Welcome back to another solo show. We're going ALL over the place in this one, because why not! In this episode, I discuss:My take on Digital Courses and why they're not selling as well as they did 5 years agoThe 5 traits of happy women article that I read (tune in to find out if you embody any of these 5 traits... or ALL of them!)The crazy story of asking for a sign from my mama (who is passed away) and then getting it 3 days later at my Thanksgiving DinnerTime stamps:00:00 Embrace simplicity and ease in this season of my life as a mother who also runs a business09:47 My vision of staying open to unexpected signs from my deceased mama11:49 The sign appeared! This was a cool story.14:56 The power of being open to serendipity and unexpected magic; it changes everything.20:07 Quick recap of the workshop I delivered at The Practice Better Summit in September (what was the ROI, how did I prepare, etc)22:01 The REAL metrics we should be measuring with all our business outputs27:43 The 5 traits of the happiest women! I loved reading this article31:16 The truth about digital courses right now - are they REALLY the best way to grow your business?Episode show notes can be found on my website |https://www.kelseyreidl.com/The WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |https://www.kelseyreidl.com/mastermindWork with me 1:1 as your Marketing Consultant |https://www.kelseyreidl.com/visionary-marketing-coachingRank on Page # 1 of Google with Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Subscribe to our Email Newsletter |www.kelseyreidl.com/dose Visionary Mama: Fresh Content About Pregnancy, Fertility & Entering Motherhood | https://www.kelseyreidl.com/mama  

Jesse Cole is the Owner of The Savannah Bananas, creator of @bananaball, Speaker Author (Find Your Yellow Tux) and a guy who owns 9 Yellow Tuxedos Fans First Entertainment.His teams have welcomed more than one million fans to their ballparks and have been featured on MSNBC, CNN, ESPN and in Entrepreneur Magazine, but it wasn’t always sunshine & bananas in Jesse’s world.Just over 5 years ago he and his wife Emily were sleeping on an air mattress after draining their bank account, about to take the biggest risk of their life. You’ll need to tune in to hear about it!I first was introduced to Jesse and his epic story through the I Love Marketing Podcast, and I can honestly say that from the moment he started talking I was hooked. You absolutely MUST listen through the entire episode!We talk about:How he thinks about constraints in order to foster creativity in a business environment! The importance of experimentation in marketing.Involving fans in the decision-making process for their world tour. Putting ideas into action without focusing too much on metrics initially. How would this approach work in your field, and what might be the potential drawbacks?The significance of storytelling. The importance of standing out and being unique. What are some unconventional strategies you could implement in your business to differentiate it from competitors?Facing criticism for being different.The practice of coming up with 10 ideas a day. How do you currently generate new ideas, and how can you incorporate this practice into your routine?Creating long-term fans rather than short-term profits. Jesse’s approach to building a BRAND rather than a business and creating FANS not customers is the type of marketing that I stand behind 110%. He’s not preaching expensive Facebook ads or fancy funnels, just an epic product and a memorable experience.Jesse is about to share SO much wisdom with you all and I can promise you that whether you’re running a baseball team like Jesse or just starting a little home based business - his marketing tips are going to ROCK YOUR WORLD.If you want to grab a copy of Jesse’s Book, it’s called Find Your Yellow Tux: How to Be Successful by Standing Out.Jesse ALSO hosts his own podcast, called Business Done Differently.If you’re ready to Stand Out by thinking different, creating attention and creating fans for life - then this is the episode for you.Grab his book:https://www.amazon.ca/dp/B078JNMMJF/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1 Connect With Kelsey |https://www.kelseyreidl.com/Feeling lonely as a Female Entrepreneur? Check out The Mastermind |https://www.kelseyreidl.com/mastermindFeeling overwhelmed with your Marketing & Online Lead Generation? Learn about Marketing Coaching |https://www.kelseyreidl.com/visionary-marketing-coachingRank on Page # 1 of Google with Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Email List: Join the Dose of Visionary Weekly Inspiration Roundup!www.kelseyreidl.com/dose

In this solo show, I am chatting about:The importance of Building a Strong Community and Prioritizing JoyTuning into your priorities.Time Management Strategies and Identifying tasks to do more of, eliminate, or delegate + Prioritizing activities that bring joy.Toronto Recap! Nerves and preparation for the live training session, challenges of balancing work and prepping for the training, and a serendipitous momentMy honest reflections on the evolution in the podcast and the importance of staying authentic (especially for me right now, while navigating a new season of life with a young baby)The most impactful question from a mastermind call I was on (it's a reminder of the importance of having a tight-knit community in geographical proximity)Quote from the show:The Joy of Evolving a Podcast: "But it is so joyful for me to continue to evolve this podcast and to realize that my evolution may not be for everyone, but that's the only way that at this stage in life, I can show up, be authentic, to obviously continue to stay true to the roots of my business, which is sharing marketing advice and tools and strategies and helping you to stay in that visionary state so you can grow your business."— Kelsey 00:03:15Connect With Kelsey |https://www.kelseyreidl.com/Feeling lonely as a Female Entrepreneur? Check out The Mastermind |https://www.kelseyreidl.com/mastermindFeeling overwhelmed with your Marketing & Online Lead Generation? Learn about Marketing Coaching |https://www.kelseyreidl.com/visionary-marketing-coachingRank on Page # 1 of Google with Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Get the Dose of Visionarywww.kelseyreidl.com/dose

Marketing is vital to the success of any business, because it's how you connect, communicate and ensure that customers feel comfortable spending their hard earned money with you. In this episode, Kelsey makes her Marketing Trends & Predictions for 2024!Including:1. The Importance of Adapting to Social Media Trends- The evolution of social media into publishing platforms- How algorithms favor in platform content creation- Example of using Instagram for broadcasts instead of redirecting viewers elsewhere2. The Need for Genuine Social Interaction on Social Media Platforms- The shift from social media as simply a marketing tool to a platform for genuine interactions- The unpredictability and constant changes in social media algorithms- The emphasis on generating good, engaging content over gaming the system3. The Significance of the Founders Health in Marketing Your Business- The increasing popularity of topics like biohacking and morning routines4. Importance of Clear Positioning and Effective Communication- The need for clear messaging for successful marketing5. The Role of Conversion and Sales in Marketing- The emphasis on having an effective sales process- The importance of a complete marketing funnel, including upselling and customer nurturing- The impact of neglecting the sales process on income6. The Resurgence of In-Person Events in Marketing- The success of businesses offering a blend of online and offline programming- The crucial role of primal human connections in business success- The effectiveness of hosting in-person events and retreats over online optionsKelsey Reidl is a Small Business Marketing Coach with a special interest in Social Media Growth, Search Engine Optimization and Direct Response Marketing Strategy.After a decade working in Business Development & Marketing Roles for some of Canada’s Top Health Food Brands, Kelsey decided to leave the corporate world so that she could work with Small Businesses and help them adopt The Essential Marketing Success Principles, so that they can work with more clients, generate more cash, and bring the FUN back into marketing.Through her courses, coaching, and her podcast Visionary Life, she inspires entrepreneurs to challenge the status quo, connect with customers in creative ways, and to never settle for mediocre marketing campaigns.-Connect With Kelsey |https://www.kelseyreidl.com/Join The Mastermind |https://www.kelseyreidl.com/mastermindApply for 1:1 Coaching |https://www.kelseyreidl.com/visionary-marketing-coachingEnroll ASAP in Everyday SEO™ |https://kelseyreidl.lpages.co/seo/ Visionary Mama: Fresh Content About Pregnancy, Fertility & Entering Motherhood | https://www.kelseyreidl.com/mama  

Have you been dreaming of finishing your Online Course?It’s floating around your mind but you aren't making progress...Well, it's time to SAY GOODBYE to your excuses & FINALLY launch the Profitable Course that you're here to teach.Online Course, Complete™ is for you if you want to...Confirm your idea & validate its profitabilityBuild out the curriculum & content of your Online Course in 7 hoursLearn the most effective pricing methods, launch strategies and sales tacticsWhen you sign up for Online Course, Complete™ you will...Be guided through our 3-part framework to extract, build and launch your Online CourseGet crystal clear on WHO your course is for, WHAT the Unique Value Proposition is, and exactly what to PRICE it atLearn the precise 3-week Online Course launch (marketing & sales) plan that you can follow!Be in the company of other creatives for motivation, inspiration and to bounce ideas off of!Steal our high-converting marketing frameworks valued at over $5000.00 CAD (social media posts, follow up conversation starters, email templates, etc.) for INSTANTLY converting more leads into paying clientsMeet your trainers, Kelsey Reidl & Emily Elliot.Kelsey is a Business Growth & Marketing Consultant for Coaches, Consultants and Small Business Owners. She has a special interest helping her clients increase their value, become fully booked & to leverage experiential marketing to connect with dream clients.Emily is the founder of the Magnetic Mindset Coaching Method, former Naturopathic Doctor and a forever student of life. After severe burn out from schooling and the corporate world , Emily set out to find help with her mindset and to transcend a lot of the blocks that were preventing her from thriving in life. She then became certified in Neurolinguistic Programming, EFT, Coaching and Hypnosis. It is through this training and her unique life path that she learned how to build a successful and aligned business without sacrificing health and happiness. Sign up & learn more at:https://onlinecoursecomplete.my.canva.sitehttps://www.instagram.com/kelseyreidl/Designed wit

A community is essential for a thriving life and a successful business.Defined as a feeling of fellowship with others, as a result of sharing common attitudes, interests, and goals - feeling rooted in community is important in everyday wellbeing and feeling less alone as we navigate life.In this episode, I'll be sharing Why Community Is Important, How To Find Community Using A Simple 4-Step Exercise, and then I'm sharing a conversation that I had with a Master Community Builder named Floyd Ruskin who co-founded a community called Don't Mess With The Don.To connect with Don't Mess With The Don:Sign up for their Earth Day Ravine Clean Up https://www.eventbrite.ca/e/earth-day-ravine-cleanup-tickets-310171590577 https://www.facebook.com/dontmesswiththedonwww.dontmesswiththedon.caTo put in an application for 1 of the 3 available spots for you and I to work together on bringing your business idea to life (and generating your first $50,000 in revenue) simply CLICK HERE or head to www.kelseyreidl.com/tvm to apply for a free call!

Cheryl Torrance aka Chef Inked aka Uncle Chuck is BACK on the podcast for her second appearance - this time to talk about her new venture.You might remember Cheryl from episode 3. The early days of the show!Chery was one of our first guests on Visionary Life, and almost 4 years ago I remember taking the TTC to the spin studio she works at called Torq, and sitting on the windowsill recording with a single $90 microphone. Let’s just say, a LOT has changed since then! Both for Cheryl and for the podcast.Today, I’m hanging out with Cheryl virtually to learn all about Uncle Chucks BBQ sauces: where the idea came from, how she’s now selling them in 5 stores, and what the future looks like for the business. Cheryl holds nothing back in this episode, and I really think you’re going to dig it!We talk about:What it’s like being on a TV showWhy she left the food industry after 20 yearsWhat brought her back and nudged her to launch her own brand, Uncle Chucks& why she’s scaling slowlyhttps://www.instagram.com/chef_inked/ https://www.instagram.com/thesidekitchen/ https://www.instagram.com/uncle_chucks/ 

On the show today, I’m chatting with Carey Dillen who is the president of YYOGA. YOGA is a community of Canadian yoga studios founded in 2007 by Terry McBride and partners which offers 800+ classes weekly across 12 locations in B.C. and Ontario. Prior to becoming president at YYOGA, Carey was also a part of the core team that made the Vancouver 2010 Olympics happen, spent time working for big-name brands like MEC and Boston Pizza and also has a CPA designation that has opened the door to many opportunities. With a focus on offering the highest quality teaching, incredible studio experiences, and accessibility of yoga for all levels and for every body, YYOGA continues to support the well-being of Canadians through yoga, fitness, meditation and signature classes. Most recently, YYOGA launched an on demand class streaming platform called YYOGA at Home, allowing guests to practice with YYOGA teachers anytime, anywhere while accessing expert knowledge. I was generously gifted a 2 month trial of YYOGA at home and have enjoyed the Pilates , barre & yoga classes that i’ve taken right on my patio! Under Carey, YYOGA also just announced franchise availability this past month, supporting entrepreneurs across Canada. That means, if you’ve EVER considered opening a yoga studio…  this MIGHT be an opportunity for you.   In this episode… The routines that Carey and I both LOVE when starting our days Having a creative outlet when you’re job isn’t fulfilling that piece of you How she landed a once in a lifetime opp with the Olympic Committee Questions to ask yourself at ANY job whether you’re happy or not How she landed a role as president of YYOGA What her vision for the company is and how’s she spreading that throughout the org The experience you can expect at a YYOGA studio if you’ve never tried a class before & SO MUCH MORE CONNECT WITH YYOGA Connect with their growing community at yyoga.ca, @yyoga, and @yyoga.at.home   CONNECT WITH CAREY   https://www.instagram.com/careydillen/ CONNECT WITH ME! LET’S GET TO KNOW EACH OTHER! Hey, I'm Kelsey! Business Coach, Podcast Host & Marketing Consultant. There’s nothing that I love more than getting to know my Visionary Life listeners, so please reach out and say hello anytime. I'd love to hear from you. Here are some ways that we can stay in touch & get to know one another... Let’s connect on INSTAGRAM Head over to my WEBSITE Join the next round of The VISIONARY METHOD 90-Day Business Growth Coaching p.s. I have a gift for you! If you need to craft your website, then you’ll want to download my free WEBSITE CHECKLIST that outlines everything you need to create a great website. Head to www.kelseyreidl.com/checklist  

Hey --- welcome to the community! Take 60 second to listen to this quick note, from me. Let's stay connected... www.kelseyreidl.com https://www.instagram.com/kelseyreidl/