a phenomenon, w/CEO Carolyn Childers

Amid pandemic disruption, Chief turned a small, NYC-based club for women executives into a national phenomenon with more than 12,000 members. Co-founder and CEO Carolyn Childers joins Rapid Response to share how she and co-founder Lindsay Kaplan managed the unlikely transformation, which recently yielded a $100 million Series B funding round. She reveals how the company leveraged existing tech and their own innovations to build connections, identifying not just a gap in the marketplace but a need for a whole new set of tools to support business leaders.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/21/202230 minutes, 2 seconds
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78. Tyra Banks: Personal brand power

To succeed in the modern business environment, you need to strut your stuff: to cultivate a personal brand that supports career growth. No one represents this better than Tyra Banks. As a model, a producer, and an entrepreneur, Tyra has forged a personal brand that has enabled her to make multiple pivots, building fame, wealth, and meaningful impact on the issues that matter most to her. Startups can come and go, and so can employers. In our very uncertain landscape, the thing that remains constant is YOU: how you solve problems, how you learn from mistakes, how you build networks and relationships. And what you stand for. At its core a personal brand is a promise to a solution – and everyone, from your customers to your investors to your extended network, will want a clear and compelling picture of who you are and what you bring to the table. Cameo appearance: Andy Cunningham (Cunningham Collective).Read a transcript of this interview at: https://mastersofscale.com/tyra-banks/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/19/202242 minutes, 19 seconds
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Rapid Response: Lessons from an entrepreneur in Ukraine, w/Alyona Mysko, CEO of Fuelfinance

Meet Alyona Mysko, the CEO of a B2B startup in Ukraine called Fuelfinance, as she walks us through the lessons she’s learned while leading her company in a war. Her experience — which sometimes requires her and her team to work from bomb shelters during the day — offers lessons for every leader about communication, collaboration, and creativity in crisis. All of Ukraine is running like a start-up now, she says: Each citizen takes the initiative to pick up what needs to be done. Alyona talks about the importance of following a mission in a crisis, and makes a plea to all our listeners to buy from Ukrainian business.Learn more about Fuelfinance here.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/14/202226 minutes, 43 seconds
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Bonus: Five surprising ways to rethink your hiring

Learn the 5 mindsets that will reshape the way you hire, train, and retain — to build the team of superheroes that will power your business to scale. Hear  real-world advice and great stories from Reid, Bob, and legendary leaders like PepsiCo’s Indra Nooyi, GoFundMe’s Tim Cadogan, Burberry and Apple’s Angela Ahrendts, and Vanderbilt basketball coach Jerry Stackhouse. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/12/202232 minutes, 11 seconds
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Rapid Response: Supporting Ukraine's tech workers, w/Emburse CEO Eric Friedrichsen

“Don't let the roadblocks get in the way when there are people who need you desperately.” Eric Friedrichsen, the CEO of Emburse, a B2B software provider, has navigated around risks and financial costs to meet the needs of tech contractors based in Ukraine. Part of that response includes the company’s offer to relocate people and families to Spain, where Emburse’s European headquarters is located. The company’s executives are also personally funding housing costs for colleagues taking refuge in Poland. These choices haven’t come without obstacles for Emburse. But as Friedrichsen explains, the benefits are moral, communal, and even quantifiable for the business.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/7/202225 minutes, 51 seconds
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106. Chobani's secret to scale: Tap into community, w/founder and CEO Hamdi Ulukaya

Your local community can be the power behind an epic scale story — because smart community investment always maximizes returns. No one knows this like Hamdi Ulukaya, the founder and CEO of Chobani. He turned a small Upstate New York town into an epicenter of Greek yogurt by mobilizing a community to revive a mothballed dairy plant. In creating opportunities for new jobs, he created opportunities for massive scale. This story repeats over and over as the company grows, building communities with a sense of co-ownership. “This is not really a Hamdi story,” Ulukaya says. “This is a story about the people in our communities, what they're made of, and the values and capability that they have.” Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/5/202234 minutes, 41 seconds
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Rapid Response: Inside "the most radical supply chain shift since World War II," w/Interos CEO Jennifer Bisceglie

Russia’s invasion of Ukraine, and the sanctions that followed, have radically impacted supply chains around the world. Jennifer Bisceglie, CEO of Interos, a risk-management firm focused on supply chains, has seen her company’s risk dashboards light up in new and far-reaching ways. Many businesses are more exposed than they realize, she says, with tech businesses surprisingly facing some of the highest risk. Driven by this disruption, a more sophisticated supply chain is coming together in real-time. Those who get on board now, she says, will have a competitive advantage in the long run.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/2/202221 minutes, 38 seconds
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Rapid Response: How Airbnb.org is housing Ukrainian refugees, w/Airbnb co-founder Joe Gebbia

Airbnb’s charitable arm, Airbnb.org, has committed to offer free, temporary housing for up to 100,000 refugees fleeing Ukraine. Airbnb co-founder Joe Gebbia joins Rapid Response to discuss how the company is deploying business tools for humanitarian benefit. He also shares how Airbnb’s platform has become a surprising tool to transfer money directly to individual Ukrainians, already generating $15 million. Along with co-founders Brian Chesky and Nate Blecharczyk, Joe is a fierce believer that companies should be responsible to “participate in the world around us” and the importance, as leaders, to ask: What would make us proud?Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/31/202228 minutes, 29 seconds
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73. The secret power of onboarding, w/Canva's Melanie Perkins

Onboarding isn't just about employees. The often overlooked step-by-step process — to join a product or company — lays the foundation for everything that follows. No one knows this better than Melanie Perkins, co-founder and CEO of Canva. From the moment she started the Australia-based graphic design platform, she knew she had to engage newcomers with simplicity and speed. It took a series of steps: onboard users to her product, one-by-one; onboard investors to help her build; onboard employees in a way that would pass along her values and her vision. Then onboard new investors, new features, new partners, new markets with the same care and ease-of-use — but at scale. With more than 40 million monthly active users and 3 billion designs created, Canva is proof for the magic of onboarding. Cameos: Ron White (Memory Expert).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/29/202243 minutes, 40 seconds
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Rapid Response: Putting an end to hustle culture, w/Reshma Saujani, author of Pay Up

“It’s not about fixing women. It’s about fixing the system,” says Reshma Saujani, the founder of Girls Who Code and Marshall Plan for Moms. As the author of the new book Pay Up: The Future of Women and Work, Reshma calls out corporate feminism and society’s assumption that women have to solve the problems of workplace achievement on their own. She argues that childcare is an economic issue that should be subsidized by employers, and that the discourse around the “future of work” needs to move beyond employees’ return to the workplace. Reshma also takes Silicon Valley to task for not diversifying their tech force.Read Pay Up: The Future of Women and Work: https://amzn.to/3ye1df5Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/24/202232 minutes, 10 seconds
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105. Daymond John, Part 2: How to partner like a shark

Good partnerships transcend the transactional. In Part 2 of our two-part series featuring Daymond John, founder of FUBU and one of the original “sharks” on ABC’s Shark Tank, Daymond shows how aligning your mission with partners builds trust that can take your scale to a new level. Featuring stories about Shark Tank, the Kardashians, Coogi, Pharrell Williams, Trainual and more, Daymond delivers lessons on unexpected and unconventional partnerships that continue to fuel his personal brand and define his distinctive model for success.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/22/202230 minutes, 9 seconds
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Rapid Response: Transforming an idea into a movement overnight, w/Black Women For Black Lives co-founder Tokunbo Koiki

Watching the news out of Ukraine, Tokunbo Koiki saw alarming reports of African and Caribbean students struggling because of racism to flee the country. The news both outraged and inspired her to take action — fast. Tokunbo, an entrepreneur and social worker, shares the real-time story of how she linked up with two strangers, Patricia Daley and Korrine Sky, to build a full-fledged aid organization for Black refugees, in a single weekend. Using only the tools and networks at their disposal, Black Women for Black Lives has helped some 1,200 Black students so far with direct assistance in cash and cryptocurrency — and amplified their harrowing stories to the world. This fast-scaling organization is the perfect illustration of how entrepreneurial thinking can mobilize action faster than you think it can.You can donate to blackwomenforblacklives.org here: https://bit.ly/blackinukraineRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/19/202232 minutes, 10 seconds
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Rapid Response: The logistical challenge of supporting refugees, w/Susy Schöneberg, head of Flexport.org

“My big call to action would be to support existing organizations,” says Susy Schöneberg, the founder and head of Flexport.org, the nonprofit arm of the logistics firm Flexport. Schöneberg and her team are organizing complex shipments of relief goods to Ukrainian refugee sites across Eastern Europe; she breaks down how her organization has been safely managing the flow of goods toward displaced refugees and the best way you can get involved — as a citizen or company. She leaves us with a lesson that applies to any crisis: joining together can produce far better results than trying to do it alone.You can donate to the Flexport.org Fund here: www.flexport.org/donateRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/17/202229 minutes, 51 seconds
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104. Daymond John, Part 1: How to partner like a shark

How do you create authentic partnerships to build scale? In Part 1 of our two-part series featuring Daymond John, founder of FUBU and one of the original “sharks” on ABC’s Shark Tank, Daymond shares lessons from FUBU’s earliest days in Queens, where he partnered with bouncers, bodegas, his neighbor LL Cool J, and his earliest collaborator and investor (his mom) to turn a great idea into a billion-dollar urban wear brand. Coming in Part 2: Transcending the transactional with Shark Tank, the Kardashians, and more.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/15/202236 minutes, 11 seconds
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Rapid Response: “We have an all-out cyber war right now,” w/Bipul Sinha, Rubrik CEO

“We have to assume that cyberattacks will happen,” says Bipul Sinha, CEO of the cybersecurity firm Rubrik. He joins Rapid Response to discuss the dramatic escalation of cyberthreats in the wake of Russia’s invasion of Ukraine. Bipul explains how state-sponsored actors and cybercriminals are both heightened threats, and how traditional cybersecurity approaches are adjusting to counter them. He also shares what we can do to protect ourselves — from basic cyber hygiene to recovery strategies.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/14/202227 minutes, 39 seconds
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Rapid Response: How global markets are reacting to Russia's war on Ukraine, w/Sara Menker, CEO of Gro Intelligence

Russia’s invasion of Ukraine presents a new level of disruption to an already fragile global trade system. Sara Menker, the CEO of Gro Intelligence, a data research firm with deep insights on global supply and demand, joins Rapid Response for the second time to discuss these disruptions. While her biggest focus is agriculture, Sara’s insights provide a window into how things are shifting across all parts of the economy. She also discusses what we need to understand about Russia’s trade with China and the largely overlooked impacts in the Middle East.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/12/202221 minutes, 23 seconds
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Rapid Response: On the ground in Ukraine w/Mercy Corps’ Tjada D'Oyen McKenna

Tjada D'Oyen McKenna, the CEO of Mercy Corps, an NGO on the front lines of the Ukrainian crisis, provides an inside look on how they’re helping address the needs of refugees. Mercy Corps began scenario planning well in advance of Russia’s aggression, and they’re now deploying food, cash, and social services to those in need. She also cautions about potential negative impacts elsewhere, as troubles in Ukraine pull resources from other struggling populations.Learn more about Mercy Corps: https://www.mercycorps.orgRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/10/202227 minutes, 57 seconds
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103. Stacey Abrams: How to harness risk

For some entrepreneurs, risk is just part of the game. But for the reluctant entrepreneur, whose endeavors come as a response to a need they've identified, risk can feel more like a necessary evil. That’s why you need to learn to harness risk. Stacey Abrams, an entrepreneur and scale leader both in and outside of politics, is a perfect example of how harnessing risk can be key to your success. Outside of politics, she’s started three companies with her business partner, Lara Hodgson. Their new book, Level Up: Rise Above the Hidden Forces Holding Your Business Back, dives into the lessons learned from those experiences. She also founded and scaled two voting rights organizations: the New Georgia Project and Fair Fight Action, as well as the census mobilization effort Fair Count and the Southern Economic Advancement Project.Read Level Up: Rise Above the Hidden Forces Holding Your Business Back, by Stacey Abrams and Lara Hodgson Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/8/202243 minutes, 29 seconds
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Rapid Response: Make mistakes to make progress, w/GM's Gerald Johnson

General Motors’ Gerald Johnson shares the process and progress of trying to accomplish two daunting goals: an all-electric vehicle future, and to become the world’s most inclusive company. One thing that Johnson, the Executive Vice President of manufacturing and sustainability, has learned: “If you're not making mistakes, you're not making progress.” He adds that progress requires us to embrace being uncomfortable — and to learn from it. Johnson, who is a pastor as well, also discusses why he believes work-life integration is more realistic than work-life balance.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/3/202233 minutes, 32 seconds
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Need to Know, w/Reid & Bob: Ukraine reverberations, inflation volatility, lessons from Peloton, Theranos, Meta, & more

“We should expect more volatility,” Reid Hoffman tells Rapid Response host Bob Safian in the first Need to Know session of the year, covering news and business topics impacting entrepreneurs right now. Reid and Bob discuss the implications of the Ukraine invasion, then dive into the pandemic-fueled troubles at Peloton, PayPal, and Meta, new climate-change urgencies — including Reid’s recent trip to Antarctica, and how Activision will be different after merging with Microsoft. Plus: pay transparency; the lessons of Theranos; and the business case for democracy. Cameos: John Doerr (author of Speed & Scale), Jeremy Farrar (Wellcome Trust), Daniella Ballou-Aares (Leadership Now Project).Read a transcript of this episode: https://mastersofscale.com/wp-content/uploads/2022/03/masters-of-scale-episode-transcript_-need-to-know-february-2022.pdfSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/1/202250 minutes, 5 seconds
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Rapid Response: Invest in first principles, w/Sarah Levy, Betterment CEO

It may appear off-brand for Betterment, a digital investment adviser, to acquire a cryptocurrency investing platform. But CEO Sarah Levy explains that Betterment, positioned around its long-term diversification philosophy, has approached this volatile space with their tried-and-true principles top of mind. “Once we believe that an asset class is here to stay,” she says, “the question is: how do we responsibly incorporate that alongside a traditional investment strategy?” Levy, who became CEO in the midst of the pandemic, offers an intriguing perspective on how new, fast-moving digital finance platforms are shifting the norms of the industry. “We are not saddled with legacy businesses here that prevent us from chasing new dreams.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/24/202230 minutes, 31 seconds
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Announcing the Masters of Scale Summit

Go to summit.mastersofscale.com to learn how to join a pantheon of scale leaders gathering in San Francisco Oct. 18-20, 2022 at the Masters of Scale Summit. The early confirmed stage program includes the likes of Bill Gates, Tyra Banks, Satya Nadella, Arianna Huffington, Ted Sarandos, Mellody Hobson, and more. The event is uniquely designed for both executives in the room and their teams back home — offering a beautifully filmed, hosted livestream that will empower your team to bring new ideas to life. You can apply to attend in-person as either a general applicant or early-stage leader, as well as purchase livestream packages for your team at summit.mastersofscale.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/23/202212 minutes, 26 seconds
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Rapid Response: "Be confident enough to show your vulnerability," w/Ken Frazier (Merck/General Catalyst)

Ken Frazier, the longtime CEO of pharmaceutical giant Merck, was one of the few Black CEOs at the top of Corporate America. Now as an adviser at General Catalyst and co-founder of the social impact organization OneTen, he’s re-shaping how business addresses racial and health equity. He joins host Bob Safian to discuss crisis adjustment, the positive side of fear, and the importance of vulnerability. Plus, he addresses the rising divisiveness in American culture, and the important role that business can play – by stressing our commonality and emphasizing kindness.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/17/202233 minutes, 53 seconds
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Strategy Session: How to make the most of tough pivots? What are the right growth targets? How do you best prepare for entrepreneurship?

In this special edition of Strategy Session, Reid Hoffman answers five burning questions from our Masters of Scale Members. Each asks Reid a critical question about the business challenges that they’re facing right now – from how to best prepare yourself for entrepreneurship to growth metrics and name changes. Featuring Members Antoni Gruca (HEC-42 Launchpad), Krystal Lucado, Tudor Mihailescu (SpeechifAI, Inc.), Hoda Mehr (Stock Card), and Shamini Dhana (D/Sphere).Do you want to submit your question for the next Strategy Session? Visit mastersofscale.com/membership to become a Member. You’ll also get access to the Masters of Scale Courses app, and you’ll be able to join the private Masters of Scale LinkedIn group where you can connect with every Masters of Scale Member.Read a transcript of Strategy Session 11 at https://mastersofscale.com/strategy-session-members/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/15/202223 minutes, 22 seconds
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Rapid Response: Scaling when you’re already at scale, w/Qualcomm's Cristiano Amon

As the global chip shortage unfolded last year, Qualcomm’s engineers quickly redesigned their products – an effort that tapped into “every possible capacity we could find,” says CEO Cristiano Amon. Their story is a great lesson in how an established company can and must move with the speed of a startup. One key to moving at speed, says Amon: aligning the entire organization around a single strategy. But along with an all-hands effort, he insists, must also come time to rest. “Everything's new, everything's always changing, we have to move fast, but at the end of the day, we also need time for ourselves and our family,” he reminds us.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/10/202227 minutes, 15 seconds
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28. What great founders do at night, w/Arianna Huffington

To survive your entrepreneurial journey, you have to learn to recharge. Knowing when to turn the lights out may be the only way to keep the lights on. Few know this better than Arianna Huffington, who dramatically scaled the Huffington Post – and then experienced profound physical burnout. Her venture, Thrive Global, scales the idea of balance across an organization. With cameo appearances from Chris Yeh (co-author, Blitzscaling) and Dr. Matt Walker (author of Why We Sleep).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/8/202239 minutes, 19 seconds
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Rapid Response: Tapping a new generation of consumers, w/The Drone Racing League's Rachel Jacobson

With their eyes fixed on what’s next, the Drone Racing League has established a fresh fanbase, previously left untapped by professional sports. President Rachel Jacobson, formerly an NBA executive, refers to this audience as “techsetters” – young, enthusiastic, tech-driven fans who are “invested in what the future looks like.” It’s a new demographic that could have only emerged from the league’s unique positioning that intersects sports, entertainment, and technology. As Rachel says, the companies that aren’t planning for their future demographics of consumers will “age out really quickly.” She spoke with Rapid Response host Bob Safian about diving into future ideas that may first appear unrealistic – and spinning them into realities. The Drone Racing League has successfully secured partnerships with some of the biggest media and commercial organizations in the world, such as NBC, Twitter, T-Mobile, and DraftKings. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/3/202224 minutes, 27 seconds
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102. Don’t predict the future. Create it, w/Net-a-Porter's Natalie Massenet

You’ve had a glimpse into the future, and you’re sitting on an idea that could change the world. Now what? Well, prepare for layers of resistance, and be ready to spring into action. Throughout her career, Natalie Massenet has proved her ability to spot – and act on – a trend, first as a fashion journalist and then as founder of the luxury e-commerce site Net-a-Porter, which pioneered online shopping for high fashion. Now, she’s at the helm of the new fund Imaginary Ventures, with $1 billion under management. Natalie and Reid share tactics about how to deliver the future to consumers, manage pushback, and navigate uncharted territory.Listen to the audio story "Give Me Away" by Mac Rogers: https://www.gideon-media.com/give-me-awayRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/1/202237 minutes, 58 seconds
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Rapid Response: Be relentless – so your team can be fearless, w/Planned Parenthood’s Alexis McGill Johnson

Faced with long odds, how do you keep your team motivated and moving forward? As a leader, Alexis McGill Johnson is focused on building hope. As the president of Planned Parenthood, Johnson is preparing for the U.S. Supreme Court to overturn Roe v. Wade. But in the meantime, she’s modeling a sense of relentlessness for her team – so they can be fearless and unapologetic. Since she took over at Planned Parenthood, she’s faced both internal and external challenges. Something she learned early: "You really need to drive it like you stole it,” she says. “And don't wait for permission to make the transformations that you need to see.” She’s chosen to speak boldly, emphasizing equity and addressing the organization’s legacies of racism head on. The lessons she offers can be focused as a refusal to shy away from disappointments – and impossible dreams. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/27/202230 minutes, 12 seconds
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66. The 4 core principles of crisis management, w/Ellen Kullman (DuPont, Carbon)

To survive a crisis, you have to double down on who you already are as a company. This is something Ellen Kullman knows, having led DuPont through the 2008-2009 financial crisis, and taken the CEO role at 3D-printing unicorn Carbon only weeks before Covid hit. Through her years as a leader, Ellen has developed four crisis principles that allowed her to lead teams and thrive through pandemic, economic meltdown, and beyond. The key? Practicing the principles in calmer times, before crisis hits. Because as Reid says: there's no such thing as a crisis playbook. There's just your playbook. Cameos: Amy Shira Teitel (spaceflight historian), Jonah Peretti (BuzzFeed), Brian Chesky (Airbnb), Neil Blumenthal (Warby Parker), and Stacy Brown-Philpot (TaskRabbit).Read a transcript of this interview at: https://mastersofscale.com/ellen-kullman/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/25/202236 minutes, 26 seconds
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Rapid Response: Lessons of Omicron, w/Sir Jeremy Farrar, director of Wellcome Trust

Sir Jeremy Farrar is UK’s pre-eminent scientific authority on Covid-19 and the chief executive at the research foundation Wellcome Trust. He joins Rapid Response to discuss the latest learnings of the Omicron variant – and offers a framework for reacting to the uncertainty. Farrar, whose research specializes in infectious diseases, also shares the two most important leadership lessons he’s learned during the pandemic: find time for yourself, and take warnings seriously. “Humanity often finds ways of going through some really bad periods to get to a good place. And I think we're going through a bad period at the moment,” Farrar says.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/20/202228 minutes, 17 seconds
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101. Always be recruiting, w/Paul English, co-founder of Kayak

The more your business scales, the more tempting it is to delegate your company’s recruiting efforts. Resist that urge! You should always be recruiting. Featuring Paul English, co-founder of travel search platform Kayak, this episode guides us through five critical lessons for the hiring journey. English is passionate and relentless about the subject of recruiting – and the scale of the stakes: “The first 10 people you hire set the tone for the next thousand people you hire."Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/18/202234 minutes, 42 seconds
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100. Lessons that matter most: What we’ve learned from 100 episodes of Masters of Scale

What’s harder about entrepreneurship than most people realize? How do you overcome your own doubts? Can you really trust your team? In this special episode, Reid Hoffman and Masters of Scale executive producer June Cohen gather five of their favorite guests – Brian Chesky, Tyra Banks, Angela Ahrendts, Sallie Krawcheck, and Franklin Leonard — for a raw, honest, open dialogue filled with nonstop insights on those questions and many more. Sharing personal confessions and in-the-trenches stories, Reid’s guests provide unforgettable lessons from their leadership journeys. In commemoration of Reid’s 100th episode. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/15/202244 minutes, 32 seconds
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Rapid Response: How to decarbonize your business, w/John Doerr, partner at Kleiner Perkins

“Go for the megatons.” That’s John Doerr’s recommendation for how we need to combat the existential threat of climate change. Doerr, a venture capitalist and author of the new book Speed and Scale, joins host Bob Safian to discuss our decarbonization efforts, what he calls “the greatest economic opportunity of the next century.” The book quantifies the specific societal needs, in six discrete areas, to achieve a carbon-neutral world. John isn’t arguing that we all need to be vegan ascetics, but rather, the need for collective action – and the critical role that business plays in advancing that movement. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/13/202229 minutes, 49 seconds
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99. Leap before you look, w/Marc Lore (Jet.com)

Marc Lore is all too familiar with leaping into the unknown. He’s made leaps of faith as the founder of Diapers.com, Jet.com, the CEO of Walmart U.S. e-commerce, and now, as a part owner of NBA/WNBA teams, along with Telosa, a city that he’s announced he’s building from scratch. One thing he’s learned from all of these audacious endeavors: you can’t leap alone. You need to convince your team, and more importantly, your customers to leap with you. As you’ll hear in this episode, Lore’s many leaps have evolved the way he assesses the risk involved. And each time, he's refined his method for bringing others – including customers, investors, co-founders and suppliers – along with him.Listen to Mark Lore on Rapid Response: https://link.chtbl.com/LoreMoSBlurbRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/11/202236 minutes, 56 seconds
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Marc Andreessen: The 6 secrets of great timing

As an early internet founder and iconic venture capitalist, Marc Andreessen has thought deeply about the role timing plays in a startup's success. Timing is of vital importance to any business: when to launch that first product; when to ramp up scale; when to make the move into a new market; when to pivot. Getting the timing wrong on any of these can have a catastrophic effect on your business. Getting it right will give you a key opportunity to get to scale ahead of your competitors. We've broken down some of these deep learnings about timing into today’s episode.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/4/202237 minutes, 22 seconds
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83. President Barack Obama: When the moment chooses you, part 1

Politics and entrepreneurship have much in common: Both versions of scale leadership require strategic patience, hard work, a clear vision of a better future, an unshakable belief that you can bring that future to life – and the ideal opportunity to make it all come together. President Barack Obama sits down with Reid Hoffman in Part 1 of our two-part episode on finding the right moment to act, and when the moment chooses you. Obama talks about how being in the right place, at the right time, with the right mindset enabled his political ascension. Fueled by what President Obama calls “preparation and perspiration,” his 2008 campaign was a startup that defied expectations. Then came the big pivot: figuring out how to move from renegade mode to leading one of the world's largest enterprises, the U.S. government. With guest will.i.am.Listen to part 2 with President Barack Obama here: https://link.chtbl.com/Obama-Part-2Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/21/202138 minutes, 47 seconds
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Rapid Response: How flexibility creates momentum, w/Crate & Barrel CEO Janet Hayes

Crate & Barrel CEO Janet Hayes has been on a mission to modernize the home decor company since she took over as CEO in August, 2020. When she first joined the company, stores were closed and the future of retail was uncertain as Covid-19 put in-person experiences to a screeching halt. She’s responded by leaning into digital and sustainability for her brands, and flexibility for her employees. “As soon as I said, ‘It's a flexible workplace, and I'm going to value talent, collaboration, and results over location,’ everybody has been working faster and smarter than ever,” she says.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/16/202126 minutes, 56 seconds
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Strategy Session LIVE!: How to protect yourself from copycat businesses? When should you seek funding? How to entice funders to invest in a niche business?

This special rendition of Strategy Session stars small business owners who Masters of Scale fans might recognize. That’s because a number of them have been featured in our signature three-act ads. You’ll hear them ask host Reid Hoffman critical questions for challenges they’re facing now. This Strategy Session was live, recorded remotely in-front of a virtual audience full of entrepreneurs. Plus: You’ll hear the premiere of our strategic game show called the Pivot Point. Featuring Rapid Response host Bob Safian, Masters of Scale Executive Producer June Cohen, John and Kendall Antonelli (Antonelli's Cheese Shop), Tara Wilson (Fierce Lab), Tudor Mihailescu (SpeechifAI), Greg Gallimore (Gensler Group & WUBI), Becky Pallack (Arizona Luminaria), Brit Rettig Wold (GRIT Fitness), Matthew Goins (Puzzle Huddle), Monisha Edwards (Scent & Fire Candle Company), and Ricardo Regalado (Rozalado Services & Route).Read a transcript of Strategy Session 10 at https://mastersofscale.com/strategy-session-copycat-business/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/14/202147 minutes, 40 seconds
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Rapid Response: How GoFundMe has facilitated $15 billion in giving, w/CEO Tim Cadogan

From the start of the pandemic, GoFundMe has served as a consistent global outlet for help. Since its inception, the for-profit crowdsourcing platform has facilitated $15 billion in giving through more than 200 million donations. It’s also attracted big names to the platform, including Taylor Swift, the Dalai Lama, and will.i.am. The key to the company’s success? According to CEO Tim Cadogan: "You need great people who are really ambitious in service of the mission.” Cadogan argues that the difference between GoFundMe and other businesses is that GoFundMe is about “people helping each other,” as opposed to commercial transactions. Asking for help, he says, unlocks more possibilities than people realize – a lesson for GoFundMe users, and for businesses overall.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/9/202134 minutes, 26 seconds
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98. How redefining boundaries drives performance, w/former Unilever CEO Paul Polman

When Paul Polman joined Unilever as CEO in 2009, the consumer goods company – home to 400-plus brands including Dove soap, Ben & Jerry’s, and Vaseline – had been stagnated with years of lackluster performance. His famous turnaround of the company centered around his ability to redraw the boundaries of Unilever’s mission to emphasize sustainability and long-term growth. He’s a perfect example of why every leader should consistently reexamine the boundaries that limit their business – and be prepared to redraw them as you grow. By redrawing boundaries, you can reinvigorate your team with a new sense of power. As Polman says, “You cannot change people's behaviors if you only work on the purpose – and don’t change the boundaries around it that drive people's behavior.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/7/202133 minutes, 36 seconds
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Rapid Response: Re-founding Instacart, w/first-time CEO Fidji Simo

This past summer, Fidji Simo departed from Facebook – where she stood among the highest-ranking female executives, serving as the head of their app – for the opportunity to become a first-time CEO at Instacart. She replaced founder Apoorva Mehta, who appeared on this show last spring to talk about Instacart’s incredible COVID-fueled growth. Since then, Fidji has emphasized an evolved company mission, diversifying the company’s leadership and focusing on providing the necessary technology to help grocery retailers best serve their customers. As you’ll hear Fidji mention in the episode, she was raised in a French-Sicilian family where food anchored their daily life. “To me, Instacart’s mission resonated deeply, and I saw a very big opportunity.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/2/202131 minutes, 41 seconds
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39. The case for bootstrapping, w/Mailchimp's Ben Chestnut

This week, we’re returning to an episode of Masters of Scale featuring Ben Chestnut, the co-founder and CEO of Mailchimp. The email marketing platform was acquired this year by Intuit in a multi-billion-dollar deal that closed this month. Hear how Chestnut used a DIY ethos to grow the company without ever raising a dollar of outside funding. The Mailchimp story is the exception to Reid's rule (always raise more money than you think you need!). The episode explores a range of options for those who don't fit the VC-funding mold. Cameo appearances: LeVar Burton (Star Trek, Reading Rainbow, LeVar Burton Reads), Don MacKinnon (Milq), Karen Cahn (iFundWomen).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/30/202144 minutes, 56 seconds
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Three tools for happy, healthy gatherings, by Meditative Story

Many of us attempt to shift gears during the holidays, spend quality time with people we love, and refresh. But too often, we end up glued to our devices – catching up on work, avoiding complex people, or simply addicted to that screen. In an episode from our sister podcast, Meditative Story, host Rohan Gunatillake shares three calming techniques to help you navigate tricky family dynamics, the challenges of disconnecting from work, and the loneliness that can arise at even the most joyful times of year.Meditative Story combines immersive first-person stories and music with the science-backed benefits of mindfulness practice. The lessons are just as vital as the ones we explore in Masters of Scale. And you can find much more at meditativestory.comRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/24/202113 minutes, 1 second
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Need to Know, w/Reid & Bob: Metaverse mania, the great resignation, Facebook quandaries, and more

Reid Hoffman and Rapid Response host Bob Safian break down what you need to know right now about the most important issues and opportunities impacting entrepreneurs. The co-hosts dive into inflation reactions, Facebook quandaries, metaverse mania, AI & crypto trends, and lessons from the Great Resignation. Plus: why LinkedIn pulled back in China, and what pundits are missing in the big tech backlash. "We should be playing into the future with ambition, with heart, with soul, with speed," says Reid.Listen to the episodes mentioned in this interview:Andrew Wilson (Electronic Arts): http://listen.mastersofscale.com/EAsAndrewWilsonRRSarah Hirshland (U.S. Olympic & Paralympic Committee): http://listen.mastersofscale.com/USOPCsSarahHirshlandRRIndra Nooyi (PepsiCo: http://listen.mastersofscale.com/PepsiCoIndraNooyiRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/22/202147 minutes, 51 seconds
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Rapid Response: How to turn intentions into action, w/Aurora James, founder of the 15 Percent Pledge

In May 2020, as companies began making promises about how they’d help Black-owned businesses in the wake of George Floyd’s killing, Aurora James launched the 15 Percent Pledge initiative with an Instagram post. Tagging major retailers, she declared that 15% of retail shelf space should belong to Black-owned businesses. And she's helped these companies turn promise into action, unlocking $10 billion in revenue for Black-owned businesses. It's a relatable story for any small business or team: the tactics and strategies that allow one small but dedicated effort to deliver outsized results.  Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/18/202133 minutes, 35 seconds
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97. Build a better board, w/Mellody Hobson, Lisa Shalett, & Shishir Mehrotra

Your board of directors can make or break you. In fact, Reid believes, the wrong board member can break your company faster than the right board member can make it. Learn the five vital mindset shifts that can help you create a better board, with insights from Mellody Hobson, the co-CEO of Ariel Investments and the chair of the Starbucks board, along with Lisa Shalett, co-founder of Extraordinary Women on Boards, and Shishir Mehrotra, founder and CEO of Coda (Reid's on their board). These universal lessons don’t only speak to founders assembling their very first board, or board directors looking for best practices – they also offer important advice for team-building across the board.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/16/202137 minutes, 14 seconds
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Rapid Response: "You should be running toward AI," w/Eric Schmidt (frmr Google CEO)

Eric Schmidt, former CEO of Google, breaks down his deep insights around artificial intelligence on Rapid Response. Schmidt, co-author of the new book "The Age of AI: And Our Human Future," alongside Dr. Henry Kissinger and MIT’s Daniel Huttenlocher, says that we’re entering an unknown era with technology – one that requires extra vigilance to ensure that we amplify the positives and de-amplify the negatives. His advice to businesses: You need to be running as fast as you can toward AI applications. If your competitor gets there first, you'll be in trouble. Schmidt argues that AI will change business, society, and potentially humanity itself. "It's important that our systems not enable the worst of us, but instead promote the best of us,” he says.Read the new book "The Age of AI: And Our Human Future" from Henry Kissinger, Eric Schmidt, and Daniel Huttenlocher: https://www.barnesandnoble.com/w/the-age-of-ai-henry-a-kissinger/1139558876?ean=9780316273800Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/11/202132 minutes, 3 seconds
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96. Focus on the scale that your customers can’t see, w/Land O'Lakes CEO Beth Ford

Too often, companies only focus on the type of scale that’s visible: massive campuses, thousands of workers, offices around the globe. But as Land O’Lakes proves, there are less conspicuous ways to scale – ways that supply your business with structural integrity. This is something CEO Beth Ford knows well. She’s strategically scaled Land O’Lakes – often beneath the surface of what the average consumer sees. As she puts it: “We have to treat our business like the ecosystem it is." Cameo appearances by: Tim Maltin (Titanic expert) and Lukas Fricke (farmer).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/9/202131 minutes, 17 seconds
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Rapid Response: How Peloton keeps pushing through resistance, w/CEO John Foley

Skepticism and doubt are no strangers to John Foley, the CEO of Peloton. As he says, it’s been part of the company’s DNA “since the first time I pitched the business to an investor back in 2012.” Last year, the company was supercharged by pandemic demand. However, in 2021, the company has faced a slew of new headwinds, from product-safety issues to investor skepticism. In the face of these challenges, Peloton has doubled down on innovation and ambition. Foley doesn’t see skepticism about Peloton as a sign of weakness. He expects it, and learns from it.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/4/202131 minutes, 1 second
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Rapid Response: The truth about what we watch, with Nielsen’s David Kenny

How do you respond when your own users resist your data? That question is top-of-mind for Nielsen CEO David Kenny. For decades, Nielsen has measured ratings and demographics across TV and media – the ultimate designator of success and failure. But as industry norms shift to streaming, Kenny has had to revamp processes and expectations, absorbing heat from traditional customers. As he notes, nostalgia is the opposite of optimism – it assumes that a known past is better than an unknown future. And for Kenny, he’s choosing optimism.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/28/202131 minutes, 35 seconds
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49. Ray Dalio: How to embrace conflict

Want to improve any idea? Find someone who disagrees with it. This is something legendary investor Ray Dalio knows. But there’s a difference between constructive and destructive conflict – and Dalio is a master at spotting the difference. In constructive conflict, a team has a shared goal, whether or not they have differing opinions. And this is the key to success. Cameo appearances: Steve Horgan (USA Field Hockey Director of Umpiring), Daniel Amen (psychiatrist, founder of Amen Clinics).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/26/202143 minutes, 4 seconds
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Rapid Response: Launching a $500b startup, w/Jet.com's Marc Lore

Since stepping down as Walmart’s president of e-commerce at the beginning of the year, billionaire entrepreneur Marc Lore has had a busy year of big ideas. In the spring, it was announced that he reached a deal to purchase the NBA’s Minnesota Timberwolves and the WNBA’s Minnesota Lynx, alongside Alex Rodriguez. And then last month, he outlined his plans to build a new American city called Telosa, centered around sustainability and inclusion. Lore, who co-founded Jet.com, an e-commerce company that sold to Walmart in 2016, says that he approaches these moonshot ideas in the same manner: by reverting to the fundamentals and naming the mission and values. "VCP: vision, capital, people,” he says. “If you get VCP right, everything else falls in place."Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/21/202122 minutes, 22 seconds
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62. A masterclass in crowdsourcing, w/Duolingo's Luis von Ahn

Crowdsourcing is more than a group of people interested in the same cause, it’s a way to tap skills – and scale – that you don’t have. And when it works, it can be the rocket fuel that launches you to scale further than you could have ever imagined. No one knows this better than Luis von Ahn, founder and CEO of Duolingo. Duolingo is a language app with over 300 million users worldwide, who complete over 7 billion exercises a month. It’s their passion for learning that drives them to create even more content for the app – igniting the rocket fuel that Duolingo needs. Cameo appearance by Elizabeth Sampat (game designer and author). Read a transcript of this interview at: https://mastersofscale.com/luis-von-ahn/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/19/202139 minutes, 13 seconds
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Rapid Response: Overcoming institutional hurdles, w/ U.S. Olympic & Paralympic Committee CEO Sarah Hirshland

In the last year, Sarah Hirshland has had to face one daunting issue after another as the CEO of the U.S. Olympic & Paralympic Committee – each of which have required urgent, in-the-moment decisions. Most recently Sarah mandated that U.S. athletes be vaccinated against COVID-19 to participate in the upcoming Beijing winter games. But that’s just the latest of a slew of cultural issues she’s been tasked to act on. She’s faced pandemic disruptions, social action protests, sexual misconduct scandals, mental health stress, and more. Through all of it, Sarah has been motivating her team around an evolving mission to reflect not just where America is as a country today but where it’s going.  Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/14/202133 minutes, 58 seconds
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95. The Honest Company’s Jessica Alba: Make your customer the star

Jessica Alba’s approach in founding and building The Honest Company revolves around three letters: IRL, a useful acronym for “In Real Life.” This phrase acts as a reminder for the company to shine the spotlight onto their customer’s real needs – not only to understand them, but to address them as well. Alba built the company around her passion to make childcare and household products that are safe and eco-friendly. By asking her team “What’s the IRL version of this?”, Alba focuses the company to make products that will enhance the customer’s everyday lives. “A lot of these product ideas come from: What do I wish I had to optimize the life experience – and then, how can we do it?” Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/12/202130 minutes, 38 seconds
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Rapid Response: SolarWinds: Urgent lessons from a cyberattack, w/ CEO Sudhakar Ramakrishna

Last year, SolarWinds became the subject of a massive and sophisticated cyberattack, potentially affecting thousands of organizations. CEO Sudhakar Ramakrishna, who joined the company soon after the breach was discovered, speaks with host Bob Safian about how he and the company responded, and how other companies should approach the ever-looming threat of cyber-risk. "There is no such thing as 'I won't be breached because I'm too secure or too smart,’ says Ramakrishna. “You could be breached. And when it happens, be humble. Learn from it, adapt, and act with a sense of urgency." Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/7/202129 minutes, 11 seconds
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94. No data, no scale, w/Care.com’s Sheila Lirio Marcelo

No matter what phase of growth you’re in, data is essential to scale. Take it from Sheila Lirio Marcelo, the founder and former CEO of Care.com, the two-sided marketplace connecting working families with care providers. Marcelo scaled her business past the competition by getting the right data at the right time. Marketplaces are tricky flywheels to get started, and Marcelo used data to help her determine which markets Care.com should pursue first — and when to wait. "Something I coach a lot of entrepreneurs: You can have a great vision and idea, but start with a lot of data and testing,” says Marcelo.Listen to Sonal Shah's Rapid Response episode. "Scaling a mission": https://mastersofscale.com/rapidresponse/shah/ Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/5/202135 minutes, 52 seconds
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Rapid Response: How to scale tech responsibly, with former Google ad chief and Neeva founder Sridhar Ramaswamy

To compete against bigger players, you need a special edge. Sridhar Ramaswamy, who led Google’s huge ad business, is now going head-to head against his former employer with an ad-free subscription-based search engine called Neeva. Ramaswamy became disillusioned by Google’s priorities and practices and argues that big platforms – including Facebook and Amazon – have failed to scale responsibly. Sharing inside stories of how big tech makes decisions, and his own experiences with a startup, Ramaswamy offers lessons on growth, monopolistic threats, and why challenging even great companies is necessary right now. “I’m a tech optimist,” he says, “but we need to be conscious of the good and bad.” A renewed focus on responsible tech scaling is right for the businesses and for society. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/30/202127 minutes, 18 seconds
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93. How to unlock your team’s creative potential w/ Indra Nooyi, former CEO of PepsiCo

To get the most out of your talent, you need to create an environment that allows them to thrive. Nobody knows this better than Indra Nooyi who spent 12 years as the CEO of PepsiCo. It was her drive to support talent that underpinned all of the initiatives that transformed the company. Her approach, which she calls “Performance with Purpose,” centers around delivering great financial performance while simultaneously focusing on the company’s environmental impact and creating an environment where employees can bring their whole selves to work. “I looked at each person in my company, not as a tool of the trade,” she says, “but I looked at them as an individual asset that had to bring their head, heart, and hands to the company for us to be successful.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/28/202134 minutes, 9 seconds
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Rapid Response: How to lead for enduring impact w/ Spelman’s Dr. Mary Schmidt Campbell

Your ability to make quick decisions in the face of a crisis can define your career. That’s been the case for Dr. Mary Schmidt Campbell, president of Spelman College, the all-women's HBCU in Atlanta. In her second appearance on Rapid Response, Dr. Campbell, who recently announced her plan to retire at the end of the academic year, discusses how listening to her community has led to resolving complex conflicts. As was the case at the beginning of the school year when the Spelman faculty threatened a last-minute boycott over COVID uncertainty – a potential crisis which Dr. Campbell was able to quickly defuse. From record fundraising to rising U.S. News ratings for Spelman, Dr. Campbell demonstrates how consistent leadership builds confidence and resilience. “I feel that when we have all of the voices and all of the wisdom from all over our campus involved in these big issues,” Dr. Campbell says, “the solutions are ones that end up being good for everybody.”Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/23/202129 minutes, 8 seconds
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Bonus: Five secrets to keeping your best employees

Managing your team right now requires fresh thinking. Learn what motivates the best performance, and how to build creative teams in remote, hybrid, and fluid conditions, from some of the sharpest minds in management. In this special episode, we share five moves that are essential to building a team right now. Tapping into lessons from top leaders at Apple, Canva, Delta, Uber and more – plus President Barack Obama – the episode offers a roadmap for getting the most from your talent, reconnecting them to your mission and vision, and sparking the future-focused teamwork that is at the core of every successful entrepreneurial organization. Read a transcript of this episode: https://mastersofscale.comListen to the episode mentioned in this interview:Angela Ahrendts (Apple, Burberry): http://listen.mastersofscale.com/AppleAngelaAhrendtsAdam Grant (author, psychologist): http://listen.mastersofscale.com/PsychologistAdamGrantDara Khosrowshahi (Uber): http://listen.mastersofscale.com/UberDaraKhosrowshahiMelanie Perkins (Canva): http://listen.mastersofscale.com/CanvaMelaniePerkinsClaire Babineaux-Fontenot (Feeding America): http://listen.mastersofscale.com/FAClaireBabineaux-FontenotEd Bastian (Delta): http://listen.mastersofscale.com/DeltaEdBastianBarack Obama (44th U.S. President): http://listen.mastersofscale.com/PresidentBarackObamaRachel Carlson (Guild Education): http://listen.mastersofscale.com/GuildEducationRachelCarlsonSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/21/202132 minutes, 30 seconds
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Rapid Response: In hard times, the show must go on, w/BroadwayHD’s Bonnie Comley

18 months ago, the lights went out on Broadway. What can you learn as this $16bn industry begins to re-light the lights? Tony-winning producer Bonnie Comley, the CEO of BroadwayHD and board president of the Drama League, shows us how Broadway's 41 theaters are coming back to life — and how the 18-month pandemic closure created some breathing room for her industry to reimagine itself. At the core: broaden the customer base, embrace digital, and expand the touchpoints for each show as a brand. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/16/202126 minutes, 29 seconds
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92. How setbacks create momentum w/ Robert Reffkin, Compass founder and CEO

As dangerous as obstacles and setbacks may appear, they can also present opportunities. Robert Reffkin, founder and CEO of the real estate platform, Compass, knows this well. He’s a perfect example of how to use challenges to generate a fresh burst of energy. Reffkin explains how he’s been able to reassess situations in the wake of setbacks, plan his next move, and successfully execute pivots. The trick isn't necessarily to avoid obstacles at all cost, but rather, quickly identify them as resources you can harness. “You can't do great things in the world if you don't have that entrepreneurial, ‘I can do it’ energy,” Reffkin says. “And how do you get that energy? You dream a big dream.” With Dr. Shini Somara, renowned mechanical engineer and science broadcaster.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/14/202130 minutes, 48 seconds
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Rapid Response: When to build the company before the product, with Aurora CEO Chris Urmson

Chris Urmson has had to take a different approach in building his company Aurora, which develops self-driving technology. As opposed to creating and iterating a product with a handful of people, and then building a company around that product, Urmson says he’s had to do the opposite. “Given the scale of the problem we're trying to solve and the complexity and breadth of it, we really had to build the company almost ahead of the product,” he says in this interview with Rapid Response host and editor-at-large Bob Safian. Urmson is determined to transform transportation as it is today – a goal that has and will continue to require a great amount of energy and investment upfront, he says. However, if he’s able to pull it off, “the benefit and impact that we'll have socially and economically will be profound.”Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/9/202130 minutes
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Strategy Session: When to leave the trenches? Can you pivot without losing customers? Can co-founders stay aligned remotely?

Host Reid Hoffman answers seven burning questions from a range of entrepreneurs facing universal and timeless challenges in this all-new Strategy Session. How do you expand to a country where you’re not located? What was the insight that led Reid from entrepreneur to investor? Should you shift from product development to customer acquisition? Plus, Reid gives advice to a recent graduate who wants to change the world. Co-hosted by Anne Kave, Capital One Business.Read a transcript of Strategy Session 9 at https://mastersofscale.com/strategy-session-pivot-losing-customers/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/7/202124 minutes, 19 seconds
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Rapid Response: When you should require vaccinations w/ Shake Shack founder Danny Meyer

“You have to preserve your energy because this year has been about pace,” says iconic restaurateur Danny Meyer in his fourth Rapid Response interview. Meyer catches us up on the past seven-plus months of operating in the midst of the pandemic. In the beginning of the summer, when Covid rates were plummeting in New York City, he says he was full of optimism. His restaurants were back to indoor dining, and despite dealing with a limited workforce, “progress is progress.” Then came the Delta variant, leading Meyer to proactively require Covid-19 vaccinations for all staff and guests at his full service restaurants. All of this while overseeing the opening of two new Daily Provision locations and a full-service restaurant in New York City, called Ci Siamo, the three of which had been in development for three years. Meyer also walks us through his February launch of HUGS, a new SPAC that’s led him down a journey of meeting with a wide variety of businesses that share the notion of what he calls enlightened hospitality. As Meyer says, “This year's been a constant test of, can you stick with the progress? Can you win the game, despite getting the setbacks here and there?”Read a transcript of this interview: https://mastersofscale.com/when-you-should-require-vaccinations-danny-meyer/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/2/202131 minutes, 34 seconds
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91. Microsoft’s Satya Nadella: Why we need re-founders

To achieve massive scale, you don’t just need founders, you also need a re-founder – someone to come in at a later stage to keep the mission and culture on track. As Microsoft’s third CEO ever – after Bill Gates and Steve Ballmer – Satya Nadella is doing just that. He’s fostered a culture at Microsoft that rewards new ideas and makes room for feedback. Satya discusses how, as Chairman and CEO, he has transformed Microsoft from a cutthroat culture towards embracing social networks, collaboration, and cloud. Plus, Satya and Reid reminisce about the early conversations that led to Microsoft’s acquisition of LinkedIn. With guest David Mandel, showrunner of Veep.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/31/202137 minutes, 43 seconds
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Rapid Response: How Electronic Arts grows a metaverse, with CEO Andrew Wilson

Hollywood may build stars, but gaming is "the biggest, fastest-growing entertainment medium in the world," says CEO Andrew Wilson of Electronic Arts. That's why businesses from Netflix to Disney to Facebook are eyeing the space, along with creators and startups eager to tap into the entrepreneurial opportunities posed by the still-evolving "metaverse." Wilson, who oversees franchises from Apex Legends to FIFA to The Sims, explains how he's playing in this ever-changing field – and how an industry-wide cultural referendum on harassment keeps him up at night.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/26/202133 minutes, 35 seconds
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Coming soon on Masters of Scale Season 9

Coming August 31st: An all-new season of Masters of Scale, with iconic leaders and rising stars of scale companies. This season, Reid Hoffman trades theories with Satya Nadella, CEO of Microsoft, Robert Reffkin, founder and CEO of Compass, Indra Nooyi, former CEO of Pepsico, Jessica Alba, founder of The Honest Company, Beth Ford, CEO of Land O'Lakes, iconic investor and founder Marc Andreessen, Sheila Marcello, founder of Care.com, Lynn Jurich, co-founder and CEO of Sunrun – and many more. Plus, we’ve got live episodes coming up, your favorite Strategy Sessions, and a few surprises in store. Join us!   Don’t miss an episode! Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/24/20213 minutes, 26 seconds
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Rapid Response: How mission fuels risk-taking, with Illumina CEO Francis deSouza

Facing off with the FTC isn't for the timid. But when your mission and your business model are aligned, the hard decisions – about risk, about investment, about priorities – become clearer. Francis deSouza is CEO of Illumina, the world’s dominant maker of gene sequencing technology. After playing a key role in the creation of Covid vaccines, Illumina is trying to acquire a company with a breakthrough cancer screening test, over the FTC's objections. DeSouza offers a personal reflection on the lessons and reality of grappling with regulators, highlighting levers that can help to accelerate scale. What underscores his entrepreneurial efforts is a passion for Illumina’s mission: improving human health by unlocking the power of the genome.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/19/202128 minutes, 46 seconds
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Bonus: Cultivate an entrepreneurial mindset, w/Reid, Bob & Sir Richard Branson

Reid’s personal advice on the most important success factor for any scale leader: your mindset. Talking with editor-at-large Bob Safian, Reid shares how he approaches every challenge with a learning mindset: ask the right questions, leverage networks, and build curiosity and resilience. To cement the idea, he shares Lesson One from the new Masters of Scale Courses app, starring Sir Richard Branson! You'll learn an exercise from Reid that you can practice daily.Redeem code MINDSET at join.mastersofscale.com/mindset for a 25% discount on annual membership to the Masters of Scale Courses app. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/17/202125 minutes, 6 seconds
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46. Make it epic, w/will.i.am

What can entrepreneurs learn from a genre-crossing, multi-platinum musician? How to take a big opportunity — and leverage it into something epic. From his earliest days as a founding member of the Black Eyed Peas, will.i.am learned from mentors how to not only identify big opportunities but compound them. From the Super Bowl to the first iTunes commercial; from the founding of Beats and his tech company i.am+ to a song beamed back from Mars, his ability to bring stakeholders together to leverage partnerships and compound possibilities will inspire founders at any stage of scale. Cameo appearance: Jeremy Siegel (urban designer, Bjarke Ingels Group).Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/10/202143 minutes, 5 seconds
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Rapid Response: How Harley-Davidson set a foundation for the long term with CEO Jochen Zeitz

Even an 118-year-old company needs an entrepreneurial jolt. When Jochen Zeitz took over as CEO of motorcycle maker Harley Davidson in early 2020, he moved quickly to restructure the business – even in the midst of the pandemic's highest uncertainty. That defiance paid off, settling investors and refocusing the company. He's trimmed the product line, set up equity grants for employees including factory workers, and doubled-down on Harley’s brand power. Challenges persist, including ongoing supply chain delays, but Zeitz has his eyes on the road ahead. As a longtime motorcycle rider and a longtime champion of sustainability, he is setting out to square those two passions – and lead the company through an expansive second century. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/29/202123 minutes, 26 seconds
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90. The beauty of emphasizing the obvious, w/Birchbox's Katia Beauchamp

Unconventional ideas define entrepreneurship: They fuel dreams but also spur naysayers and obstacles. Katia Beauchamp, co-founder and CEO of Birchbox, has repeatedly found ways to recast the unconventional as something obvious, enabling ongoing growth through repeated challenges. When Katia and her co-founder introduced Birchbox, its novel business model went against many beauty-industry norms. Then, as it caught on, competitors from Amazon to Sephora took direct aim by copying Birchbox's approach – and crushing margins in the process. To navigate the ups and downs, wooing investors, suppliers, and customers, Katia discovered how describing an industry-flipping idea in conventional terms could both accelerate and extend Birchbox's appeal. The road to differentiating the brand, it turned out, required emphasizing the obvious.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/27/202132 minutes, 48 seconds
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Rapid Response: Inside J.Crew's purposeful pivot, with CEO Libby Wadle

"We have to reignite the energy and the fire and the love," says CEO Libby Wadle of J.Crew Group, which launched Madewell Forever this week, a dynamic bet on sustainability. The resale platform, in partnership with ThredUp, is part of a purpose-led pivot that Wadle first sparked as head of Madewell. Wadle takes us inside that journey, looking back to J.Crew's heyday and forward to the opportunities that she believes purpose can unlock. From a visit to a fair-trade factory in Vietnam to new insights on in-store versus online, Wadle says, "I've never felt more inspired and excited and invigorated."Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/22/202123 minutes, 48 seconds
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Strategy Session: When should founders step aside? Where can you find investors? Were pandemic pivots harmful?

When should you hire your replacement as CEO? Is blitzscaling still the best strategy, in today's context of uncertainty? What are the best fundraising options if you can't access a major VC firm? How do you balance long-term growth with short-term pressures? In this all-new Strategy Session, Reid answers critical in-the-moment questions from six entrepreneurs – all in different industries and at different stages of scale. "When you're in a crisis, everyone recognizes that you have to make a bunch of sharp decisions," Reid explains. "The key thing is building into the future. It's less focusing on the pandemic and more on the game in front of us." Co-hosted by Anne Kave, Capital One Business.Read a transcript of Strategy Session 8 at https://mastersofscale.com/strategy-session-founders-step-aside/Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/20/202126 minutes, 34 seconds
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Rapid Response: Scaling a mission w/TAAF's Sonal Shah

"Hate is not a one community issue," says Sonal Shah, president of The Asian American Foundation, a nonprofit launched by business leaders in May, dedicated to addressing discrimination against Asian Americans. In just its first few weeks, TAAF raised $1 billion – and is now grappling with what all start-ups face: how to iterate fast, pivot, lose what's not working, and scale what is working, fast. Sonal, who launched the White House Office of Social Innovation in the Obama Administration, is applying the philosophy of business startups to the new effort, building networks between government, businesses, and other nonprofits to amplify impact.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/15/202127 minutes, 23 seconds
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22. How to find your big idea w/Spanx's Sara Blakely

To find your big idea? Look for it. And look for it. And be ready to act. Spanx founder Sara Blakely was actively seeking a business idea when she thought of Spanx. Then she moved fast, found help in the right places, and went all-in. The result: A billion-dollar company & women's wardrobes transformed. With cameos by National Geographic Explorer Andrés Ruzo, former director of the U.S. Patent & Trademark Office Michelle Lee, and Endeavor CEO Linda Rottenberg.LINKS:Learn more about The Boiling River Project: http://www.boilingriver.orgRead "The Boiling River" by Andrés Ruzo: https://amzn.to/36iHHNFLearn more about the U.S. patent system: https://www.uspto.gov/Meet Andre, who dresses Oprah Winfrey: https://andrewalkerhair.comListen to Linda Rottenberg on Masters of Scale: http://listen.mastersofscale.com/LindaRottenbergMoSRead a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/13/202140 minutes, 16 seconds
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Rapid Response: How BuzzFeed bounced back, w/Jonah Peretti

Millennials and Gen Z want different experiences, different content, different opportunities. But catering to those distinct needs wasn't enough, says BuzzFeed co-founder and CEO Jonah Peretti; the digital-media outfit also needed to create a flywheel for value. When the pandemic trimmed tens of millions in revenue, Peretti cut back on costs – but kept the flywheel spinning. By the end of 2020 his team had engineered a rebound, finishing the year with record profitability. Now, the company has announced plans to go public via SPAC at a $1.5 billion valuation. With the acquisitions of HuffPost and Complex Networks, Peretti has shown that his ambitions are just beginning.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/8/202128 minutes, 1 second
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89. How to accelerate expertise, with Mellody Hobson, co-CEO of Ariel Investments, chair of Starbucks

To move at the speed of opportunity, you need to accelerate expertise. Mellody Hobson is co-CEO of Ariel Investments, the first Black-owned asset management firm in the United States, as well as board chair of Starbucks. Her incredible entrepreneurial journey – punctuated by deep societal and business impact – has been fueled by an intense attention to learning from every mentor, every opportunity, and every mistake. Mellody discovered early on the power of adapting both quickly and well, that rather than trading off between speed and accuracy, she needed both. Becoming both a fast and deep learner is rarely something you're born with, but as Mellody's story demonstrates, it’s a practice we can all develop and rely on.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/6/202136 minutes, 40 seconds
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Rapid Response: Tapping into generosity (via Bitcoin), w/Charity: Water's Scott Harrison

The art of promotion can advance any enterprise, as Scott Harrison demonstrated even during the pandemic. As founder and CEO of Charity Water, Scott faced fundraising trouble a year ago but now the nonprofit is on track to bring in a record $100 million in 2021. Over the last 15 years, Scott has dramatically grown Charity Water’s footprint by taking far-sighted and often unconventional strategic steps. Just recently, he launched a Bitcoin Water Trust, to tap into a new community of potential donors. Scott’s success flows from an unwavering belief that there’s no better investment in people and communities than clean water. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/1/202129 minutes, 9 seconds
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88. Asking the uncomfortable questions, w/ Michael Seibel, Y Combinator

Barreling full-speed ahead isn't always the key to scale. For Michael Seibel, managing director at Y Combinator and co-founder of Justin.tv and Socialcam, action sometimes needs to take a back seat to asking: "Is this working?" Michael learned early on that by stopping to ask the counterintuitive question, he gained the wisdom – and avoided time lost to big mistakes – that ultimately propelled him forward. At Y Combinator, he's helping other founders ask themselves uncomfortable questions. The answers aren't always obvious, and sometimes they seem downright irrational. But following where they lead, he says, feeds efficiency, confidence, and ambition. That's why the ability to ask the right questions at the right times of the right people is an essential skill for every entrepreneur.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/29/202134 minutes, 7 seconds
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Rapid Response: Fighting through headwinds at Marriott, w/President Stephanie Linnartz

With Marriott's business already reeling due to Covid, beloved CEO Arne Sorenson was lost to cancer earlier this year. Stephanie Linnartz, president of Marriott International, shares how she and new CEO Tony Capuano have picked up the reins in the most challenging travel environment in modern times. Stephanie’s journey, and her prescriptions for Marriott’s future, reveal an unrelenting entrepreneurial spirit and an inspiring dedication to Sorenson's legacy.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/24/202127 minutes, 6 seconds
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Need to Know, w/Reid & Bob: Crypto craziness, ransomware attacks, "smart risks" & more

"Will some people lose their shirts with crypto? Absolutely. Will new great industries be built upon this? Absolutely," Reid Hoffman tells Rapid Response host Bob Safian, in a new, unfiltered conversation. The co-hosts dive into cryptocurrency strategy, why cybersecurity "is an emperor-has-no-clothes situation," weighing Target vs. the corner store, what's driving new climate-change habits, and more. Plus: What Reid missed most in the pandemic. Cameos: Compass CEO Robert Reffkin, Guild Education CEO Rachel Carlson. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/22/202132 minutes, 46 seconds
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Rapid Response: Why business must be a force for good, w/former American Express CEO Ken Chenault

"Corporations can be a force for good – and they can also be very successful," says Ken Chenault, chair of investment firm General Catalyst and former longtime CEO of American Express. During the past year, Ken has been an outspoken advocate for business leaders to actively engage in societal matters. After George Floyd’s death, he and Merck CEO Ken Frazier launched OneTen, a coalition to create 1 million jobs for Black Americans that now includes major brands from IBM to Nike to Walmart. Chenault has pushed corporate chiefs to use their leverage to protect voting rights, and he's come out with a platform for Responsible Innovation that puts what he calls “social due diligence” alongside financial due diligence. Standing up for what's right, Ken says, fuels long-term success: "The most important thing is the quest for truth, character, and values."Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/17/202126 minutes, 51 seconds
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87. J.J. Abrams: Make room for magic

You can’t predict your next a-ha moment. but you can create favorable circumstances for serendipity to happen – for you, and for your team. No one knows this better than J.J. Abrams, director, producer, screenwriter, and co-founder and co-CEO of Bad Robot Productions, which has been behind some of the most successful TV series and films of the last 20 years, from Lost to Star Trek to the Star Wars sequel trilogy. J.J. explains how creativity and collaboration are things you cultivate, not conjure; and that making room for magic isn’t a luxury, it’s an essential part of entrepreneurship. Building the conditions for discovery emboldens and energizes a team, he shows, helping to accelerate the arrival of the next surprise-and-delight solution. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/15/202137 minutes, 36 seconds
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The Complete Interviews from Masters of Scale

The never-before-released, original and uncut conversations between host Reid Hoffman and Masters of Scale guests. Each intimate, unedited conversation includes 60 minutes or more of content, including stories not included in Masters of Scale episodes. Subscribers will gain access to the archive, and to every new uncut interview, released in tandem with each new Masters of Scale episode. Now available via subscription on Apple Podcasts and via membership to Masters of Scale.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/14/20212 minutes, 19 seconds
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Rapid Response: Fashioning a greener closet, w/Rent the Runway's Jenn Hyman

Fashion became secondary amid Covid lockdowns. Sweatpants-only life pressed apparel-subscription service Rent the Runway into layoffs and furloughs. But as co-founder and CEO Jenn Hyman explains, the business saw a surprising rebound early this year, fueled by new customers in unexpected places – and by a renewed consumer focus on sustainability. Building a “closet in the cloud,” as Jenn describes Rent the Runway, may not have been an essential pandemic service, but as we move into the next phase, her experience illuminates how accelerated change is remaking the marketplace.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/10/202131 minutes, 32 seconds
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86. Build the right flywheel, w/Teach for America / Teach for All's Wendy Kopp

Not every platform turns into a flywheel for scale. Wendy Kopp founded two networks that each became flywheels for change: Teach for America and Teach for All, where she's currently CEO. Yet the shape of the two networks are surprisingly different. While they both feed similar goals – helping educators find what they need, share what they learn, build enthusiasm, and motivate talent – the two organizations operate under different rules and assumptions. Kopp's journey illuminates how listening, adjusting, and open rethinking are key to building a network that thrives. And how hard-won lessons can produce extraordinary impact.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/8/202140 minutes, 20 seconds
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Rapid Response: The promise and peril of engineering biology, w/Ginkgo Bioworks Reshma Shetty

Moderna's Covid-19 vaccine would not have scaled without Ginkgo Bioworks. Reshma Shetty, co-founder and COO of Ginkgo – slated to go public via SPAC acquisition at a reported $15 billion valuation – explains how biotech innovation can build a better future now. Ginkgo's platform already serves industries from food and agriculture, to materials, to healthcare. Shetty acknowledges that engineering genes is a high stakes pursuit, and says Ginkgo is trying to pair the ambition of Silicon Valley with a "higher level of care" than consumer tech companies like social media have demonstrated. The key, Shetty says, is creating an unstable equilibrium – propelling progress but not at the expense of principles.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/3/202127 minutes, 14 seconds
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5 essential moves for post-pandemic success, featuring Airbnb, Etsy, Sunrun, and more

Shift your mindset. Tighten your focus. Map your future. In this special episode, Reid Hoffman presents a five-step playbook for post-crisis success. Moving from chaos to calm requires a revised agenda, whether the pandemic crushed your business or boosted it. Peace-time strategies need to be just as sharp as wartime strategies. Featuring Airbnb's Brian Chesky, Shake Shack founder Danny Meyer, NBA all-star Jerry Stackhouse, and more. Read a transcript of this interview at: mastersofscale.com.Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/29/202135 minutes, 58 seconds
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Rapid Response: Upskilling and the war for talent, w/Guild Education CEO Rachel Carlson

How do you win the post-pandemic war for talent? Send your frontline workers to online school. That's the pitch that Rachel Carlson has made – successfully – to big businesses from Chipotle to Disney, Walmart to Waste Management. As co-founder and CEO of Guild Education, Carlson runs a digital platform that enables workers to get degrees and certifications as a free employee benefit. Though virtual schooling for kids is under fire, virtual education for adults has caught on over the last year like never before. To meet the ongoing need for “upskilling” in the modern economy, Carlson says, company-sponsored digital classes should be as ubiquitous as company-sponsored health plans. The ROI, she explains, is astonishingly high.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/27/202129 minutes, 41 seconds
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85. Alex Rodriguez: How mentorship provides an edge

Even all-star athletes are coached. So why not you? Alex Rodriguez, former professional baseball player, leaned into outside advice at the most challenging moments in his career – and in building his enormously successful business, A-Rod Corp. Rodriguez shares what he's learned from mentors like investing guru Warren Buffett and NBA icon Magic Johnson, and how mentorship can help sharpen your skills and open up opportunities. We spoke with A-Rod twice this year, including in a live Strategy Session that we released as an episode previously. Here, we dive deep into Alex's story, to explore how great mentors can be a driving force on your journey to scale – and how the best way to find great mentors is to always be learning and to have the mindset of a mentor yourself.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/25/202135 minutes, 12 seconds
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Rapid Response: Why real estate matters more than ever, with Compass founder & CEO Robert Reffkin

"We may not be able to survive this," remarked Robert Reffkin, founder and CEO of real estate platform Compass, after pandemic lockdown rules essentially outlawed U.S. home selling. Yet today the housing market is booming, and Compass has successfully IPO'ed. Reffkin shares how he kept his team together, why he stayed optimistic, and what businesses lucky enough to have benefited from Covid times owe their communities. He also shares insights on housing prices – after correctly predicting last year that summer 2020 would be the most successful in the history of the real estate market – and on the future of big cities. It’s a house tour worth taking.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/20/202128 minutes, 7 seconds
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84. President Barack Obama, part 2: How to adapt to changing rules

Creating a prototype in your garage isn't the same as leading a team of thousands. You need to keep your mission constant, but your tactics fluid as you scale. This is exactly the challenge President Barack Obama faced after winning the 2008 election. In the second episode of our two-part mini-series, we dive into how Obama grappled with the Great Recession once in office, what it took to secure the Affordable Care Act, and what was behind the disastrous roll out of the healthcare.gov website. Through it all, President Obama learned to let first principles guide the way, even as he and his staff adapted to new realities and changing rules.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/18/202136 minutes, 22 seconds
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Rapid Response: Inside Google’s Pandemic Safety Squad, w/Chief Health Officer Dr. Karen DeSalvo

Google search may be the world’s most powerful public health platform. Dr Karen DeSalvo, Google's chief health officer, has built a team of doctors, scientists and clinicians who — alongside engineers and designers – determine what information and advice shows up when we search for answers about Covid-19, the pandemic, vaccines and more. She also heads Google’s employee health-safety efforts and leads external in-the-field efforts to broaden vaccine access in the US and across the globe. Her message to businesses is that we all have a role to play in combating the virus – and that, when it comes to return-to-work, our own personal risk assessment can’t be discounted. Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/13/202132 minutes, 17 seconds
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83. President Barack Obama: When the moment chooses you, part 1

Politics and entrepreneurship have much in common: Both versions of scale leadership require strategic patience, hard work, a clear vision of a better future, an unshakable belief that you can bring that future to life – and the ideal opportunity to make it all come together. President Barack Obama sits down with Reid Hoffman in Part 1 of our two-part episode on finding the right moment to act, and when the moment chooses you. Obama talks about how being in the right place, at the right time, with the right mindset enabled his political ascension. Fueled by what President Obama calls “preparation and perspiration,” his 2008 campaign was a startup that defied expectations. Then came the big pivot: figuring out how to move from renegade mode to leading one of the world's largest enterprises, the U.S. government. With guest will.i.am.Read a transcript of this interview at: mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/11/202138 minutes, 47 seconds
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Rapid Response: Surviving a close shave, with Harry's co-CEO Andy Katz-Mayfield

Harry's took a one-two punch in 2020 – right on the chin. First, the federal government blocked a $1.37 billion acquisition of the shaving and consumer products company; then Covid-19 lockdowns hit. Rather than reeling from the abrupt change in plans, though, Harry's kept its balance. Co-founder and co-CEO Andy Katz-Mayfield explains how the team launched new brands amid the pandemic, tapped into unexpected pockets of demand, and, most recently, raised fresh capital at a valuation well above the blocked merger deal. Now, with a war chest at their disposal, Andy and co-founder and co-CEO Jeff Raider, are looking to acquire brands, having switched from seller to buyer. It is a classic entrepreneurial feat, finding strength and new opportunities out of disappointment and disruption.Read a transcript of this interview at: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/6/202124 minutes, 21 seconds
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30. The elusive formula for great hiring, w/Workday's Aneel Bhusri

Your first hires are your cultural cofounders. And it’s worth your time to get every one right. That's why Workday CEO Aneel Bhusri personally interviewed his first 500 employees. Today, with 12,500 employees and over $4b in annual revenue, Workday is consistently rated one of the best places to work. Learn the interview questions that can help you find the right employees to build your culture. With cameo appearances by Danny Meyer (founder, Shake Shack), Arianna Huffington (founder, Thrive Global), Michael Bush (CEO, Great Place to Work) and Joyce Nethry (founder of Jeptha Creed Distillery).Read a transcript of this interview at: https://mastersofscale.com/aneel-bhusri-the-elusive-formula-for-great-hiring/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/4/202140 minutes, 48 seconds
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Rapid Response: "A crucible moment for Instacart," with founder & CEO Apoorva Mehta

Five years of growth in five weeks. That's how Covid-19 lockdowns accelerated Instacart's business last spring. Now, a year later, the company faces another "crucible moment," says Instacart CEO Apoorva Mehta. He's leaning into what he describes as a four-sided market – including software services for grocers and advertising for product vendors – to amplify the appeal of tech-enabled shopping, even as vaccinations proliferate and in-store buying revives. Instacart's focus, he says, will help it outpace a rising field of competitors, and create a distinctive advantage even against behemoth Amazon.Read a transcript of this interview at: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/29/202122 minutes, 28 seconds
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A Strategy Session w/A-Rod + Reid: Build a team of mentors

To win at scale, you need more than great players – you need a team of great coaches. This Strategy Session episode is full of great advice and tactics for building that deep bench of mentors, each with a role to play. Working with great coaches is a skill that Alex Rodriguez learned in his first career in baseball, working with legendary skippers like Lou Piniella, and he's brought that skill to his work as an investor at A-Rod Corp., where he has struck up a firm friendship with none other than Warren Buffet. Answering questions from the two co-leads of HBS Class of 2021, Alex and Reid, along with special guests Katia Beauchamp of Birchbox and Mihir Desai of the HBS faculty, show you how to get the most out of mentorship – and how to make sure your mentors also get something out of the deal too.Read a transcript of Strategy Session 7 at https://mastersofscale.com/strategy-session-a-rod/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/27/202129 minutes
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Rapid Response: A pandemic is not a business model, w/Blue Apron's Linda Findley Kozlowski

With the pandemic, cooking at home got a renewed boost, and meal kit outfits saw a rise in demand. But a year in, the trend toward at-home dining now faces a new inflection point. We're talking with Linda Findley Kozlowski, CEO of meal-kit pioneer Blue Apron, because she’s on the frontlines of assessing which pandemic-fueled behaviors will persist, and in what ways. Early on, Linda made the choice NOT to sop up every ounce of demand, instead focusing on what she calls sustainable growth. Blue Apron has seen a flood of new competitors come onto the market, but her bet is that long-term trends and a differentiated product will matter more than crisis opportunity. As she puts it, a pandemic is not a business model.Read a transcript of this interview at: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/22/202125 minutes, 42 seconds
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82. Frustration is your friend, w/Houzz founder Adi Tatarko

Frustration is an important signal: it indicates an opportunity, a problem to be solved. And if your solution also builds a community, you've unlocked a path to scale. Adi Tatarko founded the online home-design site Houzz with her husband as a hacked-together tool to find and share home design ideas, after their own home renovation turned into a frustrating time-waster. But by flipping frustration on its head, Houzz has grown into a bustling platform and marketplace with more than 65 million homeowners and home design enthusiasts, an essential (and delightful!) resource for homeowners, designers, architects, craftspeople. Learn how to identify frustration – and flip it. Special guests: Puzzle master Karen Kavett, Eventbrite cofounder Julia Hartz.Read a transcript of this episode: https://mastersofscale.comListen to our episode featuring Julia Hartz, "Let Your Customers Be Your Scouts": http://listen.mastersofscale.com/EventbriteJuliaHartz Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/20/202133 minutes, 42 seconds
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Rapid Response: Can bankruptcy save movie theaters? with Alamo Drafthouse CEO Shelli Taylor

"It's 12 months of no meaningful revenue," says Alamo Drafthouse CEO Shelli Taylor. "And then last weekend was phenomenal." Taylor returns to the podcast to explain why the hip, culture-forward movie theater chain recently filed for Chapter 11 bankruptcy protection, even as movie-goers began to return back to theaters, plus the unexpected lessons she learned about the process – and why she still sees great hope and opportunity ahead for the business. Read the transcript at mastersofscale.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/15/202123 minutes, 46 seconds
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Need to Know, w/Reid & Bob: GameStop, SPACs, gov't stimulus, and vaccines

"The future is sooner and stranger than you think," Reid Hoffman tells Rapid Response host Bob Safian in a frank, unfiltered conversation about the lessons of 2021 so far. "The rulebook will be changing month by month." The co-hosts dive into U.S. government stimulus efforts; GameStop, SPACs and potential froth in the investment markets; rising pressure on business leaders to engage on social and policy issues; and how vaccinations are impacting all of us. Plus: the 10-year anniversary of Reid's book "The Startup of You."Read a transcript of this interview at: https://mastersofscale.comListen to Rapid Response episodes mentioned in this interview: John Donahoe (Nike): http://listen.mastersofscale.com/NikeJohnDonahoeEd Bastian (Delta): http://listen.mastersofscale.com/DeltaEdBastianDaniella Ballou-Aares (Leadership Now Project): http://listen.mastersofscale.com/LeadershipNowDBASubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/13/202134 minutes, 51 seconds
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Rapid Response: Delta CEO Ed Bastian: Turbulence, recovery, and risk

With 75% of U.S. customers saying they'll soon be vaccinated, Delta is embracing a new phase, opening up middle seats as of May 1. CEO Ed Bastian bet at the start of the pandemic that focusing on consumer confidence and reinforcing Delta’s brand would ultimately pay big rewards. Now that strategy will be put to the test -- even as Bastian clashes with Georgia officials over the state's new voting law. How quickly will domestic demand rebound? When will business and international travel return? And what blowback may Delta face for its political stance? For Bastian, being on the hot seat is just another day on the job.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/8/202135 minutes, 11 seconds
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81. Beyond Meat's Ethan Brown: How to teach your customer

As the founder and CEO of Beyond Meat, Ethan Brown has spent years navigating misconceptions about plant-based foods. But smart entrepreneurs listen instead of arguing. Only by obsessing over what customers say they want has Brown been able to create a product that succeeds in the marketplace. What Brown has demonstrated, and what every entrepreneur should learn: You must first build trust from customers – making sure they feel heard – before you can educate them about the value of your innovation. Cameos: Chris Paul (professional basketball player).Read a transcript of this interview at: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/5/202143 minutes
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Rapid Response: The trampoline effect, w/ Morning Brew CEO Alex Lieberman

Revenue for Morning Brew's booming email newsletter operation dried up when the pandemic hit, but its audience remained devoted. Morning Brew CEO Alex Lieberman, who started the business with co-founder Austin Rief as undergraduates at the University of Michigan, leaned into the brand's distinctive personality, fueling a sharp rebound. By last fall, they sold a majority interest to Business Insider for a reported $75 million. Lieberman explains the roots of this "trampoline effect," the potential of the creator economy for entrepreneurs, and why an authentic voice is a shortcut to business success.Read a transcript of this interview at: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/1/202131 minutes, 45 seconds
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80. Mark Cuban: What investors really look for

No one knows the fundraising game better than Mark Cuban, serial entrepreneur, investor, and star of Shark Tank. For founders, identifying the right source of capital, under the right terms, can provide a thermal updraft. But as Cuban explains, there are always strings attached when you bring on a financial partner – and those strings can pull you crashing down if you don't understand them properly. Cuban shares deep insights on the qualities investors look for in a founder, and what entrepreneurs should be looking for in return. Only the right value exchange, he says, will enable a business to leverage its way to new heights.Read a transcript of this interview at: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/30/202142 minutes, 49 seconds
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Rapid Response: The business of democracy, w/Leadership Now's Daniella Ballou-Aares

In recent months, business leaders have been pressed to take public positions on politics in ways they never have before. That's good for business and good for democracy, says Daniella Ballou-Aares, co-founder and CEO of the Leadership Now Project. She argues that even businesses that don’t lobby are key players in building our communities of the future – and that business-style innovation offers the best chance of improving democratic processes. With trust in entrepreneurs outpacing that of other civic leaders, Ballou-Aares notes, corporate activism isn’t stepping out of your place; it's embracing both responsibility and opportunity.Read a transcript of this interview at: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/25/202132 minutes, 36 seconds
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79. Disney’s Bob Iger: How acquisitions become an ecosystem, part 2

From Pixar to Marvel to Lucasfilm, Disney's Bob Iger defied expectations, acquiring world-renowned brands and meshing them seamlessly with the House of Mouse. In Part 2 of our epic conversation with Iger – Disney's executive chair and former CEO – we delve into the next phase of the process, how he helped build a diverse, sustainable ecosystem for Disney companies in the China market, and how all the lessons learned played out in the massive acquisition of 20th Century Fox.Read a transcript of this interview at: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/23/202128 minutes
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Airbnb's Brian Chesky: "We died and were reborn." A special Rapid Response

Headlines last April predicted death for Airbnb. How could it survive a pandemic that stopped their core business cold? As the business cratered (in 8 weeks, they lost 80% of revenue), CEO Brian Chesky realized: It was a moment to step back, rethink and do more than anyone expected. So after putting a planned IPO on hold, he and his team started planning Airbnb's "illogical rebound." In this special Rapid Response interview with Bob Safian, Brian shares candid, never-before-heard stories about the advice he got from Barack Obama, and about the eye-popping December 2020 IPO at a valuation that left even him speechless. He speaks truthfully about the uncertainty, the anxiety, and the loneliness entrepreneurs are feeling as they fight for the future of their teams, their companies, and their vision.Read a transcript of this interview at: https://mastersofscale.com/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/16/202141 minutes, 56 seconds
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78. Tyra Banks: Personal brand power

To succeed in the modern business environment, you need to strut your stuff: to cultivate a personal brand that supports career growth. No one represents this better than Tyra Banks. As a model, a producer, and an entrepreneur, Tyra has forged a personal brand that has enabled her to make multiple pivots, building fame, wealth, and meaningful impact on the issues that matter most to her. Startups can come and go, and so can employers. In our very uncertain landscape, the thing that remains constant is YOU: how you solve problems, how you learn from mistakes, how you build networks and relationships. And what you stand for. At its core a personal brand is a promise to a solution – and everyone, from your customers to your investors to your extended network, will want a clear and compelling picture of who you are and what you bring to the table. Cameo appearance: Andy Cunningham (Cunningham Collective).Read a transcript of this interview at: https://mastersofscale.com/tyra-banks/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/9/202142 minutes, 19 seconds
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Rapid Response: A prescription for healthy growth, with FIGS Co-CEO Heather Hasson

How does a start-up geared to healthcare workers balance giving back during Covid with the desire for growth? FIGS, an emerging lifestyle brand for medical professionals that built its name around premium scrubs, faced key choices amid the pandemic. Co-founder and co-CEO Heather Hasson explains why a commitment to offering free PPE, isolation gowns, and more supported both FIGS's mission and its community. Shifting supply lines, leaning into a robust e-commerce system, and expanding internationally in response to demand, the FIGS team used the moment to reinforce their relationship with their customers – and saw annual revenue climb past $250 million. Hasson likens medical professionals to star athletes, under high pressure for hours on end, with huge stakes in the balance. By treating them with special care, and championing their contributions, FIGS has built enviable brand allegiance among a community that, until Covid hit, was often overlooked. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/4/202126 minutes, 4 seconds
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77. Disney’s Bob Iger: How acquisitions become an ecosystem, part 1

For any distinctive brand or business, it can be a challenge to expand reach without diluting what makes you special. No one has a keener understanding of this issue than Bob Iger, executive chair and former CEO of the Walt Disney Company. In this special two-part episode, Iger takes us through how he supercharged the House of Mouse while acquiring Pixar, Marvel, Lucasfilm, and 21st Century Fox. The trick, he explains, is setting up a diverse ecosystem that preserves the culture, methods, and core talent of both old parts and new parts – and fitting them together in ways that make everyone more successful.Read a transcript of this interview at: https://mastersofscale.com/bob-iger/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/2/202140 minutes
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Nike’s CEO John Donahoe on wartime leadership (Rapid Response)

When he became CEO on the eve of the pandemic, Nike's John Donahoe starting game plan revolved around listening and being out in the marketplace. But when lockdowns began rolling through, he quickly adjusted, assuming what he calls a "wartime" approach to leadership. Donahoe's view is that top-down stewardship matters now more than ever. To not only survive the pandemic but come out in a stronger position, he is leaning into the brand’s legacy, his team’s strengths, and booming direct-to-consumer digital engagement. He's also tapped an innovation pipeline that's helped Nike release a new product every two weeks. The world needs sport to bring people together, Donahoe says, and Nike is at the center of that. Doubling down on that mission, he says, drives passion from both consumers and employees, pushing forward a message of hope and unity.Subscribe to the Masters of Scale weekly newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/25/202130 minutes, 57 seconds
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76. Virgin’s Sir Richard Branson: The secret to big leaps

Successful daredevils aren't really winging it, even if it looks that way from the outside. They have a method. No one knows this better – or does this better – than Sir Richard Branson, founder of the Virgin Group. Sir Richard has been willing to take death-defying entrepreneurial leaps again and again, into new markets and industries, establishing himself as one of the most prolific and successful founders ever. You can't help but marvel at his bias to action: his eagerness to ask “What if?” and then follow up those fanciful thoughts with bold and decisive steps forward. You don't have to be born with Sir Richard’s bravado to cultivate a bias to action. Sir Richard shares how you too can learn to take the right leaps, in the right moments, to generate outsize opportunities.Read a transcript of this interview at: https://mastersofscale.com/richard-branson/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/23/202136 minutes, 29 seconds
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A taste of Masters of Scale Season 8

Our all-new season of Masters of Scale features iconic leaders and rising stars of scale companies. This season, Reid Hoffman trades theories with Disney CEO Bob Iger, model/mogul Tyra Banks, investor Mark Cuban, Houzz founder Adi Tatarko, Beyond Meat founder Ethan Brown, Sir Richard Branson – and many more. Plus, we’ve got Live episodes, your favorite Strategy Sessions, and a few surprises in store. Join us!   Don’t miss an episode! Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/19/20212 minutes, 10 seconds
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Rapid Response: Winning and losing, w/Vanderbilt University coach Jerry Stackhouse

Maintaining high performance in business has become harder than ever, between health challenges, economic obstacles, and political uncertainty. But we all still work to win. Jerry Stackhouse, coach of the Vanderbilt University men’s basketball team and former NBA all-star, is focused on winning – in the near-term, and the long term. His experience offers a compelling parable for every business leader these days. With Covid-19, his team has faced cancellations, testing protocols, and a pandemic reality of isolation and empty arenas. Coach Stackhouse is balancing the high stakes of health, racial equity, and media scrutiny with the quest for performance. Leading a team has never been more difficult, or more important.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/18/202126 minutes, 12 seconds
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Rapid Response: Public-private opportunities, with Defense Innovation Unit's Mike Brown

Call him the unofficial U.S. ambassador to Silicon Valley. As director of the Defense Innovation Unit within the U.S. Department of Defense, Mike Brown is tasked with bridging the gap between technology innovators and the U.S. government. Formerly CEO of Symantec, Brown knows the significant opportunity public-private partnerships can offer entrepreneurs – if structured for speed not bureaucracy – and he's been setting up new ones at a rapid clip. He also knows the intense need to keep the U.S. government on the leading edge of tech, for cost reasons and competitive ones. Brown has a keen eye on China’s tech-and-government efforts, and the potential impact on U.S. companies and U.S. national security. Bringing the best of commercial tech into the government, Brown says, isn’t just a nice to have but a need to have.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/16/202132 minutes, 10 seconds
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Rapid Response: Iterating under pressure, with Feeding America's Claire Babineaux-Fontenot

The pandemic era has ushered in a new wave of food insecurity, with some 50 millions Americans hungry for food aid. How could Feeding America, a nationwide network of food banks, meet the moment? CEO Claire Babineaux-Fontenot describes the immense challenge: volunteers unavailable, mass-distribution centers untenable, resources unreliable. But with one in six Americans in need (one in four kids), she leaned on Feeding America's assets in new ways, empowering local chapters, collecting data, accelerating tech, and continually reassessing logistics to meet developing needs – a lesson all entrepreneurs can learn from. And landing a $100 million gift from Jeff Bezos didn't hurt either!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/11/202130 minutes, 11 seconds
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Strategy Session: 5 burning questions & their unexpected answers w/Reid Hoffman & Bob Safian

How do you build expertise in new tech like quantum, crypto and AI? How much attention should you be paying to the stock market right now? How do you keep your company's culture fresh if you don't have an influx of fresh talent? Host Reid Hoffman and editor-at-large Bob Safian dig into the most-often-whispered questions of entrepreneurs right now – questions that are both of the moment and timeless. Plus: Would Reid ever go on Shark Tank?Read a transcript of Strategy Session 6 at: https://mastersofscale.com/strategy-session-listeners/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/9/202134 minutes, 37 seconds
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Rapid Response: Why we need to think again, w/Adam Grant

As we grapple with pandemic-charged change in business and as a society, we’ve become more fractured, more divisive, and more vulnerable. Adam Grant, best-selling author and professor at the Wharton School, argues that recognizing what we don't know is the key step on the road to insight, competitive advantage, and community peace. In his new book, "Think Again," Grant illuminates why taking a fresh look at our assumptions, about others and about ourselves, is such a powerful tool. His in-the-trenches research – from Silicon Valley's halls of power to the beliefs of anti-vaxxers – provides actionable advice for all of us.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/4/202130 minutes, 43 seconds
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75. How to be the steward of your idea, w/Affectiva's Rana el Kaliouby

Great entrepreneurs aren't just product obsessed; they're impact obsessed. Rana el Kaliouby, co-founder and CEO of Affectiva, has spent most of her career thinking about how to project – and steward – the possible uses of artificial intelligence. Affectiva uses AI to read people's emotional states, but Rana won't put her software to work for just anyone. She's walking a fine line between thoughtfully nurturing her idea and being a cranky custodian: potentially throttling the scale of her business. It's a risk she's willing to take. She understands that entrepreneurship isn't just about providing a product or service that people love, or creating jobs; it's about asking: "Am I making a net contribution to society – not just right now, but for future generations?"Read a transcript of this interview at: https://mastersofscale.com/rana-el-kaliouby/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/2/202137 minutes, 43 seconds
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Rapid Response: Aggressive sustainability, w/Lynn Jurich, CEO of Sunrun

Expectations for solar are high under a Biden administration, says Lynn Jurich, CEO of the solar power company Sunrun. While Sunrun's stock price has quadrupled in the past year, Jurich faces not only high-profile competition but the complexities of a new-style energy utility and the vagaries of politics and policy in the most partisan environment in generations. Her touchstone – in a key lesson for entrepreneurs – is to focus on long-term trends that she believes are favorable. In the teeth of the pandemic, she spent $3 billion to buy up one of the other key industry players, doubling down on her commitment, and extending a scale advantage. From Sunrun's internal culture to the undulating energy marketplace, Jurich is both pivoting in search of opportunity and holding fast to central principles.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/28/202130 minutes, 51 seconds
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74. How to master your emotions, w/Sam Harris

The biggest challenge for founders often isn’t winning the strategic game – it’s winning the mental game. For a master class in mastering your emotions, we turn to Sam Harris, author, neuroscientist, and philosopher. His podcast “Making Sense,” his app “Waking Up,” and his many books have drawn a devoted following among entrepreneurs in Silicon Valley and beyond. Leadership experts often talk about the importance of adding new skills to your metaphorical toolbox, but less attention is paid to the actual toolbox itself: your mind. Sam shares how you can manage your own emotions, and master your own runaway thoughts, to not only make it through the entrepreneurial journey but learn more, and scale faster along the way.Read a transcript of this interview at: https://mastersofscale.com/sam-harris/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/26/202133 minutes, 36 seconds
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Rapid Response: Ten months of pain and hope, w/restaurateur Danny Meyer

It's been an epic journey for iconic New York City restaurateur and Shake Shack founder Danny Meyer. Forced by the pandemic into closures and layoffs last spring, as he poignantly shared in two previous episodes, Danny stayed optimistic and was rewarded through the summer and fall, as new menu innovations and new dining protocols brought back customers.But then a fresh wave of infections inflicted fresh pain, with harder choices than ever and renewed layoffs and closings – one of them permanent. The restaurant industry overall is teetering on the edge, he says, desperate for federal help and active intervention to be able to return to the communities they once served. Danny still believes that restaurants will come back; that, in fact, the coming months will provide a unique opportunity for new restaurant launches. Yet his own spirit is being tested, as unrelenting challenges face off against defiant hope.Read a transcript of this episode: https://mastersofscale.com/ten-months-of-pain-and-hope-danny-meyer/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/21/202129 minutes, 49 seconds
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6. Innovation is managed chaos, w/Eric Schmidt of Google/Alphabet

Google has succeeded by innovating again and again. Their secret? They don’t tell their employees how to innovate; they manage the chaos. Eric Schmidt, the CEO of Google since 2001 and now chair of parent company Alphabet, shares the controversial management techniques he created to lead an environment of free-flowing ideas – and the disciplined decision-making that helps to make a breakthrough idea into a profitable product. He reveals the secret to Google’s former “20% time” policy, their approach to hiring smart creatives, and the parallels between leading Google and piloting small aircraft. Plus, his “roommate” at Google, and the decision he made to support a crazy idea that he was certain would bankrupt the company.Read a transcript of this interview at: https://mastersofscale.com/eric-schmidt-innovation-managed-chaos/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/19/202130 minutes, 18 seconds
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Rapid Response: What the pandemic has cost women, w/Ellevest's Sallie Krawcheck

Amidst the devastating effects of the pandemic, one in five women has left the workforce, and the gender pay gap and wealth gap are expanding. There's a long-term cost to that inequity, says Sallie Krawcheck, co-founder and CEO of Ellevest, a fintech platform dedicated to serving women investors – and businesses can help to address that cost. A long-time C-suite leader at financial behemoths like Citi and Bank of America, Krawcheck knows firsthand the obstacles women face as well as the struggles big institutions can have in reconfiguring their practices to help. Today, she says, we can no longer look away from the harsh numbers. She believes the agility of startups provides a key part of the solution, demonstrating the impact that entrepreneurship can have, for all of us.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/14/202131 minutes, 17 seconds
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54. What's the hidden business behind your business? w/Rent the Runway's Jenn Hyman

Rent the Runway co-founder Jenn Hyman knows: Behind every successful business is another business backstage, one you might not expect. Rent the Runway is known for creating a glamorous "closet in the cloud,” but as Hyman explains, it achieved unicorn status by mastering a few less glamorous businesses — including the world’s largest dry-cleaning operation, and a data insights practice that’s changing the fashion industry. Cameo appearance: Kevin Venardos (Venardos Circus); Stewart Butterfield (Slack).Read Jenn Hyman's essay on the making of this episode: https://www.linkedin.com/pulse/mastering-businesses-behind-our-business-jennifer-hyman/Learn more about the Venardos Circus: https://www.venardoscircus.com/Listen to Stewart Butterfield on Masters of Scale: http://listen.mastersofscale.com/StewartButterfieldRead a transcript of this interview at: https://mastersofscale.com/jenn-hyman-the-secret-business-behind-the-business/Subscribe to the weekly Masters of Scale newsletter: http://eepurl.com/dlirtXSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/12/202140 minutes, 3 seconds
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8 reliable lessons for unreliable times

If 2021 is even half as unpredictable as 2020 was, you'll need to dig deep into your resilience and wisdom to get through. We've pulled together this special episode of Masters of Scale to serve as a sort of primer for the new year, full of lessons learned from the sometimes devastating, sometimes inspiring year we just put behind us. These lessons come from a range of guests we've spoken to in a time of incredible change. Some are stories about doing everything right – and still ending up in crisis. Others are about overcoming the odds with grit, heart, and compassion. Featuring GM's Mary Barra, Jeff Wiener, Jonah Peretti, Rashad Robinson, Colleen DeCourcy, Susan Wojcicki, and more. Read a transcript of this episode at: https://mastersofscale.com/8-lessons/Listen to Masters of Scale episodes mentioned in this interview:Nick Means (GitHub): http://listen.mastersofscale.com/GitHubNickMeansMary Barra (GM): http://listen.mastersofscale.com/GMMaryBarraEllen Kullman (Dupont, Carbon): http://listen.mastersofscale.com/CarbonEllenKullmanJonah Peretti (BuzzFeed): http://listen.mastersofscale.com/BuzzFeedJonahPerettiJeff Weiner (LinkedIn): http://listen.mastersofscale.com/LinkedInJeffWeinerHans Vestberg (Verizon): http://listen.mastersofscale.com/VerizonHansVestbergBrian Cornell (Target): http://listen.mastersofscale.com/TargetBrianCornellRashad Robinson (Color of Change): http://listen.mastersofscale.com/ColorofChangeRashadRobinsonBaratunde Thurston (Host, Author): http://listen.mastersofscale.com/HostBaratundeThurstonEddy Lu (GOAT): http://listen.mastersofscale.com/GOATEddyLuColleen DeCourcy (Wieden+Kennedy): http://listen.mastersofscale.com/Wieden-KennedyColleenDeCourcyEva Moskowitz (Success Academy): http://listen.mastersofscale.com/SuccessAcademyEvaMoskowitzDrew Houston (Dropbox): http://listen.mastersofscale.com/DropboxDrewHoustonMary Schmidt Campbell (Spelman College): http://listen.mastersofscale.com/SpelmanCollegeSchmidtCampbellSusan Wojcicki (YouTube): http://listen.mastersofscale.com/YouTubeSusanWojcickiSarah Friar (Nextdoor): http://listen.mastersofscale.com/NextdoorSarahFriarSubscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/7/202154 minutes, 50 seconds
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2020: The Year in Review w/Reid Hoffman & Bob Safian

Our host, Reid Hoffman, and our editor at large, Bob Safian, in conversation about a pandemic-disrupted year filled with unexpected twists and lessons. From the rise (and risks) of remote work to accelerations in tech; from supply-chain disruption to opportunities in manufacturing; from stock-market fluctuations to social justice demonstrations, 2020 was a turning point in so many realms. Reid and Bob talk about the rising responsibility of business – now is the time, says Reid, to speak up on civic and cultural matters – and the many opportunities in the year to come. While 2020 has been devastating, says Reid, we have reached a moment for entrepreneurs to rise, to create, and to blaze the path forward.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/22/202048 minutes, 35 seconds
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Rapid Response: Why Salesforce bought Slack, w/Salesforce's Bret Taylor

Salesforce's much-buzzed-about deal to acquire Slack for $28 billion goes back a decade, when Friendfeed founder Bret Taylor met Flickr founder Stewart Butterfield. Now Taylor is Salesforce's president, while Butterfield runs Slack. In this episode, Taylor talks about how the pandemic helped the two friends bring their businesses together, and what a Salesforce-Slack combination means for the future of work. Taylor explains how an initial paralysis within Salesforce when the pandemic hit turned into a new operating model based more than ever on digital work tools. With vaccines in sight, Taylor also shares inside data on our love-hate relationship with the office. In the end, he argues, the workplace of tomorrow will depend as much on human choices as it does on software.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/17/202031 minutes, 25 seconds
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55. Be a platform, w/Shopify's Tobi Lütke

The secret to massive scale? Be a platform. Build a virtuous cycle where everyone wins, and you’ll emerge the biggest winner of all. This is what Tobi Lütke did when he built Shopify – and then opened it up to the world. Cameo appearances by Bill Gates, Eric Schmidt (Google), Julia Hartz (Eventbrite), and Gustav Söderström (Spotify).Read a transcript of this interview at: https://mastersofscale.com/tobi-lutke-be-a-platform/Subscribe to the Masters of Scale weekly newsletter at http://eepurl.com/dlirtX See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/15/202032 minutes, 10 seconds
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Rapid Response: Why take on a turnaround, w/Magic Leap’s Peggy Johnson

Why leave a storied tech icon to lead a troubled brand? As the pandemic deepened this summer, Peggy Johnson left a safe perch at Microsoft to take the helm of one-time startup darling Magic Leap, which had just barely avoided bankruptcy. Yet with CEO roles for women in tech still unfortunately rare, Johnson felt compelled to take a risk. Now she's betting that the accelerated tech adoption prompted by Covid-19 will boost emerging areas like Magic Leap's AR. All entrepreneurs face moments when the bar seems impossibly high. But even in difficult times, Johnson knows, we can make our own opportunities.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/10/202027 minutes, 14 seconds
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73. The secret power of onboarding, w/Canva's Melanie Perkins

Onboarding isn't just about employees. The often overlooked step-by-step process – to join a product or company – lays the foundation for everything that follows. No one knows this better than Melanie Perkins, co-founder and CEO of Canva. From the moment she started the Australia-based graphic design platform, she knew she had to engage newcomers with simplicity and speed. It took a series of steps: onboard users to her product, one-by-one; onboard investors to help her build; onboard employees in a way that would pass along her values and her vision. Then onboard new investors, new features, new partners, new markets with the same care and ease-of-use – but at scale. With more than 40 million monthly active users and 3 billion designs created, Canva is proof for the magic of onboarding. Cameos: Ron White (Memory Expert). See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/8/202043 minutes, 40 seconds
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Rapid Response: Loneliness at work, w/Noreena Hertz

This is the loneliest century, says economist Noreena Hertz. Even before the pandemic forced us to stay home, loneliness was snaking its way through our lives, affecting everything from how we vote to how we work. Professor at University College London and author of the upcoming book, The Lonely Century, Noreena has some sage advice for businesses: about how less loneliness fuels more productivity, the bottom-line advantages of in-person connection over virtual interactions, and why values like kindness, community, and care are key to attracting and retaining talent. Technology is a double-edged sword, Noreena says, but we can use it to turn our isolation around, if we embrace the opportunity.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/3/202032 minutes, 47 seconds
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72. Building bridges to scale, w/Kind’s Daniel Lubetzky

Scaling isn’t only about scaling UP – it’s about scaling OUT: to new products, new verticals, new customers. And to do this, you’ll need to build bridges. No one knows this better than Daniel Lubetzky, the founder and executive chair of snack food company KIND. Daniel has spent his whole life working to bring together disparate supply chains, products, and communities. Through it, he’s learned the right – and the wrong – way to connect. That means building bridges that people actually want, letting people meet him halfway, and focusing on the foundations so those bridges last forever. Cameo appearance: Bianca Wylie (Public tech advocate).See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/1/202037 minutes, 32 seconds
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Rapid Response: Balancing data with gut feeling, w/JetBlue's Joanna Geraghty

After record-shattering drops in revenue from Covid-19, JetBlue had to rethink every plan and every assumption. Joanna Geraghty, JetBlue's president and chief operating officer, shares how the airline built a new system for flexing the business, to ramp up only when demand rises, deploying cost cuts but no furloughs. As airlines grapple with a new global infection surge, Geraghty says her decisions rely on new types of data as well as gut feeling – from re-opening middle seats starting in January 2021 to expanding flights to London. The volume of choices Geraghty has to make and the uncertainty around the risks are dizzying. But despite the challenges, she says, JetBlue is rising up.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.