Karsen Murray is bi-polar business owner, wife, daughter, sister and friend. She's passionate about mental health, marketing, community-building and her personal favorite: celebrating the big and small things in life. By day you can find her helping small business owning gals market what they do like a pro and by night you can find her reading a good book in my bubble bath while sipping a glass of pink wine. In this episode, Karsen and I will chat about the decision to pause our podcasts and shifting our energy from business growth to personal growth. Besides this, we’ll also talk about knowing when it’s time to press pause versus cranking out content for the sake of it, black & white thinking when it comes to quitting or continuing on, and when consistency is more or less important than pausing. Last but not least, we’ll let you in on what we're going to be doing during our pause. Keep listening for more! SHOW NOTES CONNECT WITH KARSEN: On Instagram: @karsenmurray Website: https://karsenmurray.com/ CONNECT WITH ME: Instagram Shine with Natasha Website

Yasmine Salem Hamdan is a brand protection lawyer, business consultant, and an educator in digital entrepreneurship.She is also the founder of Coaches & Company, a digital education & media company, providing service-based entrepreneurs & freelancers with the resources & tools needed to protect themselves legally in business. Coaches & Company launched its newest offering this January, titled Crème de la Crème, a Verified Online Business Registry & Searchable Directory with the goal of making it easier to find & collaborate with vetted, qualified, & professional service providers in business. In this episode, Yasmine will tell us a bit more about her business, her entrepreneurial journey, and how the pandemic has affected this. Besides this, we’ll chat about the legal aspects of starting a business and the nuances of infringement and intellectual property. Last but not least, we’ll discuss the things you need to think about when scaling your business. Keep listening to hear more from Yasmine!  SHOW NOTES CONNECT WITH YASMINE:  On Instagram: @yasminesalemhamdan & @coachesandcompany Website: https://www.coachesandcompany.com/ CONNECT WITH ME: Instagram Shine with Natasha Website

Jera Foster-Fell, aka Jera Bean, is a social media coach, speaker, and content creator. Jera teaches the ins and outs of creating your own personal brand online, the secrets to building a loyal and engaged community, and all the steps that it takes to use social media as a powerful + positive tool for your business. She is the founder of The Social Media Saloon, an intensive coaching program that focuses on Instagram, has created social media programs for major brands like MAC cosmetics, and has led social media bootcamp series training hundreds of people on TikTok for companies like Estee Lauder. Jera prides herself on always putting forth a mix of determination, creativity, humor, and authenticity also known as the secret sauce! In five years, Jera went from drowning in a soul-sucking job with no defined purpose while suffering from social anxiety, to owning a multiple six-figure business and dominating the lifestyle sector of social media. She has built her community to more than 175k on Instagram and 1 million on TikTok (in less than a year!), and has crowned herself the queen of pivoting (from graphic design, to SoulCycle instructor, to content creator, to Instagram strategist). In this episode, we’ll chat about how Reels vs TikTok are playing a role in our strategies going in 2022, original content vs trending content, and what Jera does to get through those moments when engagement is low. Besides this, we’ll also talk about the authenticity of TikTok, common mistakes Jera sees with brands trying to use TikTok, and how she plans her content in a time where there has been such a movement towards more reactive, in-the-moment content. Keep listening to hear more from Jera! SHOW NOTES CONNECT WITH JERA: On Instagram: @jera.bean & @thesocialmediasaloon On TikTok: @jera.bean Website:  https://www.jerabean.com/saloon/ CONNECT WITH ME: Instagram Shine with Natasha Website

***Trigger Warning: Eating Disorders*** Ali Bonar is CEO and founder of Oat Haus, a CPG company on a mission to make food fun. Their flagship product, Granola Butter, is the world's first oat-based spread. Ali created Oat Haus after a decade-long battle with an eating disorder, and is passionate about helping others love themselves inside and out. She currently resides in Philadelphia with her partner Eric and their dog, Squishy. In this episode, we’ll chat about how Ali came up with Oat Haus including her eating disorder recovery, how she came to know that entrepreneurship was for her, and the decision to quit her full-time job. Besides this, Ali will tell us about how she came up with the brand of her product, her experience on Shark Tank, and how that brought her and her co-founders closer together. Last but not least, we’ll dive into the way in which Ali uses Instagram and her tips for other product brands looking to use social media to connect with people on a personal level. Keep listening to hear more from Ali! Check out my Instagram Confidence Accelerator here and don’t forget to also check out the Cubicle to CEO Podcast! SHOW NOTES CONNECT WITH ALI: On Instagram: @alibonar & @oat.haus Website: https://oat.haus/ CONNECT WITH ME: Instagram Shine with Natasha Website

Today, we're talking all about making sales from Instagram, from how long it will take to how many followers you really need to make sales on the platform. In this episode, I’ll  teach you how to sell on Instagram using my 3 step sales strategy that will convert followers into customers in no time. If you use your Instagram for business and you’re hoping to drive more sales to your business via Instagram, then keep listening because this episode is for you! You can also check out my YouTube video on making sales from Instagram here and don’t forget to also check out the Cubicle to CEO Podcast! SHOW NOTES CONNECT WITH ME: Instagram Shine with Natasha Website

Lissette Calveiro is a Latina digital entrepreneur living in New York City as an influencer marketing consultant to Fortune 500 brands, social media content creator, and business coach for influencers & personal brands looking to master social media from a more human lens. Her decade-long expertise as both influencer marketer and creator has been featured across publications including Business Insider, New York Magazine, CNBC, and Good Morning America; and as a featured speaker on the stages of Create & Cultivate’s Small Business Summit and Later Media’s #LaterCon. She was named a Top 10 Social Media Coach by Yahoo!, and received a Shorty Award for her influencer campaign work. In this episode, we’ll chat about Lissette’s background, creating a well-rounded brand, and preventing burnout. Besides this, Lissette and I will also talk about Instagram’s wide range of content and the type of content Lissette loves most. Last but not least, we’ll dive into brand partnerships and how to make money with them, negotiating payment, and how brands may view ebbs and flows in engagement. Plus, Lissette will share her advice for building an engaged, intentional community. Keep listening to hear more! Check out my Instagram Confidence Accelerator here and don’t forget to also check out the Cubicle to CEO Podcast! SHOW NOTES CONNECT WITH LISSETTE: On Instagram: @lissettecalv & @influencewithimpact  Website: https://influencewithimpact.co/ CONNECT WITH ME: Instagram Shine with Natasha Website

So you're asking yourself, "Do you really need a niche on Instagram?" My answer: No! Today, we are addressing one of the hottest topics in business, marketing, and Instagram and that is: Do you need to have a niche? In this episode, I’ll tackle the concept of niching down on social media and I’ll show you how to build a strategy that allows you to talk about your different interests while still being strategic in what you choose to post. I’ll also break down why it’s recommended to have a niche, why this doesn’t always work, and all things content pillars including what they are, what they aren’t, and where to use them. Keep listening to find out what you should be doing instead and don’t forget that you can also catch this episode on my YouTube channel here!  Check out my Instagram Confidence Accelerator here and don’t forget to also check out the Cubicle to CEO Podcast! SHOW NOTES CONNECT WITH ME: Instagram Shine with Natasha Website  

Taylor Loren is a social & content marketing strategist with 13+ years of experience building brands online. As a course creator, she is helping the next generation of marketers grow their careers through education like The Reels Course! Taylor was previously Head of Marketing at Girlboss and Later.com, and her viral TikToks and Reels have racked up over 55 million views. In this episode, Taylor will recap her career journey including how it led her to her first year of entrepreneurship full-time in 2021. In addition, Taylor will share some of the biggest lessons she’s learned during her time at Later and Girl Boss that she now applies to her own business, content, and life. Besides this, we’ll chat about Taylor’s team building, how she’s finding balance in her life, and why slow growth may be beneficial for your business. Last but not least, we’ll talk about viral growth, reels vs. TikTok, and mental health and social media. Keep listening to hear more from Taylor! SHOW NOTES CONNECT WITH TAYLOR: On Instagram: @taylor.loren & @reelstips Website: www.taylorloren.co CONNECT WITH ME: Instagram Shine with Natasha Website

Named one of the top small business experts to watch in 2018 and the founder of one of the top websites for solopreneurs in 2020, Jessica Rasdall is helping small business owners scale their impact and income through tried-and-tested communication strategies. As a best-selling author, motivational speaker, and host of The Speak to Scale Podcast, Jessica partners with small business owners to help them scale their business (and impact) from the stage. Jessica has shared her story of turning her “mess into a message” for 15 years and has been featured on major international media outlets such as ABC's 20/20, Katie Couric, The Guardian, MTV, Netflix, and many more. Today, Jessica is fiercely dedicated to helping small business owners craft presentations and speaking strategies that connect with their audience and scale their business from the stage. When she’s not handcrafting presentations for industry experts, she’s homeschooling her children in sunny Florida. In this episode, Jessica will talk to us about what a speaking stage can be and how speaking can help scale our brands including the different types of speaking. Besides this, we’ll chat about all of the struggles that come with pricing, figuring out what to charge for your speaking, and ensuring that you are getting what you deserve for your effort. On the flip side, we’ll discuss the importance of putting in the work to ensure you’re delivering a talk that’s worthy of the price you’ve asked for, pitching and selling from the stage, and navigating speaking inquiries. Last but not least, Jessica will give us some tips on dealing with nerves. Keep listening to hear Jessica’s tips for growing your business with speaking! This episode is brought to you by my Instagram Authority Mastermind! Apply here. SHOW NOTES CONNECT WITH JESSICA: On Instagram: @jessicarasdall Website: https://thepublicspeakingstrategist.com/ CONNECT WITH ME: Instagram Shine with Natasha Website

Today I’m sharing with you a deep dive into the Shine With Natasha team! This was a very highly requested episode, so I wanted to pull back the curtain and talk more about the team that I love so much and that has truly helped me grow and scale my business while also being able to work less. As the visionary, CEO, and talent, my incredible team has allowed me to use my time and energy in the place that I need most and I’m so grateful for each and every one of them. In this episode, I’m going to be discussing my hiring journey including why I tend to gravitate towards a lean team, lessons I’ve learned from hiring, and tips for nailing your team dynamic. Besides this, I’ll give a team breakdown including who my team members are, what they do. and how they get paid as well as the main tools we use. Keep listening to get the inside scoop on the SWN team! SHOW NOTES CONNECT WITH ME:  Instagram Shine with Natasha Website

Today, I’m breaking down how to use Instagram to book your next speaking gig (no pitching required)! Whether you're looking to become a paid speaker, speak at a conference, or land your first speaking gig, this episode will give you tips and tricks to help you book speaking gigs by leveraging all the surfaces and tools that Instagram has to offer including your bio, profile, and more - no prior speaking experience required. Keep listening as I dive into the various ways Instagram can help you land your next speaking gig. You can also check out my YouTube video on using Instagram to book your next speaking gig here! This episode is brought to you by my Instagram Authority Mastermind! Join here. SHOW NOTES CONNECT WITH ME: Instagram Shine with Natasha Website

Bold entrepreneur and savvy business coach, Erin Winters-White of Erin On Demand is a Brand & Content Strategist who coaches top influencers and entrepreneurs on how to leverage their audiences into profitable businesses. Erin has organically grown her YouTube channel to nearly 300K subscribers and her Instagram following to over 55K in just two and a half years. She has partnered with brands such as Target, Google, GoDaddy, Office Depot/Office Max, amongst others. Erin On Demand also has a subscription-based membership club, the eBrand Club, with over 700 entrepreneurs who are growing their brands into full-time businesses and is now launching her highly-anticipated course, Creator to CEO, which will teach creators how to turn their platform into a high-earning product or service-based business. In this episode, Erin will let us in on her journey from content creator to CEO and using joy as a benchmark for deciding when to pivot her business. Besides this, we’ll chat about making business goals that are rooted in the lifestyle you want while also ensuring your dreams are not dictated by where you are now and the complexities of working with family. Erin will also talk about launching her first physical product which led to her finding an office space and having to deal with customer service and fulfilling orders. Last but not least, Erin will share her tips for those who are determined to turn their content creation into a business and attracting opportunities like #YouTubeSmallBizDay and Girl Boss Workshop. Keep listening to hear more about creating your brand vision to scale. This episode is brought to you by my Instagram Authority Mastermind - be the first to know when I announce the summer 2022 cohort here. SHOW NOTES CONNECT WITH ERIN: On Instagram: @erinondemand On YouTube: erinondemand Website: www.erinondemand.com CONNECT WITH ME: Instagram Shine with Natasha Website

Today, I’m spilling the Instagram tea and reacting to the most common myths, hacks, and Instagram strategies that I often get asked about as an experienced Instagram educator, strategist, and former social media manager. Do they work? Are they worth your time and energy? In this episode, I’ll dive into all things hashtags, ads, engagement hacks, and so much more. Keep listening as I debunk all of these Instagram myths so that you know where to invest your time and energy. You can also check out my YouTube video on debunking Instagram myths here! SHOW NOTES CONNECT WITH ME: Instagram Shine with Natasha Website

With comprehensive experience in marketing and advertising, Shannon Matson prides herself on helping others structure and market their businesses for exceptional growth. Her career began in the corporate world where she held titles such as V.P. of Marketing for a global publishing company and National Director of Sales & Marketing for a fitness franchise. These varying industries and accreditations – from pursuing continued education credits in copywriting, utilized to write weekly articles for Forbes and Entrepreneur.com, to becoming Google Adwords certified – speak to her hunger for driving traffic and conversions to remarkable brands. These roles brought her to opportunities with L’Oreal, Access Hollywood and The Ellen Degeneres Show, with marketing access to Kendra Wilkinson, Alex Rodriguez and Jennifer Lopez. Now, Shannon is the CEO and Founder of The Social Bungalow, an education + media company that helps entrepreneurs structure ingenious online businesses, as well as Bungalow Coffee, a 2,500 square feet coffee café in the Downtown Las Vegas Arts District. In this episode, Shannon will talk a bit about her life prior to The Social Bungalow while also sharing a behind-the-scenes look at launching Bungalow Coffee. We’ll also chat about what makes a successful product suite including Shannon’s product suite philosophy, unpopular Instagram marketing tactics, and how to navigate live launching versus evergreen funnels. Plus, Shannon will share some of her tips for boosting sales on social media as well as creating content that converts your audience and so much more! Keep listening to hear how Shannon is mastering content marketing on and off Instagram. SHOW NOTES This episode is brought to you by my brand new program, the Instagram Confidence Accelerator. CONNECT WITH SHANNON: On Instagram @thesocialbungalow Website: https://thesocialbungalow.com/ CONNECT WITH ME: Instagram Shine with Natasha Website

Gabriella Layne-Avery is a Content Strategist & Creative Director who helps women business owners work smarter, not harder to create strategic content that sells their brand stories on social media. Kickstarting her career as a contributing writer for fashion & lifestyle magazines, Gabriella brings her savvy for crafting newsworthy stories to her approach to developing content strategies for premier online communities including PR Girl Manifesto and PR Couture. Known for coining the term “sustainable social media,” she believes it’s 100% possible for women business owners to leverage social media to cultivate engaged, loyal communities for their brands without spending 24/7 doing so. In this episode, Gabriella will give us some background knowledge on how she started her business and what she currently offers her clients. We’ll also chat about understanding how your creativity works when it comes to creating content, figuring out what your special sauce is, curating your social media experience, and so much more! Plus, Gabriella will share some Instagram styles and trends that she thinks are working well for brands as well as her advice for maintaining sustainability and consistency. Keep listening to hear how Gabriella leverages social media to help brands grow while avoiding burnout. SHOW NOTES This episode is brought to you by my Instagram Growth Webinar happening on Feb. 8th at 12pm EST. CONNECT WITH GABRIELLA: On Instagram @struttosuccess On Twitter @thatgabbystrut Website: strutcommunications.com CONNECT WITH ME: Instagram Shine with Natasha Website

Today I’m sharing with you the Instagram algorithm updates you need to know going into 2022! Learning how the algorithm works can be beneficial for your strategy and that’s why I’m going to be breaking down the 2022 algorithm as well as how the Instagram feed is shifting and changing this year.   In this episode, I'm going to be discussing how the IG algorithm works, updates to the IG algorithm taking place this year, and how this will affect YOU as a content creator on the platform. If you want to learn how to grow on Instagram in 2022, then keep listening because this episode is for you. You can also check out my YouTube video on Instagram’s algorithm updates in 2022 here! SHOW NOTES  This episode is brought to you by my new Instagram Confidence Accelerator, coming soon. Join the waitlist now! CONNECT WITH ME: Instagram Shine with Natasha Website

Welcome to the first episode of season 3 of The Shine Online Podcast! I am so excited to be back and to kick off a new season with one of my favourite types of episodes: A 2021 Year in Review! I’m going to be pulling back the curtains and showing you the numbers of our business. This is something I did last year and while it is very vulnerable, I think it is necessary, important, and even fun to look back in order to be able to grow and scale my business going forward. It also gives you guys a little look inside my business, what goes into it, and what we get out of it. In this episode I’ll go over our income and expenses, what worked for us in 2021 vs. what didn’t, and I’ll give an overview of our goals for 2022. Keep listening as I share with you what 2021 looked like for my business! SHOW NOTES CONNECT WITH ME: Instagram Shine with Natasha Website

Welcome to the final episode of Season 2! But don’t worry, this is not a goodbye, it’s a see you later. We’re taking a longer break than last year to prepare for Season 3. We have a lot of exciting things planned and we just want to make sure that we have all the time we need to make it amazing for you. This podcast is my absolute favorite thing to do in my business (shh, don’t tell Instagram!) and if you’ve enjoyed this season as much as I have, I’d appreciate any reviews you’d like to share. And stay tuned on Instagram for updates and to see behind the scenes of our projects. Thank you so much for your support and I can’t wait for you to see what we’ve got up our sleeves. See you in 2022! SHOW NOTES CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Today I have a very special guest for you who carries many titles. I’m bringing Marlin, my Fiancé and Operations Manager, back on the podcast to answer your most asked questions about what it’s really like working together.  In this episode, we answer your juicy questions about boundaries, what has surprised us the most about working together, what works well for us and what we still struggle with, and so much more. Tune in to hear how we went from thinking we’d never end up working together to now running this business full-time together. This episode feels extra special as we’re nearing the end of Season 2. Keep an eye out for the Season 2 Finale and if you’ve missed any episodes, feel free to go back and binge them all to help you shine even brighter! SHOW NOTES This episode is sponsored by my Sunshine Letters! Click here to subscribe to our weekly newsletter. CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

In today’s episode, I’m sharing my main gems around my client experience using what I’ve learned in four years of business. I’ve touched on this in previous episodes about being a service provider, but today I break down the elements I’ve incorporated into my client experience and the tools I use to better serve and support my clients. In this episode, I go over how my processes have evolved along with my business, the importance of branding, and why intention matters more than the actual tools. From contracts and templates to gifts and automation, I hope this episode inspires you and leaves you with lots of great ideas to start implementing in your business today! If you enjoyed this type of solo episode, please make sure to tell me on Instagram by tagging me @shinewithnatasha in a story of you tuning in! SHOW NOTES This episode is sponsored by my Sunshine Letters! Click here to subscribe to our weekly newsletter. CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

You asked, so I’m here to answer all of your questions about Instagram Reels. In this episode, we’re celebrating the 1st anniversary of Reels coming to Instagram in August 2020. That means I’m celebrating a Reels anniversary of my own, one year of the 30 Day Reels Challenge. If you don’t know what the 30 Days Reels Challenge is, it started as an experiment with a friend to see what it would look like if we shared 30 prompts over 30 days (and posted Reels for them). We brought 2,000 entrepreneurs along for what turned out to be quite a wild ride. We all collectively learned and grew so much. From content creation and scheduling to insights and using Reels to sell your service or product, listen in as I share what I’ve learned, along with some fun guests, this past year about Reels. This episode is sponsored by the newly revamped Reels Challenge 2.0 Ebook. This self-paced Ebook gives you access to 60 detailed prompts from the original challenge, so you know exactly what to say on Instagram Reels.  And in honor of its anniversary, you’ll get an additional 40 new prompts to celebrate. You’ll find fun resources like a planning template, a Reels checklist training, and an editing tutorial from launching to product businesses to everything in between. If you’re listening the week it goes live, head over to Instagram where we’re celebrating and get the new ebook as part of a fantastic birthday bundle with access to 30 additional courses and resources. SHOW NOTES CONNECT WITH MANU: On Instagram @YourSocialTeam CONNECT WITH LUCY: On Instagram @CreatingWithLucy CONNECT WITH LISSETTE: On Instagram @LisetteCalv and @InfluenceWithImpact CONNECT WITH SUNNY: On Instagram @SunnyJunebug  CONNECT WITH ME: On Instagram @ShineWithNatasha On ShineWithNatasha.com

Michael Moore is a video strategist helping online business owners attract the right clients with high-converting video content. He is on a mission to get more people to share their message on video so they can have more impact and more income. In this episode, I chat with Michael Carl Moore, a video expert with over 11 years of experience. For Michael, nothing can replace the human connection, but video is the next best thing. His mission is to help you show up confidently on camera so you can share your message because it matters.  He believes that there are people who want to hear what you have to say, and the best way to get them to listen, to leave an impact, is through video. Whether you’ve been creating video content for a while or are struggling just to get started, there’s something in this episode for you. From overcoming mental blocks to tips and tricks when filming, listen to our chat to create more authentic, engaging, and converting video content today. SHOW NOTES This episode is brought to you by Hot Instagram Summer! Grab your spot HERE. CONNECT WITH MICHAEL On Instagram @michaelcarlmoore CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Karsen is bi-polar business owner, wife, daughter, sister and friend. She's passionate about mental health, marketing, community-building and her personal favorite: celebrating the big and small things in life. By day you can find her helping small business owning gals market what they do like a pro and by night you can find her reading a good book in my bubble bath while sipping a glass of pink wine. Karsen is back for another episode of the podcast. She’s my go-to copywriter and she has so much to share with us. Karsen and I chat about her framework for crafting your messaging, how to speak your ideal clients’ language, and creating offers to fit your clients’ needs. She gives a complete rundown of how to execute your beginner sales funnel – from messaging to sales page to sales campaign. She also shares how you could be missing out on 75% of your buyers, how to “date” your ideal clients and get them to commit to you, and all the tips for why her newsletters are the best of the best! SHOW NOTES This episode is brought to you by Hot Instagram Summer! Grab your spot HERE. CONNECT WITH KARSEN On Instagram @hypegal.co CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Taylor Graham received her major in Advertising and Promotion from Western Michigan University. During her senior year she created her business, Socially Taylored, which is a boutique social media agency based in Detroit, Michigan. Socially Taylored specializes in helping online entrepreneurs automate and scale their digital course, podcast, and coaching program launches by leveraging the power of paid ads. For the first time, our episode is a recorded session from Clubhouse and Taylor and I chat about all things ads for social media. After what she calls a quarter life crisis during her time at a corporate ad agency, Taylor started her own freelance agency. During our conversation, she shares how her corporate experience taught her so much, the way she uses her previous experience with her clients now, how to use ads effectively to accomplish your goal, what pieces of your business should be in place before incorporating ads, where to learn how to run ads, and the lead time your ad strategist needs for your launch. At the end of the episode Taylor pours her heart out about the ups and downs of entrepreneurship. If you’re interested to know more about ads and implementing them into your business, this episode is for you! SHOW NOTES This episode is brought to you by Hot Instagram Summer! Grab your spot HERE. CONNECT WITH TAYLOR On Instagram @taylorgrahambiz and @sociallytaylored CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

In today’s episode I’m sharing what is working on Instagram right now and where to really focus the content you’re creating for your brand. A lot of what I talk about is from the announcements and key takeaways that were shared at Creator Week, which was hosted in June to share insights and tips around some of the most frequently asked questions. I also share some quick tips around the things that have been performing really well on Instagram and where you might want to focus your energy! In this episode I give the run down for the algorithms on each of the 5 services of Instagram, the three main categories of the algorithms, how you can earn money by going Live, the best way to post on the Feed, and the most effective use of music in your Reels. You’re definitely going to want to take notes on this one! SHOW NOTES This episode is brought to you by Hot Instagram Summer! Grab your spot HERE. CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Keshia White is a Business Mentor for new service providers, who want to learn how to attract premium clients online. After nearly a decade in corporate America, working in business-to-business sales, from the telecommunications industry to the software industry, Keshia made a pivot to take her branding and web design business full-time in 2018. After running her own business full-time for nearly two years and generating over $100,000 in revenue, she now uses her experience to teach new service providers the branding and marketing strategies that they need to attract their first premium clients online. Keshia went from starting her business as a hobby just to be creative to growing it into something amazing. In this episode we chat about one of her biggest mistakes when she was starting out, her recommendations for being intentional when pricing at a premium, how she structures her client experience, the value of onboarding calls, how to know when you’re at capacity, creating boundaries with clients, how she keeps from getting burnt out as a service provider, and tips for becoming a mentor in your service space. SHOW NOTES This episode is brought to you by my signature Instagram courses Connect with Keshia on IG @keshiamwhite CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

In five years, Jera went from drowning in a soul-sucking job with no defined purpose while suffering from social anxiety, to owning a multiple six-figure business and dominating the lifestyle sector of social media. She has built her community to more than 175k on Instagram and 1 million on TikTok (in less than a year!), and has crowned herself the queen of pivoting (from graphic design, to SoulCycle instructor, to content creator, to Instagram strategist). With her experience and success, Jera's current passion is teaching all that she's learned to others with her signature course The Social Media Saloon and with her one-on-one clients. Jera coaches on the ins and outs of creating your own personal brand online, the secrets to building a loyal and engaged community, and all the steps that to take to use social media as a positive tool for your business. I found Jera when I was lurking on TikTok and then we officially met at Later Conference. In this episode, Jera shares about the day Instagram changed her life and how it led her from graphic design to fitness to content creation, and ultimately coaching. We also chat about how this has been a year of hustle, but she’s ready to slow down; what inspired her to start using TikTok; how Tiktok really embraces creativity and specific niches; 3 parts of talking to camera and captions; putting soul into your brand; her favorite apps and tools; and why “what should I post today” should be your last question in the content creation process. You’ll leave this episode empowered to show up as your authentic self on social media! SHOW NOTES This episode is brought to you by my signature Instagram courses Connect with Jera on IG @jera.bean CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Jess Ekstrom is the founder and CEO of Headbands of Hope, a company that donates headbands to kids with cancer with every headband sold. Headbands of Hope has been featured on the TODAY Show, Good Morning America, QVC, The View and worn by celebrities like Kelsea Ballerini and Khloe Kardashian. More importantly, Headbands of Hope has donated over 600k headbands, reaching every single children's hospital in America and 22 countries. Jess is also the bestselling author of Chasing the Bright Side and creator of Mic Drop Workshop, an online course and community for women to become paid keynote speakers. Jess lives and travels full-time in her Airstream with her husband, Jake, and their 70 lb dog, Ollie. In today’s episode I’m with my fellow yellow girl, Jess Ekstrom. Jess shares her inspiring story about starting Headbands for Hope and how it led to her becoming a speaker, writer, and founder of Bright Pages. We also chat about why she’s not a fan of the 5 year plan, letting go of “founder syndrome”, learning to be patient with business growth, the many positives of virtual events, her 4 criteria for booking a speaking gig, what surprised her about recording her audiobook, and her journey of living in an Airstream. I loved this conversation and I know you will too! SHOW NOTES Join the Course Waitlist! Connect with Jess on IG @jess_ekstrom CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

In this episode you’re listening in on an Instagram Live I did all about how to become an authority online – how to be known as an expert in your niche and be in demand when it comes to speaking and podcast interviews. I share my journey to becoming an authority online, what that means, and how it can help your business moving forward. Then I tell you all about my new Instagram Authority Mastermind for female entrepreneurs ready to show up confidently on Instagram. Finally, I answer some of your most asked questions to end the episode. I’m dropping the gems so you don’t want to miss this one! Apply for my brand new Instagram Authority Mastermind! CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Alex Black coaches managers to build happy and efficient teams so they can maximize their time and impact. She has a Masters degree in Public Administration from NYU where she studied management and leadership and is a certified MBTI practitioner. I met Alex when we were both part of the same membership program. I love the way she helps entrepreneurs manage their teams by stepping into their leadership strengths. She makes having a team and communicating with clients so much less intimidating. In today’s episode Alex gives so many tangible strategies you can take into your business right away to be an effective leader when hiring and/or as the client. We chat about where to start when you’re ready for a team, how to effectively give feedback, why some entrepreneurs struggle with delegation, aligning expectations, establishing a normal routine of conversation, getting very clear on your purpose and your values, being intentional about setting norms, and Alex’s #1 tool for leading well. SHOW NOTES Join the Course Waitlist! Connect with Alex on IG @themanagercoach CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

I am back for another solo episode and sharing my real and exciting, but overwhelming, experience with business growth over the last year. A year ago I was doing client management, had a few courses, and I was doing some speaking but nothing crazy. Now things have shifted to where I am in demand as a speaker and thought leader, my product offers look different and my services have changed as well. Today I want to bring you into the struggles that I've been facing since the rapid growth of my business. In this episode I share my goals, investments, team building, systems and offers. I also answer a few of the questions you sent in about scaling.  Subscribe to my weekly emails! Referenced: Tyler McCall's Visionary podcast episode CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Kahlea Nicole is an Influencer Coach, the founder of Gal Getaway, and a major goofball with a serious taco obsession! Four years after deciding to launch a blog her freshman year of college, she has become a full time entrepreneur that has hosted 15 events for over 500 women, worked with 100+ brands on varying partnership campaigns and coached over 50 women on how to monetize their digital influence through brand partnerships. Kahlea is back for season two and we’re talking all about content! We chat about how her content has changed over the last year, her Reels vs. Stories workflow, a case study she did on Stories, and how to build relationships in the DMs. Kahlea also shares exactly, step by step how she got 70+ leads from a story sequence she did as she was launching a new program. She drops so many gems you’re definitely going to want to take notes! SHOW NOTES Join the Course Waitlist! Connect with Kahlea on IG @kahleanicolee CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Berrion Berry is a Menstrual Health Educator, Integrative Health Practitioner & the Founder of The Flo Academy. Part of her mission is to teach menstruating individuals how to master their menstrual cycles one period at a time. As the founder of The Flo Academy, Berri focuses specifically on teaching those who identify as female entrepreneurs or modern women, how to have better periods and healthier hormones, through online menstrual health education. From hormone balancing to cycle syncing, to mood enhancing and self healing, Berri covers it all and is excited to help you have your best period yet. We have one of our most loved guests from Season 1 back on the show and I can’t wait for you to hear our conversation today. If you aren’t familiar with cycle syncing as well as the phases of your period and haven’t already listened to Berri’s first episode, go check that out HERE and we’ll meet you back here when you’re done! In today’s episode we chat about how burnout can effect your period, what it means to “bleed and be”, she gives me some tips for fighting my monthly headaches, and why you may feel hungrier different times of the month. Then we go into a Q&A session with amazing questions from you guys, such as: what tasks do I do during the different stages of my cycle, how do I cycle sync if my period is not regular, what should I expect when stopping birth control, how do I stop pregnancy if I’m not on the pill, and can I cycle sync if I’m on hormonal birth control? This episode is jam packed with beautiful body literacy information and I know you’re going to leave so empowered! SHOW NOTES Subscribe to my Sunshine Letters! Connect with Berri on IG @berrionlberry CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Award-winning* digital marketing strategist and entrepreneur, Amanda Kohal found her way into entrepreneurship after getting “asked to leave” her corporate job and started, THE WOLFE CO. THE WOLFE CO. is an online platform, community and academy that teaches entrepreneurs how to build and market their brands through digital and social media. A firm believer in creativity, a good brainstorming sesh and empowerment, Amanda is committed to providing a space for entrepreneurs to connect, learn and grow from one another. You can follow and learn more about her on Instagram at @thewolfe.co. Some accolades Amanda’s proud of include, her recent win at the *2019 Canadian Marketing Association Awards, where she took home Bronze for a B2B Customer Experience Campaign she developed primarily leveraging the functionalities of LinkedIn mail, paid ads and email marketing. She’s also been nominated by RBC + Women of Influence for the Canadian Women Entrepreneur Awards. Amanda was in marketing for 11 years and always thought she would take over as the CEO of a company. Eventually she started to get the itch for a more open field for creativity and made the decision to start her own business at the end of 2019 which led to her quitting her corporate job and becoming a full time entrepreneur in September of 2020. In this episode we chat about her move to Mexico, growth tactics we find distasteful, how to create an IG strategy that is sustainable, using your IG feed as your base and repurposing to the other channels, listening to your audience in order to create content, the importance of nurturing your audience, when to use hashtags, as well as so many tips and tricks for boosting your engagement. SHOW NOTES Lights, Camera, Reels: Instagram Reels Mini Course Connect with Amanda on IG @thewolfe.co CONNECT WITH ME My website: shinewithnatasha.com On Instagram @shinewithnatasha

Molly Ho is an Asian-American entrepreneur who helps aspiring and new entrepreneurs with their mindset, marketing, and money. She is the founder of Keep Getting Paid, a one-stop shop and resource for all your business and marketing needs. Today I’m chatting with Molly all about digital products because she is an absolute pro! She talks to us about how she made $80,000 in 2020, her biggest mistake and success in the beginning of growing her business, how her product launches have evolved over time, why she likes selling lower ticket products vs high ticket services, her favorite types of digital products, the tools and platforms she likes to use, why she chooses to grow slowly, and how she’s using Clubhouse to grow her business. SHOW NOTES Check out Molly's Ultimate Crash Course on Clubhouse HERE Connect with Molly on IG @mollyhostudio CONNECT WITH ME Website Instagram

Jordan Gill, operations consultant and founder of Systems Saved Me, helps overworked one-woman shows become streamlined solopreneurs. Her jam is creating a cohesive operating system for managing your tasks, files and inbox. She’s been on podcasts like What Works and CEO Vibes sharing her love of replacing monthly retainers with one day virtual intensives. She currently lives in Dallas TX with her cavapoo Vivienne and collection of 1,000 piece jigsaw puzzles. The queen of VIP days is here and we’re doing a deep dive that will give you all the information to decide if VIP days may be for you. I give Jordan all the credit for getting me out of monthly social media management burnout and into my new service where I get to work one on one with clients for one day.  In this episode, she shares her story of starting VIP days when no one else was doing them, why VIP days were the perfect fit for her, Jordan’s behind the scenes story of going from monthly management to VIP days to now coaching others on how to implement their own intensives, how she manages her energy, in what ways VIP days are different from strategy sessions, her favorite tools and systems for her personal business as well as for VIP days, and so much more! SHOW NOTES The Done In a Day™ Virtual Conference is March 8-9, 2021 and is THE event to learn how to structure & sell a VIP Day in your virtual service based business. Register at doneinadayvirtualconference.com. Connect with Jordan on IG @systemssavedme CONNECT WITH ME Website Instagram

Sonia Elyss is a Business Marketing Strategist and founder of Round Twelve. Callie Rojewski is a customer marketing expert. She helps startups attract and retain customers by creating hype, building community and activating raving fans. Throughout her career, she's helped brands such as Ben and Jerry's, Patagonia, and Athleta as well as startups in various industries incorporate customer insights into their growth strategies. Maritza Tobon is founder of Unruly Media Group, a marketing agency & education platform for eCommerce & membership brands. Today we're talking all about Clubhouse. Clubhouse is the new audio-only social media platform that has taken the world by storm in the last couple months. But is it for you and your business? In this episode I give you a quick intro to Clubhouse and a few of my thoughts. Then we’re diving into the pros and cons of Clubhouse as well as some tips for using the app with some of my friends; Sonia, Callie, and Maritza; who have been using and researching Clubhouse. They share their thoughts about what’s great, what’s not so great and their opinion on the opportunity with Clubhouse. I wanted you to be able to leave this episode with all the insights in order to walk away confident in whether or not to choose Clubhouse for your brand and business. *While we briefly touched on this in the episode, I think it's very important to consider how you're creating an accessible space for your audience, including those who may be hearing impaired or deaf, along with creating safe spaces for POC and LGTQB from hate speech. I've been listening and learning about how this is taking shape on Clubhouse, and if the platform will address this as it continue to grow since it's still in such early stages. My game plan of action is using the strategies mentioned in this episode and focusing most of my energy on my primary platform of Instagram for creating content for everyone to consume. If they don't make the changes needed, I'll be dipping out. If they do, I'll be happy to promote it and continue to share insights with you. SHOW NOTES Connect with Sonia on IG @soniaelyss Connect with Callie on IG @callieand.co Connect with Maritza on IG @unrulymediagroup CONNECT WITH ME Website Instagram

Annie is the co-founder of Olea and Fig, a brand strategy and marketing firm for women entrepreneurs. Armed with an Engineering and Business degree, along with side hustle experience in the fashion industry, Annie now works side-by-side with her sister Terrie to help brands become the go-to in their market. I loved my conversation with Annie and I know you’re going to as well! In this episode we talk about society's definition of success driving Annie's business in the beginning, how a European vacation was a wake up call, creating a business that combined her passions – strategy and visual, how Annie built a system to work more effectively, navigating working with her sister who is her complete opposite and time zones away, the tools she loves to use in her business, why she sees being a small business owner as a huge advantage over corporations, and so much more! SHOW NOTES Your FREE Guide to Shining on the 'Gram Connect with Annie on IG @oleaandfig CONNECT WITH ME Website Instagram

Kate Davis is the Founder and CEO of Knockout, a collection of safety rings for women. From childhood Kate was taught about the dangers of navigating the city as a girl. She quickly realized this was not the world she wanted for girls and women, and she developed a lasting interest in making women feel more powerful through personal safety. Kate believes personal safety should feel fun, rather than burdensome. With Knockout women can carry their personal safety as part of their daily style without having to compromise. More than just jewelry, Knockout is a community for women looking for camaraderie, encouragement, safety tips, and financial advice. Through Knockout, Kate wants to help women tap into their own power. Even from a young age, safety was important to Kate and something she was thinking about on a daily basis. Little did she know, many other women were thinking about it too. In today’s episode we talk about what led Kate to creating safety jewelry, how she creates many of the pieces in her living room, having conversations with other women about staying safe, why Kate chose to use press for advertising, identifying areas that your customers care about outside of just the transaction, using video to connect with your audience in ways captions and product photos can’t, how Kate found the confidence to start making Reels, engaging content when you’re selling products, and so much more. SHOW NOTES Lights, Camera, Reels: Instagram Reels Mini Course Use the code SHINE25 for 25% your orders at hi-knockout.com. Connect with Kate on IG @knockout.ny CONNECT WITH ME Website Instagram

Tianna Tye is a Certified I/O Psychologist and Team Dynamics Consultant. She has worked with clients ranging from small business to Fortune 500 Companies valued at over $1B. She works with teams of all sizes to improve communication and get back to working as an accountable and productive unit. This episode is on my most requested topic – hiring! So of course I had to bring the pro on with me, Tianna Tye. Tianna always had a deep interest in psychology and thought she would be a therapist, but quickly realized after working in an office that it just wasn’t for her and went into I/O psychology. She now digs deep into the human psychology of where we spend 1/3 of our life…work. In this episode I ask her all our burning questions about hiring a team and she gives amazing advice.  We talk about how to be better and lead better when you have a team, the glamorization of being a solopreneur or having a big team, some of the myths of hiring, the three pillars of successful team building, determining what team members you need, and so much more. Whether you’re making more hires in your business or thinking about your first, this is such a helpful episode. SHOW NOTES Your FREE Guide to Shining on the 'Gram Connect with Tianna on IG @tiannatye CONNECT WITH ME Website Instagram

Topsie is an Executive Mindset Coach for 6 figure earners, and Corporate Consultant for inclusive workplaces at Topsie VandenBosch Coaching, LLC. She is a first generation immigrant who grew up in a small town in Michigan. She practiced clinical mental health therapy for 9 years, and closed her successful brick and mortar private practice in 2020 to pursue a full time career as an Executive coach, Educator, and Corporate Consultant. If you follow Topsie, you know her vibe is so good! I have loved her since I found her during her huge growth during the BLM movement. I am so happy to have her on the show today. She started in the mental health/therapy space and then realized working for herself as a mindset coach allowed her to be herself and impact as many lives as possible.  Get ready because you’re about to get called out! We’re getting deep in our conversation on this episode and talking all about learning the power of our voices during the Black Lives Matter movement, how the feeling of imposter syndrome really means you’re doing something brave, being copied as a creator, the fear of a bad review or feedback from a client, business burn out, creating boundaries around opportunities, and so much more. I am shook after this conversation and I know you will be too. SHOW NOTES Your FREE Guide to Shining on the 'Gram Connect with Topsie on IG @topsievandenbosch CONNECT WITH ME Website Instagram

A 2020 Year in Review! I love these episodes from other podcasters where they break down their income, expenses, and what worked/what didn’t work for the year. I thought it would be cool for you guys to see inside my business and then when we come back in 2022 we can see how things have changed and grown. 2020 was the biggest year of growth for me as I officially hit six figures in my business!! In this episode I’m giving you all the details of how I went from making $14,000 in 2018 to over $100,000 in 2020. I’m also sharing the shifts I plan to make in 2021. SHOW NOTES Tasha's Toolbox: 27 Tools to Help You Shine on Instagram CONNECT WITH ME Website Instagram

Danielle Bayard Jackson is the founder of TELL Public Relations, a diverse, women-powered agency dedicated to helping female entrepreneurs increase their visibility and enhance their reputations. Danielle leverages her years as a high school teacher to lead an education-based PR agency that shows women entrepreneurs how to be their own publicists through unique courses and workshops. She also speaks nationally about the importance of PR for solopreneurs and diversity in the media landscape. It’s the final episode of Season 1 and we have come completely full circle to bring you my very first Season 1 interview guest, Danielle Bayard Jackson. She and I are tackling how to address the hard things going on in the world while strengthening your reputation and presence in the online space. We chat about when and how to speak up about the things that matter to you, staying in touch with what’s going on, being mindful of who is on the other end of your content, why “thoughts and prayers” can fall empty, taking inventory of your associations and partnerships, and health measures and empathy moving into 2021. SHOW NOTES Your Guide to Instragram Guides Mini-Course Connect with Danielle on IG @tellpublicrelations CONNECT WITH ME Website Instagram

Joi is a multi-passionate creative entrepreneur, educator, content creator and community builder. Her mission is to inspire multi-passionate creatives to embrace their many talents as a gift, not a burden. I am so excited to have Joi on the show. I always love collaborating with Joi because she brings so much energy and wisdom. It seems we always end up talking about the things I feel need to be talked about more in the entrepreneur world. In this episode, Joi shares how she struggled to find her “thing” and then used her blog to empower herself to have a platform of exploration which eventually snowballed into the business she has now. We chat all about being a multi-passionate creative, how to allow your passions to be points of connection for your audience, building a space of energetic alignment rather than scarcity, why the act of focusing can often feel abstract, how to take yourself to a conference of one, and so so much more! SHOW NOTES Check out the BRAND NEW Sol Studio website at: solstudiomarketing.com Join The Joi Knows How Collective Connect with Joi on IG @joi.knows.how CONNECT WITH ME Website Instagram

It's my birthday!! And today I'm bringing you a bonus episode with a very special guest...my fiancé, Marlin! You guys asked the questions and we have the answers. We chat about work/life balance, working from home together, what the BLM movement this year has meant to us, our biggest pet peeves, our favorite things to do together, and where we see Sol Studio in 5 years. We had so much fun recording this one and hope you love it! Get my IG Reels Course HERE: Lights, Camera, Reels: Instagram Reels Mini Course CONNECT WITH ME Website Instagram

Kat Brendel’s love of stories led her to study journalism and build a career in media. After getting a boatload of marketing experience in South America, the US, and Europe, she learned not just how to tell good stories, but how they can drive businesses forward. She hosts the Leading Rebels podcast, co-founded CoWomen, and collaborates with bosses like you to launch & grow your podcast to grow your audience, impact, and business! If you want to start a podcast, learn more about podcasting, or just understand how your favorite podcasts work behind the scenes this is definitely the episode for you! Kat shares openly all her best tips, tricks and advice for podcasting and you’ll seriously be ready to start or scale your own by the end of the episode. Kat and I chat about her journey in business; whether or not she feels the podcast industry is saturated; how to make your podcast profitable and/or use it to grow your brand; the know, like and trust factor; her favorite resources for recording and editing, how often you should release an episode, and so much more! SHOW NOTES Connect with Kat on IG @kat_brendel CONNECT WITH ME Website Instagram

Bree is an Instagram coach focused on helping business owners sell on Stories with a Reels strategy to build organic growth. When Bree came to me and asked if I’d like to host a 30 day Reels challenge with her I immediately said heck yes! As two Instagram marketers that live across the world from each other, I had no idea what the journey would look like. We put together the challenge and essentially figured out Reels along the way together. In this episode we review what the 30 day challenge taught us as well as what we think should be next for your Instagram strategy. Get my IG Reels Course HERE: Lights, Camera, Reels: Instagram Reels Mini Course Bree's 30 Day Reels Challenge SHOW NOTES Connect with Bree on IG @breedesigns_ CONNECT WITH ME Website Instagram

Margo Carroll is an email marketing strategist and sales funnel copywriter for online business owners. She helps expert course creators & service providers grow their business with webinar sales funnels through high-touch Funnel Build Intensives and her signature course, the Trailblazer Toolkit™️. She lives on a small island north of Seattle with her husband Jeff and two vibrant toddlers. If you’ve always thought “sales” is a synonym for “sleazy,” you’re in for an empathy-driven marketing treat from Margo. My interview today with Margo is packed with so much value! She and I chat about how she started as a social worker (and the ways it prepared her for the work she does today), how to treat your business as more than just a “small” side job – even when you’re first starting out, why funnels are important, using webinars as PR, using customer feedback to write your copy, her favorite tools for implementing webinars and so much more! You’re going to want to take notes on this one! SHOW NOTES Connect with Margo on IG @margocarroll CONNECT WITH ME Website Instagram

In today’s episode we’re going to grab our coffee or tea and sit and chat! The first part of the episode I’m sharing about some of my favorite things right now as well as what I’m working on in my business – the big pivot I’m making, why I’m changing things, the moment I realized it was time to transition, and how I’m navigating client break ups. In the second half you’ll hear my thoughts on Black Friday – what I did last year, the mistakes I made, and tips and tricks for making sure your offers are successful. Join me for this conversational episode that I hope inspires you to keep your big goals at the front of your business! REFERENCED Alo Yoga Click Up Things CONNECT WITH ME Website Instagram

Joelle Bradfield is a boudoir photographer based in the Midwest. She loves a good book, spending time with her hubs, and working on her business from Starbucks! I have been so inspired by Joelle’s story and expertise and can’t wait for you to hear all she has to share. Joelle fell in love with photography in high school, which led to starting her own business that she has evolved and niched down over the last 9 years to now include boudoir photography, branding, and coaching. In today’s episode we chat about how to find peace in your business, really loving yourself enough to mess up and try again, pricing tiers, how to know what to offer people in your DMs, setting up client communication workflows, practical tips for growing on Instagram and so much more! SHOW NOTES Connect with Joelle on IG @thejoelleelizabeth CONNECT WITH ME Website Instagram

Louise Henry is an online entrepreneur and educator over at louisehenry.com. She's on a mission to empower entrepreneurs to confidently own their online presence. She does this by sharing free tutorials on her YouTube channel and through her online courses, Website that Wows and Uplevel with Asana. She loves seeing entrepreneurs bring their big ideas to life and believes that they shouldn’t be held back by the tech stuff! Louise and I met in person about 2 years ago and it has been amazing to see her brand and business grow so much since then. She has gone from digital nomad to working from home and has seen massive growth since implementing launches into her business. In this episode she shares about the evolution of her business, why traveling was such an important part of her life and business, how to really focus on what people need, why her second launch went so much better than the first, keys to success on youtube and so much more! SHOW NOTES Check out the new Sunshine Shop at solstudiomarketing.com/sunshine-shop CONNECT WITH ME Website Instagram

Today we are talking about Instagram Reels! I’ve brought together some of my favorite Instagram marketers and experts to go in depth on our honest thoughts and experiences when it comes to Reels. In this episode you’ll learn how the algorithm is favoring Reels, what to do if you’re feeling overwhelmed, why being an early adopter is important, value over perfection, how to get over your fear of being awkward, and ways to adapt your strategy from Tiktok to Reels. Get out your notepad because this episode is packed with tips and tricks! Tyler J. McCall is a business and Instagram marketing strategist for online business owners and digital entrepreneurs and the founder of the Online Business Association. Connect with Tyler on IG @tylerjmccall  Diana Briceño is Head of Content at VEED - an online video editing startup on it's way to $10M ARR. Connect with Diana on IG @veedstudio and @dianagetssocial Amber Romero is the owner of A Creative Co., a boutique social media and content creation agency, serving women-owned creative businesses. Connect with Amber on IG @a_creativeco and @amber.n.romero Taylor Loren is a brand builder & marketing strategist who is really, really good at creating content that converts. Connect with Taylor on IG @taylor.loren Don't forget to sign up for the Mini Reels Course waitlist at solstudiomarketing.com/reels CONNECT WITH ME Website Instagram

It’s the episode you’ve been waiting for! I officially hit 10K followers on Instagram and I’m here to share all the details. I’m so honored and thankful for you and this little yellow community that has helped me get here. In this episode I’m talking about 10 lessons I’ve learned along the way (with maybe an extra bonus if you stay until the end!), why I almost didn’t start my Instagram account, and my thoughts and reflections from hitting 10,000 followers.  Don't forget to check out the new Sunshine Shop at solstudiomarketing.com/sunshine-shop REFERENCED @dianagetssocial CONNECT WITH ME Website Instagram

Dielle Charon is a business coach and time management expert. She helps ambitious woman balance their dreams and demands while selling out of their offers! When I started my podcast I knew I had to have Dielle on the show. I have loved seeing her entrepreneurship journey evolve and she has so much to offer. In today’s episode we chat about how Dielle tried many different things to find her niche, how to have a transition period between jobs, understanding that your business is going to cost money, her hiring process for new team members, the “one thing” method, and so much more! Shine Online Courses Waitlist SHOW NOTES Connect with Dielle on IG @diellecharon or her website schoolofambition.com CONNECT WITH ME Website Instagram

Tiffany Ellis is the Creator of Pods & PR and Owner of Perennial Resolutions. She’s been a leader for over a decade for a number of Fortune 500 organizations before stepping out to build the platform known as Pods & PR. She is skilled at career mapping, mentorship, development planning, interviewing, teaching, training, speaking and all things leadership and development. She is also a natural motivator of people and incredibly passionate about leading people to connect with their life's purpose. Tiffany and I start today’s conversation by talking about how and why she founded Pods and PR, which is like a book club for podcasts! Then we take some time to discuss mental health. July is Minority Mental Health Awareness Month. Mental health conditions do not discriminate, but background and identity can make access to mental health treatment much more difficult. I’m honored to have Tiffany on to talk about why minority mental health is so important, the struggles we face, and how we can create change. FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Tiffany on IG @pods_and_pr or her website: podsandpr.com CONNECT WITH ME Website Instagram

Breonna Queen is a lifestyle YouTuber and video consultant. Amassing over 75,000 YouTube subscribers & over 5 million views, Breonna has been featured in HBO, Buzzfeed, OWN, HuffPost and more. Breonna creates amazing content and she has so much to offer and share with us! I love the story of how she “fell” into Youtube and then used it to grow an incredible business. In this episode we chat about the different ways to make multiple streams of income, the questions Breonna asks before naming her prices, her 4 rate structures as a speaker, how to learn to shake off negative comments, the 3 strategy questions when it comes to video, and how journaling has helped her reach goals. You’ll finish this episode excited about making content, building a community and making money! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Breonna on her website: breonnaqueen.com, IG @breonnaqueen or on YouTube at Breonna Queen CONNECT WITH ME Website Instagram

Kat Gaskin is a graphic designer, content planning expert and creator of The Content Planner - the first and only physical planning system for your blog and social content. Kat helps discouraged business owners create a clear path towards achieving their social media goals, so they can be more abundant in wealth, prosperity and purpose. With a 6-figure e-commerce brand and a recent $100k launch in her back pocket, Kat brings results-driven expertise and step-by-step strategies to her online community every day. Kat and I connected on Instagram talking about conferences and I’m so excited she agreed to be on the podcast today. In this episode we dive into how conferences and events can be great investments and opportunities for business owners. We chat about Kat’s journey as a business owner – how she went from e-commerce to doing events and speaking engagements, how she incorporates a learning and doing component to workshops, the biggest expense when hosting an event, using Instagram stories to prepare for speaking, and how to create more diverse companies and events. Our conversation will leave you with inspiration and ideas to take to your own business! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Kat on IG @thecontentplanner or her website: thecontentplanner.com You can check out her workshops at workshop.thecontentplanner.com CONNECT WITH ME Website Instagram

Michelle Murphy is a trademark and contract attorney for creative entrepreneurs. Michelle has combined her passion for creativity and building a business with the legal knowledge she has obtained and study over the past 7 years. I always get asked about legal, contracts, trademarks, etc and I seriously have no clue! So I brought on a guest that knows all about it and can share her amazing knowledge with you. In this episode we chat about the dream that inspired Michelle’s business, the weirdest trademarks, researching before you brand, how simple tips can feel revolutionary to your audience, TikTok, and when to hire an attorney. Michelle gives us all the things in order to protect ourselves and our businesses. SHOW NOTES You can connect with Michelle on her website: wilsonmurphylaw.com, IG: @thetrademarkattorney_, or TikTok: @thetrademarkattorney CONNECT WITH ME Website Instagram

In this episode, I wanted to bring together Black female entrepreneurs that are making waves of change right now as we fight against the injustices against Black people in America and all over the world. As a Black woman myself, I feel all of this so deeply and knew I needed to speak up. Speak up to let other women of color know that I hear them and also speaking up to inform my non-Black listeners on ways they can be allies in this movement and beyond to create more inclusive communities in the entrepreneurial space. Danielle Bayard Jackson is the founder of TELL Public Relations, a PR agency dedicated to helping underrepresented groups get the shine they deserve. You can connect with Danielle on her website: www.tellpublicrelations.com or IG: @daniellebayardjackson Martina Lindo is a multi-passionate entrepreneur, podcaster, and storyteller helping millennials find purpose and pursue purpose. You can connect with Martina on her website: www.thebloomprintcreative.com or IG: @_martinakristian Berrion Berry is a Holistic Menstrual Health Practitioner & Educator. You can connect with Berri on her website: www.fixyourflo.com or IG: @berrionlberry Dielle Charon is an online business coach and helps side hustlers reach six figures as an online coach. You can connect with Dielle on IG: @diellecharon Tiffany Lanier is a Clarity Coach, Keynote Speaker and Founder of The Morning Shift Co. and is a leading voice in personal growth, well-being, and conscious leadership. You can connect with Tiffany on her website: www.livewithtiffany.com or IG: @Livewithtiffany RESOURCES Rage + Rest  Be Ok with Being Wrong  A Class Divided by Jane Elliott This is a Rebellion, not a Riot  13th by Ava Duvernay Managing Interracial Friendships in a Time of Racial Unrest CONNECT WITH ME Website: solstudiomarketing.com IG: @solstudiomarketing

Charlotte is on a mission to help small business owners ditch the hustle, and grow businesses that let them live life unchained from their desks. Using tools like Dubsado, she helps people automate and elevate their client processes (like onboarding and offboarding) so they can focus on growing their business, not just maintaining it. Charlotte is the Dubsado queen and she has saved my life when it comes to my processes and onboarding clients – what used to take me hours now takes minutes! Dubsado is a very robust tool and I was not using it to it’s fullest capabilities until I hired Charlotte. In this episode we are talking all things client management – 3 types of tools you should be using, why to invest in a CRM system, making a plan before you dive in, great questions to ask on lead forms, how to vet clients and so much more. You will leave ready to get organized and be at the top of your game with your clients! Dubsado - This affiliate link gives you 20% off your first month or year of Dubsado. The Shine Online Webinar - 60-minute webinar training to learn how to easily create Instagram content that your audience loves in just a few hours each month SHOW NOTES You can connect with Charlotte on IG: @charlotteisaachq or her website: charlotteisaac.com CONNECT WITH NATASHA Website Instagram

May is Mental Health Awareness Month and with that in mind I’m bringing you a bonus episode packed with some real talk from a few of my entrepreneur friends and me. I know as an entrepreneur that struggles with mental health myself it’s hard to find people to connect with and to feel like you’re not alone. I’m sharing my journey along with four incredible women that have opened their hearts to share their own struggles and wins. I hope you’ll walk away from this episode encouraged and with ways to support your own mental health in your business. Megan Reed is Chief Fun Officer of Megan Reed Creative, expert at all things creativity, confidence, and coffee. You can connect with Megan on her website: www.meganreedcreative.com or IG: @meganleighletters Jess Massey is Owner + Founder of Hustle Sanely®, Planner Designer, Productivity Expert, and Host of The Hustle Sanely Podcast. You can connect with Jess on her website: www.jessicamassey.com or on IG: @jessmmassey + @hustlesanely. Karsen Murray is the CEO of Hype Gal - a brand strategy & copywriting studio that helps brands get noticed in a crowded marketplace so they can increase their revenue. You can connect with Karsen on her website: www.hypegal.co or on IG: @hypegal.co. Bea Mangar is CEO at Bea Mangar International, nomadic Personal Brand Architect helping dreamers and doers build a purposeful and profitable personal brand that's true to who they are. You can connect with Bea on IG: @bea_mangar, her website: www.beamangar.com or YouTube channel: https://youtu.be/enoWQK4PvWc. FREE Tasha's Toolbox and Strategy Kit CONNECT WITH ME Website: solstudiomarketing.com IG: @solstudiomarketing

Michelle, owner of MKW Creative Co., is a creative brand designer who works with entrepreneurs and small businesses that want to really define the meaning of their brand. Michelle has helped hundreds of small business owners create visually compelling brands that are inspired from traveling to over 50 countries. On the side, Michelle hosts an online Facebook community called “Kiss My Aesthetic” that brings together creative people from all over the world to talk about branding, marketing, entrepreneurship and travel. Not only is she an incredible designer, but if you want to know the ins and outs of TikTok, Michelle is your girl! I have been trying out TikTok recently and Michelle’s tips and tricks have been a huge help so I knew I needed to bring her on the podcast to share with you all as well. We chat about the evolution of her going from designing to dipping into TikTok education, how she downloaded the app as a dare and discovered she could actually use it to get clients, putting yourself in the expert category on TikTok, using trends to leverage your brand, and as a bonus we talk a little about branding as well. FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Michelle on Instagram CONNECT WITH NATASHA Website Instagram

Natty Valencia is a Canadian artist, songwriter and producer. In pursuit of a more holistic and creative life, Natty moved to the island of Bali where she's spent the last couple of years discovering her voice, style and story. She is also a certified hypnotherapist & NLP practitioner, and her musical work has been featured in Buzzfeed, Elite Daily and Seventeen. Natty has also been recognized by the National Eating Disorder Association for using her voice to spread the message of empowerment for young girls' self esteem. Natty and I connected online, but we are truly kindred spirits and our relationship goes so much deeper than the Facebook group we met in. I am so inspired by her energy and thankful to have her in my life. Every so often, Natty and I have a meeting to connect with each other and catch up on life and business, which often turn into incredibly inspiring and fun conversations. This podcast episode is a little sneak peek into one of our chats! We talk about coping with life while in limbo, staying stuck in an old dream, the importance of hobbies, Natty’s self-care toolkit, why writing is so important, and finding joy in your business. I know you’re going to love this one! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Natty on Instagram CONNECT WITH NATASHA Website Instagram

Since starting my own business at the age of 21, my journey to building Sol Studio has been full of ups and downs, twists and turns, and everything in between. I hope you'll be inspired as I share how an abruptly ended internship gave me the push I needed, the ways I bootstrapped my business, sacrifices I had to make along the way, how I learned when to say yes and when to say no, my mental health lessons, and ultimately how I’ve gotten to where I am today. FREE Tasha's Toolbox and Strategy Kit CONNECT WITH ME Website Instagram

Tiffany Lanier is a leading millennial voice in personal growth, conscious leadership, and meaningful work. She is an Inspirational Keynote Speaker, Clarity Strategist and Founder of The Morning Shift Co, a personal growth and well-being company dedicated to helping us intentionally hold space to enhance the way we live, lead, and work. I was so inspired by my conversation with Tiffany and I know you will be too. When I first read Tiffany’s story I was so drawn to how strong she is and what amazing wisdom she has to share with fellow female entrepreneurs. In today’s episode Tiffany shares her “accidental” start to entrepreneurship and it’s a story that will inspire so many. We also chat about her first pregnancy, postpartum depression, how a virtual morning show she started ultimately helped her heal, how she uses what she’s learned with her clients, why she thinks rest is underestimated and so much more! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Tiffany CONNECT WITH NATASHA Website

I have three amazing guests on the podcast today for a fun panel all about the book we contributed to, Branding Quickies: A Collection from 20 Women Killing it in the Branding Game. Peggy Bree is the Founder and Creative Lead at BLANK ROOM. From Toronto, she is currently a Part-Time Digital Nomad, a driven Side Hustler, and a huge supporter of the "Collaboration over Competition" movement. Debbie Arcangeles is a remote entrepreneur and host of The Offbeat Life. A podcast where she interviews individuals who are location independent and digital nomads. She is an expert at turning hobbies into profitable businesses and monetizing podcasts. Debbie is also the founder of Howtocreateapodcast.com, an all in one resource for learning how to start and take your podcast from hobby to profitable business. Cassandra Le is the founder and creator of The Quirky Pineapple Studio (TQP Studio), a communications and content marketing studio for impact-driven businesses. TQP Studio helps impact-driven businesses increase their visibility by sharing their message and mission through storytelling and strategic content to reach more clients and build communities of engaged supporters! It was so much fun getting to be a part to this amazing book full of wisdom about branding your business with 19 other female entrepreneurs. Peggy brings the questions for the discussion today as we talk about writing our pieces for the book and share a few more pieces of wisdom. We chat about how to own the fact that we are creatives, but also want to make money; the importance of having multiple streams of income; niching down; why we love Instagram: lessons learned along the way; and so much more! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Peggy, Debbie, and Cassandra CONNECT WITH NATASHA Website Instagram

Kahlea Nicole is an Influencer Coach, the founder of Gal Getaway, and a major goofball with a serious taco obsession! Four years after deciding to launch a blog her freshman year of college, she has become a full time entrepreneur that has hosted 15 events for over 500 women, worked with 100+ brands on varying partnership campaigns and coached over 50 women on how to monetize their digital influence through brand partnerships. I admire Kahlea so much for how she approaches creating her content and staying true to herself. You’re going to love our conversation today where we chat about how she was always told she was “too much”, ways to prioritize your day, finding your purpose outside of productivity, setting boundaries in your business, and a ton more! You’ll leave this conversation feeling confident and ready to grow your influence online. FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Kahlea on Instagram CONNECT WITH NATASHA Website Instagram

In this solo episode I’m giving you the lowdown on what the Instagram algorithm looks like for 2020 and how it affects you, as a brand, trying to grow your Instagram. The algorithm is always changing and evolving; learning and getting smarter. I really took my time to research everything you need to know and am sharing it with you today. You’re definitely going to want to take notes on this one! SHOW NOTES CONNECT WITH ME Website Instagram

Megan Naasz is a CPA who helps entrepreneurs ditch the overwhelm around money, build confidence and learn how to pay themselves more through 1:1 and group coaching programs. Megan helped me get my money stuff together! I came to her after having a very bad CPA/bookkeeping experience and she changed everything around for me! Today’s episode is going to leave you feeling empowered to manage your money in a successful way without it being scary or anxiety ridden. Even though it may seem like everyone has their money stuff together, it’s really not true. You don’t have to be embarrassed about where you are and getting your money in order can actually be a fun process. Megan shares with us how to make bookkeeping easier, when you should jump in with an LLC, tips for which accounts you should open, how to have a successful tax season, and so much more! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Megan on Facebook CONNECT WITH NATASHA Website Instagram

Instagram Stories are my jam! I think they’re the single most important part of your Instagram strategy. With at least half of all Instagram users on Stories (that’s 500 million people!), it’s a huge feature for building your business. In my new course, Shine on Insta Stories, I’m spilling all my tips, tricks and secrets for showing up on Stories. So many of you have DMed me and said you want to use Stories more, but there’s always something holding you back. In this episode, I’m answering some of your biggest questions about how to show up on Stories and not feel completely overwhelmed. Shine on Insta Stories Course SHOW NOTES CONNECT WITH NATASHA Website Instagram

Berri is a period coach & PMS nutritionist that teaches women how to have pain free periods and optimize life in flo. Calling all female entrepreneurs…nothing is TMI in this one as we’re talking all about periods! You’re going to love how Berri drops so much knowledge to help us get in sync with our flo. Berri and I chat about when to be internally or externally focused, how to control your workload before it gets chaotic, the potentially harmful effects of birth control, PMS nutrition, and ultimately how to honor your cycle and your body each week of the month. My NEW Shine on Stories course SHOW NOTES Connect with Berri on Instagram or her website CONNECT WITH ME Website Instagram

Karsen is bipolar business owner, wife, daughter, sister and friend. She's passionate about mental health, marketing, community-building and her personal favorite: celebrating the big and small things in life. By day you can find her helping small business owning gals market what they do like a pro and by night you can find her reading a good book in my bubble bath while sipping a glass of pink wine. Karsen and I started out as Instagram friends and then became in real life friends from the first time we met – we got deep with each other quickly and we’ve been friends ever since! You’re going to love my conversation with Karsen as she shares about when and how she was diagnosed with bipolar disorder and how her diagnosis has played into her role as an entrepreneur.  We also chat about how she started her business, Hype Gal; how to really find what you love vs. doing everything; the practices she uses to create rest and margin in her life; how being cute in your email subject lines is a no-no, and so much more!! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Karsen on Instagram @hypegal.co CONNECT WITH NATASHA Website Instagram

Danielle Bayard Jackson is a publicist, author, and certified women's coach. As a multi-passionate woman, she balances several roles with one objective: to help women be SEEN. At her PR agency. STRIDE Media Group, she helps female entrepreneurs connect with media outlets. As a friendship coach at The GIVE IT A REST Movement, she helps millennial women connect with other women for companionship and support. Danielle is one of the people I look up to the most because she juggles so many things and she’s amazing at all of them. I really think you’re going to appreciate all the expertise she has to offer in today’s episode.  She and I chat about networking as an introvert and extrovert, how to lead with the most important stuff when introducing yourself, combatting loneliness as entrepreneurs, understanding that friendship is not natural and it takes work, and so much more. FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Danielle on Instagram @girlgiveitarest or on her website CONNECT WITH NATASHA Website Instagram

Bravery and boldness beats planning and strategy every time. Sarah Williams is the owner of Rebel Office, an online resource and community platform for ambitious, female entrepreneurs embracing the laptop lifestyle and using their businesses as a platform to design their dream life. Sarah's made it her mission to help online entrepreneurs beat the stats, overcome what's holding them back and achieve their wildest dreams. Sarah is my business bestie and the one I turn to when I need support. She and I met in a group program that took a face plant about halfway through which forced us to have to rely on each other.  We’ve been each other’s coaches, best friends, and worked in each other’s businesses at times. Today we’re welcoming you to sit in on a conversation about some of the biggest lessons we’ve learned along the way – the good, the bad and the ugly. We share how we determine what to charge for our services, the ways to attract the right people, how saying no is empowering, where to put your energy to have the most growth in your business, and lots more! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Sarah on Instagram @sarahwilliams207 and @rebeloffice CONNECT WITH NATASHA Website Instagram

We don’t find our purpose, we create it. Quinn Tempest is an entrepreneur and brand strategist based in Phoenix, Arizona. She helps entrepreneurs and small business owners uncover their unique purpose and bring it to life in everything they do in their business - both online and off. She is the founder of Create Your Purpose℠, a philosophy, mindset, and a membership community made up of like-minded entrepreneurs dedicated to living their lives and building their businesses on purpose and with purpose. Her expertise is in branding and holistic digital marketing strategy, and she’s a highly-rated speaker and workshop leader at conferences and organizations around the country. Quinn has been such a huge part of my business and I’m so excited to have her on the show today. She’s my mentor, has influenced much my growth and I’m incredibly blessed to be a part of her community.  We chat about how Quinn always dreamed of being an actress, her first job after acting that led her to becoming an entrepreneur, how a year long yoga training helped her reset and recharge, all the steps she took to create the business she has now, some of her best tips for Instagram and email marketing, and so so much more! FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Quinn on Instagram @quinn.tempest CONNECT WITH NATASHA Website Instagram

Video is where social media is going and showing up for stories and lives is going to set your business apart! Avery Yaktus is a business coach that helps female entrepreneurs launch and scale their business on social media with her 3 step accelerator framework.  I loved my conversation today with Avery talking all things stories and lives. Avery holds nothing back in this episode packed with helpful tips, tricks and advice. We chat about strategies for showing up in stories, using stories to have a successful launch, is there such thing as being too vulnerable?, how to show up when you don’t feel like it, owning your mess ups and so much more!!  FREE Tasha's Toolbox and Strategy Kit SHOW NOTES Connect with Avery on Instagram @avery.yaktus CONNECT WITH NATASHA Website Instagram

Natasha, founder of Sol Studio Marketing and host of The Shine Online Podcast, welcomes you into the conversation with some of today’s brightest entrepreneurs. Listen in as they share their real, honest journeys as business owners as well as their best tips and advice. You’ll leave feeling empowered to run your business in the way that feels right to you. Let’s shine together.