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The Premium CEO Profile

The Premium CEO

English, Finance, 2 seasons, 23 episodes, 6 hours, 36 minutes
About
The Premium CEO podcast helps passionate coaches and experts attract their BEST clients on repeat with their message and create a premium lifestyle on their own terms. I’m your host Nathalie Alvarado, Premium Business Coach… also known as The Marketing Queen. My mission is to help brilliant women receive more: more money, more recognition, and more ease. I’ll touch on topics such as authentic marketing & sales strategies, elevating your CEO identity and creating your own version of luxury with a Premium business. Every week you’ll walk away with powerful mindset shifts, simple action steps and a different way to market using your VOICE. Because it’s freaking time to get paid what you deserve for your brilliance… don’t you think? Connect with Nathalie on Instagram @gniappe
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Ep 16 Break through your income ceiling and sustain US$20K cash months

You’re ready to hit and sustain your next level of income, US$20K+ CASH months and beyondYou’ve already hit some amazing milestones in your business so farNow you’re ready to break through your current income ceiling and sustain that number for longer termThis episode is for you!In this episode, I chat about:One hidden reason that you haven’t busted through your current recurring revenue levelHow to open up your brain and body to receive much more cash per month per clientTwo powerful questions to ignite clarity, bust through your current beliefs and sustain minimum US$20K cash months in your businessConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Apply for LIMITLESS 1:1 Coaching: We’re making US$20K CASH months your baseline  with Elevated Messaging, Premium Delivery and Wealth Identity.xoxoNathalie
12/2/202311 minutes, 51 seconds
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Ep 15 How I added a Premium Group Offer to my Product Suite - Mindset and Structure

Are you considering adding a group offering to your product suite as a coach or service provider?Do you know you thrive leading group settings, and want a group offer to increase your long term monthly recurring revenue?This episode is for you!I know that leading group offers, especially high ticket group offers can mean a whole identity shift for most coaches and experts.In this episode I breakdown my own experience in this process, how my mindset has completely changed around group offerings and how I increased my monthly recurring revenue with a scalable signature offer.In this episode, I chat about:How I reframed my perspective around leading group offers as a coachThings to consider when structuring your offers to make them more scalable and sustainableIdentity around receiving high cash without necessarily having to exchange 1:1 time and energyLevels of leadership required to delivery a great client experience with multiple clients at onceConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Apply for the REVENUE RISE Mastermind: this is the program for you to position your signature premium offers and add thousands to your monthly recurring revenue in your coaching or service business. When you secure your spot for the January 2024 Mastermind in November, you qualify for an extended 6 month payment plan for this 4 month container!Apart from 1 extra month of coaching and immediate access to the entire course portal to start creating results today.xoxoNathalie
11/6/202320 minutes, 23 seconds
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Learn to Love Sales and Create your Highest CASH Year

What do you think of when you hear the word “Sales”?When you’re able to separate yourself from the conditioning that tends to exist around Sales - you create your highest cash months, quarters and YEARSMany times when my clients come to me aren’t getting paid as much as they want - it’s usually that their beliefs around Sales is seeping into their MarketingEven though you may be creating content every day and “showing up” - You may not be showing up as POWERFULLY as you could to make more Sales weeklyTune in to this episode for some powerful mindset shifts around Sales and how to LOVE Sales againIn this episode, I chat about:The main beliefs that can seep into your Marketing and downplay your SalesThe key to LOVE Selling without feeling icky or overthinking what you’re sayingWhy I literally don’t shut up about my offer (ever)Why I don’t agree with the “strategies” that try to “lure people in” to your brand without directly selling and then selling on the backendConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Apply for the REVENUE RISE Mastermind: this is the program for you to attract your BEST High Ticket clients, secure thousands in recurring revenue and hit 5 Figure Cash Months sustainably in your coaching or service businessThis is a Hybrid Mastermind with Trainings, Coaching and Personalized Implementation SupportThis is an evergreen mastermind, meaning that once you say YES, you will be onboarded immediately, and gain access to the Telegram groupYou’ll receive an action plan will help you hit the ground running, as you watch the available trainings inside the portalWe will meet twice per month on Tuesdays 11 AM EST via Zoom!I can’t wait to support you!xoxoNathalie
9/14/202313 minutes, 36 seconds
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Ep 13 Create High Value Offers to Hit 5 Figure Cash Months

Creating incredible OFFERS and improving my client experience before focusing about “what to say” so people buy has always been the “secret” to my rapid growth.So many people will tell you not to worry about the offer so you take the messy action and get started..Yesss we love the action BUT.. I don’t fully agree with that.Sure that helps at the beginning, but when you’re refining and growing past a certain level and want to increase your recurring revenue with higher level clients…You really have to see if your offers are FULLY supporting your clients to create what you promised in your Marketing - in a simple effective wayHaving incredible offers and helping your clients have the BEST possible chance at creating the results they want to create inside your programs, courses or services (without you always having to be there), is also the best opportunity you have to sign higher paying clients.Tune in to this episode for the main areas to focus on in your offers if you want to secure higher recurring revenueIn this episode, I chat about:The main mistakes I see with offer creation that keeps coaches and service providers at a certain monthly income levelThe importance of aligning your offer suite with the way you like to support your clients to ensure long term sustainabilityWhy including more resources and templates isn’t what guarantees client success inside the containerWhat actually creates more re-signs and referrals in your offersEnsuring the  timeline and structure of your offers is decided with your best client results in mindConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Apply for the REVENUE RISE Mastermind: this is the program for you to secure higher and longer term recurring revenue in 2023 and hit 5 Figure Cash Months sustainably in your coaching or service businessThis is a Hybrid Mastermind with Trainings, Coaching and Personalized Implementation SupportWhen you pay in Full for the Mastermind in July 2023, you also secure additional 1:1 support from me.
7/22/202319 minutes, 7 seconds
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Ep 12 Love Yourself More to Make More Sales

My biggest flex is loving myself no matter whatNo matter how much I’m making that month, day or yearNo matter who’s inquiring or notNo matter how many views I have on my StoriesNo matter how many people commented on my postNo matter the thoughts that crossed my mind that dayI keep goingI don’t see myself as something to be fixedI don’t see myself as brokenI don’t rely on a tool or a framework to create results for meI back myselfI trust myself I love myselfAnd I call this having a Limitless IdentityWhere you see yourself as Limitless, capable, resourceful and loveable no matter WHATWhere you don’t rely on a hypnosis, journaling, meditation or a strategy to make you feel better because you know that:Emotions are temporary, challenges are a normal part of business and the growth is in the PROCESS, in WHO you are being DAILY and how you lead yourselfWhen you develop the skills within YOU.. and the certainty to approach challenges in your business by relying on YOURSELF.. not external band aid solutionsThat’s when you’ll become unstoppable and achieve any goal you want in life or businessThis is DAILY inner work, DAILY loving yourself, DAILY habits and taking the action DAILY as the person who already has everything she wants.An emotion doesn’t mean anything about youA challenge in your business doesn’t mean anything about youFear doesn’t mean anything about youIt means you’re human.And you get to love yourself throughout it ALL❤️In this episode, I chat about:A message straight from the heartConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Apply for RISE the Mastermind: this is the program for you if you want to secure higher and longer term recurring revenue in 2023Apply for 1:1 Coaching: create your next US$100K+ and your highest cash year as a top industry leader
6/27/202313 minutes, 28 seconds
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Ep 11 Diversify your Sales to Increase your Recurring Revenue

One of the things my clients come to me for is to help them secure higher and longer term recurring revenue in their business.A really big opportunity to increase monthly cash flow is diversifying the way you’re selling your offers, and structuring your client journey in a way that makes your revenue so much more sustainable and predictable, without having to do big launches or create new offers every single month.Tune in to this episode for ideas on how to increase your cash this year by implementing more strategic sales beyond front facing promotion.In this episode, I chat about:Why it’s important to implement different sales strategies to increase your long term revenueWays to sell that aren’t directly on Instagram Stories or your FeedHow to use different opportunities to sell beyond front facing promotion on social mediaHow to intentionally structure your offers in a way that clients naturally want to resign and continue working with you in different waysUsing upsells and bonuses strategically to increase monthly cashflowHow to turn your business into a constant evergreen sales machine without relying on big launches aloneConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Apply for REVENUE RISE the Mastermind: this is the program for you if you want to secure higher and longer term recurring revenue in 2023There is a 1:1 bonus for your available simply for APPLYING for this program  by this Friday, June 23rd. You will secure a 1:1 coaching call OR 4 days of Telegram support when I see your application come through!Inside this bonus 1:1 support I will audit your offers, messaging and sales process and we'll create a custom plan with the upgrades you get to make to secure longer and HIGHER recurring cashflow in your business.Apply for 1:1 Coaching
6/20/202312 minutes, 57 seconds
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Ep 10 4 Areas of Focus to Create 5 Figure Cash Months

There was a time by June last year where I decided that I was going to do business differently I wasn’t going to launch a new offer or free Masterclass every 5 secondsI wasn’t going to offer lower pricing that I truly wanted any longerI was going to prioritize stability and sustainability I was going to be intentionalI was committing to building higher and longer term recurring revenue MY WAYI was a single mom who at the time didn’t have a partner supporting her…Who honestly had like 3 really productive hours in the day.. and that did not have time to be launching something new and starting every month with inconsistent or lower cash flowI set my energetic minimum: that was 5 figures CASH within 30 daysAnd I hit that goal by September 2022, and again in NovemberAnd US$12K in February 2023And then I hit US$15K+ CASH by AprilHow?A handful of 1:1 clients I’m obsessed with, and my Mastermind🥳Tune in to the episode as I share more about the 4 areas to improve in your business if your goal within the next 3-6 months is to hit and sustain 5 figure CASH months in your coaching or service business.In this episode, I chat about:4 areas of improvement to hit and sustain 5 figure cash months in your businessStructuring your offers to create higher and longer term recurring revenueThe role Messaging and Content Creation plays in consistent higher cash flowIdentity shifts that will allow you to receive more cash at once per monthConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Apply for RISE the MastermindApply for 1:1 Coaching
6/4/202313 minutes, 15 seconds
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Ep 9 What I Learned From Taking a Real Break From My Business

Today’s societal conditioning can make it easy to think we always have to be in pursuit of the next income goal, the next shiny strategy or to live up to a certain standard of success, and this is even more true in the online coaching and service industry. Scroll Instagram and you’ll see a drove of posts boasting sales wins, and “challenging” you to continuously go for higher cash months.While there is nothing wrong with wanting to aim higher and achieve more in your business, I always encourage myself and my clients to think about where the desire for the next milestone is actually coming from, and HOW we’re getting there.Is it truly because we desire the 6 figure months or because we were told that’s what we needed to do in order to “be successful enough”? Do we always need to be striving and pushing for the next win or is it that we’ve been told that rest and breaks are “wrong”, or that it means you’re “playing small”?Contrary to popular belief, you don’t need to sacrifice your energy, lifestyle or relationships to receive more for your work and achieve incredible success as a top expert: I’m proof that that’s the case. You get to significantly increase your PROFIT in your business with the clients YOU desire, the pricing you desire, with simple marketing. In my world we’re building businesses that support full weeks OFF while your clients achieve incredible results.Tune in to this episode as I share more about what I learned from taking time off my business, and leaning more and more into TRUST: trust that what I’ve already created is working FOR me: trust in my marketing, trust in my offers, trust in my clients.. and trust in MYSELF In this episode, I chat about:Why it’s so easy to be influenced by others in the online space around the goals you pursue in your businessWhat motivated me to take a true break from my business and what it means for me moving forwardThe Premium Life I’m choosing to create for myself and my loved onesAn invitation to book a call with me and secure one of the two open spots for 1:1 coachingConnect with Nathalie:Instagram: @gniappe Work with Nathalie:Book a Call: Apply for VIP 1:1 CoachingQuote:“You can fully pause and you can still be an incredible coach.. an incredible service provider. You can fully rest and still deliver an incredible client experience.”
4/28/202320 minutes, 46 seconds
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Ep 8 Advancing your Messaging to Attract Higher Paying Clients

How to attract dream clients that are excited to invest significantly MORE cash per month to work with you? It all starts with who you’re speaking directly to in your content.As coaches and service providers it is natural for our work to evolve, and for who we desire to support inside our offers to evolve as well. What can often happen is our Messaging can remain speaking to beginner clients or simply clients that aren’t at the best stage in their journey to invest in our offer and achieve the result we are best equipped to support them with.Tune in to this episode as I share what advancing your messaging truly involves and how to speak to the 5% of the market that is ready to invest in your highest ticket rates NOW. In this episode, I chat about:A common misconception around what it truly means to advance your MessagingHow to get your content doing the heavy lifting for you in your High Ticket SalesWhat allows my clients to make the inquiries they’re receiving for your Premium Sales more predictable and stableWhy you need to speak to more specialized and advanced topics in your content in order to attract higher paying clienteleThe reason 7 fig coaches and experts are more “general” in their content strategyWhy specializing in your industry and your Messaging is a surefire way to attract your BEST clientsOne of the most common mistakes I see around Messaging that repels you from Premium clients and creates a fear based decision making process in your clientsThe ONE thing your best clients want to see more from you in your content.A powerful belief shift that will support you in receiving thousands more (even in FULL) for your zone of geniusAn invitation to join my upcoming 6 weeks Minimind: Client Charm™️Connect with Nathalie:Instagram: @gniappe Join the Client Charm™️ Minimind - 6 Weeks Group ProgramYou’re ready to take your messaging to the next level to consistently call in high multiple 4 and 5 figure clients into your DM’s - We go Live April 14thWork with Nathalie:Apply for Rise: The MastermindApply for VIP 1:1 CoachingApply for a 1:1 Messaging VIP DayQuote:"We're not just attracting ideal clients. We're attracting your BEST clients.. and there's a difference."
4/7/202320 minutes, 7 seconds
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Ep 7 How I Secured US$25K in Sales Through Storytelling

When you’re able to become a master storyteller… you become a MASTER Marketer. And Master Marketers are able to sell out any offer.. at ANY price point.. and work with their best clientele on repeat. Marketing is very emotional, and stories that are relevant for your potential clients allow you to connect beyond the result you provide and be memorable.It’s common to see coaches and service providers sharing educational, promotional and problem awareness content online. However, it’s not as common to see experts using detailed stories to engage their audience and sell more effectively. Sales psychology and mainstream Marketing principles work.. but stories have been used to connect and sell in the history of humanity for generations.Tune in to this episode as I share how compelling storytelling enhances your Marketing and supports you in attracting  your highest paying clients, and how I secured US$25K in sales by using the power of storytelling in different ways in my content.In this episode, I chat about:The important shift in how top coaches and experts are Marketing their services onlineHow storytelling will support you in rising as a leading voice in your fieldHow I secured US$25K in sales in a week with the power of storytellingMy storytelling experiment in 2022 that resulted in booking out my 1:1 coaching by Q4How being vulnerable and sharing personal stories primed my audience to trust me on a deeper levelThe one thing I had to release to attract more Premium clients in my business4 ways to incorporate Simple Storytelling in your daily Marketing and increase your inquiriesAn invitation to join my signature Content Challenge. Already 52+ coaches & experts have joined us!Connect with Nathalie:Instagram: @gniappe Join the FREE Speak From the Heart Challenge15 Stories that will connect on a deeper level with your audience and attract your BEST clientele - We start March 20thJoin the Client Charm Minimind - 6 Weeks Group ProgramUse your VOICE to create content that SELLS for you in under 2 hrs/week - Attract weekly inquiries from your best clients - We go Live in AprilWork with Nathalie:Apply for Rise: The MastermindApply for a 1:1 Messaging VIP Day
3/17/202320 minutes, 9 seconds
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Ep 6 Creating Content That Attracts Your Best Clients

Something different about me as a Premium Marketing Coach: I NEVER recommend my clients to include mainstream content trends in their strategy. Why? It’s actually blending SO many incredible coaches and experts in with everyone else.. when you were BORN to stand out.You have a unique way of expressing yourself and communicating that deserves to shine, and THIS is a huge part of what attracts the best clients for you, the ones who not only resonate with your words, but the way you deliver them as well.This has supported my clients in having dream clients in their inbox saying: “Your recent Live was the reason I invested” or, “I love your energy and that post spoke straight to my heart… I know you’re the coach for me”.Tune in to this episode as I share how I support my clients in creating a custom content strategy that attracts weekly inquiries from their BEST clientele.In this episode, I chat about:Why, even if your Messaging is clear, you may not be attracting consistent inquiries from your best clientsThe importance of highlighting the way you communicate the best in your contentHow I create custom Marketing strategies with my clientsHow to use your Human Design to leverage your unique creative energy and never run out of content ideasHow to make your content strategy more intentional so it creates a higher quality of results in your inquiries and salesWhat is your Client Charm™️ Archetype and how one of my clients recently used it to attract a Premium client directly through her contentInfusing sales psychology principles to create the highest sales in the entire history of your business while having FUN with your MarketingAn opportunity to join my FREE signature Content Challenge!Connect with Nathalie:Instagram: @gniappe Join the FREE Speak From the Heart Challenge15 Stories that will connect on a deeper level with your audience and attract your BEST clientele - We start March 20thTake this Quiz to discover your Client Charm ArchetypeCreate content that SELLS for you in under 2hrs/weekWork with Nathalie:Apply for Rise: The MastermindApply for a 1:1 Messaging VIP Day
3/11/202318 minutes, 27 seconds
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Ep 5 How To Stand Out From Other Experts Online

How can you stand out from other experts online? How do you attract the clients who know they want to work with YOU? All of my clients without fail want to be recognized for their unique gifts and stand out from other coaches and service providers doing similar work. Unlocking their unique Positioning and showcasing it effectively in their Marketing allows them to attract the clients who think: “OMG, where has she been my entire life?!!”.Tune in to this episode as I share 4 main aspects to take into consideration to uncover and deepen your Positioning in the market, how to entice your BEST clients to choose you over anyone else and one of the keys to stand out online and grow your thought leadership beyond Instagram.In this episode, I chat about:The secret to standing out among other experts onlineWhat to do if you find yourself comparing yourself to other coaches or service providers onlineWhy you don’t need the perfect bio or title to stand outHow I support my clients in attracting people they truly enjoy working withWhy it’s important to own your true zone of brilliance to support your clients to achieve the best results possibleA permission slip: “You do not have to be everything for everyone”A gap in your positioning that isn’t allowing you to attract clients you LOVE to work with 100% of the timeHow showing your audience the behind the scenes of your brain will grow your thought leadership and even land you paid speaking opportunitiesConnect with Nathalie:Instagram: @gniappe It’s time to RISE as THE Top Expert in your industry and fully book out your Premium offers with your BEST clients - the ones you CAN’T wait to work with.Apply for Rise: The Mastermind before our first group call this March 7thApply for In Demand - VIP 1:1 CoachingQuote:“We have a lot of options to solve our problems nowadays. What is really going to support you in rising above the crowd, is showing us how working with YOU is different. How the way you approach things and the unique way that you think helps your clients achieve the results that they want.”
3/5/202321 minutes, 41 seconds
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Ep 4 Use Your Voice to Make Thousands on Repeat

You know by now that my clients call me The Marketing Queen! And with good reason, I’m able to make thousands on repeat all by using my authentic, raw voice in my Marketing.Have you ever heard that Marketing needs to be “sexy” or “perfectly curated”? That you need to “convince” people as to why they should buy? From my experience, these beliefs make the process confusing for your potential clients, not very enjoyable for you.. and usually doesn’t create the results in Sales that you desire.Tune into today’s episode as I challenge some common Marketing misconceptions, challenge you to use your raw voice and share more about my unique Marketing approach that has supported my clients in attracting their best, highest paying clients directly through their content.In this episode, I chat about:How to feel truly lit up and excited with your MarketingDebunking two common Marketing misconceptions that are restricting your voice and hiding you from your best clientsWhy we tend to overcomplicate our MarketingSigns that you can simplify your Marketing strategy for more effective resultsWhat is actually going to attract the clients you desire to work withMy biggest Marketing "hack"The deeper reasons why you may be feeling the need to rely on templates and “proven” strategies for your content What to do when you’re questioning if your Marketing “is working”Connect with Nathalie:Instagram: @gniappe It’s time to use your VOICE to create content that attracts your BEST clients on REPEAT and create your highest cash months in your business.Apply for the Mastermind before February 24th to secure a bonus 1:1 Marketing Intensive (valued at US$2000)Apply for VIP 1:1 CoachingQuote:“The more true to ourselves and to what’s actually happening inside our offers we can be in our Marketing, the better quality of clients we’re going to attract.”“Marketing is about showcasing the truth of what you already are, what you believe in, why you do the things you do, and the transformation that’s available for your potential clients when they work with you.”
2/23/202324 minutes, 59 seconds
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Ep 3 What It Really Means To Be A True Industry Leader

What comes to your mind when I say “industry leader”? Do you think of someone who only wears fancy clothes, speaks professionally, has an answer to everything, someone who has everything figured out, and seems to be perfect? Or do you think of someone who is vulnerable, transparent, and shares experiences that might even seem embarrassing but teaches valuable lessons that can help you grow? Becoming a top industry leader or being seen as an authority is a concept that I coach my clients on daily. We often feel a lot of pressure around labels such as industry leader, expert or authority… but these labels are often misinterpreted and misunderstood.Tune in to today’s episode as I debunk limiting beliefs that you might have about becoming an industry leader, share with you my perspective on what it truly means to stand out as an authority, what you need to do to become a true industry expert, and much more!In this episode, I chat about:Why we feel pressured when we hear words like authority, industry leader or industry expertThe magic sauce to becoming an industry leader onlineMisconceptions about what it takes to be perceived as an authority in your industryWhat is the difference between a true industry leader and an imposterHow showing your vulnerability helps you become a better leader in your industryWhat your clients really want by investing in your servicesThe type of content to share to be perceived as trustworthyMy challenge for you if you want to become a true industry leaderConnect with Nathalie:Instagram: @gniappe It’s time to RISE as a TOP industry leader online and attract your BEST Premium clients with your message.Apply for the Mastermind before February 24th to secure US$2000 OFFApply for VIP 1:1 CoachingQuote:“The definition of being human is that we are imperfect and that no matter how much we have grown, no matter how much we have evolved, there will always be something new to learn.”
2/16/202316 minutes, 15 seconds
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Ep 2 How to Raise your Prices with Confidence

Have you been thinking about raising your pricing or charging more premium prices, but you find yourself overthinking your rates? Maybe you’ve increased them already, but you’re not attracting clients who are willing to pay you higher ticket pricing. Then you are in for a treat today… because charging high ticket prices and raising your pricing are my favorite topics to talk about! 90% of my clients significantly increase their premium pricing. I’m talking about increases by even 1000% and even doubling and tripling their rates. They feel confident in their premium prices and attract ideal clients who are excited to work with them and pay high ticket prices.. even in FULL.You're probably wondering: "Nathalie, how is that even possible?" Well, I'm glad you asked because I’m sharing all the details in today’s podcast episode! Tune in as I share my signature “Aligned Pricing Process”, how to make the process of raising your prices simpler than ever before, questions you should ask yourself before setting your new pricing, and much more!In this episode, I chat about:How to make your process of raising prices easier and eliminate any resistanceParameters that you should avoid basing your pricing onQuestions to ask yourself when raising your pricingUnderstanding the real value of your supportWhat you should take into consideration to determine the real value of your offerHow to attract clients that see the value of your offer and are excited to pay you higher ratesConnect with Nathalie:Instagram: @gniappe It’s time to raise your rates, get fully booked with your BEST Premium clients and secure your highest cash months on REPEAT in 2023Apply here for the Mastermind before February 24th to secure US$2000 OFFApply for VIP 1:1 Coaching Quote:“Instead of pricing based on someone else's parameters of what pricing for a specific service or a specific offer should look like, I teach my clients to price from desire.”
2/16/202319 minutes, 8 seconds
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Ep 1 The Four Pillars Of A Premium Business

Welcome to the very first podcast episode of The Premium CEO! This podcast has been a dream of mine since I was a little girl, so you can imagine that I’m BEYOND excited to have you here!I’m all about providing value, so I want to start off this podcast by diving into a topic that is very dear to my heart and is the foundation of my entire brand: Building a Premium Business. Many times when we feel disconnected or unaligned in our business, it comes down to the fact that we have been growing a business based on someone else's values and version of success. Having a premium business means designing a business that is aligned with your values, your vision, and your lifestyle.Tune in as I share with you how to build a premium business, the four main pillars of a premium business model, the results you can expect from choosing this business model, and so much more!In this episode, I chat about:What happens when you build a business on someone else’s vision, values, and strategiesWhat motivated me to commit to a premium business modelFour main pillars to think about when building a premium businessHow I went from spending one hour to create a social media post to writing a post in five minutes Who is a premium client and what it looks like to work with premium clients onlyHow to create a premium client experience for your clientsConnect with Nathalie:Instagram: @gniappe It’s time to scale YOUR own version of a Premium Business - You’re meant for more profit, joy & ease in 2023 working with PREMIUM clients only.Apply for the Mastermind before February 24th to secure US$2000 OFFApply for VIP 1:1 CoachingQuote:“You get to grow a massively successful business without sacrificing your values.’’
2/16/202323 minutes, 48 seconds
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Trailer: Introducing The Premium CEO podcast

How do I attract my best clients directly through my marketing? How do I scale my business without burnout or unaligned strategies? How can I be seen as the top expert in my industry online? If you've been asking yourself any of these questions, The Premium CEO is the podcast for you. Your host Natalie Alvarado is a Premium Business Coach, also known as the Marketing Queen, on a mission to help brilliant women like YOU receive more. More money, more recognition, and more ease.Nathalie has been where you are right now - jumping from strategy to strategy, watering down your message, and trying to fit yourself into all the boxes. But everything changed when she owned her true zone of genius, elevated her CEO identity and started to speak to her best clients. Now she’s the CEO of a thriving coaching business and a rising thought leader in her industry, living the life she's always dreamed of with her daughter.The same is possible for you!Step into Nathalie's world and tune in every single week to experience powerful money mindset shifts, discover a different way to market using your voice and gain valuable insights around scaling your income and creating your dream lifestyle through a premium business. Your time is now! Meet me over on Instagram at @gniappe - I can’t wait to support you! 
2/9/20232 minutes, 41 seconds