In this episode, we're diving into the world of SEO with our special guest, Chris St. Jean, Co-Founder & COO of Service.ly. The post Mastering Local Marketing With Service.ly appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we're talking with Eddie Childs, Director of Corporate Marketing, and Michelle Caston, Director of Media Planning and Buying, both from Mediagistic. In this episode, we cover: Backgrounds Eddie Childs brings a wealth of experience to the table as the Director of Corporate Marketing at Mediagistic.  He's been with […] The post Stand Out from the Competition With Mediagistic appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we're talking with Ben Stimler, the Director of Strategic Partnerships at One Thing Marketing.  In this episode, we cover: The Digital Storefront: Why Your Website Matters Ben reminds us that in today's world, your website is your storefront because this is usually the first impression potential clients have […] The post Mastering Digital Marketing: Insights from One Thing Marketing appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we're talking with Kyle Gargaro, Editorial Director & Associate Publisher of The ACHR NEWS.  We cover some great topics, including: Kyle's Journey in HVAC Journalism With a background in journalism and a career in local newspapers, Kyle joined ACHR News in 2004 as an associate editor.  At that […] The post Service Industry News Updates With Kyle Gargaro appeared first on Service Autopilot.

On this episode, we're talking with Tommy Mello, founder of A1 Garage Door Service and host of the popular podcast, HomeService Expert. The post Turning Technicians into Sales Superstars: Lessons from Tommy Mello appeared first on Service Autopilot.

On this episode of the Profit Roadmap podcast, Ryan and Bekah chat with Britany Cruz and Marlen Weber from Xplor, and Paul Baccaro from Social Jazz. The post Mastering Social Media for Service Businesses With Social Jazz, Marlen Weber, and Britany Cruz appeared first on Service Autopilot.

On this episode of the Profit Roadmap podcast, Ryan chats with Brielle Ware, Human Resources Director at Xplor Technologies about ways to modernize HR. The post Modernizing HR Practices With Brielle Ware appeared first on Service Autopilot.

On this episode of the Profit Roadmap podcast, Ryan and Bekah chat with Jason Thomas from Don’s Lawns in Oklahoma City. The post Mowing Down Inefficiency: Jason Thomas's Tech Revolution at Don's Lawns appeared first on Service Autopilot.

On this episode of the Profit Roadmap podcast, Ryan and Bekah chat with Tim Fisher, the Director of Market Intelligence at HARDI. The post Navigating Climate Change in the HVAC Industry: Insights from Tim Fisher appeared first on Service Autopilot.

On this episode of the Profit Roadmap podcast, Ryan and Bekah chat with the founder of Deep Lawn, Joel Northrup. In this episode, Joel will teach you how to: About Joel Joel Northrup, the founder of Deep Lawn, knows the lawn care industry inside and out.  He’s been in the lawn care industry for over […] The post Increasing Sales and Efficiency in Outdoor Services with AI appeared first on Service Autopilot.

On this episode of the Profit Roadmap podcast, Ryan and Bekah chat with entrepreneur, coach, and cleaning business founder, Libby Delucien. The post Empowering Your Team Through Technology and Empathy: Lessons from Libby DeLucian appeared first on Service Autopilot.

Learn how to find your company's "why" with Drew Larison on this episode of the Profit Roadmap The post Finding Your Company's “Why” With Drew Larison appeared first on Service Autopilot.

The Powerhouse Consulting Group joins The Profit Roadmap to talk about efficiency, software, and automation. The post Empowering Service Businesses Through Innovative Software Strategies appeared first on Service Autopilot.

On this episode of the Profit Roadmap podcast, Bekah sits down with Debbie Sardone. She is an incredibly successful entrepreneur, cleaning business owner, coach, and the list goes on. In this episode, Debbie shares her valuable insights and proven strategies that will help you: From Solopreneur to Founder of Systems In the early days, Debbie […] The post Secrets to Building a Multimillion-Dollar Cleaning Empire With Debbie Sardone appeared first on Service Autopilot.

Join us as we dive into the world of leadership with Julie Vena, with more than 20 years of management experience in various service industries. On this episode of the Profit Roadmap podcast, we will uncover insights from her interview where she shared her journey and dedication to serving others.  Learn how Julie's leadership philosophy […] The post How to Serve and Impact Others: The Leadership Philosophy of Julie Vena appeared first on Service Autopilot.

Expert marketer Jack Nagy, from MTA360 is the guest on this episode of The Profit Roadmap. The post Unlocking Growth: Jack Nagy Shares His Field Service Marketing Secrets appeared first on Service Autopilot.

Listen to the Profit Roadmap as Jason Brassfield shares how to build a better business. The post Building a Better Business with Jason Brassfield appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we’re talking with Roger Wakefield about growing a business, how to sell a service business, and more! The post The Tradesperson's Guide to Success: Secrets from Industry Expert Roger Wakefield appeared first on Service Autopilot.

Check out Tony Rickett's tips for SEO on the Profit Roadmap! The post Field Service Marketing Trends for SEO with Tony Ricketts of Lawnline Marketing appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we’re talking with Nikki DeCausemaker the founder of CallBoss, The post Smile Through the Calls with Nikki DeCausemaker at CallBoss appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we welcome Joel Ragar, Co-founder and Product Driven Operator & Advisor of Applause. Applause is a mobile app review software that helps measure and improve customer satisfaction, while motivating employees to give 100% on every service job. The post Boosting Employee & Customer Satisfaction with Applause HQ appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we’re talking with two successful brothers from Omaha Lawnscaping Solutions, Wes and AJ Kendall. They are also long-time Service Autopilot Members. We cover some great topics, including: About Lawnscaping Solutions Wes and AJ are both from Nebraska and run the successful company, Omaha Lawnscaping  Solutions. They love serving […] The post Maximizing Mindset for Exponential Growth With Omaha Lawnscaping Solutions appeared first on Service Autopilot.

On this episode of the Profit Roadmap, welcome two special guests from Carrier: Michael Cooper, Sr. Manager, Residential Indoor Products, and Brooke Greenwood, the Director of Service. Carrier Global is a leader in HVAC equipment. We cover some great topics, including: Enjoy the episode, and be sure to check out the show notes for more […] The post Advancing Technology With Carrier appeared first on Service Autopilot.

Naylor Taliaferro discusses how mental health and mindset impact your business and personal life. Plus, Bear Duplisea RETURNS as a guest co-host, alongside co-host Bekah Spencer! The post Mental Health & Mindset in Business Featuring Naylor Taliaferro & Guest Co-Host Bear Duplisea appeared first on Service Autopilot.

Marvin Salcido is the owner of Salcido Home Solutions, motivational speaker/coach, Biggest Badass winner, Inc 5000 Fastest Growing Private Businesses, and much more! The post Growing Fast & SEC23 Preview With Marvin Salcido appeared first on Service Autopilot.

On this episode, we welcome two special guests from New Castle Lawn and Landscape: Brian Cuccaro, President, and Brad Stephensen, CEO. The post Engage With Your Community to Build Culture With New Castle Lawn & Landscape appeared first on Service Autopilot.

This episode features Jonathan Pototschnik—entrepreneur, visionary, and co-founder of Service Autopilot, CitiTurf, and several other businesses. The post Inside Secrets to Success With Jonathan Pototschnik appeared first on Service Autopilot.

This week, we’re taking a look at important news topics and trends that home and field service businesses are currently facing this summer. The post LATEST NEWS: Summer Home & Field Service Trends for Service Businesses appeared first on Service Autopilot.

On this episode, Jessie Barrack joins talks about maintaining profitability and maximizing sales to reach goals in an uncertain economy! The post Midyear Check-In & 2023 Trends With Jessie Barrack appeared first on Service Autopilot.

Meet Evan and Thaddeus from On Purpose Media, a digital marketing agency. They are also hosts of the podcast HVAC Success Secrets: Revealed. The post How to Thrive & Maximize Sales During a Recession appeared first on Service Autopilot.

In this mini episode, we welcome Libby Delucien—a mom, owner of several successful businesses, a certified cleaning coach, and so much more. The post Mental Health and Navigating the Unexpected With Libby Delucien appeared first on Service Autopilot.

On this episode, we welcome Justin Woodford and Caleb Esuary to discuss developing cohesive communications and effective meetings! The post Creating a Cohesive Hybrid Team With Justin Woodford and Caleb Esuary appeared first on Service Autopilot.

On this episode, we welcome Naylor Taliaferro—host of popular YouTube channel Lawn Care Rookie and also host of the podcast, LCR Media.  The post Growing Your Brand on Social Media With Naylor Taliaferro appeared first on Service Autopilot.

In this episode, we welcome Mike Callahan (Simple Growth Systems) and two marketing pros, Eddie Childs and Christopher St. Jean (Mediagistic). The post Market and Automate for Growth With Mike Callahan and Mediagistic appeared first on Service Autopilot.

On this episode, we have two special guests here to talk about a unique way to overcome hiring shortages while helping America’s veterans.  The post Solving Hiring Shortage With Veterans—Featuring Trane and Modern Mechanical appeared first on Service Autopilot.

On this episode of the Profit Roadmap, we welcome two special guests, Mike Callahan from Simple Growth Systems and Jen Morris from OPTIMUS.  The post Removing Payment Hurdles and Automating Your Business With Mike Callahan and Jen Morris appeared first on Service Autopilot.

On this special edition of the Profit Roadmap podcast, we answer your questions about the show and share important news on guests and topics. The post The Profit Roadmap Answers Your Questions appeared first on Service Autopilot.

This week on Profit Roadmap, we welcome hiring expert, Libby Delucien—successful entrepreneur, mom, certified cleaning coach, and much more! The post Beating Hiring Bottlenecks and Building a Winning Culture With Libby DeLucien appeared first on Service Autopilot.

Xplor Service Autopilot relaunches its podcast with Xplor FieldEdge to reach more field service businesses than ever before. The post Re-introducing the Profit Roadmap Podcast! appeared first on Service Autopilot.

In this episode, Naylor (Lawn Care Rookie) joins the Profit Roadmap to share his story of how he unintentionally started his lawn care business. Naylor tells you how he started and grew his lawn care business into the successful lawn care business it is today. He also shares the different things he’s continuing to work […] The post Naylor’s Story: How the Lawn Care Rookie Started a Successful Lawn Care Business appeared first on Service Autopilot.

In this episode, Riley Pototschnik (owner of RocketThruster) joins the Profit Roadmap to share his expertise in web development! He tells you how to make your website better by avoiding the most common mistakes made by lawn care owners. Plus, Riley gives you tips on how YOU can create an amazing website that #1 in […] The post Mistakes That Lawn Care Businesses Are Making on Their Website appeared first on Service Autopilot.

Jacob Godar (owner of Scooter’s Lawn Care) returns for another episode of the Profit Roadmap to talk about what his business is doing during the COVID-19 pandemic. In this episode, Jacob talks about the measures he took before and after he found out the lawn and landscape industry was considered essential in Illinois. Plus, Jacob […] The post Keep Your Business on Track During COVID-19 appeared first on Service Autopilot.

Garrett Matthews (owner of Matthews Landscape) joins the Profit Roadmap to talk about how he’s continuing to grow his business during the COVID-19 crisis. In this episode, Garrett tells you the different procedures he’s put in place for his team. Plus, he explains how he’s taking advantage of low-cost marketing conversions right now. Garrett gives […] The post This Is the Time to Be a Leader appeared first on Service Autopilot.

Marvin Salcido (2017 Biggest Badass and owner of Salcido Lawn) joins this episode to talk about the operational changes he’s making in his business during the Coronavirus pandemic. In this episode, Marvin explains the different things he’s doing to protect himself and his employees. He also talks about the shifts that might happen in the […] The post Marvin Salcido: We're All in This Together appeared first on Service Autopilot.

Phil Ricci (from Clearent) talks about how credit card processing is essential in the current COVID-19 crisis. He tells you all about Clearent and why he’s so passionate about the company. He also tells you what makes them different from other credit card processors. You’ll find out how you can begin taking advantage of this […] The post COVID-19: What Credit Card Processing Can Do for You Right Now appeared first on Service Autopilot.

John and Nikki DeCausmaker (from Little Johns Lawns and CallBoss) talk about what they’re doing during the Coronavirus crisis. John and Nikki explain how they’re keeping their employees safe and healthy as well as how they’re continuing operations. Plus, they give advice on how your business can not only make it through the Coronavirus pandemic […] The post COVID-19: Focus on Your Message appeared first on Service Autopilot.

Jason Cupp (Kolbe Certified Growth Consultant) returns again for another episode of the Profit Roadmap to talk about the one thing that’s affecting ALL business owners right now—the Coronavirus. In this episode, Jason talks about how you can ensure your business is deemed “essential” and is operating legally. Plus, Jason explains the necessary measures you […] The post What Service Business Owners NEED to Hear Right Now appeared first on Service Autopilot.

Garrett Matthews (owner of Matthews Landscape) talks about how he’s built a brand to solve his labor problems - and you can too! In this episode, Garrett talks about the resources that have helped him get there. Plus, he explains the things he’s had to stop doing to grow his business. Garrett tells you exactly […] The post Building a Brand to Solve Your Labor Problems appeared first on Service Autopilot.

Jason Cupp (Kolbe Certified Growth Consultant) rejoins the Profit Roadmap to talk about the word most business owners hate—financials! In this episode, Jason explains where the majority of business owners struggle with their financials. Plus, he tells you where your overspending, so that you can grow a more profitable business. Jason tells you exactly how […] The post Focus on Financials for a Profitable Business appeared first on Service Autopilot.

Kirk Slack, former 2018 Biggest Badass winner and owner of Wellspring Landscape Services, joins the Profit Roadmap again! He explains his year leading up to winning the Biggest Badass competition. Before winning the BBA competition, Kirk took a 3-week dream vacation with his son… but he almost didn’t go. All because he was worried about […] The post Take a Vacation to Find What’s Broken in Your Business appeared first on Service Autopilot.

Conley Ipson (from Ready, Set, Mow!) tells Cody and Bear about his hiring struggles in 2019. He explains how he’s been trying to solve this issue as well as what he’s learned. He also tells them the new things he’s doing to try to solve this problem. PLUS, Conley shares how he thought he was […] The post Raise Your Prices With These Profitable Strategies appeared first on Service Autopilot.

Brandon Brown and Ryan Chipman (from Schneider Tree Care) explain to Cody and Bear how they’ve pushed past their “growth ceilings”. They tell you how to create your own sustainable goals to promote steady and faster growth in your business. Plus, they share their top secrets, which they attribute to their success. And don’t forget! […] The post Push Past Your Business’ Growth Ceilings to Experience True GROWTH appeared first on Service Autopilot.

Jacob Godar (from Scooter’s Lawn Care) comes back for another episode of the Profit Roadmap to tell you about his business’ most recent successes. He tells Cody and Bear how he took his business to over $1 MILLION in revenue in 2019. Also, find out the top two bottlenecks he faced to reach this goal. […] The post The Bottlenecks Keeping You from Reaching $1M appeared first on Service Autopilot.

At SA6, Mike Callahan joined the PRM again! In this episode, Mike tells you how he’s created TWO businesses that run themselves… And you can do it too! He’ll tell you all about how he’s automated his businesses as well as why he’s so driven to help you automate yours too. Here’s the book Mike […] The post Exiting the Business appeared first on Service Autopilot.

Jess Winsett (our HR guru) makes Cody and Bear total interview experts, as she explains the right way you should be conducting interviews. The post The 3 Questions You CANNOT Ask in an Interview appeared first on Service Autopilot.

Right before her big vacation, Cody and Bear convince Jess Winsett (our HR guru), to guest star in a two-part series on the PRM. She tells you the key to developing amazing employee retention - the Buddy Program. The post How to Keep Good Employees Longer appeared first on Service Autopilot.

Bear talks about a few major problems in the service industry, but they all have one simple solution that boils down to this… communication. The post Bear Flies Solo!|The Profit Roadmap appeared first on Service Autopilot.

For unknown reasons, Lisa Marino (SA Digital Marketer) rejoins SA’s “dynamic duo” (Cody and Bear) for another episode of Profit Roadmap! She talks about how to create effective marketing and when you should be marketing. Also, she’ll tell you how to utilize the one very popular source of FREE marketing that can start making you […] The post Sell ALL Busy Season Long |The Profit Roadmap appeared first on Service Autopilot.

Chris Volpe rejoins Profit Roadmap to finish out his series about being a great leader. Did you know that 80% of results come from 20% of the time you spend working? It’s a little something called the 80/20 principle, and Chris is going to tell you all about it. He’ll actually tell you how to […] The post Pareto Revisited | The Profit Roadmap appeared first on Service Autopilot.

Chris Volpe (our Director of Training and Special Services) joins us to tell you how to be a great leader. Just by delegating, you can become the great leader you’ve always dreamed of… but there are also a few other things you can do too. Chris tells you exactly how to do just that. He […] The post Become a Leader | Profit Roadmap appeared first on Service Autopilot.

Kory Ballard (the CEO of Ballard Incorporated - Green Industry Accessories and Perficut Companies Inc.) joins us to talk about his successful marketing strategies. Through his hard work and dedication, Kory started his first lawn care business in high school. Now he develops the sort of efficiency products he wishes he had when he was […] The post From the Field to the Product Lab: Creating Efficient Lawn Care Accessories appeared first on Service Autopilot.

Bear is NOT alongside Cody, so Patrick (SA Marketing Director) tries to fill his shoes! Brian Stearman talks about being the owner of Lawn Care Marketing Mechanic and why its primary focus is helping lawn care businesses. As a former lawn care owner, Service Autopilot user and SA Academy member, he's learned a lot over […] The post Interview with Lawn Care Marketing Mechanic | Profit Roadmap appeared first on Service Autopilot.

It's a reverse-PRM. Angela Brown, house cleaning guru, asks the questions cleaners NEED answers to about Service Autopilot. If you're a cleaner looking to sign up for SA, let's get you on-board. "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post Angela Brown Interviews Cody & Bear appeared first on Service Autopilot.

Jeff Harkness gives service business owners advice on growing their business the smart way. He started (and still runs) his own business - Three Point Group. He explains why many service businesses fail… and why less succeed. He’ll tell you everything you need to know about being a wise entrepreneur. If you’d like one-on-one financial […] The post Smart Growth with Jeff Harkness appeared first on Service Autopilot.

Ted didn't send a woman to prison! He talks about why he dropped his biggest client (that was bringing in 6-figures) and an update on that story from last year. He dropped them because he saw the bigger picture. Plus, he shares his story about an embezzlement issue within his lawn care company... and why […] The post UPDATE: Ted (Glaser) Talk appeared first on Service Autopilot.

Mini-episode with Bo and Brady Burke recorded at SA5 last fall. After meeting Bear in 2017, Bo and Brady Burke describe their experience with Service Autopilot and why they've recommended it many times. They explain how Automations have been a total game-changer for their lawn care business and has jumpstarted their growth. The mobile app, forms […] The post "Service Autopilot is a Game-Changer" appeared first on Service Autopilot.

Former Biggest Badass winner, Marvin Salcido, talks with Cody and Bear about remaining profitable while adding services to your business. He talks specifically about how fertilization and weed control was a total game-changer for his Tyler, Texas lawn care business. Resources: Marvin's other appearance on the show Starting a Lawn Care Business (Marvin contributed to […] The post Grow Your Business by Adding Services appeared first on Service Autopilot.

We talk with Kirk Slack - right BEFORE he won the Biggest Badass Award at SA5. You can check out Kirk's winning submission over on the Lawn Care Millionaire YouTube channel. Kirk talked to us about growing in patience and the necessity of effective communication with your team - a winning badass strategy if we […] The post Biggest Badass 2018 Interview appeared first on Service Autopilot.

Michelle Myers of PinkCallers chats with The Profit Roadmap about why you might need a virtual assistant and that PinkCallers is the VA of choice for Service Autopilot members. "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post Should I Hire a Virtual Assistant? appeared first on Service Autopilot.

Taylor Hansen, long-time SA user, chats with Cody and Bear at SA5 about joining SA Academy BEFORE he started his business and the overwhelming value of being in a mastermind group as he went through the startup process at his business. "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post "I Joined a Mastermind Group BEFORE I started my business" appeared first on Service Autopilot.

Bear recounts two failed attempts to save his gym membership. One got his money but wasn't honest. The other didn't even pretend to care about making the sale. "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post How to Save Missed Sales Opportunities appeared first on Service Autopilot.

Jonathan, Cody, and Bear chat about dealing with problem clients. Should you: Bend over backward to accommodate every request? Refuse to yield a single inch? Fire them? It's a great reminder that service business owners are professional problem-solvers - but they have to keep that inside the scope of their business. "Summon the Rawk" by […] The post How to Handle "Troublemaker" Clients appeared first on Service Autopilot.

Cody and Bear are back in the studio from GIE. They're talking about their time at the show AND the excitement of meeting listeners in person. After interacting with a bunch of SA users in Kentucky, we wanted to reflect on the importance of attracting and creating brand ambassadors. "Summon the Rawk" by Kevin MacLeod […] The post Create Brand Ambassadors appeared first on Service Autopilot.

Chris Volpe returns to talk about putting employees through "boot camp." Resources: Tony Romo: A Football Life The Pareto Principle is an Italian Cheese "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post One Big Venn Diagram of Awesome-ness appeared first on Service Autopilot.

Bear opens up with a personal story that marries confidence and arrogance - a contradiction on the surface, but one you'll find very useful in your business. Here's the clip Bear referenced: "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post Be Humbly Arrogant appeared first on Service Autopilot.

Jess Winsett, our HR guru, talks to us about the power of employee referral programs. Resources: Martha Woodward - Employee Incentives "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post Do Employee Referral Programs even work? appeared first on Service Autopilot.

Jonathan explains time management, delegation, and "wall-building" to avoid distractions so you can push your business forward. Resources: No B.S. Time Management for Entrepreneurs (by Dan Kennedy) "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post Why You Should Build Walls Around Yourself appeared first on Service Autopilot.

Cody convinces Bear that marketers should exist... and that every small business is marketing, whether they believe it or not. Resources: Starting out Facebook Advertising (Lawn Care) Facebook Ads for Cleaners How to Market Your Lawn Care Business (9-Arounds) "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 The post "Why Do I Need Marketing?" appeared first on Service Autopilot.

Bear draws on his many years of sales experience to teach Cody how to close deals over the phone. This is the best way to make sales in your service industry business... but it can be intimidating to people who are really comfortable making sales happen in-person. Resources: Spin Selling by Neil Rackham Jim Evans' […] The post How to Close Sales over the Phone appeared first on Service Autopilot.

Marvin Salcido was crowned (literally) at SA4 as the "Biggest Badass" of the year. This week on The Profit Roadmap you can hear his journey from hungry college student to owning a large and profitable lawn care business. Resources We Mentioned: Pricing Calculator Wrapping Your Truck in 2018 Get Your Tickets to SA5 "Summon the […] The post The Biggest Badass Interview | Profit Roadmap appeared first on Service Autopilot.

Mike Michalowicz talks about the business hierarchy of needs and his brand new book (Clockwork: Design Your Business to Run Itself). We learn about the two points your business could be stuck between. Resources we mentioned: Pre-order Clockwork today Read Profit First to get your finances in order Mike spoke at our annual conference a couple of years ago... it was a […] The post Your business could run like Clockwork appeared first on Service Autopilot.

Jess Winsett, our HR guru, talks to Cody and Bear about getting rid of bad culture fits (and all-around terrible employees). She keeps an eye toward "gotcha" moments to avoid problems down the road AND helps you consider alternatives to letting go that squeaky-wheel employee. "Summon the Rawk" by Kevin MacLeod (incompetech.com) Licensed under Creative […] The post Cody and Bear Get Fired! appeared first on Service Autopilot.

Martha Woodward owns Dusting Divas and is the co-founder of Quality Driven Software. She talks to us about being afraid of customer feedback, how to get over that fear and embrace the opportunity to improve your business. Resources: Martha's last time on the show at SA4 Quality Driven Software This year's conference, SA5 "Summon the […] The post Are You Afraid of Customer Feedback? | The Profit Roadmap appeared first on Service Autopilot.

Jim Evans tells us when he thinks you should use "hard sell" tactics to close the deal with a lead. We give examples of hard selling from our own experience and encourage you to look at the sales process as a fellow consumer first and as an owner second. Resources: Jim's last episode The Dip […] The post Is the "Hard Sell" Ever Appropriate? appeared first on Service Autopilot.

Rodney Smith of Raising Men Lawn Care is mowing 50 lawns, at least one in each of the 50 states. Cody talks with Rodney about his mission and how you can use community outreach to build a great reputation. Resources: Raising Men Lawn Care Rodney's Instagram Community Outreach Blog Post "Summon the Rawk" by Kevin […] The post 50 States, 50 Lawns and Building Your Reputation appeared first on Service Autopilot.

Chad Cranston and Garrett Matthews are very different people. Chad is a former IT/tech guy. Garrett is a former firefighter. They live hundreds of miles apart. One's in the desert (Chad), the other's in the swamp (Garrett). They talk at least twice a day... and they credit those talks with saving their businesses and plugging […] The post The Best Bet to Avoid "Business Blindness" appeared first on Service Autopilot.

Conferences and events are a dime a dozen. Jason Cupp and Bear talk about how to know if an event is right for you and how to justify the cost of attending. Get more info on SA5 (or buy your tickets today)! Resources Mentioned: Jason's Consulting Site Check out SA5 (this year's conference) "Summon the […] The post How to Know a Business Education Event is Right for You appeared first on Service Autopilot.

Lisa Marino knows marketing. And she's ready for you to step up your game. It's not enough to run an occasional Facebook ad, you need to take your brand message to many more channels. Cody, Bear and Lisa present other marketing channels, ones we've neglected previously on The Profit Roadmap. Other marketing channels every service […] The post How to Expand Your Marketing into Multiple Channels appeared first on Service Autopilot.

Jacob and Nicholle Godar talk about the trials and triumphs of the last year at Scooter's Lawn Care. They tell us about having their biggest year ever, moving to Florida from Illinois, shutting down a branch, and moving back to Illinois. It was a crazy year and they managed to keep Scooter's, and their marriage, thriving. […] The post The Business Owners’ Marriage Survival Guide appeared first on Service Autopilot.

Take pictures that people want to see and you'll grow your Instagram audience. Cody, Patrick and Bear talk about how to use Instagram to better effect for your small business. Resources Mentioned: Value First Marketing Framing Your Shots Blog Post Nicholle's Web Design Blog Post Special thanks to Nicholle for providing some quick talking points. […] The post Small Business Instagram isn't about Your Equipment appeared first on Service Autopilot.

Jonathan joins us in the studio to discuss the only process you can still implement in your business, regardless of how little time you have before the tsunami of busy season pulls you under. There are numbers EVERY business owner should know. They're vital to growing and keeping your business healthy. Jonathan tells us the […] The post The Last Thing You Can Do Before Busy Season appeared first on Service Autopilot.

The Weekly Member's Talk Show is live EVERY Wednesday at 3p Central Time, hosted by Cody (hey, you know him) and long-time friend of the pod Mike Callahan. You can see it every week on our Facebook page (give it a like and you should get a notification when we go live). "Summon the Rawk" […] The post Debbie Sardone: "5 Things Successful People Do Differently" appeared first on Service Autopilot.

Brandon Brown and Ryan Chipman explain their team-building process and how to create a company culture that drives employees excellence in this "Live from the Field" episode. Cody traveled to Schneider's Shrub and Tree Care in South Carolina to meet with Brandon and Ryan. Mentioned on This Episode: Ryan's consulting and EOS implementation Traction by Gino […] The post Gain Traction in Your Hiring and Team-Building appeared first on Service Autopilot.

Jess Winsett is our HR department at Service Autopilot. She's spent years honing her skills as a recruiter and has conducted 1000s of interviews. She's forgotten more about attracting and keeping employees than most people will ever know. So we lured her into the studio, claiming that Bear and I needed to work out some […] The post The #1 Reason Your Employees Leave You appeared first on Service Autopilot.

WARNING: This episode contains strong language and a discussion of self-harm. Conley Ipson is a hard-working young man. He's married, has a toddler, and, in 2014, was working his tail off as a solo-preneur. What people looking from the outside didn't know was that he was behind on his truck payments. His business was in […] The post How to Escape Rock Bottom appeared first on Service Autopilot.

Patrick returns to the pod and he came prepared (with a legal pad covered in his trademark chicken scratch). 5 Secrets to Writing KILLER Headlines One Big Idea Appeal to a "Second Benefit" Use Power Words. Ask an Unexpected Question. Write Multiple Headlines (then write some more). THE BONUS IS IN THE EPISODE. You can't […] The post 5 Secrets to Writing KILLER Headlines (+ 1 Bonus Tip) appeared first on Service Autopilot.

Jonathan convinces Cody and Bear of the necessity of finding accountability partners via a Mastermind group. He talked his experience with the ideas of Napoleon Hill (check out Think and Grow Rich) and the guys who joined the original Mastermind group: Henry Ford, Andrew Carnegie, etc. Titans of industry. Listen along as we hear about the […] The post Why You Should Join a Mastermind Group (and How to Find One) appeared first on Service Autopilot.

The customers are there, where are you? Nicholle Godar, marketing manager for Scooter's Lawn Care and owner of Godar Designs, joins Cody and Bear to talk about developing a strategy for social media, especially Facebook. We talk about the most important part of that strategy: consistency. When you pair consistent posts with quality content, you see […] The post How to Develop a Social Media Habit appeared first on Service Autopilot.

It's 2018. We're the only industry still having this conversation. Jonathan Pototschnik is ready to put this issue to bed forever. Process credit cards and eliminate cash valleys in your business... yesterday. Your customers are using credit cards to pay for everything else in their life. Cody doesn't remember what cash looks like. Bear burned […] The post Why Credit Card Processing is a "No-Brainer" appeared first on Service Autopilot.

'Tis the season to know your numbers. Bear and I wanted to throwback to our second-ever episode of PRM. We interviewed Scott Howard to talk about "the only business stat that matters." Because this is the busiest selling season for lawn care companies, we know that it's great time to review pricing and profitability. By […] The post Classic Roadmap: Job Costing Throwback appeared first on Service Autopilot.

Chris Sims, our director of marketing, talks producing valuable content for clients and leads on social media. What is "Hyper-Local" Content? It's content that sells your status as a local small business. It's putting a face and a name and a place to your business. People love to support local businesses and keep their money […] The post Make Your Social Media Content Hyper-Local appeared first on Service Autopilot.

Maximize profits after the sales rush ends by selling to the customers you already have. What Comes After Selling Season? Upselling season. Join us as we talk with our CEO and co-founder, Jonathan Pototschnik about the art of the upsell. Upsells are the best way to increase your profitability throughout the year. Here are the […] The post Jonathan Pototschnik: What Comes After Selling Season? appeared first on Service Autopilot.

Rebekah Spencer from our Launch Department talks to us about our onboarding process and how you can take principles from that process and use it in your business to increase retention with new clients. Treat New Clients like People Remember marketing is a relationship. This person has just committed to you. Show that you match […] The post How to Welcome New Clients to Your Business | The Profit Roadmap appeared first on Service Autopilot.

Chris Volpe, resident business optimizer, talked with us about how to clear the Brussels sprouts, green beans, or "whatever vegetable you hate off of your plate. You know it's true: the tasks you hate wind up on the backburner. Those backburner tasks frequently find their way through cracks, despite our best intentions. At The Profit Roadmap, […] The post How to Let Go of Dreaded Tasks in Your Business | The Profit Roadmap appeared first on Service Autopilot.

John Caldwell, our CTO, is back this week to talk about moving from being a ground-level, hands-on "doer" to a high-level, vision-casting "leader." This is the transition that every service industry company owner HAS to make. You have to get off the truck and out of customers' properties. You want to work "on" your business, […] The post How to Grow in Your Company from "Doer" to "Leader" | The Profit Roadmap appeared first on Service Autopilot.

Dropping huge clients to align with his business' purpose is the kind of thing Ted Glaser does, even when it hurts. Why You Should Drop the "Wrong" Clients It doesn't matter how much money you make if you're miserable. And it doesn't matter how much revenue you're pulling in if there's no profit. Ted exercises […] The post TED (Glaser) Talk: How He Built Summit Lawns appeared first on Service Autopilot.

Jacob Godar named Scooter's Lawn Care after a nickname he received from a mentor while working at an auto body shop. He was young and ready to work his tail off to build something for himself. He considered opening his own body shop but the high overhead, startup costs and prospect of constantly smelling like […] The post How Jacob Godar built Scooter's Lawn Care | The Profit Roadmap appeared first on Service Autopilot.

Jason Cupp talks with Cody and Bear about the impact on your business of understanding your unchanging instincts as explained by the Kolbe Index, the only quiz/questionnaire whose results NEVER change. Instincts Never Change: Kolbe Action Modes Unlike a personality profile or IQ test, Kolbe index results don't change. The four numbers that represent your […] The post Instincts Never Change: The Kolbe Index with Jason Cupp appeared first on Service Autopilot.

Are you ready to put your business on Autopilot? That's what we're talking about with John Caldwell, our CTO, today on The Profit Roadmap. Automations is Out of Beta At SA4, John announced that automations was officially out of beta and ready to be used. Our Certified Advisor and friend of the show, Mike Callahan, is […] The post The Robot Butlers are Coming (and Automations is Out of Beta)! appeared first on Service Autopilot.

Volpe is BACK! Chris Volpe, head of our training department, discusses "coachability" and its weight in the hiring process. What is "Coachability"? Chris emphasized that you should be looking for candidates who are willing to learn and grow with your company. When hiring, look for those people, even if they have a little less experience. […] The post Why "Coachability" trumps Experience in the Hiring Process | The Profit Roadmap appeared first on Service Autopilot.

Our original plan was to release this episode on Christmas Day, but we said "bah, humbug" to that terrible plan because you need this Holiday Spectacular NOW. Cody and Bear give easy, actionable morale boosters for the holiday season. These are surefire ways to show your employees that you care about them and appreciate their work […] The post Your Christmas Came Early... | The Profit Roadmap appeared first on Service Autopilot.

Martha Woodward owns Dusting Divas, a successful cleaning company in Oklahoma, and she's the co-founder of Quality Driven Software, a software company borne of her cleaning company's need for employee-specific data. She found very quickly in her cleaning business that the best way to solve problems was to turn those problems into incentivized challenges for […] The post How to Motivate Employees to Solve Your Problems | The Profit Roadmap appeared first on Service Autopilot.

Jim Evans, our VP of Sales and master salesman, tells us why "pressure-cooker" sales environments like in Glen Garry Glen Ross won't make you money. He gave some suggested reading: Spin Selling The Challenger Sale Listen to the show to hear why he recommended both books (and the advice he said you SHOULDN'T follow from one of […] The post Always Be Closing with Jim Evans | The Profit Roadmap appeared first on Service Autopilot.

Ty Wilkins is one of those guys who always has his nose buried in a book. He reads the way the rest of use our phones, that is, all the time. Walking, eating, maybe sleeping, Ty's always reading. Bear and I thought it would be helpful to get such a well-read guy to come on […] The post BOOKCLUB: Why You Should Read "The Martian" | The Profit Roadmap appeared first on Service Autopilot.

For those of you who were at SA4: Next, we want to remind you how awesome it was. For anyone who missed it, we want to give you a taste of the great things you missed out on. Blast from the Past: Jonathan's SA3 Talk Jonathan headlines our annual conference. He talks about the state […] The post Blast from the Past: Jonathan's SA3 Talk | The Profit Roadmap appeared first on Service Autopilot.

Patrick Hoffman, marketing guru and writer on this blog, is back in the studio. He wants to give you some Marketing 101. We're diving into Facebook Ads and 9 (or 12 or 5) Arounds on this episode. Marketing Your Business doesn't have to be Hard You don't need an MBA or a consultant. You need good copy (check […] The post Patrick taught Cody to Walk (and Market) | The Profit Roadmap appeared first on Service Autopilot.

David Martinez, import specialist and company culture innovator, jumps into the studio with Cody and Bear, does a couple dozen push-ups and pull-ups then tells us all about the value of company culture and how he's directly contributed to the culture at Service Autopilot. Company Culture Keeps Your Company Profitable A company where no one […] The post Company Culture was Invented by David | The Profit Roadmap appeared first on Service Autopilot.

It's finally here! We sit down with Jonathan Pototschnik, CEO of Service Autopilot and co-founder of several successful service industry companies to talk about his two most effective marketing strategies. Jonathan gives us the advice that he wishes he'd been given 15-20 years ago. It's like a time machine that makes you a future version […] The post Jonathan Pototschnik's Two Most Effective Marketing Strategies | The Profit Roadmap appeared first on Service Autopilot.

Patrick Hoffman, writer on this blog and in-house marketer at Service Autopilot, chops it up with Cody and Bear about the principles of Value First Marketing. Value First, Profit Second Profit is key to success in business. It's the metric we measure ourselves by most often, but if we think about business as a relationship, it throws […] The post Why You Should Put Profit Second | The Profit Roadmap appeared first on Service Autopilot.

Chris Volpe, training department manager and business management expert, sits down with Cody Owen and Bear Duplisea to talk about the Pareto Principle, a business proverb based on ratios. We learn that it's definitively not an Italian cheese. This is an episode for anyone wanting to learn where the problems in their business come from […] The post The Pareto Principle is an Italian Cheese | The Profit Roadmap appeared first on Service Autopilot.

Scott Howard, master trainer and job costing guru, talks about the only business stat that matters with Cody Owen and Bear Duplisea. This is the second episode of The Profit Roadmap, Service Autopilot's new podcast dedicated to helping service business owners grow stronger, healthier businesses. Why can't your business double (or triple) its profits by next […] The post The Only Business Stat that Matters | The Profit Roadmap appeared first on Service Autopilot.

Caleb Risley is the first guest on The Profit Roadmap. We know that he's everyone's favorite Member Support Rep and now he's ready to talk with Cody Owen and Bear Duplisea about what really goes on in the Support Department and Service Autopilot's Best Kept Public Secret. How do I download it? We'd recommend subscribing […] The post Caleb's Secret Fishing Hole | The Profit Roadmap appeared first on Service Autopilot.

Mike Callahan is a successful service business owner in Upstate New York. He's worked his way out of the day-to-day operations and now spends a large percentage of his time helping other owners succeed. He's a talented businessman with a heart that wants to build up and give back to the community of business owners. […] The post Inside Room 112 with Mike Callahan | The Profit Roadmap appeared first on Service Autopilot.