Adults have a long history of trying to find morals and lessons in children’s literature. But what happens when a seemingly innocent book about a boy and a hungry mouse becomes fodder for the culture wars? Over the last decade, Laura Joffe Numeroff’s If You Give a Mouse a Cookie has been adopted by some on the right as a cautionary tale about government welfare. In this episode, we explore the origins of If You Give a Mouse a Cookie, the history of adults extracting unintended meaning from children’s books, and try to figure out how this particular kid’s book became a Republican battle cry. This episode was written by Cheyna Roth. It was edited by Katie Shepherd and Evan Chung. It was produced by Sofie Kodner. Decoder Ring is produced by Willa Paskin, Evan Chung, Katie Shepherd and Max Freedman. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. In this episode, you’ll hear from author Laura Numeroff, book critic Bruce Handy, economist Rebecca Christie and former journalist Max Ehrenfreund. If you have any cultural mysteries you want us to decode, email us at [email protected] If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Slate Plus members get to listen to Decoder Ring and every other Slate podcast without any ads. You also get unlimited access to Slate’s website. Member support is crucial to our work. So please go to slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

In the late 1970s, a new and unusual concept for a restaurant chain emerged in California—video games plus bad pizza plus animatronic characters. The result was Chuck E. Cheese’s Pizza Time Theatre, an immensely popular chain with a pizza rat for a mascot. But the strangeness only starts there. Decoder Ring dives into the formation of Chuck E. Cheese’s and its rival, ShowBiz Pizza Place; the conflict between the two; and the odd personalities of the mechanical animatronics that inhabited both stores and are still beloved by a select group of adults to this very day. This podcast was written by Willa Paskin and was produced and edited by Benjamin Frisch, who also did illustrations for this episode. Cleo Levin was our research assistant.  Decoder Ring is produced by Katie Shepherd, Max Freedman, and Evan Chung, with help from Sofie Kodner. Derek John is executive producer. Merritt Jacob is our senior technical director. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Slate Plus members get to listen to Decoder Ring and every other Slate podcast without any ads. You also get unlimited access to Slate’s website. Member support is crucial to our work. So please go to slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

“Hysteria” is an ancient word carrying thousands of years of baggage. Though the terminology has changed, hysteria has not gone away, and in its most baffling instances it can even be contagious. The idea of a mass psychogenic illness can be hard to wrap your head around. A group of people begins experiencing physical symptoms, because of something that started in one of their minds? In today’s episode Dan Taberski, the host of Hysterical, a new podcast about mass hysteria, walks us through the past and present of this phenomenon, why it’s so stigmatized, and why it shouldn’t be. This episode was written by Evan Chung and Willa Paskin and produced by Evan. We produce Decoder Ring with Katie Shepherd and Max Freedman and with help from Sofie Kodner. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. Special thanks to Marialexa Kavanaugh and Alexandra Anderson. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Slate Plus members get to listen to Decoder Ring and every other Slate podcast without any ads. You also get unlimited access to Slate’s website. Member support is crucial to our work. So please go to slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you’re lucky, it’s possible you’ve never thought much about sitting. It’s just something your body does, like breathing or sleeping. But in the last decade or so, sitting has stepped into the spotlight, as a kind of villain. In today’s episode, Slate’s Dan Kois tells us about his radical experiment to go without sitting for an entire month. Then to understand why sitting is under attack we look back at an earlier posture panic around slouching, and explore the role of hostile architecture. This episode was written by Max Freedman and Willa Paskin and produced by Max. We produce Decoder Ring with Katie Shepherd and Evan Chung. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. You heard “Sitting” by TJ Mack, aka Brian Jordan Alvarez, as remixed by Josh Mac. You also heard from Beth Linker and Jonathan Pacheco Bell. We’d like to thank Stephen Nessen and Rob Robinson. For some of the background on hostile architecture, we are indebted to the late Mike Davis’s book, City of Quartz, and in particular Chapter 4: “Fortress L.A.” Check out Dan Kois’ New York Magazine article about his exploits, “Sitting Is Bad for You. So I Stopped. For a Whole Month.”  If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Slate Plus members get to listen to Decoder Ring and every other Slate podcast without any ads. You also get unlimited access to Slate’s website. Member support is crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Lawn ornaments are everywhere—but for something so ubiquitous, they’re also mysterious. What’s the person with the flamingo or the gargoyle in their yard trying to say—and why do they want to say it so publicly? From the garden-variety to the not so common, the adorable to the odious—lawn ornaments speak volumes, without saying a word. In this episode, we travel from Germany to England and back home to look at the history and meaning behind three specific lawn ornaments: the garden gnome, the lawn jockey, and the 18th century ornamental hermit. You’ll hear from historian Twigs Way, Sven Berrar of the Zwergstatt Gräfenroda, David Pilgrim of the Jim Crow Museum, Kenneth Goings who is an emeritus professor at the Ohio State University, and art historian Ned Harwood. This episode was written by Evan Chung and Willa Paskin. It was produced by Evan Chung. We produce Decoder Ring with Katie Shepherd and Max Freedman. We had additional production from Cheyna Roth and Martina Weber. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. Thank you to Friedemann Brenneis, Heather Joseph-Witham, and Elise Gramza. If you have any cultural mysteries you want us to decode, email us at [email protected]. If you love the show and want to support us, consider joining Slate Plus. With Slate Plus you get ad-free podcasts, bonus episodes, and total access to all of Slate’s journalism. Learn more about your ad choices. Visit megaphone.fm/adchoices

The jalapeño is the workhorse of hot peppers. They’re sold fresh, canned, pickled, in hot sauces, salsas, smoked into chipotles, and they outsell all other hot peppers in the United States. These everyday chilies are a scientific and sociological marvel, and tell a complicated story about Mexican food and American palates. In today’s episode, we meet Dallas-based food critic Brian Reinhart, who fell in love with spicy Mexican cuisine as a teenager. Recently, Brian started to notice that the jalapeños he’d buy in the grocery store were less and less hot. So he called up an expert: Dr. Stephanie Walker, who studies chili pepper genetics at New Mexico State University. She explains that the food industry has been breeding milder jalapeños for decades – a project led by “Dr. Pepper” himself, Benigno Villalon.  Finally, Los Angeles Times columnist Gustavo Arellano puts the jalapeño in context, as part of an age-old cycle in Americans’ obsession with Mexican food: one more ingredient that’s been “discovered,” celebrated, then domesticated. Brian Reinhart’s article about the jalapeño ran in D Magazine. Gustavo Arellano’s book is called Taco USA: How Mexican Food Conquered America.  This episode was produced by Evan Chung, who produces the show with Katie Shepherd and Max Freedman. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Pop culture is full of fictional bands singing songs purpose-made to capture a moment, a sound. This music doesn’t organically emerge from a scene or genre, hoping to find an audience. Instead it fulfills an assignment: it needs to be 1960s folk music, 1970s guitar rock, 80s hair metal, 90s gangsta rap, and on and on. In this episode, we’re going to use ‘Stereophonic,’ which just opened on Broadway, as a kind of case study in how to construct songs like this. The playwright David Adjmi and his collaborator, Will Butler formerly of the band Arcade Fire, will walk us through how they did it. How they made music that needs to capture the past, but wants to speak to the present; that has to work dramatically but hopes to stand on its own; that must be plausible, but aspires to be something even more.  The band in Stereophonic includes Sarah Pidgeon, Tom Pecinka, Juliana Canfield, Will Brill, and Chris Stack. Stereophonic is now playing on Broadway—and the cast album will be out May 10. Thank you to Daniel Aukin, Marie Bshara, and Blake Zidell and Nate Sloan.  This episode was produced by Max Freedman and edited by Evan Chung, who produce the show with Katie Shepherd. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Magazines have fallen on hard times – especially the weekly news, fashion, and celebrity mags that once dominated newsstands. The revenue from magazine racks has plummeted in recent years, and many magazines have stopped appearing in print or shut down altogether. And yet, there is something growing in the checkout aisle: one-off publications, each devoted to a single topic, known as “bookazines.” Last year, over 1,200 different bookazines went on sale across the country. They cover topics ranging from Taylor Swift, Star Wars, the Kennedy assassination, K-pop, the British royal family, and as host Willa Paskin recently observed, the career of retired movie star Robert Redford. In today’s episode, Willa looks behind the racks to investigate this new-ish format. Who is writing, publishing, and reading all these one-off magazines – and why? Is the bookazine a way forward for magazines, or their last gasp? Voices you’ll hear in this episode include Caragh Donley, longtime magazine journalist turned prolific writer of bookazines; Eric Szegda, executive at bookazine publisher a360 media; and Erik Radvon, comic book creator and bookazine fan. This episode was produced by Max Freedman and edited by Evan Chung, who produce the show with Katie Shepherd. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

In 1986, Andrew Wyeth was the most famous painter in America. He was a household name, on the cover of magazines and tapped to paint presidents. And then he revealed a secret cache of 240 pieces of artwork, many provocative, all featuring the same nude female model. This collection, called The Helga Pictures, had been completed over 15 years and hidden from his wife, until they were revealed and wound up on the covers of both Time Magazine and Newsweek. The implication of these paintings were clear: Wyeth must have been having an affair, but then the story got complicated. Was it a genuine sex scandal? A hoax? Or something else entirely?  Some of the voices you’ll hear in this episode include Doug McGill, former New York Times reporter; Neil Harris, author of Capital Culture: J. Carter Brown, the National Gallery of Art, and the Reinvention of the Museum Experience; Cathy Booth Thomas, former Time Magazine correspondent; Gwendolyn Dubois Shaw, art historian and curator; Jeannie McDowell, former Time Magazine correspondent; Chris Lione, former art director at Art and Antiques; Joyce Stoner, Wyeth scholar; Peter Ralston, Wyeth photographer and friend; and Jim Duff, former director of the Brandywine River Museum. This episode was written by Willa Paskin and produced by Willa Paskin and Benjamin Frisch. It was edited by Benjamin Frisch and Gabriel Roth. We had research assistance from Cleo Levin. Decoder Ring is produced by Evan Chung, Katie Shepherd, and Max Freedman. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. A very special thank you to Paula Scaire. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Like a manager or an agent or a publicist, a stylist has become a kind of must-have accessory for well-dressed, A-list celebrities. It’s just expected that they will have hired someone to select the clothes they’ll wear at public appearances. But this was not always the case.  In today’s episode, Avery Trufelman, host of Articles of Interest, will guide us through the collapse of a certain kind of Hollywood glamor; to the rise of a growing, financially rewarding relationship between fashion designers and celebrity culture; and then onto the explosion in red carpet events patrolled by fashion police that helped create this new occupation. This episode was produced by Avery Trufelman and Evan Chung, who produces Decoder Ring with Willa Paskin, Katie Shepherd and Max Freedman. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. You’ll hear from Teri Agins, Dana Thomas, Melissa Rivers, and Jeanne Yang. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Thirty years ago, a new kind of soda arrived in select stores. Instead of crowing about how spectacular it was, it offered up a liquid shrug, a fizzy irony. OK Soda was an inside joke for people who knew soda wasn’t cool. But what exactly was the punchline? In today’s episode, we’re going to ask how Coca-Cola, a company predicated on the idea that soda is more than ‘OK,’ ever bankrolled such a project. It was either a corporate attempt to market authenticity or a bold send-up of consumer capitalism; a project that either utterly, predictably failed or, perhaps more surprisingly, almost succeeded. This episode was written by Willa Paskin. It was edited by Jenny Lawton. It was produced by Willa Paskin and Katie Shepherd, along with Evan Chung. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. You’ll hear from Sergio Zyman, Brian Lanahan, Robin Joannides Lanahan, Charlotte Moore, Peter Wegner, Todd Waterbury, Dustin Ness, and Matt Purrington. Special thanks to David Cowles, Art Chantry, Seth Godin, Jeff Beer, Gabriel Roth, Mark Hensley for all the OK Soda commercials and Mark Pendergrast, whose book For God, Country, & Coca-Cola was indispensable. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

The eerie similarity of coffee shops all over the world was so confounding to Kyle Chayka that it led him to write the new book Filterworld: How Algorithms Are Flattening Culture. In today’s episode, Kyle’s going to walk us through the recent history of the cafe, to help us see how digital behavior is altering a physical space hundreds of years older than the internet itself, and how those changes are happening everywhere—it’s just easier to see them when they’re spelled out in latte art. This episode was written by Willa Paskin and produced by Katie Shepherd. Decoder Ring is produced by Willa Paskin, Katie Shepherd and Evan Chung. Derek John is Executive Producer. Merritt Jacob is Senior Technical Director. Special thanks to Ben Frisch and Patrick Fort.  If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring and all other Slate podcasts without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today.  Learn more about your ad choices. Visit megaphone.fm/adchoices

In 1992, a Minnesota-based software company known for its educational hit The Oregon Trail released another simulation-style game to school districts across the country. Freedom! took kids on a journey along the Underground Railroad, becoming the first American software program to use slavery as its subject matter. Less than four months later, it was pulled from the market. In this episode, we revisit this well-intentioned, but flawed foray into historical trauma that serves as a reminder that teaching Black history in America has always been fraught.  This episode was written by Willa Paskin. Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was also produced by Benjamin Frisch, and edited by Erica Morrison. Derek John is executive producer. Joel Meyer is senior editor-producer and Merritt Jacob is senior technical director. We’re grateful to Julian Lucas for his expertise, reporting, and generosity, without which this episode would not have been possible. His New Yorker article, “Can Slavery Reenactments Set Us Free?,” revisits the Freedom! story as part of an exploration of the live Underground Railroad re-enactments that Kamau Kambui pioneered. Thank you to Jesse Fuchs for suggesting this topic. Thanks also to Coventry Cowens, Brigitte Fielder, Bob Whitaker, Alan Whisman, Wayne Studer, Alicia Montgomery, Rebecca Onion, Luke Winkie, and Kamau Kambui’s children: Yamro Kambui Fields, Halim Fields, Mawusi Kambui Pierre, Nanyamka Salley, and Kamau Sababu Kambui Jr.  If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, please sign up for Slate Plus. Members get to listen to Decoder Ring without any ads and have total access to Slate’s website. Your support is also crucial to our work. Go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

From the moment it was released in 1995, The Rules was controversial.. Some people loved it—and swore that the dating manual’s throwback advice helped them land a husband. Others thought it was retrograde hogwash that flew in the face of decades of feminist progress. The resulting brouhaha turned the book into a cultural phenomenon. In this episode, Slate’s Heather Schwedel explores where The Rules came from, how it became so popular, and why its list of 35 commandments continue to be so sticky—whether we like it or not.  Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was edited by Willa Paskin. Derek John is executive producer. Joel Meyer is senior editor/producer. Merritt Jacob is our senior technical director. We’d like to to thank Benjamin Frisch, Rachel O'Neill, Penny Love, Heather Fain, Elif Batuman, Laura Banks, Marlene Velasquez-Sedito, Leigh Anderson, Caroline Smith. We also want to mention two sources that were really helpful: Labour of Love by Moira Weigel, a paper called Shrinking Violets and Caspar Milquetoasts by Patricia McDaniel If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

We receive a lot of fantastic show ideas from our listeners—and we’re grateful for each and every one. For our latest mailbag episode, we’re tackling five of your questions, including “Why the hell do we teach kids to play the recorder?” (We’re paraphrasing a bit.) Also: We’ll explore the rise and fall of the stretch limo, the incredible versatility of the word “like,” the meaning of the “Baby on Board” sign, and why it took so long to develop luggage with wheels.  Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was also produced by Rosemary Belson. Derek John is executive producer. Joel Meyer is senior editor/producer. Merritt Jacob is our senior technical director. Thank you to every listener who has submitted a suggestion for an episode. We truly appreciate your ideas. We read them all, even if we don’t always respond. Thanks for being a listener and for thinking creatively about this show.  If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

In the mid-1990s, the prime time drama Melrose Place became a home to hundreds of pieces of contemporary art—and no one noticed. In this episode, Isaac Butler tells the story of the artist collective that smuggled subversive quilts, sperm-shaped pool floats, and dozens of other provocative works onto the set of the hit TV show. The project, In the Name of the Place, inspired a real-life exhibition and tested the ability of mass media to get us to see what’s right in front of our faces.  Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was written and reported by Isaac Butler and produced by Benjamin Frisch. Derek John is executive producer. Joel Meyer is senior editor/producer. Merritt Jacob is our senior technical director. Thank you to Jamie Bennett, JJ Bersch, Mark Flood, and Cynthia Carr, whose book On Edge: Performance at the End of the 20th Century inspired this episode. If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Judging from teen dramas on Netflix, the slow dance seems to be alive and well. But when you talk to actual teens, it’s clear this time-honored tradition is on life support. In this episode, we trace the history of slow dancing from its origins in partner dances like the waltz to the modern “zombie sway” seen at middle-school dances and high-school proms. Plus, former slow dancers offer up stiff-armed, nostalgia-soaked stories about a rite of passage that’s fading fast. Decoder Ring is produced by Willa Paskin and Katie Shepherd. This episode was edited by Zakiya Gibbons. Derek John is executive producer. Joel Meyer is senior editor/producer. Merritt Jacob is our senior technical director. Thank you to Benjamin Frisch and Carlos Pareja. Special thanks to everyone who shared their slow dancing stories, including Ralph Giordano, Matt Baume, Meryl Bezrutczyk, Ari Feldman, Ava Candade, Eileen Zheng, and Harper Kois. Here’s the article by Kyle Denis that we mentioned in the episode: The Death of the Slow Dance? How the One-Time Rite of Passage Has Evolved for Gen Z.  If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we’d love for you to sign up for Slate Plus. Members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Once you start listening for catchphrases in everyday life—you can’t stop hearing them. From the radio era’s “Holy mackerel!” to Fonzie’s “Ayyy!” to Urkel’s multiple go-to lines on Family Matters, we explore the irresistible quotables from sitcoms, movies and social media that have burrowed into our collective lexicon. Oh, just one more thing… bazinga! (Did I do that?) This episode was written by Willa Paskin, who produces Decoder Ring with Katie Shepherd. This episode was edited by Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is our senior technical director. Thank you to Luke Winkie, Stephen Langford, Doug Dietzold and The Good, the Bad and the Sequel podcast, and Shawn Green for the suggestion and Urkel clips.  If you have any cultural mysteries you want us to decode, you can email us at [email protected] If you haven’t yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. As a member, you’ll get to listen to Decoder Ring without any ads—and your support is crucial to our work. Go to slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

When Slate’s Evan Chung was a kid, he was obsessed with a mysterious advertisement that ran for decades in the scouting magazine Boys’ Life. Under the enticing headline “You Can Float on Air,” the ad assured Evan—and generations of scouts—that a personal hovercraft could be theirs for just a few bucks.  In this episode, the adult version of Evan journeys halfway across the country to wield power tools, summon his latent scouting skills, and conscript his father into a quest three decades in the making.  Will Evan float on air? Scout’s honor: You’ll just have to listen.  This episode was written by Evan Chung, who produced this episode with Decoder Ring’s Willa Paskin and Katie Shepherd. It was edited by Willa Paskin and Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is our senior technical director. If you haven’t yet, please subscribe and rate our feed on Spotify, Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. As a member, you’ll get to listen to Decoder Ring without any ads—and your support is crucial to our work. Go to slate.com/decoderplus to join Slate Plus today.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Kissing—the romantic, sexual, steamy kind—is so ingrained in us that it just seems like a fact of life. Like breathing or eating, we just do it. But what if it’s not like that at all?  In this episode, we’re going to look at passionate kissing, well, dispassionately, not as something instinctual and innate but as a cultural practice. We’re going to backtrack through history in search of the origins of the kiss, with some surprises along the way.  This episode was written by Willa Paskin, who produces Decoder Ring with Katie Shepherd. This episode was edited by Andrea Bruce and Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is our senior technical director. Thank you to Marcel Danesi. If you’re interested in the papers we mentioned, you can read about Justin Garcia and William Jankowiak’s research, Troels Pank Arbøll and Sophie Lund Rasmussen’s essay, Sabrina Imbler’s When Was the First Sexy Kiss? and the herpes study. (Here’s that bronze-age statue, too!) If you haven’t yet, please subscribe and rate our feed on Spotify, Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. As a member, you’ll get to listen to Decoder Ring without any ads—and your support is crucial to our work. Go to slate.com/decoderplus to join Slate Plus today.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Parmesan is a food—but it’s not just a food. Italy’s beloved cheese is often paired with a deep craving for tradition and identity. But its history also involves intrepid immigrants, lucrative businesses and an American version that’s probably available in your local grocery store. After a notorious debunker of Italian-cuisine myths claims this Wisconsin-made product is the real deal, we embark on a quest to answer the question: Has an Italian delicacy been right under our noses this whole time? Decoder Ring is produced by Willa Paskin with Katie Shepherd. This episode was written by Willa Paskin and edited by Andrea Bruce. We had production help from Patrick Fort and editing help from Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is our senior technical director. Thank you to Giacomo Stefanini for translating. Thank you to Fabio Parasecoli, Ken Kane, Thomas McNamee, Dan Weber, Irene Graziosi, James Norton, and Ian MacAllen, whose knowledge and book Red Sauce: How Italian Food Became American were very helpful.  You should also read Marianna Giusti’s article in the Financial Times. If you feel like really nerding out, we also recommend the 1948 academic study Italian Cheese Production in the American Dairy Region. We also included clips in this episode from David Rocco’s YouTube channel about how Parmigiano-Reggiano is made and from Gennaro Contaldo’s YouTube documentary on the same subject. If you haven’t yet, please subscribe and rate our feed on Spotify, Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. As a member, you’ll get to listen to Decoder Ring without any ads—and your support is crucial to our work. Go to slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

The mosh pit has a reputation as a violent place where (mostly) white guys vent their aggression. There’s some truth to that, but it’s also a place bound by camaraderie and—believe it or not—etiquette. In this episode, we explore the unwritten rules of this 50-year-old, live-music phenomenon with punks, concertgoers and a heavy metal physicist. Decoder Ring is produced by Willa Paskin with Katie Shepherd. This episode was written by Katie Shepherd. This episode was edited by Willa Paskin and Andrea Bruce, with help from Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is our senior technical director. Thank you to Vivien Goldman, Paolo Ragusa, and Philip Moriarty whose insights and research on moshing were crucial to this episode. You can create your own mosh pit using this simulator developed by Jesse Silverberg and his colleagues. If you haven’t yet, please subscribe and rate our feed on Spotify, Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. As a member, you’ll get to listen to Decoder Ring without any ads—and your support is crucial to our work. Go to slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

We pride ourselves on being grounded, rational beings, but flitting amongst us is a mystery: the Tooth Fairy. This flying piece of folklore is alive and well in the 21st century, handed down to kids in whatever way their parents see fit.  In this episode, with the help of Tinkerbell, Santa Claus, and some savvy humans who are trying to exploit this strange creature’s untapped intellectual property, we’ll explore the origins of this childhood ritual, its durability—and its remarkable resistance to commercialization.  This podcast was written by Willa Paskin, who produces Decoder Ring with Katie Shepherd. This episode was edited by Jamie York. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is our senior technical director. Thank you to Charles Duan, Jim Piddock, Purva Merchant, Hannah Morris, Laurie Leahy, Torie Bosch, and Rebecca Onion. Also, a big tip of the hat to Rosemary Wells, the dental school instructor who in the 1970s began exploring the Tooth Fairy’s, ahem, roots . Much of Wells’ work is out of print, but you can find one of her pieces in a collection called The Good People: New Fairylore Essays. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, sign up for Slate Plus. You’ll be able to listen to Decoder Ring without any ads—and your support is crucial to our work. Go to www.slate.com/decoderplus to join Slate Plus today. Decoder Ring is now available on YouTube. Listen here: https://slate.trib.al/ucMyTst Learn more about your ad choices. Visit megaphone.fm/adchoices

Parking is one of the great paradoxes of American life. On the one hand, we have paved an ungodly amount of land to park our cars. On the other, it seems like it’s never enough.  Slate’s Henry Grabar has spent the last few years investigating how our pathological need for car storage determines the look, feel, and function of the places we live. It turns out our quest for parking has made some of our biggest problems worse. In this episode, we’re going to hunt for parking, from the mean streets of Brooklyn to the sandy lots of Florida. We’ll explore how parking has quietly damaged the American landscape—and see what might fix it. This episode was written by Henry Grabar, author of Paved Paradise: How Parking Explains the World. It was edited by Willa Paskin, who produces Decoder Ring with Katie Shepherd. We had extra production from Patrick Fort and editing help from Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is our senior technical director. Thank you to: Jane Wilberding, Rachel Weinberger, Donald Shoup, Andrés Duany, Robert Davis, Micah Davis, Christy Milliken, Fletcher Isacks, Victor Benhamou, and Nina Pareja.  If you have any cultural mysteries you want us to decode, you can email us at [email protected] If you haven’t yet, please subscribe and rate our feed in Apple Podcasts, Spotify or wherever you get your podcasts. (Even better, tell your friends.) If you’re a fan of the show, sign up for Slate Plus. You’ll be able to listen to Decoder Ring without any ads—and your support is crucial to our work. Go to www.slate.com/decoderplus to join Slate Plus today. Decoder Ring is now available on YouTube. Listen here: https://slate.trib.al/ucMyTst Learn more about your ad choices. Visit megaphone.fm/adchoices

We bring you a special episode from Sidedoor, a podcast about the treasures that fill the vaults of the Smithsonian. This story is inspired by “Big Band,” a defining work by the painter LeRoy Neiman.  Neiman was a character, a cultural gadfly and an omnipresent artist who sat for decades right at the nexus of professional success, cultural ubiquity, and critical disregard. What made him so popular? What made him so disdained? And what can we learn from how he resolved this dissonance?  Sidedoor is produced by the Smithsonian with PRX.  The Sidedoor podcast team is Justin O'Neill, James Morrison, Stephanie De Leon Tzic, Ann Conanan, Caitlin Shaffer, Tami O'Neill, Jess Sadeq, Lara Koch, and Sharon Bryant. The show is mixed by Tarek Fouda and the theme song and episode music are by Breakmaster Cylinder.  Decoder Ring is produced by Willa Paskin and Katie Shepherd. Derek John is Executive Producer of Narrative Podcasts. Merritt Jacob is our Technical Director. Special thanks to Joel Meyer, the LeRoy Neiman and Janet Byrne Neiman Foundation, especially Tara Zabor, Dan Duray, Heather Long, and Janet Neiman. Also thank you to the team at the Smithsonian's National Museum of American History: Stephanie Johnson, Ken Kimery, Theo Gonzalvez, Eric Jentsch, John Troutman, Krystal Klingenberg, Valeska Hilbig, and Laura Duff. Thank you to Smithsonian Folkways Recordings for contributing music for this episode, and also to the Smithsonian Jazz Masterworks Orchestra.  If you haven’t yet, please subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, sign up for Slate Plus.  Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today.  Decoder Ring is now available on YouTube. Listen here: http://y2u.be/D8cLqWAffJ8 Learn more about your ad choices. Visit megaphone.fm/adchoices

Last week, we put on the proverbial raincoat and made like Columbo to investigate Peter Falk’s claim that he recorded a special Cold War message telling Romanians to “put down their guns.” This week, we’re back on the case, and what started out as a zany inquiry goes to some serious and surprising places. Part two of this caper, involves dubbers, propagandists, a couple of 90 year olds and the legacy of a brutal dictatorship. It’s a story about celebrity, diplomacy, memory, and the limitations of all three—and about the power of television not to get Romanians to put down their guns, as Falk would have it, but to pick them up. This podcast was written by Willa Paskin who produces Decoder Ring with Katie Shepherd. This episode was edited by Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is senior technical director. Special thank you to Oana Godanu Kenworthy who was instrumental in figuring this all out as well as Andrada Lautaru who translated and worked with us from Romania. Thank you to: Andrei Codrescu, Cameron Gorman, Gabriel Roth, Ilinca Calugareanu, Harry Geisel, Elaine McDevitt, Michael Messenger, Gerald Krell, Ash Hawken, Tom Mullins, Jessica Leporin, Jerry Gruner and Marie Whalen. There’s a number of documentaries that were instrumental to reporting this episode: Videograms from a Revolution; Chuck Norris vs Communism; The Autobiography of Nicolae Ceausescu, The Rise and Fall of Ceausescu: and Whatever Happened to Blood Sweat and Tears.  If you can’t get enough Columbo, make sure to listen to our previous two-parter on McGruff the crime dog, who was directly inspired by Peter Falk’s detective, and features a wild soundtrack. If you haven’t yet, please subscribe and rate our feed on Spotify, Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, we'd love for you to sign up for Slate Plus.  Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to www.slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Not too long ago an old clip surfaced of Peter Falk on David Letterman, in which he told an intriguing tale about recording a special Cold War message for Romanian state television. The clip went viral and got our attention — but was it actually true? Did a fictional American detective really help quell a communist revolt? We donned the proverbial raincoat and started sleuthing—at which point Falk’s late night anecdote cracked open into an intricate geopolitical saga that stretches from DC to Bucharest; from a Los Angeles hotel room to the palatial estate of a despot. It’s a story that involves dueling ideologies, dozens of diplomats, and millions of viewers. It’s an honest-to-goodness cold war caper about American soft power behind the iron curtain, and it’s so involved it’s going to take two episodes to solve.   This podcast was written by Willa Paskin, who produces Decoder Ring with Katie Shepherd. This episode was edited by Joel Meyer. Derek John is Slate’s executive producer of narrative podcasts. Merritt Jacob is senior technical director. A special thank you to Andrada Lautaru who translated and worked with me from Romania. Thank you to Carol and Joel Levy, Jonathan Rickert, Alan and Aury Fernandez, Katie Koob, Felix Rentschler, Richard Viets, Jock Shirley, Gabriel Roth, Cameron Gorman, Torie Bosch, Delia Marinescu, David Koenig, Don Giller, Forest Bachner, Corina Popa, David Langbart, William Burr, Asgeir Sigfusson, John Frankensteiner, Tom Hoban, and everyone else who helped with this episode. Thank you to Evan Chung.  For research into Romanian T.V., Willa relied heavily on the scholarly work of Dana Mustata, Alexandru Matei, Annemarie Sorescu‐Marinković, and the screening socialism project from the University of Loughborough. She also relied on the work of Dennis Deletant and Timothy W Ryback’s Rock Around the Bloc, a history of rock music in Eastern Europe and the Soviet Union You also heard a song in this episode from the Romanian band Phoenix.  If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to www.slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

We’re really lucky to get a lot of listener emails, suggesting topics for the show. In this episode, we’re going to dig into a handful of the most fascinating ones that we’ve yet to tackle on the show. We’re taking on five listener questions that run the gamut—from kids menus to succulents to the chicken that crossed the road. It’s an eclectic assortment of subjects that come to us thanks to you. So let’s jump into our mailbag. Thank you to Mark Liberman and Susan Schulten. This podcast was written by Willa Paskin who produces the show with Katie Shepherd. This episode was also produced by Sam Kim. Derek John is Slate’s Executive Producer of Narrative Podcasts. Merritt Jacob is Senior Technical Director. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus.   Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

(This episode originally aired in March 2020.) The 1998 romantic comedy You’ve Got Mail, starring Tom Hanks and Meg Ryan, is about the brutal fight between a beloved indie bookstore, the Shop Around the Corner, and Fox Books, an obvious Barnes & Noble stand-in. On this episode of Decoder Ring we revisit the real-life conflict that inspired the movie and displaced independent booksellers on the Upper West Side of Manhattan. This conflict illustrates how, for a brief time, Barnes & Noble was a symbol of predatory capitalism, only to be usurped by the uniting force at the heart of the film: the internet. Some of the voices in this episode include Delia Ephron, the co-screenwriter of You’ve Got Mail, the illustrator Brian Selznick, Laura J. Miller, author of Reluctant Capitalists: Bookselling and the Culture of Consumption, Joel Fram, founder of Eeyore’s Books for Children, and Boris Kachka, book editor for the Los Angeles Times. This podcast was written by Willa Paskin and produced by Benjamin Frisch and Cleo Levin was research assistant.  Thanks to Steve Geck, Maris Kreizman, Emma Straub, Jacob Bernstein, Gary Hoover, Peter Glassman and June Thomas.  Decoder Ring is produced by Willa Paskin and Katie Shepherd. Derek John is Slate’s Executive Producer of Narrative Podcasts. Merritt Jacob is Senior Technical Director. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus.   Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Sponsored by Saks.com. Check out the Holiday Gift Guide on saks.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Ross Cellino and Steve Barnes were two Buffalo-based lawyers who became the literal poster-men for personal injury advertising. They poured millions of dollars into ads that did more than just bring in clients: it turned the duo into household names and faces—at least in New York. In this episode, we’re going to look at their rise and everything that happened after. It’s a bumpy ride full of ambition, accidents and tragedy and at its center are two men who, for 25 years, wanted to be at the front of our minds when we got hurt, but who we didn’t really notice until it all fell apart.  We hear from Ross Cellino, Rich Barnes, Jeremy Kutner, John Fabian Witt, Trish Rich, Ken Kaufman, Mike Breen, and David Rafailedes.   This podcast was written by Katie Shepherd. It was edited by Andrea Bruce and Willa Paskin. Decoder Ring is produced by Willa Paskin and Katie Shepherd. Derek John is Slate’s Executive Producer of narrative podcasts. Merritt Jacob is Senior Technical Director. Thank you to Rachel Strom and Meryl Scheinman, host of Prank You.  If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus.   Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

We bring you a special episode from the Articles of Interest podcast hosted by Avery Trufelman about the incredible reach and adaptability of preppy clothes. It’s a story about the great modernizer of Ivy style, Ralph Lauren, and how he and his label, Polo, were themselves modernized by customers who helped push preppy in a whole new direction, from the runway to the streets.  We encourage you to listen to the entire American Ivy series from Radiotopia. Articles of Interest is created by Avery Trufelman. It’s edited by Kelly Prime, mixed and mastered by Ian Coss, fact checked by Jessia Siriano, with music by Avery, Rhae Royal, Sasami, and the Beazlebubs, the Tufts University Acapella Group.  Decoder Ring is produced by Willa Paskin and Katie Shepherd. We had mixing help on this episode from Sam Kim. Derek John is Slate’s Executive Producer of narrative podcasts. Merritt Jacob is Senior Technical Director. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today.  Learn more about your ad choices. Visit megaphone.fm/adchoices

For this episode, a story from Slate senior producer Evan Chung about how Yanni, John Tesh and a number of other surprising acts made it big in the 1990s. It’s a throwback to a simpler time—when musicians struggled to find their big break, but discovered it could be possible with a telephone, a television, and our undivided attention. This story originally aired in 2019 on Studio 360 from PRX. We hear from George Veras, Pat Callahan, and John Tesh.  This Episode was written and produced by Slate’s Evan Chung. Decoder Ring is produced by Willa Paskin and Katie Shepherd. Derek John is Slate’s Executive Producer of narrative podcasts. Merritt Jacob is Senior Technical Director. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show and want to support us, consider signing up for Slate Plus. Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

For about two decades towards the end of the Victorian era, in the 1870s and 1880s, a large bustle-enhanced bottom was the height of fashion. In this episode we explore how it’s connected to today’s big booty craze. We look at the bustle’s history with a curator fascinated by old undergarments; consider the various theories about its popularity with the author Heather Radke; and then hone in the tragic story of Sarah Baartman. The bustle may be old-fashioned, but it still has a lot to tell us about race, sex, power and how much people know, or let themselves know, about what they put on everyday. We hear from Heather Radke, author of Butts: A Backstory, as well as Kristina Haughland, Janell Hobson, Pamela Scully, and Maria Garcia.  This podcast was written by Willa Paskin, who produces Decoder Ring with Katie Shepherd. This episode was edited by Andrea Bruce. Derek John is Slate’s Executive Producer of Narrative Podcasts. Merritt Jacob is Senior Technical Director. If you haven’t please yet, subscribe and rate our feed in Apple Podcasts or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, I’d love for you to sign up for Slate Plus.   Slate Plus members get to listen to Decoder Ring without any ads. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Learn more about your ad choices. Visit megaphone.fm/adchoices

In the history of viral images, #TheDress has got to be in the top 10. This unassuming photo of a party dress kicked off a global debate when people realized they were seeing it completely differently. Is it black and blue, or white and gold? In today’s episode, we’ll talk to someone who was there when the photo was first taken, and the BuzzFeed writer whose post briefly broke the internet. Then we go down the optical rabbit hole with a neuroscientist who’s been studying the The Dress for years. What does it reveal about the nature of truth? This podcast was written by Willa Paskin, who produces Decoder Ring with Katie Shepherd. This episode was edited by Andrew Adam Newman. Derek John is Slate’s senior supervising producer of narrative podcasts. Merritt Jacob is senior technical director. We’ll hear from Paul Jinks, Cates Holderness, Pascal Wallisch, and David McRaney author of the book How Minds Change. Here’s the optical illusion of the strawberries mentioned in the episode and created by Professor Akiyoshi Kitaoka. If you haven’t please yet, subscribe and rate our feed in Apple, Spotify or wherever you get your podcasts. And even better, tell your friends. If you’re a fan of the show, I’d love for you to sign up for Slate Plus.    Slate Plus members get to listen to Decoder Ring — and every other Slate podcast — ad-free. Their support is also crucial to our work. So please go to Slate.com/decoderplus to join Slate Plus today. Check out Remote Works here. Learn more about your ad choices. Visit megaphone.fm/adchoices

McGruff the Crime Dog arrived on the scene at the dawn of the 1980s, just as a firehose of anti-drug PSAs was inundating the youth of America. These messages didn’t always work as intended—but they did work their way into the long term memories of the kids who heard them.  In the second episode of our two-part series on the weird world of PSAs and very special episodes, we look at how the McGruff Smart Kids Album influenced everything from straight-edge hardcore to a couple’s wedding playlist. We’ll hear from Sarah Hubbard, Dan Danger, Joseph Cappella, David Farber, Mike Hawes, Robin Nelson, Daisy Rosario, and Tatiana Peralta. This podcast was written by Willa Paskin, who produces Decoder Ring with Katie Shepherd. This episode was edited by Jamie York. Derek John is Slate’s Sr. Supervising Producer of Narrative Podcasts. Merritt Jacob is Sr. Technical Director. Thank you to Tatiana Peralta, Ari Merkin, Wendy Melillo, Dan McQuade, Dale Mantley, Larissa Zargeris, Dave Bledsoe, Larre Johnson, Duane Poole, Eric Greenberg, Charles and Karen Rosen, and Jennifer Holland, Orla Mejia, Andres Martinez and everyone else at the Rutgers library who helped me listen to some old cassette tapes.  A few things that were helpful in working on this piece: How McGruff and the Crying Indian Changed America: A History of Iconic Ad Council Campaigns by Wendy Melillo, Taking a Bite out of Crime: the Impact of the National Citizens Crime Prevention Media Campaign by Garrett J O’keefe and others, and “This McGruff Drug Album Might As Well Be By Weird Al,” by Dan McQuade for Defector Media. You can hear Daniel Danger’s McGruff cover album in it’s entirety or you can purchase it here. And lastly, if you are interested in hearing the full McGruff educational program or any of Puppet Productions productions they are available for purchase at puppetsinc.com, part of a company that Rob Nelson still runs. If you have any cultural mysteries you want us to decode, email us at [email protected] If you love the show and want to support us, consider joining Slate Plus. With Slate Plus you get ad-free podcasts, bonus episodes, and total access to all of Slate’s journalism. Check out Remote Works here.  Learn more about your ad choices. Visit megaphone.fm/adchoices

McGruff the Crime Dog arrived on the scene at the dawn of the 1980s, just as a firehose of anti-drug PSAs was inundating the youth of America. These messages didn’t always work as intended—but they did work their way into the long term memories of the kids who heard them.  In the first of two episodes, we take a look at PSAs and their strange afterlife through the lens of a trench-coat wearing bloodhound and his bizarre, yet catchy anti-drug songs. We’ll talk to Dan Danger, Sherry Nemmers, Joseph Cappella, David Farber, Mike Hawes and Robin Nelson to discover how the McGruff Smart Kids Album came to exist in the first place. This podcast was written by Willa Paskin. Decoder Ring is produced by Willa Paskin and Katie Shepherd. We had production help from Sam Kim.  Editing by Jamie York and Derek John, Slate’s Sr. Supervising Producer of Narrative Podcasts. Merritt Jacob is Sr. Technical Director. Thank you to Wendy Melillo, Dan McQuade, Dale Mantley, Larissa Zargeris, Daisy Rosario, Drew Bledsoe, Larre Johnson, Duane Poole, Ari Merkin, Charles and Karen Rosen and Eric Greenberg.  If you have any cultural mysteries you want us to decode, email us at [email protected] If you love the show and want to support us, consider joining Slate Plus. With Slate Plus you get ad-free podcasts, bonus episodes, and total access to all of Slate’s journalism. Check out Remote Works here Learn more about your ad choices. Visit megaphone.fm/adchoices

In the early 1930s, Mae West’s dirty talk and hip swiveling walk made her one of the biggest movie stars in America. But before West hit the big-screen, she was prosecuted for staging not one, but two scandalous plays. In this episode, we look at how West honed her persona when she was under the bright lights of Broadway and the flashbulbs of the tabloids — and briefly behind bars. More than a century later, her career arc offers a blueprint on how to survive a scandal…and maybe even come out ahead. This episode relied heavily on a lot of archival material and innumerable books: When I’m Bad, I’m Better: Mae West, Sex and American Entertainment by Marybeth Hamilton; When Brooklyn was Queer by Hugh Ryan; Lillian Schlissel’s introduction to Three Plays by Mae West,  Mae West: a biography by George Eells and Stanley Musgrove; Mae West: An Icon in Black and White by Jill Watts;  Becoming May West by Emily Wortis Leider; Gay New York by George Chauncey;  Mae West, She Who Laughs Last, by June Sochen: Goodness Has Nothing to Do with It by Mae West; and Linda Ann Losciavo’s play “Courting Mae West” and her blog, which you can find at Maewest.blogspot.com.  This episode of Decoder Ring was written by Willa Paskin. It was produced by Willa Paskin and Katie Shepherd. Derek John is Sr. Supervising Producer of Narrative Podcasts. Merritt Jacob is our Technical Director. Thank you to Benjamin Frisch for this topic.  If you have any cultural mysteries you want us to decode, email us at [email protected] If you love the show and want to support us, consider joining Slate Plus. With Slate Plus you get ad-free podcasts, bonus episodes, and total access to all of Slate’s journalism. Learn more about your ad choices. Visit megaphone.fm/adchoices

When you think of an alien abduction, what do you picture? Humanoid creatures, medical experiments, lost memories retrieved through hypnosis? That narrative was largely unknown until Betty and Barney Hill went public about their own alien abduction in the 1960s. Betty Hill’s niece, Kathleen Marden, recounts how the story went viral and her aunt and uncle became unwitting celebrities. Then professors Susan Lepselter, Chris Bader, Joseph O. Baker and Stephanie Kelley-Romano explain how the Hills’ alien abduction changed science fiction forever. Thanks to Eric Molinsky for bringing us this story that originally aired on his terrific podcast Imaginary Worlds. Eric’s got a lot more stories like this one so subscribe wherever you listen.  Decoder Ring is written by Willa Paskin and produced by Willa Paskin and Katie Shepherd. Derek John is Sr. Supervising Producer of Narrative Podcasts. Merritt Jacob is our Technical Director. If you have any cultural mysteries you want us to decode, email us at [email protected] If you love the show and want to support us, consider joining Slate Plus. With Slate Plus you get ad-free podcasts, bonus episodes, and total access to all of Slate’s journalism. Learn more about your ad choices. Visit megaphone.fm/adchoices

Rod McKuen sold multiple millions of poetry books in the 60s and 70s. He released dozens of albums, was a regular on late night, and was even nominated for an Oscar. So, how did the most salable poet in American history simply disappear? On today’s episode, Slate writer Dan Kois went searching for Rod McKuen, a famous poet who isn’t so famous anymore. We’ll hear from Stephanie Burt, Mike Chasar and Barry Alfonso, author of Rod’s biography A Voice of the Warm. Along the way, Dan meets Andy Zax, a guy who, like him, was bewildered by this forgotten star—until he became an accidental fan, and then somehow the only person keeping Rod McKuen’s flame alive. This episode of Decoder Ring was written by Dan Kois and edited by Willa Paskin. It was produced by Willa Paskin and Katie Shepherd. Derek John is Sr. Supervising Producer of Narrative Podcasts. Merritt Jacob is our Technical Director. If you have any cultural mysteries you want us to decode, email us at [email protected]. If you love the show and want to support us, consider joining Slate Plus. With Slate Plus you get ad-free podcasts, bonus episodes, and total access to all of Slate’s journalism. Learn more about your ad choices. Visit megaphone.fm/adchoices

(While we work on the next season of Slow Burn we're showcasing Slate's other narrative podcasts, starting with a new season of Decoder Ring.) What do we lose if we lose the mall? 70 years into their existence, these hulking temples to commerce are surprisingly resilient and filled with contradictions. In this episode, Alexandra Lange, the author of the new book Meet Me at the Fountain: an Inside History of the Mall walks us through the atriums, escalators, and food courts of this singular suburban space. We also hear from mall-goers whose personal experiences help us make sense of this disdained yet beloved, disappearing yet surviving place. This episode of Decoder Ring was written by Willa Paskin and produced by Willa Paskin and Katie Shepherd. Derek John is Sr. Supervising Producer of Narrative Podcasts. Merritt Jacob is our Technical Director. If you have any cultural mysteries you want us to decode, email us at [email protected] If you love the show and want to support us, consider joining Slate Plus. With Slate Plus you get ad-free podcasts, bonus episodes, and total access to all of Slate’s journalism. Learn more about your ad choices. Visit megaphone.fm/adchoices

After Maria Rubio saw Jesus on a tortilla, her family got besieged by believers and gawkers and the national press. But for the Rubios, the tortilla wasn’t just a public spectacle. It was the miracle that changed their family. And decades later, they’re still reckoning with how that tortilla upended everything. One Year is produced by Josh Levin, Evan Chung, and Madeline Ducharme. Mixing by Merritt Jacob. To support this show, subscribe to One Year on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

Alex Haley’s Roots displayed the brutal realities of slavery to more than 100 million Americans. The book and mini-series also made a bold claim: that Haley was the first Black American to trace his lineage all the way back to Africa, and to a specific ancestor captured into slavery. What would it mean, for Haley and America, if he hadn’t found what he said he’d found? To support this show, subscribe to One Year on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

America’s top weed evangelist and the nation’s drug czar shared the same goal: to loosen up the country’s marijuana laws. In 1977, everything was trending their way—until a blowout Christmas party destroyed their plans, and transformed the future of marijuana in the United States. One Year is produced by Josh Levin, Evan Chung, and Madeline Ducharme. Mixing by Merritt Jacob. To support this show, subscribe to One Year on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

Three stories from one day in August 1977. Elvis Presley dies, and the National Enquirer goes after the ultimate tabloid scoop: a photo of the King in his coffin. A New Jersey high schooler becomes a pariah when she refuses to stand for the Pledge of Allegiance. Astronomers in Ohio get a mysterious signal from outer space—could it be a message from aliens? One Year is produced by Josh Levin, Evan Chung, and Madeline Ducharme. Mixing by Merritt Jacob. To support this show, subscribe to One Year on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

Medical authorities said that Laetrile was dangerous quackery. It became a sensation anyway. Diana Green saw this drug made from apricot pits as her son Chad’s best chance to survive leukemia. Her shocking actions, and the little boy affected by them, became the focus of a heated national debate over freedom of medical choice. One Year is produced by Josh Levin, Evan Chung, and Madeline Ducharme. Mixing by Merritt Jacob. To support this show, subscribe to One Year on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mary Shane made history with the Chicago White Sox, becoming the first woman hired as a legitimate major-league baseball announcer. But in 1977, she had to fight to be taken seriously in one of America’s most sexist industries. One Year is produced by Josh Levin, Evan Chung, and Madeline Ducharme. Mixing by Merritt Jacob. To support this show, subscribe to One Year on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

Decoder Ring is Slate's show about cracking cultural mysteries. In each episode, host Willa Paskin takes a cultural question, object, or habit, examines its history, and tries to figure out what it means and why it matters. This episode introduces you to Ilona Granet, who was a New York art-scene fixture who won the praise of the art world when she put up anti-harassment street signs in lower Manhattan in the mid- 1980s. Her career seemed like a sure thing, but three decades on, and so much more art later, it still hasn’t materialized, even as her contemporaries are now hanging in museums. This episode is not about the familiar myth of making it, but the mystery of not making it. What happens, to an artist—to anyone—when they’re good enough, but that’s not enough? If you like the show, subscribe to Decoder Ring on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

Slate's new podcast One Year and will introduce you to people and ideas that changed American history--one year at a time. The show is hosted by Josh Levin, Slate's national editor and host of Slow Burn Season 4. And our first season covers 1977: a year when gay rights hung in the balance, Roots dominated the airwaves, and Jesus appeared on a tortilla. In this show, we’ll focus on key moments that transformed politics, culture, science, religion, and more. This episode you’re about to hear will take you into a courtroom in Miami, Florida, where a local fight over gay rights was about to become a huge national standoff, one with life-altering stakes for millions of Americans. And at the center of it all was a pop singer and orange juice spokesperson named Anita Bryant. How does the nation’s past shape our present? Subscribe to One Year on Apple, Spotify, or wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, we're highlighting a few excerpts from this season's Slate Plus episodes—interviews with Ann Curry, Slate writers and editors who blogged about the war in 2003, and people who personally knew Ahmad Chalabi. To listen to these interviews, learn more about the making of this season, skip all the ads, and support Slow Burn, sign up for Slate Plus now. It's only $1 for your first month. Learn more about your ad choices. Visit megaphone.fm/adchoices

We're excited to introduce you to I Spy, a production of Foreign Policy. Each week on I Spy, a former intelligence operative from somewhere around the world tells the story of a single mission. They've featured guests from the CIA, Mossad, MI5, the KGB, and more. The host is three-time Emmy winner Margo Martindale, who played Claudia the KGB handler on FX’s hit show The Americans.  In this first episode of season 3, DEA special agent Steve Murphy describes his role in the hunt for narco-terrorist Pablo Escobar in Colombia in the early 1990s. This is part one of a two-part episode. To hear part 2, make sure to look for I Spy wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices

A few excerpts from Season 4's bonus interviews, and a special Slow Burn announcement. Slate Plus members get bonus episodes of Slow Burn and ad-free episodes of all Slate podcasts. Sign up now. Learn more about your ad choices. Visit megaphone.fm/adchoices

Slow Burn's Watergate season is now a TV docu-series, premiering Feb. 16 on Epix. Read more about it in this interview with host Leon Neyfakh. Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey Slow Burn listeners. We have something special for you this week. It's an episode of Broken Record, a music podcast from Pushkin Industries, co-hosted by Malcolm Gladwell and music producer Rick Rubin. In the episode, Malcolm and Rick talk to Questlove about his memories of the MOVE police bombing in Philly, the music of his childhood, and Quest gets behind the drums to show the evolution of his playing.  Being the music lover he is, Questlove can't help but turn the tables to ask Rick about his own Hip Hop history: working on the Beastie Boys' first album, License to Ill, and LL Cool J's first album, Radio. Then it all culminates in one of the best Obama stories ever. You can subscribe to Broken Record wherever you get your podcasts, and see some amazing studio session photos on Instagram, @TheBrokenRecordPod. Learn more about your ad choices. Visit megaphone.fm/adchoices

Slate Plus members get a bonus episode of Slow Burn every week. This is a preview of the bonus episodes released this season:—interviews with Slow Burn host Joel Anderson and producer Christopher Johnson about the making of the series, and extended interviews they conducted with Tupac's attorney Shawn Holley, hip-hop journalist Matty C, and Biggie biographer Cheo Hodari Coker. To listen to all eight bonus episodes from this season in full, sign up for Slate Plus now. Learn more about your ad choices. Visit megaphone.fm/adchoices

Slate Plus members get a bonus episode of Slow Burn every week. To listen to the rest of the bonus episodes this season, sign up for Slate Plus now. In this Slow Burn bonus episode, host Joel Anderson and producer Christopher Johnson discuss the growing feud between Tupac and Biggie and the role of Faith Evans. Then, you’ll hear an extended interview with Larry “The Blackspot” Hester, a former staff writer at Vibe who interviewed Tupac, Biggie, and other people at Death Row and Bad Boy as their drama heated up. Production by Chau Tu. Learn more about your ad choices. Visit megaphone.fm/adchoices

Linda Taylor was a con artist, a kidnapper, maybe even a murderer. She was also America’s original “welfare queen,” the villain Ronald Reagan needed to create a vision of a country being taken advantage of by its poorest citizens. In this new narrative mini-series, Josh Levin, one of the editors behind Slow Burn, reveals the never-before-told story of a woman whose singular life was forgotten in the rush to create a vicious American stereotype. This podcast is based on Josh Levin’s new book, The Queen: The Forgotten Life Behind an American Myth. Learn more about your ad choices. Visit megaphone.fm/adchoices