#832 Many of us want to level up in our entrepreneurship journey but are worried about taking on more work. Burnout is very real, which is why we need to take steps to make our businesses more passive. But how do we actually do it? In this episode, I want to introduce you to my powerful SCALE framework. I'll take you through the steps to systematize, consolidate, automate, leverage, and evaluate your business for maximum impact without working more hours! I also want to share a story from my taekwondo days that perfectly illustrates why it's important to stop going against the grain and start thinking smarter in your brand. This session will give you a roadmap to creating a business that works for you, not the other way around. Listen in because you can apply this framework at any point in your journey! Show notes and more at SmartPassiveIncome.com/session832.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#831 You're not the one who should be promoting your products. Instead, how do you create something so good that your superfans can’t wait to tell others about it? I'm so excited for today's session! After 830 episodes, I finally welcome marketing legend Seth Godin to the show. Don't miss this chat because you'll hear all about his new book, This Is Strategy, and get tips to help you make better plans in business and life! We discuss the dangers of chasing vanity numbers and why you should likely target the smallest viable audience. We also dive into how to start selling books by the box instead of the copy and explore self-publishing versus going the traditional route. Listen in because this session will set you on the right track and help you uncover your strategy for success! Show notes and more at SmartPassiveIncome.com/session831.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#830 Remember the buddy system from school field trips? Having someone alongside you on an adventure is incredibly valuable. Here's the best part, though. You can apply the same concept to your business journey to speed up your success! In this episode, I talk about the incredible accountability partners I've had over the years. Sharing insights and strategies with a friend at the same level has been a massive game-changer for me from the start and all the way to my most recent project at Short Pocket Monster. So how do you find your business buddy? Listen in on today's session for my suggestions because not going it alone is one of the top things you can do to grow fast. I also have a big update about my first traditionally published book, so tune in for a sneak peek at what's coming! Show notes and more at SmartPassiveIncome.com/session830.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#829 Getting caught using other people's content is not a good look. On the flip side, we should also try to protect our own work against theft! So, where's the line between inspiration and copying? How do we build on existing ideas while respecting other people's output? Essentially, what are the rules for “stealing like an artist?” Today, I'm joined by Todd Herman, entrepreneur and author of The Alter Ego Effect, for a fantastic chat on this topic. Don't miss this interview, because Todd has worked with some of the world's top athletes and public figures to help them reach their highest potential! In this episode, we unpack how to build on existing concepts while giving credit where credit is due and staying on the right side of the law. Todd and I also discuss generating original ideas, preventing others from copying you, apprenticeships, and honoring your mentors. Enjoy! Show notes and more at SmartPassiveIncome.com/session829.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#828 Do you ever wish you could condense everything you need to read and learn into a podcast episode? If you're anything like me, that should sound pretty good faced with today's information overload culture. Well, you and I are both in luck! Google has a new tool for that, and this thing is amazing. I found out about NotebookLM from TikTok recently and seeing it in action really blew my mind! There's one key aspect that makes this tool different from ChatGPT and everything else. Setting NotebookLM apart is the ability to use your own documents, articles, books, links, videos, and other resources to train a niche AI assistant. Imagine then turning your files into easy-to-digest FAQs, briefing documents, or even audio podcasts. You have to listen in on today's episode because this is one of the coolest things I've seen in a while! Show notes and more at SmartPassiveIncome.com/session828.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#827 How do you create and sell your first physical product in today's digital world? If you've ever asked yourself that question, today's expert guest has the answers you're looking for! Thiefaine Magre of Prouduct is joining me for an illuminating masterclass on building a physical product portfolio. Listen in because we cover everything from merch to manufacturing and shipping solutions to help you get started! So what is the right first product for your audience members, and how do you test to find out if they'd buy it for you? Today, Thiefaine shares his sales-first approach to prototyping to zero in on in-demand merchandise. We discuss white-label products, packaging, third-party logistics companies, and more. This is a fascinating conversation that can help you uplevel your brand and enhance the experience you offer around it. Enjoy! Show notes and more at SmartPassiveIncome.com/session827.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#826 I'm so excited about the future of SPI! We have big changes coming and today's episode will loop you in on some of them. Don't worry, though, we're not going anywhere! Listen in on this revealing roundtable with my friends and partners Matt Gartland and Caleb Wojcik. Today, we dive into our history and discuss the new roles everyone's taking on to build something much bigger than ourselves. This episode is about what's coming next for us, but we also look at some of our forward-thinking ideas from the past. Matt, Caleb, and I have a fun chat about multimedia projects and the time we had the number-one video podcast in the world! Everything we've learned from our successes and failures is going into this new chapter of SPI. We want you alongside us, so join in for a sneak peek at what we're working on! Show notes and more at SmartPassiveIncome.com/session826.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#825 Having a narrow focus is a fantastic way to run a business! But what happens when you set your sights on more ambitious goals? This is what I'm discussing with ConvertKit CEO Nathan Barry today. With a rebrand to Kit, they've built an incredible operating system for creators who mean business. In this episode, you'll hear all about the powerful app store they're launching to supercharge how we use their ecosystem. Kit will also come with an enhanced hub for next-level analytics, and a slew of performance improvements. Finally, Nathan and I chat about the Creator Network, the number one tool I use to grow my Unstuck newsletter, and Kit's free tier for users with up to ten thousand email subscribers. This is way more than you can get anywhere else, so go to SmartPassiveIncome.com/convertkit to sign up! [affiliate link] Show notes and more at SmartPassiveIncome.com/session825.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#824 I am shocked at the results of my Shorts experiment. It's only been two months, but I've already amassed over a hundred million views. That's just part of it, though. The big surprise is the money coming in. In the first twenty-eight days since Short Pocket Monster started being monetized, I made almost $15,000. What?! I didn't think this was possible! Tune in today because I break down one of the key mindset shifts that helped me wrap my head around short-form content. This was a struggle, but I had to let go of perfectionism to find a winning formula. I had to prioritize quantity over quality to get the YouTube algorithm to kick in! Now, you'll want to listen in because providing value for your audience is still vital. In this episode, I share my thoughts on finding the stand-out balance between quantity, quality, and substance. Enjoy! Show notes and more at SmartPassiveIncome.com/session824.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#823 When someone's on your website, what are the best practices that convert them from visitor to buyer? If you want more newsletter subscribers, how do you design a landing page that gets the job done? In fact, what is the balance between copywriting and graphics that gets the biggest results? These are some of the questions I ask my expert guest, Martin Cris, in today's interview. If you don't know how to optimize your website, join us for this fantastic conversation to learn more! Martin is a master at creating sales pages that convert. He and I discuss everything from writing effective headlines to prompting your clients for compelling testimonials. We share design dos and don'ts and even get into how to leverage AI to fine-tune your messaging. This is the episode for you if you want to ensure you're not losing sales when people click on your links! Show notes and more at SmartPassiveIncome.com/session823.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#822 Why do we let vanity numbers get in the way of making a meaningful impact? Instead of gathering a large audience, one of the most powerful things we can do is bring people together in small groups. With human connection coming at a premium, is this where online business will go in the Age of AI? In this roundtable episode, we tackle the state of community building in 2024 and share our best tips for newcomers in the space. Joining me for this chat are the incredible Natalie Franke, Head of Marketing at Flodesk, and SPI CEO Matt Gartland. So, why are small-scale communities having such a moment in 2024? How do you find your competitive advantage and attract members to your private group? What is the number of people you need to start, and how do you grow without sacrificing deep relationships? Listen in to hear our thoughts and strategies! Show notes and more at SmartPassiveIncome.com/session822.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#821 What does it take to start landing paid speaking gigs? If you don't have an extraordinary life story, how do you begin crafting your talks? Also, what are the steps to establish yourself as an authority and get your name out there? These are the questions we answer in today's chat with Grant Baldwin of The Speaker Lab! Here's the thing. If you build it they absolutely will not come. Unless you have the right assets in place and put in the promotional work, this is true for most of what you do online. The same goes for building a successful public speaking business! In this episode, Grant shares the roadmap he's used to help thousands of people get up and running. He and I dive into finding your niche and creating your first talk, setting up an effective digital presence, shooting a demo video, and reaching out to event planners. Enjoy! Show notes and more at SmartPassiveIncome.com/session821.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#820 As you're giving out your knowledge online, does the presentation around it reflect the value you're offering? This is important because the "gift wrapping" around your content can help you level up fast. On YouTube, for instance, we often hear that the title and thumbnail are vital for your success. It's so important that I even hired a thumbnail guy, Jonathan Sippel, for Deep Pocket Monster! Another example is the jingle I use on my new Shorts channel. If you've listened to last week's episode, you know I'm already seeing massive numbers and earning thousands of dollars after only doing short-form content for a little over a month. These are the same type of videos I see plenty of other creators doing. The difference? My focus on presentation helps me stand out from the crowd. Listen in because you can apply this strategy of going the extra mile on packaging to anything! Show notes and more at SmartPassiveIncome.com/session820.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#819 We talk a lot about resisting distractions, and for good reason. Training your focus is vital in entrepreneurship! That said, I know a lot of us have or want kids. Well, one of the best traits to develop as a parent is being interruptible for your family. This is coming straight from Jon Acuff, author of How Teens Win. I sat down with Jon for a fantastic in-person chat all about understanding our kids and helping them unlock their passion and potential. With teenagers at home, I know how important this topic is parent entrepreneurs! So, how do you communicate with young people and allow space for them to open up about their struggles? When you have more than one child, how do you get quality one-on-one time with each? Also, what are the tricks that make navigating around technology easier as a parent? Listen in to find out! Show notes and more at SmartPassiveIncome.com/session819.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#818 I did it this time. I finally cracked the code on Shorts and boiled my approach down to a simple formula. A month after starting from scratch, I'm only putting in fifteen minutes of work per day and getting millions of views! With a fresh understanding of what viewers want, my results are huge! In fact, I already have over 100K subscribers and am eligible for monetization on YouTube. You know I love Pokémon, so I started a new channel in the niche for this experiment at Short Pocket Monster. With no promotion, I published videos daily and let the algorithm do its magic. So why am I seeing such massive numbers this time? It turns out, the key is creating bingeable content. Listen in on today's episode to hear exactly what I'm doing and how you can replicate my success! Show notes and more at SmartPassiveIncome.com/session818.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#817 The easier you make it for readers to unsubscribe, the more effective your emails will be! Because this is counterintuitive, many of us land in people's spam folders without knowing it. But here's the good news—a joint announcement from Google and Yahoo has shed light on the best practices that get our emails in front of more people. Join me and my expert guest, MV Braverman of Inbox Welcome, to learn more! So, what are the recent changes you need to know about? How do you set up your emails to avoid getting blacklisted? What are the tools that help you understand why you're not getting the results you want? MV does an incredible job of breaking down the technical aspects that play a huge role behind the scenes. We talk about authenticating your emails, using Google's Postmaster Tools, avoiding block lists, and setting up new domain names. Listen in! Show notes and more at SmartPassiveIncome.com/session817.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#816 There are billionaires who are unhappy and die with regret. There are also people who waste their time and never take advantage of the opportunities in front of them. So, what does it mean to live a full life? Today, I want to share something I've never talked about before. This is something that really brought home the importance of finding meaning and focusing on the things that matter. It also brought me to tears because it was a message from a dying friend. At 41, with an 11-year-old daughter and a son heading into high school, it's unbelievable how fast time has gone by. If you feel the same way, join me for this chat to hear how I'm making the most of the moments I have with a renewed focus on nutrition, sleep, and longevity! Show notes and more at SmartPassiveIncome.com/session816.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#815 This may shock you, but our most popular episode isn't one of my interviews with famous guests like Tim Ferris or Gary Vanerchuck. It's actually session 122 with Shane and Jocelyn Sams, two teachers turned millionaire entrepreneurs! In today's episode, I'm excited to have Shane back on the show to learn about the next step in this incredible journey. He shares a peek at his first book, Earn More, Live More, and delivers an absolute masterclass in storytelling for business. We discuss the ups and downs of the writing process and the mindset tricks that finally unlocked Shane's inspiration. We also dive into an effective story framework you can leverage again and again to grow and engage your audience. Shane and I also get into rebranding to enter the next chapter of your life and why everyone should have a podcast even if no one listens. Enjoy! Show notes and more at SmartPassiveIncome.com/session815.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#814 Are you doing brave work and does it make you proud of yourself? Were you to start over, would you do things the same way now? If you're anything like me, asking these questions can lead to some uncomfortable realizations. That said, the answers you come to can propel you into the next chapter of your life! Today's episode might be the push you need to start doing something that lights you up. Joining me for this roundtable chat are author Todd Henry, Jason Feifer of Entrepreneur magazine, and SPI CEO Matt Gartland. My guests and I discuss everything from leveraging short-lived social platforms for audience growth to building up your bravery in business. We touch on rebranding a podcast and how our show might change, book publishing, evergreen content, and understanding the value you bring to your audience. Enjoy! Show notes and more at SmartPassiveIncome.com/session814.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#813 You don't have to be an expert to start helping others. In fact, being just one step in front of your target audience is often enough to build a successful business. The key, however, is niching down enough to take advantage of your unique combination of skills! My guest, Kourt from The Station Bakery, is a perfect example of someone carving out her space online. She helps her audience of home bakers discover great new recipes while also building income streams around their passion. I always say the riches are in the niches, so listen in on my chat with Kourt to learn more! In this episode, we discuss starting a brand from scratch, staying on top of niche trends, making money from Instagram and YouTube, the golden rule of building an audience, and why going offline can grow your online business. Enjoy! Show notes and more at SmartPassiveIncome.com/session813.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#812 A lot of people are sick of how social media platforms are doing everything to get us hooked on their content. Many, like my friend Tommy, are quitting the internet to take back control of their time and attention. But what do you do if you need to be online for your business? Today, I share my quick tips for managing the information overload we're subjected to. This episode is especially valuable in an election year, so please listen in! Learning fewer things, having selective curiosity, and developing your capacity for storytelling are all vital for the modern online entrepreneur. I talk about each of these elements today to help you succeed in the Age of AI while staying healthy and focused on your goals. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session812.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#811 The way podcasting connects me with entrepreneurs in niches I know nothing about is so powerful. I'm lucky because that's a great way to get inspired and learn about strategies I haven't tried. Today's episode is a perfect opportunity to do just that! My guest is Becky Rapinchuk from Clean Mama. She helps her followers declutter their homes and establish effective cleaning routines. Becky's business insights about manufacturing and selling physical products are especially valuable, so listen in on this behind-the-scenes session to learn more about her brand! So, how do you write sales copy to create an organic connection with your audience? How do you create consumable products and sell them on a subscription basis? Also, what should you do to stand out in a niche dominated by someone as popular as Marie Kondo! Tune in because we tackle all those questions with Becky! Show notes and more SmartPassiveIncome.com/session811.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#810 If you're looking for a shortcut to get your content in front of more people, this is it. The best part is you can apply the strategy I share today on any platform to boost your views, likes, or engagement of any kind. I wanted to record this quick solo episode because I'm getting massive results after studying outliers from other people online. I'm referring to content that gets a big spike in engagement compared to a creator's baseline. This has been a fantastic source of inspiration for videos on my YouTube channels. Now, I'm not going out and stealing other people's ideas. Here's what I'm doing instead. I'm analyzing titles, thumbnails, and basic video structures and bringing proven formats to my niche. Listen in on today's session to learn how you can uncover these viral frameworks and leverage them to create original posts that stand out. Show notes and more at SmartPassiveIncome.com/session810.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#809 What was going on in your life that brought you here today? That's the kind of question you should ask your clients to understand them better. Once that happens, you'll speak their language in your marketing, serve more people, and get next-level conversion rates! Today's guest, Abi Prendergast, will share how to uncover the words and phrases that compel people to open your emails, buy your courses, or engage with whatever you're offering. So how do you start a conversation with your audience members, and what are the things they say you should pay close attention to? To answer this question, Abi and I discuss one-on-one chats, surveys, and tapping into communities. We also talk about testimonials and analytics tools for next-level sales pages and share strategies like the Sinatra test to help you better position your products. Listen in to learn about the key things you should focus on! Show notes and more at SmartPassiveIncome.com/session809.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#808 You have to choose. Like most people, you can give up control of your time and attention to others. That's the default in today's world, but it's unlikely to put you on a path toward your goals. To succeed, you must make a different decision. You have to resist the things that break your focus and take control of your life. You have to be indistractable! This roundtable with author Nir Eyal and my business partner Matt Gartland is one of the most powerful discussions I've had on the podcast all year. Please listen in because the actionable tips shared today on managing your time are legit game-changers! We examine the lessons from Nir's latest book, Indistractable, and discuss willpower, scheduling, accountability, and even planned spontaneity. If your schedule is not aligned with your values and dreams, or even if you're too distracted by your smartphone, listen in to unlock your life! Show notes and more at SmartPassiveIncome.com/session808.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#807 If we want to stay relevant as online creators, we have to keep reinventing ourselves! But how do we track the most effective tactics and strategies as they come and go? With limited time on our hands, where should we invest our attention? My incredible guest, Eric Siu of Single Grain, is the perfect person to deliver insights on where things are going. He is a prolific entrepreneur, marketer, and podcaster with extensive content and business knowledge. Just listen in on our chat to hear what I'm talking about! Today's wide-ranging discussion covers everything from using a Community tab trick to boost your YouTube views to personal branding in a world of AI agents. We get into why some interview podcasts are dipping in popularity and share a look at what's next in the space. Don't miss this fascinating conversation to find out where you should focus your energy! Show notes and more at SmartPassiveIncome.com/session807.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#806 "If you build it, they will come." You've heard it a lot, but don't apply this movie quote to your online business. Instead, gather as big an audience as possible around your mission before launching anything! Of course, I know you're saying this is easier said than done. So, what are the actual steps you can take to build up your following if you're starting from scratch? Listen in on today's coaching call with Krystle Krueger of YourFashionIsArt.com to hear my advice for someone in this exact position! There's a lot of noise out there, so stories and brand culture should be essential parts of your marketing strategy. We dive into that and then discuss the best ways to get in front of new audiences starting with the relationships you might already have. Enjoy! Show notes and more at SmartPassiveIncome.com/session806.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#805 Even if you're working solo, going from freelancer to business owner is a powerful mindset shift you can make right now. In fact, just seeing yourself in this new light is enough to unlock opportunities and allow you to charge more for the services you're offering! Today's guest, Hope Trory, is the perfect example of someone who has leveraged this perspective trick to level up. Like me, she had to give up on an architecture career to follow her true calling. Now, Hope is an online marketing pro helping her clients build lead-generation systems that bring in more business and free up time for meaningful work. Listen in for Hope's story and our tips for overcoming the sunk cost fallacy, finding your niche, and becoming the expert your clients need! Show notes and more at SmartPassiveIncome.com/session805.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#804 If you're the smartest person in the room, you're in the wrong room. Going at it alone is also not ideal for most entrepreneurs. That's why joining the right community in your space can be such a boost to your business! We're marking four years of SPI Pro today, but this session is not a plea for you to join our communities. Instead, I want to motivate you to seek out whatever people or groups you need to be with to get better results in your niche! To inspire you, I'm joined by Mandie Kramer, Ron Desi, and Anita Sandoval—three incredible SPI Pro members. Listen in because all three share amazing information about everything from microlearning to making over a million dollars on Fiverr! Together, we discuss finding the right community for your needs, getting the most out of the group, building relationships by helping other members, and applying your new knowledge to a business. Enjoy! Show notes and more at SmartPassiveIncome.com/session804.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#803 "Just be yourself!" People dole out this kind of advice as if being on camera is the easiest thing in the world. But if you've ever been a guest on someone's podcast or had the chance to appear on TV, you understand how nerve-wracking these situations can be. So, how do you put your best foot forward and show up on another person's platform with confidence? To help us, I have Kim Rittberg joining me today. She is an award-winning digital marketer with over twenty years of media experience working for companies like Netflix and Us Weekly. Kim also hosts The Exit Interview, a podcast for entrepreneurs looking to grow their businesses. In this episode, we discuss creating your next-level elevator pitch, the best strategies to prepare for video interviews, Kim's PATCH framework for on-camera confidence, and the mistakes that stop you from being an effective communicator. Enjoy! Show notes and more at https://SmartPassiveIncome.com/session803.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#802 The creator economy is bigger than ever but also more complex than it used to be. That said, this ConvertKit update is the perfect example of a brand continuing to evolve and keep up with out needs. As a long-time user and advisor for the company, I'm excited to see what's next! You might have heard, but ConvertKit is rebranding to Kit. This is more than just a name change, though. They're launching an app store to supercharge how we use their platform. Kit will also come with next-level analytics and performance improvements. Of course, ConvertKit's Creator Network is also a massive part of this announcement. This is the number one tool I use to grow my Unstuck newsletter and how I get hundreds of new subscribers daily. But that's not all. ConvertKit is introducing a free tier for newsletters with up to ten thousand subscribers. Go to SmartPassiveIncome.com/convertkit to sign up! [affiliate link] Show notes and more at SmartPassiveIncome.com/session802.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#801 With data showing there are over four million podcasts out there, does it still make sense to start your own show? Well, it also turns out there are only about four hundred thousand podcasts regularly publishing new episodes. If you niche down, there might be no one talking about the topic you'd like to cover! So how do you launch a show around your interests and attract an audience of engaged listeners? Today's guest, Alban Brooke, is here to uncover the data and reveal the best strategies for modern podcasters. We discuss the easiest way to use video to promote your show, tapping into communities to reach fully-formed audiences, and why typical interview podcasts are in trouble. Alban is the Head of Marketing at Buzzsprout, one of the top podcast hosting companies. We can learn a lot from the information he has access to, so listen in! Show notes and more at SmartPassiveIncome.com/session801.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#800 People know me for the online business advice, but I don't often talk about what happens at home. That said, balancing work and family life is crucial for sustainable success as an entrepreneur. For this milestone episode, I want to offer a glimpse at the Flynn household and my role as a father and husband. Like me, I know many in the Smart Passive Income Podcast audience are parents. That's why I think you'll resonate with what I share as you listen in on today's session! My son Keoni is now a high schooler, while my daughter Kailani is going into middle school. I'm excited to see my kids grow and flourish, but how have these years gone by so fast? Tune in for my 800th episode as I explore the importance of slowing down, appreciating the time you have, and finding and creating special moments with your loved ones! Show notes and more at SmartPassiveIncome.com/session800.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#799 Is it possible to build a business while working a traditional job? How do you know when it's time to go all-in on your side gig, and what are the things to consider before taking the leap? Also, what about growing a brand that complements your full-time work? These are the questions we explore in today's episode. My guest, Eric Chou of Network Automation Nerds, is a leader in his highly technical niche. He is an author and former Amazon and Microsoft employee leveraging his expertise to build a brand and community alongside his current high-paying job. Eric is applying strategies we often discuss on this show and within SPI Pro to engage his followers and readers in a big way. Tune in for this success story because some of his LinkedIn Learning courses have now attracted over ten thousand students. Enjoy! Show notes and more at SmartPassiveIncome.com/session799.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#798 Being on camera is like many other things people shy away from. We don't like public speaking until we practice and improve. Some of us don't even like the sound of our voice on recordings until we get used to hearing it. So, how do you develop your on-camera presence and use it to grow your business? Today's special guest will answer this question. Elise Baughman is the voice actor behind Dragon Ball GT's Pan and a fantastic on-camera coach. She does amazing work helping entrepreneurs captivate their audiences and leverage video. Tune in to get her tips and go to EliseCoaches.com/pat for more free resources! [affiliate link] This episode is also an AskPat-style coaching session. Listen in to hear me help Elise develop her online business and reach more people! We discuss finding and understanding a target audience, refining marketing copy for more sales, addressing customer objections, and getting testimonials! Show notes and more at SmartPassiveIncome.com/session798.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#797 It's one thing to come up with an idea for a business, but following through on your vision is another thing altogether. Today, I'm happy to introduce you to someone who has done just that. I met Dr. Yishan Xu in 2019 and she has since published almost two hundred episodes of her Deep Into Sleep podcast. Today, we discuss the pros and cons of running a bilingual business like hers, and how opening yourself up to audiences across the globe can help you scale faster. We also explore the benefits of starting a niche podcast for everything from improving your communication skills to forming relationships with key players in your space. Dr. Yishan is also diving into courses and community building and doing a fantastic job applying the strategies we often talk about on this show. Tune in to hear her amazing success story! Show notes and more at SmartPassiveIncome.com/session797.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#796 The legal ins and outs of running a business are a mystery to most beginner entrepreneurs. Fearing a huge bill, we don't reach out to a professional who could help protect us from the start. But here's the thing. Doing damage control is always more expensive than being proactive! So where can you get legal advice for your business? Also, as online creators, can we find and use contract templates for most of what we do? Listen in on today's episode because our newest SPI Pro Expert in Residence, Yasmine Salem Hamdan of Coaches & Company, is here to answer your most pressing legal questions! You'll hear us uncover the three-part framework to establish a legal foundation for your brand. We also explore trademarking, copyrighting, contracts, and the implications of AI-generated content. Yasmine is a master communicator who makes these scary topics fun and easy to understand. Enjoy! Show notes and more at SmartPassiveIncome.com/session796.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#795 Why do we all chase numbers and try to grow our businesses too much? Instead, couldn't we run a small, flexible brand that generates enough passive income for a comfortable life? Today's guest, Brenden Mulligan of Podpage, is the perfect example of someone running a successful niche business and resisting the temptation to go big. His fantastic service helps podcasters create websites for their shows in minutes, with no technical expertise needed. In this episode, Brenden shares his journey from startup founder and Google employee to launching twelve products in one year and having eleven fail. We explore the lessons he's learned along the way and discuss starting a software company, finding the right pricing for your services, the value of niching down, seeking early feedback from your audience, and more! In our hustle-focused environment, Brenden makes the case for staying lean and working at a sustainable pace! Show notes and more at SmartPassiveIncome.com/session795.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#794 With everything becoming artificial, building a personal brand is all about being human and letting your personality shine. In fact, one of the best ways to stand out and grow your audience is to lean into public speaking. But why is being on stage or even being on camera so frightening? How do we overcome anxiety and learn the skills to become impactful speakers? What can we do to connect with our audience online and in person? Find out today from Nausheen Chen, our newest Expert in Residence within SPI Pro! Nausheen is a prolific speaker who leverages her experience to coach and transform entrepreneurs into thought leaders. In this session, we explore the magic trifecta that makes for confident and effective speakers. Nausheen shares strategies to reframe your nerves, warm up for your talks, and leverage your uniqueness to stand out in the Age of AI! Show notes and more at SmartPassiveIncome.com/session794. Learn more about Nausheen at www.Speaking.coach.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#793 Too many people focus on hacking algorithms and miss the most important element of growing their audience. More than anything, we need to work toward building trust! Tune in because this absolute masterclass with Rory Vaden will be an episode that we refer listeners to whenever we discuss branding from now on! Rory has not only helped me find clarity around my mission, but he has also been instrumental in the careers of people such as Lewis Howes, Ed Mylett, and Amy Porterfield. This session will help you find your uniqueness and teach you how to leverage it in the service of others. You'll get the shortcut to automating trust online and turning your customers into your best marketing asset. Rory shares everything from uncovering the one thing you should focus on to the specific types of content you should post for maximum growth. Don't miss this game-changing conversation! Show notes and more at SmartPassiveIncome.com/session793.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#792 Your content can sometimes connect with people and drive action. Other times, it can fall flat and never stand out. Have you ever wondered why? For one, storytelling is an essential part of successful marketing. That said, we don't often discuss the other important ingredient in the secret sauce. In this episode, I share how you can leverage data to support your stories and add an extra element of believability to your message. Numbers don't lie, so join me to learn how to collect and present relevant figures to your audience. So where do you find data to support your content? We'll look at everything from uncovering relevant scientific research to the AI tools that can help you get information fast. I'll also discuss my popular income reports and why I've stopped sharing those numbers. Listen in because injecting data into your marketing is an easy strategy you can implement for big results! Show notes and more at SmartPassiveIncome.com/session792.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#791 How do you generate more revenue per client? How do you make more sales with email marketing? Also, how do you grow your email list and engage your subscribers? Today's episode answers these questions to help you make more money without being salesy or spammy. Joining me for this chat is John Ainsworth of DataDrivenMarketing.co, PimpYourFunnel.com, and The Art of Selling Online Courses podcast. We discuss order bumps and upselling to enhance the effectiveness of your products, John's eleven-step framework for email promotions, using AI to write copy that converts, shifting your mindset around selling, overcoming the most common customer objections, and more. This incredible session looks at the top ways to increase your profit with online courses in 2024. John's expertise is also relevant for anyone running an online business and leveraging funnels to connect with potential clients! Show notes and more at SmartPassiveIncome.com/session791.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#790 Putting ourselves out there online can be scary for many of us. This is especially true when we first start creating videos. But here's the thing. Your personality might be the unique selling proposition that takes your brand to the next level. So, how do you begin to share more of who you are to stand out in your space? Find out in today's session with Sarah Dawn, a knit and crochet designer and an incredible member of our SPI Pro community! Listen in on this coaching call to hear me help Sarah uncover new ways to monetize her skills and grow her business. We explore workshops, niche relationship building, YouTube, time management, and more. Sarah's personality shines throughout this interview, so you'll understand why I always stress the importance of putting yourself out there. This has always been the key to audience building but is becoming even more essential in the Age of AI. Enjoy! Show notes and more at SmartPassiveIncome.com/session790.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#789 Selling your business can be a once-in-a-lifetime moment that creates generational wealth for you and your family. But how do you build a brand that attracts potential buyers? If you're inexperienced, how do you avoid being taken advantage of and leaving money on the table? To help us level the playing field, I'm interviewing Nick Bradley from High Value Exit and the Scale Up podcast. Nick has spent a decade in private equity and has been involved in over one hundred acquisitions. His expertise will help us build our businesses to sell and avoid falling easy prey to sophisticated buyers. So, what are the fifteen areas to focus on to increase your chances of creating a big exit? What are the minimum requirements your business should meet before you can consider selling? Also, how are you going to handle receiving a life-changing payout? We explore these questions in today's session! Show notes and more at SmartPassiveIncome.com/session789.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#788 There's nothing wrong with building an empire around your brand. But why aren't more entrepreneurs with complementary skills teaming up to create ecosystems? What if this was a better way to serve our audiences? Let's explore that with our newest SPI Pro Expert in Residence, Pamela Slim! Like all of our EIRs, Pam is here to serve our community members with next-level knowledge and support. She has a serious track record, having spent three decades helping entrepreneurs scale their businesses and IP! Today's chat covers everything from creating a certification program around your workflow to advice for young people considering college. Join us to tap into Pam's expertise in networking, marketing, and leveraging social platforms. You'll also learn about the top skills to build up and focus on in the Age of AI. If you're a parent, these golden nuggets will also help your kids achieve their dreams. Enjoy! Show notes and more at SmartPassiveIncome.com/session788.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#787 Some of my favorite success stories are ones where someone achieves their dream, only to realize their true passion lies elsewhere. Not settling, these people often redirect their skills into something greater. And that's exactly what today's guest is doing! Hala Taha, host of Young and Profiting and CEO of YAP Media, is applying everything her successes and failures have taught her to bring people together. She now runs one of the top podcast networks and leverages her knowledge and platform to generate millions of dollars. So, how do you attract volunteers and superfans to help grow your brand? What are the things sponsors look for, and how do your podcast art and reviews affect the offers you get? What are the minimum requirements to join a network, and how do you avoid signing a bad deal? These are just a few of the questions we explore today. Listen in! Show notes and more at SmartPassiveIncome.com/session787.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#786 The top lesson becoming a parent teaches us about our careers is that time is our most important resource. That's because every moment spent on things we're not passionate about is time away from our kids! So how do you do more of the work you care about? Amy Nelson of The Riveter and the What's Her Story podcast, is joining me today for an inspiring chat about following your calling and helping others do the same. Listen in because Amy is our newest Expert in Residence within SPI Pro. The EIR program connects our community members with support from entrepreneurs with serious track records. Check out today's interview for more! In this episode, we discuss everything from pivoting a coworking business in the pandemic to being a parent entrepreneur. Amy also shares her insights into networking and building a community of like-minded people, the importance of storytelling, and supporting women in their careers! Show notes and more at SmartPassiveIncome.com/session786.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#785 Tiny changes to improve your sales process add up to a lot more revenue. This is especially true for your checkout pages! So, how do you build a frictionless experience for your customers? Find out in my chat with Brian Moran from SamCart, a platform for creating fully optimized checkout pages. I'm an advisor for this company, so I'm very familiar with the work they do to help their users make more sales. Join us for this episode because this is the kind of thing that can fundamentally change how you do business! So, what is working in today's ecommerce landscape? How do we increase conversions and eliminate the extra clicks where we lose buyers? Brian and I cover this and more in today's session. We also dive into some game-changing use cases I didn't know were possible. You'll hear my gears turning throughout this conversation because the opportunities here are incredible! Show notes and more at SmartPassiveIncome.com/session785.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#784 Don't underestimate the power of knowing somebody who knows somebody! In fact, building friendships in your niche is one of the best ways to fast-track your success in business. But how do you find the people who will champion your work and help you reach your goals? Tune in because today's session is all about exploring the types of connections that can help you at every stage of your journey. I share my thoughts about receiving support from family and friends, peers, and mentors while also doing your part to help the people in your life grow. Of course, joining a community like SPI Pro or a mastermind group is one of the best ways to learn from and start networking with like-minded people. These relationships can and will change the course of your life. Listen in on today's episode to start finding your champions! Show notes and more at SmartPassiveIncome.com/session784.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#783 As creators, starting a physical products business might seem daunting. But is there a future where something like MrBeast's Feastables puts companies like Hershey out of business? Will influencers eventually run the biggest brands in the world? In this episode, I chat with a solo blogger turned empire builder. My friend Kevin Espiritu of Epic Gardening is back on the show to give us an inside look at the 10x growth he's pulled off since our last chat. We discuss affiliate marketing, drop shipping, and creating original products on your own or through partnerships with other companies. We also dive into Kevin's content creation schedule. His brand puts out a wild 120 to 180 articles per month. But that's not all. Kevin and his team publish across several YouTube channels, with some videos requiring months of shooting and preparation. Listen in! Show notes and more at SmartPassiveIncome.com/session783.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#782 Something wild happened to me at lunch the other day. Even though this embarrassed me in public, there are lessons for us here. So, let me get it off my chest! I was on a Zoom call for work when, out of nowhere, a woman snapped at me. You see, she thought I was recording a video of her and her son. Before I could explain, this woman started calling me a creeper. As I turned my screen toward her to reveal I was on a call, she immediately realized her error. Apologies started flying, but it was clear this woman had other stuff going on that made her verbally attack me. The truth is, we can't ever know what other people are going through. This also applies to the trolls and haters we encounter as content creators and online business owners. So listen in for my perspective on leading with empathy and the importance of controlling your reactions! Show notes and more at SmartPassiveIncome.com/session782.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#781 Techno-optimists or not, we can't ignore the AI-powered tools already changing how people work and create. So, what can you do to make yourself and your services irreplaceable? In this episode, we have an honest conversation about the future of audio content. As we look at how voice cloning is already affecting creators and artists, we share both rosy and realistic predictions for where things are going. Joining me are Mike and Izabela Russell from Music Radio Creative. [affiliate link] I use their audio agency for everything from podcast editing to original songs about Pokémon for Deep Pocket Monster! Mike and Izabela reveal how they leverage free educational content, Shopify, affiliate marketing, and relationships with hundreds of artists and audio engineers to grow and run their massive business. I also know their tips for staying profitable in the Age of AI will be a wake-up call for some and a game-changer for others. Enjoy! Show notes and more at SmartPassiveIncome.com/session781.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your brand grow. So how do you take the kinds of risks that lead to massive rewards? For the last year, we've all been talking about the incredible 10x is Easier than 2x by Dan Sullivan and Dr. Benjamin Hardy. I've also been applying this perspective to SPI and Deep Pocket Monster, my Pokémon YouTube channel, and the results have been game-changing! So what are the key principles that have stuck with me after reading this book? How do you leverage and set ambitious goals to 10x your growth? When does it make sense to focus on incremental improvements instead? I cover all of this in today's deep dive into one of the most influential books of the last few years. Show notes and more at SmartPassiveIncome.com/session780.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#779 Many creators struggle with finding and negotiating sponsorships. One of the problems is that they're often not aiming for win-win-win deals. For an effective partnership, the value proposition should be obvious to you, the brand you're promoting, and your audience. So, how do you ask the right questions to uncover unexpected sponsorship opportunities? My returning guest, Justin Moore, is the founder of Creator Wizard. Since our last chat in episode 631, his incredible work helping people learn about brand deals has been blowing up online. Today, I wanted to have Justin back on the show to share a look at his business and the mindset that's helping him grow! This is a great chat because we dive into Justin's Sponsorship Strategy Summit, the value of networking and building relationships, finding the right mastermind group to help you level up, and why you should share case studies and success stories. Enjoy! Show notes and more at SmartPassiveIncome.com/session779.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#778 If growing your business were easy, what would it look like? This is a powerful question because many of us tend to overcomplicate things. So how do we build a brand without getting distracted by things that don't matter? I haven't recorded a coaching call episode like this in a long time—not since the AskPat days! We wanted to bring that energy back in today's session, so listen in as I help Cassie Shawcross of DivineJourneyBoutique.com understand her limiting beliefs and use her strengths to grow! Leaving a traditional career to become an entrepreneur is scary. But isn't always being stuck in jobs we don't want just as frightening a prospect? You'll want to listen in on this call because the perspective we gain leads to some inspiring breakthroughs for Cassie! This is a great conversation about being open to opportunities and bringing your people together. Enjoy! Show notes and more at SmartPassiveIncome.com/session778.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#777 How do we sell more of our products? Essentially, what are the top strategies to get new leads and convert them into customers? Also, which tactics have stopped working, and where do we invest our time and money to get the best results? This is just a small part of today's wide-ranging conversation. My guest is Ben Harris from ClickFunnels, a popular and powerful platform for getting more people to your website and online store. You don't need to be a ClickFunnels user to learn from today's episode, though! Ben and I chat about buying ads outside platforms like Google and Meta, leveraging Facebook groups to simultaneously generate leads and build a community, soap opera email sequences, running webinars on YouTube, and more! Tune in because we get into basic and advanced tactics you might not have explored or considered yet! Show notes and more at SmartPassiveIncome.com/session777.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#776 Businesses often use bonuses to sweeten the deal on what they're selling. Done well, this can be a great strategy to attract more customers. But when do the extras you offer start working against you? How do you use this tactic the right way to create irresistible deals? In 2024, I'm taking these Friday episodes up a notch with specific ideas and frameworks you can implement to optimize and grow your brand. This session is no different because today I'll help you create the perfect bonus sandwich. With this strategy, you'll select the best perks to complement your main product and avoid mistakes many entrepreneurs make! So, what are the bonuses that customers actually want? When should you avoid using any extras at all? How do you determine and market the total value of your offer? Join me to find out! Show notes and more at SmartPassiveIncome.com/session776.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#775 Selling a piece of software you've created and grown can be a massive windfall. But where do you start if you have an idea for a tool or service but can't write any code? What do you need to know upfront, and what would working with a programmer or development team cost? In episode 772, I offered you a sneak peek at my newest software venture. Now, Dave Chesson and Bhanuka Harischandra of Surge Global are joining me to reveal even more about this project and process. Together with their incredible team in Sri Lanka, Dave and Bhanuka are helping me bring my vision to life. So, how do you decide if your idea is worth building and investing in? What are the hidden costs of developing and maintaining software? How do you build something that actually works and attracts users? Tune in to find out! Show notes and more at SmartPassiveIncome.com/session775.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#774 I get asked this all the time—if I were starting over with $1000 to invest in an online business, what would I do? And here's my answer—I would go offline. This always surprises people, but the approach I cover today is the most powerful way to begin your entrepreneurial journey. But if you want to set yourself up for success, the most important part of this process should happen before you spend any money at all! In this episode, I want to help you find the right niche for your skillset and identify the key elements that will give you a leg up. So where would my $1000 go? This is the part that surprises people the most because my budget would all go toward building relationships in the space I've chosen. So, listen in to learn how I would leverage the easiest way to meet people in any industry—attending in-person live events! Show notes and more SmartPassiveIncome.com/session774.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#773 How effective is the marketing copy around your products? For many entrepreneurs, this is one of the aspects of online business they struggle with the most. And the truth is, there are no shortcuts to great writing. So, how do we generate compelling stories and sales pages? There's no one better to answer this question for us than the godfather of modern copywriting himself, Ray Edwards. Ray is the author of How to Write Copy That Sells and Read This or Die. His expertise is priceless, and today, Ray delivers an absolute masterclass on marketing communication in the age of AI. You'll hear us explore his PASTOR framework to guide you through every step, from positioning your products to making sales and getting incredible testimonials. Listen in because Ray and I also share the most powerful ways to leverage tools like ChatGPT to take your marketing game to the next level fast! Show notes and more at SmartPassiveIncome.com/session773.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#772 Regular listeners know I love bringing you along for the journey as I start new projects. Listen in to get a first glimpse at the software venture I hope will provide a game-changing solution for a problem no one is tackling. I desperately need this tool in my workflow, and know a lot of other creators will benefit from it as well. So, what am I talking about? I won't share all the details in this episode, but you'll get a clear look at what I'm building. This is a fascinating process because, like many of you, I don't know how to write code. That said, this is not my first time dabbling in software. I'm taking everything I've learned creating Fusebox.fm, sharing it with you, and applying it to this project. I'm also building this to sell, so I get into the economics behind this venture as well today. Tune in, and enjoy! Show notes and more at SmartPassiveIncome.com/session772.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#771 What comes to mind when you think about recording video? Many people let their aversion to being on camera hurt the growth of their brands. Still, we all know we need to get comfortable with this to make the most of today's social media landscape! But where do you start as a complete beginner? How do you create consistently, and how often do you need to upload to YouTube to build an audience? For your online courses, what is the best way to plan and leverage videos? We cover all this and more in today's episode with my friend, collaborator, and frequent guest, Caleb Wojcik. As we're expanding the Expert in Residence program inside SPI Pro, we're enlisting Caleb as our go-to resource for all things video. Don't miss out because we discuss everything from a quantity-over-quality mindset for beginners to batch recording and easy editing! Show notes and more at SmartPassiveIncome.com/session771.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#770 Making your first hire is a massive step in your entrepreneurial journey! If you're onboarding your first employee or contractor or need a refresher on being an effective team leader, listen in because this episode is for you! Of course, I've often had Jess Lindgren, my executive assistant of over ten years, on the show. Go to episode 753 to uncover the lessons we've learned working together for so long! But what do you need to do on day one with your first hire? And what are the specific things you definitely need to check off in the first week of working with someone new? Today, I cover everything from onboarding and company culture to protecting yourself against scammers and employees going AWOL. And shout out to our SPI Pro member, Derek Miller of Genius Lab Gear, for inspiring me to cover this topic! Tune in, and enjoy! Show notes and more at SmartPassiveIncome.com/session770.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#769 Very few people work the same job their whole lives anymore. Even so, many of us still perceive having to change careers as having failed. But what if a new role is actually an opportunity? This is the topic of today's conversation with my returning guest, Barrett Brooks. In the decade since our last chat, he has had to reinvent himself several times to uncover the best use of his knowledge and talents. Listen in on this inspiring session because we highlight the ups and downs of entrepreneurship and provide a fresh perspective on career experimentation! I can't wait to share this with you because Barrett's wisdom on becoming a better person, leader, and employee is incredibly valuable—so much so that we've hired him as a consultant at SPI to help us learn about each other and work better as a team! Enjoy! Show notes and more at SmartPassiveIncome.com/session769.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#768 We need to talk about pricing. Specifically, we need to discuss how discounts are hurting your business! Don't get me wrong—special offers can work wonders for your sales. So why would we want to remove this tool from our marketing arsenal? Listen in on this session for a behind-the-scenes look at what we're doing at SPI and the cohort-based model that's replaced discounts for us! This has been an incredible business move and a massive boost to our student and community member success rates. Of course, offering products at a lower price point still makes sense in some very specific scenarios. Tune in to also get my thoughts on when to use discounts in your product lifecycle. Don't miss out on this one. Enjoy! Show notes and more at SmartPassiveIncome.com/session768.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#767 The strategies we used to rely on for growth on YouTube aren't working anymore. So, what are up-and-coming creators doing to build an audience? Which tactics get you more views and subscribers right now? I've had a lot of big names in the YouTube space on the show, everyone from Ali Abdaal to MKBHD. But today, I wanted to get a fresh perspective from someone who is just starting to make waves. There's a lot of buzz around my guest, Aprilynne Alter, due to her ability to uncover the secrets behind modern viral videos. In this episode, we really get in the weeds of the video creation process. We discuss everything from the idea and research phase to which metrics you should keep an eye on for maximum growth. Aprilynne puts hundreds of hours into her videos, and her insights on titles, thumbnails, quality versus quantity, and time management will surprise some of you! Show notes and more at https://SmartPassiveIncome.com/session767.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#766 Podcasting is a powerful way to generate revenue, but what are your monetization options if you're not reaching a massive audience yet? The thing is, big sponsors expect a minimum of ten thousand downloads per episode. So, how can you leverage a small, loyal following instead? Listen in because we're back with another incredible Teaching Friday session. Lauren Popish, our guest host, is the founder of The Wave Podcasting, an educational platform and production agency helping women-led shows grow. Through her work, Lauren has uncovered the best strategies for podcasters at every level. If you're in a small niche or just starting out, tune in and take advantage of her expertise! This episode is a deep dive into affiliate marketing, listener donations, subscriptions, premium content, and selling your products and services through podcasting. For more from Lauren, visit TheWavePodcasting.com/pat to download her free Monetization Blueprint! Show notes and more at SmartPassiveIncome.com/session766.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#765 How close are you to burnout right now? If you buy into modern hustle culture, overworking yourself at the expense of your health is inevitable. But is this the best way to produce great work? In this episode, Cal Newport joins me to share an insightful look at the productivity habits of knowledge workers throughout history. This is a fascinating chat about how thinkers and creators managed their time before we adapted an assembly line model to innovation. Listen in and check out Cal's new book, Slow Productivity, for more on this topic! So, what are the three principles of accomplishing more without burnout? Mastering this lost art is a matter of doing fewer things, working at a natural pace, and focusing on quality. Easier said than done. This is why Cal and I dive into each of these steps and uncover the lessons from the past we can apply to our modern work patterns! Show notes and more at https://SmartPassiveIncome.com/session765.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#764 Relying on motivation and willpower alone is not a sustainable way to grow your business. Instead, try building small routines that move you toward your goals every day. But what is the anatomy of a positive habit? How do you apply behavioral science findings to everyday tasks for greater success? Listen in because this Teaching Friday episode is the first of its kind! Our returning guest host is Julie DeLucca-Collins of Go Confidently Coaching. Today, she is interviewing Linda Fogg-Phillips, CEO and co-founder of the Tiny Habits Academy, for a chat that unlocks the steps of leveraging positive emotions to get more done. Julie and Linda share a look at the ABC method for behavior change and the Maui habit that can shift your mindset every day! This discussion is based on concepts introduced by Dr. BJ Fogg in the New York Times bestseller Tiny Habits. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session764.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#763 Have you ever considered creating an online course? This episode's for you! Already have a course, but your completion rates are low or declining? This episode's for you. Are you curious about how we've restructured our entire business at SPI around better student outcomes and steady recurring revenue? Well, this episode's for you! We have today's guest, Ashley Gore, to thank for one of the best things we've ever created, the All-Access Pass. She is our Community Experience Manager and an expert in learning facilitation and curriculum development. In this session, Ashley pulls back the curtain to reveal the strategy behind our cutting-edge online education experience. She and I discuss leveraging backward design concepts for higher completion rates, why community-powered courses are so effective, running asynchronous accelerators, and more! We also get a look at Ashley's incredible brand, Learning with Miss LaGrow. Join us to start creating amazing journeys for your students! Show notes and more at SmartPassiveIncome.com/session763.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#762 Creators like Gary Vaynerchuk post hundreds of times per week across multiple platforms. How is that even possible, and what can we learn from this approach? David Ziembicki of the Expert Business Agency is guest hosting this Teaching Friday episode to shed light on the content engine behind some of the most successful influencers. He shares the blueprint to help you model their system in your business for massive growth. The key is repurposing content you already have, so tune in for the step-by-step process! David delivers an absolute masterclass on how to build an effective social media strategy today! Listen in because you'll be able to assess your current level, mature as a creator, and generate more revenue. You'll also learn to leverage tools like Descript, Canva, and ContentStudio to supercharge your production schedule without hiring a team! For more from David, visit ExpertBusiness.com/spi to access his free content engine guide! Show notes and more at SmartPassiveIncome.com/session762.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#761 When we talk and truly connect with someone, our body responds in a powerful way. In fact, we are hardwired to love this feeling of being heard and understood! But how do we unlock and apply the science of communication in content creation and business? Today, I have the honor of interviewing a hero of mine! Charles Duhigg is a Pulitzer Prize winner who has sold over three million copies of his incredible book, The Power of Habit. His newest release, Supercommunicators, is a deep dive into the practical, emotional, and social conversations our lives revolve around. In this episode, Charles helps us uplevel our skills. We'll learn about becoming great one-on-one communicators and connecting better with large audiences. Charles uncovers the quiet negotiations we're always engaged in and shares the exercises we can do to start having fruitful conversations. Don't miss out, and enjoy! Show notes and more at SmartPassiveIncome.com/session761.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#760 "If you like this, smash that subscribe button!" We always hear this nowadays. But people don't subscribe because they enjoy a single piece of content. They subscribe because they see value in what's coming next. Most creators get this wrong! In this episode, I want to share a strategy that's working really well for me right now. This is a great way to grow your audience as a podcaster, blogger, YouTuber, or creator of any kind. Once you understand the thought process behind getting new subscribers, I'll need you to do one specific thing. The next time you're coming up with ideas for content, consider creating a series. That's right—think about a sequence of posts on the same theme. There's a right and wrong way to do this, so tune in today for the tips that make all the difference! Show notes and more at SmartPassiveIncome.com/session760.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#759 Artificial intelligence is here! We can push against new technology, but people leveraging it will likely outcompete us. So, how do we use AI to streamline our businesses, work fewer hours, and make more money? There's no one better to answer this question than Rick Mulready. Over the years, he's helped thousands of creators build effective business systems. Rick is now taking this to the next level by teaching entrepreneurs how to master the most powerful new AI tools. For this special episode, I recorded one of my weekly coffee meetups with Rick. The result is an off-the-cuff conversation on the best strategies for automating repetitive tasks to save time and money! Rick and I discuss his APPTT framework for getting started with AI, share some of our favorite tools and examples of using them, and give you the blueprint for creating ChatGPT prompts like a pro. Enjoy! Show notes and more at SmartPassiveIncome.com/session759.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#758 What we're fighting for nowadays as creators isn't attention. It's trust! It takes a long time to build your reputation online and just moments to destroy it. Still, this is the key to earning your superfans. This is also the number one thing I've focused on to grow Deep Pocket Monster, my Pokémon YouTube channel, to 750K subscribers! So, how do you build and engage an audience of this size? Join me for a chat about the value of sharing with openness and integrity, bringing your followers behind the scenes, and having people hold you accountable when you become successful. I'll also share some YouTube-specific hacks I've leveraged to understand how the algorithm works in my niche, why I'm doubling down on live streams, and how I'm drawing inspiration from other creators. Enjoy! Show notes and more at SmartPassiveIncome.com/session758.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#757 What happens when you stop competing and start collaborating with other creators? This is actually the most effective online growth strategy today. But can we apply this concept to email and newsletters? In this episode, ConvertKit founder Nathan Barry joins me for a chat about the game-changing Creator Network. Listen in because Nathan and I discuss everything from building an email list from scratch to monetizing your reach by supporting creators you love. These are the best tactics to bypass social media algorithms and supercharge your newsletter growth. I'm excited because I've been an advisor and affiliate for ConvertKit for almost a decade, and this is the most innovative thing I've seen happen in the email space. So, tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session757.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#756 I still get nervous all the time. Before recording podcasts, speaking in front of crowds, coaching students, and everything else! Are people going to like me? Will they enjoy what I have to share? The only thing that's changed over the years is my mindset around these questions and what the nerves represent. So, how do you step outside your comfort zone in 2024 and turn uncertainty into excitement? Listen in on today's session because shifting the story you tell yourself is vital for business success! Join me to also discover how I'm leveraging live streams this year with the SPI and Deep Pocket Monster YouTube channels. I'm doubling down on this strategy because getting in front of people and connecting on a human level is about to become an essential skill in the age of AI. Tune in! Show notes and more at SmartPassiveIncome.com/session756.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#755 If you want to start a business, focus less on the how and more on the now. You see, overcoming the fears that stop you from even trying is the key to building life-changing success! That's why I have Noah Kagan of AppSumo back on the show to help you shift your mindset and get more of what you want! His new book, Million Dollar Weekend, is the ultimate blueprint for a massive business launch. Today, Noah and I dive into this framework and explore everything from beating procrastination to creating viral content online! Listen in because we're also giving out a $1000 Chipotle gift card! That's a lot of guacamole, so stick around to the end of the episode to discover how to participate in our challenge. And for those interested in YouTube, Noah gives us an inside look at how he drives millions of viewers to his videos for next-level growth! Show notes and more at SmartPassiveIncome.com/session755.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#754 In most niches, non-English languages are often underserved. These US and international audiences are a huge market you can tap into to provide value and create new connections! Here's the best part—You don't even have to speak another language or hire employees to open up your business to these new opportunities! So how do you get started? We're back with another incredible Teaching Friday episode today! Today's guest host, Anne Truran of Together Language, helps schools and other organizations design systems around language diversity. In this episode, she walks us through the tools and strategies we can leverage to serve non-English speakers through everything from written communication to phone and video calls. Listen in because this is a fantastic way to expand your business! For more, SPI listeners can book Anne's infrastructure-building sessions for free at TogetherLanguage.com/spi. This is a limited-time offer, so check it out now! Show notes and more at SmartPassiveIncome.com/session754.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#753 I wouldn't be where I am in business and life without Jess Lindgren, my incredible executive assistant. That's a fact! To help you level up and foster a similar relationship, Jess and I share an inside look at the workflow we've perfected over the last decade. Listen in because this dynamic is an essential part of everything I do, from SPI to Deep Pocket Monster! So how and where do you find your Jess? Why are we switching back to remote work after collaborating in person for years? If you already have an assistant, how do you improve your relationship and get more done? Tune in to find out! I'm excited because we also dive into how Jess is growing her Ask An Assistant podcast and brand. Don't miss out because she's doing a fantastic job helping people in her profession and developing a niche business. Enjoy! Show notes and more at SmartPassiveIncome.com/session753.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#752 Many of us would hate to come across as too salesy. In fact, we often overcorrect to the point where it's difficult for people to buy from us. But here's the thing—if you have a good product, you're doing your audience a disservice by not providing simple opportunities to access it. You're also not doing yourself any favors because making money allows you to stay in business, serve more people, and do more good! So, how do you create a clear and easy pathway from your free content to your paid products? Jeff Gargas of TeachBetter.com is our guest host today. In this Teaching Friday session, he will run you through a powerful exercise to show you how to convert more than ever without relying on sleazy marketing tactics. This is a great way to overcome your fear of selling and help more people! Show notes and more at SmartPassiveIncome.com/session752.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#751 At SPI, we want to use our success to build something that helps you on your business journey. And honestly, shame on us if we don't! For today's episode, I hit the record button on the kind of conversation SPI CEO Matt Gartland and I have all the time. This is where we think the industry is going in the next few years and what we're doing about it. We've never shared a behind-the-scenes look quite like this! As you know, our focus is on community. Listen in to hear how our 10x move on that front, the EIR program, is about to expand! Also, toward the end of our chat, I twist Matt's arm to have him share our master plan for something never before seen in the small business space. If we pull this off, it'll change everything! Show notes and more at SmartPassiveIncome.com/session751.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#760 Hot take—the algorithms are breaking our brains! You see, before we each had personalized feeds on every platform, people were more or less tuning in for the same cultural events. The series finale of M*A*S*H had over one hundred million viewers, and seventy-six million people watched the Seinfeld finale. That's crazy! Is losing this connection with one another contributing to the loneliness epidemic in some way? I brought this up in my Unstuck newsletter because it's an important topic. If you haven't already, make sure to subscribe to get my quick weekly updates! So, what can we do as leaders and creators to bring our people together? As you know, this is the focus at SPI with the online communities we're running. But I want to help you do something similar for your audience. Listen in on today's session for ideas on how and where to start! Show notes and more at SmartPassiveIncome.com/session750.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#749 Building an ecommerce business has always felt separate from what we teach our audience at SPI. But now, big players like Amazon are starting to favor traffic coming from creators like us! That's right! Finding success with physical products is no longer about shady marketing tactics and gaming algorithms. You now have a massive leg up if you're using the tried-and-true growth strategies of building a following and email list and engaging a community of superfans! My guest today is the incredible Ryan Moran of Capitalism.com. He delivers a masterclass on creating a million-dollar business with ecommerce and physical products by leveraging the skills you already have and only one hundred followers! Ryan shares his playbook and details every step, from figuring out your first product to using his traffic triangle to generate sales. Listen in, and go to Capitalism.com/pat to learn how entrepreneurs like you are expanding into e-commerce! Show notes and more at SmartPassiveIncome.com/session749.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#748 I want to start the new year with a truth bomb—your past is not your future! It's too easy to dwell on what went wrong or the paths you didn't take, but all that does is make change feel impossible. So, how do you make 2024 the year you write your success story? For me, growth has always happened just outside my comfort zone. As an entrepreneur, if you're not feeling any discomfort, it might be a sign that you're not challenging yourself hard enough. But now is the time for the 10x actions and bold moves you've been thinking about! 2024 is also your year to focus and choose how you invest your attention. From AI advancements to the elections here in the US, there's no shortage of distractions to knock us off our path. So, join me today for a goal-setting exercise to help you envision your progress over the next twelve months! Show notes and more at SmartPassiveIncome.com/session748.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#747 I say it all the time—the riches are in the niches! Today's guest, Victoria Moll of Contempo Coding, is the perfect example of someone taking this to the ultimate level. So listen in to hear how she became the leader in her tiny industry and built a six-figure business around it! Victoria has amassed over 100K highly targeted subscribers on her medical coding education YouTube channel. That's bananas! She credits bringing personality and entertainment to what is often a dry, technical space as the key to her success. I'm not surprised—this is something that's vital for anyone trying to stand out online! In today's episode, we get an inside look at everything from how she found her content creation voice to transitioning YouTube viewers into paying customers. We also dive into Victoria's innovative formula for managing squirrel syndrome. If you need help figuring out which ideas are worth your time, tune in! Show notes and more at SmartPassiveIncome.com/session747.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#746 From business to family and everything in between, we have a lot on our plates as entrepreneurs. It's no surprise that self-care is often not even on our radar. But what can we do to improve our health and vitality when time is limited? Listen in on this episode to find out! Amalia May Valle is a certified health coach, yoga instructor, mom, actor, and part-time flight attendant. With this much going on, she's an expert at identifying the quick wellness practices that actually work. Tune in because she's guest hosting this Teaching Friday session to share her most effective tips for nutrition, exercise, and stress management! Amalia covers everything from easy recipes to shifting your mindset around exercise and getting results even if you only have ten minutes a day! Don't miss this incredible episode and get Amalia's free resources at YogaByAmalia.com/freeguide! Show notes and more at SmartPassiveIncome.com/session746.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#745 We have productivity all wrong! Discipline and grit are vital, sure. But here's the thing—no one procrastinates on watching Netflix. It's no secret that we're more likely to do the things that feel good. So, how do we apply this concept to growing a business? How do we make our work feel great? My special guest, Ali Abdaal, is the world's most-followed productivity expert. In episode 503, we heard all about his journey from med school to content creation and passive income mastery. Ali's still growing, having amassed five million YouTube subscribers, and is here to share everything about his book, Feel Good Productivity. This episode will shift your mindset around dull tasks that drain your willpower. Armed with Ali's tools, you'll have fun at work while performing at the ultimate level. Not only that, Ali and I also discuss his process for creating viral YouTube videos that reach and impact millions! Enjoy! Show notes and more at SmartPassiveIncome.com/session745.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#744 Acting as salespeople for our products and services is uncomfortable for many of us. So, is there a framework we can apply as solopreneurs and small business owners to get more customers without feeling sleazy? If you hate selling, this episode is for you! In this new installment of our Teaching Friday series, Kenneth Camp delivers a masterclass on building a story around your brand with your customer as the hero. Kenneth will give you a step-by-step plan you can use and reuse for everything from sales calls to the marketing messaging on your website. I love this blueprint because it revolves around the power of storytelling in business, which I always talk about on the show. So tune in to learn how to go from identifying a problem you can solve to crafting a perfect call to action. Also, go to KennethACamp.com/spiflightplan to level up your sales process with Kenneth's resources! Show notes and more at SmartPassiveIncome.com/session744.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#743 Which parts of your work are actually moving you toward your goals? Most entrepreneurs are stepping over dollars to pick up dimes because they haven't figured this out. So, how do you get clarity around your vision to unlock more time, profits, and productivity? Listen in to find out. My guest, Dan Martell, has built several multi-million dollar companies. He is also an investor with an insane track record and the author of Buy Back Your Time. Dan will inspire you to step up, map out your direct path to success, and take action! So, what are the three areas you need to develop to build your dream life? What are the misconceptions about growing a business that hold you back? How do you generate more profits and buy back your time? Dan and I cover it all. This session has strategies for everything from leveling up your mindset to hiring and time management. So don't miss out! Show notes and more at SmartPassiveIncome.com/session743.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#742 Have you ever considered writing a book? Chances are, if you can think of an idea for one, you can also come up with excuses to trick yourself into not doing it. But what if there was an easy way to knock out a quick manuscript? Excellent news—our incredible Teaching Friday series is back! We love inviting members of our SPI Pro community to share their knowledge and provide actionable tips to supercharge your business. Tune in because the guest hosts we have lined up for this batch of episodes will blow your socks off. Azul Terronez, author of The Art of Apprenticeship and co-founder of Authors Who Lead, is no exception! The exercises and strategies Azul shares will help you unlock your inspiration, bust through writer's block, and finish writing a book even if you only have thirty minutes per day. Enjoy! Show notes and more at SmartPassiveIncome.com/session742.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#741 Many companies have lost sight of one of the key principles for success—treating customers well. We've all experienced this, so how can an audience-first mindset help us stand out in online business? How can it create new opportunities for us to level up and even expand into profitable physical products? In this episode, Kerrie Fitzgerald shares her organic marketing tactics for tried-and-true growth with zero ad spend. She also makes a compelling case for physical products in today's digital world and details the easy way to start creating and selling them. Kerrie is an e-commerce expert, author of Customer Obsession, and host of The 6-Figure Product Business Podcast. Today, she and I explore everything from nurturing superfans for free promotional help to getting the best deals on while-label products from Alibaba. If you've ever considered selling anything from basic merch to innovative new products, listen in! Show notes and more at SmartPassiveIncome.com/session741.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#740 As I turn forty-one and with the new year approaching, I want to look back at 2023 and share the strategies that have had the biggest impact on my businesses. We got a lot of things right these past twelve months, so tune in to learn more! The energy at SPI is unparalleled right now because of the positive feedback we've been getting for the All Access Pass, our community-powered educational experience. This was an incredible year for Deep Pocket Monster as well. I took my foray into the Pokémon space to the next level with Card Party, a three-day live event unlike anything else in this niche. I'm also stepping outside my comfort zone with my first traditionally published book, Lean Learning. Join me for updates on this and everything from the SwitchPod to how I'm getting back in shape! Show notes and more at SmartPassiveIncome.com/session740.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#739 Paying for ads is a fine way to get more followers on Instagram. It's what Meta wants you to do. But what are some of the more organic ways to boost your growth? In today's episode, I'm chatting with Zach Benson to find out! Zach is the founder of Assistagram, an agency that helps brands build massive audiences on Instagram. He has worked with everybody from Shaquille O'Neal to my friend and frequent guest on the show, John Lee Dumas. This is a fascinating session and a deep dive into marketing tactics that are rarely talked about. Zach shares his tips for collaborating with and even buying Instagram accounts in your niche, using hashtags the right way, the types of posts to focus on, transitioning your followers into customers, and more. The old tricks don't work anymore, so listen to learn about the strategies that do! Show notes and more at SmartPassiveIncome.com/session739.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#738 The demographics we use to define our target audiences aren't actually helping us. Think about it—is it really the case that the people you want to attract share the same age, gender, or location? Or is it that they all share the same niche goal? Having one specific problem to help your followers with is essential for brand recognition and successful business growth online! Deep Pocket Monster, my Pokemon-focused channel, is a prime example of this. My 700K subscribers are people from all backgrounds, but their goal in this space is the same. Doubling down on it made a massive difference! So, what is the one thing that resonates with your niche audience? This is the key to starting a business and quitting your traditional job, which is our goal for you at SPI with everything from our content to our new EIR program! Show notes and more at SmartPassiveIncome.com/session738.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#737 What is an advantage you have that almost feels like cheating? Is there something you can do that others can't or won't, and how do you leverage it to uplevel your brand? All of us can find our edge if we know where to look. Today's incredible guest, Dan Shapiro, is here to show us the way! As co-founder of the iconic 3D printer company Glowforge, Dan has empowered tens of thousands of people to start and run physical product businesses. He is the creator of Robot Turtles, a board game designed to teach kids the fundamentals of programming, and the author of Hot Seat, a guidebook for startup CEOs. To bring his ideas to life, Dan has also run some of the largest crowdfunding campaigns ever! Why do some businesses work while others fail? How do you create products that resonate with people and build something special? Listen in to find out! Show notes and more at SmartPassiveIncome.com/session737.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#736 What's the point of building a business if you can't maintain it? If you want to follow your vision and have free time to sustain and enjoy it, you have to understand the vertical thinking successful entrepreneurs instinctively use. Jason Feifer, editor-in-chief of Entrepreneur magazine, is joining me today to help you create projects that stack and work together to supercharge your growth! You're hearing from another one of SPI Pro's Experts in Residence today. We're introducing the EIR program to serve our members with next-level knowledge and support, so tune in to get a sneak preview of what's coming to our incredible community! In his job, Jason has access to world-class entrepreneurs and is here to share the lessons he's learned so far. He and I talk about getting clarity on your mission and bringing it to life in a sustainable way using proven strategies and mindsets! Show notes and more at SmartPassiveIncome.com/session736.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#735 Many of us believe we need to reach millions of people to make a living online. We then fall into the trap of going as broad as possible with our content. But what if a small targeted audience is actually a major asset? In this episode, we hear all about Wojciech Wegrzynski's incredible journey. His podcast, the Fire Science Show, averages just five hundred downloads per episode. But here's the thing—Wojciech's revenue from sponsors is already surpassing his engineering job income! Listen in because this episode brings together some of the most important topics we always discuss here on the show. We cover the power of niching down and podcasting, overcoming fear and procrastination, and building authority in your space. Wojciech combines these elements in a big way and adds his fire safety expertise to the mix to make a massive difference in his industry! Show notes and more at SmartPassiveIncome.com/session735.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#734 What is your personal philosophy? What are the thoughts that guide your actions? Understanding what drives you is the key to staying motivated and overcoming procrastination. This is how you 10x your business. Not only that, this is how you supercharge your personal life as well! Tune in today because SPI Pro's new Entrepreneur In Residence, Terry Rice, is joining me to help us set up the routines for success at work and at home! You'll hear all about the EIR program, the newest innovation we're introducing to serve our Pro members with next-level knowledge and support. So, how do you live your legacy? What are the business strategies that are also effective in parenting? How do you 10x your personal relationships and prioritize family as an entrepreneur? Join Terry and me for this special Friday session to find out! Show notes and more at SmartPassiveIncome.com/session734.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#733 "Who am I to stand out? Who am I to show off to other people?" That's the impostor syndrome in many of us talking. Falling for it and then underselling ourselves feels safe because we don't see the value in our skillset. But how do we discover our potential and build a confident personal brand around it? Christine Gritmon is joining me today to help you do just that. In this episode, she shares her expert knowledge to supercharge your online presence and take your branding game to the next level. We talk about uncovering the unique value you bring to the table, naming your business, choosing the best social platform for growth, building a reputation in your niche, collaboration and community, and more. This session will help you create a genuine brand to define and move you toward your goals. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session733.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#732 The days of writing blog posts, getting easy traffic from Google, and monetizing your content with ads or products are gone. So, what's the best way to build an audience today? "If you want to go fast, go alone. If you want to go far, go together." This African proverb is hugely relevant in our online business landscape because it highlights the incredible power of collaboration. Listen in on this episode to hear all about what I'm doing to partner up with other entrepreneurs and get in front of massive new audiences! This can be the game-changing approach that unlocks the next level for many of us. I let fear and introversion hold me back for too long—don't make the same mistake! This is something I've covered in my Unstuck newsletter as well. If you haven't already, be sure to subscribe for weekly business insights delivered straight to your inbox! Show notes and more at SmartPassiveIncome.com/session732.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#731 Bringing relatability and character to your work is the number one way to stand out and succeed online today! But how do you apply the "just be yourself" advice in your business for fantastic results? You're about to witness the full power of sharing valuable knowledge with a heavy dose of personality in today's chat with Liz Wilcox. Not only is she The Fresh Princess of Email Marketing, but her '90s pop culture obsession makes learning from her incredibly entertaining. Liz walks us through the steps of her Staircase framework for transitioning followers to customers. She also shares her twenty-minute newsletter blueprint for writing engaging and effective emails fast. We get into the best lead magnets for attracting new subscribers, the common mistakes to avoid, and, of course, a solid bit of NSYNC nostalgia. Join us for this fun and impactful conversation with Liz! Show notes and more at SmartPassiveIncome.com/session731.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#730 Everything's already been done! That's one of the common excuses we come up with to stop us from starting a business. We tell ourselves all the good ideas are exhausted and that there's nothing new we can do. But is that really true? In this episode, I want to help you shift your mindset around what it takes to build a brand online and help you discover promising niche markets. This doesn't only apply to people with expertise and credentials, either! Being an authority in your space is fantastic, but you can still offer plenty of value online by sharing your journey as a beginner. That's how I approached and grew Deep Pocket Monster to over 700k subscribers! So, how do you plant your flag and decide what you want to be known for? Listen in on this session for my tips and a look at one of the emerging niches I'm keeping an eye on! Snow notes and more at SmartPassiveIncome.com/session730.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#729 Most people never take the leap to pursue the life they've always wanted. Often, it's because they're too afraid to quit their traditional jobs. That's why I've invited Brian Luebben of The Action Academy Podcast on the show to share the blueprint for achieving your version of success. Today, we hear Brian's story and learn about the side hustle that helped him replace his six-figure corporate income while traveling the world full-time. After recording, I had to go back and listen to this conversation again because I didn't want to miss any of the incredible golden nuggets. So make sure you take notes! Brian and I discuss building a financial foundation, creating products that address real needs, the importance of community for learning, the best short-form content strategy, and more. This is a great one, so listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session729.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#728 For better or worse, your choices today are a glimpse into how your life will turn out. I still remember the months I spent wallowing in self-pity after getting laid off in my mid-twenties, the same thoughts running through my head every day. I felt like a failure, and I felt doomed. What would have happened if I had continued down that path? It's hard to say, but I'm sure I wouldn't be here with you now. In this episode, I want to give you the shot of motivation you need to seize the day and start building your legacy! So, how do you live a life of significance? Join me for this session because I want to read you the inspirational quote I keep on my desk. This is the daily source of inspiration that drives me to push for meaning in my life. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session728.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#727 I'm always harping on the importance of starting a podcast to grow your brand. And for good reasons! But what would happen if you were to take my advice and the first piece of feedback you receive is a one-star review? Would you give up? That's the exact situation Jackie Nourse, aka Traveling Jackie, faced. Undeterred, she followed her passion and turned it into one of my favorite success stories! At JUMP Adventures, Jackie has built an amazing business around her mission of traveling full-time. Listen in to learn how she pulled it off and how she now brings her community along on her trips! This is an excellent conversation about bringing people together online and offline, building your version of the ideal life, and overcoming challenges. Join us because Jackie shares an inside look at the life-changing experiences she creates and why her audience keeps coming back for more! Show notes and more at SmartPassiveIncome.com/session727.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#726 Much of the knowledge I acquired when I started blogging is still with me. I have my early inspirations, Darren Rowse, Yaro Starak, and Seth Godin, to thank for that! In fact, one of Seth Godin's concepts that I often return to is the power of naming it. But what is it? It can be anything you teach or create. When you label something, you make it real. The messy middle, the part of the entrepreneurial journey between early excitement for an idea and when you finally reach your goals, comes to mind. Eric Partaker's 3 Alarms strategy, discussed in Wednesday's episode, is another example. So, how do you coin relevant terms in your business? Join this session to hear me brainstorm new ideas and come up with Fake Flynn-ing. Tune in to find out what that's all about and how to start naming things for your audience! Show notes and more at SmartPassiveIncome.com/session726.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#725 The seven words that hold you back more than any other are "It is faster to do it myself." This kind of short-term thinking leads to burnout and stunts your business growth. But what is the most efficient way to scale your brand long-term? In this episode, returning guest Eric Partaker shares the blueprint for transitioning from scrappy founder to leadership master. This is priceless knowledge based on Eric's work coaching Fortune 50 CEOs, architecting Skype's success, and running several companies. You're not going to want to miss this chat! Eric helps you lay the foundation for sustainable business growth and explains why entrepreneurship cannot be separated from personal development. We discuss intentionality, the EAR framework for leadership, giving praise, and handling mistakes. For more, get a free copy of Eric's incredible book, The 3 Alarms, and his powerful tools and resources at SmartPassiveIncome.com/businessbundle! Show notes and more at SmartPassiveIncome.com/session725.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#724 Finding success as a creator isn't all great. In fact, popularity can actually move you away from the special sauce that made your content stand out in the first place. You see, the moment you have something to lose, you begin to overthink every decision. Fear then starts to short-circuit the creative exploration that is part of the fun of building an online brand! My friend Matt Wolfe is dealing with this right now. He's doing fantastic work on YouTube, where his AI news channel pulls massive numbers. In this episode, I share the advice I gave him to help him stay motivated and keep the creative spark alive. So, listen in on today's session to learn how to find the fun in your work and avoid one of the major pitfalls of success! Show notes and more at SmartPassiveIncome.com/session724.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#723 What are the kinds of things you tell yourself? In business, health, and relationships, our thoughts are what drive us to succeed or fail. The way we see the world truly affects the chemistry of our bodies. So, what are the habits that build effective cognitive patterns? In this episode, Shawn Stevenson shares the research-based information you need to tackle entrepreneurship the healthy way. He is the best-selling author of Sleep Smarter and Eat Smarter and host of The Model Health Show. His incredible work has changed my life, and I can't wait for you to hear our powerful conversation! We discuss everything from getting great sleep and the importance of family meals to supercharging your mindset for next-level business results. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session723.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#722 This one question is the creativity hack we've been trained out of as adults. It's the key to uncovering amazing knowledge and stories. Kids ask it all the time—"Why?" One of my top tips for creators, interviewers, and entrepreneurs is to trust the process of curiosity. This is how I approach everything I do. It's how I get guests on the podcast to open up and share valuable information. It's how I come up with content and discover fresh business opportunities. In this episode, I want to challenge you to tap into your inner child and look at your work through the lens of curiosity. I challenge you to ask why. So listen in for more on how I apply this technique to everything from podcasting to parenting. This is a mindset game-changer because it affects how you see the world and introduces you to an abundance of new possibilities in life and business! Show notes and more at SmartPassiveIncome.com/session722.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#721 Finding an underserved audience and providing valuable free content is one of the quickest ways to build a massive brand online. But how do you turn your followers into paying customers? This is a challenging transition for many of us when we start charging for our work. My guest, Susie Bulloch of Hey Grill, Hey, has done an amazing job creating irresistible paid products to complement the free information that has defined her business. She runs the highest-trafficked barbecue and grilling recipe website, and today, we find out all about her journey and mission! Susie and I discuss everything from choosing a niche to monetizing your reach through ads, sponsorships, and affiliate marketing. We also talk about creating digital and physical products to serve your audience's unique needs and generate reliable monthly income. There's much to learn from Susie's growth, so listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session721.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#720 I didn't want to, but people I trust made me do something I otherwise would have never done. I won't keep you guessing—this is all about watching an anime. Specifically, One Piece. The show has over one thousand episodes! That's insane, but I was assured the story would be worth it. These are the kinds of things we're willing to take a chance on when we trust someone. So, what do I get out of this experience? As I've often said on the show, storytelling is vital for business success. In fact, it's the skill that will help you build the type of trust that gets people to spend their time and money with you. But building influence over people also comes with responsibilities. Today's session is all about having trust and stories as the foundation of your relationship with your audience. Tune in to learn more! Show notes and more at SmartPassiveIncome.com/session720.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#719 Today's guest is one of the first bloggers I followed when I started my online business journey. His content has been absolutely instrumental for me. Now, he's diving into podcasting and has created one of the few shows I subscribe to! Leo Babauta of Zen Habits is here to tell us why starting a podcast in 2023 is still a great idea. He also shares the mindset that has enabled him to stand out in a new medium right from the beginning. This is an inspiring conversation about minimalism and mindfulness in content creation! Leo and I tackle uncertainty and stress head-on and share tools and strategies to keep you moving toward your goals. Fair warning—Some tactics discussed today involve snakes, but we also provide nonvenomous solutions! If your work is meaningful, you're guaranteed to encounter resistance. So listen in to learn how to overcome the obstacles around your purpose and mission! Show notes and more at SmartPassiveIncome.com/session719.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#718 The strategy I share today will help you at any level, no matter what niche you're in. There's another bonus—this tactic also makes the world a better place. So what is it? Tune in because we explore the benefits of forming relationships with the up-and-comers in your space. I've been doing this with Deep Pocket Monster, my Pokémon YouTube channel, and the results have been amazing! Some of the smaller creators I've helped get a leg up are now on an incredible trajectory. While it might seem like this creates more competition for me, the truth is that these are now supportive friendships that lead to more growth for everybody. The key word here is abundance. Creating a brand is not a zero-sum game where someone else's success comes at your expense. So, who are the up-and-comers in your niche and how do you create mutually beneficial relationships with them? Listen in on today's episode to find out! Show notes and more at SmartPassiveIncome.com/session718.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#717 You can't know which of your ideas will take off before you try some of them. That's why taking asymmetrical risks, where the potential upside is much greater than your investment, is essential to get ahead today. But how do you apply this on your path to success, and what are the outdated rules you should break along the way? In this episode, Chris Guillebeau of The Art of Non-Conformity shares an inside look at his new book, Gonzo Capitalism: How to Make Money in An Economy That Hates You. I'm excited to have him back on the show because his experience in the online space is incredible! So, how do you succeed even when the odds are stacked against you? We cover a lot of ground in this session to answer that. Chris and I discuss building hybrid communities that function online and offline, monetizing your skill set, creating in the age of AI, event planning, and more. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session717.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#716 I bought the equipment to start a podcast in 2008—but I was scared. In fact, putting my voice out there was so frightening that I didn't publish anything until 2010. But it wasn't long before I realized this show would become something special. Today, I want to take you back to that life-changing moment. Tune in because this session highlights why now is still a great time to create a new show around your brand! And with YouTube becoming a big player in the space, podcast discovery is about to change forever! That's why we added a video module to the upcoming Power-Up Podcasting 3.0. This newly overhauled version of our flagship course is the step-by-step solution you need to launch a successful show that gets found and grows your business! So check out SPI's All-Access Pass to unlock our community-powered course library! Show notes and more at SmartPassiveIncome.com/session716.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#715 Confidence is the action you take in the face of fear and uncertainty. If you're building a business, playing it safe can only get you so far. Instead, you need to build up the courage to swing for the fences! In this episode, Julie DeLucca-Collins of Go Confidently Coaching shares her expertise to help you find and achieve your version of success. She and I will walk you through the mindset and behaviors to help you check off your biggest goals! Julie also shares news of her upcoming TEDx talk. She gives us an inside look at the extensive process of applying, auditioning, and preparing for this event. So, what does it take to land a TEDx talk? How do you use your core values to move toward your goals? Why should you embrace failure as a necessary step? We discuss all this in today's perspective-shifting chat with Julie. Listen in for a serious dose of inspiration! Show notes and more at SmartPassiveIncome.com/session715.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#714 I'm very disappointed in myself. You see, these last few years, I've achieved a lot with SPI and Deep Pocket Monster, my Pokémon YouTube channel. But at what cost? Here's the thing—I've been neglecting my health for too long. Eating well and exercising have slipped through the cracks, and I've just received some scary test results to reflect that. This is a different kind of episode, but listen in because my personal update might be the wake-up call you need to get your priorities in order. I'll share the results from my DEXA scan and discuss the steps I've taken to start regaining my health and vitality. I already feel better than I have in a long, long time! So, join me for today's session about health and the entrepreneurial journey to learn more. If we don't care for ourselves, we can't serve others. Listen in and take action! Show notes and more at SmartPassiveIncome.com/session714.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#713 Hustle culture has tricked many of us into sacrificing our personal lives for financial success. But does building a brand have to be difficult? Instead, what would our journey look like if it were easy? Today's conversation with Deanna Cooper Gillingham will blow your mind! She helps case managers in the healthcare industry grow in their profession through education and training. Her trajectory actually mirrors my own Green Exam Academy story. In fact, the book she self-published to help people in her niche pass an exam has now generated over a million dollars in profit! In this episode, we look at how Deanna pulled it off! She started from scratch with no audience and is now playing in the big leagues while traveling the world full-time. We dissect the essential systems that support her lifestyle, discuss mentorship, events, and public speaking, and get a glimpse at her community of superfans. Enjoy! Show notes and more at SmartPassiveIncome.com/session713.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#712 Many of the highest performers, the people we often try to emulate, are actually miserable. You see, there are trade-offs in chasing extraordinary success that may not appeal to us once we understand what they are. So where's the sweet spot? How do we build a business we're proud of without sacrificing everything else in the process? Here's the thing—most people find incredible fulfillment in operating at a level of mastery in a small niche. This creator economy middle class is the topic of today's fantastic discussion between Terry Rice, Jason Feifer, Matt Gartland, and me. In this roundtable session, we help you define your version of success and discover the mindset to help you achieve it. We also arm you with the most impactful tools we're using right now and share a reading list to inspire you and shift your perspective. Enjoy! Show notes and more at SmartPassiveIncome.com/session712.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#711 Running a service-based business is something we don't often talk about here. Our focus is usually on passive income streams that can scale and create more free time for us. But is there a way to apply our mindset to services and unlock a hidden revenue source? You bet, and that's exactly what we talk about in today's game-changing episode! My expert guest, Chase Buckner, will absolutely blow your mind! He is the Director of Marketing at HighLevel, a suite of incredibly powerful white-label software tools you can pick and choose from and resell to your clients as a subscription. With no coding required, you can tap into the profitable SaaS model and create passive recurring revenue! Chase and I dive into specific use cases to inspire you because this can be the strategy that finally helps you stop trading time for money. Go to SmartPassiveIncome.com/highlevel to get started with a 30-day trial! Show notes and more at SmartPassiveIncome.com/session711.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#710 Hot take—the true mark of creators with a serve-first mindset is the excitement they feel when someone they've helped gets a win! If we're not jazzed when somebody in our community hits a milestone, what are we working toward? Are we even in it for the right reasons? Celebrating wins is a huge part of SPI Pro, and we often have our incredible members showcase their expertise by hosting Teaching Friday episodes of this podcast. For instance, our recent sessions with Gillian Tietz and Benjamin Yeh uncover incredibly effective audience growth and networking tactics. Tune in if you haven't already! So how are you celebrating your audience? Listen in on this episode for more about how and where to start. Don't miss out because this is one of the great joys of being a creator! Show notes and more at SmartPassiveIncome.com/session710.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#709 The power of in-person events is like nothing else we can offer an audience. So why do we often let fear and doubt stop us from bringing our people together? Here's the easy way to overcome uncertainty—if you've never hosted anything, just start small! In this episode, I'm excited to have Dan Franks share his expertise and help us foster real-life connections through incredible events at any point in our journey. He is the co-founder of Podcast Movement, the world's largest conference for podcasters. Dan and I have also been working side-by-side on Card Party, my first event in the Pokémon space! So how do you host your first meetup and avoid beginner mistakes that could cost you a lot of money? We cover that in today's session and give you a behind-the-scenes look at Card Party and Podcast Movement for an extra dose of inspiration. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session709.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#708 I'm challenging you with a simple but very important question—do you know what's happening? When people are on your landing page or going through your sales process, do you understand why you're getting fewer conversions than expected? Are you offering an optimal experience, or are you still winging it? For many years, I didn't know what was happening. Sure, SPI was growing, but where our sales were coming from exactly was a mystery. That's all changing as the team and I now obsess over every aspect of our marketing. So, in this episode, I share some valuable tactics to help you optimize your customer experience and make more sales! Here's the thing. If we never look behind the scenes, we can't uncover the small elements that add up to make all the difference in our success. So, do you know what's happening? Join me for today's session to find out! Show notes and more at SmartPassiveIncome.com/session708.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#707 Starting a niche website is one of the best ways to generate income online. That said, it can often take months or years to get the results you want. But what if you could skip that part and jump in when your brand is already established and bringing in profit? That's the strategy I explore in today's incredible chat with Jared Bauman of 201 Creative and Weekend Growth. Jared is an expert at buying and flipping websites, and the insights he shares here make this tactic accessible to everyone and at every level. We discuss the step-by-step process Jared used to grow a website from $2k to $10k per month in profit. This is a fantastic case study because we explore everything from the initial research and negotiation phase to then supercharging the site with powerful monetization tools. Don't miss out, listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session707.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#706 I'm calling you out—I bet you're so focused on your own journey that you haven't bothered to notice the small players in your niche doing amazing things. But what would happen if you stepped up to give them the recognition they deserve? How would fostering these relationships help everyone grow? While others chase inaccessible industry leaders, joining forces with lesser-known creators in your space can propel you to the top. In this episode, I share my experience using this strategy for my recent Pokémon live event. You see, smaller YouTubers drove more excitement for Card Party than anyone else! In entrepreneurship, Lewis Howes and John Lee Dumas come to mind as highly successful people I was happy to support from the get-go. That has led to incredible friendships I know I can always count on. So how do you form bonds like these? Listen in on today's session to find out! Show notes and more at SmartPassiveIncome.com/session706.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#705 Too often, creators focus on profit instead of the value they provide. So what is the first step toward building a successful business? It's making sure your products actually work and proving it! My returning guest, Mark Wills, is a perfect example of applying a serve-first mindset to entrepreneurship. He and his business partner Roman run Loan Signing System, the largest notary coaching business in the US. In episode 303, we heard how they used strategies from my book Will It Fly to build their incredible six-figure business. Mark's enthusiasm is just as infectious in today's high-energy chat. We talk about why community and authenticity are vital in the age of AI, how to run a hands-on business that can scale, the importance of social proof and gathering effective testimonials, the 5+1 email marketing strategy, and more. So how do you achieve massive success without compromising your desire to help others? Tune in to find out! Show notes and more at SmartPassiveIncome.com/session705.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#704 Live streaming is one of the best ways to connect with your audience. It's also probably the fastest route to growing as a communicator. So how do you step out of your comfort zone and start doing it? Wednesday's episode with Emily D. Baker reminded me just how powerful this tool can be. You might also remember that I went live on YouTube every day for a whole year during the pandemic. I'm so grateful I committed to that because the lessons learned have influenced everything I've done since. In this episode, I want to share that knowledge to help you get into streaming with the right mindset and tools to succeed. I talk about how to prepare in advance so you always have something to say, the common mistakes to avoid, engaging a live audience, building a story bank, and more. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session704.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#703 Claiming fair use is not a magic wand you can wave to stop people from suing you. In fact, even if you're in the right, you can still get dragged into legal procedures that cost hundreds of thousands of dollars. So, how do you use copyrighted material in your content without getting in trouble? That's what we cover in this chat with the internet's favorite legal analyst, Emily D. Baker. Tune in because she helps us understand the fair use system and work within it to put ourselves in the safest position when using other people's videos, photos, music, and more. We also dive into monetizing content you don't own and what to do when someone copies your original work. If you've listened in on my previous talk with Emily in episode 621, you know she puts a fun twist on topics that can often be dry or overwhelming. So join us for this awesome educational opportunity! Show notes and more at SmartPassiveIncome.com/session703.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#702 Being a creator of any kind can be frustrating. We work hard on something, put it out there, and then… radio silence. The project we've poured our time and money into falls flat, and we never find out why. That's because we can't read the label when we're inside the bottle! This is something I say all the time because it's such an essential part of success. So how do you get eyeballs on your content early and collect information to make it better? In this episode, I share a sneak peek at the feedback-powered system I use on my Pokémon YouTube channel, Deep Pocket Monster, to create videos that get millions of views. I also talk about the features we've built into SPI Pro to help our members get similar results. Finding "label readers" for an outside perspective can grow your brand like nothing else. So listen in to learn how to get started! Show notes and more at SmartPassiveIncome.com/session702.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#701 Entrepreneurs without programming knowledge tend to dismiss software-based businesses as too complex. Courses and other digital products are often seen as more accessible. But here's the thing—creating digital tools to serve your audience is easier than you think! Spencer Haws, today's returning guest, hasn't been on the show since episode 066. That was over ten years ago! He still runs an incredible blog at NichePursuits.com and has built and sold several thriving software businesses with no coding experience! In this episode, Spencer brings us up to date on his journey. We hear about his niche sites and get an inside look at his latest venture, Link Whisper—a WordPress plugin that makes internal linking faster and more effective. This fascinating chat covers everything from interviewing potential customers for successful product creation to selling a business for massive profit! Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session701.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#700 Wow, we're celebrating the 15th anniversary of the Smart Passive Income Podcast! That's absolutely ridonkulous! Whether this is the first episode you're tuning in for or the 700th, I appreciate you for being here! So what have I learned working on the show for so long? In this session, I share my most important mindset shift for fast growth. You see, a book I'm reading nowadays, 10x Is Easier Than 2x, has reminded me of a powerful story from my architecture days. This perfectly illustrates the path to quick gains I've applied to every aspect of my business and life. Skyrocketing your skill level and growing your business is all about stepping out of your comfort zone and focusing on the things that can move the needle for you in a big way. So listen in on this episode to learn more. And again, thank you for sticking with us for so many years! Show notes and more at SmartPassiveIncome.com/session700.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#699 When your business is optimized, you hit a button, and money happens. That said, many entrepreneurs make mistakes that stop them from reaching that level. I'm no different, and it really hurt when today's guest made me realize that. Matt Giovanisci is a classic example of finding riches in the niches with his work at Swim University and Money Lab. In this episode, he returns to the show for a powerful deep dive into the entrepreneurial mindset. You see, the knowledge he shares on Twitter really hit home with me. I had to invite him on the show to go tweet by tweet with us and expand on the vital concepts that can make or break our businesses. This is a wide-ranging discussion about filtering and prioritizing your ideas, building an ATM-like email list, simplifying your marketing, short-form versus long-form content, and even lip-syncing! Today's session will be a game-changer for many listeners, so don't miss out! Show notes and more at SmartPassiveIncome.com/session699.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#698 Card Party, my three-day live event in the Pokémon space, is over. With half a million dollars at stake, it's hard to believe the fear I felt is now behind me. I'm exhausted, but I couldn't be happier with how it all turned out! If you've been following my Deep Pocket Monster journey, you know how much I value the fantastic community we've built on YouTube. In previous episodes, I talked all about how we designed Card Party as a celebration of that. I'm now happy to share the lessons learned from our massive success! The response from attendees, creators, sponsors, and vendors, has been incredible. In fact, we've already sold hundreds of tickets for next year's event! So listen in to hear all about how we created an amazing experience and delivered unforgettable moments with our first edition of Card Party! Show notes and more at SmartPassiveIncome.com/session698.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#697 The transformational power of online communities is no joke. Still, many entrepreneurs overcomplicate things and drag their feet on launching a membership. What, then, is the easiest way to get started right now? Today's special guest, Heather Lynn Angel, is someone whose trajectory I highly encourage you to replicate. You see, the value she has provided as a member of our SPI Pro community is insane. We recognized that and couldn't pass on the opportunity to hire her! Heather and I discuss all that today as we dive deep into building a thriving digital space for your audience. As a community strategist, Heather is a fantastic resource. In this episode, she shares the baseline requirements for successful membership businesses and walks us through every step, from platform choice to next-level member engagement and retention. We cover all the bases to save you from procrastination and get you going ASAP. So listen in and take action! Show notes and more at SmartPassiveIncome.com/session697.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#696 When you agree to disagree with someone, you're just avoiding the issue. But there's a better and more productive way to handle conflict. At SPI, we disagree and commit. My great friend and business partner, Matt Gartland, taught me this when we started working together. It's been an absolute game-changer ever since! In this episode, I explore the benefits of this powerful mindset and share the methods we use to implement it. That said, this approach felt counterintuitive at first. If you're anything like me, you prefer to avoid endless fighting. Agreeing to disagree is the civilized way to move on, right? But does that ever solve anything? In fact, many of our most popular products wouldn't exist if we didn't commit despite having doubts. Our fantastic Unstuck newsletter is just one example. So listen in on today's session to learn how to use this mindset shift for incredible results! Show notes and more at SmartPassiveIncome.com/session696.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#695 You go through a honeymoon phase with every person in your life. Business partners, co-workers, and clients are no exception. Of course, these connections are critical to your success as an entrepreneur! So what can you do to keep the spark alive in the boardroom and maintain the best possible version of your working relationships? Joining me today is Michael Bungay Stanier, bestselling author of The Coaching Habit. This favorite of mine has massively impacted how we do business at SPI. His new book, How to Work with (Almost) Anyone, uncovers the one essential conversation and five powerful questions to help you master relationship-building. Today, Michael shares why your most successful connections should be safe, vital, and repairable. He and I explore the value of knowing yourself, the signals to break off unhealthy relationships, and screwing up as a way to increase customer loyalty. Tune in because Michael's advice will supercharge your communication skills! Show notes and more at SmartPassiveIncome.com/session695.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#694 What is the experience you create for your audience? How do you imagine people reacting to your products? What do your ideal reviews and testimonials sound like? Now more than ever, I'm obsessing over these questions because my first in-person event in the Pokémon space is just two weeks away. You see, even with ticket sales going very well and many sponsors supporting us, we might still lose a lot of money on this first event. But that's okay! My main goal with Card Party is to deliver unforgettable moments for our attendees and celebrate this incredible community in a unique way. But, while that's happening behind the scenes, detractors have been popping up online. Tune in to find out how I'm handling these people and why I can't wait for their honest reviews after the event! Enjoy! Show notes and more at SmartPassiveIncome.com/session694.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#693 How do you build a side hustle that can replace your job in under a year? How do you go from earning $300 to $12,000 per month online? How do you create a profitable passive income business designing, selling, and shipping physical products? Today, we get an inside look at a print-on-demand business that generates incredible revenue. But that's not all. The best part is that this online store runs on just six hours of work per week! Joining me for this chat is the wonderful Christina Umerez. She is an entrepreneur and online business content creator who runs a hugely successful Etsy store. We discuss finding a profitable niche, creating successful designs with AI, positioning and promoting your products for massive sales, the easiest print-on-demand platforms to use, and much more. Today's episode is an in-depth blueprint you can follow to start generating income online immediately. Tune in and take action! Show notes and more at SmartPassiveIncome.com/session693.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#692 I always say the riches are in the niches, but that's not what this episode is about. You see, you can still make the mistake of growing too big too fast, even if you're operating in a super niched-down space. Why is that? It's because bigger truly isn't always better. When we start our entrepreneurial journey, many of us want to become as successful as possible and as rich as possible. But here's the thing. A small business can be optimized and refined to help us reach our exact economic goals! So why take on extra work that isn't aligned with your mission? Why go down a path that can distract you from the vision you have for yourself and your family? Listen in on this session because I want to shock you back on track today. So tune in for a perspective shift to help you understand your journey and enjoy success along the way! Show notes and more at SmartPassiveIncome.com/session692.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#691 If your business doesn't bring in enough cash, you can't help anyone. So how do you reverse engineer a big economic objective and build a profitable company around it? I'm very excited because returning to the show today is none other than Donald Miller, bestselling author of Building a StoryBrand. His book is one of my favorites of all time and one I'm always recommending here on the podcast. Donald is back to introduce us to his new book, How to Grow Your Small Business, his six-part framework to succeed and reach your financial goals! This interview highlights the vital aspects that determine the growth of your brand. We discuss everything from scaling a business with the right systems in place to the crucial principle of effective marketing. Donald also shares insights into hiring the right people to uplevel your company and mastering leadership. Listen in on this powerful conversation, and enjoy! Show notes and more at SmartPassiveIncome.com/session691.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#690 These two free opportunities we offer at SPI have already served a massive number of entrepreneurs. If you're not taking advantage of them, you're missing out! You see, networking with people on the same path is vital for the success of your business. To help you scale your brand, the SPI team and I host free monthly meetups at SmartPassiveIncome.com/events. This is your shot to learn directly from us and to form relationships with the entrepreneurs who will support your growth. Listen in on this session to learn how to make the most of these events! The other opportunity I talk about today is my Unstuck newsletter. The response to the weekly stories and lessons I send out has been phenomenal! These are the moments that have shaped me as a person and entrepreneur that are now helping our subscribers change their lives! If you haven't already, join me at SmartPassiveIncome.com/unstuck! Show notes and more at SmartPassiveIncome.com/session690.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#689 Many businesses rely on advertising to reach new audiences. But what if instead of paying for sponsored posts on Facebook or Instagram, you could invest in creators like you? On the flip side, what if you could earn real money promoting the content you love? The world of email has stagnated lately, but a new launch from ConvertKit is about to change that in a big way! Today, you'll hear all about The Creator Network, which will help you find engaged followers in your niche without using any social media platforms. Listen in because ConvertKit founder Nathan Barry is here to walk us through this game-changing feature for newsletter growth, monetization, and more! The possibilities are mind-blowing, so you'll hear my gears turning throughout this whole session. You'll also hear Nathan sharing examples from other creators using this strategy to supercharge their email lists and create highly profitable feedback loops. You can leverage The Creator Network at any level, so don't miss out! Show notes and more at SmartPassiveIncome.com/session689.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#688 I'm getting those feelings again. Self-doubt, fear of humiliation, questioning why I'm even putting myself through this—and it's been the same every time! No matter if it was starting my business and podcast, speaking on stages, writing books, selling courses, or building a community—I always felt like this at pivotal moments in my life. So what is it this time? When this episode comes out, my first Pokémon live event will be in full swing in Anaheim! CARD PARTY is a massive project, so I want to take a moment to share my thoughts as I record this session a month in advance. With fifteen hundred tickets sold and some of the top Pokémon creators participating, the pressure is on to deliver three unforgettable days. Listen in on my quick update to learn how I'm making CARD PARTY happen and why this has the potential to be a great success! Show notes and more at SmartPassiveIncome.com/session688.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#687 Established podcasters are earning millions of dollars in sponsorships every year. My great friend and guest, John Lee Dumas, is one of them. But, with almost four thousand episodes of Entrepreneurs on Fire under his belt, would he even recommend podcasting to grow a business in 2023? Listen in on today's episode because JLD delivers a reality check like no other. His show has amassed over one hundred and forty million downloads, but he's the first to point out that new podcasters are facing an uphill battle. That said, the advice JLD shares in our chat will help you stand out and succeed in any crowded niche! We cover a lot of ground in this incredible conversation. JLD gives us a special inside look at his four-and-a-half-hour workweek and the strategies that help him maintain his free time. We also discuss everything from wealth management and investing to preparing for the worst-case scenario. Enjoy! Show notes and more at SmartPassiveIncome.com/session687.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#686 Your network is your net worth. That is to say, who you choose to surround yourself with can either support your growth or deplete your energy. So, when was the last time you received a warm lead or referral from your network? When was the last time you extended an opportunity to a friend? This fantastic Teaching Friday session with our guest host Benjamin Yeh will reveal the secret to building impactful relationships and help you connect with the right people in your niche. Tune in to get Benjamin's 5WG framework for meaningful conversations, the top questions to ask when meeting someone new, advice on the relationships you should avoid, and more! I'm always floored by the tips and strategies our SPI Pro members share when they take over the show. This episode is no exception! Download the resources to support you in implementing the techniques discussed today at BenjaminYeh.com/spi. Show notes and more at SmartPassiveIncome.com/session686.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#685 Why is it that most people never reach their goals? You see, we all know about the importance of physical fitness. Mental strength, however, is often ignored. That's a problem because our mindset is the number one thing that can propel us forward or hold us back! That's why I had to invite my friend Sagi Shrieber back on the show to share a heavy dose of motivation. This chat perfectly illustrates the timeline of success and gives you the tools you need to take action with the right vision in place. We first heard from Sagi in episode 326. That's when we found out how he bailed his business out of debt by transforming his mindset. This session builds on that conversation to help you supercharge your confidence, develop a long-term vision, and handle setbacks with grace. Listen in because Sagi's strategies will shift your perspective and help you get better results in life and business! Show notes and more at SmartPassiveIncome.com/session685.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#684 Content overload is the new normal, so how do we regain control over what we consume and how we learn? This is such an important topic that I'm writing a whole book about it! While Lean Learning is only coming out in 2024 or 2025, I still want to share my strategies to help you right now. Navigating the information buffet can be tricky, so listen in on this episode to find out about the habits I've cultivated to help me stay focused! Here's the thing, though. The big lesson I share today has very little to do with productivity hacks and everything to do with your mission. You see, when you understand the impact of your work and truly believe you're helping people, eliminating distractions is a breeze. That flow state is the key to unlocking your potential and ability to pursue goals, even without a lot of free time! Show notes and more at SmartPassiveIncome.com/session684.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#683 Fear is often the biggest thing holding us back. So how do we neutralize its power over us? What can we do to stop it from manifesting as procrastination and perfectionism? How do we come to terms with uncertainty and move toward success? We tackle all that in this incredible episode with my guest, Dr. Corey Wilks, Psy.D. This session is an absolute masterclass on conquering fear and transforming your mindset! Dr. Wilks is a clinical psychologist and entrepreneur specializing in helping creators reach their potential. This conversation is a deep dive into everything from defeating the Four Horsemen of Fear — failure, uncertainty, ridicule, and success — to using psychology to price your products and deal with trolls and haters. My chat with Dr. Wilks will blow your mind and rewire it to help you reach your most ambitious goals, so don't miss out! Show notes and more at SmartPassiveIncome.com/session683.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#682 If you're trying to build a brand using short-form videos, I'm worried about you. This goes against most of the advice you'll hear, but I'm taking a stand because long-form content is a much better way to build a loyal audience. In this session, I want to walk you through the thought process and experiences that have led to this conclusion. In fact, I recently spoke on stage at Social Media Marketing World on this topic, and the feedback has been incredible. You see, Shorts are a lot like eating snacks that ultimately leave you unsatisfied. Is that what we want to provide as content creators? I want to be the chef at a restaurant where you sit down for an unforgettable experience. That's what future superfans are more attracted to! So join me today as I make the case for long-form content at a time when everyone else is falling short! Show notes and more at SmartPassiveIncome.com/session682.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#681 Without building a community around your brand, you'll be left behind. That's the flag I'm planting in the ground, the line I'm drawing in the sand. But, for your business, what exactly is the role and value of bringing people together? Today, I'm exploring this topic with my guests Chris Miles and Danielle Hollembaek from Money Ripples. You see, they recently hired SPI CEO Matt Gartland and me to help them build their community. We want to share this process with you because the benefits for their company are already becoming apparent. Chris, Danielle, and I will discuss every step of this journey, from setting up a Circle community to creating an engaging space that people come back to again and again. This is a great episode for anyone looking to build a community-powered business! And, if this chat inspires you, check out our community help page to learn more about starting and running a membership business! Show notes and more at SmartPassiveIncome.com/session681.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#680 With AI leveling the playing field, just having the information people look for won't help you build a brand. For the modern entrepreneur, standing out is all about bringing people together and creating a sense of belonging. I use this exact approach to grow Deep Pocket Monster, my Pokémon YouTube channel. In fact, there's a particular tool that has proven to be especially good at helping me foster a sense of community. I won't keep you guessing. The tool I'm referring to is a dish rag. That's right—just a plain, old dish rag. Listen in on this session to hear how a random moment from one of my videos has become a powerful inside joke. It is now not only helping me connect with my audience but also opening up incredible merchandising opportunities! Tune in to get this vital audience engagement lesson and join us at SmartPassiveIncome.com/communityhelp to start building your community today! Show notes and more at SmartPassiveIncome.com/session680.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#679 There's a way to conceptualize your work-life balance as a stove with four burners: family, friends, health, and work. To succeed at any one thing, you have to turn off at least one of the other burners. If you want to excel at something, you have to turn off two. With that in mind, what is the best way to build a business without losing your health and relationships? My friend Steve Chou of MyWifeQuitHerJob.com is back on the show to share his powerful message and strategies with us. His book, The Family First Entrepreneur, is an incredible guide for achieving financial freedom without sacrificing what matters most. Today, we learn all about it! Steve and I explore time management, ecommerce, evergreen content, profit versus revenue, AI tools, and more! Having free time to spend with our loved ones is what we all want. So join us to get the tactics to help you get there! Show notes and more at SmartPassiveIncome.com/session679.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#678 Today's episode is about as Zen as I ever get here on the show. You see, I was trying out my daughter's Buddha Board—a drawing surface meant to promote mindfulness—and it taught me a very important lesson. Nowadays, many of us are more preoccupied with capturing the moment than we are with living it. That's where the Buddha Board comes in as a way to create and watch your work fade away into nothingness a few minutes later. I'll read you some funny Amazon reviews highlighting just how troubling this concept is for some people. But, our innate aversion aside, mastering the art of letting go can be therapeutic and a major asset in business and entrepreneurship. So listen in on this session because I want us to go through a real-time exercise in presence. Join me, tap into your senses, and take it all in! Show notes and more at SmartPassiveIncome.com/session678.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#677 Bringing people together and fostering uplifting relationships is one of the most valuable services you can offer. That's why, at SPI, we're all-in on creating powerful online community experiences and sharing what we discover along the way. Today's chat with Gesche Haas of Dreamers & Doers is an incredible learning opportunity for all of us running membership sites. Her award-winning community has been going strong for nearly a decade, supporting women entrepreneurs and leaders. Gesche shares her inspiring continent-spanning journey and the tools and mindset that have made her membership business a success! We discuss attracting new members without being salesy, crafting an effective application process, onboarding, monetization, and more. This is a fantastic conversation about organic community growth, so tune in and enjoy. And, if this interview inspires you, be sure to check out our community challenge to help you get started! Show notes and more at SmartPassiveIncome.com/session677.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#676 There's something I need to tell you. With over one thousand two hundred episodes published since 2014, AskPat is no more. That's right. I'm ending a podcast that has amassed tens of millions of downloads and has brought in hundreds of thousands of dollars in sponsorship earnings. In this session, I want to walk you through this important decision and why I had to let go of a show I love. You'll hear me get nostalgic, but I also share the lessons learned along the way. Publishing a podcast for so long wouldn't have been possible without the valuable guidance I received from my friend John Lee Dumas. I want to take you back to the Starbucks in Mira Mesa, where our game-changing chat started my AskPat journey. Tune in to hear the story and find out what's next for us at SPI! Show notes and more at SmartPassiveIncome.com/session676.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#675 Over thirteen years in, the most downloaded episode of this podcast is not one featuring famous guests like Tim Ferris, Gary Vaynerchuk, Amy Porterfield, or Ramit Sethi. It's actually episode 122 with Shane and Jocelyn Sams! Their journey from traditional jobs to starting million-dollar businesses is incredible! It's seriously one of the most fun and inspiring chats I've ever had, so be sure to listen in on that session if you haven't already. Today, Shane and Jocelyn and back for another fantastic conversation! We dive deeper than ever into their story and learn why their brand, Flipped Lifestyle, has become such a massive success. We discuss online communities, live events, public speaking, and much more. Shane and Jocelyn also share an important look at running a family business and how they manage their wonderful partnership. This is an incredibly powerful conversation about finding your gift and making a difference, so don't miss out. Show notes and more at SmartPassiveIncome.com/session675.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#674 You're such a tool—is what I say to the tools I use because that's what they are! In this session, I share the next-generation software and services that impact how I work right now. These are the latest additions to my arsenal, and I've been blown away by how good they are! mymind, for example, is like an AI-powered Pinterest board for your brain. It allows me to collect notes, thoughts, articles, images, and so on, all in one place. Behind the scenes, mymind is sorting through everything, creating relevant and easily searchable categories. It's incredible! I've also been using 15five since stepping back into a marketing director role at SPI. This is a great way to maximize the team's potential and keep everyone engaged and happy with the work we do. ChatGPT, Kubera, SleepWatch, and even Chess.com are also among the other tools I cover today. Tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session674.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#673 Some creators get millions of views on platforms like TikTok, YouTube Shorts, and Instagram Reels. That's incredible! But here's the thing—many of them aren't generating any income. Not a dime! That's the situation that today's guest found himself in when he went from fifty-two subscribers to a six-figure following in a matter of days. He went on to create viral video after viral video, barely making any money. That is, until he pulled off an incredible transition to long-form content that changed everything for him! Charles Cornell is here to share the ins and outs of how he managed to find his audience and build a fantastic music education brand. We cover a lot of ground today, tackling everything from understanding why your content isn't connecting with people to figuring out how the YouTube algorithm works. Oh, and tune in to hear Charles impersonating Gary Vee. It's insane! Show notes and more at SmartPassiveIncome.com/session673.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#672 There is a big difference between building an audience and building a community. You see, as creators, we can do a lot more than just share our knowledge. When we leverage the full potential of our platforms, we create a sense of belonging for our followers. This is key not because community is like insurance for our businesses but because, now more than ever, people are starved for connection! And I'm not just talking the talk. I'm happy to announce that at Deep Pocket Monster, my venture into the Pokémon space, we now have over 3,600 paying members on our Discord server! That income alone covers our production costs. More importantly, the community we've built there is already changing lives. Listen in to hear the story that brought this reality home to me in a big way! Show notes and more at SmartPassiveIncome.com/session672.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#671 This may come as a surprise, but your story has nothing to do with you. You see, when people hear about your journey, they actually feel the possibilities in their own life. When you share vulnerably, your story becomes a vehicle of hope for the listener! That's why storytelling is one of the most powerful skills you can develop as an entrepreneur. But don't take my word for it—listen in on my conversation with Shelli Varela to experience it firsthand. Today, she shares her inspiring journey from a 108-pound manicurist to becoming the first female firefighter in her city. This incredible transformation is now at the core of Shelli's roles as a public speaker, author, and podcaster. Don't miss this unbelievably moving episode because, as you'll learn, everybody has a story. Shelli delivers the tools and examples you need to hone this skill and connect with your audience on a whole new level! Show notes and more at SmartPassiveIncome.com/session671.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#670 Many people now face the same reality I encountered during the 2008 recession. Freshly laid off from a dream architecture job, I realized that building a business would be my only shot at taking control of my future! You see, times of great disruption are a chance for new ideas to come to the fore. That's precisely the topic of today's roundtable chat with Entrepreneur editor-in-chief Jason Feifer and SPI CEO Matt Gartland. Together we tackle everything from taking initial steps like defining your version of success to time management and sustainable business growth. We share the tools and resources that have an outsized effect on how we work nowadays and much more. Our show is proud to join the Entrepreneur Podcast Network and this is the first in a series of quarterly discussions meant to provide actionable tips to help you secure your financial well-being. Listen in and stay tuned for the exciting episodes ahead! Show notes and more at SmartPassiveIncome.com/session670.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#669 If you're trying to expand your knowledge and build business relationships, starting a mastermind is the way to go! But what specific setup can attract the top players in your niche to your group? That's the topic of today's talk with Antonio Centeno of Real Men Real Style. Antonio shares his game-changing mastermind method that brings high-profile members together and builds business relationships like crazy. This is a unique approach because, first of all, it comes with an eight-week time limit. But that's not the only tactic Antonio is leveraging to create these powerful experiences. Listen in on our chat to find out more! I always talk about digging your well before you're thirsty, so the benefits of recreating something like this in your niche are huge. Make sure to join Antonio and me for an inside look at his incredible brand and a conversation about building your network the easy way! Show notes and more at SmartPassiveIncome.com/session669.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#668 I'm always cautious about where I invest my attention. As such, I'm never an early adopter when new trends or tools pop up. And that's been the case with AI tools like ChatGPT as well. That said, I've conducted some interesting experiments over the last few days. You'll hear all about it in this session, so tune in because the results are impressive! I have to credit my friend Rick Mulready for sharing his ChatGPT hacks with me. You see, only when I started using the right prompts did this software's strength become apparent. Still, never in my time using ChatGPT did it generate anything that I could copy and paste without alterations. Nonetheless, the use cases I've discovered for it could save us a lot of time in the future! So join me to learn how I've leveraged ChatGPT for email sequences and podcast show notes! These tools will become a part of everyone's workflow, so don't miss out! Show notes and more at SmartPassiveIncome.com/session668.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#667 If you want to stand out online, going the extra mile matters. Even in a crowded space, very few creators have the capacity and know-how to fully serve the niche. The extra mile is never saturated! But, with limited time and financial resources, what aspects of content creation should you become exceptional at? What are the best investments you can make, and which free tools will best grow your audience? Those are the topics of today's conversation with the incredible Roberto Blake of the Create Something Awesome Today podcast. His step-by-step advice is priceless for modern content generation, so don't miss out on this chat. Creators who understand and put their audience first always win. Today's conversation will help you find your competitive advantage and create more compelling content. Listen in, take notes, and enjoy! Show notes and more at SmartPassiveIncome.com/session667.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#666 One thing is clear—lazy content creation won't get you anywhere online today! So how do you grab attention and get audiences to focus? One way to do it is through pattern interrupts. If you don't know what I'm talking about, maybe you've seen this technique in action during the Super Bowl commercials. In fact, a clever Tubi ad spot had me and thousands of other people scrambling in just fifteen seconds. Listen in on today's episode for my reaction! But you don't have to resort to trickery to create memorable content that stands out. Subtle yet effective ways to leverage pattern interrupts exist and work wonders in video, audio, or any other medium. So much so that they've become essential for modern content creation. Tune in to hear about some of the tactics I use that have delivered great results! Show notes and more at SmartPassiveIncome.com/session666.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#665 The best part about online marketing is that it is fast. Most of the time, you'll either see results right away or not at all. But if your offer isn't working, how do you adjust it for optimal outcomes? With the right data and measurements, the answer is simple! In today's episode, I'm joined by Chris Mercer of MeasurementMarketing.io. Chris helps businesses figure out what's working and what isn't and stops them from committing "random acts of marketing" that never deliver. But what are the measurements to pay attention to and the easiest ways to automate your analytics? Chris shares his step-by-step framework with us in this game-changing conversation. Don't miss out because you'll have everything you need to completely transform your marketing at the end of today's session! Join us, and make sure to access the show notes and an incredible toolbox Chis has prepared for SPI listeners at SmartPassiveIncome.com/session665.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#664 You have to be a disaster before you become the master. I heard this from John Lee Dumas a while ago, but it really helped me get through February this year. You see, starting to write my upcoming book has been a massive grind. This is my first time going down the traditional publishing route, so it feels like a huge deal. I shared both my excitement and my worries with you in episode 624. If you haven't already, check that session out to find out more! Of course, I already wrote and self-published my first three books. That experience is coming in handy, but it didn't make starting this process any easier. So today, I want to share the steps I took to finally get in the groove. If you're struggling to get started on a big project or sick of grinding it out, listen in for my best tips! Show notes and more at SmartPassiveIncome.com/session664.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#663 Email marketing is by far the number one way businesses are growing their revenue. It's also much more straightforward than we've been led to believe. So why are many entrepreneurs reluctant to get started? We often overcomplicate things, but Jason Resnick of NurtureKit.co joins me in this episode to share the simple email tactics that get amazing results. At the core of his method is a vital attitude shift from broadcasting to communication. Some of Jason's clients have even doubled their email list income using this framework! We've seen Jason's mastery in action at SPI. He is the man behind the massive success of our recent All-Access Pass campaign! This session is an excellent behind-the-scenes look at our email marketing plan and a blueprint for anyone looking to follow in our footsteps. The best part is that the tools discussed today can be used at any level, so listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session663.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#662 I didn't think anyone would discover my little trick, but one of our Unstuck newsletter subscribers from Australia totally caught me! She reached out with incredible feedback that I have to share with you. Suffice it to say the tools in my book Superfans are still serving businesses everywhere. In fact, my subscriber's message was all about how one simple tactic doubled her Patreon revenue in fifteen minutes! I wrote Superfans with this exact scenario in mind, focusing on strategies that will work no matter how technology evolves. With the advent of AI-powered content, the human connections I want to help you create are more important than ever to stand out online. If you've been keeping up with Deep Pocket Monster, my Pokémon YouTube channel, you know that Superfans is the foundation on which I've amassed half a million subscribers in two years. Join me for today's session to find out even more. Enjoy! Show notes and more at SmartPassiveIncome.com/session662.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#661 What happens when you finally achieve your goals may surprise you. You see, many people who chase "success" find both the journey and the destination unfulfilling. But what if, instead of success, you aimed for greatness? This is the focus of my incredibly powerful conversation with my good friend, Lewis Howes. As many of you know, Lewis hosts The School of Greatness. With over 500 million downloads, his podcast is one of the most popular out there! Lewis joins me for a game-changing chat centered around the learnings from his new book, The Greatness Mindset. So how will a serve first mentality help you achieve more than you ever thought possible? In this episode, Lewis shares his tips for finding and pursuing a meaningful mission. We talk about the framework for work-life balance, transforming your weaknesses into superpowers, overcoming challenges, and much more. Next-level strategies are discussed today, so tune in and enjoy! Show notes and more at SmartPassiveIncome.com/session661.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#660 Today I share an unusual tool for audience growth and engagement that you can have a lot of fun with! RPGs—ridiculous public goals—are something that I've noticed a few creators use. I've even leveraged this tactic myself at times, but never intentionally. That said, now that I'm coining the term, this is something I intend to explore in a lot more depth. RPGs are a powerful way to keep your viewers, listeners, and readers coming back for more. But what exactly does a "ridiculous public goal" strategy consist of? Listen in on this episode to find out. I always say that basic knowledge is available all over the internet. As such, it's your unique personality that grows your following and business. So join me to learn how to showcase your character and have people rooting for you to succeed through RPGs! Show notes and more at SmartPassiveIncome.com/session660.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#659 Today's guests have built something absolutely incredible. They run a community of over fourteen thousand members and generate passive income from in-person meetups. That's right—their event system is fully automated! The key to all this is an exquisitely designed funnel and the podcast that started their inspiring journey. Liz Faircloth and Andresa Guidelli help women in real estate achieve financial freedom. Their brand, The Real Estate InvestHER, has seen massive growth in the four years since enrolling in SPI's Power-Up Podcasting course. Liz, Andresa, and I discuss building long-term business partnerships, organic audience growth, managing an influx of over one hundred new community members per week, and creating events that run themselves. Their insight into these topics is truly priceless! We also discuss the core principles behind their success that are both vital and universally applicable. So listen in for a masterclass in community creation and business development! Show notes and more at SmartPassiveIncome.com/session659.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#658 This is not good. Not good at all. I was at the dentist's when my phone started blowing up with messages from my team and audience that Deep Pocket Monster had been hacked. If you're following my updates, you know that my Pokémon YouTube channel has grown to 480K subscribers. But building a large audience online doesn't just attract sponsors and new opportunities. Of course, you also become a target for bad actors looking to make a buck. That's why protecting yourself, your team, and your followers is vital! There's been a spike in attacks of late, so listen in on this episode to learn about how this happened and the tools I used to stop the hackers. I was actually able to get my channel back in about two hours, so join me for today's session to find out how to take action if this ever happens to you! Show notes and more at SmartPassiveIncome.com/session658.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#657 Greg has had it with his nine-to-five job! He wants to be his own boss. He wants more free time with his superstar wife, Anna Kendrick. So what is the step-by-step process Greg can use to start his own business? If you're not too confused, listen in on this episode to get exactly that! Today, Amy Porterfield is on the show for one of our wildest chats. Two Weeks Notice, her first book, shares the blueprint for going from "stuck" to making strides toward your dreams. We have a lot of laughs in this one, but the tactics we explore are pure gold for beginner and intermediate entrepreneurs! Amy and I talk about side hustles, quitting traditional jobs, earning real money online, revenue-generating content, and much more. Many people wait for their true calling to appear out of nowhere. The thing is, unless you start taking action, your passion will never reveal itself. So join us for this conversation to begin your journey to financial freedom! Show notes and more at SmartPassiveIncome.com/session657.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#656 In Hawaii, I am not who you think I am. When my flight lands tomorrow, I become someone else for the first time. What am I talking about? If you've followed my updates over the last two years, you know that my Pokémon YouTube channel has grown like crazy. In fact, with less overhead, Deep Pocket Monster is now more profitable than SPI. What?! So, at the Hawaii Pop Con, I'll be speaking as Pat Flynn from Deep Pocket Monster for the first time! Of course, none of this would be possible without the lessons from my book Superfans. It's that exact knowledge that I'm leveraging to grow this massive new community on YouTube. This is my absolute unfair advantage going into a highly competitive niche that, at first, I knew almost nothing about. Listen in on this session to learn more about the strategies that have made all the difference for me! Show notes and more at SmartPassiveIncome.com/session656.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#655 How much is a good story worth? In marketing, it's priceless. It can make the difference between no sales and more sales than you can handle. But how do you tell the right story? How do you find the exact formula that can take your brand to the next level? This is the focus of today's conversation with Dr. J.J. Peterson of StoryBrand and the Marketing Made Simple podcast. You hear me talk about Building a StoryBrand by Donald Miller all the time. It's one of the books that are essential reading for any entrepreneur. In this session, we dive even deeper into the game-changing impact of storytelling in business. Dr. J.J. Peterson shares the seven elements your brand script should include, how to become a better marketer, how to stand out in your niche, and much more. Thousands of organizations have seen massive growth under his guidance, so don't miss this incredible talk! Show notes and more at SmartPassiveIncome.com/session655.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#654 None of us start out with an army of superfans. In fact, even getting people to give our content a chance on social media is a challenge in the beginning. In this Teaching Friday episode, Gillian Tietz of the Sober Powered and The Grind podcasts explains why and gives us the tactics that actually make a difference! When I have members of SPI Pro take over the show to share their expertise, I know the content will be insanely valuable. This session is a perfect example of that! Today, Gillian teaches us her Sneak Attack Method for social media. This is how she creates posts that bring in thousands of new followers and podcast listeners by leveraging the power of quick wins. This is a masterclass in podcast marketing, but the tips apply to all forms of content. Show notes and more at SmartPassiveIncome.com/session654.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#653 Starting from nothing and working hard to build a business is relatable. But what happens when you finally "make it?" My returning guest, Sophie Walker of the Australian Birth Stories podcast, is the perfect example of someone who has built a brand from scratch and turned it into a vast empire. We last spoke in episode 432. Her show has since amassed over ten million downloads, and sponsors are lining up to support her work! She was one of our star students in Power-Up Podcasting, so I'm not surprised. But the responsibility of running a brand that's changing lives and the massive financial decisions involved can weigh anyone down. Join Sophie and me for this incredible conversation about podcasting, business growth, work-life balance, and building a team with a shared vision. We also discuss Sophie's first book, The Complete Australian Guide to Pregnancy and Birth, and much more. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session653.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We all fall into the trap of comparing ourselves to other entrepreneurs. But without a behind-the-scenes look, we often lack critical information that would change the whole equation. Especially if all we have to go by is someone's online presence. Back in 2019, I got an inside look at Gary Vaynerchuk's operation that was a total perspective shift. I've already had Gary on the show, but visiting his offices in New York helped me understand why I could never be as active as him on social media. I was floored to discover that he had an army of fifteen to twenty individuals dedicated to managing his personal accounts! Listen in to get the rest of the story and the takeaways that have since changed how I measure success. And, if you're not subscribed to my Unstuck newsletter, make sure to sign up to get more stories like these to help you move forward in business! Show notes and more at SmartPassiveIncome.com/session652.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#651 Connecting with your audience through podcasting can be a game-changing strategy for any brand. As you know, we're already helping many entrepreneurs take advantage of this opportunity. But what is the other, less often talked about, benefit of creating a show in your niche? This episode with Jess Larsen is mandatory listening for any podcaster. You see, Jess credits the interviews he's hosted on Innovation and Leadership with everyone from non-profit organizers to billionaires and movie stars as personal masterclasses from the people he looks up to most. The relationships you can build with top figures in your industry through podcasting are second to none! But how do you get high-profile guests on your show and create authentic connections that can help you grow your business? That's the focus of today's incredible chat with Jess. Don't miss our conversation, and enjoy! Show notes and more at SmartPassiveIncome.com/session651.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#650 Wednesday's chat with Selena Soo for episode 649 was a great reminder of the importance of building business relationships. But there is actually a different kind of networking that can solve our audience growth and monetization woes. The thing is, this strategy is not right for everyone. In fact, I've had multiple offers come my way over the years to take advantage of this, and I've always turned them down. So what am I talking about? In this episode, I want us to look at the pros and cons of joining a podcast network. This applies to other forms of content as well. Networks have been popping us for YouTubers, bloggers, and other creators for a while now. So would you benefit from joining these organizations, or would you be better off staying away from them? I hope the perspective I share today will help you make the best long-term decision for your brand. Show notes and more at SmartPassiveIncome.com/session650.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#649 The entrepreneurial journey can be a lonely one if we don't take the time to nurture supportive connections. But how do we build a business network to help us reach and impact millions of people in our niche? This is the topic of today's chat with Selena Soo. Through her signature publicity and marketing approach, Selena helps her clients build powerful relationships and become industry leaders. Our conversation is a deep dive into the best strategies for leveling up your brand through win-win partnerships with influencers in your space. We discuss using your goals and values to access relevant new and legacy media channels to grow your audience. Selena and I also cover the shortcuts to building new relationships through specific in-person and online events. I always say that digging your well before you're thirsty is hugely important. Selena shares the precise templates to do just that in this incredible session. Listen in and enjoy! Show notes and more at SmartPassiveIncome.com/session649.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#648 Just-in-time learning—only acquiring new information when needed for the job at hand—has been hugely beneficial for me! To help you set the tone for 2023, I'd like to talk about two impactful books that have helped me level up my skill set at pivotal moments in my journey. Tiny Thunder by Sue Rice has yet to take off, but it comes highly recommended by my mentor James Schramko. This is a fascinating book about the kind of marketing that stops people in their tracks by leveraging the power of analogies. The second book I bring up today is one that you might already be familiar with. Rocket Fuel by Gino Wickman is a massively influential work that focuses on the relationship between visionaries and integrators in business. Having both types of people in your company is truly essential! Listen in on this session to learn more, and enjoy! Show notes and more at SmartPassiveIncome.com/session648.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#647 Budgeting is a scary word for a lot of people. We're so used to instant gratification now that putting off the lifestyle we want feels like an impossible task. But this kind of spending leads many into debt. So what steps can finally set us up for financial freedom? Today's guest, Jamila Souffrant of Journey To Launch, is one of the top personal finance thought leaders out there. Through her incredible podcast, she provides listeners with tools and resources to skyrocket their savings and unlock the path to independence. Be sure to check out my appearance on episode 292 of her show to find out more! So what are the best strategies for sustainable budgeting? How can we achieve our dream lifestyle and retire early? What are the safest investments we can make at any level? Don't miss this chat because Jamila and I cover all that and much more. Listen in, and take action! Show notes and more at SmartPassiveIncome.com/session647.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#646 All I wanted to do over the holidays was to play video games with my son. It's our tradition. But how I reluctantly ended up paying a stranger $125 to spend hours in his home with an overstimulated cat purring at me is just crazy. This bizarre series of events all started with a PC that broke down on me. But when I reached out to John, the computer repairman, on Yelp is when things started to get downright weird. You'll have to listen to today's episode to find out exactly what went down. I'll say this—The Yelp reviews didn't warn me about what would happen next. This is not how I thought I would spend my time off, but there's a lesson here about not giving up and how a nudge in the right direction can completely change things. It's also a great reminder about the power of building your story bank. Show notes and more at SmartPassiveIncome.com/session646.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

# 645 If your answer is yes to the question I'm about to ask, you have to promise to listen in on this entire episode. I guarantee this conversation with Kelly Roach will absolutely rock your world! So, have you ever considered building a team to help you in your entrepreneurial endeavors? Imagine your brand running in a way that even if you had to stop working, you would still be able to serve your audience. Today's guest will provide the blueprint for hiring the dream team that will take your vision to the next level. We cover everything from finding your first hire to building the infrastructure for ongoing success. If you struggle with burnout, you'll learn how to set up systems that lead to actual freedom and insure you against the times when "life happens." This is one of my favorite episodes ever, so buckle up and enjoy! Show notes and more at SmartPassiveIncome.com/session645.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#644 What are your goals for 2023? It's well known that New Year's resolutions tend to fall by the wayside at the first hint of adversity. But is there anything we can do to make our new habits stick? In this episode, I want to share a mindset shift that has changed how I set and achieve my goals. This is something that's very effective because it addresses the perfectionism holding many of us back. What I'm talking about is giving ourselves permission to make mistakes along the way. It's important to realize that one missed day, one mishap, or a single error likely won't compromise our progress. But the key for me is not making the same mistake twice. At the very least, I try not to make the same mistake twice in a row. Listen in on today's session to learn how I've incorporated this attitude into my work and personal life. Show notes and more at SmartPassiveIncome.com/session644.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#643 My value-packed chat with Eric Siu of the Marketing School podcast is the perfect way to kick off the year. With tips for the top five social platforms, podcasting, community, and high-ticket offerings, we cover all the bases and share our business growth blueprint for 2023. As host of a mastermind that convenes one hundred of the world's top marketers, Eric is in a perfect position to understand and teach the best strategies for organic reach and discoverability. So what are the most overpowered tools you can leverage? Which platforms are right for your business, and how do you get more engagement? Where should you invest your time and money this year, and what should you stay away from? Eric and I answer some of your most important marketing questions in today's episode. Listen in to get the tools and tactics for everything from finding more podcast listeners to networking and acquiring other businesses. Show notes and more at SmartPassiveIncome.com/session643.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#642 For this final episode of 2022, I want us to look back and go through a Start, Stop, Continue exercise. With the results of my TikTok challenge still fresh in my mind, I especially want to focus on the Stop part. We might share the same goal going into 2023. As I'm entering my 40s, I just want to stop wasting the time that I have. The end of the year is the perfect moment for us to take inventory and set up new systems to move us toward our goals. But it's also important to acknowledge our achievements! At SPI, our recent All-Access Pass launch exceeded our expectations and confirmed the power of and demand for community-powered learning experiences. I'm grateful for all of you who signed up already! I'm also grateful for you, the listener. Thank you so much, and happy New Year! Show notes and more at SmartPassiveIncome.com/session642.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#641 Virtual summits are shaping up to be a game-changer for our 2023 marketing efforts! Listen in on this episode because I loop you in on a strategy that can take your business to the next level, even if you're just starting out. You see, large audiences and niche authority are no longer the requirements for big online events. In fact, hosting a summit is a great way to generate a snowball effect around your brand and bring in your first wave of superfans! To share exactly how you might make this happen, I have Benjamin Dell of HeySummit joining me for an incredible chat. You'll also get a glimpse at how we're using event marketing at SPI to raise awareness of and generate leads for our All-Access Pass. If you're interested in doing something similar, get a free trial and 15% off for life by using our affiliate link for HeySummit! Show notes and more at SmartPassiveIncome.com/session641.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#640 When you consume TikTok, it consumes you. Feel free to quote me on this. If you've been keeping up with my Friday updates, you know about my 30-day TikTok challenge. So what are the final results? Long story short, I'm not doing TikTok anymore. One obvious reason is that none of my videos took off during these thirty days. But there's an even bigger reason behind my decision. That's actually the most valuable lesson to come out of this experiment. You see, it's not that TikTok is bad and you shouldn't try it for your brand. The real problem is that it's way too good! What do I mean by that? Listen in on today's talk to get the details, but the takeaway is that your mindset on TikTok can save you countless hours in the long run. Join me to learn more! Show notes and more at SmartPassiveIncome.com/session640.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#639 Having your audience along for the ride as you create digital products to serve them is an incredible tool that increases engagement and connection. But is it wise to use this same strategy for physical products? With knockoffs being a massive concern, is it safe to use open platforms like Kickstarter to fund and launch your best ideas? Those are some of the questions I explore with my returning guest, Jeff Sheldon. He is the founder of Ugmonk, a design studio focused on impeccably crafted home, office, and clothing products. This chat gives us an inside look at what it takes to turn your vision into something tangible and successfully compete in the premium market. Jeff and I discuss the realities of manufacturing and distribution, share advice for finding a niche, and debate the pros and cons of selling digital and physical products. With additional tips for working from home and using ads to find new customers, there's something here for any entrepreneur! Show notes and more at SmartPassiveIncome.com/session639.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#638 We need to talk about Shorts. They're like pants, but halfway—just kidding! I'm, of course, referring to YouTube's somewhat confusing answer to the growing popularity of TikTok. When platforms launch new formats, posts that take advantage of them typically see a nice algorithm boost. That's an opportunity I jumped on with Deep Pocket Monster, my Pokémon channel. So what were the results? Well, it's complicated. You see, some of my Shorts amassed over 15 million views. But, if you listen in on today's episode, you'll hear how that actually ended up hurting my channel. That said, YouTube has since addressed concerns like mine and committed to some incredible new features. So is now the perfect time to reconsider Shorts? Join me for this chat to find out more, and stay tuned because the results of my 30-day TikTok challenge are coming next week. Show notes and more SmartPassiveIncome.com/session638.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#637 You want to clear up your schedule before starting work on the big project you're passionate about, right? Here's the thing. It's not going to happen. If you perceive time as a barrier, you will never get started. So how do we create more time when our calendars are full? How do we stop procrastinating and progress toward our goals today? If anyone can answer those questions for us, it's the guest joining me today. Jason Feifer is the editor-in-chief of Entrepreneur magazine. He gets to talk to the world's most successful people every day and has compiled the patterns that have come up in an incredible book, Build for Tomorrow. Right from the start, this chat with Jason provides us with the blueprint to understand how we work and start building our productivity infrastructure. This is an essential conversation that highlights the qualities of high-achieving entrepreneurs and uncovers the path to success in career, business, and life! Show notes and more at SmartPassiveIncome.com/session637.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#636 My 30-day TikTok challenge isn't going great. In fact, my numbers so far are pretty abysmal. Even so, I just decided to delete a video that really had the potential to go viral (in more ways than one). You'll have to listen in on today's episode to find out what was in the video, though. Let's just say that podcasting can get nasty sometimes! But what I want to talk about is much more important than this one post I knew was a mistake the second I uploaded it. You see, being honest with ourselves about the value we provide and the message we want to be known for is vital. To help you stop chasing vanity numbers and discover your most powerful voice, I want to share the series of questions I always ask myself when I create content. Join me for this quick update to learn more! Show notes and more at SmartPassiveIncome.com/session636.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#635 Could you sell your business? You might not want to, but here's the thing. If your company can be sold, it means you're running it with the best systems in place for maximum growth and time off! I'm excited to have Sean Cannell of Think Media back on the show. He's been a guest on episode 328, where he shared the strategies that led to his success on YouTube. Today, we get into the updated tactics creators need to be aware of going into 2023. He has also transitioned his personal brand to a team brand, all while scaling his company and freeing up more time to focus on family and health. Join us for this chat to discover Sean's three-step methodology for growth, the seven Cs of YouTube success, how to build a team with a shared vision, and why you should prepare your business for sale even if that's not your goal. Show notes and more at SmartPassiveIncome.com/session635.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#634 What do you do when just making things better is not the answer anymore? You see, our courses at SPI have helped thousands of people find success. And now, through our communities, we're supporting more people than ever on their business journeys. Still, we knew we could do more. The thing is, making things "better" wasn't the answer for us. We had to try something different! That's where our All-Access Pass comes in. This community-powered education experience is the ultimate way to learn from every single one of our courses at your own pace while connecting with fellow entrepreneurs on the same path. All for an insane bargain! Listen in on this episode to find out why we're making our educational content more accessible, how this will lead to incredible transformations, and why community-powered courses are the next big thing. We're also hosting a launch party on December 7th. Join us to get access to exclusive founding member discounts and perks! Show notes and more at SmartPassiveIncome.com/session634.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#633 This is massive. In fact, it is likely the biggest announcement we've ever made at SPI. You see, this launch might completely change your online education journey. Today I'm introducing you to our exciting new All-Access Pass! This community-powered education experience is the ultimate way to learn from every single one of our courses at your own pace while connecting with fellow entrepreneurs on the same path. We have a slew of incredible courses that thousands of people have used on their way to success in the business space. Not only that, but we're also running our fantastic communities for entrepreneurs at any level. Still, we knew we could do better. That's where the All-Access Pass comes in to bring all of that together for an insane bargain! Listen in on this special episode to discover more, and join our launch party to get exclusive founding member discounts and perks. See you there! Show notes and more at SmartPassiveIncome.com/session633.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#632 There's a huge problem that we have to figure out. If we don't, the time and money we spend creating content will be wasted. So what am I talking about? In this episode, I'm sharing my thoughts on the pandemic of short attention spans. I'm talking about how and why our audiences have become accustomed to TikTok, Reels, and Shorts type of content. Even if we never use these platforms, the time we have at our disposal to capture someone's attention is now shorter than ever. We really only have a second or two to get people to stick around. So how do we optimize our posts for these new content consumption habits? I'm learning a lot as I go through my 30-day TikTok challenge, and I want to share some of my findings with you in this episode. These tips apply to everything from podcast intros to blog posts and are vital for any modern content creator. Enjoy! Show notes and more at SmartPassiveIncome.com/session632.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#631 How do you craft an irresistible pitch for potential sponsors? The biggest insight is that you should make your pitch them-focused instead of you-focused. Many creators start out with the exact opposite approach. They overemphasize how great their YouTube channel, podcast, or blog is and talk too little about how their content aligns with a brand's marketing objectives. My guest today, Justin Moore, is the founder of Creator Wizard. He has helped hundreds of people learn how to find and negotiate brand deals and make millions in the process. So how do you get sponsors even if you don't have a massive audience? What is your number one task as a creator? Who do you reach out to for brand deals, and how do you get them excited to respond? Join us for this epic conversation to get the tools and strategies that can save you from leaving thousands on the table. Enjoy! Show notes and more at SmartPassiveIncome.com/session631.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#630 Are you leveraging challenges to scale your business? And no, I'm not just talking about challenging yourself. What I'm talking about today is supercharging your brand by creating irresistible challenges for your audience. I want to give you a sneak peek at what we're working on at SPI with our 100 Emails Challenge. This is how we've shared free step-by-step instructions with over ten thousand entrepreneurs to help them go from zero to one hundred email subscribers in three days. The updates coming to this program will blow your mind! And, with the new year just around the corner, I want to encourage you to challenge your own followers. This time of the year, when people are willing to take on new habits, is a great opportunity. Listen in to learn how to make the most of it by serving your audience and giving your business a boost in the process! Show notes and more at SmartPassiveIncome.com/session630.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#629 Many new entrepreneurs buy into the myths of hustle culture. They believe that finding success is impossible without working to exhaustion day in and day out. But what if that kind of thinking doesn’t get results anymore? What if self-care is actually a more effective business strategy? I’m so excited that Jadah Sellner is back for another awesome chat! She hosts the Lead with Love podcast and is a brilliant entrepreneur and mentor. Jadah is a firm believer in self-care as a powerful tool for entrepreneurs. Her first business book, She Builds, is a practical anti-hustle guide that challenges the overwork narrative. In this episode, we discuss the best strategies for growing a business in a sustainable, service-driven way. Listen in on our conversation to get a behind-the-scenes look at Jadah's writing process, and check out She Builds anywhere books are sold! Show notes and more at SmartPassiveIncome.com/session629.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#628 Commitment is essential if you want to explore new opportunities and see what the results could be. For something to have a chance to do anything, you have to give it a chance to do something. For me, public challenges to put work into something for a certain number of days are a very powerful motivational tool. That’s why I’m committing to a platform I’ve neglected for the longest time. So what am I experimenting with? For the next thirty days, I’ll be posting on TikTok every day to see what happens. That’s it. No expectations, no pressure to go viral or anything like that. So why take on another social network at all? With a new book coming out, I have to know if TikTok is something that can help spread my message. Listen in on this episode to hear all about my strategy, and, of course, follow me on TikTok! Show notes and more at SmartPassiveIncome.com/session628.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#627 What often stops us from taking action is the story our fear tells us. We’re afraid that other people might laugh at us or judge us. But, when you step back and think about it, is the worst-case scenario really that bad? Today’s episode is all about understanding and overcoming uncertainty. My special guest, Leo Babauta of Zen Habits, has been a massive inspiration for me since 2008 when I started Smart Passive Income. Through his blog and best-selling books, he has impacted millions of readers. I know I wouldn’t be here without him! This conversation is jam-packed with actionable tips and tools that can help us defeat procrastination, perfectionism, and negative thought patterns. Leo and I discuss setting and achieving goals, developing a fearlessness practice, and finding meaning in our work. Listen in to get a new perspective on uncertainty and learn the vital habits that set you up for success. Show notes and more at SmartPassiveIncome.com/session627.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#626 One thing we all want to do is to hone our skills so we can improve our output. But, with tips and tools coming at us from all sides, how do we take action without getting overwhelmed? I remember trying to become a better public speaker and focusing on all the things I needed to work on to make that happen. The list seemed endless, and I was getting nowhere tackling everything at once. The strategy that changed everything for me was the opposite of that. Inspired by James Clear’s Atomic Habits, I decided instead to focus on a single aspect of my presentations at a time and improve on that by 1% every day. So how can you improve one thing the next time you do something? Listen in on this episode to find out about the tactic I use and how you can apply it to your own goals. Show notes and more at SmartPassiveIncome.com/session626.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#625 What does being a successful creator online look like? This question often conjures up an image of big numbers and viral content. But what if that’s not the point? I’m so happy to talk to my friend Bob Clagett again today. Bob runs I Like To Make Stuff on YouTube, where he builds anything from basic furniture to crazy props from movies. You see, I came up with an idea for a portable podcast studio to house my gear for easy on-the-go audio recording. I couldn't make this on my own, so I knew Bob was the man for the job! With the build completed, we put it to the test for this episode. Bob and I discuss finding success without chasing virality, building a team with a shared vision, leveraging multiple platforms to generate revenue, and prioritizing community over profit. Join us for this inspiring chat about turning a passion into a business without losing the magic that made you love it! Show notes and more at SmartPassiveIncome.com/session625.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#624 I don’t even know if I’m allowed to share this with you yet. You see, this kind of thing is out of my control now. In fact, many of my business friends said this would happen and warned me against going down this path. So what’s happening? Am I selling the company or something? Don’t worry, that’s not it. That said, a huge change is coming because I just signed a book deal. That’s right, after self-publishing Let Go, Will It Fly, and Superfans, I’m now going down the traditional route. But why would I do this knowing what I know about the risks? I want to share my thought process with you in this episode. This is a long-term project, but I’m sure the lessons learned along the way will be game-changing for us. So what is the book called, and what is it about? Listen in on today’s episode to find out. Show notes and more at SmartPassiveIncome.com/session624.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#623 Becoming a successful entrepreneur is often a matter of bringing a few key skills together. One of them, copywriting, is as vital as it is scary to some people. So how do you get to the point where your words work for you instead of against you? Today, I’m bringing an expert on the show to make it easy for us to start crafting sales pages, emails, scripts, or posts that convert like crazy. Through his writing, Stefan Georgi has helped his clients and students earn a total of over a billion dollars. You’ll hear all about how he does it in this episode! So what is the basic structure that all great ads follow? How do you connect deeply with your audience? What is the best tone to use in your writing, and how do you practice it? Listen in on this game-changing conversation for answers to all of that. Show notes, Stefan's amazing free resource, and more at SmartPassiveIncome.com/session623.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Business of Community Summit is a one-day virtual summit focused exclusively on the business thinking, decisions, and strategies needed to reach the economic potential of community for your business. You'll walk away with a clear roadmap for launching your own community this year! Visit SmartPassiveIncome.com/BCS to register for free.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#622 I have a massive update for you today. I’ve talked about my journey in the Pokémon space on the podcast before. Deep Pocket Monster is going strong on YouTube. It’s grown to over 300K subscribers, and we’ve had more than 8 million views this month. But the announcement I have for you today is way crazier than that. On June 9-11, 2023, I’m hosting a three-day Pokémon convention in Anaheim, California. CARD.PARTY will bring fans and creators together for my biggest live event yet! This is new territory and a learning opportunity for all of us. One thing I intend to be open and transparent about on the show is the financial aspect. In fact, reserving the convention space has already set us back a couple hundred thousand dollars. Listen in on today’s episode to find out more and, if you’re interested, join the waiting list for CARD.PARTY. Show notes and more at SmartPassiveIncome.com/session622.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#621 Imagine this: You have an amazing job that you love. You work with high-end clients and make a great living. Then your health starts showing signs that this path isn’t right for you. That’s the situation Emily D. Baker was in when she said goodbye to her career in law. She now hosts one of the top entertainment news podcasts, The Emily Show, and is among the most successful streamers on YouTube. I bet this will become some people’s favorite episode because Emily shares the exact steps that lead to her massive success. These principles are the driving force behind her growth to over 660K subscribers on YouTube. Emily regularly has over 30K people watching her live streams. We discuss what it takes to manage those numbers in real time and why creating a sense of community is vital. Join us to hear about the time I got myself in trouble with her superfans. The power of community is no joke! Show notes and more at SmartPassiveIncome.com/session621.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#620 How do you measure your success? Many entrepreneurs are stuck in a loop, their minds always going through the list of things they haven’t done yet. So how can we rewire our brains and pursue goals effectively? This is another fantastic Teaching Friday episode. We love inviting members of the SPI Pro community to share their expertise with us and provide actionable tips that can take our businesses to the next level. Michael Bauman is the CEO of Success Engineering. He helps entrepreneurs optimize their mindset, habits, and productivity through coaching and masterminds. In this session, Michael gives us a new perspective on enoughness and shares the strategies we can use to encourage healthy, powerful thought patterns. So how can you feel enough as a business owner, a parent, or a spouse? How can you feel like you’ve worked hard enough? Listen in on today’s talk to understand your emotions and how you can harness them to propel your life and business forward. Show notes and more at SmartPassiveIncome.com/session620.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#619 It might surprise you that the highest-earning online communities are actually very small. Almost all of them have fewer than three hundred members. Many of them have fewer than one hundred members! In this episode, we dive deep into what it takes to build a thriving digital community with Andrew Guttormsen. He co-founded Circle, which now hosts over seven thousand memberships! Andy has access to trends and analytics that you just couldn’t get from anywhere else. In fact, the teams at SPI and Circle are coming together for an all-day online summit on October 25th to share these insights with you. The Business of Community Summit is completely free and will give you the step-by-step direction you need to start or grow a membership. So how do you set up a community business? How do you attract new members and keep them coming back? How do you run a community and build a sustainable team around it? Find out today! Show notes and more at SmartPassiveIncome.com/session619.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#618 How do you know your course is worthy of the price tag? What are the solutions you provide, and what are the transformations your students can expect to see? What do you want them to say about you and how you served them? Today’s guest host, Marla Bainbridge Martinez, will walk you through her REFOCUS system to help you answer these questions and take your courses and testimonials to the next level. These Teaching Friday episodes hosted by SPI Pro members are always jam-packed with actionable tips, so make sure you listen in. Marla’s business, Refocused Income, helps course creators build learning experiences that deliver results and lead to glowing reviews. In this session, she walks you through exercises that teach you how to organize your content optimally. She also helps you understand the strategies you can use to supercharge your social proof through testimonials and referrals. Enjoy! Show notes and more at SmartPassiveIncome.com/session618.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#617 One thing that’s true about content creation is that consistency breeds legitimacy. But what if you keep putting in the hours and still don’t gain any traction? With no likes and no views coming in, what should you do? Vanessa Lau quit her Fortune 500 job to become a YouTuber, but finding her niche wasn’t easy. She now has over 600K followers and runs a multimillion-dollar company helping entrepreneurs and creators build businesses using social media. Vanessa and I start right at the beginning with the strategies you should use to find a niche. We compare platforms and discuss the vital importance of market research for beginners. We also talk about why Instagram is the best platform to get clients on when you’re just starting. Vanessa even shares some game-changing tricks I had no idea about, so this chat is valuable for entrepreneurs at any level. Make sure to listen in on this one! Show notes and more at SmartPassiveIncome.com/session617.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#616 Often we look at success stories, and it almost seems like they came out of nowhere. Yet when we dig deeper into what it takes to become an overnight success, we almost always find years of hard work leading up to it. I’m so excited to share a huge milestone with you today! Many SPI listeners are already following my journey in the Pokémon space through Deep Pocket Monster on YouTube. So what’s the big news? Well, that channel just hit 250,000 subscribers! What?! 250K subscribers in under two years is insane! But the truth is that everything I learned about videos since 2009 went into it. This “overnight success” has been more than a decade in the making. In this episode, I want to share three essential strategies I use to grow Deep Pocket Monster. You can apply these tips to any platform, so join me for a special episode to learn all about them! Show notes and more at SmartPassiveIncome.com/session616.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#615 Things are not like they used to be. You've noticed, I'm sure. But the best ways of adapting to an ever-changing business landscape are less than obvious. So what should you do to reach more people? What are the marketing strategies that actually work right now? I’m so excited to have Amy Porterfield back on the show to share her expertise with us. Amy is among the most knowledgeable marketers you will ever listen to, and she absolutely delivers in essential this episode. This chat is jam-packed with golden nuggets for entrepreneurs at any level. We get an email marketing masterclass, an in-depth look at webinars that convert like crazy, and podcast growth tips galore. Amy and I also go deep on video content, courses, surveys, quizzes, and much more. This is one of the most valuable podcast episodes to listen to, so enjoy! Show notes and more at SmartPassiveIncome.com/session615.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#614 As you listen to this episode, I want you to go through a quick exercise with me. You can just do it in your head, but the real magic happens when you put pen to paper. My good friend, Chris Ducker, calls it the 3 Lists to Freedom. As the name suggests, we’ll be creating three lists to help us move forward in our businesses and have more time for the things we love. I’ll walk you through each step, but pay close attention to the final one. That’s going to be the “money list” that can make the difference between a scrappy entrepreneur and a CEO. We talk about why and how to remove yourself as a bottleneck in your business, even though it might be hard to let go of certain tasks you might be great at. This is a valuable exercise that has saved me countless hours. I can’t recommend it enough! Show notes and more at SmartPassiveIncome.com/session614.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#613 One of the best ways to help your audience is to write a book based on your knowledge and experience. However, the key to connecting with readers is going from what you know to discovering your true message. But what does that even look like? How do you go from just sharing information to inspiring and motivating people to take real action? My guest, Azul Terronez, teaches people how to do exactly that. He is the CEO of Authors Who Lead, where he and his team help leaders write and publish the kinds of books that take brands to the next level. In this episode, we discuss the book landscape today and the business behind it. We also look at Azul's incredible company and how he's removing himself as a bottleneck and allowing other coaches to teach his method. This is a great episode for you if you’re looking for strategies to elevate your brand and stand out. Show notes and more at SmartPassiveIncome.com/session613.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#612 As I was listening to Alex Hormozi talk about his content creation method at Grow With Video Live in Las Vegas, I was kicking myself. Why haven’t I been doing this?! We’ve already shared this strategy in the first issue of our fantastic weekly newsletter, Unstuck. That’s where you can get quick, powerful tips to help you move your business to the next level. People are raving about it, so make sure to join us there as well. Alex's process is a tactic I like to call crowdsparking. Inspired by crowdsourcing, it’s essentially sharing your ideas and thoughts publicly as you come up with them. The goal is to test their potential and to see which of them spark conversations and gain traction. This allows you to put your time behind content ideas that you know your audience is excited about. I've been doing this on Twitter, and it’s fantastic to get instant feedback and know where I should focus my energy. Show notes and more at SmartPassiveIncome.com/session612.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#611 We've all been guilty of this at some point—setting goals and having a vision for our lives but not backing it up with the beliefs and plans to make it a reality. That's exactly what I’m chatting about with my fantastic guest, John Assaraf. You’ll hear all about his entrepreneurial journey, how he went from earning $1.65 an hour to founding companies worth billions. He is also a behavioral neuroscience researcher, best-selling author, and one of the top success coaches in the world. John gives you the science-backed tools you need to start rewiring your mind for success today. We talk about setting goals the right way and how to achieve them by avoiding the four obstacles that stand in your way. John and I also discuss belief systems, confirmation bias, and impostor syndrome while giving you the strategies you need to win big. I can't wait for you to hear this episode and apply these tactics! Show notes and more at SmartPassiveIncome.com/session611.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#610 What is the number one strategy you should focus on in the coming years? At SPI, we believe that community is a massive part of the future of entrepreneurship. I'm pulling back the curtain today and revealing the exciting things we've been working on behind the scenes. Joining me are three brilliant members of our team. Jillian Benbow is the Community Experience Director at SPI. You’ve heard from her in episode 495, but today she introduces you to our newest community managers. David Masnato manages SPI Pro, while Ashley LaGrow is at the helm of our brand new Learner Community that we can’t wait to unveil! We talk about what it is and who it's for, and we give you a sneak peek at what we have in store for our members. You also get a look at our entire community strategy, with takeaways to help you future-proof your business. Whatever level you’re at, we have you covered at SmartPassiveIncome.com/community. Show notes and more at SmartPassiveIncome.com/session610.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#609 As entrepreneurs, we often have legal questions but don’t even know where to start looking for answers. That’s why I wanted to create a go-to resource for us and shed some light on the common issues we might encounter in our businesses. I’m very excited about this episode because I’m chatting with my attorney, Mark Stansbury. He is a partner at Stansbury Weaver, where they’re rejecting the traditional law-firm model and have come up with fantastic new ways to serve entrepreneurs and startups. So when is the right time to register an LLC, and what about trademarking a name? What if someone is already using a similar name? Can you use other people’s content in your videos or podcast? And what can you do if someone else is using your content and making money off of it? Make sure to join us for this incredibly informative chat with Mark to find out more. Show notes and more at SmartPassiveIncome.com/session609.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#608 I'm not afraid to admit when I make a mistake, and that’s exactly why I’m publishing this episode. You’ve heard me say this, “Nobody wakes up in the morning wanting more emails.” I was wrong about that, and I’ll tell you exactly why. There are newsletters that contain valuable niche content that people are excited to see pop up in their inboxes. James Clear’s 3-2-1 Newsletter, the Hot Pod newsletter for podcast industry news, and Morning Brew are great examples of this. The team and I have been hard at work to create something similar for the SPI audience. Today I want to introduce you to the Unstuck newsletter. With concise, five-minute lessons to help you get unstuck, this will be our weekly email that you can’t wait to read. Every message contains a story that will inspire you, and we’ll provide the resources you need to move to the next level in your business. We’re very excited to hear what you think! Show notes and more a SmartPassiveIncome.com/session608.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#607 What would you be able to accomplish if you had a second brain helping you? And no, science hasn’t found a way to clone your brain yet. What I’m talking about is a digital system that allows you to manage information and deliver high-quality work with less effort. Today’s guest, Tiago Forte, is a knowledge management expert. He helps thousands of people get more done through his unbelievable productivity course, Building a Second Brain. We talk about everything from finding the right software tools for your needs to Tiago’s CODE and PARA systems for note taking. He’s a big fan of acronyms, but you’ll find out what this all means and how these systems can revolutionize your work-life. This is a fascinating chat with Tiago, and we get into the step-by-step process you can use to take your productivity to the next level. Show notes and more at SmartPassiveIncome.com/session607.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#606 What is our most important job as marketers? The number one thing we should do is help people make decisions. When potential customers come across our products they need to be able to understand if what we’re offering is right for them or not. So how do we do that? We’re talking about my OREO marketing strategy in this great Follow-Up Friday episode. That sounds delicious, I know, but OREO stands for objection, rebuttal, example, and outcome. I’ll give you an in-depth look at each of these four steps today, and you’ll be able to apply this simple tactic to your products and services. Once you understand the objections you hear and you address them directly with facts and real-life stories from your audience, you’ll get clear yes or no decisions from potential customers. So listen in on today’s episode for some tasty tips that will take your sales to the next level! Show note and more at SmartPassiveIncome.com/session606.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#605 What happens if your business idea takes off, but you still don’t get the lifestyle you want? Many people quit traditional 9-to-5 jobs and start their entrepreneurial journey to have more freedom. But if we’re not baking that into our businesses from the start, will we ever get there? That's what my special guest and I talk about today. I had to have Richie Norton back on the show because his new book, Anti-Time Management, could be a game-changer for many of us. We get into the false promise of time management, its history, and what it was originally designed for. Richie talks about and shares the tools to help us start our business with our ultimate purpose in mind and build around it. This is a deep conversation that hits at the core of how and why we work. Listen in for some valuable insights and a new perspective on time management. Show notes and more at SmartPassiveIncome.com/session605.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#604 There are many tools out there that could make our lives easier as entrepreneurs. But how do you know which ones are right for you? This is something I used to struggle with. I would buy software or equipment before I had any concrete use for it. Little by little the costs would add up. It got to the point where I was almost afraid to keep track of my spending. So I have a challenge for you today. I’d like you to run an audit of the tools you’re paying for right now and think about which ones are vital for your business. The ones that aren’t? Consider cutting them out for the time being. Ask yourself — "Do I need this right now? Is this going to help me, or is it just distracting me?" Listen in on today’s episode to hear about how I was finally able to tackle this issue. Show notes and more at SmartPassiveIncome.com/session604.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#603 One of my favorite things is to invite people on the show who have special access to information we can’t get from anywhere else. I’m talking about analytics and strategies we can all use. My guest shares all of that with us today and more! I’m interviewing Drew Dillon, the founder of Burb, in this episode. If you have an online community, you can use Burb to understand more about what's happening in that community, and create data-backed systems to improve the experience your members have. So how do you engage folks, and what are the rituals that keep people coming back? Drew gives us an inside look at what works and what doesn’t. He shares the strategies that many of his most successful clients use, and we dive deep into things like onboarding and events. This is a perfect companion episode to my interview with Jillian Benbow, our Community Experience Director at SPI Pro. By the way, we’re putting a cap on SPI Pro. If you’re not in already, now is the time to apply. Show notes and more at SmartPassiveIncome.com/session603.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#602 Today I'm spilling some truth and sharing things that are going to upset a few people. We'll be discussing three things that people, friends, and even mentors and coaches told me to do. This is common advice that you might hear as well and that I decided to ignore. We’ll talk about the push-back I received when I first started the podcast and wanted to have John Melley, the awesome voice-over guy, read a fun fact about me in each episode. We’re also going to discuss focusing on one thing and one thing only in business. This is advice that I followed for the longest time, but have since come up with a different rule that works better for me. Finally, I'll share the advice I got about content creation and how following it led me to burnout. You’ll hear all about what I’m doing now instead. And yes, ironically, I’m sharing lots of advice in this episode. Show notes and more at SmartPassiveIncome.com/session602.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#601 How do you build trust with someone who’s just visiting your website? How do you connect and convert them into paying customers right then and there? In business, we often have so many big ideas that we forget to go back to the tried and true fundamentals, like gathering testimonials from our audience. Today I’m chatting with Casey Hill, the Head of Growth at Bonjoro. They've created a testimonial tool that I think is absolutely revolutionary. Imagine this, you send a link to a customer of yours, and it then prompts them with the exact questions that lead to the most fruitful text or video testimonials and case studies that you could ever ask for. But what does a good testimonial even look like? When is the best time to ask for testimonials, and what are the precise questions you should ask? Casey shares all of this along with some massive tips you can use in your business, no matter which tools you use. Show notes and more at SmartPassiveIncome.com/session601.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#600 Episode 600. Wow! I really appreciate all of you and a big thank you for helping me get here! We usually like to do something big for these milestone episodes, but I’m flying solo today. I have a fishing story for you that's actually a business analogy because that’s what I do. I'll get into a hobby because I enjoy it. And then I take my business experience and lay it over on top. So, there are going to be days when you do everything right. You have the right line, you have the right bait, you have the right location. You're doing all the same motions that everybody else is doing. And you're getting nothing. Why is that? What can we do about it? Well, I have some tips for you today, so join me for this milestone episode. Again, a huge thank you to all of you, and Team Flynn for the win! Show notes and more at SmartPassiveIncome.com/session600.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#599 How do you keep getting back up after being knocked down again and again? Natasha was hundreds of thousands of dollars in debt and living in a hostel with her son, but everything changed for her when she started serving others. This is an incredible survival story and we’re going to hear the whole thing today from Natasha Graziano. If you need motivation, I guarantee this episode will help you overcome whatever challenges you’re facing. Natasha helps people realize their full potential. She is a bestselling author, mindset coach, and the Forbes #1 Female Motivational Speaker Under 40. We covered a lot of ground in this interview, everything from neuroscience to overcoming impostor syndrome and taking the woo-woo out of the law of attraction. We also get some of the valuable lessons Natasha has learned while growing her Instagram page to eleven million followers! Show notes and more at SmartPassiveIncome.com/session599.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#598 It’s becoming more common to see couples not just starting a family but also starting businesses together. But is going into business with your spouse or partner a good idea? Finley Robinson is taking over the show today to talk about his experience working with his wife, Brooke. They run B•TRIBAL•FIT together, and Finley has come up with a three-point process for couples considering this kind of lifestyle: simplifying your priorities, having the discipline to stay in your lane, and finding your own balancing act. You’ll get an in-depth exploration of each of these points in this episode. Finely also shares how he and his wife handle the “wow” and the “how” that have made their business a success. These Teaching Friday episodes, hosted by members of SPI Pro, are jam-packed with actionable tips. This one is no exception. Listen in to find out how to run a business as a couple while preserving your relationship. Show notes and more at SmartPassiveIncome.com/session598.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#597 When I was at Social Media Marketing World earlier this year, I heard something that just blew me away. It was the story of a 10-year-old who started his first business and sold it for $15,000 three months later. Today on the show, we get the complete story and a heavy dose of inspiration from Ryland Dixon himself. Ryland is now twelve years old, and he joins me on the show to give us a wonderful inside look at his membership site, Bible Builds. You’ll get to hear how Ryland came up with his business idea, and we talk about the challenges and lessons learned along the way. That’s not all, though. We also get a first look at Ryland’s new venture, Kid Business Club. He already has something else in the works, and the way he’s thinking about promoting this new business is insanely creative. Ryland is a super smart kid and this is an inspiring interview for us all! Show notes and more at SmartPassiveIncome.com/session597.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#596 What if you had an offer people just couldn’t refuse? And no, I don’t mean going all The Godfather on your audience. I’m talking about making your products and services irresistible. Karthik Vijayakumar is talking over the show today to teach us his simple three-step copywriting process. He is the host of the Launch Plan podcast, creator of the Sales Copy Mastery series, and the founder of Design Your Thinking. Karthik will walk you through the exact steps you need to take to craft an irresistible offer. This is another installment in our Teaching Friday series, where we invite members of the SPI Pro community to share their expertise with our listeners. By the end of the episode, you'll be able to apply what you’ve learned to websites, sales pages, email campaigns, social media posts, and wherever else you connect with your audience. Show notes and more at SmartPassiveIncome.com/session596.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#595 There’s no shortage of business strategies out there. But what if you’ve tried everything and nothing seems to stick? The key is adapting these tactics to your niche, your business, your audience. When Matt Giovanisci finally did that, his business skyrocketed. Now he’s the absolute authority in his niche and he’s bringing in hundreds of new subscribers per day. So what’s the business? Pool maintenance. Yes, pool maintenance! We always say the riches are in the niches. Matt is a classic example of that, and today we get to hear his whole story. We talk about the simple strategy that changed everything for him, selling digital and physical products, opting out of new trends, and much more. It was a fascinating chat with loads of actionable advice for us. Show notes and more at SmartPassiveIncome.com/session595.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#594 As an entrepreneur, you’re creating something special and carving your own path. That isn’t always easy. You’re likely putting a lot of pressure on yourself and likely setting yourself up to experience some degree of burnout. Valerie Hamaker is a professional counselor, private practice owner, and host of the Generation Xhausted podcast. She’s taking over the show today to share her fantastic eight-step process for healing and managing burnout. These Teaching Friday episodes, hosted by members of SPI Pro, are jam-packed with actionable tips and this one is no exception. Valerie sees burnout as a symptom of being estranged from where we're supposed to be in our lives. We’re very lucky to have her walk us through every step we need to take to begin the healing process and come out on the other end with a new perspective. Show notes and more at SmartPassiveIncome.com/session594.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#593 College is expensive. Shoker, I know. But did you know that the “four-year degree” is basically a myth at this point? Fewer than 40% of students graduate in four years. For most, it takes six years to earn a bachelor’s degree. College Flight Plan helps students discover their strengths, values, and goals and save between $50K and $160K. Greg Langston is on the show today to walk us through how the program works and to give us an inside look at the business behind it. He tells us about the process of getting high-school students to plan ahead and the surprising transformations that have often shocked parents. These are steps you can take at any stage of your life to set and achieve goals. Greg also talks about how SPI Pro has helped him develop his pitch to students and parents, and he gives us some great marketing tips. The way he gets effective testimonials that paint a picture of what it’s like to work with him is pure genius! I just had to bring Greg on SPI to learn more about his business and amply his message! Show notes and more at SmartPassiveIncome.com/session593.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

# 592 Ever feel like your marketing is too salesy? The question is, can you stay true to yourself and still attract customers? You can! In fact, being upfront will likely lead to better results. That’s why Daphne Gomez is taking over the show today to talk about mindful marketing. This is another installment in our Teaching Friday series, where we invite members of SPI Pro to share their expertise with our listeners. Daphne has mindful marketing down to a three-step process: creating your brand values, developing a brand tone of voice, and auditing your current approach with your core values in mind. These practices will help you attract the people you can best serve, the ones who will become your supefans and help you have a bigger impact. Show notes and more at smartpassiveincome.com/session592.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#591 How do people go from first discovering our businesses to investing thousands of dollars with us? You might think that's impossible, but today we talk about the funnels that can get you there. Rick Mulready, from The Art of Online Business Podcast, returns to the show and we go deep on creating relationships with your audience. We start at the moment people first come across your content and go all the way to the ultimate level: high-ticket items your superfans would go nuts for! You're likely serving your audience through courses, but what about the students who want to go deeper with you? You need to go beyond the norm and come up with unique experiences they'd love. We geek out on funnels and pricing and come up with exercises you can use to move your business forward at any level. Show notes and more at smartpassiveincome.com/session591.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#590 In the early days, as Smart Passive Income began to grow, people started asking me if they could guest blog on the site, or guest host on the podcast, and I said no. It took me some time to realize that I was being selfish and actually hurting my brand by closing it to other creators. Your platform doesn't exist for you. It exists to serve your audience. And there are so many people out there with skills and knowledge you don't have, who can help your audience. So you owe it to your audience to share your platform. Show notes and more at SmartPassiveIncome.com/session590.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#589 On today’s episode I interview the other Pat Flynn, owner of Chronicles of Strength. I like to call him Kettlebell Pat Flynn. Why did I bring Pat on? Because we wanted to connect and understand what it was like in this world to share the same name as business owners and entrepreneurs, and help those of you who might be struggling with something similar. In this episode Pat and I have some deep philosophical conversations about our approach to business, our approach to generalism and focus, growing too much, and all that kind of stuff. Show notes and more at SmartPassiveIncome.com/session589.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#588 I was thinking about something the other day: that success as an entrepreneur is largely a game of energy management. You may remember when we had Jim Collins on the show to talk about his idea of the “20-mile march,” from his book Great by Choice. In the book, Jim talks about the idea of going 20 miles a day, no more and no less, and it's that consistency that'll get you to your goal. Even if you feel like you can do more, you don't because you want to manage that energy and establish a habitual rhythm or cadence. But what about the days when you just don't have the energy? Let's dig in today and talk about what that might look like. Show notes and more at SmartPassiveIncome.com/session588.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#587 Today I’m talking with Keenya Kelly about short-form video platforms. Things like Instagram Reels, YouTube Shorts, and specifically TikTok, and how you can use short-form videos to grow your business. Keenya’s been on the podcast before to talk about the environment of short-form video. Many businesses are using them to get more leads and make more money. I ask Keenya some very specific questions about how we can use these platforms—even if you’re just starting from scratch, even if you have zero subscribers—to get in front of new audiences. This is the new form of organic reach, and Keenya’s here to break it down for us. Show notes and more at SmartPassiveIncome.com/session587.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#586 In the 14 years I've been an entrepreneur, I still create excuses about why I can't do certain things or why something I attempt won't work out. So today I want to cover some of the more common excuses that hold back entrepreneurs. This is going to be a great exercise in understanding how people think and how they gut stuck. Because guess what? Your audience, your potential customers or students, may also share the same objections or excuses that are stopping them from working with you or buying from you. Show notes and more at SmartPassiveIncome.com/session586.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#585 Today I’m talking with Caleb Wojcik. Caleb and I go way back, and he’s been on the show a couple of times. A while back he talked about creating videos and getting started on YouTube. More recently he came on to talk about SwitchPod, the physical product that we co-invented and co-launched on Kickstarter to the tune of $438,000 from backers. I wanted Caleb to come on the show today for a few reasons. Number one, to give you an update on that company, where it’s at, how it’s doing, and how it’s performing. But more than that, Caleb has another update to share. Recently he and his wife have given birth to twins. They also have a toddler, so parenting has definitely affected Caleb’s work in many different ways. Caleb is here to share honest and real insights on what it's like to be an entrepreneur while raising small children, to give us an update on SwitchPod, and to talk about our new course, YouTube From Scratch. Show notes and more at SmartPassiveIncome.com/session585.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#584 Writing a book and getting it out into the world is one of the hardest things you can do—and one of the most fulfilling. I'm currently working on my next book, titled The Lean Learner. After self-publishing three books, I want to try to get this one in the hands of a traditional publisher. If it works out, it could be an amazing way of expanding my reach into areas I haven't explored yet. And if it doesn't work out? There will still be a lot to learn from having tried. Show notes and more at SmartPassiveIncome.com/session584.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#583 Did you know you can actually increase your productivity, creativity, and happiness simply by having plants in your office or around your house? We spend so much time and money on applications, devices, and other things to help us produce more. Why not simply add a plant? This isn’t just a feng shui situation, if that’s what you’re thinking. There are actual studies and data that prove this. I’m really excited because on today’s show we have Maria Failla. We’re going to talk about her book, her community, her business, and the parallels between growing a garden and growing your business. Show notes and more at SmartPassiveIncome.com/session583.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#582 Today I want to share what can happen when you combine your superpowers and implement them elsewhere. One of the things I've been doing in the online video space with my new YouTube channel, Deep Pocket Monster, is building relationships. As a result, I've recently had the opportunity to become an advisor and investor in a brand new company. I'm really excited about it—and really excited for you. Why? Because this is the sort of opportunity that might await you as you progress in your business journey. Show notes and more at SmartPassiveIncome.com/session582.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#581 For the last year and a half I’ve been talking about my new side hustle. It’s called Deep Pocket Monster, and it’s a YouTube channel in the Pokemon hobby collection space. It’s doing amazingly well, and today I’d like to do a deep dive into how it got started. My special guest on the show is Dan Patrick Norton. Dan is my producer and editor for Deep Pocket Monster. He’s been a part of the SPI community for a very, very long time, and has an incredible story of how he got here and started working with me. I’ll also give you some practical tips for creating and growing a successful YouTube channel. Show notes and more at SmartPassiveIncome.com/session581.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#580 Benjamin is a business and transformation coach who has realized that the foundation your business is built on is often as important as—if not more important than—how you execute on things. In today's episode, he'll be covering three topics: why your intuition matters, how to follow it, and the action steps that will help you create the outcomes you desire with the help of your intuition. Show notes and more at SmartPassiveIncome.com/session580.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#579 On today’s show I talk with Graham Cochrane. When he was in college Graham was set on becoming a musician. Unfortunately, things didn’t go as planned. He had to get a job that he didn’t like, and even started living off of food stamps for a while. In this episode you’re going to hear how Graham turned things around, and also how he became successful using YouTube and selling online courses. Now Graham teaches others how to do business. He’s going to give us some of his best business advice. Show notes and more at SmartPassiveIncome.com/session579.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#578 In today's Teaching Friday episode, you're going to learn how to think mythically, to see how ancient stories can reflect your journey through life and business, and gain some insights to help you on your way. Daniel Allison is a bestselling author and oral storyteller. He's going to share a simple yet profound story from Borneo, and along the way he'll stop to discuss how it might apply to your life, your hero's journey. And he'll give you some tools you can use when looking at other stories. Show notes and more at SmartPassiveIncome.com/session578.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#577 One of the most common questions I get is, “Pat, do you have a business coach? You coach a lot of people. You have a podcast. You help tens of thousands of people. Do you get help, too?” Absolutely. I think it’s massively important, and today you get to hear from somebody I get weekly coaching from. His name is James Schramko, from SuperFastBusiness. Today we talk about simplification. We talk about lifestyle design, and using your business as the mechanism to design the life you want. Show notes and more at SmartPassiveIncome.com/session577.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#576 This episode is another Teaching Friday, where we bring in members of our SPI Pro community to teach us about a topic in their area of genius! Today, Dr. Michael Gerharz of Leaders Light the Path shares why it's so important to “light the path” for your audience, so you're not trying to persuade harder, but instead resonating stronger. He shares the three steps you need to take to do that: getting clarity about what you want to be known for, answering the three questions any audience wants answered, and understanding why anyone would want to follow us along the path we've lit for them. Show notes and more at SmartPassiveIncome.com/session576.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#575 Today I’m joined by Donald C. Kelly. Donald is known as The Sales Evangelist, and his new book Sell It Like a Mango is going to teach us how to close more deals. When I asked why it’s called Sell It Like a Mango, Donald told me about how his parents used to sell mangoes in Jamaica, and how everybody else was also selling mangoes. If everyone’s selling the same thing, how do you succeed? How do you stand out? We’re gonna dive into that today and learn exactly how to become a salesperson whether you have a unique product or not. Show notes and more at SmartPassiveIncome.com/session575.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#574 In the return of our Teaching Friday series, we welcome Rose Griffin, a speech therapist with her own business at ABA SPEECH, as well as a podcast. Rose loves using and optimizing social media to reach her ideal clients, and she's here today to talk about getting started with using TikTok for your small business. Show notes and more at SmartPassiveIncome.com/session574.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#573 Today we’re talking all about community. Leaning into building communities has paid huge dividends for Smart Passive Income. Our guest is Andy Guttormsen, Co-Founder of Circle. Andy has access to 5,000-plus communities, so he knows what’s working and what’s not working for communities in 2022. We’re going to talk about launching and price points. We’re also going to talk about who communities are for, and compare paid communities with free communities. If you have an online business in 2022, and you are thinking about building a community, this is the episode for you. Show notes and more at SmartPassiveIncome.com/session573.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#572 Someone told me the other day, “Pat, everything you touch just seems to turn to gold.” Typically, I would deflect this question, but instead I said, “Well, I only touch things that can turn into gold.” I want to unpack this for you today, by sharing the five-step process I use to make sure I'm only working on things I know have a great chance of succeeding. Show notes and more at SmartPassiveIncome.com/session572.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#571 Today’s show is probably the most mind blowing, and likely one of the most valuable podcast episodes that you will ever hear. I’m very happy to have Tim Soulo back on the show. Tim is the CMO at Ahrefs, an industry leading search engine optimization (SEO) toolset. If you haven't heard of Ahrefs, it’s software you can use to audit your website and get all kinds of data to help you improve your Google search rankings. Ahrefs is Google Search Console times a hundred. This episode is about simplifying SEO and taking the right approach. You’re going to actually get excited about search engine optimization, and learn how to rank higher and get more search engine traffic to your website. Show notes and more at SmartPassiveIncome.com/session571.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#570 Have you ever "matrixed" yourself? If you've seen the movie The Matrix, you know what I mean. It's like waking up to the reality of what's happening out there, and you're able to see things in a different way. And you can apply this idea to the world of marketing! It'll help you understand when you're being sold to, and why marketers do what they do. It's fun—and over the long haul, it'll help you strengthen your own marketing chops. Show notes and more at SmartPassiveIncome.com/session570.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#569 It always amazes me when I discover new ways people are generating an income. On today's show we will discover a new pocket of the entrepreneurial world. It’s one a lot of us are familiar with, but didn’t know it was a way to make money. Out of all the forms of passive income that I’ve discovered over time, this may be one of the most—if not the most—passive of them all. I’m really excited to introduce this world to you on today’s episode of the Smart Passive Income Podcast. Show notes and more at SmartPassiveIncome.com/session569.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#568 This past week, I interviewed Samir from Colin and Samir, an awesome podcast duo you can find on YouTube. I love the approach Colin and Samir take with their podcast, and their goal and mission of helping creators by interviewing other creators. In fact, I love it so much that I want to spend some time today talking organically about why I love it, because I think it's really important to do this exercise with things that you enjoy. Show notes and more at SmartPassiveIncome.com/session568.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#567 On today’s episode I’m talking with Samir, from Colin and Samir. Their show is my absolute favorite podcast. Colin and Samir have an amazing story. In this episode we unpack their journey, and discover a bunch of new things about how their show came to be. Besides the story behind their success, Samir has some really amazing tips for you. If you are a creator of any type, this episode is definitely one you'll want to pay attention to. Show notes and more at SmartPassiveIncome.com/session567See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#566 On Wednesday I spoke with Jaspreet from Minority Mindset, one of my favorite YouTube channels. I stumbled onto the channel via a YouTube recommendation, watched the video, and got a quick win from some of Jaspreet's helpful mortgage refinancing formulas. That quick win was so helpful that I dove right into everything else the channel had to offer. That's the power of the small, quick win—it can help quickly lock attention to your brand. Show notes and more at SmartPassiveIncome.com/session566.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#565 Today we are talking about different ways to earn passive income. Our special guest on the show is Jaspreet Singh. Jaspreet shares his knowledge about how he started his YouTube channel, Minority Mindset. He’s turned it into an empire, not just through ad revenue, but also by creating a newsletter called Market Briefs, creating products, and selling ad spots in his newsletter. Jaspreet has some amazing words of wisdom for you, especially if you are brand new to the creator economy in 2022. Show notes and more at SmartPassiveIncome.com/session 565.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#564 I'm here today with major news. That news is… that you should go check your calendar. To be honest, I'm not that great at this April Fool's thing, so let's just get into the real topic of today's show, shall we? This marketing thing—what would it look like if it were simple, as Tim Ferriss likes to ask? I think it would look like telling stories. If you've helped someone with your product or service, then tell their story. Better yet, let them tell their story. Story and storytelling are so, so important. They're the key to great marketing. We're going to talk about creating a StoryBrand (Donald Miller), telling great stories on TikTok, how to find the “heroes of the story” in your audience, and more. Show notes and more at SmartPassiveIncome.com/session564.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#563 Today we’re speaking with Josh Hall, from JoshHall.co. He’s a web designer and web developer. He teaches and coaches people how to create businesses as web designers. Josh was last on the program in episode 456. Since then he’s turned his full-time business into a 2X full-time business, meaning he doubled his revenue. When you think about doubling your business, you think of doubling your conversions or 2X-ing your traffic. That’s not what we’re talking about today. Josh gives us a very specific three-phase approach he used to achieve this. Show notes and more at SmartPassiveIncome.com/session563.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#562 Today, I wanted to give you an update on my side hobby/side hustle at Deep Pocket Monster, my Pokémon YouTube channel. Some incredible milestones have happened recently! We passed 100,000 subscribers, I got invited to my first live Pokémon event, and the Pokémon International Company even sent me some cards! But it hasn't been all roses, and so I'm here today to talk about the good and the bad of the journey so far. Show notes and more at SmartPassiveIncome.com/session562.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#561 Today we’re going back in time with Neil Patel. Neil’s been on the show once before, but that was six years ago. A lot’s happened since then. It’s not really an interview, but more of a conversation about how business has changed, how marketing has changed, why what worked before doesn’t work anymore, and where are things going. We finish the conversation with probably the most epic piece of advice you could ask for when it comes to starting something new and seeing results. Show notes and more at SmartPassiveIncome.com/session561See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#560 This is a really special episode, because we have something very fun to announce! As you probably know, community has been the biggest thing for SPI in the past couple years, especially with the July 2020 launch of SPI Pro, which was a massive positive shift for our entire business and our audience. With that in mind, I want to share an exciting event we're hosting alongside Circle, the company that created the platform we use to host SPI Pro and our SPI Academy for course students. The event is called CX Day, and it's happening on Wednesday, March 23. Community experts on our team and from Circle will be there to share what they know about creating and running a thriving community today. You can sign up at SmartPassiveIncome.com/CXDay. Show notes and more at SmartPassiveIncome.com/session560.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#559 Free time. It’s something we all want more of. Unfortunately, whenever we get more free time we end up filling that free time with more things to do. That keeps us busy, overworked, and overburdened. It can also lead to burnout. That’s the worst thing in the world. When we can’t do our work we can’t serve our audience, let alone the relationships around us. Today we’re speaking with Jenny Blake. Jenny’s been studying and writing about getting more free time in a way that doesn’t hurt us or the businesses we’ve created. Show notes and more at SmartPassiveIncome.com/session559See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#558 I want to talk about one of the best things—maybe the best thing—you can do if you want to build a business. Having conversations. Everybody talks about creating a minimum viable product, an MVP, but often they forget about the "viable" part. If you want to know if your idea is viable, you need to ask people. You need to have conversations with your target audience. And if you've already started your business and you're not having conversations, why not? They'll help you understand what's working so you don't have to waste your time on stuff that isn't. They'll help you see what else you can do to serve your audience, where to put your time and effort. Show notes and more at SmartPassiveIncome.com/session558.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#557 We’re definitely talking about passive income today with our friend, Hiten Shah. We talk about his new business, and how he’s applied his secrets to his business. If you’re an entrepreneur and you’re thinking about starting a business, or you want to make sure your business idea is validated and it’s a perfect product market fit, we’re going to remove the guesswork for you today in this episode. Show notes and more at SmartPassiveIncome.com/session557See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#556 The world works in incredible ways. When you open yourself up to the idea of something, maybe you don't believe it 100% yet, but you at least open yourself up to it, exciting things start coming your way. Many people are talking about things like NFTs and crypto similarly to how we talked about the internet in the early 1990s. And of course, the internet is now an inextricable part of our everyday lives. Today I want to talk a little bit about some things that might seem “out there.” Not because SPI is about to dive headfirst into any of this stuff—but because I think it's important and exciting to be open to what might be possible. Show notes and more at SmartPassiveIncome.com/session556.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#555 You’ve probably heard words like, “cryptocurrency,” or the “blockchain,” “Ethereum,” and, of course, “NFTs” a lot lately. It seems to be all the talk within a certain group of people. How can NFTs help artists, and what are some of the rules? What are some of the basics? What are the foundational things that we as regular folk, if you will, can understand about it? Show notes and more at SmartPassiveIncome.com/session555See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#554 I started my entrepreneurial journey as a not-so-great communicator. I was most comfortable behind my keyboard, writing for my blog. Today, I'm way more at ease in situations I would have run from a decade ago. I worked my way into someone who could communicate and perform “on the spot.” It didn't happen overnight but gradually, by putting myself in situations that cranked up the pressure: from starting a podcast, to going live on YouTube, to speaking on stage, to doing coaching calls on AskPat 2.0... In today's episode, I share some examples and ideas of ways you can put yourself in pressure situations so you're ready to perform when the moment arrives. Show notes and more at SmartPassiveIncome.com/session554.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#553 I recently had the pleasure of being a guest on Chris Do’s podcast, The Futur. Chris and his podcasts, and his YouTube channels contain a ton of valuable content. Chris teaches us how to position ourselves so that when we sell, we’re not feeling gross. We don’t feel like we’re selling out, or do something that makes us uncomfortable. We also talk about value and where it comes from, how to show others the value you offer, how to get paid on time, and how to use content to support what it is that you are selling. Show notes and more at SmartPassiveIncome.com/session553See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#552 In Wednesday's episode, we chatted with Marisa Pier about the money stories (and other stories!) we tell ourselves that then become our reality. Today, I wanted to talk a little about my own money story, because it's definitely had a role in the difficulty I had with my transition from a nine-to-five to entrepreneurship. As I was getting started as an entrepreneur, I held onto a lot of my money—and it definitely got me in trouble. In order to succeed with my business, I had to get over the idea of “I can't afford it.” Now, instead I'm focused on what's important, the north star, the mission and values here at SPI Media. Because when you do that, the question becomes, “How could I afford not to? Show notes and more at SmartPassiveIncome.com/session552.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#551 Today’s guest is Marisa Peer. She focuses on Rapid Transformational Therapy. She has clients all over the world who are massive celebrities, massive millionaires, and high-performance people. She helps them work out much of what they’re going through. Marisa is going to help us through the struggles and challenges we have around money and business success, entrepreneurship, relationships, and gaining confidence. Show notes and more at SmartPassiveIncome.com/session551See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#550: This past episode, I interviewed Eric Wooten from AltaredMarriage.com, who's right in the middle of building his business. As you might have heard in that episode, I asked a lot of questions where Eric was like, "Well, I'm not exactly sure," or, "I'm still trying to figure it out." Today I want to tell you that it's okay if you don't know exactly where you're going, if you haven't figured it all out yet. To be honest, I don't know of any business owner or entrepreneur who's had an un-messy journey on their way to success. I had a very messy start. But here's the thing: as long as you're doing, you're not failing. So if you're not sure where you're headed or what to do next, give yourself some grace. Give yourself permission to get messy and fail. It's okay. Show notes and more at SmartPassiveIncome.com/session550.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#549 On today’s show we’re speaking with somebody who is right in the middle of building his business. We’re talking with Eric Wooten, from AltaredMarriage.com. He’s fairly new to the entrepreneurial space, and he’s a member of SPI Pro. We talk about some really interesting topics, including managing a business where you have to get people comfortable with being vulnerable. We also talk about what it’s like to be right in the middle of starting a business and not knowing what your next steps might be. Show notes and more at SmartPassiveIncome.com/session549See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#548 I get a lot of emails from people asking to be a guest on one of my podcasts. And a lot of those emails... well, they're not great. That's why today I'm going to share some of the ways to most definitely not ask to be on someone's podcast. I want to preface this episode by saying that I don't mean to offend or make fun of anyone. I'm here to educate. And if you've sent me an email like this, I hope you'll take this as a chance to learn and improve. But the truth is, you're never going to be on another person's podcast if you approach the ask the way these people did. Here's where they went wrong—and what you should do instead. Show notes and more at SmartPassiveIncome.com/session548.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#547 Seth Godin once said, podcasting is the new blogging. If that’s true, guest podcasting is the new guest blogging. Today, we’re going to talk about how to be a guest on another person’s podcast. How do you get that person to say yes? How do you maximize your time on that show? How do you bring those listeners to your website, your brand, your product, your lead magnet, or whatever it might be? Show notes and more at SmartPassiveIncome.com/session547See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#546 I'm gonna be honest. What you're about to hear in today's episode might be a little disturbing. Okay, I'm kidding (mostly). You might cringe a little, though. That's because you're going to hear clips from my very first podcast episode ever, from July 2010. Podcasting was very difficult then. It was not just technically difficult, but hard because there were fewer people making shows and proving that this thing actually worked. It was also hard because I was very much in my own head, and the thought of putting my voice out into the world was scary. But I also knew a little bit about the power and potential of podcasting. And I knew I wanted to help people change their lives through podcasting as well. That's why I also want to share a special offer on our Power-Up Podcasting course. It's the best resource out there to get you up and running with the podcast of your dreams. Show notes and more at SmartPassiveIncome.com/session546.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#545 A lot of people are looking to start podcasts this year. I've been podcasting for a very long time, and we've done episodes with other podcasters talking about podcasting and what that can do for your brand. It can do a lot. Today we're speaking with Abby Rose Green. She co-hosts two relatively new podcasts, and they're both doing extremely well. This is a component that I don't have a ton of experience with: co-hosts. How do you coordinate? How do you work with another person who is also a voice on your show? Today, we're going to talk about all that and more. Show notes and more at SmartPassiveIncome.com/session545.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#544 Have you ever had an ambitious goal—one that when you're finally faced with the opportunity to fulfill it, you're met with resistance and ultimately try to self-sabotage? It's that voice in your head that tells you you're just not good enough. Today's guest host, Brad Hussey, knows that voice—and he also knows that what we creators and entrepreneurs must always try to do is feel that fear, that anxiety—and do it anyway. The "it" in today's case is email marketing—and not just any ordinary email marketing. Brad will be sharing his approach to creating a remarkable, hyper-personalized marketing machine that delights, resonates, and turns traffic into customers and fans for life. Show notes and more at SmartPassiveIncome.com/session544.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#543 Today, you are going to learn so much. You’re going to be inspired, but you’re also going to learn a lot of tactical things. For example, a not-so-common tool that our guest uses to find the right people at the right time. You’re also going to hear about how to get something started. If you’re starting a podcast, or anything where you have to put yourself out there, our guest today tells us a lot of her secrets for how to stand out. Show notes and more at SmartPassiveIncome.com/session543See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#542 Today is our second installment in the new "Teaching Friday" series where we tap into the amazing knowledge of folks in the SPI audience and our SPI Pro community, and I'm excited to welcome another SPI Pro member, Trudy Rankin of Online Business Lift-Off. Today, Trudy will be sharing some of her deep knowledge about creating life-changing workshops and masterclasses, with a twist. What's the twist? It's an interactive diagnostic tool that you pair with your workshop that complements and creates synergies with what you're teaching. This twist will help your workshop or teaching event have even more of an impact with your students and clients. These Teaching Fridays are new, and they're not necessarily permanent. They might be, but we're experimenting! We'd love to know what you think of them, so hit me up @patflynn on Instagram or Twitter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#541 Today on the show I’m joined by my good friend, Lewis Howes. He’s a New York Times Bestselling author, a lifestyle and business coach, a former pro athlete, a top-ranked podcaster, has been featured on numerous television programs and magazines, and that’s not even half of his list of accomplishments.Lewis and I talk about building a successful agency. Lewis shares what he’s learned on his journey to success—the trials, heartaches, triumphs, and the wisdom he’s gained along the way. Show notes and more at SmartPassiveIncome.com/session541See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#540 I've been hogging the mic here on the SPI Podcast. Yeah, I've shared some airspace with some amazing guests in the 500+ episodes we've published. But there are still so many talented, amazing teachers and storytellers in our community. I wanted to see what would happen if we had some of them join us on Fridays to share what they know with all of us. So today, we have the pleasure of bringing in SPI Pro community member Mike Lander, who you might remember from an earlier episode of AskPat. Mike helps people become better negotiators. He packs a ton of great insight into this short episode, including his simple, step-by-step guide to negotiate anything and get a better outcome every single time. Show notes and more at SmartPassiveIncome.com/session540.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#539 I can't believe we got here so quickly, but I'm fired up for 2022, because we have a great lineup for you this year on the Smart Passive Income Podcast—starting with today's guest, Roberto Blake. Roberto's been on the show before, and he's just a wealth of knowledge and inspiration! Today we're talking about the creator economy and how to approach it this year. With so many people creating content on all these different platforms, how do we stand out from the crowd? How do we approach the work in a way that makes sense for not just the platforms we're on, but who we are and where we want to go in our lives? If you're thinking about being a better creator in 2022, then you're in the right place. Show notes and more at SmartPassiveIncome.com/session539.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#538 Happy new year! 2021 went fast, didn't it? A lot of great things happened this year, especially right here on the podcast. (Check out episode 534, where I share my standout episodes.) Today, I wanted to talk about a hobby I picked up at the tail end of the year. I don't remember exactly how it happened, but I ended up in a deep YouTube rabbit hole—a good rabbit hole—of Bob Ross videos. I went right back to season one of his show and found a really helpful video with Bob and his son answering questions. In the video, they made the idea of painting with oil on canvas seem a lot easier than I'd previously thought. Oftentimes, things we're unfamiliar with can seem very difficult. It almost looks like magic when we see them in action. But once you find someone who can show you the basic techniques and start to break down some of that magic, everything starts to change. So here's to learning something new in 2022! Show notes and more at SmartPassiveIncome.com/session538.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#537 Whether or not you're already an entrepreneur, how do you position yourself for success? Not just with money, or your goals, but how do you wake up every morning excited to do something that sparks you, that lights you up? Jonathan Fields is here today to help us answer that question. Jonathan's work is all about helping people understand what truly excites them, and the Sparketype—a combination of “spark” and “archetype”—is his framework for doing that. In my opinion, of all the self-assessment tests out there, this one is the most interesting, and the one that I feel gives you answers that can push you forward. This is the exact right time for an episode like this as we roll into the new year. Here's to finding your spark in 2022! Show notes and more at SmartPassiveIncome.com/session537.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Control. We all want it, but very little is actually in our control. So what's in your control? The ability to wake up every day and be consistent with whatever it is you're trying to achieve. Perhaps 2021 didn't go the way you wanted it to, or you fell short on some goals. As you're looking toward 2022, I want to share an excerpt from a book called Great by Choice by Jim Colllins, which contains a wonderful concept called the “twenty-mile march” that might give you some direction for approaching your goals in the new year. It provides a tangible point of focus to keep you and your team moving forward, despite confusion, uncertainty, and even chaos. As we round out 2021, I hope this gives you a boost of inspiration that no matter the conditions, you've got to keep going and march that 20 miles each day. Show notes and more at SmartPassiveIncome.com/session536.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#535 Our vision at SPI most years is to bring our team together in the fall to think about the following year, source ideas, have conversations, and arrive at a strategic plan for the next year. We lost out on the opportunity to do that last year in the height of COVID, but 2021 provided an opportunity to “reboot” our in-person team summit. In today's episode, I take you behind the scenes to understand exactly what we did in Denver, and how it's guiding the direction of SPI in 2022. To help with that, I invited my co-CEO and chief operating and financial officer, Matt Gartland, back on the show. Matt rallied us and developed this retreat in a way that was so helpful and so valuable for our company, and I wanted to bring him on to share how we ran the summit and what it means for SPI and our audience. If you have a remote team and are hoping to get together soon—it will hopefully provide some structure, motivation, and inspiration for what you can create and achieve in your next in-person team meeting. Show notes and more at SmartPassiveIncome.com/session535.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#534 Today I'm digging back into the archives of the SPI Podcast to reveal my favorite episodes we've put out this year. I'll be sharing some of the most memorable moments from the show in 2021, and expressing my gratitude for the year that was in podcast land here at SPI. We've got a ton of great podcast content coming at you in 2022, and I can't wait for all of it. But for now, thanks for being here for the ride that was 2021. I appreciate you! Show notes and more at SmartPassiveIncome.com/session534.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#533 Brenda Petrella is an ex-scientist who helps people get outside in nature through her online business, Outdoor Photography School. She's here to share what she's learned about niching down and building her online business in a way that works for her. You'll learn how Brenda found her niche and started her YouTube channel and podcast. We chat about the differences between online video and podcasting, and how the cohort-based podcasting course Brenda took earlier this year gave her the boost she needed to get the ball rolling. We also talk about how Brenda plans to deal with her first YouTube trolls (if and when they show up!), and how she manages the burnout of the "content treadmill." And stick around for an announcement about something new Team SPI is doing in January 2022 that could be a game-changer for a lot of people! Show notes and more at SmartPassiveIncome.com/session533.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#532 I wouldn't be where I am today if I hadn't taken a brave step forward to discover what was out there. It's almost like a boat parked in a harbor, and the world of online business is a giant ocean. As we approach the end of 2021, how are you going to get your boat out of the marina and into the ocean, so you can lose sight of the shore—knowing that there's something better out there? Something a little scary, something that makes you nervous, but something very much worth doing? Show notes and more at SmartPassiveIncome.com/session532.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#531 Some of my all-time favorite episodes here on the podcast are ones where we interview somebody who is not just a successful business owner, but a member of the SPI community too. Today's guest, Eevi Jones, is a member of SPI Pro, our premium entrepreneurial community here at SPI. And she helps people write children's books. How awesome is that? If that's a field you want to get into, this episode is a must-listen. Eevi is such a joy. She's so knowledgeable, and has some amazing tips for anybody who's starting anything, really. Show notes and more at SmartPassiveIncome.com/session531.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#530 As you learned if you listened to this Wednesday's episode, our team spent a week together in Denver for our first in-person retreat since COVID. Check out episode 529 with Jillian and Tony, two members of my team who were there in Denver who help run our membership community and events and have a ton of experience and insight in community building. In that episode, I talked about the importance of meeting your team in person. Our team is fully remote—we're located all over the United States, and we don't have an in-person office anywhere. So it's really important for us to meet in person because there's just no replacement for real, human connection. That's why today I wanted to talk a little more about the retreat. Specifically, I want to talk about the dos and don'ts of running a retreat, in case it's something you're thinking of doing for your own remote team. Show notes and more at SmartPassiveIncome.com/session530.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#529 During our team's recent retreat in Denver, I huddled with two of my team members, Jillian Benbow and Tony Bacigalupo, to record the episode you're about to hear. Jillian is our SPI Pro community manager, and Tony is our community program manager—and they're also the cohosts of our Community Experience podcast. Tony and Jill are absolute rockstars when it comes to community, and I'm so excited for you to dive into this conversation with us. Because community—and I cannot stress this enough—is the future of business. Bringing a niche community together to feel welcome with each other, to inspire, motivate, educate, and entertain, is where long-term business success is going to come from. We talk about all sorts of things community today, from how to manage trolls and haters, to accessibility and inclusion and making sure the community feels welcoming for everybody. We talk about how to get people motivated and comfortable stepping up and having conversations. So whether you have your own free Facebook group, are planning on launching a big premium community for your paid course members, or anything in between or outside those options, listen closely. Show notes and more at SmartPassiveIncome.com/session529.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#528 This might sound weird, but I've learned too much. There are a lot of things I picked up in school and in college, and even as an entrepreneur, that are just superfluous. Why am I talking about this? Because it has everything to do with the new book I'm writing, tentatively called The Lean Learner. I've talked about the book a little bit on social media, in SPI Pro, and with a few people, but I wanted to take time in this episode to go into more depth. The Lean Learner is about how to learn the things that matter to us most and can help us get to the next level, while excluding the things we don't need to learn right now. It's about understanding how to learn what we need to learn so we can get results faster. The Lean Learner is definitely not ready for the world yet—I'm still in the middle of writing it—but I think there's nothing better than working in public and sharing things as they're coming along. I'll share a little bit about the struggles and decision points I've had with this book already, including the decision to go with a traditional publisher or self-publish again. And I'll talk about some of the mentors and influences who have inspired me in my writing, with this book and others. Show notes and more at SmartPassiveIncome.com/session528.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#527 I'm so excited for this episode. We are speaking with one of my favorite people in the world: Michael Bungay Stanier. Michael is an author who's written a bunch of amazing books. He's also the founder of a training and development company, Box of Crayons, that has taught coaching skills to hundreds of thousands of people. In fact, one of Michael's books has been hugely impactful on my own business, and it's called The Coaching Habit. The Coaching Habit has guided the exact process I use when I coach my students—you can hear it in action when I'm coaching people on AskPat 2.0. Speaking of coaching, Michael also wrote another game-changing book called The Advice Trap, about how we default to offering advice to people before we know the full circumstances, and how to change our behavior to be more helpful to them. But the big focus of today's conversation is Michael's new book, How to Begin: Start Doing Something That Matters. And this book is incredible because it gets to the heart of why we do what we do. How do we make sure that what we're going to do moving forward is actually something that, like Michael says, matters? How do we have the courage to let go when we need to? And how do we navigate the raging waters that sometimes happen when making these decisions? We talk about how to know whether or not the direction we're going is one that lights us up. You're going to love this conversation because Michael is just a great, genuine person, with a ton of amazing insights to share. Show notes and more at SmartPassiveIncome.com/session527.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#526 If you listened to this Wednesday's episode, 525, we spoke with Derrick Reimer from SavvyCal, which is a tool that competes with Calendly, a very popular calendar/scheduler. In that episode, Derrick and I talked about competition. We talked about standing out. We talked about how to get started and grow your business in a crowded space. Now, Derrick's in the software business. But there are strategies and principles to help you stand out that apply no matter what type of business you're in. Whether you're an app developer, or a content creator, or serving an audience in some other way, you need to find ways to set yourself apart from everyone else out there. That's why today I want to give you four ideas to help you frame how you can stand out from the competition. Those four things actually have an acronym: P-A-S-T. Why P-A-S-T? Well, that's what you'll find out when you listen in to this follow-up Friday episode. Let's do this! Show notes and more at SmartPassiveIncome.com/session526.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#525 How do you compete in a space where there are already established players? Whether it's software, or information products, or physical products, it's not always possible to create something entirely original. There are likely others who have already built something and started cultivating an audience or customer base in your space. Today we're talking with Derrick Reimer, who created SavvyCal, a competing tool to popular schedulers like Calendly. As a competitor to an established option, Derrick had to go about things thoughtfully to make sure there would be a market for what he wanted to create. We talk a little bit about SavvyCal itself (and it's a really cool scheduler!). But the big focus of our conversation is how to get started in a crowded space and create something better than what exists. Because it is definitely possible—you just have to go about things smartly. You're going to learn a lot—because I learned a lot—and I hope you'll take what you learn and apply it to the market and niche you're in. Show notes and more at SmartPassiveIncome.com/session525.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#524 In Wednesday's episode with Los Silva from eCom Powerhouse, we talked about some of the big mistakes entrepreneurs make. That conversation is a great one, so check it out if you haven't already. And it got me thinking about the mistakes I've made along the way. And I've made a ton of them. In fact, we could talk for seven to eight hours about all the mistakes I've made in my business. But this is a follow-up Friday episode, so I want to talk about just the five biggest mistakes I've made since embarking on my entrepreneurial career in 2008. I'm not going to talk about the little stumbling blocks, like using the wrong software tool. No, today is about the big, juicy mistakes. The ones that can create forks in the road, and really teach you something valuable. So if you're the kind of entrepreneur who's afraid of making mistakes as you build your business, this might be the perfect episode for you! Here's to the mistakes we all make, and what we can learn from them. Show notes and more at SmartPassiveIncome.com/session524.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#523 We all make mistakes in business. I have made several, and this topic is one of the centerpieces of my conversation today with Los Silva of EcomPowerhouse. Los is somebody I recently met and have become fascinated by. Why? Because in getting to know Los, I've begun to realize that his secret to success goes against the grain of what a lot of people talk about. Because sometimes the best way to grow is to actually slow down and go smaller. It's to try lots of different things at the start until you find what clicks. And it's even—yes—to fail, because failure is an opportunity to learn. You'll hear about Los's origin story in the eBay world, and the failures he went through, until landing on something he could lean into. He shares a ton of insights he's learned along the way, including how to hire and delegate the right way, and why he doesn't like to compete or compare himself or his business to anyone else's. He even shares a little thought experiment for those of you out there who are thinking about how to start positioning and selling your very first product. This episode was a good kick in the butt for me, and I think it might be for you, too! Show notes and more at SmartPassiveIncome.com/session523.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#522 I'm going to let you in on a little secret. It's something I've learned over time that I know I even have to embrace even more now, and it's something that we should all embrace and do more of. Have you ever had trouble selling a thing you made, perhaps because you're just afraid of failing, or you don't want to feel icky about it, or you don't want to let people down or sell out? Perhaps you're afraid of selling because just you don't even know how to? Beyond those questions, there's a chicken-and-egg dilemma that many creators face: how do you sell something with confidence if people haven't actually tried it yet and found great results? Well, what I'm about to share with you in today's episode will help you solve these problems. I'm going to tell you how to find the people who can help you test and sell your next product or service, and who can help tell the story of the transformation they experienced as a result of what you've created for them. Because selling shouldn't be scary—and, as I like to say often, you most definitely can sell and serve at the same time. Show notes and more at SmartPassiveIncome.com/session522.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#521 It's one thing to create an online course. But it's a whole other thing to figure out how to get people interested in it. How do you get people to find your course? How do you launch it? Do you do a fireworks launch, or a fireplace launch? What do those two terms even mean? Well, we're going to talk about all of that and more today with one of my favorite people in the world: Jess Catorc. Jess was actually on the podcast before, over five and a half years ago, in session 229. Back then, she was a blogger, writer, and brand strategist who helped people with their websites. Now she's become one of the top people over at Teachable, where she co-leads creator launch initiatives. She was head of partnerships for a while, and she's one of the smartest people I know. Jess and I talk about all things online courses, like how the landscape has changed in the past five years, how to launch a course successfully today, how to know if your course content is actually working, and why community is such an important element of the online course experience. We have so many tips, strategies, and resources to share with you in this episode, including a very special project called the Creators Guild. I'm so excited to share this conversation with Jess, because she's just amazing. So, sit back, buckle up, and enjoy. Show notes and more at SmartPassiveIncome.com/session521.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#520 This past Wednesday I interviewed Mike Pacchione, who is an amazing speaker and coach. Mike once worked with Nancy Duarte, whose organization helped people like Steve Jobs create presentations. And we all know how wonderful Steve Jobs's presentations were. And so Mike is super high caliber when it comes to helping people with their speaking. He even helped me with some of my first presentations back in 2012 and 2013, and he's completely influenced my entire speaking career. Mike and I had a great chat earlier this week about storytelling, so make sure to check out that episode if you haven't already. Because storytelling is absolutely key. It's one of the most valuable skills you can learn as a content creator. Great content, one that relates to people, one that people resonate with, one that people share, always has some sort of story at its core. That's why today I want to tell you a story. A few stories, in fact. Stories about the power of storytelling. Show notes and more at SmartPassiveIncome.com/session520.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#519 When I think back on my 13-year entrepreneurial career, I think about some of the skills I've learned to get here, and one of the most important skills is storytelling. But storytelling is not something I've always been good at. In fact, at one point I wasn't great at it at all. But it's a skill that can be learned. When I started sharing lots of content, I realized I needed to learn how to better engage people through stories, to keep them on the page, or screen, or on a podcast like this one. Then, when I started speaking live, I really started to hone my storytelling skills. And there's no other person I can thank more for this than Mike Pacchione, who was my speaking coach back in 2012. I started speaking in 2011, got really hooked on it, and like everything I do, I went and found an expert to help me get better faster and minimize the mistakes. We're going to tell lots of stories today, and break down how stories should be told. Because story is, like I said, what engages an audience. It's what brings emotion to the points you're making. It is what helps transport a person from, "Hmm, I wonder if this is something I should keep paying attention to?" To, "Whoa, what happens next?" This is what brings connection, and storytelling is the key to connection. That's what we're going to talk about today with my former speaking coach, Mike Pacchione. Show notes and more at SmartPassiveIncome.com/session519.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#518 “Audience driven.” It's a term that has become a part of our vocabulary here at Team SPI, and it's why we put on the Audience Driven Summit earlier this month. An audience-driven approach is the way we've always believed a business should be built, and it's the stance we're doubling down on today. It's how we believe all businesses should be created. And if you joined us in this Wednesday's episode, you heard how Arvid Kahl built his own business in the exact same way, where you spent some time to build an audience first, and then you understand, well, what does that audience need help with? What are the biggest struggles that they might be having? And then you figure out, well, how can I get a few of these people some results? What works best for them? When you take this approach, you're not going to know all the answers. But you'll find them out as you go along. It takes out the guesswork, because your path toward a sustainable business is driven by your audience. Now, this is a very opposite approach to how many people think about creating a business. But it's how we need to be thinking about building businesses today. Show notes and more at SmartPassiveIncome.com/session518.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#517 Many of the guests on this show are people I know personally. Today's guest, however, comes to me by way of crowdsourcing. Arvid Kahl is someone who was recommended by several of the members of Team SPI, and I couldn't be happier that they did. Arvid is one of the most fascinating people I've met in a long time. He's a software engineer and entrepreneur who's been building businesses the right way. What do I mean by that? Well, everything that I've talked about in terms of finding an audience you can serve and figuring out what they need? Arvid is doing it about as well as anybody out there, and he's going to tell us all about it today. This is going to be a really great episode because we're going to be going, almost from start to finish, from building an audience, to learning about that audience, and building something for that audience. You're going to learn a number of powerful principles and strategies that'll help you get started building a following, a community, and a business today. Show notes and more at SmartPassiveIncome.com/session517.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#516 We're going to talk some numbers today—and we're also going to go beyond the numbers. Here's one number: This podcast has gotten 65 million downloads and counting, which is awesome. And it's important to share numbers like that, because they represent social proof that the podcast is worth paying attention to. But there's something much more important than a number like 65 million: the people at the other end of it. On Wednesday, I spoke with Dustin Bakkie about accessibility and universal design. We talked about how creators and entrepreneurs can make our content more accessible to those who may be hearing or sight impaired, or have another disability. Everyone should have an equal ability to access the things we're creating. So, go ahead and listen to episode 515, if you haven't already. It's a great one, on a topic that's so important. That episode also got me thinking about numbers—big numbers like 65 million, and small numbers like ten. And how getting fixated on the numbers can cause us to make bad decisions, like not making our content accessible to everybody just because "enough" people can still access it. Most people who visit our websites and social channels are not going to need additional help to see or hear our content. So, does that mean we should ignore everybody else? No. If that were the case, then you wouldn't see handicap ramps or parking spaces anywhere. That's really what this is all about to me, serving the people in your audience, no matter who they are, no matter where they're from, no matter what challenges they might have. And that's why I still, every single month, love having direct conversations with people in my audience. That's where that number ten comes in, and it's what I want to talk about in today's follow-up Friday episode. Show notes and more at SmartPassiveIncome.com/session516.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#515 One of my favorite things that happens as a result of this podcast is when a listener or fan says, "You know what, Pat? I noticed that you haven't really talked about [topic] much, but it's so, so important. Is there anything you can do about it?" We get a lot of feedback like that, and we appreciate it. We're always trying to improve, and how would we know how to improve if it weren't for the people in our community who speak up? Today, I wanted to highlight one of those community members. His name is Dustin Bakkie. Dustin started his online journey focused on effective teaching and course design. He's helped a lot of teachers, especially through his YouTube channel (DustinBakkie1). He has a lot of really popular videos that have helped teachers, especially during COVID with how to effectively use Zoom, and how to create really good curriculums online, something that obviously bleeds over into entrepreneurship. But Dustin recently had an epiphany that he could serve his audience even better by helping creators like us create accessible online content. What does that mean? It refers to the ability of all people, regardless of ability or disability, to access what we create. Dustin is really focused on helping foster and normalize inclusive digital communities. I love that, and I'm so glad he's here today to talk about what that means and how you can start to implement it in your own business. I think a lot of us creators know how important accessibility should be, but we're worried that it's really complicated. Well, Dustin is here to break things down and show us that it's not as complicated as we might think. So sit back and listen in, because we're going to be learning something very important today that you may not have heard anywhere else. Show notes and more at SmartPassiveIncome.com/session515.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#514 I started my speaking career in 2011 at FinCon, the financial blogger conference. I got called onto the main stage at the last minute because the keynote speaker was unable to make it. I was kind of thrown into the deep end, and although I was nervous and scared, it was a life-changing moment. Flash-forward to 2018, when I decided to host my own conference. I pitched the idea to Team SPI, and we decided that in the summer of 2019 we'd put on an event in San Diego for 500 people who wanted to come. The very first FlynnCon was an amazing experience, a family-friendly event where entrepreneurs could come together and learn and connect (and even play some Mario Kart). Then of course in 2020, everything changed. We'd hoped to run back FlynnCon for a second year, but the pandemic had something to say about that. So we delayed it by a year. But soon we realized that hosting an in-person event in 2021 wasn't going to happen either. Long story short, FlynnCon was an incredible experience that may or may not happen again. But in the meantime, we're still moving forward on creating highly valuable experiences for entrepreneurs to come together and learn—like this month's Audience Driven Summit. Today, I'll share all the details about how FlynnCon came to be, how we tried to plan its sequel through the pandemic, and what you can look forward to in our upcoming summit. It may not be FlynnCon, but it'll still be a blast (and it's free!). Show notes and more at SmartPassiveIncome.com/session514.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#513 A lot has changed recently when it comes to online courses. For a while, it was all about having as much content as possible. Sixty hours of video and five hundred worksheets? Great! Ship it! We might have thought that way once, but we know now that's just the wrong way to build a course. We want our course experiences to be more efficient—for both the course creator and the students taking it. But online courses have continued to evolve beyond just more efficiency. It's about the experience people have around that content, and how we can enhance their learning through extra guidance and community. This evolution is showing up in the form of cohort-based courses—”cohort” meaning a group of people, in this case, course students. The concept isn't exactly new. Cohort-based learning has been around for a while. (You may be familiar with “schools” and “classrooms.”) But when it comes to online education, cohort-based courses have come to the fore thanks to people like Seth Godin and his altMBA program, which a lot of very successful people have gone through. Credit for coming up with the altMBA concept actually goes to someone named Wes Kao—and she's our special guest here today. Wes is a cofounder at Maven, a platform where you can create and teach your own online cohort-based courses. In fact, I and a couple of my teammates on Team SPI have had the privilege of taking a cohort-based course from Wes and her team on how to do our own cohort-based courses. We're now running several “boot camps,” as we call them, where we lead a group of people through our courses in a more structured format, with accountability, working hours, and group collaboration. We're going to talk today with Wes about exactly what a cohort-based course looks like, how it'll deliver better results, and how to go about creating your own cohort-based course. Show notes and more at SmartPassiveIncome.com/session513.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#512 This past week I interviewed Joe Sanok from Practice of the Practice, who is the author of a new book called Thursday is the New Friday. My chat with Joe really got me thinking, "Who created the five-day week anyway, and why is it like that?" I think we've all been burnt out by working five days a week, and feeling like the weekend isn't quite long enough. What if we had an extra day? How cool would that be? Now, today's episode is actually going to take a bit of a different angle! But it's one that was sparked by the episode with Joe. That's because in thinking about a four-day workweek, I started to wonder: “Okay, four days a week. I could spend the other three days fishing on a boat with my kids, my family, building memories that will last forever. What would it take to make that happen?" So that's what I want to talk about today: how to start making your goals and dreams of the next phase (or next-next phase) of your life a little more possible. Maybe like me your dream is owning a boat, or having a coffee farm in Hawai'i—or probably it's something entirely different. I'm going to share some personal stories that illustrate how to start finding your path to making those dreams come true—or at least figure out if they make sense. Spoiler alert: it means putting yourself out there, and finding the people who can start to point you in the right direction. Now, if fate puts those people in front of you, awesome. But if not, you need to go find them. You need to put yourself out there, and yes, it's going to get uncomfortable. It's going to put you out of your comfort zone, but that's where all the most amazing things happen, right? Show notes and more at SmartPassiveIncome.com/session512.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#511 Perhaps you've heard about the four-hour workweek. Well, a lot of us have come to realize that it's kind of hard to come by. Even Tim Ferriss, author of The 4-Hour Work Week, has said that maybe wasn't the best title for his book. Because even with passive income coming in, you still have to do work to maintain things. Four hours is probably out of the question for most of us—but what about a four-day workweek? That's three days for a weekend, four days of work, then rinse and repeat. In fact, this has become the norm in places like Iceland, where 85 percent of workers are working just four days a week. And guess what? They still get paid the same, and productivity is up. So the question is, when is this going to happen in the US? Well, the truth is it can happen right now if you are an entrepreneur and you control your own time. And even if you're not an entrepreneur, you can still make this happen if you're smart about it and willing to have the right conversations with your employer. Thankfully, my good friend Joe Sanok from Practice of the Practice might have a path forward for us. Joe has a new book coming out called Thursday is the New Friday, How to Work Fewer Hours, Make More Money, and Spend Time Doing What You Want. And he's joining the podcast today to tell us all about how he's made this approach work for himself and his business. He's not "at work" very much anymore, but he's still doing so much to help people, and making good money as a result. So, if you've ever felt overworked or that you're putting too much time into something and not getting a lot of results back, there's a lot of great stuff in this episode for you. Show notes and more at SmartPassiveIncome.com/session511.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#510 Earlier this week, we spoke with Dorie Clark, author of the brand new book The Long Game, about being in it for the long haul and doing the things now that will ensure long-term success in your business and your life. And we talked about a lot of strategies to ensure that you're always staying on top of your business, your community, and your physical and mental health. Today I want to talk a little about a related question: how do we remain consistent? Because if you're in it for the long haul in this creator economy, it can take a lot to remain consistent. It can be tough to be continually uploading and creating content, continually showing up for your community, and continually providing value. It takes a lot of energy. And having now created 510 episodes of the Smart Passive Income Podcast, nearly 1,200 episodes of AskPat, more than 1,000 videos on YouTube, and more than 1,000 blog posts, we've been pretty consistent. Now, I haven't been consistent the entire time. There've been moments where I've been derailed. But I got back on track, and it's thanks to the five lessons I'm going to share with you today. These are tips and strategies to help you show up and keep showing up for your business and your audience, so let's get into them. Show notes and more at SmartPassiveIncome.com/session510.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#509 Are you in this for the long game, or the quick buck? The problem with short-term thinking is that it's so vulnerable. When you go for the long game, you're building something that will last—and perhaps even outlast you. Thankfully, most of the entrepreneurs I speak to are thinking about how to succeed in the long term. Now, you may not make a lot of money upfront by playing the long game. And you may have to dedicate more time than you'd like initially. But the end result is that you'll have more time and money and freedom down the road. We're talking with one of my favorite people today: Dorie Clark, author of The Long Game: How to Be a Long-Term Thinker in a Short-Term World. Dorie and I chatted on here a long time ago, in session 161. She had just come out with a couple of books, Entrepreneurial You and Stand Out that have gotten really great reviews. We're going to discuss what it actually means to play the long game in today's world of short attention spans. What does it mean to sacrifice now so we can get more later? How do we play the long game, not just in business, but in life, so we're not sacrificing our health along the way? If you're not successful mentally and physically, then it doesn't matter how successful your business is. These are some of the most crucial topics we all need to think about as entrepreneurs, and we're discussing all of it and more, today with Dorie. Show notes and more at SmartPassiveIncome.com/session509.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#508 Today we're following up on the episode we did in 507 with Jeff Walker, the creator of the PLF or Product Launch Formula. If you missed the episode, PLF is essentially a way to warm up an audience, to give them value, and to bring them on a journey that all leads to a product launch. And this could be the launch of any kind of product or service or course. In our conversation, we discussed how Jeff has updated and revised PLF over the years since he created it in 1996, and how to go about launching things today. Because the truth is, things are a little bit different than they were before. And that's the topic of today's conversation. Not when it comes PLF, specifically, but the fact that we as entrepreneurs, we do have to learn how to adapt and to change. We can't expect that things that we once used and succeeded with, are going to continue working just as well for us over time. Blogs used to be the cornerstone of online content and connection, but things have changed, and live streaming and online communities have quickly become the new standard. We have to learn how to adjust and adapt, and as Ross of Friends would say, to "Pivot!" to current reality. So let's talk about what that looks like for us entrepreneurs. Show notes and more at SmartPassiveIncome.com/session508See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#507 Maybe you've heard the name Jeff Walker. Even if you haven't, you've probably heard of something called the Product Launch Formula (PLF). If you've been in business online for any number of years, PLF has become the staple way that people launch their products online. It's also referred to as the “three-video series formula” for pre-launching a product of any kind: a service, a physical product, digital product, online course, training—you get the picture. PLF has become ingrained in the world of internet marketing and online business, and today, we're talking with the man himself, the legend, Jeff Walker. Jeff "launched" his book Launch in 2014, and it went on to become a New York Times bestseller. He recently came out with a new, revised version of the book that updates the PLF formula to cover how to launch products in today's world, with shorter attention spans and shorter sales cycles. This is Jeff's first time on the show, and he's going to share with us his framework for launching a product online today, using the updated and enhanced version of the PLF formula that's been helping entrepreneurs make sales since 1996. This is a highly valuable episode that I'm sure many folks will want to listen to more than once. Let's hear it all from the guy who created the system that's made over a billion dollars for entrepreneurs. Show notes and more at SmartPassiveIncome.com/session507.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#506 This week we spoke with Anthony Sarandrea, who gave us a lot of gold nuggets about generating leads online. But I know what some of you may be thinking: “I'm not even close to being able to do some of the things you talk about in that episode.” I still recommend listening to it, because we discuss an amazing approach to generating leads for your business. However, if you're just starting out, I want to point out one thing Anthony mentioned that's so important when you're starting to build your business because it makes everything else so much easier: before you start trying to generate leads, you need to know exactly what your target audience is going through. Hopefully, this won't be a foreign concept. But it bears repeating: everything else comes more easily when you know who your audience is. so how do you learn about them? Well, it's one thing to say, “I'm going to do some research, have conversations with people. I'll see what the forums are saying, put myself in people's shoes, and try to figure out what I can do to best serve them." That's a great start, and it'll definitely help. But it's just the first step. The next step is what I want to talk about today: becoming your target audience. Stick around and let's talk about what that looks like. Show notes and more at SmartPassiveIncome.com/session506.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#505 They often say that this world is very small, especially the world of online business. When I go to conferences (or at least when I did before COVID), I'd often get introduced to somebody, and we'll find that we've already connected before, or we have a second- or third-degree connection. Today's guest is someone I'd never connected with, or even heard of long before we talked, but I'm so glad that we met because we had one of the best conversations I've had about lead generation in a very long time on the show. His name is Anthony Sarandrea, and I'm so grateful he's joining us today because he is a master at lead generation. Anthony has a number of different businesses. One in particular, Pocket Your Dollars, helps people become the financial experts of their own lives, and generates a ton of leads doing it. He also helps other businesses generate their own leads, and he's got some systems and approaches that I very much resonate with—especially when it comes to immersing yourself into that space you're trying to get into. Speaking of immersing yourself, you'll hear about a really interesting way Anthony did his market research: he literally became his own target customer on purpose. When it comes to lead generation, Anthony is one of the most creative and dedicated people I've met in the space. He knows the importance of remembering that your leads are real people, and that you need to serve them if you want to succeed. Show notes and more at SmartPassiveIncome.com/session505.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#504 That's right—follow-up Friday episodes are back! I wanted to talk about something that crossed my mind after this week's conversation with Ali Abdaal. And this is a result of “competition.” When you start to build a business and do competitive research, you come across people who are already doing amazing things in the space. You come across people who are amazing writers. You come across people who write just the most beautiful emails in the world. You come across people, like Ali, who have incredible storytelling capabilities and who have the ability to create very professional videos. And you always wonder to yourself, “Man, why can't I do it like them?” And sometimes you'll try to do it like them—but that's almost never the right choice. You've got to check yourself before you wreck yourself, and that's what I want to talk about today. Show notes and more at SmartPassiveIncome.com/session504.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#503 Has this ever happened to you? About a year and a half ago, I discovered a six-minute YouTube video about note-taking, by someone named Ali Abdaal. After I finished watching it, I thought, "Whoa, I really like this guy." So I watched the next video, which was about iPads. (I had just recently bought an iPad Pro and I wanted to learn how to make the most out of it.) Thanks to the way Ali taught, and his easy-to-listen-to accent, I started binge-watching everything on his channel. Ever since I started paying attention to Ali, things have been really taking off him for him. His brand and community have grown tremendously, and he's even released his own online course. And we've become good friends! I knew I had to ask him to come onto the podcast to share his journey from med school student to creating a YouTube channel, and how he's grown it to nearly two million subscribers, with passive income now coming in from multiple sources. We'll unpack the strategy behind Ali's impressive rise, and if you're interested in YouTube or creating video yourself, we also dive into some tips to help you with the algorithm and taking advantage of what YouTube can offer in terms of driving traffic and finding new customers. Show notes and more at SmartPassiveIncome.com/session503.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to the inaugural episode of The Community Experience, a brand-new podcast from SPI!In this feed drop (episode 001), hosts Tony Bacigalupo and Jillian Benbow are hanging out with a different Jillian, Jillian Richardson, a woman on a quest to cure the world of its loneliness epidemic. Through her popular newsletter, the Joy List, and her book, Unlonely Planet, Jillian is doing remarkable work.We invited her onto the show to try to understand why community is such a hot topic right now. How can you integrate community into what you’re building and keep it authentic? Whether you hope to find a new community or want to build a more impactful community yourself, there's something here for you.Let us know what you thought of episode 001! Reach out to us @TeamSPI on Twitter. Show notes and more at SmartPassiveIncome.com/cx001. Don't forget to subscribe and leave a review!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#502 Have you tried live video yet? If you haven't, this episode is for you. And even if you've already been using live video in your business (no matter what platform), this episode is also for you! Wherever you land on that spectrum, I want you to consider using live video more because it's the best way to engage with an audience. I've experienced this firsthand in the past year and a half with my live video show, the Income Stream. It's been fascinating to see what going live on YouTube every day has done for the brand for the connections. Live streaming is such a wonderful tool, whether you're pre-launching something, pitching something, or simply trying to build a deeper relationship with your audience. Today we're speaking with none other than Luria Petrucci from LiveStreamingPros.com. Luria has personally helped me with setting up my live streaming stuff, from gear selection to strategies, to how to be engaging on camera. She's such a wonderful person, and I can't wait for you to hear from her, learn from her, and hopefully be inspired to do more live videos. We'll be digging into how to use live video to engage with your audience, how and where to go live, and much more. Show notes and more at SmartPassiveIncome.com/session502.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#501 Do you ever wonder what your life or career would be like if you'd made a different decision at a fork in the road? I definitely don't use my architecture degree anymore. But at the same time, I think about the skills I've learned and the things that happened early in my career that helped get me to where I'm at today. If I'd taken a different path, I wouldn't be where I am today. And I'm grateful for the experiences. In fact, some of my favorite stories and conversations are about starting down a path that pivots into something else, whether it's niching down into something specific, or making a more radical change. Either way, it's always an amazing story—and you're going to hear one of those stories today from Megan Gilger from Fresh Exchange. Megan and her husband, Mike, started a design studio that evolved into something completely different. Today they have an amazing blog and online community at FreshExchange.com that's all about the pursuit of community and connection and reciprocity with the earth. It's not necessarily what they set out to do, but it's what it became. You'll hear about how this journey has unfolded for Megan and the Fresh Exchange brand: how it all started and gained traction, and how Megan knew this was the route she was meant to follow. Show notes and more at SmartPassiveIncome.com/session501.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#500 Significant number alert! This is episode 500 of the Smart Passive Income Podcast, and to celebrate the milestone, we're doing something a little different. We're flipping the script. Today we have a guest host running the show, and although we won't say who it is (you'll have to listen to find out!), you may remember this person and his wife from two hugely popular episodes of the show (122 and 265). Anyway, our mystery host is taking over the mic today and interviewing his "guest," Pat Flynn, about his online journey. They talk about Pat's experience losing his architecture job, and how he started, built, and grew his first online business. You've probably heard some version of this story before, but this episode is different—Pat and our host go really deep to uncover some of the nitty-gritty details of the struggles and the excitement on Pat's path to creating multiple online businesses and becoming a trusted educator for entrepreneurs everywhere. Pat also reveals a little about what's coming next for the SPI community, and for this very podcast. As for our mystery host, well, what can we say? He's a delight. We think you'll agree that this episode is the perfect way to cap off the first 500 episodes of the SPI podcast, the first of many more to come. Show notes and more at SmartPassiveIncome.com/session500.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#499 If you're a business owner, this might be one of the most important podcast episodes you listen to. That's because as an entrepreneur, whether you're just starting out or you have been doing this for a while, you're probably constantly coming up with ideas. Some of those ideas are probably great. Some of them, not so great! But when it comes to great ideas, you need to know how to actually get them out into the world. And I'm not talking about specific strategies, like email or advertising. What I'm talking about is this: How do we take our ideas and put them out there so they'll spread? That's the big idea behind today's episode. This stuff is on the level of Made to Stick by Chip and Dan Heath, or Outliers by Malcolm Gladwell. Today I'm talking to Jeff Goins, from GoinsWriter.com. Jeff is a great friend of mine, someone I've known for over a decade now, who's been on the show before and has helped me with my book writing. And he's here today to help us all out. So if you're looking to create ideas that spread on their own, this one's for you. Show notes and more at SmartPassiveIncome.com/session499See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#498 If you're running a business, you need an email list. But you also need to send the right emails. And you also need to make sure those emails are actually getting into your subscribers' inboxes. I often talk about the fact that email is the way to go. And it is! I only wish I'd started my email list sooner. And email does offer advantages over platforms like Facebook, Instagram, TikTok, and YouTube, with their algorithms that can block our messages from the audiences that want to hear from us. But email has a similar issue, and it's one you need to address if you want to reach more people: the dreaded spam folder. Why do emails end up in spam, and what can you do about it? That's what we're talking about today with Adrian Savage, the founder of Deliverability Dashboard. Adrian is a wizard when it comes to all things email, and he goes over the four keys to massively improving your deliverability rates. If you have an email list or are thinking of starting one, this episode is a must-listen. You can also get access to a simple checklist that helps you avoid the spam folder and potentially double your open rate at DeliverabilityDashboard.com/checklist. Show notes and more at SmartPassiveIncome.com/session498.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#497 Today, you're going to hear an incredible level of detail on how to build a brand, write a bestselling book (or two), and make business and family life work together in a powerful way—plus why health and sleep are so crucial, and much more. Our guest is an SPI fan favorite: Shawn Stevenson of the Model Health Show, and he's going to take us behind the scenes of how he runs his business and gets things done, from his podcast to his books and everything else that's gone into building his incredibly successful brand. In fact, some of what Shawn shares in this episode is stuff he's never shared, because nobody's ever asked him these questions before! I cannot wait to go behind the scenes with you. How does the man run the show? Let's find out! Show notes and more at SmartPassiveIncome.com/session497.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#496 How do you position yourself as an expert? How do you talk about yourself online so that other people become interested, not just in following you, but potentially buying from you? How do you sell yourself in a way that's not sleazy? It starts by remembering that you are the only you that exists. Today we're talking with Mike Kim from youarethebrandbook.com about how to turn your youness into a personal brand that gets people's attention and makes you money. Mike is one of the most genuine people I know. He's been through the ranks and gone through a lot of ups and downs, to now be helping people build their brands online. I'm really excited for you to hear this episode because it could be the refresher you need to take hold of who you are and how you position and talk about yourself online. In fact, Mike and I go through an entire blueprint on how to do this yourself. So sit back, relax, and take notes if you need to, because this is a great one. Show notes and more at SmartPassiveIncome.com/session496.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#495 The future of business is about community and connection. And, it's more than just creating Facebook or LinkedIn groups—now your entire business can be run like a membership site. That's exactly what we're going to be talking about today with Jillian Benbow, the manager of our membership community, SPI Pro. Jillian and I cover what it takes to create a thriving community where members feel welcomed and excited to engage and grow together. She's a pro at fostering connection and managing all the different facets of running a community of diverse people with all kinds of businesses and goals. We talk meetups, networking, AMAs, gamification, and much more—it's a wealth of information on how to manage a community, so don't miss it. Show notes and more at SmartPassiveIncome.com/session495.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#494: A long, long time ago—before Zoom was even a thing—we were talking about summits here on SPI. And guess what? Summits are back, and they're hotter and better than ever, especially because now we have even more tools to create and run amazing summits. One of those tools is HeySummit. It's a platform Rob Geld cofounded to help make online summits more flexible, more customizable, and easier to run. I'm really excited to welcome Rob to the show to share all the ins and outs, plus the practical, strategic step-by-step advice to create your first summit. Where do you start? How do you make it happen? Rob's got the answers, so check it out. Show notes and more at SmartPassiveIncome.com/session494.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#493 So by now you've probably heard about Clubhouse Let me tell you, Clubhouse is here, social audio is definitely here to stay, and it's not going anywhere. Having spent some time on Clubhouse (80,000 followers and counting), I can tell you that some of the connections and experiences I've had there have been amazing. Clubhouse can be a fantastic way to spark genuine conversations, create powerful connections, and take your business to the next level. It can be an absolute game changer! But you gotta do it right, and that's why I have Mike Stelzner on the show today, founder of Social Media Examiner. Today he'll be breaking down what you should and shouldn't do when joining the platform, how it works, how to promote your brand on Clubhouse, and more. Let's dig in! Show notes and more at SmartPassiveIncome.com/session493See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#492 We've got a fun one for you guys today. Connie Neal is on the show and boy, is she a character. And I mean that literally . . . Connie creates amazing content for kids as a character she created called Grandma Goodie, and she does a phenomenal job. First, we're going to be going back in time a little bit because Connie wasn't always a for-kids YouTube content creator. A while back she had an idea for something else that she actually mailed to me, but it didn't pan out. Still, Connie pushed forward with relentless optimism and now she's starting to really find her groove. We'll chat about how she got to where she is now and where she's going next, with a couple of fun stories to boot. Let's get started! Show notes and more at SmartPassiveIncome.com/session492See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Did you know that there's a Museum of Failure? For the final installment in season 1 of Flops — the brand-new podcast my team launched this year — hosts Karen Beattie and Ray Sylvester sat down with the museum's director, Dr. Samuel West. What followed was a fascinating conversation around normalizing failure, how different cultures approach it, Dr. West's criteria for deciding what gets displayed in the museum, and more. Plus, stick around until the end for a special "mini failure" story from yours truly. And if you haven't listened already, all 8 episodes of the first season of Flops are now available for streaming. Learn more at SmartPassiveIncome.com/flops.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#491 As entrepreneurs a lot of us develop this idea that we need to hustle now, grind out the hours, and our families will understand. But this is the opposite of what I would advise. Nothing can replace lost time that you could have used to develop a strong relationship with your children, your partner . . . I've seen the other side of the "hustle now" mentality. Trust me, it isn't pretty.Today I've got Jim Sheils on the show with a life-changing conversation about how to schedule time to connect with your family, why it's essential that you do so, and the rules he follows to get it right. His company, 18 Summers, is devoted to this topic and Jim's also the author of The Family Board Meeting, which I highly recommend you check out. If you want to learn how to succeed as an entrepreneur and have a great relationship with your family, this is the episode for you! Show notes and more at SmartPassiveIncome.com/session491See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#490 Earlier this week I interviewed Kevin Espiritu from Epic Gardening for session 489 of the show. He's absolutely killing it in his space and I've taken a few notes from him in terms of content creation. In talking with Kevin and interacting with him outside the show, I was reminded of some of the things I've seen other successful people do. I'll tell you all about them today, as well as something that I think it's critical all entrepreneurs realize: you have to take a stand at some point. I'll illustrate this for you today with an experience I had hearing Ramit Sethi speak back in the day. A few quick but impactful lessons in here for you today, so don't miss out! Show notes and more at SmartPassiveIncome.com/session490See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#489 The pandemic put a lot of entrepreneurs on high alert and changed the way we work or do business. But some businesses thrived, and today's guest has a business that pretty much exploded during the pandemic. I first got connected with him because I (like a lot of us!) decided to try and start a garden. And when it comes to learning about all things gardening and plants, Kevin Espiritu from Epic Gardening is the man to go to. But Kevin's success wasn't just due to the pandemic. He poised himself for explosive success. Over time Kevin's built up a massive following on YouTube, published two books, expanded his brand, and created incredibly valuable product and affiliate deals. You'll learn all about how he did on today's episode, so don't miss out! Show notes and more at SmartPassiveIncome.com/session489See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#488 Earlier this week on episode 487 I got to interview PJ of GoatMilkStuff.com — it'll be one for the ages for sure. And it reminded me of something, an episode from way back, episode 122 with Shane and Jocelyn Sams. In fact, I'm going to share a clip from that episode today as well. And in having my memory jogged, something crystallized for me around being an effective podcast host. We're going to get into all of it today, so take a coffee (or tea, or water) break and let's chat! Show notes and more at SmartPassiveIncome.com/session488See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#487 PJ Jonas started making goat milk soap in 2008 and has since grown the business into the family business. Seriously, her entire family is involved with everything from actually making the soap to social media and more. And they don't just make soap anymore, they've added lip balms, lotions, and more to the products they ship worldwide. How did she scale the operation, how did she recruit the whole family into the business, and how do the Jonas's keep a sense of work life balance? PJ's giving us the full rundown today, so whether you're a seasoned or aspiring entrepreneur or just want to hear an amazing story, you're in the right place! Show notes and more at SmartPassiveIncome.com/session487See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#486 Sometimes our competitive edge can prevent us from finding a critical link with someone who, on paper, might look like a competitor. Well, I'm here today to encourage you to find a buddy, someone you can build up and who can encourage you as you progress, even if (again, on paper) you might look like competitors. Press play for a bit of encouragement from me and an important call to action! Show notes and more at SmartPassiveIncome.com/session486See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#485 The pandemic has taught all of us about the importance of flexibility. Chris Ducker, a great friend of mine, is here to tell us his experience, how his business is doing, and what he's learned making major business decisions in these times. How we respond to major shifts like these are often the ultimate test of ourselves and our businesses. Chris's key learnings can help us all better plan for the future and cultivate the right mindset for the next big pivot. There are some amazing nuggets on this episode — don't miss it! Show notes and more at SmartPassiveIncome.com/session485See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#484 When I was a kid, when I was in school, I was afraid to ask questions. I worried that I'd look silly in front of my friends, that I'd get made fun of, or that I'd reveal something I didn't know (that I should). I'm here to tell you that your entrepreneurial journey shouldn't be like that. Asking questions, particularly at the start of my own journey, was a huge part of why I was able to go on and have success. It's just you and me today, so let's dig in. Show notes and more at SmartPassiveIncome.com/session484See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#483 Today's guest is a student of mine who has a podcast and a book called Turn Autism Around. She's on a mission and she's here to tell us how she's started to realize that mission through books, courses, and more. She'll also share some of the strategies she learned for writing her book, launching her show (now with over 400,000 subscribers), and how she handles criticism online. Mary's story shows us just how positive the ripple effect can be — it's super-inspiring for anyone, especially if you're at the beginning of your business journey. Show notes and more at SmartPassiveIncome.com/session483See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#482 I've got a great tip to share with you today — especially if you're an introvert like me. This goes way back to my first conference. If you've ever been to one of these events you know that networking is a big part of the appeal. The ability to walk up to someone, introduce yourself, and strike up a conversation can lead to incredible opportunities. But way too often we end up psyching ourselves out of making the first move. Often the answer . . . is action. So we're going to dig into this topic a bit today, just you and me. Let's do it! Show notes and more at SmartPassiveIncome.com/session482See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#481 Chris Voss is the CEO of The Black Swan Group Ltd. and the author of Never Split the Difference — an amazing book on negotiation that I'd highly recommend everyone read. I'm so grateful that Chris joined me on the show to talk about negotiation, how he got interested in the topic, as well as his in-depth advice on negotiation. We talk about how to great a lasting last impression (and why that's more critical than a first impression), setting yourself up for success, why negotiation is ultimately about collaboration, and we even get into Chris's thoughts about having the right kind of mindset for successful negotiation. Everyone uses negotiation to some degree in their life or business and man, this is one for the books. Let's do it! Show notes and more at SmartPassiveIncome.com/session481See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#480 If you're an entrepreneur, at some point you're inevitably going to compare yourself to the other entrepreneurs out there. Maybe you wish you had success like theirs, maybe you're envious because their success seemed to happen overnight. But some comparisons are healthy, like if you're trying to pull inspiration from someone or compare yourself now to where you were in the past. How can we approach those thoughts in a healthy way?I've been there, and over time I've developed a few mindset shifts and thought experiments that have helped me a lot. Let's chat! Show notes and more at SmartPassiveIncome.com/session480See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#479 John Lee Dumas is here today to share the story behind his book, The Common Path to Uncommon Success: why he decided to write it, why he went with a traditional publishing deal, and all the strategies he used to make it come together. Whether you've written a book before, want to compare notes with John, or just want to learn more about this amazing book, stay tuned! Learn more about the book by going to UncommonSuccessBook.com. Show notes and more at SmartPassiveIncome.com/session479See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#478 For today's Follow-Up Friday, we're going one-on-one so I can tell you about my own first experiences with memberships, going all the way back to the days when I was a newbie with Internet Business Mastery. There's a lot you can learn from my experience and what it taught me about the power of membership communities, how to set them up so that members feel heard and taken care of, and providing students and learners with an amazing experience. Let's dig in! Show notes and more at SmartPassiveIncome.com/session478See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#477 Creating a membership community has been one of the best decisions we've ever made at SPI! Maybe you've thought about creating a membership community of your own, or maybe you're just curious. Either way, you're in the right place!Today's episode is essentially a masterclass in membership communities. I'm honored and thrilled to have Stu McLaren on the show today, someone who has over 10 years of experience launching, cultivating, and empowering people through online membership communities. We're not just skimming the surface or laying out steps for getting started. We get into some advanced strategies and tactics on everything from onboarding to ensuring the longevity and health of your membership. Definitely take notes for this one! Show notes and more at SmartPassiveIncome.com/session477.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The podcast team at SPI has been cooking up something very exciting: a brand-new podcast called Flops! Flops presents an honest portrait of entrepreneurial failure in its numerous forms. When we hear entrepreneurial stories, we often glorify the big wins and brush over the failures that had everything to do with why success occurred. Flops turns the atypical success story on its head. Here to chat about the concept for the show and how it came about are co-hosts Karen Beattie and Ray Sylvester — after our short conversation you'll hear the first full episode of Flops: "The Pyramid Scheme." Learn more at SmartPassiveIncome.com/flopsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#476 We hear phrases tossed out around the word "value" all the time. "Provide value," "give value," "massive value," etc. Sometimes that can sound a bit challenging, but Michael Hyatt — who was an amazing guest earlier this week on episode 475 of the podcast — has taught me a way to provide huge value to people in a really simple way. This isn't a superpower by the way, although Michael is obviously phenomenal at doing this thing (which I'll reveal in the episode). This is something everyone can start doing right now, and I'm going to challenge you to start today. I want to tell you how helpful and amazing Michael has been in my own life so that you can hopefully follow his example. Show notes and more at SmartPassiveIncome.com/session476See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#475 Is it even possible to win at work and life? It's the so-called "double win" — succeeding at work and life simultaneously — and Michael Hyatt's here to explain some of the strategies he uses to achieve it. He has a new book out on this very topic, which he co-authored with his daughter, Megan: Win at Work and Succeed at Life.In this episode, you'll hear Michael and I talk over strategies and mindsets for achieving balance and freeing yourself from the cult of overwork. Michael details how to embrace constraints, how he structures his workday, and how to curb workaholism. This episode will inspire you to find that crucial balance in your own entrepreneurial journey — let's go!Show notes and more at SmartPassiveIncome.com/session475See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#474 Today we're going to jump back in the DeLorean and go all the way back to when I made my first time hire. Now, this wasn't a long-term hire or a team member, but I learned a lot of valuable lessons in the process (some of them kind of embarrassing, to be honest). Making that first hire was really the unlock for me in a lot of ways. Ultimately, you just can't do everything on your own, and once you realize just how much more you can do by outsourcing, hiring, delegating . . . so many doors open up. So let's sit back, relax, and I'll tell you the story. Show notes and more at SmartPassiveIncome.com/session474See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#473 How do you show appreciation for your assistant, who basically acts as an extension of your entrepreneurial self? Or, how do you resolve conflict with an assistant, what do you do if they're not the right fit? We're going to get into all of that, discuss how my assistant's role with SPI has evolved over 7+ years, and a lot more. Jess is such a blast to work with and I'm so grateful that she's on the show with me today. Let's go! Show notes and more at SmartPassiveIncome.com/session473See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#472 We just had an amazing episode on the podcast earlier this week — SPI 471: How to Become a Better Communicator with Kolarele Sonaike. Definitely listen to it if you haven't had a chance yet. But today I want to share my own journey as a communicator. We're going to hop in the DeLorean and go all the way back to middle school, high school, and college — where I first started honing my communication skills. Sometimes you just have to hit the ground running, and when it comes to learning how to communicate as an entrepreneur, it's not helpful to be "the kid in the back of the class" (like I once was). Hopefully, this episode inspires you to get out there, make mistakes, and avoid the trap of thinking everything you put out there has to be perfect. SmartPassiveIncome.com/session472See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#471 Communication is one of the most critical foundations to everything you do as an entrepreneur, in your personal relationships, and so much more. And becoming a better communicator is a lifelong journey — how do we do better? Our guest today is Koralele Sonaike, a Communication Skills Coach with a background as a barrister (England's version of a lawyer). He's here today to talk about approaches for becoming a better communicator, his own journey as a barrister and communicator, and the transformations he helps create in the lives of his clients. This episode can do amazing things for you, so if you want to better your communication and get better results in your business, don't pass it up. Show notes and more at SmartPassiveIncome.com/session471See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#470: What is it I've found, you ask? Let me tell you: a topic that I'm deeply interested in and a way to share it that's unlike what anyone else is doing.In session 469, I talked to Nick from PokeRev about his Pokemon card collecting and how he's been able to create a community—and earn money—around his hobby. Over the last few months, he and I have built a friendship around our shared love of Pokemon, and I've joined a number of his live streams and even become a moderator for his community, the PokeCave. Seeing what he's doing inspired me to create my own Pokemon-centered YouTube channel, Deep Pocket Monster, where I've found a love for live streams. There I try to bring positivity and energy to inspire other collectors and create a fun space for families to join. I've learned so much doing those live streams, and now I want to share what's making those successful. Let's go! Show notes and more at SmartPassiveIncome.com/session470See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#469 What if you could turn a hobby or passion — maybe something you loved or were crazy about as a kid — into a thriving goldmine of a business? That's exactly what Nick, AKA PokeRev, has done. Pokemon was his passion as a kid, it's something that's deeply steeped in nostalgia for him. He's managed to turn that joy into a super-successful YouTube channel. Thousands, sometimes tens of thousands of people join him on his live streams and he's been able to grow his subscribers to nearly 300k in just about a year! Whether you're new to the hobby or not, definitely give this one a listen. Show notes and more at SmartPassiveIncome.com/session469See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#468: In SPI 467, I talked to Kristen at Bearfoot Theory, who took a month-long sabbatical from work at the end of 2020—a whole month disconnected from her business!— and managed to make more money than she had before, even while she was gone. We all need a break from time to time, and for those of us who own and manage our businesses on a day-to-day basis, it can be a real challenge to even think about stepping away for an extended time. This can feel overwhelming and stressful and trust me, I've been there. Finding a healthy work and life balance has not always been easy for me.After a vacation to Hawaii a couple of years ago, I realized I had a near-impossible time disconnecting completely from work. I even took all my podcasting equipment with me to record an episode while I was there. (Not cool, Pat.) This kept me from fully relaxing and enjoying the precious time I had away with my family.Since then, I've put a good deal of thought into how my next vacation can be different, and today, I'll take a deep dive into the strategies my team and I have worked on together to set the business up for success for those times when I need to step away, unplug, and recharge.Find show notes at smartpassiveincome.com/session468.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#467 We talk about a lot of business topics here at SPI, most of them related to moving forward: how to optimize your time, build your business, launch courses, create a podcast. It's a lot of doing. But today we're going to talk about something on a different side of the spectrum: taking time away from your business to think, focus on your mental health, gain new clarity, and reevaluate your relationship with your business or things like social media. On the show with me today is Kristen Bor, a travel blogger at BearfootTheory.com who did exactly that. Whether you've never taken a sabbatical before or the idea is just plain crazy to you, you should listen to this episode. I hope it's as inspiring for you as it was for me! Show notes and more at SmartPassiveIncome.com/session467See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#466: We go deep in this episode. We're talking about the entrepreneurial leap—that moment when you accept the risk and truly dedicate yourself to the path of starting your own business. For me, it didn't happen the moment I got laid off or even after I started making more than four times what I'd been making as an architect. It came later, after several eye-opening experiences and conversations with people I trusted. Today, I'll tell you that story. Show notes and more at SmartPassiveIncome.com/session466See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#465 Today's guest has written some truly incredible books that I wish I'd had on hand at that time. His book Rocket Fuel was a game-changer for me in helping me realize my role in the business. His new book, Entrepreneurial Leap is a powerful book, especially for anyone who's considering making the leap into entrepreneurship. Whether you've made the leap already or need to reassess where you're at, Gino's throwing down a lot of wisdom for us. Here we go! Show notes and more at SmartPassiveIncome.com/session465See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#464: I'm excited to introduce you to our first Follow-Up Friday episode on the SPI Podcast! Over the last couple of years we've had a lot of requests for more solo episodes of the show and now we're finally doing it. I'll be dropping a new episode every Friday to dive deeper into our Wednesday's guest interview. In this case, we didn't have a guest on Wednesday, so today it's just me diving even deeper into the world of YouTube.In today's episode we'll talk about my newest side project, Deep Pocket Monster, a Pokemon YouTube channel where I document my Pokemon card collecting and investing journey. I've put a lot of thought into strategies to get the most views and gain subscribers, and today I'll share what's working and what's not in hopes it will help you in your own YouTube journey. Welcome to Follow-Up Fridays! Show notes and more at SmartPassiveIncome.com/session464See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#463: Starting off in a brand-new space can be hard for anyone but there are some strategies and mindsets you can use to optimize your approach. Today I'm going to break it down for you as I talk about my new YouTube channel . . . in the Pokemon card collecting space. But how did I make some noise in a space that I was essentially coming into for the first time? How did I fit a brand-new project into my life on top of everything else that I do? My foray into the Pokemon card YouTube space is an excellent case study in doing exactly that, so give this episode a listen! Also, make sure you stick around until the very end: I've got a very exciting announcement for you about the future of the Smart Passive Income Podcast. Show notes and more at SmartPassiveIncome.com/session463See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#462: The cash flow between advertisers and podcasters recently has been insane — some projections say over $1 billion will be spent on podcast ads in 2021. So where do you start, whether you're someone with their own show or an advertiser with a product or service you want to spread the word about? If your curiosity is piqued, you're in the right place. Here to help answer your questions about podcast ads — whether you're a podcaster or an advertiser — is Heather Osgood of True Native Media. Podcast advertising is a massive opportunity and Heather has a ton of wisdom to share on the topic. Don't miss this one. Show notes and more at SmartPassiveIncome.com/session462See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you're familiar with this podcast then you've probably heard me talk about the power of podcasting. Seriously, it can be life-changing. But what's going on out there in the "podverse" — what's the state of podcasting in 2021?Whether you're new to podcasting or already have a show of your own, today's bonus episode is a must-listen: our guest is none other than Buzzsprout's head of marketing, Alban Brooke. Alban's sharing a ton of insight based on what he's seeing in the industry, where it's going, how to leverage social media to bring more listeners onto your show — there's something in here for everyone!By the way, I would highly recommend checking out Buzzsprout as a hosting provider, plus you can get some extra time on your plan if you go through SmartPassiveIncome.com/buzzsprout. [Full disclosure: As an affiliate, I receive compensation if you purchase through this link.] Show notes and more at SmartPassiveIncome.com/podcast2021See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#461: Darryll was a Division I athlete when his football career essentially... imploded. By learning how to pick himself up from that event, including a serious turning point in his life due to a suicide attempt, Darryll realized an incredible new mission: to help people, specifically athletes, to find their next big passion. He's now a two-time TEDx speaker and the author of an Amazon best-selling book: Who Am I After Sports? An Athletes Roadmap to Discover New Purpose and Live Fulfilled. He's here today to share his story, how he created his foundation, Second Chance Athletes, and his roadmap for finding your next passion in life. He's bringing the heat so go ahead and hit that play button! Show notes and more at SmartPassiveIncome.com/session461See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#460: So look, I usually don't try to "sell" anyone too hard when it comes to these episodes, but this one might just change your life. Why? Well, if I had to suggest ways to get started tomorrow, this would be one of my top recommendations: start freelancing now. With us today is Jay Clouse, Community Experience Director for Smart Passive Income. He's also the creator of Freelancing School, an incredible resource for anyone who wants to learn how to make money with freelancing. He's going to break down some of the in and outs of freelancing for us: from where to focus early on to landing your first clients and asking for referrals or testimonials. Like I said at the top, this episode could change your life so don't hesitate to give it a listen! Show notes and more at SmartPassiveIncome.com/session460See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Bonus episodes are a rare occurrence here but we're doing this one because we feel compelled to tell you about an incredible shift happening in our industry and an amazing tool we're using to ride that shift. It's called Circle. Today, we're going to explain why community is everything and why we describe our commitment to the community within SPI as the beating heart of the business. We're so stoked that there are actually three segments within this bonus episode: a one-on-one interview and two roundtables. There's tons of actionable advice through this whole episode, whether you have a community of your own or are just starting to think about it. I can't emphasize enough what an amazing, critical opportunity online communities are for creators; Circle is an invaluable asset in making it happen. Check out Circle at SmartPassiveIncome.com/circle [Full Disclosure: I'm a compensated advisor and an affiliate for Circle]. Show notes and more at SmartPassiveIncome.com/circlebonusSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#459: Is there a formula to winning on YouTube? We've been getting requests for an episode just like this one for a while, which is why I'm thrilled to bring on Derral Eves, founder of VidSummit. He is an absolute master when it comes to understanding what it takes to grow massive channels on YouTube, which is why he has a new book out: The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue. Today, he's diving into some of his strategies. We get seriously deep today. There's a lot of super-specific, invaluable information here about how to grow your channel, so grab something to take notes with, and let's do this thing! Show notes and more at SmartPassiveIncome.com/session459See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This is the podcast for people who want to create and sustain a passive income stream online! Whether you have a side-hustle already in the works, don’t even know where to begin, or just want to crush it with what you got — this show has it all: from expert advice from people like Michael Hyatt, Amy Porterfield, and Gary Vaynerchuck to deep dives on marketing, social media, podcasting, YouTubing, and living a balanced, rewarding life as an entrepreneur.The guests here share all they can so that you can flourish, no matter what your personal goals are or where you’re at. Tune in every Wednesday!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#458: Imagine you got on an elevator today, right now even, with someone who could benefit from your business. You have 60 seconds to convince them. What would you say? To put it bluntly, nailing your pitch is mission-critical. That's why we launched an elevator pitch contest as our Challenge of the Month on SPI Pro back in July. The prize was an appearance on the SPI podcast, which is why we have Maria Failla on the show today! Hopefully, today's episode clues you into the importance of nailing your pitch and inspires you to try this exercise for yourself. If you do, tag me on Twitter or Instagram @PatFlynn. Show notes and more at SmartPassiveIncome.com/session458See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#457: One event put Katie in a position to ultimately change the lives of tens of thousands of children and families all over the world: An email from a book publisher (whom she actually hasn't heard from since). But Katie's career isn't built on luck. She had to first ask questions — something she's insanely good at. She also describes herself as a "medium-speed" entrepreneur, mitigating risk wherever possible. Take a step behind the curtain of Katie's business with me today. We're diving into her origin story, the ins and outs of the decisions she made along the way, her secret to taking risks, and the strategies she's used to bring her business to the next level. I know that by listening in you'll be inspired to apply these takeaways towards your journey too. Show notes and more at SmartPassiveIncome.com/session457See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#456: You know those stories that start out "once I was in a rock band . . . " ? It turns out that drumming in a rock band would put Josh Hall in the right place for a major entrepreneurial lightbulb to go off. Fast forward about a decade and Josh would be running his own web design firm and launching wildly successful courses for entrepreneurs hoping to follow in his footsteps. Here's how Josh did it all: you'll learn how Josh transitioned from his first clients to starting his agency, building a suite of online courses, and creating his new membership site. He'll talk you through all the "whys" behind those decisions, some of the hard lessons he learned early on, and the revolutionary effect podcasting has had on his business. There's a lot of ground to cover today — roll tape! Show notes and more at SmartPassiveIncome.com/session456See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#455: This might surprise you, but there's really only one show that I absolutely have to listen to . . . every week. Actually, every day. The show is Tesla Daily, which is why I couldn't be more thrilled to have its host Rob Maurer on the show today!If you want a behind-the-curtain peek at how someone with over 100,000 YouTube subscribers produces a hard-hitting podcast every day, you're in the right place. Even more impressive is how Rob's built a trust-worthy brand in such a crowded space.What does it take to keep up production with a daily show like this? How do you combine an audio-first podcast with the power of YouTube? And what does Rob do when Elon Musk posts a controversial tweet? All that and more today — press play, y'all! Show notes and more at SmartPassiveIncome.com/session455See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#454: I want you to step into the DeLorean with me for a moment, because we're going back in time all the way to January . . . of 2020.Think of this episode as a guide to the year, in terms of SPI podcast episodes. From deeply personal and heartfelt stories to actionable advice and expert strategies for everything from email marketing to TikTok, this shortlist of 17 episodes has something for everyone. Show notes and more at SmartPassiveIncome.com/session454See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#453: I've been an entrepreneur for over a decade and, oh man, I've definitely never had a year like this one. It's been a serious doozy, so some reflection needs to be done. And that's what this episode is all about. Just you and me today. I'm going to take you through five things — events, decisions, etc — from 2020. We're talking the good, the struggles, the pivots, the lessons learned, all of it, so that we can move forward confidently into 2021. It's not just about what didn't happen this year — the in-person events, for example — it's about what is possible because of the changes we're all having to embrace. And that mindset shift can open up a completely different way of thinking about everything 2020 threw our way. Let's get started! Show notes and more at SmartPassiveIncome.com/session453See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#452: How do you balance every 24 hours between business, family or personal relationships, and the rest of it? Well, what if you had eight kids on top of running a business? (Is that even possible?) Like today's guest Lisa Canning says: "the juggle is real," and whether or not you're a parent, I promise you at some point, you're going to be juggling. So many entrepreneurs feel like success comes at the detriment of other areas in their life. Is equilibrium even possible? If you're asking questions like this, I highly recommend listening to this episode. Lisa's going to take us through her own story, from a meltdown in her minivan to finding a more holistic approach to business and life. You'll learn Lisa's three-part framework for balancing work and life, plus a great "litmus test" for checking whether that balance is off. Whether you have eight kids or none, this episode is for you! Show notes and more at SmartPassiveIncome.com/session452See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#451: There's a saying that you're going to hear on this episode that I absolutely love: "Joy wouldn't feel so good if it wasn't for pain." It's a heck of a true statement, and Casanova Brooks, today's guest, has truly lived it.Today, he's taking us through his experience: from his tough upbringing to how he found his drive, why he decided to pursue real estate, and what he learned from a tough period sleeping next to a water heater. This one is super motivating, super inspirational, and there's a ton of solid advice in here about finding mentorship, discovering your drive, and setting goals for yourself. And the title says it all: this is the most insane journey to becoming an entrepreneur I've ever heard. Let's dig in! Show notes and more at SmartPassiveIncome.com/session451See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#450: Can you imagine being in the travel influencer industry when COVID-19 hit? Kristin Addis is the creator at BeMyTravelMuse.com—a site for travelers, especially solo female backpackers. Kristin works with brands and organizes special trips for adventurers. Kristin's no stranger to adversity. Her whole travel adventure started when she was four years deep in a top-notch corporate job that she just knew from day one wasn't going to stick.How is she innovating and keeping her business thriving? Kristin's going to take us through it all today, from her business's origin story and the decisive moments when she knew to stay with it, to adapting to a post-COVID world, to getting vulnerable and creating new offerings for her audience. A lot of great inspiration in this one—let's go!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#449: It's been 8 years and exactly 400 episodes since Brendan Hufford last joined us on the show. He's back to give us an update on where life has taken him since then. We talk about his experience as an admin for the SPI Facebook community, how the idea for SPI Pro started, and what lessons he's learned as a father of four and an entrepreneur. Brendan is an SEO expert—you can learn more at SEO for the Rest of Us. He's also going to dive into what we should know about SEO and why you don't need a thousand-dollar course to learn SEO the right way. There's a lot to talk about so let's dive in! Show notes and more at SmartPassiveIncome.com/session449See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#448: Our job as marketers to help people make decisions, even life-changing ones. Creating scarcity and urgency ("scurgency," as I once heard someone put it) is the name of the game.Why is scarcity so necessary and what can it do for us? What's the psychology of selling, how do you set deadlines in a genuine way, and how do you help someone commit to life-changing action? Jack Born, today's guest, has the answers to those questions and more, plus a story about kitesurfing that perfectly illustrates the power of deadlinesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#447: Matt D'Avella is one of the most entertaining YouTubers I've found in a long time—his videos are engaging and his storytelling is brilliant. He's also the director of the 2015 documentary film Minimalism: A Documentary About the Important Things. In this episode, Matt starts at the beginning and unpacks how he was able to go from $97k in student loans to debt-free with a thriving YouTube channel. He explains how he found his voice in front of the camera, his process for creating high-view uploads, and why he launched his new course platform, Slow Growth Academy.Whether you're a YouTuber yourself or just want a peek behind the curtain at someone who's doing it really, really right, this one's for you. Show notes available at: SmartPassiveIncome.com/session447See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#446: As an entrepreneur, it's hard to be in it for the long haul, and Racheal Cook has seen a lot of people hit burnout really quickly. Some of the things that make someone a potentially strong entrepreneur—the focus, the hustle—can work against us when we deprioritize things like health. Racheal sees hiring others as a high-leverage opportunity that will help any entrepreneur grow their business to the next level and avoid burnout. We talk about the importance of "firing yourself," and how to set up your business from the start to be sustainable and profitable. Plus, she provides listeners with a special offer— a checklist with her tips for business growth. Podcast show notes available here: https://www.smartpassiveincome.com/session446See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#445: After spending some time trying to figure out a direction to take, today's guests, Sam and Joe Pitcher, ultimately turned their artist-mom's talents into a thriving website and community. Their story shows that with enough experimentation—some of their first ideas completely bombed—you can land on something great. Their site, textileartist.org, is unexpected and surprising, and it's incredible what they've done to monetize it. Plus, there's a sweet story to go with this success—these guys are really proud of their mother. And they're from England, so they call her "Mum," of course. ;) Podcast show notes available here: https://www.smartpassiveincome.com/session445See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#444: Although it might seem like a fad, TikTok has been the most crucial part of brand building for today's guest, Keenya Kelly. She's here to teach us about TikTok and a similar platform out there called Instagram Reels, and how you can use short-form videos on both platforms to take your own brand and business to the next level. She shares what kind of content has worked really well for her, why it's so exciting to be involved with this trend early, and tons more. She's super generous dishing out her secret sauce, has great charisma, and is really fun to talk with and listen to. Podcast show notes available here: https://www.smartpassiveincome.com/session444See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#443: A lot of podcasters are struggling to find ways to monetize their shows. Today I'm talking to Jason from Supercast, which provides a way to create a membership opportunity with your podcast. Podcast show notes available here: https://www.smartpassiveincome.com/session443See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#442: For this episode of the SPI Podcast, I invited my PR agent, Brittney L. Lynn, to talk about how she and her team help people get media attention. Podcast show notes available here: https://www.smartpassiveincome.com/session442See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#441: Today I'll be speaking with Ramit Sethi about the psychology of selling. Podcast show notes available here: https://www.smartpassiveincome.com/session441See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#440: Tracy Hazzard is here to talk about what gives a podcast that "binge factor" (which also happens to be the name of one of her podcasts). Podcast show notes available here: https://www.smartpassiveincome.com/session440See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#439: Randy Rayess is the cofounder of Outgrow, and in this show he shares the different use cases for these email list growth tools, and how they might be useful for you. Podcast show notes available here: https://www.smartpassiveincome.com/session439See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#438: Today's guest, Eric Partaker has dedicated his life to helping others be their best selves in business, relationships, and life. Podcast show notes available at https://www.smartpassiveincome.com/session438See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#437: Jon Oringer is the billionaire founder of Shutterstock.com. Podcast show notes are available at https://www.smartpassiveincome.com/session437See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#436: In this episode, I'm speaking with Dave Stachowiak, and he's the host of the podcast Coaching for Leaders. Podcast show notes available at https://www.smartpassiveincome.com/session436See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#435: On this session of the SPI Podcast, I give you a heads up about seven terrible pitfalls that entrepreneurs often encounter. Podcast show notes available at https://www.smartpassiveincome.com/session435See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#434: Of all the things that seem vital and urgent in your business, how do you know what you should be focusing on right now? You can't address everything at once, so how can you stop putting out urgent fire after urgent fire so you can continue to grow? That's what we're talking about today with Mike Michalowicz. Podcast show notes are available at https://www.smartpassiveincome.com/session434 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#433: In June we asked Black entrepreneurs in the SPI community to share their experiences, and we're once again handing them the mic. This episode includes some things Team SPI has especially needed to hear. We're trying to do better and face our unconscious biases so we can make progress in the fight against racism. Warning: this episode includes mentions of violence and prejudice and may not be suitable for younger listeners. Podcast show notes available at https://www.smartpassiveincome.com/session433 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#432: In this session of the SPI Podcast I talk to Sophie Walker. Podcast show notes available here: https://www.smartpassiveincome.com/session432See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#431: In this session of the SPI Podcast, I talk to Dr. Benjamin Hardy. Podcast show notes available here: https://www.smartpassiveincome.com/session431See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#430: In this session of the SPI Podcast, I talk to Jacques Hopkins, who started six unsuccessful passive income ventures before finding the right niche. After years of work, Jacques has finally started to make significant money with his course, Piano in 21 Days [affiliate link]. We cover the importance of mapping out the customer journey, what's working well right now for online course creators, and the value of customer feedback. Podcast show notes available here: https://www.smartpassiveincome.com/session430 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#429: I couldn't be more excited to finally reveal a project we've been working on in secret for almost a year! My business partner, Matt Gartland, joins me to talk about the exciting new SPI Pro Community, a membership community for aspiring entrepreneurs. Online community development, a private network rooted around common goals, focus, ethics, and vision. It all starts with our Founding Members. Will you be one of them? Podcast show notes available here: https://www.smartpassiveincome.com/session429 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#428: In this session of the SPI Podcast I speak with Kevin Fremon, an entrepreneur who's just getting started building an online membership community to better serve and support his audience. We discuss why it's so important to test your idea before you commit, the differences between various membership platforms, and what makes a community leader smile like a giddy kid. Podcast show notes are available at https://www.smartpassiveincome.com/session428 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#427: This episode of the SPI Podcast is about the business at SwitchPod, a physical product my videographer, Caleb Wojcik—who joins me—and I created. From an idea in 2017, to a $418K Kickstarter launch in 2019, to building and shipping it, to placement on Amazon and retail stores... It's been awesome, and we want to share what we're learning along the way to help you fast-forward your own physical product success. Podcast show notes available here: https://www.smartpassiveincome.com/session427 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#426: In an effort to spend more time listening to and amplifying the voices of SPI's Black community, we invited people to submit a recording via SpeakPipe sharing whatever they felt comfortable. Team Flynn did not disappoint. Numerous Black entrepreneurs responded, sharing their challenges, promoting their businesses, sharing advice and resources, and telling their stories. Podcast show notes available here: https://www.smartpassiveincome.com/session426 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We’re pausing our regular content this week to honor and mourn the lives of George Floyd, Breonna Taylor, Ahmaud Arbery, and the countless others in the Black community who have been taken too soon. My teams at SPI Media, Fusebox, Flynndustries, and SwitchPod are taking stock of what we need to do to help bring an end to systemic racism. We’re also opening up a forum for our Black community members and Black entrepreneurs to be heard at http://smartpassiveincome.com/contribute. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#425: Imagine you sell a valuable premium product—one people aren't buying because of the high price point. How do you get them to buy? In this episode I share an honest, authentic marketing tactic used successfully by my friend Rick Mulready, from The Art of Online Business Podcast and RickMulready.com. Here is step-by-step guidance on leading people to a higher-priced product using a lower-priced workshop. Podcast show notes available here: https://www.smartpassiveincome.com/session425 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#424: Ann Handley is a Wall Street Journal-bestselling author who helps businesses escape marketing mediocrity to ignite tangible results—and she's here to talk about how we can best portray our authentic selves to effectively market our brands. Learn why so many people are bad at marketing, an incredibly simple way to approach marketing that turns what most people do on its head, and whether likability is even that important. Podcast show notes available here: https://www.smartpassiveincome.com/session424 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#423: In this episode of the SPI Podcast, I talk to Prerna Malik about how to become a better conversion copywriter. You'll learn the elements of Prerna's proprietary copywriting process, how to lead a browser to become a buyer, the difference between a bad testimonial and a great one, and how to get social proof before you even have your first customer. Podcast show notes available here: https://www.smartpassiveincome.com/session423 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#422: In this solo show, I share a little ten-point quiz you can take to test the strength of your email marketing strategy, and I let you in on some of my email marketing secrets. This isn't the traditional stuff I hope you’re doing already, like writing great subject lines, cleaning your email list, and paying attention to deliverability. No—these are tips from deep inside the Smart Passive Income toolbox. Podcast show notes available here: https://www.smartpassiveincome.com/session422 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Podcasting has definitely been affected by the pandemic. Numbers are down for some, however, in some industries, the numbers are way up. Why though? Also, why might now be a great time to start a podcast, and how do we, in this environment, best grow our podcast? All that and more in this episode. Check out Buzzsprout, which we talk about in this episode:  smartpassiveincome.com/buzzsprout. And download the SPI Podcast Cheat Sheet, which gives you step-by-step guidance on starting your podcast.  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#421: In this episode, I interview Deborah Niemann, who helps people all over the world raise their goats and make cheese and soap via her online courses. We cover how to position yourself as the expert and actually be that expert, ways not to create your online course, and the importance of collecting email addresses early on. Podcast show notes available here: https://www.smartpassiveincome.com/session421 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#420: Self-proclaimed serial entrepreneur and childhood classmate of mine Jeff Fenster is here to tell us how he's created multiple successful businesses in an all kinds of spaces. These include a small payroll company, a digital marketing agency, a construction company, and most recently, a healthy-dining establishment. You'll learn about the different "types" of entrepreneurial minds, what it means to "reverse-engineer" a business, and why it's good to be the dumbest guy in the room. Podcast show notes available here: https://www.smartpassiveincome.com/session420 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

At a time when we are craving connection and the ability to connect with others, there's an amazing opportunity in the online world that you may be able to create a business from - membership websites. Memberships right now are thriving, bigtime. In fact, we at SPI are working on one of our own right now, and we wanted to bring Stu McClaren on to talk about this opportunity and even how to validate a membership idea and how to get started today. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#419: For this special episode, I asked some of my parent entrepreneur friends a few questions about owning your own business and working at home. Then, the unprecedented health crisis of 2020 happened, and they found themselves in even closer quarters with their kids. You'll learn tips, plans, strategies, and tools for juggling family and business, and how to ask for forgiveness when the inevitable ball does fall. Podcast show notes available here: https://www.smartpassiveincome.com/session419See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#418: Jordan Harbinger, often referred to as “The Larry King of podcasting,” talks about the role of luck in business success and how to cultivate relationships with publicists, agents, and others. His podcast, The Jordan Harbinger Show, has been a top 50 iTunes podcast for over twelve years and receives over six million downloads per month. Podcast show notes available here: https://www.smartpassiveincome.com/session418 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#417: Joining me for this episode is Michael Hyatt. He's been a guest here on the show several times in the past, and he's one of our favorites. He has a book that just came out called, The Vision Driven Leader. In this episode, Michael talks about the ideas in this book and how he came to be such a successful and admired leader. You'll learn: how to figure out which opportunities are relevant and which are distractions, why it is a mistake to take action without first thinking about the vision you have for your business, and what a vision actually is. Read show notes here: www.smartpassiveincome.com/session417 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#416: On this SPI podcast episode, Grant Baldwin from TheSpeakerLab.com is here. Grant loves to be up with a microphone in front of a group of people. He just released a book called The Successful Speaker, and he's here to share some great advice about preparing for a presentation. Have a listen. You'll learn, why speaking might be a great gig for you, the most important questions to ask yourself as you prepare your talk, the number one most powerful thing to include in every talk, and more. Read show notes here: www.smartpassiveincome.com/session416 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pat and Matt discuss getting laid off, and the next steps you can take to turn your knowledge into a potential freelancing career, either on the side, or potentially full time. Pat discusses his layoff in 2008 during the recession and how to set yourself up for success mentally, and Matt takes it home to give you specific advice on where to potentially go from here. Read more here: www.smartpassiveincome.com/toolkit See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pat Flynn and Matt Gartland (CFO + COO of SPI Media) come together to chat about the current state of businesses during the COVID-19 pandemic. Health comes first, however almost every business, online and offline, is being affected by what's happening, and Matt and I wanted to come on to share some thoughts about how to navigate these turbulent times with your business. From finances to team culture and mental health, we hope this episode provides some help to you during this time. For more information and other helpful resources Team SPI has put together for you, please visit: http://www.smartpassiveincome.com/toolkit See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#415: If you've ever thought about getting into the world of voice-over work, today's guest is here with a ton of information about how to use your voice to make money. Mike Russell and his wife, Isabella, are co-founders of Music Radio Creative. Today, he shares his story about how he got into voice-over work and built his amazing agency. You'll learn how you can break into the voice-over space, how to get started, and more. Read show notes here: https://www.smartpassiveincome.com/session415   See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#414: In this episode, we talk with Erika Vieira who started a podcast because she was curious about the world of successful female YouTubers. She now has a six-figure business and amazing relationships with YouTubers who are helping her grow her own audience and authority. You'll learn about unexpected opportunities that podcasting can create, how you can turn your curiosity into something that pays, and more. Read show notes here: https://www.smartpassiveincome.com/session414 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#413: In this episode, I talk with Mark Dawson who made more than $1.5 million last year alone from self-published books. Now, he teaches other people how to put out self-published books, and he has very unique strategies and a formula for doing that. Listen in and learn why self-publishing worked better than traditional publishing for Mark, how to position yourself for success when publishing books, strategies for placing Amazon ads, and more. Read show notes here: https://www.smartpassiveincome.com/session413 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#412: In this episode, we're talking with Darrell Vesterfelt who can give us the low-down on all things partnerships. A partnership brings another pro onto your team to focus on what they do best, so you can focus on what YOU do best. And you both have ownership of the venture. Listen in to learn why sole entrepreneurs might consider forming a partnership, the first steps toward bringing a partner on board, and what needs to happen legally to be in a partnership. Read show notes here: https://www.smartpassiveincome.com/session412 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#411: Is the market that you are serving viable for a long-term business model? Is it actually possible for you to succeed and make money in that space? Well, that's what we're going to talk about today with special guest Ryan Levesque. You'll learn the two most important things you need to be successful in business, how to not choose a bad market, and how to find a market-size sweet spot. Read the show notes here: https://www.smartpassiveincome.com/session411 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SPI #410: In one day, Mark Bowness' marriage ended, he lost his job, and he lost his community and sense of self. He was at rock bottom. Now he's a leading authority helping coaches, consultants, experts, thought leaders and entrepreneurs to build purpose-driven tribes. In this episode, you'll learn how to amplify your work and impact through building community, the four key elements of a tribe, and what makes a great leader. Read show notes here: https://www.smartpassiveincome.com/session410 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#409: If you've ever thought that you don't have enough time to do everything you want to do, listen to this podcast episode. I interview my executive assistant, who has made it possible for me to focus on the big picture items on my to-do list. She's super organized, and, well, it's time for you to get to know her. You'll learn how to work with an executive assistant, how to build a strong relationship, and what tasks to handoff. Podcast show notes available here: https://www.smartpassiveincome.com/session409 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#408: In this episode, we're talking with Shannon and Bryan Miles from Belaysolutions.com. They have a three-pronged approach to helping entrepreneurs get the support they need— featuring virtual assistants (VAs), bookkeepers, and web assistants. You'll learn how to determine the right time to hire an executive assistant, what the qualities of a great virtual assistant are, and how to take the first steps towards finding help. Read the show notes here: https://www.smartpassiveincome.com/session408 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#407: If you’re a parent and an entrepreneur, or a kid and an entrepreneur, or a parent of a kid-entrepreneur, or just want to be part of a fun conversation, this podcast with Steve Chou is one you’ll want to listen to. Steve and I have come together because our kids are both entrepreneurs. We talk about how our kids got started in entrepreneurship, how much influence we have (or don’t have) on their projects, how we deal with other issues of safety and social media and dealing with haters, and more. Podcast show notes available here: https://www.smartpassiveincome.com/session407 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#406: In this episode, we’ll focus on what to do—and what not to do—to drastically improve your open rates and make email marketing that works. We’ll talk about subject lines and why you need to be spending way more time on them than you think. We’ll also cover why I think most of you aren’t sending enough emails, while also going over that all-important question: how much is too much? Read full show notes: https://www.smartpassiveincome.com/session406 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#405: I’m super psyched to have a conversation with Gina Bianchini, the founder of a platform for communities called Mighty Networks. This tool lets you create your own groups and puts you back in the driver’s seat. You'll learn why people crave community, starting small in creating courses, Mighty Networks vs. Facebook Groups, and more! Read the full show notes: https://www.smartpassiveincome.com/session405 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#404: On today’s episode, we have Patrick Lencione, author of the bestselling book, The Five Dysfunctions of a Team. I can’t tell you enough how much of a gamechanger it’s been for me as I’ve been trying to build Team SPI. Don’t miss this episode, because the conversation we have is just mind-blowing in so many ways. Patrick is chock-full of so many great stories and examples to illustrate what a healthy team looks like, and where so many teams go wrong. Read the full show notes at: https://www.smartpassiveincome.com/session404 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#403: This episode is short and sweet, but I talk about two key time management strategies that have really helped me make the most of my time. The first is just in time learning, which is the idea that you only learn the things you need in order to take your next step. Balancing that is the twenty percent itch rule, which is the idea that I set aside twenty percent of my time each week to experiment and try new things. That way I still get to scratch that itch and explore some new things while keeping focused on what I have to do here and now with the other eighty percent of my time. Take a listen to learn more, and happy holidays from all of us here at Team SPI. Read the full show notes at: https://www.smartpassiveincome.com/session403 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#402: If you’re not already podcasting, I have just one question for you: WHY?! As I’ve been saying over and over on the Smart Passive Income Podcast, podcasting is just the most rapidly growing way to connect directly your listeners. Learn more at https://www.smartpassiveincome.com/session402. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#401: On SPI 401, Jessie Cole, the Yellow Tux Guy, stops by to share one of the most inspiring and wackiest success stories I've ever heard on this podcast! You'll learn how Jessie has created unbelievable and amazing experiences for his fans, and how you can do the same. Podcast show notes available here: https://www.smartpassiveincome.com/session401 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#400: I share the top 10 things I've learned since recording 400 episodes of the SPI podcast. Podcast show notes available here: https://www.smartpassiveincome.com/session400 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#399: As Cyber Monday approaches I run through 10 strategies you can use to take advantage of the holiday and drive sales, including the kinds of special bonuses people pay attention to and why free shipping can be the best deal you offer. Podcast show notes available here: https://www.smartpassiveincome.com/session399 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#398: Today I have 5 strategies for the most underutilized, underrated, underappreciated form of marketing out there: affiliate marketing. Learn how interviewing the creator or founder of the product makes great content that sells, the right way to do product demo videos, and how I turned a time-sensitive challenge into something automated and evergreen. Podcast show notes available here: https://www.smartpassiveincome.com/session398 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#397: Chase Reeves is a niche reviewer focusing on travel bags and accessories. You can find his curated best-of lists at matterful.co and his reviews on his YouTube channel. I first met Chase when he was a web designer for smartpassiveincome.com. Chase shares how he found his passion for great bag design and what makes for a great product review video, which is a great skill for growing your affiliate marketing. Podcast show notes available here: https://www.smartpassiveincome.com/session397 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#396: Today we're bring my CFO and COO, Matt Gartland, on the show to talk about the changes that are coming to smartpassiveincome.com (including how we're getting team members more involved in the content) and the new business fundamentals guide he's writing. Learn the basics of getting started with an LLC and why you need one, the first things you should do when you want to start a business, and the basics of cash flow and what you need to keep track of. There's a ton of great information in this episode! Podcast show notes available here: https://www.smartpassiveincome.com/session396 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#395: Kevin Finn, the co-founder of Buzzsprout, shares with us what works and what doesn't in the ever-expanding world of podcasting. Kevin and I discuss why Buzzsprout is the podcast host I recommend to people just starting out, and we get deep into how advertising works in podcasting, and why affiliate marketing is the future. Podcast show notes available here: https://www.smartpassiveincome.com/session395 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#394: April and Eric Perry help people escape the piles of stuff we're all drowning in by re-organizing their lives through their community and courses at LearnDoBecome.com. Hear how they have created their own superfans, as well as what they learned from Don Miller to transform their messaging. Podcast show notes available here: https://www.smartpassiveincome.com/session394 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#393: Donald Miller is the author of Building Your Storybrand and the founder of StoryBrand.com. He shares how you can spend a few days rewriting your website's copy to dramatically increase your sales. We discuss the key examples of story structure you’ve probably already heard of and how to make your audience the hero of the story. Podcast show notes available here: https://www.smartpassiveincome.com/session393 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#392: Stu McLaren from stu.me is the founder of Tribe, an amazing community of people building membership websites. He explains the ins and outs of the business, and how you can start something that lasts. He shares examples of people with small communities who have launched successful membership sites, stories of membership sites where the founder wasn’t the expert, and the ways in which courses differ from membership sites and how they can work together. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#391: Michael O'Neal, host of the Solopreneur Hour Podcast, turns the tables and interviews me about FlynnCon1 and what's on deck for FlynnCon2. We talk about why FlynnCon is family-oriented and how the SmartBar allowed us to serve our attendees in a unique way. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#390: Scott Voelker from the Amazing Seller brings us insights from his new book, Take Action Effect, to show us how an appreciation for how far we've come can help us achieve more going forward. This episode offers a wealth of advice on improving your mindset so that you can truly take action on the plans you've been dreaming about. Podcast show notes available here: https://www.smartpassiveincome.com/session390 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#389: Jenny Shih teaches business owners how to earn a full-time income as service-based entrepreneurs. She shares her unique approach to getting more 1-on-1 clients, how to be helpful, and how to avoid coming across as sales-y. Jenny has a dedicated audience—her superfans made this episode happen! Podcast show notes available here: https://www.smartpassiveincome.com/session389 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#388: The legendary Marie Forleo is here to talk about her new book, Everything Is Figureoutable, and shares her lessons from coaching thousands of people in almost every industry you can imagine. We discuss the variety of jobs she has had, why she started B-School, and why it’s only offered once a year. Podcast show notes available here: https://www.smartpassiveincome.com/session388 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#387: Nir Eyal returns to SPI to discuss his new book, Indistractable, and teaches us how to be indistractable in lives and in our business. We talk about the problems that run deeper than technology and why digital detoxes aren't a sustainable solution. Listen in to hear why the opposite of distraction is traction, and how to create it. Podcast show notes available here: https://www.smartpassiveincome.com/session387 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#386: Todd Tresidder, a financial planning expert and author of How Much Money Do I Need to Retire, explains his unique upside-down content strategy. You may remember Todd from episode 200, where we discussed content audits. In this episode, we discuss content audits again, how he uses keywords in part to determine what content to cover, and how courses fit into his content strategy so that he makes sure he is serving his audience well. Podcast show notes available here: https://www.smartpassiveincome.com/session386 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#385: I cover why you can't rely on Facebook, YouTube, and Google to reach your fans, and why email marketing is back in a big way. Learn how the big algorithms get in the way of you actually reaching your fans and how email (plus a few other tools) can help you get your message to the people who want to hear it. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#384: To celebrate to launch of Superfans, we take this episode to share episodes 6 and 11 from the audiobook so you can get a preview of why this book is so important for any business, large or small. I share lessons I've learned about engaging an audience on all mediums. Podcast show notes available here: https://www.smartpassiveincome.com/session384 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#383: With Superfans launching next week, we look back at the total earnings of Will It Fly? three years later and break down all the numbers. I share the profits breakdown for total book sales, how Kindle Unlimited and Audible audiobooks can help your sales, and how much I made with foreign licensing rights. Podcast show notes available here: https://www.smartpassiveincome.com/session383 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#382: Hal Elrod explains how his self-published book, The Miracle Morning, sold over 1.8 million copies. Learn the secret behind Miracle Morning’s eighty-two percent conversion rate for email opt-ins and how he developed his book's framework. Podcast show notes available here: https://www.smartpassiveincome.com/session382 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#381: Thinking of publishing a book? Listen in on the pros and cons of self-publishing versus traditional publishing, hybrid publishing, and publishing tips! I discuss the costs involved and how your choice affects the editorial and marketing processes. Podcast show notes available here: https://www.smartpassiveincome.com/session381 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#380: If you're thinking about writing and publishing a book, get your notepad out because here are the 5 hard truths about writing and publishing books today. In this episode, I cover the differences between self-publishing and more traditional models, why initial sales numbers aren’t everything, and how to think about your book as part of a larger goal. Podcast show notes available here:  https://www.smartpassiveincome.com/session380 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#379: Azul Terronez shares how books increase our authority and leadership, build our community, grow our business, and boost our opportunities. Podcast show notes available here: https://www.smartpassiveincome.com/session379 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#378: Dave Chesson from Kindlepreneur shares everything you need to know about Amazon book marketing, book ranking, book cover design, and more! Podcast show notes available here: https://www.smartpassiveincome.com/session378 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#377: I revisit one of our most popular episodes ever to find out what's new with Amazon retail arbitrage from Cliff and Jessica Larrew. Learn how to setup an Amazon Seller account and the hidden costs you should account for when reselling on Amazon. Podcast show notes available here: https://www.smartpassiveincome.com/session377 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#376: James Wedmore is on the show to teach us how to actually make progress and grow your business, maintain self-integrity, focus on committing, and how to get into the genius zone. Podcast show notes available here: https://www.smartpassiveincome.com/session376 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#375: Matt Gartland, COO and CFO of Flynndustries LLC, joins the show to talk about the state of podcasting in 2019, including trends, why we think that there's still plenty of room to start your show, and various revenue models for podcasts. Podcast show notes available here: https://www.smartpassiveincome.com/session375 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#374: I walk the streets of New York City with Ramit Sethi to talk about why you need to change the way you think about wealth and money. Podcast show notes available here: https://www.smartpassiveincome.com/session374 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#373: Monica Louie shares the story of how she paid off $120,000 of debt in just two years and built a boutique Facebook Ads consultancy. Learn the three main elements of a successful Facebook ad and why patience is important when it comes to Facebook ads. Podcast show notes available here: https://www.smartpassiveincome.com/session373 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#372: This episode is about what to do if you're on the receiving end of hate online: why people do it and how you can move past it. I share stories of being the target of online hate, as well as strategies for how to keep your head in the right place. Podcast show notes available here: https://www.smartpassiveincome.com/session372 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#371: In this episode I talk to Glen Allsop, serial entrepreneur and SEO expert, to learn what you can do to fly up the page rankings. Learn techniques for analyzing and improving your site traffic. Podcast show notes available here: https://smartpassiveincome.com/session371 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#370: We learn how Marc and Angel Chernoff turned their blog into a business that helped them make a career out of helping others change their lives. Learn how they overcame imposter syndrome and began to create products, including a New York Times bestseller. Podcast show notes available here: https://www.smartpassiveincome.com/session370 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#369: These are the five major business mistakes that entrepreneurs make, why they happen, and what you can learn from them. Get your notepads out and be inspired! Podcast show notes available here: https://www.smartpassiveincome.com/session369 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#368: YouTube master Tim Schmoyer shares the key to sticky videos, what most content creators get wrong, and helps Pat figure out how to fix his YouTube strategy. You'll learn how to approach your video creation process with a plan for success. Podcast show notes available here: https://www.smartpassiveincome.com/session368 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#367: Hal Elrod shares his amazing story of not one but two near-death experiences, and how they helped him develop the philosophy behind his book, The Miracle Equation. His passion and insight are truly contagious, so take a listen. Podcast show notes available here: https://www.smartpassiveincome.com/session367 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#366: Chalene Johnson and I talk work-life balance: the mistakes she's made, the lessons she's learned, how she's brought that all together in her book, 131 Method. Lots of lessons here for you no matter what business you're in! Podcast show notes available here: https://www.smartpassiveincome.com/session366 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#365: Paul Jarvis is here help you build a better, not bigger, business. There can be benefit to keeping your business small. Listen in and learn why growth isn't always the answer. Podcast show notes available here: https://www.smartpassiveincome.com/session365 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#364: Tim Soulo from Ahrefs breaks down a simple, actionable SEO strategy—from the very first steps, to query and keyword research, content planning, SEO competition, and more! Podcast show notes available here: https://www.smartpassiveincome.com/session364 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#363: No matter where you are in your podcasting journey, I have a message for you. Here's how to avoid "podfade," break through plateaus, connect deeply with your audience, and create massive growth through podcasting. Podcast show notes available here: https://www.smartpassiveincome.com/session363 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#362: What unique challenges do female entrepreneurs face? Business Boutique Founder Christy Wright is here to answer that question and dive deep on taking your first steps, connecting with your audience, selling with your heart, and more! Podcast show notes available here: https://www.smartpassiveincome.com/session362 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#361: RightMessage Creator Brennan Dunn lays down strategies for understanding and serving your audience through segmentation and web personalization, driving more sales and saving you money at the same time. It's a next-level tool for online business! Podcast show notes available here: https://www.smartpassiveincome.com/session361 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#360: Janna Maron—Team SPI's Editorial Director—breaks down the tips, workflows, and strategies she uses to schedule and organize massive programs and projects and keep overwhelm to a minimum. Podcast show notes available here: https://www.smartpassiveincome.com/session360 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#359: Boss Mom Founder Dana Malstaff lays out approaches for building an online following, climbing the business ladder, and optimizing your time—even if you don't have much time available in the first place. Podcast show notes available here: https://www.smartpassiveincome.com/session359 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#358: Author Nick Stephenson unpacks the blueprints he uses to create a sustainable business through evergreen funnels. Plus, he'll share tactics for selling books on Amazon and creating a raving fanbase as a writer. Podcast show notes available here: https://www.smartpassiveincome.com/session358 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#357: A Beautiful Mess Co-Creator Emma Chapman and her husband Trey George are a power couple; their secret is diversifying their income streams! Discover how they got their start and how they manage and organize a high-traction blog, apps with millions of installs, their team, and so much more! Podcast show notes available here: https://www.smartpassiveincome.com/session357 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#356: Get the inside scoop on my first physical product—the SwitchPod—from idea to prototype, marketing, and more, with videographer and co-inventor Caleb Wojcik! Podcast show notes available here: https://www.smartpassiveincome.com/session356 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#355: VidSummit creator Derral Eves breaks down the strategies you need to turn your YouTube channel into a profitable online business, plus what's on the horizon for YouTube in 2019 and beyond. Podcast show notes available here: https://www.smartpassiveincome.com/session355 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#354: Matt Gartland, an integral member of my team, is here to help me make a huge announcement. Plus, he's digging deep on project management, developing your business's culture, financial planning, and strategies for transitioning from scrappy entrepreneur to organized, focused CEO. Podcast show notes available here: https://www.smartpassiveincome.com/session354 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#353: Data, ads, SEO,  affiliate marketing, and organic connection with your audience can drive massive traffic and revenue for your online business. Today, Alex Jimenez from Travel Fashion Girl breaks down the tools and tactics she used to grow a niche site with almost 1 million monthly visitors! Podcast show notes available here: https://www.smartpassiveincome.com/session353 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#352: What does it take to grow a massive YouTube channel? Marques Brownlee (MKBHD) breaks down his origin story, how he developed his unique style, his interview with Elon Musk, and the advice he'd give newcomers to the platform. Podcast show notes available here: https://www.smartpassiveincome.com/session352 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#351: Let's close out 2018 strong: Listen to ten clips from ten of the most impactful and actionable SPI episodes of 2018! Podcast show notes available here: https://www.smartpassiveincome.com/session351 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#350: Walid Azami transformed his life and business in just six months, and you can too! In this episode you'll hear two AskPat coaching sessions with Walid—a before and after—so you can get inspired by his journey. Podcast show notes available here: https://www.smartpassiveincome.com/session350 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#349: What did I learn in 2018? Today I'll share the hard-hitting, powerful lessons and strategies that I learned and implemented this year and how they've changed my life. Podcast show notes available here: https://www.smartpassiveincome.com/session349 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#348: Ever wanted to sell your site or buy someone else's? Empire Flippers Founder Justin Cooke is here to tell us what to expect, the risks, and the questions you should ask yourself before you take the plunge. Podcast show notes available here: https://www.smartpassiveincome.com/session348 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#347: According to today's guest, Chad Collins, throwing a massive event is the most powerful thing you can do for your audience. Here are some of the strategies he uses to sell out tickets. Podcast show notes available here: https://www.smartpassiveincome.com/session347 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#346: What if you had to start again from scratch? That's what happened to Jordan Harbinger. He's here with strategies for growing and maintaining your network so you can bounce back just like he did. Podcast show notes available here: https://www.smartpassiveincome.com/session346 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#345: What does it take to create a successful software tool? JungleScout Founder Greg Mercer shares the inspiration, strategies, and marketing effort that scaled his company to a team of nearly 100, plus what he would do differently if he had to start all over again. Podcast show notes available here: https://www.smartpassiveincome.com/session345 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#344: Tom Gerhardt and Dan Provost—the brains behind Studio Neat—break down strategies and tactics for a successful Kickstarter campaign. They would know; they've crushed it with over nine campaigns! Podcast show notes available here: https://www.smartpassiveincome.com/session344 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#343: I've got a lot of updates for you! Here's what's going on with my first physical product launch, FlynnCON1, and my income reports, plus what's on the horizon for 2019. Podcast show notes available here: https://www.smartpassiveincome.com/session343 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#342: Want to run a live event? Let the creator of the We Are Podcast conference, Ronsley Vaz, give you the inside scoop—from navigating cashflow challenges to booking speakers and everything in between. Podcast show notes available here: https://www.smartpassiveincome.com/session342 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#341: Ryan Gorman is an entrepreneur with over fifty inventions. He'll teach you strategies for developing a product, selling your ideas, and protecting your intellectual property at every step. Podcast show notes available here: https://www.smartpassiveincome.com/session341 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#340: Learn how to design permanent habits so you can live your best life, with Atomic Habits author James Clear. James explains his framework, the Four Laws and Cardinal Rule of Behavior Change. He has lots of great advice on how to set yourself up for success when implementing new habits. Podcast show notes available here: https://www.smartpassiveincome.com/session340 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#339: My first-ever live conference goes down in July of 2019! Here's why I'm doing it, the unique vision I'm structuring it with, and the nitty gritty of how to attend. I can't wait to see you there! Podcast show notes available here: https://www.smartpassiveincome.com/session339 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#338: Sell more books with Amazon sales pages that attract customers and maximize revenue, with special guest Bryan Cohen. Bryan covers key tips for converting book sales on Amazon, including how to write compelling sales page copy, how to make your calls to action (your CTAs) successful, and how to use those customer reviews to sell more books. Podcast show notes available here: https://www.smartpassiveincome.com/session338 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#337: Sit back and let me tell you about the five big advantages to starting small and niche with entrepreneurship! I cover the Four Ps, why companies pay top dollar to work with businesses that have niche audiences, and why starting small is great if you don't have a lot of money to get started. Podcast show notes available here: https://www.smartpassiveincome.com/session337 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#338: Discover the story of Super Coffee: How three brothers and a dorm room blender broke into the bottled coffee niche and earned $5 million in revenue! I speak with Super Coffee CEO Jim Decicco about how they landed Whole Foods as their first account, how they got on Shark Tank, found an industry mentor, and what they did to make the most of these opportunities. Podcast show notes available here: https://www.smartpassiveincome.com/session336 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#335: Considering evergreen sales funnels? Listen in for key strategies, common mistakes, and tools and resources for success with special guest Amy Porterfield! Amy talks about the differences between live and evergreen funnels, and why you may want to consider each. Podcast show notes available here: https://www.smartpassiveincome.com/session335 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#334: Ever interview someone for your podcast or YouTube channel? Andrew Warner is here to teach you how to conduct interviews that inspire, demand attention, and make a true impact for listeners. Andrew talks about how he prepares both himself and his guests for live interviews, how he guides the conversation, and what kind of research he does beforehand. Podcast show notes available here: https://www.smartpassiveincome.com/session334 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#333: Get strategies and tactics for creating and selling successful products on Amazon, competing in the marketplace, and building a notable brand in the process with Scott Voelker, AKA the Amazing Seller. Scott talks about why it's important to build a brand outside Amazon as well, and how to use content and social media to promote your products. Podcast show notes available here: https://www.smartpassiveincome.com/session333   See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#332: Have you ever considered transitioning your business into an agency? Learn strategies for growing, hiring your team, positioning and marketing your brand, and pacing yourself with special guest Jason Swenk. Jason talks about what to consider when you think about forming an agency and how to make sure you're not the bottleneck for decision making. Podcast show notes available here: https://www.smartpassiveincome.com/session332 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#331: Your biggest business asset is your mindset. Learn how to rewrite the stories you create about yourself and develop a success-oriented mindset with Dr. Shannon Irvine. In addition to all the great mindset tips, Dr. Irvine also talks about how to take an offline business online, which is great advice for my brick-and-mortar listeners! Podcast show notes available here: https://www.smartpassiveincome.com/session331 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#330: Ever wanted to start a personal brand? Here's how to tune into your passion, face the fear, and transform your dreams into a reality with special guest Jadah Sellner. Jadah talks about deciding to leave her Simple Green Smoothies brand to work on what she was really passionate about. Podcast show notes available here: https://www.smartpassiveincome.com/session330 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#329: Ever considered exiting your business? Before the Exit author Dan Andrews is here with the questions and thought experiments you should use to make a smart decision without regrets. Podcast show notes available here: https://www.smartpassiveincome.com/session329 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#328: Learn how to harness the power of YouTube to create cashflow, build your brand, and grow your reach with Sean Cannell. Sean discusses how to use affiliate marketing for monetization, how to create powerful product review videos, and how to negotiate brand deals. Podcast show notes available here: https://www.smartpassiveincome.com/session328 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#327: Learn techniques and foundations for powerful, success-driven sales copy with copywriting master Ray Edwards. You'll learn how to connect with your readers, prove the value of your product, and create bonuses to help with your pitch. Podcast show notes available here: https://www.smartpassiveincome.com/session327 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#326: How Full Stack Designer Sagi Shrieber overcame debt and created an amazing community and lifestyle by taking massive action. Sagi discusses the investments he made into his business, even when he didn't have a regular salary and was $50k in debt. Podcast show notes available here: https://www.smartpassiveincome.com/session326 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#325: Ditch the rescuer mindset and become more coach-like with the author of The Coaching Habit, Michael Bungay Stanier. Michael has an amazing wealth of information to share on how to be a better coach, as well as the ways those skills transfer to other activities, such as hosting a podcast. Podcast show notes available here: https://www.smartpassiveincome.com/session325 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#324: Get ready for a masterclass in YouTube strategy, personal branding, and niche blogging with College Info Geek creator Thomas Frank. Thomas has a wealth of strategies, techniques, and tools to help you grow. Podcast show notes available here: https://www.smartpassiveincome.com/session324 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#323: Uncover best practices for planning and launching an affiliate program for your business with affiliate marketing master Matt McWilliams. Matt shares how to start an affiliate marketing program for your product or service, how to encourage your affiliate to promote your product, and how to prepare for product launches. Podcast show notes available here: https://www.smartpassiveincome.com/session323 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#322: Hear how Harry Campbell—The Rideshare Guy—quit his day job in aerospace engineering, monetized his business, and helped millions of drivers have better experiences with Lyft and Uber. Harry has great promotion advice for anyone with a niche site. Podcast show notes available here: https://www.smartpassiveincome.com/session322 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#321: Learn how to connect with media outlets, pitch effectively, and master PR with Christina Nicholson of MediaMavenandMore.com. Regardless of the size of your business, Christina has lots of great strategies you can use. Podcast show notes available here: https://www.smartpassiveincome.com/session321 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#320: KingSumo creator Noah Kagan teaches how to grow an explosive online following and brand using viral giveaways. You'll also learn how to convert the subscribers you get during a giveaway into customers. Podcast show notes available here: https://www.smartpassiveincome.com/session320 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#319: Learn how to design a fulfilling business and lifestyle with James Schramko, author of Work Less, Make More. James shares his philosophy for reinvesting in your business, the business models he uses, and how to get comfortable with selling. Podcast show notes available here: https://www.smartpassiveincome.com/session319 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#318: Power-Up Podcasting student Melissa Monte shares the strategy behind the successful launch of her show, Mind Love, tips for taking action, and what she's learned in her journey so far. Podcast show notes available here: https://www.smartpassiveincome.com/session318 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#317: Learn the strategies and mindset you need to create a personal brand, prove your expertise in your industry, and be a successful creator with special guest Roberto Blake. Roberto has lots of outstanding advice for cultivating creativity. Podcast show notes available here: https://www.smartpassiveincome.com/session317 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#316: Discover the strategies and mindset behind Foundr Magazine's explosive growth with its creator, Nathan Chan. We discuss scaling a company and creating courses. Podcast show notes available here: https://www.smartpassiveincome.com/session316 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#315: Disruption expert Whitney Johnson shares her strategies for disrupting your life and business in order to change and grow. Whitney shares her journey from music major to entrepreneur, investor, and innovator. Podcast show notes available here: https://www.smartpassiveincome.com/session315 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#314: Learn tips and strategies for productizing—making your client-based business streamlined and scalable—with special guest Brian Casel. Brian shares examples of productizing, advice for hiring staff, and why delegation is the key to a successful productized business. Podcast show notes available here: https://www.smartpassiveincome.com/session314 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#313: Hear the story of Michelle Tam, creator of Nom Nom Paleo, plus learn strategies for getting started in online business and launching a book or product. We also discuss taking book pre-orders and the strategy she used to make sure her cookbook launch was a success (and it was—it landed on the New York Times bestseller list!). Podcast show notes available here: https://www.smartpassiveincome.com/session313 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#312: Learn how to recover thousands of dollars from failed subscription payments and prevent them from happening, thanks to today's guest, Casey Graham of Gravy. Podcast show notes available here: https://www.smartpassiveincome.com/session312 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#311: Hear a conversation with Phil Lichtenberger, who built a podcast and audience out of a niche hobby, scanner radio. Phil and I discuss his experience with Power-Up Podcasting, why podcasting was helpful for his business, as well as tips and strategies for taking your own podcast to the next level. Podcast show notes available here: https://www.smartpassiveincome.com/session311 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this bonus episode, I coach long-time listener Jackie Bolen through her question, "What one thing should I focus on?" Listen in for prioritization tips! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#310: Learn my strategies for building a thriving community of superfans, hear a special interview with Matt Barnett and Oli Bridge from Bonjoro, and find out about a special giveaway! Podcast show notes available here: https://www.smartpassiveincome.com/session310 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#309: Learn how to optimize your customer journey, simplify your sales funnels, and motivate customers to be ambassadors for your brand with special guest Molly Pittman. Learn how to keep your funnel simple and upsell at the right moment. Podcast show notes available here: https://www.smartpassiveincome.com/session309 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#308: Sunny Lenarduzzi is here today to talk about how her journey led her to online business, as well as to lay out tactics for using YouTube and other content to drive email subscribers, engagement, and traffic for online business. This is a great session for all YouTubers to listen to! Podcast show notes available here: https://www.smartpassiveincome.com/session308 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#307: Hear legal strategies from attorney Richard Chapo for dealing with copyright infringement and protecting yourself legally when you allow others to post to your website. We discuss the Digital Millennium Copyright Act (DCMA) and how it applies to an online business. Podcast show notes available here: https://www.smartpassiveincome.com/session307 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#306: Today I'm going deep with Chris Ducker about his burnout, personal branding, and his new book, Rise of the Youpreneur. Podcast show notes available here: https://www.smartpassiveincome.com/session306 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#305: Nicole Walters is here today to talk about how she built a powerful membership community and seven-figure business, all while being an amazing mother too. We discuss her viral videos, why she moved her business from Facebook to her own membership portal, and her process for hiring a Head of Operations. Podcast show notes available here: https://www.smartpassiveincome.com/session305 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#304: Online courses have been an incredible experience for me, and today I'm sharing the ten steps you can take to create life-changing online courses for your audience. I discuss how to validate your course in advance, how to pre-sell the course, how to create course materials, and how to get over the fear of selling your online course. Podcast show notes available here: https://www.smartpassiveincome.com/session304 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#303: A simple idea turned into an online business that's changed lives and earned Mark Wills and Roman Rosario over $30K per month—hear the story and their strategies on today's episode! Hear how the strategies in my book, Will It Fly?, helped them validate their business idea for Loan Signing System, and how Facebook advertising helped them get started. There are great online course and YouTube strategies in this episode! Podcast show notes available here: https://www.smartpassiveincome.com/session303 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#302: What's the difference between coaching and teaching, what are the seven questions you need to ask when coaching, and why is this important for you and your business? Whether you're just getting started with coaching or looking to improve, this episode is critical listening! Podcast show notes available here: https://www.smartpassiveincome.com/session302 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#301: Today I'm talking to Ben Sullins, the founder of Teslanomics.co, who listened to the signals, pivoted into the Tesla space on YouTube, and won a Tesla Roadster! Ben shares his knowledge of how the YouTube algorithm works. Podcast show notes available here: https://www.smartpassiveincome.com/session301 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#300: To celebrate Episode 300, I'm speaking with the other five members of my mastermind group, The Green Room: Leslie Samuel, Michael Stelzner, Cliff Ravenscraft, Mark Mason, and Ray Edwards. Learn what they've been up to, what's on the horizon, and some takeaways that you can apply back to your own business journey. Podcast show notes available here: https://www.smartpassiveincome.com/session300 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#299: Hear a special conversation with Hmong Baby founders Mykou and Touger Thao, about what they've learned after marketing and successfully launching their products. They used the pre-selling method that I advocate in my book, Will It Fly? You'll hear about their experience with a giveaway that went wrong, Facebook Messenger, and ManyChat. Podcast show notes available here: https://www.smartpassiveincome.com/session299 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#298: The end of the year is an opportunity to reflect, and this episode will inspire you, going forward, to be vulnerable and courageous in 2018. Podcast show notes available here: https://www.smartpassiveincome.com/session298 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#297: This week I'm revealing what did not go according to plan in 2017, what I learned, and what lessons you can take away from my experiences. Podcast show notes available here: https://www.smartpassiveincome.com/session297 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#296: In today's episode, I'm revealing my plans for an exciting, fresh, and higher-value 2018, including YouTube, an accelerator program, and how I'm changing my blog content. Podcast show notes available here: https://www.smartpassiveincome.com/session296 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#295: Today, I'm turning 35: I'm celebrating by sharing the 35 most important life tips that I've learned in my business and personal life (so far). Podcast show notes available here: https://www.smartpassiveincome.com/session295 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#294: In this episode I'm revealing the twenty-one best places to link to affiliate products or services, including in evergreen or pillar content, in your email, and the best places outside of your website. This episode is a must-listen for anyone interested in affiliate marketing. Podcast show notes available here: https://www.smartpassiveincome.com/session294 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#293: Today I'm sharing the top-performing affiliate marketing products that I'm an affiliate for, and breaking down exactly why they've performed so well. I share a case study, why creating a demo works so well, and how webinars help with sales. Podcast show notes available here: https://www.smartpassiveincome.com/session293 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#292: It's always important to understand both sides of the coin; that's true of affiliate marketing as well, so let's talk about the dark side of affiliate marketing. This episode will help you make decisions about what to promote and how to promote in an ethical manner. Podcast show notes available here: https://www.smartpassiveincome.com/session292 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#291: Learn how to create a successful blueprint for a short-term joint venture (JV) affiliate promotion. You'll learn how to plan your promotion, how to stand out, and which tools I recommend for keeping track of your progress. Podcast show notes available here: https://www.smartpassiveincome.com/session291 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#290: In this episode I break down my process for getting started with affiliate marketing, and explore some of my most successful long-term affiliate marketing campaigns. I review a case study and share my blueprint for affiliate marketing success. Podcast show notes available here: https://www.smartpassiveincome.com/session290 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Let's talk about live video: Why it's important, how to get started, and more! I discuss my setup for livestreaming, which equipment I've chosen to invest in, and why your live videos don't need a ton of production. Podcast show notes available here: https://www.smartpassiveincome.com/session289 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#288: Hear the story of how Bec and Joe Winston built their niche site and community around cooking with the Thermomix. We talk about why they decided to launch a digital magazine for their brand, their experiences with digital publishing, and how they use Facebook Live. Podcast show notes available here: https://www.smartpassiveincome.com/session288 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#287: Today I'm exploring, in depth, the pros and cons of creating a personal online brand. I cover personal branding success stories to inspire you. Podcast show notes available here: https://www.smartpassiveincome.com/session287 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#286: Today we're talking about how to build a brand that stands out from the crowd: How to speak your audience's language, grow your community, and create a brand that's an experience. Podcast show notes available here: https://www.smartpassiveincome.com/session286 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today I'm talking to Ugmonk.com founder Jeff Sheldon about his story, all things Kickstarter, and how he recently launched a campaign that earned close to $500,000. Jeff shares lots of great advice on planning all the little details of a Kickstarter campaign. Podcast show notes available here: https://www.smartpassiveincome.com/session285 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#284: Crowdfunding expert Clay Hebert shares his best advice for validating and building a successful crowdfunding campaign. Clay shares how to determine what your Kickstarter goal should be, how to set your perks, and what you need in your campaign video. Podcast show notes available here: https://www.smartpassiveincome.com/session284 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#283: Cassidy Tuttle joins me to discuss how focusing on a very narrow topic helped her build a profitable niche website. Hear her strategies for making a living. She gives great advice for finding new content topics when you've been blogging for a long time, as well as Pinterest strategies and book publishing. Podcast show notes available here: https://www.smartpassiveincome.com/session283 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#282: Hear the story of one of the most daring and successful Kickstarter campaigns of all time—Goodnight Stories for Rebel Girls—from one of its creators, Francesca Cavallo. Hear about launching a children's app in the app store, building a pre-launch community, and their PR strategy. Podcast show notes available here: https://www.smartpassiveincome.com/session282 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#281: Coach Glitter reveals how she transformed her career as a makeup artist into a thriving online business. She shares how she naturally evolved an affiliate marketing business, built a brand, and overcame self-doubt to build a thriving business. Podcast show notes available here: https://www.smartpassiveincome.com/session281 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#280: Noah Kagan has returned to the Smart Passive Income Podcast, and we cover it all: rebounding from rejection, asking for what you want, plotting your next move, and the mindset challenges all entrepreneurs face. Podcast show notes available here: https://www.smartpassiveincome.com/session280 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#279: Jessica Turner, author of The Fringe Hours, joins me to talk about finding more hours in the day to achieve the work-life satisfaction you crave. We talking about scheduling, managing expectations of others, networking as a new blogger, and using sponsored content and influencer marketing as a revenue stream. Podcast show notes available here: https://www.smartpassiveincome.com/session279 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#278: List building expert Amy Porterfield explores how to build your audience, fine-tune your sales funnel, and craft a successful sales pitch for your latest and greatest product. Learn why she uses free resources to build her audience, how she delivers content upgrades, and how she has experimented with live video. Podcast show notes available here: https://www.smartpassiveincome.com/session278 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#277: Listen in on a very special coaching call with entrepreneur Amy Torres, who's wondering how to take her online course to the next level. We talk about scaling her business in ways her audience will appreciate, how to make use of Facebook Live, and why staying authentic is important. Podcast show notes available here: https://www.smartpassiveincome.com/session277 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#276: Legendary speaker Dan Clark joins me for an inspirational conversation on success, service, and leading a life of significance. Podcast show notes available here: https://www.smartpassiveincome.com/session276 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#275: Joining me today are three star students from my latest course, Power-Up Podcasting, to share their incredible journeys from newbie to podcasting pro. We talk about strategies for using a podcast to grow your audience, obstacles they had to overcome, and strategies for launching when you haven't got an existing audience. Podcast show notes available here: https://www.smartpassiveincome.com/session275 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#274: The brilliant Chalene Johnson explores how to "serve, not sell," and shares her strategies for pitching your products with confidence. Learn how to overcome your fear of selling! Podcast show notes available here: https://www.smartpassiveincome.com/session274 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#273: Starting a podcast changed my life and my business. In this episode of the SPI Podcast, I walk you through seven ways a podcast can change your business. Podcast show notes available here: https://www.smartpassiveincome.com/session273 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#272: Joining me today are Bryan and Erika Baker, a husband-wife entrepreneurial duo who've built a thriving online business as relationship coaches. They have great advice for working with a family member, how to stay organized, and how to get started with live video. Podcast show notes available here: https://www.smartpassiveincome.com/session272 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#271: Here today are UJ Ramdas and Alex Ikonn, who are the co-founders of The Five-Minute Journal, a product that's changed the lives of its users by turning gratitude into a daily habit. We talkboth about mindset and the process of designing the product. Podcast show notes available here: https://www.smartpassiveincome.com/session271 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#270: I'm joined today by Richie Norton, founder of Prouduct and master of building, validating, refining, and distributing tangible products. Learn about working with overseas manufacturers, mistakes to avoid when creating your first product, and how a product gets from the manufacturer to your customer. Podcast show notes available here: https://www.smartpassiveincome.com/session270 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#269: Today, I'm joined by Chubbies co-founder Tom Montgomery to talk about selling a physical product with help from a massive, engaged community of fans. We talk about creating a unique brand voice with the help of video, using social to build community (not to sell), and using fan content in marketing. Podcast show notes available here: https://www.smartpassiveincome.com/session269 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#268: I'm joined again by the host of The Art of Charm Podcast, Jordan Harbinger, who sheds light on building better relationships and improving your non-verbal communication. Learn how to improve your non-verbal communication, why "keeping score" in relationships doesn't help, and how to improve your interview skills. Podcast show notes available here: https://www.smartpassiveincome.com/session268 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#267: Here today are Veeroll's Gideon Shalwick and Anja Kicken to offer a beginner's guide to video advertising for your online business. They share a step-by-step walkthrough for creating a YouTube video ad campaign, a five-part structure for honing your video ad's unique message, and the three things you don't want to get wrong with your video advertising. Podcast show notes available here: https://www.smartpassiveincome.com/session267 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#266: Online Selling Experiment's Ryan and Nick have built their thriving business selling products through Amazon, and they're here today to explain just how they did it. We discuss the Fulfillment by Amazon program, who this type of passive income is right for, and how to get started. Podcast show notes available here: https://www.smartpassiveincome.com/session266 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#265: Jocelyn and Shane Sams teach me their awesome advertising strategy. Learn how to use highly focused ads across platforms to build traffic for your business, even if you're a beginner; tips for choosing keywords and improving niche targeting; and their favorite platforms for attracting new business. Podcast show notes available here: https://www.smartpassiveincome.com/session265 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#264: Here today is online advertisement expert Rick Mulready, sharing the secrets and strategies behind growing your business with Facebook ads. Rick addresses common misconceptions and hesitations surrounding Facebook ads, what you should prepare before getting started with Facebook ads, and strategies for finding and tracking your target audience. Podcast show notes available here: https://www.smartpassiveincome.com/session264 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#263: Here today is Clay Collins, LeadPages CEO and co-founder, dropping expert knowledge on how to build a seven-figure business, step by step. Clay shares the concept of a "minimum viable audience," strategy for growing a business from six to seven figures, and how to learn to "ladder up." Podcast show notes available here: https://www.smartpassiveincome.com/session263 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#262: Here to talk about building habit forming products is Nir Eyal, author of Hooked and expert on how the mind creates habits. We talk about the triggers that lead users to products, how popular products can teach us about habit formation, and the difference between habits and addictions. Podcast show notes available here: https://www.smartpassiveincome.com/session262 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#261: Meet the mastermind behind the most recent SEO audit of SmartPassiveIncome.com, and learn what a pro like Sam McRoberts does to optimize search engine rankings. Sam shares tons of tools and resources for analyzing and improving your site's SEO. Podcast show notes available here: https://www.smartpassiveincome.com/session261 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#260: The masterminds behind the Smart Passive Income site redesign talk through what makes a successful web design and how business owners can better communicate with their development teams. Podcast show notes available here: https://www.smartpassiveincome.com/session260 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#259: Two expert YouTube travel vloggers share how to build a successful YouTube channel and their tips for creating video content viewers will love. Their advice will help you find your YouTube niche, get comfortable in front of the camera, and keep your viewers watching. Podcast show notes available here: https://www.smartpassiveincome.com/session259 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#258: Productivity expert and author Chris Bailey shares his research on the true nature of productivity and the habits that help us do more with our days. Learn how to improve your daily productivity! Podcast show notes available here: https://www.smartpassiveincome.com/session258 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#257: On this episode of the SPI Podcast, Kelsey Baldwin shares the incredible story of how she built her business in the middle of a turbulent time in her life. Hear about the ins and outs of selling digital products on Etsy, why she switched to selling courses, and project management tips for solo entrepreneurs. Podcast show notes available here: https://www.smartpassiveincome.com/session257 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#256: Productivity master Mike Vardy shares his favorite tools, tips, and frameworks for getting even more done with your workdays, including managing email, keeping meetings productive, and why you should theme your days. Podcast show notes available here: https://www.smartpassiveincome.com/session256 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#255: Cal Newport explores the concept of "deep work," reveals his strategies for practicing it, and shares more of his favorite tactics for improving focus and productivity. Cal also shares advice for studying and choosing a career. Podcast show notes available here: https://www.smartpassiveincome.com/session255 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#254: Launching my first online course, Smart from Scratch, feels like the perfect time to look back on my previous launch experiences and explore what I've learned about creating, testing, launching, and maintaining a product. Podcast show notes available here: https://www.smartpassiveincome.com/session254 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#253: Here today is relationship-building expert and PR mastermind Selena Soo with advice for approaching influencers and forging connections with entrepreneurs you admire. Selena also shares tips and resources for marketing your next book. Podcast show notes available here: https://www.smartpassiveincome.com/session253 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#252: SocialMediaExaminer.com's Michael Stelzner joins me to explore the future of live streaming video, its exciting applications, and the tools you can use to get started. Michael also shares how live video has transformed Social Media Examiner. Podcast show notes available here: https://www.smartpassiveincome.com/session252 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#251: I've had the pleasure of getting to know and mentor Sarah as she builds her online course for working parents, and today, we're going to check in on her progress. Hear my advice for how Sarah can improve her course and take its success to the next level. Podcast show notes available here: https://www.smartpassiveincome.com/session251 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#250: How often do you get to hear entrepreneurs open up about their failures? That's what I'm exploring in today's episode, thanks to ten brave folks who submitted stories about their darkest moments. Podcast show notes available here: https://www.smartpassiveincome.com/session250 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#249: Entrepreneur and pivoting expert Jenny Blake joins me to talk about her book, PIVOT, a handbook for navigating life's big turning points. Learn how to know when you've arrived at one of life's pivot moments. Podcast show notes available here: https://www.smartpassiveincome.com/session249 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#248: Today's guest is John Ruhlin, professional gift-giver who has built a career teaching others how to give better gifts. Learn how intentional gift-giving can transform your business relationships and reputation as an entrepreneur. Podcast show notes available here: https://www.smartpassiveincome.com/session248 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#247: Joining me today are Eric and James of The Walker Stalkers, two guys who've built a massive, fan-driven business around their love of the hit AMC show, The Walking Dead. Hear how Eric and James established rapport with sought-after guests, how they built buzz around the brand by serving their biggest fans, and how The Walker Stalkers planned a fan convention with a limited budget and no experience. Podcast show notes available here: https://www.smartpassiveincome.com/session247 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#246: The Smart Passive Income Podcast has captured some fantastic conversations this year, so before the new year arrives, I want to revisit a few of the best ones. Podcast show notes available here: https://www.smartpassiveincome.com/session246 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#245: Entrepreneur Sol Orwell joins me today to share his totally unique approach to business, and how he transforms obstacles into business opportunities. This episode is a must-listen for learning about strategy for niche sites. Podcast show notes available here: https://www.smartpassiveincome.com/session245 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#244: ConvertKit Founder and CEO Nathan Barry shares his journey in bootstrapping a business and growing a software company from the ground up. Learn about how Nathan and his team work to grow ConvertKit, how rejection and criticism have been helpful, and how the company uses advisors. Podcast show notes available here: https://www.smartpassiveincome.com/session244 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#243: Today's episode is all about goals: setting them, achieving them, and knowing when to change them. And who better to talk about achieving great things than Michael Hyatt? Podcast show notes available here: https://www.smartpassiveincome.com/session243 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#242: PR professional Christina Nicholson shares her tips, tools, and resources for attracting coverage from media outlets and publicizing your business. Christina shares her experience as a TV anchor and reporter, as well as why she decided to get into PR. She shares tips for crafting a newsworthy story around your business and why you need to embrace "tooting your own horn" when reaching out to media outlets. Podcast show notes available here: https://www.smartpassiveincome.com/session242 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#241: Chris Ducker and I review our favorite business and productivity apps of the past year. Podcast show notes available here: https://www.smartpassiveincome.com/session241 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#240: Conferences can be a thrilling, unforgettable way to connect with fellow entrepreneurs and learn from the online business community. Today, I'm answering questions about how and where to find the best conference experiences. Podcast show notes available here: https://www.smartpassiveincome.com/session240 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#239: Ellory Wells is a passionate advocate of something too many entrepreneurs take for granted: mentorship. He's here today to explain why you should be surrounding yourself with business role models, supportive peers, and a network that holds you accountable to your goals. Podcast show notes available here: https://www.smartpassiveincome.com/session239 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#238: Today's guest is another SPI listener success story, here to share how he built a unique online business around his home automation tutorials. Learn the strategies and tools Marco uses to monetize his website. Podcast show notes available here: https://www.smartpassiveincome.com/session238 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#237: Today's guest has built a booming online business creating totally awesome knitting patterns, and she's here to tell us how it's done. Lauren shares the platforms and tools she used to monetize her passion, how she stands out in a crowded field, and how to give your best work away for free and still make money. Podcast show notes available here: https://www.smartpassiveincome.com/session237 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#236: My guest today is my friend and mentor Jonathan Fields, creator of GoodLifeProject.com and author of How to Live a Good Life. Jonathan is here to teach us, among other topics, how to say no. Podcast show notes available here: https://www.smartpassiveincome.com/session236 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#235: Today's guest, Matt Miller, has taken vending machine passive income to a whole new level, growing a hugely successful franchise, and helping schools in the process. Matt shares his advice for anyone considering franchising as a route to entrepreneurship. Podcast show notes available here: https://www.smartpassiveincome.com/session235 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.