Unlock the power of retargeting ads this fall and winter! In this episode, I’m sharing my 2024 retargeting formula, including strategies, ad objectives, audience targeting, and creative ideas. Learn how to leverage your warm audience with my strategic retargeting plan! Website: https://philgrahamdigital.com

Get ready for a fun and insightful Facebook Ads FAQ! In this episode, I’m answering your most burning ad questions—from lowering costs to handling ad fatigue—plus a personal question you didn’t see coming. Whether you're new to Facebook Ads or a seasoned pro, you’ll leave with practical tips and a smile!  Website: https://philgrahamdigital.com

Today, I'm sharing 4 common Facebook Ad mistakes that many advertisers make during the holidays. Sometimes, these mistakes can be very costly in time or money! Website: https://philgrahamdigital.com

Ready to elevate your Holiday Facebook Ad game? In this episode, we go over a powerful strategy to craft high-impact campaigns that can start nurturing your audience early for better potential payoffs in the peak November and December sales season. Learn how to optimize your budget, leverage video ads, and master staggered retargeting—which can sometimes help turn cold prospects into high potential warm buyers during the holidays. Plus, we talk about the importance of making data-driven decisions with your Ads.  Website: https://philgrahamdigital.com

Get ready to crush Facebook and Instagram Ads this holiday season! In Part 1 of this 3-part series, I dive into the latest consumer and ad trends shaping the 2024 holiday landscape. Discover key insights that could potentially give you a huge edge this holiday season whether you are an e-commerce business, local business, service, digital, or a creator. Website: https://philgrahamdigital.com

Headlines matter, and in this episode, I'm sharing my top 5 tips for scroll-stopping headlines for your Facebook and Instagram Ads. Great headlines can help your ad's effectiveness, differentiate you, and help get your ads noticed so you stand out from the crowd! Website: https://philgrahamdigital.com

In this episode, we focus on the power of emotional triggers in Facebook and Instagram ads and explore how emotions like fear of missing out, nostalgia, curiosity, happiness, and inspiration can sometimes significantly impact your ad performance. I also provide practical examples and five specific copywriting techniques to help you harness these emotional triggers in your ads. Website: https://philgrahamdigital.com

Today, I'm sharing 5 advanced Facebook and Instagram ad targeting strategies that you should try right now. I'll be sharing some actionable steps and insights to help you navigate the complex world of audience targeting. Tune in to learn how to leverage both broad and segmented audiences with the goal of making your ads more relevant and effective.  Website: https://philgrahamdigital.com

In today's episode, discover five essential traits and skills that can set many top advertisers apart. Learn the importance of understanding your audience, harnessing data, unleashing creativity, adapting effectively, and staying persistent. Tune in to elevate your advertising game!  Website: https://philgrahamdigital.com

In this episode we are diving into the world of Instagram Reels ads with expert tips and best practices on how to make the most of this popular ad placement, from creating ideal 9x16 vertical videos to using engaging hooks, music, and captions. Phil also shares practical advice on leveraging manual placements for Reels and Stories to test and optimize your ad performance. Tune in to discover how to enhance your Reels ads and potentially maximize their impact without boosting posts. Don't miss out on these valuable insights and actionable strategies to elevate your ad game! Website: https://philgrahamdigital.com

In this episode, I delve into seven very common mistakes many advertisers make with Facebook and Instagram ads. From improper targeting to neglecting data-driven decisions, we'll discuss how to navigate these challenges and optimize your ad strategies. Website: https://philgrahamdigital.com

In this episode, we're diving deep into maximizing Facebook and Instagram leads with 11 actionable strategies for creating better campaigns. From optimizing your lead forms to leveraging best practices straight from Facebook, these tips could be a game-changer for your business. Whether you're in e-commerce, local business, selling courses, or any other type of business, these techniques are designed to potentially boost your lead quality and conversion rates. Plus, I'll share insights on A/B testing, mobile optimization, and more to help you fine-tune your approach. Join me as we explore these powerful methods that could potentially transform your ad performance. Website: https://philgrahamdigital.com

In this special quarterly episode recorded on Wednesday, July 31, 2024, I dive into Meta's latest earnings report and what it means for advertisers. I'll break down the impressive numbers, including a remarkable rise in advertising revenue and a mind blowing daily active people/users number. Learn why Facebook and Instagram continue to be the top platforms for digital advertising. Website: https://philgrahamdigital.com

Today, I'm excited to dive deep into the power of the Facebook pixel. I will share why simply having your pixel installed isn't enough. It's crucial to optimize it for better results, especially with recent technology changes. Many advertisers miss out on potential by not fully utilizing their pixels, so I will be sharing my top three optimization steps that you can implement right away. Whether you're a seasoned pro or new to Facebook ads, this episode should provide actionable insights so get ready to take your pixel optimization to the next level! Website: https://philgrahamdigital.com

In this episode, I dive into four crucial Facebook and Instagram Ad metrics that marketers should be tracking to optimize their efforts which could help achieve better results.  Website: https://philgrahamdigital.com

In this episode, I dive into why your Facebook ads might be failing even when the ad metrics look promising and I'll be sharing six key areas beyond the ads themselves that can impact your campaign's success. This episode is packed with insights on conversion optimization, offer strategies, and more to help you troubleshoot and improve your ad performance.  Website: https://philgrahamdigital.com

Today, I'm covering my top 3 Facebook and Instagram Ad Objectives that you should be focusing on as of July 2024. There is more than one objective that can be useful for many types of advertisers, make sure you are leveraging these different objectives. Website: https://philgrahamdigital.com

Today, I'm talking about how to leverage and get more out of a small Facebook ad spend with four essential steps. Learn practical strategies to optimize your campaigns, reach your target audience, and potentially improve results without breaking the bank. Perfect for small businesses and budget-conscious marketers!  Website: https://philgrahamdigital.com

Today, we're going to talk about why building trust and credibility in your Facebook and Instagram Ads can make such a big difference in conversions, and how I recommend building trust and credibility in your Ads without having to raise your Ad budget.  Website: https://philgrahamdigital.com

Today, I've got a powerful step-by-step guide for you on mastering dynamic, personalized ads on Facebook and Instagram. These types of ads can be so powerful and can be done with audiences large and small. Listen and up-level your ad game today! Website: https://philgrahamdigital.com

In this episode, I'll share 8 common reasons why so many Facebook and Instagram advertisers fail. There's a ton of value in this one, make sure you avoid these mistakes! Website: https://philgrahamdigital.com

Today, I'm sharing 3 of my favorite types of Facebook and Instagram ads that you should be running right now. These can be very impactful, powerful, and could also help you rise above the noise and stand out. Don't miss this one! Website: https://philgrahamdigital.com

There are so many different tools and software options for running a business and running ads and I don't want you to waste money on tools that don't work and/or tools you don't need. I've tried just about everything out there and today, I'm recommending my top picks for Facebook and Instagram ad tools and software! Website: https://philgrahamdigital.com

Today, I'm pulling back the curtain on my top five favorite Facebook and Instagram Retargeting Ads and I'll be sharing some actionable insights you can test and use today. Tune in to transform your Retargeting approach! Website: https://philgrahamdigital.com

In this episode, I'm sharing 11 red flags that I've seen many Facebook Ad and marketing fake guru's use, whether it's Ad agencies, individual people running Ads for others, or even courses and education etc. I want to help you avoid scammers and fake guru's whether you are trying to learn how to run Ads or hiring someone to run them for you. Note: This episode is my opinion and not a claim that anyone who does these things is automatically a fake guru or scammer, there are exceptions but in my experience, I would stay far away from the people that exhibit the red flag's I'm sharing in today's show.  Website: https://philgrahamdigital.com

Today, I'm sharing 3 tips that could improve your Facebook and Instagram Ads and may also bring the cost down in some situations. You definitely want to test this stuff! Website: https://philgrahamdigital.com

Today, I'm sharing 2 of my favorite funnels and hooks that could dramatically transform your Facebook and Instagram Ads! These can be used for any kind of product or service, small budget, large budget, big brand, or even solo entrepreneur, very powerful stuff! Website: https://philgrahamdigital.com

This is a special episode on Meta's earnings they announced yesterday on April 24th 2024. Yes, I love the earnings increase but as an advertiser and business, I'm most focused on whether Meta/Facebook/Instagram is growing users and not only is that still happening, I believe it's the best platform in the world to advertise on, by far. Listen and hear the great news from yesterday's earnings and how that benefits advertisers. Website: https://philgrahamdigital.com

Today, I'm sharing 4 costly Facebook and Instagram Ad mistakes that are VERY common, but many times overlooked and not talked about enough. You want to make sure you avoid these mistakes, don't miss out. Website: https://philgrahamdigital.com

Today, I'm sharing some tips on how to use Chat GPT and AI to help you with better Facebook Ad audience research and improved Ad copy. I'll share some of the key questions we ask Chat GPT to help us understand our audience better, and I'll also talk about mistakes that many advertisers make with Chat GPT and AI that costs them time and money. Website: https://philgrahamdigital.com

Today, I rank all of the Facebook and Instagram Ad Objectives on a tier list and show my favorites, from worst to first! Choosing the right Ad objectives could mean the difference between failure and success, don't miss out! Website: https://philgrahamdigital.com

I've worked with many people over the years and have identified some key traits and differences that separate many of the successful entrepreneurs and advertisers versus those who are not where they want to be, and today, I'm sharing the key traits that relate specifically to Facebook Ads.  Website: https://philgrahamdigital.com

In this episode, I teach you how to unlock the power of Facebook and Instagram quiz ads and I cover key strategies for running quizzes that can generate leads, filter out those who are not your ideal clients or customers, and build more trust with your audience. Website: https://philgrahamdigital.com

Today, I'm sharing 6 expert tips that could slash your Facebook and Instagram Ad costs and/or improve your results. This is based on many years of experience and data, and some of this is also what I've learned directly from Facebook as well, and it can be very powerful and helpful for advertisers! Website: https://philgrahamdigital.com

Today's episode offers practical tips for using memes in Facebook and Instagram Ads to engage and captivate your target audience. This episode is a must-listen for anyone looking to harness the viral potential of memes to boost their brand with advertising. Website: https://philgrahamdigital.com

In this episode, I share the key tools and software I use and recommend for Facebook and Instagram Ad success here in 2024, as well as mistakes many people make with software and tools, including wasting too much money on them. I also talk about which kinds of tools to avoid that can be very costly and could give you bad results.  Website: https://philgrahamdigital.com

Learn my game-changing 3 Step Facebook and Instagram Ads Funnel. Listen and dive into cutting-edge strategies that could supercharge your business.  Website: https://philgrahamdigital.com

In this episode, I will unveil some core elements and psychology of Irresistible Facebook & Instagram Ads and provide you with valuable insights that you can leverage and test with your Ads.  Website: https://philgrahamdigital.com

In this episode, I'm sharing 7 Super Bowl Ad strategies that you can use for your Facebook and Instagram Ads without a large budget. I condensed all of the great Super Bowl Ads into 7 different strategies that advertisers can use and am excited to share them with you today. Website: https://philgrahamdigital.com

Today, I answer the question many people have about whether Facebook Advantage Plus audiences are better than segmented audiences. I also share 5 of my favorite audiences to target right now! Website: https://philgrahamdigital.com

In this episode, I cover Meta's quarterly earnings report that was released today and it had some GREAT news for advertisers! Website: https://philgrahamdigital.com

In this episode, I share how I would aim to get the most out of a lower budget ad spend and how I would specifically leverage and spend $25 per day on Facebook and Instagram Ads here in 2024. Website: https://philgrahamdigital.com

Today, I'm sharing my top 3 Facebook and Instagram Ad trends and tips for 2024! Discover tips on using AI and Chat GPT, advanced audience targeting techniques, and more. Stay ahead in the world of digital marketing and listen now! Website: https://philgrahamdigital.com

In this episode, I share our new 2024 Instagram Reels Ad success playbook and game-plan. I'll be sharing strategy, tactics, and how we will be leveraging Instagram Reels Ads this year! Website: https://philgrahamdigital.com

In this episode, I'm sharing some of my best tips for crushing Facebook and Instagram Ads here in 2024. There is so much opportunity but so many mistakes advertisers make that cost them time and money. Today, I'm sharing what I recommend and why. Website: https://philgrahamdigital.com

In this episode, I share 5 reasons why advertisers should go ALL IN on Facebook and Instagram Ads in 2024. Website: https://philgrahamdigital.com

Today, I share the #1 Facebook Ad lesson I learned in 2023 and also do a fun FAQ where I answer listener questions about Facebook and Instagram ads, marketing, and business. It's the last episode of 2023 and I can't wait to connect with you in 2024 as well! Website: https://philgrahamdigital.com

Unlock the potential of your Facebook and Instagram video ads with this must-listen episode. I share 6 key secrets for great Facebook and Instagram Video Ads! Website: https://philgrahamdigital.com

In today's episode, I delve into the transformative world of AI and share how we harness the power of ChatGPT for Facebook Ad success. I'll be sharing three potent strategies that leverage this cutting-edge technology and help equip you with innovative tools to elevate your Facebook Ad game. Tune in to unlock the potential of AI in your advertising efforts! Website: https://philgrahamdigital.com

In this episode, I delve into four crucial lessons gleaned from managing millions of dollars of Facebook advertising spend. These insights could be pivotal to transforming your approach on how you run ads. Tune in to uncover these game-changing strategies and ensure you're not missing out on valuable knowledge that could elevate your advertising success!  Website: https://philgrahamdigital.com

Today, I share 5 Facebook and Instagram Ad mistakes that are commonly made by advertisers and even ad agencies. These can be costly so you definitely don't want to miss out on this episode. Website: https://philgrahamdigital.com

Just like elite athletes have certain things in common, so can high-performing Facebook and Instagram Ads and today, I want to share my favorite elements that have been a part of some of our successful high-performing Facebook Ads. Website: https://philgrahamdigital.com

Learn my amazing Netflix Carousel Facebook and Instagram ad method that has worked really well for us. I don't see other people doing this stuff, it's next level and truly powerful! Website: https://philgrahamdigital.com

In this episode, you'll learn 3 potential million dollar hooks for your Facebook and Instagram Ads. These are VERY powerful hooks! I also cover a few common mistakes most advertisers make with the hooks in their ads. Website: https://philgrahamdigital.com

One big challenge is that most advertisers don't know what kind of videos work well as an Instagram Reels Ad. In this episode, I share 7 proven ideas for EPIC Instagram Reels Ads.  Website: https://philgrahamdigital.com

Today, October 25th 2023, Meta/Facebook announced their quarterly numbers for the stock market and there is some really great information in there that's a huge plus for advertisers. In this short episode, I break it all down and talk about users and how Facebook is wining the iOS privacy changes versus ALL the other ad platforms. Website: https://philgrahamdigital.com

In this episode, I teach you how to create short, effective, 15 second vertical Facebook and Instagram video ads, which according to Facebook, could lower your ad costs. Website: https://philgrahamdigital.com

In this episode, I cover 3 common (and very costly) mistakes that many Facebook advertisers are making right now, here in Fall of 2023. You do NOT want to be making these mistakes. Website: https://philgrahamdigital.com

In this episode, I share 4 specific, simple, and effective Facebook ad tests that you can do which could help you save money when it comes to running ads on Facebook and Instagram. I share 4 simple tests that you can literally launch today or this week. Very powerful stuff!  Website: https://philgrahamdigital.com

In this episode, I share 3 key strategies we use to help attract higher quality Facebook and Instagram Ad leads. These can be very powerful and are definitely something advertisers need to be testing. Website: https://philgrahamdigital.com

In this episode, I share 7 habits of highly effective and successful advertisers. I've worked with many people over the years and have identified some key habits that separates the successful people from those who fail. This episode could be a game changer, don't miss it. Website: https://philgrahamdigital.com

In this episode, I share 5 surprising reasons why Facebook and Instagram Ads can fail and how you can prevent them. I also give you some pro tips that have been game changers for us. Don't miss out! Website: https://philgrahamdigital.com

In this episode, I share some tips on how to crush it with Facebook and Instagram Ads during the 2023 upcoming holiday season and some major mistakes to avoid. Website: https://philgrahamdigital.com

In this episode, I share 6 very powerful Facebook Ad audience targeting hacks that we are absolutely loving right now. Proper targeting is a big key to success when it comes to running Ads, don't miss this one! Website: https://philgrahamdigital.com

In this episode, I share 3 of the most important things you should be testing when running Facebook and Instagram Ads. These tests, along with many others are part of our secret sauce and can make such a huge difference. I also share some common mistakes advertisers make when it comes to testing. Total game changer. Website: https://philgrahamdigital.com

In this episode, I share my #1 Facebook Ad tip for Fall of 2023 and also answer listener questions, including what the #1 reason I think people fail with ads is, how to find the right person/company to run your ads, do I like dogs or cats better, my predictions on the future of ads, targeting strategies, and more. There is a lot of gold in this episode! Website: https://philgrahamdigital.com

In this episode, I share my 3-step Facebook and Instagram Ad abandoned opportunity retargeting funnel. This is some next level stuff you don't want to miss because so many advertisers fail to re-engage with their warm audience effectively and there is so much opportunity in doing so. Website: https://philgrahamdigital.com

In this episode, learn how I'd spend $25 per day on Facebook and Instagram Ads. I share my framework, what I'd test, how I'd split the budgets up, and much more! Website: https://philgrahamdigital.com

In this episode, I share 3 META, as in "most effective tactics available" Facebook and Instagram Ads you should be testing and running right now. There are multiple META's but these 3 are some of my favorites and can be VERY powerful! Website: https://philgrahamdigital.com

In this episode, I share my favorite 4-step Facebook and Instagram Ad formula. This is a game changer, especially because so many people lose money running bad Ads.  Website: https://philgrahamdigital.com

In this episode, I share why this is the PERFECT time to be going all in on Facebook and Instagram Ads and also share some tips on how best to do it so you can leverage the opportunity. Website: https://philgrahamdigital.com

I've identified 7 specific strategies and tactics that Amazon successfully uses and you can leverage these same strategies with your Facebook and Instagram Ads, even on a small budget. Website: https://philgrahamdigital.com

I've got an extra episode for you guys today about the new Instagram Threads. My normal episode still comes out tomorrow and it's a great one! Today, we talk about IG Threads, advertising on Threads, how I'll be using it, and more. Website: https://philgrahamdigital.com

In this episode, I share 6 costly Facebook Ad mistakes to avoid in the Fall and Winter of 2023 which is right around the corner. These mistakes are very common so don't miss this one. Website: https://philgrahamdigital.com

In this episode, I share a powerful strategy called trendjacking and show you how we find trends and then leverage them as hooks for our Facebook and Instagram Ads. Website: https://philgrahamdigital.com

In this episode, I share 5 numbers that are vital to your Facebook Ad and business success. These numbers should not only be measured and tracked, but improved on a regular basis because it can give you such an edge and advantage. Website: https://philgrahamdigital.com

In this episode, I share our powerful methods for scaling Facebook and Instagram Ads. It's not just about scaling your budget, we also scale audiences, creatives, objectives, and optimizations. Many advertisers lose money when trying to scale, learn how we recommend scaling Ads in this episode. Website: https://philgrahamdigital.com

In this episode, I talk about Facebook Ad budgets. So many people ask me how much they should be spending and whether certain amounts are enough so in today's episode, I teach you how I go about choosing the right budget for Facebook Ads. Website: https://philgrahamdigital.com

In this episode, I share my hot Facebook and Instagram video ad formula for mid 2023. Too many people are running bad video ads that cost them money, learn what I recommend instead and start creating great video ads! Website: https://philgrahamdigital.com

In this episode, I share my powerful retargeting strategy for Facebook and Instagram Ads. I share many of the different retargeting audiences I create AND some Ad copy angles you should be using as well. Retargeting with a clear strategy can be a total game changer. Website: https://philgrahamdigital.com

In this episode, I share my ultimate 3-step Facebook Ads and marketing Funnel as well as some cool news about AI and Facebook Ads. Website: https://philgrahamdigital.com

In this episode, I share 4 impactful tips and strategies to help maximize small Facebook Ad budgets and Ad spend. This stuff is powerful so you don't want to miss it!  Website: https://philgrahamdigital.com

In this episode, I share part of our secret sauce on how to measure your success when it comes to Facebook and Instagram Ad data and metrics and I teach you guys how we do it. This is valuable stuff, don't miss out! Website: https://philgrahamdigital.com

In this short bonus episode, I share some of what we learned from Meta's earnings report on April 26th 2023 including the staggering number of daily and monthly active users. This is amazing news for advertisers! Website: https://philgrahamdigital.com

In this episode, I share 5 big, and very common Facebook and Instagram Ad mistakes that can cost advertisers money. Avoiding these mistakes can make a huge difference when it comes to running Ads so make sure to check out today's show.  Website: https://philgrahamdigital.com

In this episode, I share how you can make Facebook and Instagram Ads your secret weapon during a recession or times of inflation. So many advertisers cut the wrong things and make big mistakes when there are tremendous opportunities. Today, I'm sharing 3 ways to leverage Facebook Ads to become your secret weapon.  Website: https://philgrahamdigital.com

In this episode, I share a powerful strategy called "The Exposure Effect". It's based on science, psychology, and data and can help give you an edge and advantage when it comes to advertising on Facebook and Instagram. This is a must listen! Website: https://philgrahamdigital.com

In this episode, I share my simple 3-step formula for amazing Facebook and Instagram Ads. So many advertisers lose money because their Ads aren't very good, this formula is what we use and has worked amazingly well. Website: https://philgrahamdigital.com

In this episode, I share 6 traits that are common amongst many entrepreneurs and advertisers who are successful and how to also avoid the mistakes that most failed advertisers make as well.  Website: https://philgrahamdigital.com

Instagram Reels are hot and in today's episode, I teach you the 7 best practices that have helped us leverage Instagram Reels Ads and I also share some mistakes that many advertisers make with IG Reels that can cost them both time and money. Website: https://philgrahamdigital.com

In this episode, I share 4 of my favorite types of video Ads you should be running on Facebook and Instagram. These 4 video Ads are simple but can be very powerful and effective and have worked amazingly well for us. Website: https://philgrahamdigital.com

In this episode, I share 3 big advantages I have when it comes to running Facebook and Instagram Ads and how you can learn from and leverage these same advantages too. Don't miss out, these have been a total game changer for me. Website: https://philgrahamdigital.com

In this episode, I share 3 very common Facebook and Instagram Ad mistakes that most advertisers make. These mistakes could cost you a fortune and so many advertisers lose money because of them. You want to make sure you aren't making these mistakes, listen to this episode to find out how to avoid them. Website: https://philgrahamdigital.com

In this episode, I share 3 different low budget Facebook and Instagram Ads that are crushing it right now. These Ads can really be a great bang for your buck and whether you have a small budget or a large one, I highly recommend you test these out. Website: https://philgrahamdigital.com

In this episode, I share 5 effective strategies I saw being used in some of the best Super Bowl Ads from yesterday's game and how you can and should be using them for your own Facebook and Instagram Ads whether you have a large or small budget. Website: https://philgrahamdigital.com

In this episode, I share the 4 critical metrics we use to help maximize ROI and return on Ad spend from Facebook and Instagram Ads. This episode could be a game changer for many advertisers! Website: https://philgrahamdigital.com

In this episode, I'm sharing 3 ways I'm using Chat GPT to help create amazing Facebook and Instagram Ads. I'll share how I use it for Ad angles, audience research, testing ad variations, and how to avoid mistakes that people will make with Chat GPT and Facebook Ads that could cost them lots of time and money. Website: https://philgrahamdigital.com

In this episode, I share 3 of our very effective Facebook and Instagram audience targeting strategies we have been using, including one that I've never seen anyone else even talk about. These could be a game changer for your Ads. I love these and I think you will too! Website: https://philgrahamdigital.com

In this episode, I share 5 strategies we are using to save more money on Facebook and Instagram Ads in 2023. These are powerful and something every advertiser should know. Don't miss out. Website: https://philgrahamdigital.com

In this episode, I share my secret sauce on how to crush Facebook and Instagram Ads in 2023. This episode is a must listen with tons of value, I can't wait for you to check it out! Website: https://philgrahamdigital.com

In this episode, I share 6 reasons you should be going all in on Facebook and Instagram Ads in 2023. You don't want to get left behind, make sure you listen and learn why Ads are such an amazing opportunity here in 2023. Website: https://philgrahamdigital.com

In this episode, I answer listener questions about Facebook Ads and also share my #1 Facebook Ads tip. It's the last episode of 2022, make sure to also check out next week's episode to kick off 2023 because it's going to be a game changer! Website: https://philgrahamdigital.com

In this episode, I share the most important basics of the Facebook Pixel, including, the creation of your pixel, putting it everywhere, verifying your website, and getting the best results from your pixel. I also help you avoid mistakes that many advertisers make with their pixel. Website: https://philgrahamdigital.com

Are you using the right metrics to measure your Facebook ads? In this episode I teach you how to evaluate your ad performance properly and what data I use to make smart decisions. Website: https://philgrahamdigital.com

In this episode, I share 4 common mistakes that can be very costly when it comes to Facebook Ads and marketing. The mistakes involve software, learning, services, and strategy. You don't want to be making these mistakes and I share what you should be doing instead. Website: https://philgrahamdigital.com

In this episode, I share 5 important Facebook Ad tests that we run that not only saves us money, but also has made us lots of money as well. Listen and you'll hear the tests I recommend you run with your Facebook and Instagram Ads. Website: https://philgrahamdigital.com

In this episode, I share my powerful Netflix carousel method for creating great Facebook and Instagram carousel Ads. There's a reason why people binge watch Netflix shows, why not create Facebook Ads they want to keep watching too? I teach you how in this fun episode! Website: https://philgrahamdigital.com

In this episode, I share my 4 step formula for creating effective lead Ads on Facebook and Instagram. I also share some additional pro tips that could be a game changer for those running Facebook Ads. Website: https://philgrahamdigital.com

In this episode, I share my favorite Facebook and Instagram audiences to target for the holidays and into the new year. It's a combination of choosing the targeting options like behaviors, demographics and interests, and combining that with the secret sauce of Ad copy and data. Website: https://philgrahamdigital.com

In this episode, I share by best performing top 4 types of headlines for Facebook and Instagram Ads. It's like a mini masterclass on how to create great headlines for Facebook Ads, don't miss it. Website: https://philgrahamdigital.com

In this episode, you'll learn my ultra powerful micro content segmented smart Facebook and Instagram Ad retargeting strategy. This could be a huge game changer for many advertisers. Website: https://philgrahamdigital.com

In this episode, I share my #1 Facebook and Instagram Ad tip for Fall of 2022 and also answer some questions from listeners about Facebook Ads. There's a ton of value in this episode, make sure you don't miss it! Website: https://philgrahamdigital.com

In this episode, I share 9 common Facebook and Instagram video Ad mistakes that advertisers make that could be costing them a fortune. You should make sure that you are not making any of these mistakes. Website: https://philgrahamdigital.com

In this episode, I share 5 unique and powerful strategies we've used to successfully scale Facebook and Instagram Ads. This episode could be a game changer for anyone running Ads regardless of your Ad budget. Website: https://philgrahamdigital.com

In this episode, I teach you my 7 step formula for value bomb landing pages and Facebook Ads. This formula has been responsible for millions of dollars in sales and it's something I consider as part of our secret sauce. This could be a game changer for you and your business. Website: https://philgrahamdigital.com

In this episode, I share my plan on what to do if your Facebook or Instagram Ads aren't working. Not only do I talk about reasons they aren't working, I give you a simple & proven plan you can follow and put into action this week. Website: https://philgrahamdigital.com

In this episode, I share 8 red flags to help you spot Facebook Ad scammers and fake marketing guru's and to help you avoid getting screwed and costing you valuable time and money. Website: https://philgrahamdigital.com

In this episode, I teach you how to prepare for a successful holiday season when it comes to running Facebook and Instagram Ads. What you do now, planting the seeds the right way in September and October can make a huge difference to your success in November, December, and beyond. I teach you what we do and also some common mistakes you should avoid that can cost you money. Website: https://philgrahamdigital.com

In this episode, I share my updated recommendations and plan on how to get the most out of small budgets with Facebook and Instagram Ads. I share how I would spend $25 per day on Facebook Ads right now and some common mistakes to avoid, especially if you have a small Ad budget. Website: https://philgrahamdigital.com

In this episode, I share 3 things I learned from Apple that have helped us run Ads for clients that have made millions. I'm tired of seeing people flush money down the toilet when it comes to running Facebook and Instagram Ads, it doesn't have to be that way and these 3 keys can make a huge difference. Website: https://philgrahamdigital.com

In this episode, I share 4 quick and easy tips for successful Facebook and Instagram Ads. These 4 tips are super powerful and very few advertisers actual take advantage of them, so make sure you aren't missing out because these can be game changers for your business. Website: https://philgrahamdigital.com

In this episode, I share some common reasons why your Facebook and Instagram Ads might not be working and how to fix them. Website: https://philgrahamdigital.com

In this episode, I share 3 of the Facebook and Instagram Ad targeting audiences that have been working really well. Don't miss out on testing Ads to these 3 prime audiences! Website: https://philgrahamdigital.com

In this episode, I share 3 types of Facebook and Instagram Ads that you need to be running right now. These Ads can be extremely effective and hardly anyone runs them, much less the right way. Listen to learn what they are and then test them for yourself! Website: https://philgrahamdigital.com

In this episode, I answer listener questions about Facebook Ads and we talk about budgets, advertising on multiple platforms, inflation and ad costs, how to run effective Ads, and much more. Website: https://philgrahamdigital.com

In this episode, I share 5 common Facebook and Instagram Ad mistakes that could be costing you money in 2022. Website: https://philgrahamdigital.com

In this episode, I share the blueprint from one of our "Unicorn Facebook Ads" that is crushing it for a client in an industry where the average cost per action is $12-$15 per action, this unicorn Ad is generating leads in the $1 range from a high quality audience and blowing away everyone's expectations. Learn how we did it in today's episode. Website: https://philgrahamdigital.com

This episode is part 2 of a 2 part series that dives into the 6 keys of ethical persuasion, taken from Dr. Robert Cialdini's Influence book. We not only cover keys 4, 5, and 6 in this episode, but most importantly, how you can use and leverage these keys in your Facebook and Instagram Ads. It's been an unfair advantage for us for a long time and I want to share it with you! Website: https://philgrahamdigital.com

This episode is part 1 of a 2 part series that dives into the 6 keys of ethical persuasion, taken from Dr. Robert Cialdini's Influence book. We not only cover the first 3 keys in this episode, but most importantly, how you can use and leverage these keys in your Facebook and Instagram Ads. It's been an unfair advantage for us for a long time and I want to share it with you! Website: https://philgrahamdigital.com

In this episode, I share 8 keys to success with Facebook and Instagram Ads for those with a small budget. Make sure and listen to this so you can get the most out of your Ad budget. Website: https://philgrahamdigital.com

In this episode, I teach you important things every advertiser should know about what they should do to lessen the chances of getting their Facebook Ad account shut down as well as things you should also be doing to protect yourself in case it ever does happen so you can continue to run Ads. Website: https://philgrahamdigital.com

In this episode, I share my strategies for maximizing, leveraging, and getting the most out of Facebook and Instagram Ads during the summer of 2022. I share my plan, how to set yourself up for success, and much more! Website: https://philgrahamdigital.com

In this episode, I share my #1 Facebook and Instagram Ad tip for mid 2022 and also answer some listener questions about Facebook Ads including how to track Ads, what Ad objective I use the most, and many more! Website: https://philgrahamdigital.com

In this episode, I share tips to help fight inflation with your Facebook and Instagram Ads. There are things you should be testing that could potentially reduce your ad costs and other strategies that could increase the effectiveness and ROI from your Ads. These things are crushing it for us so I highly recommend you listen to this episode. Website: https://philgrahamdigital.com

In this episode, I share 5 hot Facebook and Instagram Ad audiences you should be testing and using. They have been working very well and most advertisers get the audience targeting options all wrong. Website: https://philgrahamdigital.com

In this episode, I share my 6 step Facebook and Instagram ad copy formula that has helped generate millions in sales. You won't want to miss this one! Website: https://philgrahamdigital.com

In this episode, I share 7 common Facebook and Instagram Ad mistakes that can cost you lots of money. Even 1 of these mistakes can cost you, yet many advertisers are making some or all of these mistakes. Don't let that be you! Website: https://philgrahamdigital.com

In this episode, I share the #1 Facebook Ads skill you can have for success and it's not what most people think it is. This skill can make the difference between failure and success when running Ads. Website: https://philgrahamdigital.com

In this episode, I share 7 things we have done that have lowered our CPM's and given us cheaper Facebook and Instagram ad costs in some situations. Who doesn't want cheaper ads right? Listen to this episode to find out how we cut some of our CPM's in half. Website: https://philgrahamdigital.com

In this episode, I teach my value bomb landing page strategy that has worked so well. It's completely different than what most landing pages are doing and the old way of doing landing pages can be one of the reasons why people struggle with ads and fail. Learn my method for creating what I call "Value Bomb Landing Pages" that convert. Website: https://philgrahamdigital.com

In this episode, I share the key common ingredients in successful Facebook and Instagram Video Ads, how to effectively use them, and how to avoid mistakes and stop wasting money when running video Ads. Website: https://philgrahamdigital.com

In this episode, I share my top 3 Facebook and Instagram Ad objectives that you should be using TODAY! I teach not only what they are, but how and when to use them and how to not make mistakes that cost you money when using them. Website: https://philgrahamdigital.com

In this episode, I share 13 tips to creating top performing Instagram Story Ads and yes, you should absolutely be running Story Ads. Website: https://philgrahamdigital.com

In this episode, I answer the question: do Facebook Ads still work in 2022? The answer is yes, they can absolutely still work when done right and with proper time, testing, and skill. I share some data the proves people are still using Facebook and also share some tips on how you can win with Facebook Ads. Website: https://philgrahamdigital.com

In this episode, I share 7 Facebook and Instagram Ad mistakes and 2 weird glitches, all of which could cost you lots of money. Website: https://philgrahamdigital.com

In this episode, I share powerful and effective strategies on how to use Facebook and Instagram retargeting Ads the SMART way. Most advertisers are losing money because they aren't retargeting correctly, don't let that be you. Website: https://philgrahamdigital.com

In this episode, I uncovered 6 different powerful strategies from the most successful Super Bowl ads and shared how you could and SHOULD be using these strategies to run successful Facebook and Instagram ads. Website: https://philgrahamdigital.com

In this episode, I share what's working now with Facebook and Instagram Ads in early 2022. There are lots of great strategies in this one, don't miss it! Website: https://philgrahamdigital.com

In this episode, I share the 3 most important numbers to your Facebook and Instagram ad success. If you know how to track and most importantly, improve these 3 numbers, you can rise above the noise and change your business and your life! Website: https://philgrahamdigital.com

In this episode, I share how you can effectively run Facebook and Instagram Ads after the iOS privacy changes and what you can and should be doing to run Ads the right way in 2022. Website: https://philgrahamdigital.com

In this episode, I share 5 key things you can do to run Facebook Ads like Nike but without needing a large ad budget. These best practices apply to ALL advertisers whether you are selling a product or a service and leveraging these tips could be a total game changer for your business. Website: https://philgrahamdigital.com

In this episode, I share 3 different types of ad creatives that have worked really well for us and could also do very well for others. Even one of these could be a game changer for you. If you are running ads or plan to in 2022, make sure you listen to this episode! Website: https://philgrahamdigital.com

In this episode, I share 5 reasons you should be going all in on Facebook and Instagram Ads in 2022 and also share a sneak peek into what's ahead this year for the podcast. Website: https://philgrahamdigital.com

This is a fun end of the year frequently asked questions episode where I take some common Facebook and Instagram Ad questions including what the best Ad creative is if you don't want to spend a fortune on Ads and you'll learn some other helpful tips as well. Website: https://philgrahamdigital.com

In this episode, I share 7 things you need to focus on to help you crush Facebook and Instagram Ads in 2022. Website: https://philgrahamdigital.com

In this episode, I share 3 lessons I've learned running ads for clients and working with millions of ad spend and creating tens of millions in sales from those ads. You don't want to miss this one! Website: https://philgrahamdigital.com

In this episode, I share the framework and structure we've used on successful ad campaigns including some that have made millions. In addition, I share how I would structure a $30 per day campaign to start. Enjoy! Website: https://philgrahamdigital.com

In this episode, I share 5 different Facebook and Instagram Ad targeting hacks we've been using that are working really well. So many advertisers make big mistakes when it comes to ad targeting, don't let that be you! These 5 options are definitely something to test my friends. Website: https://philgrahamdigital.com

In this episode, I answer questions about Facebook Ads from some of our podcast listeners and I cover lots of important topics! Website: https://philgrahamdigital.com

In this episode, I share 3 common Facebook and Instagram Ad mistakes that can cost you a fortune. Most advertisers are making these mistakes and these are different than what I've talked about in past episodes. Make sure you aren't making these mistakes! Website: https://philgrahamdigital.com

In this episode, I talk about how much you should spend on your Facebook and Instagram ads. So many people just create random ad budgets and lose money because of it. Don't make that mistake! Website: https://philgrahamdigital.com

In this episode, I share 7 reasons and mistakes most Facebook and Instagram advertisers make that causes them to fail. If you are making even ONE of these mistakes, it can cost you money, and many advertisers are making ALL of these mistakes. Don't let that be you! Website: https://philgrahamdigital.com

In this episode, I share some updated tips and stuff you should be doing to leverage all of the Apple iOS privacy changes as it relates to Facebook and Instagram Ad success. Many advertisers are in the dark and don't know what to do and this episode should shine a light and help. Website: https://philgrahamdigital.com

In this episode, I share my best strategies on how you can properly test Facebook and Instagram ads including what to test and most importantly, how to test, and make smart decisions based off of data, not guessing. Website: https://philgrahamdigital.com

In this episode, I teach how you can diversify your Facebook ads a couple of different ways: Platform diversification and also strategies to diversify the types of ads that you run on Facebook and Instagram. Website: https://philgrahamdigital.com

In this episode, I share 3 Facebook Ad audience targeting tricks I'm using that can work amazingly well! I also discuss the 60 minute Facebook whistleblower and how Facebook has been down all day today. Website: https://philgrahamdigital.com

In this episode, I share 6 steps to running Facebook Ads the right way, like Gary Vee. Many people misunderstand Gary Vaynerchuk and think he is only about organic but that is FAR from true. Learn how to run ads the right way on today's episode! Website: https://philgrahamdigital.com

In this episode, I share the biggest mistakes advertisers make when it comes to the holidays and Facebook Ads and I also share how you can plant the seeds and prepare NOW for the best chance of success. While many people think advertising during the holidays is just for e-commerce, that's not true at all and this episode applies to ALL types of advertisers. Website: https://philgrahamdigital.com

In this episode, I share some tips and strategies we've used that have helped us to sometimes lower the cost of Facebook ads so we get more for our money! This isn't theory, I'm sharing what's worked for us. Website: https://philgrahamdigital.com

In this episode, I give you my top 4 BEST Facebook video ads that we run. These have done insanely well for us and I highly recommend them all! Website: https://philgrahamdigital.com

In this episode, I share the common traits of our million dollar clients (meaning clients who have made at LEAST 1 million dollars in their business) versus other clients and people who have not. I've identified quite a few commonalities that successful clients and other people have with each other and I believe that if you learn what they are and put them into practice, it could help you become more successful. Website: https://philgrahamdigital.com

In this episode, you'll get to learn my powerful 3-step Facebook Ad Messenger funnel and mistakes to avoid when running Messenger Ads. Website: https://philgrahamdigital.com

In this episode, I share lots of great tips and strategies for getting the most out of large budgets when running Facebook Ads. Much of this can also be modified for those with small budgets as well. Website: https://philgrahamdigital.com

In this episode, I answer your questions about Facebook Ads and it's fun because I don't get to see the questions until the second I read them on the episode. Lot's of value in this one! Website: https://philgrahamdigital.com

In this episode, I teach how you can market and run Facebook Ads for the time we are in, versus out of date spammy sales pitch Ads that most people run. Website: https://philgrahamdigital.com

In this episode, I share 7 different things you should be testing with your Facebook Ads and HOW to properly test your ads so you can run them in a smart way and use data to make better decisions. Website: https://philgrahamdigital.com

In this episode, I share 3 common mistakes that many, and probably most advertisers make that could cost them a fortune of time and money. Don't make these mistakes! Website: https://philgrahamdigital.com

In this episode, I share the TOP 3 ways to scale and profit with Facebook ads. I show you the power of improving your conversions, average order value, and customer acquisition cost. This is a game changer, you don't want to miss it! Website: https://philgrahamdigital.com

In this episode, I share 3 of our secret sauce hacks we use to run profitable Facebook Ads. These 3 things really give us an unfair advantage and could be VERY helpful to you as well! Website: https://philgrahamdigital.com

In this episode, I share my top technical and strategic tips on how to not only overcome Apple iOS's privacy changes as it relates for Facebook ads but actually thrive and run better ads in the process. Website: https://philgrahamdigital.com

In this episode, I share 6 different million dollar hooks for your Facebook Ads. It doesn't matter how good your product or service is, if you can't HOOK someone and get their attention first, they will never know. Learn these 6 hooks and it could change everything! Website: https://philgrahamdigital.com