Welcome to the Mumstyle Business Podcast, where we combine and honour AMBITION + MOTHERHOOD + WELLBEING. Stay tuned for interviews with successful women in business as well as practical, results focussed digital marketing strategies you can implement in your business today! Join Marketing Agency CEO, Business Strategist, Marketing Mentor and mumma of 3, Annelise Worn and discover how you can transform your business into one that supports and flows with your family and your life, not the other way around.
From Solo to CEO, with Tatiana Tsoir - Ep: 232
Tatiana Tsoir, CPA, MBA is an award-winning author and accountant, 3 times TEDx speaker and business turnaround advisor. A fervent believer that the key to happiness lies in entrepreneurship, Tatiana empowers entrepreneurship at every age.
Over the last 19+ years, Tatiana has used her expertise in tax planning and price psychology to help hundreds of businesses uncover hidden revenue, build resilient systems, skyrocket their profit, empower a resilient team and pay less in taxes along the way through a combination of business growth strategies, operational planning, and commitment to excellence.
Tatiana now focuses on helping women, moms, teens and immigrants build practical skills and change the trajectory of the accounting industry at the same time.
I met Tatiana when she was writing her first book about 3.5 years ago. She was a guest on the podcast previously where we spoke about tax planning, finance, business and price psychology. Tune into Episode 69 - https://anneliseworn.com/podcast/episode-69-how-to-start-smart-with-your-bold-dream/
Today we discuss team, culture and the fact business is personal. She also shared her experience as a freelancer and her realisation that she did not have a business as she was selling time for money. It takes bravery to go out alone however we unravel the difference between time for money vs freedom in your business.
Enjoy the episode.
Connect with Tatiana:
www.linzaadvisors.com
https://www.instagram.com/tatianatsoir/
Get your 2 FREE Chapters of "Dream Bold & Start Smart" -
https://programs.tatianatsoir.com/2chapters
WANT MORE? Connect with Annelise:
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/22/2024 • 54 minutes, 2 seconds
Freelancer Marketing Isn't Sexy - Ep: 231
In this episode, we're busting the myth that good marketing needs to be flashy, viral, or trendy to work. If you're a B2B service provider like a freelancer, marketer, or virtual assistant, the truth is simple: good marketing isn't sexy—and that's a good thing! We dive into why consistency, trust, and relationship-building beat the glitz every time, and I’ll give you actionable strategies to focus on what really moves the needle in your business.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/15/2024 • 21 minutes, 45 seconds
Marketing for Marketers, with Victoria Hajjar - Ep: 230
Did you know less than 2% of women have broken the million dollar mark in business? My guest today is on a mission to change that.
Victoria Hajjar from Ugli Ventures, says business can be a little ugly. Victoria specialises in helping female founded startups scale from 6 to 7 figures through sales optimisation, team building and leadership development to establish sustainable and profitable 7 figure enterprises. She is the host of the popular podcast The Scalable Marketing Machine and has been featured on CNN.
Victoria is a marketer and we unravel what it means to be the person wearing all the hats and how she supports marketers and founders, see the blind spots and help them master the basics.
With so many topics we are both passionate about, you are going to love this value packed conversation.
Connect with Victoria:
www.ugliventures.com
Download these Free Guides to help business owners get marketing optimized and systemized:
www.ugliventures.com/resources
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/8/2024 • 38 minutes, 8 seconds
Stop Posting on Socials. Do This Instead - Ep: 229
I see you! Hustling to post socials in the hope to ‘get the word out’.
But here’s the deal: posting on social media is *not* the answer. What works for coaches and personal brands is not the answer for B2B service providers. You’re lucky if 5% of your followers see your posts, and let’s be real, they’re not always your target clients, right?
Spending hours brainstorming clever captions and creating *oh-so-stunning* graphics only to get crickets is *not* how you should be using your time. There’s nothing worse than feeling like you’re working *so hard* for zero results.
It’s time to rethink where you're putting your energy. Instead of hoping that an Instagram post might land you a client, let’s shift gears to strategies that will actually move the needle. And spoiler alert, it’s not just about getting likes—it’s about getting paid.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/1/2024 • 22 minutes, 46 seconds
Startup Story, with Elizabeth Dewar - Ep: 228
Elizabeth Dewar - Lizzy - is an Advertising Creative Director who branched out with her sister to start Violet Rae, a Brand Strategy and Communications Consultancy. They specialise in empowering SME’s and startups to build their brand.
Being quite a new business, I love that we chatted about, and reflected on the early stages of business, taking the leap and doing all the things.
Lizzy has stepped away from working with big brands, with big teams and big budgets to support startups.
Tune in as we unravel the world of mindset, business and the journey of entrepreneurship.
Visit: https://violet-rae.com/
WANT MORE?
Connect with Annelise on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
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9/24/2024 • 45 minutes, 41 seconds
Avoiding Burnout with Holistic Health Practitioner Maraya Brown - Ep: 227
Maraya Brown is a Yale and Functional Medicine Trained Women’s Health Expert (CNM, MSN). She runs The Women’s Vibrancy Code and is a Podcaster, Retreat Host and Facilitator, Mom, Wife, Keynote Speaker and Founder.
She helps ambitious women build a legacy without burnout by helping them fine tune their nutrition, supplementation, mindset, passion and ascension from the past to a vibrant future. She is a mom of 3 young children 11 and younger and a wife to an amazing man with heart.
On this episode we uncover:
How we, as busy, ambitious women can look after our health as we approach perimenopause [35yrs+]
The changes that happen in our body
How we can continue to perform as we get older
Tips to manage stress holistically
How we can support ourselves to be the best version of ourselves in all our roles.
We had such a valuable conversation, you’re going to love it.
Tune in and enjoy!
Connect with Maraya:
Podcasts: https://www.marayabrown.com/podcast
IG: https://www.instagram.com/_marayabrown_/
LinkedIn: https://www.linkedin.com/in/maraya-brown-2914292ba/
TikTok: https://www.tiktok.com/@_marayabrown_
YouTube: https://www.youtube.com/channel/UClFktw3TpnSzo5Pkgm2us8A
FB: https://www.facebook.com/energyhormoneslibido
FB Group: https://www.facebook.com/groups/1603969509778639
Is Marayas program right for you: https://www.marayabrown.com/get-started
FREE Adaptogenic Elixir Recipes https://marayabrown.com/resources/
WANT MORE?
Connect with Annelise on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
9/19/2024 • 46 minutes, 23 seconds
Overworked and Overwhelmed? Put the FREE back into Freelancer - Ep: 226
Overworked, overwhelmed and underpaid?
In this episode of The Podcast, we dive deep into this common issue and explore practical strategies to help you regain control of your schedule, increase your income, and rediscover the freedom that comes with freelancing.
You don’t have to settle for living a chaotic, crazy busy schedule.
You get to choose. And yes, you really can have it all.
Tune in as we talk about the 7 steps to take control of your schedule and live life on your terms!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
9/17/2024 • 17 minutes, 50 seconds
Claim Back 10 Hours A Week: Time Management Tips From a Homeschooling Business Mumma - Ep: 225
I often get asked how I do alllll the things.
Agency CEO
Coach
Homeschooling mumma
Board member
Wife
And learn Greek, exercise, have time for hubby and travel.
Well - in this episode I’m spilling the tea on my best time management tips for busy business mummas.
Let me know which one you’re going to try!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
9/11/2024 • 24 minutes, 54 seconds
How to Get Your First Freelance Client - Ep: 224
In this episode of The Podcast with Annelise Worn, we debunk the common myths that you need a large audience, hours on social media content, an email list, ads, more qualifications, or a website to start a successful freelance business.
Instead, we focus on what you do need:
The skill you already have
An irresistible offer
A stand-out proposal
A way of talking to your ideal clients
Let’s not over complicate this.
IG is drowning in marketing tips for coaches. But marketing your B2B service biz is very different.
Tune in to learn how you can get your first client, fast - without a website, social media or ads.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
9/4/2024 • 18 minutes, 4 seconds
Million Dollar Freelancer - Ep: 223
I realised something this week.
My business model isn't the norm.
It's not even something I hear talked about.
I hear a lot about scaling your coaching company.
The truth is, you need either a big audience, or a big budget to grow fast.
I hear a lot about building an agency.
If you don't want to work all the time, you need a big team.
The sweet spot is a little of both.
Tune in to this episode of the podcast to hear how I built my business to give me time, money and location freedom - and how you can too!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
8/28/2024 • 22 minutes, 9 seconds
Raise Your Rates, and Close With Confidence (for Freelancers and Agency Owners) - Ep: 222
Overwhelmed, overworked and underpaid.
I know we hear these words thrown around a lot, but the reality of this is heavy. Really heavy.
And unfortunately, this is where so many B2B service providers find themselves a couple of years into business.
Drowning in client work, not charging enough and trying to do it all themselves.
But you know - there’s actually just ONE THING that makes all of this go away?
Focussing on just one, irresistible high ticket offer.
One that makes your clients say, ‘That’s exactly what I need!’
Your OFFER is the domino that makes everything else fall into place.
Ready to stop undercharging, raise your rates, and close the sale with confidence?
Tune in.
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
8/13/2024 • 20 minutes, 47 seconds
Overcome Your Sales Blind Spots with Dr Nadia Brown - Ep: 221
How do you realllllly feel about sales?
Are you 100% confident in your offer?
Do you know what energy to bring to a sales call?
How do you respond when you get a ‘No’?
We dive into all this and more in my conversation with Dr Nadia Brown, and I cannot wait to share it with you.
Sales is the one thing we truly NEED in our business.
No sales, no income, no business. Just a seriously expensive hobby.
So how can we get good at it?
And can we even, possibly, ENJOY this part of our business?
Tune in to dive into all things sales, numbers, confidence and mindset.
You’re going to love the energy and honesty in this episode!
Connect with Dr Nadia Brown:
Discover your sales blind spot: https://www.selllikealady.com/sales-persona-quiz
Learn more:
https://thedoyenneagency.com/
Instagram:
https://www.instagram.com/iamdrnadia
LinkedIn:
https://www.linkedin.com/in/drnadia/
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
8/6/2024 • 36 minutes, 6 seconds
Scaling Your Agency Without Hiring a Massive Team - Ep: 220
Can you scale an agency without hiring a big team?
When you’re the expert, and you work 1:1 with clients on their business … well, more clients means more hours.
And - you only have so many of those.
So can you grow your agency - without working more?
Yes, yes you can.
And maybe the ‘how’ will surprise you.
Tune in to find out more.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
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7/31/2024 • 26 minutes, 14 seconds
The 20K Income Ceiling - Ep: 219
One of the biggest problems that freelancers who want to grow and scale their business face is... complete overwhelm.
One minute, you’re on a call with a client, and wearing your service provider hat
The next you’re working long hours to deliver the work and to get them fantastic results.
And you’re still not earning enough to hire, so you’re trying to find time to bring in new clients … mostly just posting on socials … because that's what you're "meant" to do right?
Buuut, wasn’t the whole point of starting your business, to choose your work hours, and NOT burn out?
And instead, you find yourself working all the time. With massive effort, that doesn’t match your income.
You’re fantastic at what you do, but you feel totally stretched trying to maintain the current workload … let alone trying to grow.
I’ve been there. It’s exhausting!
But it doesn’t have to be.
You really only need a simple framework, with simple systems to scale.
They are:
1. Strategy to design a highly profitable business that fits your life, not the other way around.
2. Systems to help you get a predictable client flow, and get excellent results.
3. Support so you can stop drowning in the day to day and free up time to work on the business, or work less.
Tune in to learn more.
7/25/2024 • 17 minutes, 46 seconds
Effortlessly Managing Your Workload as a Freelancer - Ep: 218
On today's episode we are talking about 4 key things you can do to manage your workload more effectively as a freelancer.
If you're feeling overworked and like you need more time in your day, this episode is for you.
We are speaking about:
Project management software
The power of a plan
Time spent in your inbox
The best to use your calendar.
Tune in as we unravel how these can transform your workload, give you more time and set you up for success.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
7/9/2024 • 16 minutes, 43 seconds
Balancing Act: Juggling Motherhood and a Thriving Freelance Business - Ep: 217
For those of us who are working mummas, we have a lot we’re juggling. Even if we have support at home, and in our businesses.
I’ve been doing this for almost 7 years now and I’ve learnt a lot about the juggle. When I started my business I had 2 children. I became the sole income earner of our household around a year in, had 2 more children, moved house twice, owner built a house, began homeschooling my kids, and travelling for months at a time internationally with my family.
That’s a lot of seasons.
I definitely made a lot of mistakes, backpedalled, tried new things, and learnt a lot.
The absolute best advice I can give you is: Be where you are.
But what does that mean for where you are?
Tune in, you're in the right place.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
7/5/2024 • 15 minutes, 46 seconds
9 Common Mistakes Freelancers Make and How to Fix Them - Ep: 216
Today we are talking about the 9 common mistakes freelancers make and how to fix them. I know I made so many of these mistakes and probably more than once. Working in the B2B space for over 6 years now, and for the past 2 years in my coaching, training and mentoring of freelancers, virtual assistants and service providers, I've seen it time and time again. The one thing these 9 mistakes do, is slow us down and make life harder. In today’s episode I will take you through these 9 things so that you can make things easier in your life, get to your dream business and make things less expensive and less painful.
Here are the 9:
Say yes to everything
Undercharge
Don't niche
Cobble together free software for too long
Don't have a people plan to grow their business
Don't think big enough
Don't set aside money for tax
Try and do everything themselves
Talk about what they do, not the result of what they do
Now, tune in to fix them.
Let's go.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?Claim your free 10 day trial of Freeceo here: http://freeceo.tech
7/2/2024 • 30 minutes, 5 seconds
The Number One Thing That Allows Me to Grow My Business - Ep: 215
There’s a lot of talk about Strategy online.
There’s a lot of talk about Systems.
But there is not a lot of talk about how to actually HAVE it all, without DOING it all.
This is that conversation.
The 5 types of support I want to talk about today are.
1 - Support at home
2 - Support from behind
3 - Support from beside you
4 - Support from in front of you
5 - Support from within
Support comes from many places. From my husband, team, my automations, with my mindset practise, with my learning and from my mentors.
I’m going to wind back the clock a little because support has looked different in every phase of my business and life. And by talking through each stage, I hope you can see yourself in some of these and how you can lean on support no matter where you are on your journey.
Let's get into it!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
6/28/2024 • 12 minutes, 18 seconds
The 3S CEO Framework - Ep: 214
This week I finished re-recording the new version of Business Bootcamp.
And honestly I think this is my best work.
I’ve refined everything I’ve learnt over 7 years, and synthesised everything we cover in our 6 month program the Agency Academy into just 3 sessions.
Of course there’s a 50 page workbook and templates and tools to go along with it - but it’s everything you need to be able to implement the 3S CEO Framework.
This version of Business Bootcamp is now a paid program which you can purchase on my website for under $100. But throughout this process of recording this, and filtering the most important info
Today I want to zoom out even further and give you the birds eye view of each element so you can see how this might be able to be applied in your business.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
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6/25/2024 • 31 minutes, 27 seconds
My schedule as a Homeschooling, Travelling, Business Mumma of 4 - Ep: 213
Today I’m going to give you a peak behind the curtain into my world.
For context - for those of you who don’t know much about me - I’m a wife and mumma of 4 children. We’ve been homeschooling our children for 2 years now.
I will be sharing with you;
Why I started homeschooling
The trade off for what may appear selfish
The perks of our freedom
So let’s dive into what it actually looks like to maintain this, run a business, and give them a rich education, and not go insane.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
6/21/2024 • 21 minutes, 25 seconds
How to Be Brave in Business & In Life with Nicole Trick Steinbach - Ep: 212
Nicole Trick Steinbach is the International Bravery Coach and host of the Celebrate Brave podcast. She helps women build their bravery and coaches them towards their way of both stressing and working less.
Nicole coaches women to view all of their successes, mistakes, and even failures as equal stepping stones to building their brave life and career.
I had such a fabulous time speaking with Nicole and I cannot wait to share her perspective with you. Please enjoy!
Connect with Nicole:
https://tricksteinbach.com/
https://tricksteinbach.com/work-less/
https://www.linkedin.com/in/nicoletricksteinbach/
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
6/18/2024 • 49 minutes, 35 seconds
3 Tips to Land High-Paying Freelance Clients - Ep: 211
If you're ready to land high-paying clients and elevate your freelance game, you're in the right place.
On this episode of The Podcast, I’m sharing three powerful tips that will help you secure contracts with clients you love.
We'll discuss how to choose the right niche, craft messaging that clearly communicates your value, and develop a sales process that showcases your outcomes.
Get ready to transform your freelance business and attract clients willing to pay you top dollar for your expertise.
Let's get into it.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
6/14/2024 • 14 minutes, 29 seconds
How to Handball Work to Your Team and Maintain Quality - Ep: 210
For many entrepreneurs, hiring a team feels challenging and overwhelming.
So today I'm going to show you how to do it.
Objections I hear when it comes to hiring:
Easier to do it myself
Too expensive to hire
Have to check their work
Clients want me
Clients won't like it
But if you stay doing the client work - you’ll be stuck on an income rollercoaster and you can never take time off.
So how do we do it?
Training - Coaching - Mentoring.
To create a roadmap for yourself on how to get more money and more freedom in your business - let’s chat.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
6/11/2024 • 12 minutes, 1 second
Every Company is a Marketing Company - Ep: 209
Marketing and sales are like water to a garden.
Without marketing and sales, your business will not grow the way YOU want it to.
You may get referrals but you cannot control the tap on that.
Business is simple:
How do you get in front of new people?
How do you nurture them?
How do you sell to them?
What's your sales and onboarding process?
How do you upsell people?
How do you resign people?
Marketing is having a strategy.
Implementing the strategy for 30-90 days, tweaking it and refining it.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
6/7/2024 • 11 minutes, 28 seconds
Personal Growth = Business Growth - Ep: 208
Today I want to talk to you about something a little chewy. The interrelation of personal growth and business growth, because it will always be mindset before mechanics.
Very few people will take the action or take the action for long enough to see the results.
So many stories come up around people pleasing, scarcity, worthiness and more which keep us from taking the action that will actually get us the result that we want.
I often hear these common objections:
Easier to do it myself
Too expensive to hire
Have to check their work
Clients want me
Clients won't like it
Lack of investment
Doesn’t feel aligned
It’s hard so it must be wrong
I just need to work harder
Now all that’s fine except that they are stories you’re telling yourself.
Your business will not grow if you do not grow.
So it’s time to bust some myths around here!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
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6/4/2024 • 27 minutes, 25 seconds
Build out a Team - Ep: 207
When you build out your team you’ll find the freedom you started your business to achieve. But HOW do you go from solo to CEO?
It all starts with a plan.
A plan where we Zoom out, before we can Zoom in.
In this episode we look at a 3 Step Process that’s so simple, you’ll shake your head a little.
Ready? Let’s go.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
5/31/2024 • 11 minutes, 21 seconds
How to Get Higher Quality Clients - Ep: 206
Your business needs to work for you.
What does that mean?
You want more money. More freedom. More impact. More fun.
Your business can be the vehicle to get you there.
How do we do that?
We design our business to support our life.
What does that mean?
We get crystal clear on what we want and we reverse engineer what we need to make that happen.
We map out when we want to work and what we want to do, and how much we want to earn.
And most likely your answers involve doing interesting, high quality work with awesome people, and not having to work 100 hours a week.
To do that, we need to charge a premium. We just do.
So - how do you get client’s that are happy to pay a premium? That’s what we’re talking about today.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
5/28/2024 • 17 minutes, 42 seconds
How To Move To Retainer And Raise Rates - Ep:205
The last thing I would want in my business is to have to start at zero every single month.
Monthly recurring revenue is golden - quite literally!
They don’t want to pay you an hourly fee, they want a result. So let’s give them that.
So in today’s episode we’re going to talk about how to move from an hourly rate to a high ticket retainer with both your current and your new clients.
And I know that this seems super scary - because there is a risk you’ll lose your clients. And yes you might. But that means they’re not your ideal clients. You did not build your business to sacrifice your wellbeing and your lifestyle for others - but that’s what your doing if you’re stuck in a cycle of people pleasing like I was.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
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Claim your free 10 day trial of Freeceo here: http://freeceo.tech
5/24/2024 • 17 minutes, 42 seconds
What To Do When You're A Booked Out Freelancer - Ep:204
Today we’re going to talk about what to do when you’re booked out as a freelancer.
When you’re booked out it means that you’re stuck in the place of trading hours for money - and you are the bottleneck in your business. If you don’t work, your business stops and you don’t get paid.
With this model - you can never take time off, and it’s really really hard to step back from the day to day to work ON your business, so that you can change things.
This is not the place you want to be.
So today we'll cover the 3 steps you can do to unbottle-neck your business, uncap your income, get more money and more freedom. Let’s go.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
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Claim your free 10 day trial of Freeceo here: http://freeceo.tech
5/22/2024 • 21 minutes, 11 seconds
Build Your Business With A Book - Ep:203
In this conversation I’m speaking with Becky Warrack of Ravencrest Books.
The world of publishing is one that can seem impossible to penetrate. But it doesn’t have to be reserved for celebrities. Becky is pulling back the curtain on the world of publishing and in this conversation we’re diving into:
How to write your book in 90 days
The best publishing option for you
How to leverage your book to build your business
This is a do not miss episode if you’ve ever considered writing a book.
The best part? Becky’s own book ‘How to self publish like a pro’ is soon to be released.
You can pre-order now or buy the book after its release date in June 2024.
Get the free Coach to Author Roadmap: https://www.ravencrestbooks.co.uk/coach-to-author-roadmap
Get the book: https://amzn.eu/d/cKpIvIU
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
5/16/2024 • 36 minutes, 38 seconds
From Freelancer to Agency CEO: The Roadmap - Ep:202
If you're a service provider, you want to tune into this.
No matter what stage of business you're in, this is relevant.
I'm going to map out for your the milestones on the road from (fully involved) solo to (lead from the front) owner - and frame each phase within the Strategy, Systems, Support framework.
Many of us don't think big enough because we're limited by our experience. In this episode I talk about the mountain in a way that's more expansive than you might have been dreaming of.
Let's go!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
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3/31/2024 • 25 minutes, 33 seconds
The Keys To Freedom = Strategy + Systems + Support - Ep:201
In this episode I talk about why, after more than 5 years, I’m changing my methodology.
I've been talking about the 7 System CEO Framework for years. And now - the way I talk about this has evolved.
Can't wait to share this with you!
WANT MORE?
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3/25/2024 • 21 minutes, 26 seconds
Celebrating 200 Episodes! Where I've Been, Where I Am, and Lessons Learnt Along The Way
Today we're celebrating 200 podcast episodes, spanning 5 years - say whaaaat!
I decided I'd let you in to the parts of my story you probably don't know.
And talk about the lessons I've learnt along the way in creating a business that allows me to work with incredible clients, have my husband with me, and homeschool my children while travelling the world.
It all comes down to 3 things. Strategy. Systems. Support
Want more? DM me for my free (no pitch) tactical 20 min video training.
https://instagram.com/anneliseworn
3/4/2024 • 26 minutes, 40 seconds
Timeless Business Principles Too Many Digital CEOs Ignore - Ep: 199
I don’t see a whole heap of talk about this, and unfortunately, not a lot of this happening BTS with potential new clients and people I chat to either.
What am I talking about?
Timeless Business Principles that didn’t quiiite make it all the way over to digital CEO land… and keep too many business owners small.
This may annoy some people becuase these 5 things aren't exactly sexy, but they are timeless business principles for a reason... they're true.
What we do instead of these is we see Coaches marketing (or we see a fraction of it online) and assume this it everything - and that it will also work for us, Buuuh wrong! Especially if you're a freelancer or B2B Service Provider.
So tune in to listen to the 5, then hop on over to IG and let me know ... which stands out for you?
2/13/2024 • 30 minutes, 47 seconds
CEO Habit Check In - Ep:198
This episode is a prompt for you to check in on your habits.
Because it’s our habits that determine how we show up in the world.
Truly.
And that can be a little sobering.
We like to think of ourselves as a certain way - but when we look at the way we spend our time and money .. sometimes the reality is a little different.
So let’s dive into the CEO habits that consistently help us perform at a high level - and a raw hard look at whether or not we’re actually living them out.
WANT MORE?
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1/24/2024 • 33 minutes, 45 seconds
Let It Be Easy (& The Question That Changes Everything) - Ep:197
Now let's be real.... Business is not easy.
But it can be SIMPLE.
The enemy of business growth, profit and freedom is COMPLEXITY.
And when we ask ourself 'How could this be easy?' we unlock 3 things.
1 - We think about our thinking.
2- We simplify.
3 - The ripple effect does in fact, make everything easier.
So ... ask yourself, "How could this be easy?"
WANT MORE?
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1/16/2024 • 15 minutes, 28 seconds
Moving Through Mum Guilt, with Sarah Kate - Ep: 196
I believe we get to have it all.
That doesn’t mean there isn’t hard work involved.
It doesn’t mean that everything is perfect.
And it definitely doesn’t mean that mum guilt doesn’t rear it’s ugly head when it’s not.
Most of us who’ve been in business any length of time have had situations that make us question our abilities in both business and motherhood.
And in this episode of The Podcast, our guest Sarah Kate and I tackle this head on, and Sarah shares her method of moving through Mum Guilt to keep you moving forward in business and life.
Join us as we share insights, stories, and practical strategies to break free from the shackles of guilt and redefine success on your terms.
LINKS
Sarah Kate Coaching: https://www.sarahkatecoaching.com/
Sarah Kate Coaching Instagram: https://www.instagram.com/sarahkate.coaching/
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
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1/8/2024 • 36 minutes, 10 seconds
Strategic Planning 2024 - Ep: 195
Are you ready to raise the bar?
In this episode I'm giving you the exact framework I go through myself, and with clients to strategically plan out their goals.
This one requires your active participation - so prep for lots of pausing and reflection.
Let's do this.
DOWNLOAD THE PLAN HERE:
https://anneliseworn.com/plan
WANT MORE?
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1/2/2024 • 27 minutes, 27 seconds
It's not the economy - Ep: 194
I’m seeing a lot a people changing their offers, their business models and even lowering their prices - and its got me fired up.
Why? Because the reason is based on the economy.
Can we stop please?
You CAN continue to grow your business despite what's going on in the economy.
Let's talk about 4 aspects to consider in your approach to THRIVING in 2024.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
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12/25/2023 • 35 minutes, 58 seconds
Elevate: Unlock Your Extraordinary Potential, with Shannah Kennedy and Colleen Callander - Ep:193
Shannah Kennedy a master life coach and life planner with 20 years of experience, has coached elite athletes, CEOs, entrepreneurs, high-performing executives, and teams. Her expertise empowers clients to take control of their lives, achieve their visions, and reach their goals. The author of the global bestseller
The Life Plan – Simple Strategies for a Meaningful Life and six other acclaimed Penguin Random House books, Shannah’s impact on countless lives is profound.
Colleen Callander, with an impressive 30-year retail career, served as CEO for two iconic Australian fashion brands: Sportsgirl and Sussan. Her wealth of knowledge and track record in building brands and establishing winning cultures has inspired and empowered people throughout her career. Colleen is also the author of Leader by Design – Be empowered to lead with confidence in business and in life.
Both in their 50s, Colleen and Shannah are at the pinnacle of their careers, balancing family life and peak fitness while working with leaders at some of the nation’s leading brands. They understand the significance of investing in a long-term life and action plan, which revolves around three key pillars of success: LIFE, LEADERSHIP & LONGEVITY. They are a dynamic duo with decades of expertise, passion, commitment, and are transforming lives and leadership, elevating individuals and organizations to unprecedented levels of success.
Our conversation today is around Shannah and Colleens new book - Elevate - which is an incredible, practical guide to unlocking your extraordinary potential.
For more ...
Human Elevation: https://www.humanelevation.com.au/
Socials ...
https://www.instagram.com/shannahkennedy/
https://www.instagram.com/colleen_callander/
12/12/2023 • 44 minutes, 11 seconds
How To Get Up Earlier, with Jada from The Rise & Shine Collective - Ep: 192
Chronic night owl?
Relish in the peace and quiet at the end of the day and stay up too late?
Wish you could get up earlier and nail that morning routine?
In this episode I speak with Jada from The Rise & Shine Collective, all things early rising.
We discuss creating healthy habits, small steps and why we should even look at changing the way we approach our mornings.
I loved this conversation and hope you will too.
https://www.instagram.com/theriseandshinecollective/
https://www.facebook.com/theriseandshinecollective
12/4/2023 • 43 minutes, 53 seconds
Change Your Life In 10 Mins with Rosanne Michie - Ep: 191 (Adult Language)
In this episode I spoke with Rosanne Michie, author of the book, Change Your Life In 10 Minutes.
Rosanne is a writer, former newspaper columnist and broadcaster. She is a mum and step-mum of kids with unique challenges; survivor of family trauma; and lover of a great party.
She has also spent several years at the pointy end of corporate life as a consultant specialising in change.
Her story weaves through the book, which is packed with easy-to-digest information and 10-minute tips of easy life hacks that can move the blocks and help transform your life.
Rosanne has stumbled through failure, grief, pain, trauma – even terror.
But to make something of her life and to shield her children, she had to confront change, whether she liked it or not.
Change is scary and uncomfortable at first, but there are ways to make it possible?
We discuss all of this in this candid episode.
Get the book: https://changeyourlifein10minutes.com/
Follow on Instagram: https://www.instagram.com/changeyourlifein10mins/
11/28/2023 • 52 minutes, 5 seconds
Help, I need to make money now! Ep: 190
When you need a cash injection in your business - it can be tempting to go all out and change all the things.
Or compare yourself on socials and create 4000 reels.
Neither of those things are going to get you what you want.
Tune in to the episode for my perspective - plus exactly what I've done in the past when I wanted an influx of cash - that didn't involve launching!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
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11/20/2023 • 18 minutes, 33 seconds
Your Marketing Ecosystem - Ep:189
So much of what I see on social media is not strategic.
It’s content created in the moment, without a clear goal.
And very rarely part of a complete marketing campaign.
If that’s what you’re doing.
With your socials, with your podcast … with anything you’re doing .. you’re leaving money on the table.
Let’s change that.
11/6/2023 • 26 minutes, 28 seconds
You're Ready. Use What Is In Your Hands - Ep: 188
You don't need anything else.
You are qualified.
Get started now.
Use what's in your hands.
Let's go.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/30/2023 • 20 minutes, 44 seconds
Design Your Life, Scale Your Business - Ep 187
Because whatever you choose - you get to have it.
What you do everyday gives you your results. SO if you choose different, you get different.
You get to set the standard. You get to raise the bar.
That doesn’t mean you don’t have to work for it. You do.
So how do we design our lives and scale our business to suit?
Tune in to hear my perspective!
...
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
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10/23/2023 • 47 minutes, 27 seconds
Automation Made Simple - Part 3 (Sales & Onboarding) - Ep: 186
Automation.
How do you feel when you hear that word?
Heart quicken in anxiety? Big smile? Furrowed eyebrows?
For most service providers I work with, they like the sound of it, but actually making it happen is intimidating. I get it - I wouldn’t never have previously considered myself ‘techy’ either.
But what I cant to release is that time is money. Actually, time is way way wayyy more important than money.
Excellence, consistency and productivity are also fabulous.
And we get all of these things, when we implement automation the right way.
So welcome to our 3 part series on Marketing Automation … made simple. No matter what tool/s you’re using. Though we know you’ll love ours ;) Check out https://freeceo.tech
In Part 1 we’re going to get into LEAD GENERATION.
In Part 2 it’s all about how we can build CONNECTION with those leads.
And Part 3 is all about SALES & ONBOARDING. My personal fav.
Each episode is jam packed with actionable tactics.
Not so that you can try and do all the things, but so you can hear some options and choose one to implement that’s going to be right for you, your clients, and your software.
So - let’s get into it!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/16/2023 • 18 minutes, 38 seconds
Automation Made Simple - Part 2 (Nurture) - Ep: 185
Automation.
How do you feel when you hear that word?
Heart quicken in anxiety? Big smile? Furrowed eyebrows?
For most service providers I work with, they like the sound of it, but actually making it happen is intimidating. I get it - I wouldn’t never have previously considered myself ‘techy’ either.
But what I cant to release is that time is money. Actually, time is way way wayyy more important than money.
Excellence, consistency and productivity are also fabulous.
And we get all of these things, when we implement automation the right way.
So welcome to our 3 part series on Marketing Automation … made simple. No matter what tool/s you’re using. Though we know you’ll love ours ;) Check out https://freeceo.tech
In Part 1 we’re going to get into LEAD GENERATION.
In Part 2 it’s all about how we can build CONNECTION with those leads.
And Part 3 is all about SALES & ONBOARDING. My personal fav.
Each episode is jam packed with actionable tactics.
Not so that you can try and do all the things, but so you can hear some options and choose one to implement that’s going to be right for you, your clients, and your software.
So - let’s get into it!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/9/2023 • 27 minutes, 4 seconds
Automation Made Simple - Part 1 - Ep: 184
Automation.
How do you feel when you hear that word?
Heart quicken in anxiety? Big smile? Furrowed eyebrows?
For most service providers I work with, they like the sound of it, but actually making it happen is intimidating. I get it - I wouldn’t never have previously considered myself ‘techy’ either.
But what I cant to release is that time is money. Actually, time is way way wayyy more important than money.
Excellence, consistency and productivity are also fabulous.
And we get all of these things, when we implement automation the right way.
So welcome to our 3 part series on Marketing Automation … made simple. No matter what tool/s you’re using. Though we know you’ll love ours ;) Check out https://freeceo.tech
In Part 1 we’re going to get into LEAD GENERATION.
In Part 2 it’s all about how we can build connection with those leads.
And Part 3 is all about Sales and Onboarding. My personal fav.
Each episode is jam packed with actionable tactics.
Not so that you can try and do all the things, but so you can hear some options and choose one to implement that’s going to be right for you, your clients, and your software.
So - let’s get into it!
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
10/4/2023 • 23 minutes, 31 seconds
Do evergreen funnels still work?
We’ve been operating in a bit of a false economy over the past few years. People were home, and reassessing everything in their lives.
They were also buying.
Are people STILL buying? Yes.
But they're more discerning.
What worked before doesn’t work as well (or if at all) anymore.
So what is working? Let's dive in.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
Looking for easy to use, all in one marketing software?
Claim your free 10 day trial of Freeceo here: http://freeceo.tech
9/19/2023 • 19 minutes, 28 seconds
Is email marketing relevant for BSB Service Providers? - Ep: 182
Is email marketing relevant for BSB Service Providers?
I get asked this question quite a bit.
The short answer is YES.
Tune in to learn why, how to implement and what's working now.
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
9/14/2023 • 25 minutes, 10 seconds
Time for an Up-Level, Pivot or Reinvention? Ep: 181
If we’re in business for the long term, it’s inevitable that we’ll experience different seasons.
Seasons of excitement and energy, as well as seasons of overwhelm or discontent. Maybe even resentment.
What we can forget it business is a reflection and extension of ourselves.
So if something stops working, we have a team issue or we evolve personally - we’re going to feel it.
And that’s ok.
What too many of us do is ignore or misdiagnose the issue, or have feelings of shame around it.
Let’s reframe this and realise that we’re not going to have consistent growth without growing pains.
So let’s talk about it!
Questions mentioned in the episode:
What is your calling?
What role do you want to play long term?
What is the next phase with steps towards that?
WANT MORE?
Connect on Instagram: http://instagram.com/anneliseworn
Book a free Strategy Call: http://anneliseworn.com/consult
9/5/2023 • 22 minutes, 57 seconds
Learnings from 20 Failed Sales Calls - Ep:180
When I started my agency I was terrible at sales.
Great at marketing, but yes, completely terrible at sales.
I’d been taught a fear based uber masculine structure for sales calls, that I tried and failed to implement.
After 20 failed attempts, paying $150 per sales call, I realised I needed to find a better way.
I dove into learning from books, podcasts, other business owners and mentors.
And I realised that there was a structure to the sales call for a reason, but that it didn’t have to be based on provoking fear.
I needed to inspire action, yes, but it could be done with inspiration and hope. Not fear.
To hear the full story, and the sales call structure I use now, tune into the latest episode of The Podcast.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
8/29/2023 • 26 minutes, 34 seconds
Structure Equals Freedom - Ep. 179
We want to go fast. We want it now. We want the microwave version.
But the microwave version is never as deliciously satisfying as the slow roasted one. Never.
So we need longevity. We need small steps over time. And that takes structure.
And with structure comes predictability.
And with predictability comes peace.
And peace is freedom.
When we implement systems. And we work them consistently. Even when we cant see the results. It looks like there’s no change., We’re not getting the dopamine hit.
When we work them consistently - at a pace you’ve set based on wellbeing and impact - everything changes.
All of a sudden you don’t resent your business.
You’re living life with integrity, based on your highest values. Based on what YOU want from your life.
So let’s get nitty gritty here and talk about how you can do this, practically.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
8/15/2023 • 31 minutes, 40 seconds
Your business is a monster - Ep: 178
Your business is an insatiable, time and money hungry monster.
Not just YOUR business ... every business.
There will never be a point where your business will not willing take more of your time, and more of your money.
You can always do more. More networking, more tweaking copy, more sales calls.
You can always spend more. More ads, more technology, more staff, more experts, more coaching.
But just because your business will take more - doesn’t mean you give it.
In fact, if you’re listening to this, it’s probably because you need to do LESS.
So join me for this discussion, on boundaries.
TUNE IN TO LEARN MORE
https://podcasts.apple.com/au/podcast/the-podcast-with-annelise-worn/id1475231003
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
8/8/2023 • 26 minutes, 3 seconds
How to get more eyeballs (visibility!) on your business. Ep: 177
The number one marketing problem I see is people not filling their funnel.
You may have the best offer in the world - but if no-one knows about you - you will not make money.
You cannot sell to no-one.
So - here's 3 tried and tested ways that I promise you, if applied, will get you in front of more people, build your audience and help fill your pipeline for sales.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
7/31/2023 • 25 minutes, 9 seconds
How I doubled my profit last financial year - Ep: 176
Traditional business metrics are not the only metrics.
For me, metrics include time freedom, peace, joy, and impact.
Over the last 2 years I've been on a transformational journey in business and life, culminating in moving into our dream home and homeschooling our children.
Part of this decision meant I had to restructure my company. And over the last financial year, the results are clear.
I've doubled my profit, and halved my working hours.
And I identified 10 specific things I did in order to get here.
Tune in for an honest, behind the scenes look into my business and the difficult decisions and conversations I had to as CEO.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
7/24/2023 • 43 minutes, 49 seconds
What's really holding you back? Episode 175
Why are you really not doing the thing?
Through coaching literally thousands of women this point, over 5+ years, one of the things that is true for almost everyone is - the thing that we think is the problem is not usually the problem.
It might be the symptom, but we’re usually too close to the problem to be able to see what it is.
Usually we need to zoom out, or have someone else point out what’s in our blindspot.
If you’re stuck though - you really do want to get to the bottom of what is keeping you there.
Tune into hear my perspective on the deeper problem.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
7/17/2023 • 24 minutes, 37 seconds
Ep 174: Content Based SEO in the age of AI - with Lorraine Ball
With ChatGPT and AI exploding into every area of our lives in the last year, you may be wondering …
What does this mean for content marketing?
For SEO?
For copywriting?
Does this affect me?
Can I leverage this?
And about a hundred other questions.
In this episode of the podcast I speak with marketing pro Lorraine Ball to talk all things content based SEO for service providers.
You’ll also hear the ins and outs of how Lorraine navigated growing an agency, selling an agency, and pivoting her business model.
This ones a good one & I cannot wait for you to tune in.
CONNECT WITH LORRAINE
https://morethanafewwords.com
Twitter https://twitter.com/lorraineball https://twitter.com//mtfwpodcast
LinkedIn - https://www.linkedin.com/in/lorraineball/
YouTube - https://www.youtube.com/@MTFWPodcast
Instagram -https://www.instagram.com/themtfwpodcast/
Facebook - https://www.facebook.com/MTFWpodcast/
6/27/2023 • 50 minutes, 48 seconds
Is business supposed to be this HARD? - Ep 173
The question I get asked lot …
Is business supposed to be this hard?
Well, yes and no.
Yes.
Nothing worth doing is easy.
You’re dealing with people.
We’re not robots.
We live in a world where people are struggling.
We have a lot going on.
You’re also building something of nothing.
And we’re impatient.
But no.
And here’s the tough love.
You’re likely not systematising.
And if you’re not - then you’re not being consistent enough to see the compounding effect.
But if you are consistent, and you’re working hard, and you’re at a plateaux - I see you.
The truth is, we’re naturally not built for this fast paced reality.
95% of our actions are unconscious, which means we have a lot less control over our day than we think.
The good news is, we can change all that.
TUNE IN TO LEARN MORE
6/20/2023 • 29 minutes, 28 seconds
Ep 172: Get More Done
How do you get it all done?
I get asked this a lot from those close to me.
If you don’t know me, my life looks a bit like this.
Agency CEO.
Business Coach.
Homeschooling mum of 4.
Wife.
On 4 Boards / Committees.
Exercise 6 days a week.
House in order (mostly).
Etc etc etc. You get the picture.
I’m fiercely believe that you get to have it all. That there is a path to you living the life you want. I’m living mine. Is life perfect, no. It doesn't need to be.
Perfection for me, is living life intentionally.
For me, this centres around being fanatical about time management and leverage. Which from my perspective, gives me freedom.
So in this episode of The Podcast I’m sharing my top 5 tips for maximising your time, and getting more done. So you can work less, and earn more.
Listen in here: https://podcasts.apple.com/au/podcast/mumstyle-business-with-annelise-worn/id1475231003
6/13/2023 • 25 minutes
Ep 171: How to Make Your Offer Irresistible!
Want to make your offer irresistible?
After working with hundreds of clients from beginner to multi-million dollar CEOs on strategy - the common thread of their success is an incredible offer.
Crafting and packaging the Ultimate Solution for your clients.
A big solution that will truly move them from where they are to where they want to be.
Not what everyone else is doing.
Not the industry norms.
Not the thing they ‘want’.
But what they truly NEED to MOVE them.
You’re the expert.
Don’t settle.
Don’t conform.
Don’t copy.
Follow my 4 step system for creating an IRRESISTIBLE OFFER.
This week on The Podcast.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
6/6/2023 • 26 minutes, 31 seconds
Episode 170: A NEW SEASON
Welcome to the The Podcast.
In this episode I discuss the evolution from the Mumstyle Business Podcast as a reflection of my journey, and what to expect from here.
If you're along for the ride, you can expect Ambition, Motherhood, Wellbeing and Impact.
Because Powerhouse Woman you were put here for a purpose.
Ambition is going after those big scary dreams, on your mind and in your heart
It doesn’t mean that you can’t be a loving, nurturing, calm, joyful mother.
You don’t need to sacrifice your wellbeing. You can take care of your body, your mind and your soul.
And you’ll have incredible Impact - in and through your business - just watch as those ripples affect the world.
Powerhouse woman. You get to have it all.
Will it be easy. Not likely.
Will it perfect. No.
But it will be purposeful, and beautiful and yours.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
5/30/2023 • 25 minutes, 56 seconds
Ep 169: Impatience In Business
When we’re impatient in business, we can fix the wrong problem.
We can …
Pull the pin too early.
Add services and dilute our results.
Move based on surface emotions.
Neglect the natural cycles.
Over complicate everything.
Without deep introspection, we can move at the wrong pace. Or for the wrong reasons. Or in the wrong direction.
Tune into this episode of The Podcast for my take on Impatience, and Decision Making in Business for Long Term Success.
5/2/2023 • 45 minutes, 30 seconds
Ep 168: 5 Steps to a Freedom Filled Life
We all want freedom.
The ability to choose how we spend our time.
A schedule not dictated to by others.
The financial security and availability to jump into experiences that light us up.
But what does that actually look like?
How do we create it?
No matter where you are in business …
Whether it’s a dream, a side hustle or a full time gig - we can feel stuck at any level.
The best news is, for a freedom filled life, all you have to do is start where you are - and leverage your strengths.
Tune into this week’s episode of the podcast with a pen and paper, to work through the 5 Steps to a Freedom Filled Life.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
4/24/2023 • 30 minutes, 18 seconds
Ep 167: How To Play Big
That niggle.
That desire.
That jealousy.
That longing... it is calling you.
Don’t ignore it.
Don’t put it off.
Life is too short.
Live and play full out for those who can't.
What do you want to experience?
Want do you have to give?
What change do you want to make?
You feel that way because those things are yours!
It’s your purpose. Your potential.
So choose.
Decide.
Go after it.
Here's how you can. Tune into this episode.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
4/18/2023 • 19 minutes, 36 seconds
Ep 166: 4 Ways to get Better Performance from your Team
The reasons why people tell me they don’t want a team span from the effort of finding someone, to having to ‘manage people’.
But the truth is, your business is bigger than you.
It’s virtually impossible to have the profit and freedom you likely dream of in your business without support.
This doesn’t mean you need a big team, but it also doesn’t mean you don’t.
The size of your team doesn’t matter.
What matters is that you have a clear vision for your role in the business, and the functions you need to increase your profit and service your clients.
Yes, I said Increase Your Profit.
People = Profit.
It’s not, build the profit and then get the people. All this will do is create a bottleneck and burn you out.
The best, most freedom filled businesses are built with team in mind.
Because it’s unlikely that you want to do every, single function in your business - forever.
Am I right?
So then, the problem becomes performance.
How do you hire the right person, and ensure they serve your clients with excellence, AND add to the bottom line?
Well, that’s exactly what we’re talking about in this episode of the Mumstyle Business Podcast.
We discuss 4 ways to get more from your team, and have more FUN in the process.
Press play to tune in.
WANT MORE?
Sign up for Business Bootcamp http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
4/3/2023 • 20 minutes, 37 seconds
Ep 165: Fear is the answer
Fear is the answer.
Fear is keeping us safe - it’s keep us where we are - 95% of our decisions are made here.
Any decision that helps us grow, is taking us into the unknown.
Our brains resist that.
Our bodies give us the message loud and clear.
But I believe you have that vision for a reason.
That thing you want? It’s meant for you.
That fear? Lean into it.
More than that, fear is the answer to connecting with your clients.
Fear comes on the verge on transformation.
And we’re in the business of transformation.
So fear is inevitable.
Thank the fear. Lean into the fear. And go anyway.
Press play to tune in.
WANT MORE?
Sign up for Business Bootcamp: http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
3/27/2023 • 17 minutes, 50 seconds
Ep 164: What got you here, won't get you there.
What got you here wont get you there.
True.
But how exactly then do we move past this?
What got us here is our skills, our decisions, and our actions.
95% of our actions are unconscious.
Driven by our mind. Out Operating System if you will.
So how do we ‘rewire’ our minds to get different actions that ensure different outcomes?
By being intentional.
Intentional about our Input.
Intentional about how we Process that input.
Intentional about our Execution.
This is what we’re talking about in this week’s episode of the Mumstyle Business Podcast.
Tune in for exactly what this means for me, and tools for “processing” that will change how you THINK.
This is a total game changer, and allows you to leverage yourself in ways you may not have even thought possible.
Can’t wait to hear your thoughts.
A.
WANT MORE?
Sign up for Business Bootcamp: http://anneliseworn.com/bootcamp
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
3/20/2023 • 24 minutes, 32 seconds
Ep 163: What does 'Doing The Mindset Work' even mean?
Mindset over mechanics.
Do the work.
It’s not what you’re doing, it’s who you’re being.
What the heck does any of that even mean?
In this episode of the Mumstyle Business Podcast we’re getting super practical.
You’ll learn what mindset work really means, and leave with practical ideas on how you can implement in your own way.
We also talk about the gap between DOING and BEING, and how most people are at one end of the spectrum, but a balance is needed.
Let’s dive in.
Want more?
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
3/13/2023 • 31 minutes, 42 seconds
Ep 162: 3 Practical Ways Focus Will Build Your Business
As a society, we’re chronically distracted.
If you work online, I’d bet even more so.
We’ve got emails, notifications and DMs coming at us from all directions.
We’re hyper connected.
We think about connection as being a positive thing.
And it is. But too much of anything is not good.
We need rhythm. Cycles. Inhale and exhale.
Connection, and solitude.
Thinking and implementation.
Mindset and strategy.
And most importantly - we need to be where we are.
Focussed.
So let’s talk about 3 powerful ways that FOCUS can act as a lever in your business and make you more profit.
Want more?
Connect on Instagram: http://instagram.com/anneliseworn
Join the party in our Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
3/6/2023 • 23 minutes, 54 seconds
Ep 161: Feeling Frustrated with your Business Growth?
It’s easy for our grip on reality to get a little warped when we’re bombarded with social highlight reels and have instant access to …everything.
We can forget that sustainable and profitable businesses are not built overnight, or a month, or a maybe even year.
We can get frustrated seeing ‘overnight’ success stories.
We can compare ourselves.
Get discouraged. And even, quit.
If you’ve felt like just yesterday you were saying Happy New Yr, and all you’ve done is blink and it’s nearly March … you’re not alone.
Tune in for 4 ways to get back on track and feeling good about where you’re at on the journey.
Remember, if you keep going - you cannot fail.
A x
2/27/2023 • 22 minutes, 26 seconds
Ep 160: Social Media Power Hour: How to get clients in 1 hr per day.
Guilty of scrolling. And scrolling.
Feeling worse about yourself.
Second guessing everything you’re doing in your business.
Yep, I’ve been there too.
Until I realised that this was the equivalent of setting my business goals on fire.
Then I put a plan in place.
A 4 step strategy to leverage the incredible gift of being automatically connected to millions of people - yes I’m talking about social media.
Way too many of us take this amazing tool for granted. Flash back not so long ago, mobile as big as handbags and Google wasn’t even a thing. Remember?
My point is - it’s such a part of the everyday now that we forget the power it holds.
We can connect with, serve and sell to people across the WORLD with a device that fits in our pocket.
And most of us … don’t.
Why?
Because we compare ourselves.
Because we over complicate it.
Because we don’t want our neighbour / sister / ex to see us, and judge us.
Well, it’s time to stop with the playing small, and take action.
So tune in for 4 steps on how to get clients on social media, in just 1 hour per day.
Listen in, then pop into my inbox and let me know if you’re going to commit.
A x
---
Want more?
Join the Facebook Group: http://anneliseworn.com/group
Book a free Strategy Call: http://anneliseworn.com/consult
2/20/2023 • 22 minutes, 54 seconds
Ep 159: 5 Surprising Business Growth Tactics
The marketplace is CROWDED. Noisy.
There are a lot of people all spouting the same advice as everyone else. Butttt it’s often not very good advice. Or it only works in a certain niches, or is certain stages of business.
So in this week’s episode of the podcast, we’re talking 5 lesser talked about truth that can help you grow your business.
We'll cover traditional working hours, social media, hiring and more!
Let’s dive in.
A x
2/7/2023 • 28 minutes, 39 seconds
Ep 158: 3 Ways To Get Unstuck In Your Business
Hands UP if you feel like you’re spending TOO much time & money growing your biz?!! 🙋🏼♀️🙋🙋♂️
I see wayyy too many digital biz owners in one of 3 camps ..
1. FROZEN in comparison-itis
2. TRAPPED in client work that sucks the life out of them
3. FRUSTRATED doing all the things - with little return
Enough is enough!
Let’s talk about each of these - and how you can BREAK FREE today.
Want more?
Join me for my upcoming free masterclass!
Here’s the link: http://a.anneliseworn.com/3secrets
Link in bio 😘@anneliseworn on Instagram
Let’s break you out of the rut & build a business you LOVE 💥
1/30/2023 • 17 minutes, 3 seconds
Ep 157: Top 5 Costly Time & Money Leaks In Your Business
Do you ever get the feeling that if you stop peddling so hard and fast your business will sink?
Well if you have one or more of these (super common!) 5 time and money leaks - you’re probably right.
The good news?
Once you’ve identified them - they’re super simple (and cheap) to fix.
The key is shining the light on the blindspots you likely don’t even know you have. That’s why they’re called blind spots ;)
So - tune into this week’s episode of the podcast to hear what the 5 top time and money sucks I’m seeing right now are - and how to Plug. Those. Holes. Today!
And if you’d like to learn more about how you can save time and money in your business - register for our upcoming Masterclass - where I’m teaching just that!
Register for free right here: http://a.anneliseworn.com/3secrets
1/23/2023 • 25 minutes, 1 second
Ep 156: Is your business back of house a hot mess?
The last 2 months have been a pressure cooker of change, ideas and Massive. Imperfect. Action.
We launched the offer we've been cooking up all year (hello Freeceo!), hosted a TEDx event, and farewelled a bunch of longtime clients in order to make space for the new journey.
I've had to draw on every lesson I've learnt in the last 6 years - and apply it. To truly own my CEO title and stand firm knowing that no-one else is coming in to save me.
There's been a lot of uncomfortable conversions. With myself and others - lol.
Serious deep thinking.
And painful pruning.
Letting go of what's good and leaping towards greater - in faith.
The result - more time. More freedom. And the foundation to create even more Impact.
What I had to do was to pare back everything.
Start again in so many ways.
The first step - getting the back of house in order.
Super un-sexy.
Until it's done.
Then it's a total turn on because having the back end organised is absolutely LIBERATING.
Need a little of that?
Tune into this week's episode of the podcast!
We're be back weekly now, Tuesdays.
1/16/2023 • 21 minutes, 17 seconds
Ep 155: Simplify to Amplify
This season is about simplifying.
Questioning everything.
Nothing is safe.
Here's why we had a 2 month break - and what to expect from the podcast moving into 2023 and beyond.
1/10/2023 • 8 minutes, 40 seconds
Ep 132. The Hard Truth About Conquering Self
If we want more, we need to step up.
Easier said than done.
What does this really look like?
It looks like doing different things.
Thinking differently.
Asking better questions.
Choosing our attitude.
Conquering self.
Join me for a conversation to stretch your thinking around this topic.
And maybe your actions too.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
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5/20/2022 • 20 minutes, 6 seconds
EP71: Season One Finale
Thank you thank you thank you to everyone who has listened in to first season of the mumstyle business podcast. AS we mentioned a couple of months ago - we;re moving away from weekly sessions and moving to seasonal - BUT we'll be found weekly over at the Impact Business podcast. We've spent the last almost 18 months talking everything business and motherhood. The reason I started this podcast was to inspire and empower more women to go after their big audacious business goals. Now we're stepping it up a level. We'll be bringing you the same fabulous interviews, marketing strategies and insights - but we won't just be interviewing mummas - and the focus will be on how to build a business that not only solves a need for your clients or customers, and gives you the time and money freedom you want for your family - but makes a difference in the broader sense - in your community, your country or the world. In my own business, and through the businesses of my clients, I've seen first hand how business can be designed to do good - in and through the business. Our marketing agency not only helps small family run businesses to grow and provide for the families and establish a legacy - but we also provide no cost marketing services for charities that work with vulnerable communities worldwide. In my coaching business, I help other entrepreneurs to work their business around their family and achieve their own goals - but they're also in service based businesses and dedicated to transforming the lives of their clients as well. Whether it's through transforming lives, sustainable production, profit giving, or some other mechanism. In the times we're living in, there is no reason why our businesses can't contribute to the issues we care about. There are so many businesses working towards making a difference in both big ways and small. On small scales, one person at a time, and large world changing capacities. I believe all of us were put here for a purpose. Our families are just one of those. There are things that make us angry. Things we want to change. Issues we have ideas about. Causes we want to support. What if you could support your family, achieve your lifestyle goals AND contribute in the way you want to? You can. It comes down to thoughtful design, proven business principles and an effective marketing strategy. We'll be digging into all of this on the Impact Business podcast with weekly episodes starting early 2021. So if you're ready to think bigger, ready to grow - subscribe for email updates and we'll send you new episodes as they're released.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
12/30/2020 • 5 minutes
E70: Content Strategy 101 with Leanne Shelton
In this episode of the Mumstyle Business podcast I interviewed Leanne Shelton. Leanne started her business 6 years ago with a vision of helping clients with their email strategy. Leanne soon saw her expertise could be used in much broader ways, over the entire content strategy - from writing websites to blogs and more. Here we talked about what content strategy is, the importance of choosing what works for you and your business and being consistent. If you're struggling with visibility and expanding your brand across socials, this episode might just be what you need to fuel your idea bank. Enjoy!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
12/20/2020 • 46 minutes, 48 seconds
E69: How to Start Smart with your Bold Dream
Launching a successful venture takes more than creativity, energy, and passion. You also need a sound game plan and a solid understanding of business fundamentals to make it fly. In this episode I interview author, business advisor and tax expert Tatiana Tsoir. We deep dive into the nitty gritty around bringing your bold dream to life - in a way that's profitable and sustainable - and FUN!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
12/13/2020 • 34 minutes, 49 seconds
E68: A Peek Into Direct Sales with Amber Wilfahrt
In this episode of the Mumstyle Business podcast I interviewed Amber Wilfahrt. Amber has been running her own super successful direct sales business (that also supports brands with a mission) for 11 years. In this episode we: •clear up the misconceptions of being in direct sales •give insight on how to run your own sales biz •share tips on how to successfully used social media to grow your business! If you're thinking about running your own business but not sure where to start? Maybe exploring direct selling is the right move for you. Whether you want a side-hustle or a full-time job, if you're considering direct sales, or just curious, this episode is a must listen!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
12/6/2020 • 32 minutes, 38 seconds
E67: Harness The Power Of Feminine Leadership with Ela Staniak Leaupepe
Ever felt disconnected from yourself business mummas? Ever struggled with confidence and clarity? Ever wondered about the term feminine leadership? In this episode I spoke with Self-Leadership and Performance Coach Ela Staniak Leaupepe. We explore the power of feminine energy, the truth about self-leadership and how to gain confidence and clarity in the decisions we make. Ela's insight into leadership and performance is incredibly wise, practical and results focussed. This was one of my favourites and I hope you enjoy it as much as I did!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
11/29/2020 • 46 minutes, 56 seconds
E66: Author to Authority with Kim Thompson-Pinder
In this episode of the Mumstyle Business podcast I interviewed Kim Thompson-Pinder of RTI Publishing House. Kim runs a publishing house that includes services from ghost writing through to editing and publishing - helping professionals get their message out into the world and shine. We explored the benefits of becoming an author, the ghost writing process, and how to use your book as a tool to build you business. This episode puts a different spin on becoming an author and moving into authority. Enjoy!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
11/22/2020 • 43 minutes, 43 seconds
E65: How To Be Brilliant with Janine Garner
In this episode of the podcast I interviewed Janine Garner. Janine is a global thought leader on powerful networking, collaboration and leadership, a business growth expert, best selling author and keynote speaker. If you want more but you're overwhelmed, stuck and not sure how to make it happen - this episode will give you key steps to move forward. In this conversation we talk about rediscovering ourselves and not conforming to what we think we 'should' be doing, owning our energy, and intentional connection with others.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
The All-In-One Marketing Automation platform for service providers.Ready to say ‘See ya!’ to late night wasted on tech?
Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
CRM
Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
Messenger, Instagram DMs, Ringless Voicemail
Social media scheduling
Calendar bookings
Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
11/15/2020 • 49 minutes, 36 seconds
E64: Rediscovery Through Self-care with Ellen Costa
In this episode with Ellen Costa we dig into her personal story going from entrepreneurial jetsetter to mums of twins. We talk about Ellen's journey of transformation and rediscovering herself through self care, harassing her background in tantra and wellbeing. Our conversation is raw and honest and touches on topics that are rarely talked about - the impact of motherhood, wanting more, and harnessing your sexual energy. Ellen also takes us through a powerful breathing exercise that you can use in your day to reset and increase your energy.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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11/8/2020 • 58 minutes, 10 seconds
E63: How to Become a Best Selling Author
In this episode of the Mumstyle Business Podcast I interviewed Jyotsna Ramachandran, the Founder of Happy Self Publishing. This was so fun and informative for me, as we dug into the process behind becoming an author, and the marketing that goes into a successful 'best seller' campaign. Jyotsna does not hold back! This is all the things you wanted to know about becoming a best selling author and didn't know who to ask. If you've ever thought that you 'had a book in you' - this is definitely one to listen in to. Enjoy!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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11/1/2020 • 37 minutes, 31 seconds
EP62: Big, Glorious Dreams with Leonie Dawson
Leonie is an International best selling author, (and self described hippy weirdo) who has built a massively successful (7 figure) business working just 10 hours per week. Want to know how she does it? Come on and listen in. We talk about motherhood, building a business, and how to go after our big glorious dreams - and achieve them!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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10/25/2020 • 41 minutes, 14 seconds
EP61: Exploring Impact
This week's episode is really about focus. And perspective. And why we do what we do. I want to 1 - let you know what's happening. And 2 - inspire you to think bigger about your business - your influence, your impact and your legacy. So let's get real.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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10/18/2020 • 11 minutes, 7 seconds
EP60: Building A Bold Personal Brand with Suz Chadwick
Suz is a bold branding, business and speaker coach. She helps women to build a confidently bold brand so they can show up, stand out and build a profitable business. I this episode I chat with Suz about the reality of being a mum and a CEO - and how we can use personal branding and content as the foundation to a successful business.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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10/11/2020 • 37 minutes, 54 seconds
E59: Why Great Ads Aren't The Answer To More Sales
In this episode we dive into the 3 main, biggest and most common mistakes I see with FB ads. They're probably things you;ve done. But that's OK. No need to worry - I go into detail about how NOT to make these mistakes - and what to do instead. Including - how to structure a sales page that actually WORKS. So let's get into it!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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10/4/2020 • 24 minutes, 50 seconds
EP58: High End State Of Mind - with Helena Papez
Ever wanted to know how to tap into your genius, and use it to make money? Lots of money? Well that's exactly what my guest on this episode helps people do. Introducing Helena Papez... Followed by a global community and rendered as "the BEST mentor...ever" in her 1:1 and group mentoring work with the premium clients she is known for her unique genius ability to help them manifest results they only dreamed about. Her premium clients learn how to create, sell, deliver...and re-sign again and again their soul-mate clients which means clearing up those money stories, lack stories, powerless stories and start actively co-creating joyful working days, love full events, massive impact, and...rich income leaps that come with being a servant leader who serves and delivers at the highest potential. As a result, Helena's clients not only create their own lucrative business but also start to express their power through their own genius based method of work which is a divine self-expression and guarantees growth for life.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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9/27/2020 • 49 minutes, 11 seconds
EP57: Get Dream Client Leads Consistently
My Story + how I built a 6 figure business from my kitchen table using the Social Marketing Method. Get in front of an audience of dream clients, and use the ultimate Content Marketing Strategy to move them from COLD to CLOSE using our signature sales strategy.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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9/13/2020 • 31 minutes, 9 seconds
EP56: Boost Your Metabolism with Nagina Abdullah
In this episode I spoke with Nagina Abdullah, Founder of MASALABODY.COM about both about her own Mumstyle Business journey, as well as her work with clients. Nagina works with high performing women to sustainably lose weight while working crazy hours, raising families and everything in between. We dive deep into practical strategies, including an energy boosting morning routine.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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9/6/2020 • 44 minutes, 10 seconds
EP55: That Thing That Drives You Crazy? Do That.
What drives you crazy? You know what I mean. The thing that makes you roll your eyes, or grit your teeth, or sigh out loud. It's the thing that's unfair, or ridiculous, or redundant. It's the thing that's accepted as the 'done thing' when in reality it's not good for the customer and doesn't really make any sense. Well - I think that's the thing you should tackle. Whether we're talking about business, or passion, or philanthropy. The thing that really gets your goat is the thing you should focus on. Not convinced? Listen in.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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8/30/2020 • 12 minutes, 20 seconds
EP54: Meant for More with Mia Hewett
In this episode I interviewed Mia Hewett. Author, International speaker, world-class business coach. We dig into topics around imposter syndrome, healing trauma and what it really means to be Meant For More. Here's a little more about Mia before you listen in ... Mia Hewett has co-owned and operated a seven-figure business, is an international speaker, and a world-class business coach. Mia is the founder of Aligned Intelligence, a methodology that removes all blind spots, fear, anxiety, and self-doubt leaving you feeling "free to be Me." This allows her clients to stop secretly struggling and live in alignment with their dreams so that they can scale to 6 and 7-figures the fast way. When Mia was in her thirties she had a multi-million dollar company, happy kids, and a gorgeous house, but still didn't feel like she wasn't good enough. So she read every personal development book she could get her hands on. She took every course, paid to be in the VIP sections, and hired some of the best coaches in the world, but no one could help her figure out what she was missing. She realized that the answer wasn't outside of herself at all, but in her. What she discovered is that she had been trying to solve it all through her mind and what she uncovered is that she needed to heal the emotional side of herself. When we don't heal the emotional side of ourselves we limit our intellect because we can't think greater than how we feel. Mia has helped hundreds of entrepreneurs who've always known they were meant for more and she is sharing all her secrets in her new book, "Meant For More." The book explains how to stop secretly struggling, awaken your full potential, and discover the Truth about who you really are. Mia is a contributor to Thrive Global, has been featured in The Huffington Post, Forbes and BYL Money channel.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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8/23/2020 • 52 minutes, 36 seconds
EP53: 3 Things You Should Have In Your Business - Weekly
I work and speak with a lot of business owners. Not one of them, ever, has told me they started their businesses to work MORE. Especially not my mummas in business. BUT unfortunately, that's where a lot of us end up. Working hard, doing the BUSY work, not the work that actually moves the needle. So - what moves the needle? So glad you asked. It's the 3 things you need in your business. It's LEAD GENERATION, NURTURE & CONVERSIONS.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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8/16/2020 • 18 minutes, 15 seconds
EP52: Habits For Sustainable Success
OK Let's talk about the habits of high performing entrepreneurs. Habits for SUSTAINABLE SUCCESS. We're the centre of our business universe. We're likely also the centre of our family universe. We need to be strong. We need to support everything else that is happening around us. So what are the habits of high performing business owners?
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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8/10/2020 • 24 minutes, 45 seconds
EP51: Selling On Amazon with Regina Peterburgsky
In this episode of the podcast I interviewed Regina Peterburgsky from Women On Amazon. Regina has her own podcast, website and Facebook group where she amplifies women's voices in the eCommerce space and provides education and inspiration to women (and men) who are looking to create both financial and time freedom in their lives. We got very nitty gritty around how to start an eCommerce business on Amazon, as well as digging into Regina's own #mumstylebusiness story. I hope you enjoy and learn as much as I did. Thank you Regina!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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8/2/2020 • 40 minutes, 10 seconds
EP50: Three Ways To Get Attention Online
I talk about the buyer journey a LOT. Clients need to become AWARE of you before they become INTERESTED in what you offer, before they will DESIRE your product/service, before they take ACTION. That's a great linear model - that in actual implementation can seem almost impossible. But it's not. It all starts with AWARENESS. But how do you break through the noise on social media? How do you actually get attention? Well there's a few ways - and we're going to dig into them today. So buckle up and get ready to choose your path, then implement.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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7/12/2020 • 18 minutes, 36 seconds
EP49: Nutrition for Performance & Life - with Ebony Crameri
This week on the podcast I interviewed passionate Dietician and business mumma - Ebony Crameri. Ebony has been working as an Accredited Practising Dietitian for over 10 years & has a broad range of nutrition experience having worked as a clinical dietitian in private hospitals, private practice & as a nutrition consultant in the aged care sector. In this episode we talk about Ebony's passion and the focus of her practice - women's hormonal and early life nutrition. We also talk about how to sustain and look after ourselves through diet with busy working mumma schedules. Ebony does a fantastic job of making a complex issue - simple. And her insta makes it also look - delicious! I hope you enjoy this as much as I did. You can find and follow Ebony at projectnutrition.com.au and @hormone.nutrition on Instagram.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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7/5/2020 • 43 minutes, 7 seconds
EP48: Go, Implement!
I'm talking about the mammoth sea of content that we're all swimming through on social media on a daily basis. We literally see thousands of bits of information in any given day - and in the business sphere - a lot of it is some pretty heavy, action oriented advice. But what I see is a whole lot of scrolling. A whole lot of consumption of information. A whole lot of comparison to what 'she's doing'. Annnnnd not a whole lot of action. So let's talk about.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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6/29/2020 • 13 minutes, 9 seconds
EP47: Personal Branding with Fi Mims
In this episode of the podcast I interviewed Fi Mims. Fi is a well known Melbourne based branding photographer. Her work is well respected across a range of industries, including a great deal of experience working with events. Fi's expertise is personal branding. Her work is focussed on creating images that sends a message to your client about who you are and the problems you solve. Enjoy this episode with Fi!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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6/22/2020 • 54 minutes, 35 seconds
EP46: Get Comfortable With Being Uncomfortable - An Interview with Yemi Penn
Yemi and I speak openly and honestly about the #blacklivesmatter movement, and what we as business owners - particularly those of us with white skin - can do to leverage our privilege to make real impact. We talk about the need to have these conversations. To get comfortable with being uncomfortable. Comfortable with messing up and admitting when we get things wrong. I invite you to come on over to anneliseworn.com after you've listened, or over on socials and continue the conversation.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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6/15/2020 • 26 minutes, 58 seconds
EP45: The Truth About Scaling Your Business
The truth about scaling your business is that it's uncomfortable. And you have to get comfortable with being uncomfortable. The quicker that happens, the better it will be. With growth, often comes growing pains. This is what we dig into today, so join me and and let's dig in.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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5/31/2020 • 16 minutes, 12 seconds
EP 44: How To Get The Best Results With Ads
Testing, reading analytics and optimising is the reason people hire marketing agencies. Knowing what to change based on data is critical to getting better results every single time. In today's episode we dig into HOW to test and WHAT to optimise based on the actual DATA. It's nitty gritty - and much easier to learn in our free 5 day workshop starting 8th June inside our Social Marketing Method Facebook group. See you in there, A.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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5/25/2020 • 31 minutes, 53 seconds
EP43: What Should I Focus On In My Business Right Now?
In this current climate, it can be confusing and overwhelming knowing what to do in your business. Especially in the early days, and especially if you're facing big changes in the way you run your business, or adapting to the industry changes that have rocked your business. It can be difficult to know where to focus your time. Our time is precious and finite and only more so with many of us working with children at home. In this episode I dig into what I'm investing my time and money in, and what may also work for you in the current climate.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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Forms, surveys, and quizzes
Contract signing
Automation
Client payments
Reputation management
Memberships and Courses hosting
Yes, all in one tool.
Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
5/18/2020 • 15 minutes, 4 seconds
EP42: An Interview With Idiello Co-Founder, Alanah Purtell
This week on the podcast I'm chatting to Alanah Purtell, co-founder of Idiello. Lana is an Aussie living in the USA, she's a powerhouse marketer, superstar business woman and mother to a young son. After spending the better part of a decade running large-scale marketing campaigns for businesses and government alike (and seeing the creative ideas she poured her heart and soul into creating fall by the wayside), Lana had a realisation. Generating creative, show-stopping marketing ideas hurts most people's brains, and she is factory for them. The ideas that are discarded by one business might be pure gold for another. And so, Idiello was born.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
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5/10/2020 • 43 minutes, 15 seconds
EP41: No Time Or Money?
I've been in conversations with a few women over the last few weeks that tell me they want to build their business, but have time and money restrictions. I get it - we all do. Especially when you start a business. Hey - it's the whole reason behind the Marketing Mentor Program. But I want to speak to that mindset just a little. So listen in here.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
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5/4/2020 • 18 minutes, 21 seconds
EP40: How To Use Instagram To Grow Your Business
I consider myself pretty Insta savvy - but I'd never used the platform the way I did for our latest launch - and it really blew my mind. So I want to share it with you.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
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Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
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Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
4/27/2020 • 15 minutes, 5 seconds
EP39: The (Not So Secret To) Ads That Convert
Every couple of months I run a free 5 day workshop in our Facebook Group - to help small business owners DIY Ads That Convert. Tune in to discover some of the secrets behind the pyschology of ads that convert. Learn how to think through the process of crafting your offer to be relevant NOW, moving people down the buyer journey, defining your target audience and coming up with the details of your ads.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
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Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
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Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
4/19/2020 • 13 minutes, 21 seconds
EP38: Optimise Focus & Master Distraction with Wendy Cole
This week on the podcast I interviewed Wendy Cole, Director and Lead Facilitator at iMastery. In this episode we benefit from Wendy's hands-on experience as a business owner, general manager, consultant and parent as we discuss productivity in the current climate. If you're struggling to optimise focus and master distraction trying to manage your business with children in the home, tune in to this week's episode. Now more than ever we need to be laser focussed on the things that are going to move the needle. This episode is going to help you identify those things are prioritise them.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
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Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
4/13/2020 • 38 minutes, 28 seconds
EP37: How To Leverage Your Data To Save Money
Data. Yes, we know it's boring. But you know what's not boring? Saving money. Decreasing your cost per lead. Decreasing your cost per sale. Definitely not boring. So what do you need to know? This video we go through 3 different aspects of your data you should be looking at to help optimise your marketing results.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
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Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
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Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
4/5/2020 • 7 minutes, 48 seconds
EP36: Welcome To The MUMSTYLE BUSINESS Podcast
Welcome to the Mumstyle Business Podcast. This is the introductory episode to the rebranded 'Business Mumma' Podcast by Mumma Digital. Tune in to hear details of the rebrand and what you can hope to expect!
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
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Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
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3/31/2020 • 9 minutes, 4 seconds
35: How To Get Attention On Social Media
We're talking Facebook and Instagram today. Specifically, Facebook and Instagram ads. When you're thinking about running ads, we need to be thinking about what makes people stop scrolling. Because more than half of your visitors are going to be on their phones. Your whole aim is to interrupt what they're doing long enough that they get drawn into your ad. How do you do that? Well there's a few ways so let's dig into it.
Here's the link - https://podcasts.apple.com/us/podcast/mumstyle-business-with-annelise-worn/id1475231003
Brought to you by FreeCEO
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Claim your free 10-day trial today (freeceo.tech) FreeCEO is the one tool you need as your:
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Website and funnels
Communication hub: Email, 2-Way Texting platform, Facebook
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Social media scheduling
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Contract signing
Automation
Client payments
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Go to freeceo.tech to witness this magic marketing machine for yourself and claim your free 10-day trial now!
3/22/2020 • 5 minutes, 20 seconds
Creating A Marketing Plan That Works For You
Today we're going deeper from last week where I dished out some tough love around having a marketing plan and working the plan.
It all starts with a vision. Then it's about the strategy. Then the plan. Then the tactics.
In this episode we step each out of these to help you craft the overall vision for your business, and then make it happen.
3/16/2020 • 9 minutes, 17 seconds
Plan The Work, Work The Plan
We all need a little but of tough love today, and I'm serving it out because I've been hearing the same thing again and again.
"I don't have time for marketing."
Guess what? You're never going to have the time.
You're probably never going to feel like it. Never going to wake up every morning and jump out of bed excited to do your marketing. I do, but that's a different story.
If marketing isn't your thing, it's ok not to love it.
But it's not ok not to do it.
Just like your finances - you don't have to love it, you DO have to do it. You have to make time for it.
You have to MAKE time for marketing.
Because if you don't - your competitors will.
3/9/2020 • 6 minutes, 16 seconds
Setting Yourself Up For Success
Too many women are busy doing all the things.
Trying to be a good mumma, a good wife, a good business woman, a good employee, a good housekeeper, a good cook, a good friend ... and in the search for goodness, there's too much on the plate.
There's nothing wrong with wanting to be good at all those things, and to strive for excellence. But excellence is in the quality, not the quantity.
We don't need to do more. We need to do less. We need to do the important things. And we need to do them in the right order.
In this episode we talk about the eMyth principles to help reframe the work we are doing in our business, and what we can do to set ourselves up for success without the overwhelm.
3/1/2020 • 9 minutes, 16 seconds
Your Fear Of Public Speaking
For years I was the girl who, literally - no joke, would visibly shake and stutter during an oral presentation at school. I couldn't help it. I'd turn into this quivering pile of jelly, every single time, without fail. It was like a wave of sheer panic would wash over me. Even if I consciously felt fine. That was the thing - I didn't NOT want to do the presentation. But my body didn't want me to. That's how deep the fear was. It was awful. I was embarrassed and I didn't know how to overcome it.
If only I knew then what I know now about mindset. And practise. And service. And walking in my purpose to create the impact I was made to make in this world.
That's why I recorded this episode of the podcast.
I promise it doesn't always have to be this way. Listen in to hear how I got through my fear and practical tips on what you can do to own your message and have confidence on stage.
2/23/2020 • 12 minutes, 10 seconds
Ambition + Motherhood: Marketing, Mindset & Movement
This episode is a taster of the Marketing, Mindset & Movement workshop happening inside our Business Mummas FB group this week.
We're talking about how to combine ambition + motherhood without the overwhelm. And it all comes down to WELLBEING.
Physical, cognitive and professional wellbeing to be exact.
Listen in and look forward to hearing your thoughts1
Annelise xx
2/17/2020 • 19 minutes, 54 seconds
How To Create Better Videos, Cheaply
This week on the podcast we go into structuring your video, where to shoot it, what equipment you need, when to do it and go into LIVES and STORIES ... the more scary stuff than pre-recorded videos.
So if you're looking to up your video game in 2020, listen in now.
2/9/2020 • 12 minutes, 29 seconds
Do I Really Have To Do Video
This week on the podcast we're talking about video. It can require a shift in us mindset wise to put ourselves out there. Before we can do that, it's helpful to know why everyone's harping on about it.
We go through why video is so powerful, how you can get over the fear of creating them, and what it can do for your brand, your business and your sales.
2/2/2020 • 11 minutes, 50 seconds
Protect Your Business Baby
Today we're getting serious. Now before you run away, this is something we all need to lean in too. It's something that we can often ignore and put our head in the sand about but we shouldn't. We're talking about our legal obligations and protecting ourselves when we're doing business online.
This is VERY important episode and I really hope you listen in to the end, and then put a time on your calendar to look at your legal situation and get it all sorted so its off your plate and you're protecting your business and your family.
TO dig into this super important topic I chatted with Davina Borrow-Jones, The Mumpreneur Lawyer.
1/26/2020 • 46 minutes, 26 seconds
How not to do relationship marketing
How NOT to do relationship marketing.
In conversations this week I've been chatting with heaps of mummas about how to make relationship marketing work for them. Too many have been on the receiving end of salesy, spammy messages and they know that they DON'T want to do that. And fair enough. Me neither.
What we're talking about with relationship marketing is connecting with your audience on a 1:1 level, and engaging with them in an authentic way. The why? So you know your customers well enough to serve them properly. The benefit is - when you serve your audience properly, they stick around, and they talk about you. WIN and WIN. Everyone wins. That's how to do business well.
1/19/2020 • 12 minutes, 23 seconds
Collaboration over competition
We hear it again and again ... collaboration over competition.
But do we really believe it? DO we really believe we're stronger together?
In today's day and age, with social media at the core of our businesses and millions of other accounts to compare ourselves too - it's easy to let limiting beliefs creep in. It's easy to think that all these amazing accounts are our competition, that we have to be better and that there's not enough pieces of the pie for all of us.
I used to think this, because working in corporate, there's only one 'manager' or 'CEO' or 'fill in the blank'. But I realised in business when I began working with mums in business, that it didn't have to be that way.
1/12/2020 • 12 minutes, 55 seconds
What the heck is relationship marketing?
Relationship marketing centres around life time value. It's the principle of building rapport and getting to know your clients and prospective clients, them getting to know you and like you, serving them directly, and building a positive relationship with them.
Basically, it's the opposite of Maccas drive through.
1/5/2020 • 10 minutes, 21 seconds
Getting the courage to set big goals with Joanne Love
With over 25 years experience as a high performance expert, Joanne Love knows what it takes to succeed in any environment. She's passionate about helping others realise their full potential, through the implementation of psychology and neuroscience. She's worked with schools, athletes, and business executives to achieve impressive outcomes. These include Olympic potentials who have gone on to achieve high level of success, levels of success, including Olympic gold, and World Champion titles. You will hear in this interview, a little bit of Joanne's story, and you can find out more about what Joanne does here www.proactiveperformanceaustralia.com
12/30/2019 • 33 minutes, 1 second
Do you think it's possible to change your life in just one hour a day?
Think about your goals in an area of your life. Your relationship, your health, your business, and that thing you want to learn. All of them, all of them, can be transformed with dedicated focus of just one hour a day.
Listen to the latest episode of the BUSINESS MUMMA Podcast on Spotify or iTunes now.
12/22/2019 • 10 minutes, 48 seconds
An Interview with Sarah Butler:Founder of Organic Angels
In this episode I interviewed successful entrepreneur, and mum, Sarah Butler.
Sarah co-founded Organic Angels with her husband Scott over a decade ago, and they home deliver certified organic produce around Melbourne and Victoria.
The business idea was sparked in 2006 from their home kitchen, when they were planning to introduce solid foods to their first son.
They started with delivering 10 boxes a week from their station wagon, and after a mention in Melbourne newspaper, The Age, their business exploded.
12/15/2019 • 31 minutes, 54 seconds
December Wrap Up- A Holistic Overview
I wanted to talk about a bit of a 2019 wrap up, as it can be easy to feel a little bit defeated at the end of the year, especially if you didn't reach your goals, or you're not exactly where you wanted to be.
So I step through a holistic overview, and get really practical about what that looks like. I get you to reflect back on the year, using the eight dimensions of wellbeing to gauge where you are at, and get you excited and motivated for a fantastic 2020.
12/9/2019 • 17 minutes, 29 seconds
An interview with Emily Jaksch: Founder of "Generation Us" (& All Round Amazing Business Mumma)
As Emily puts it, she sold her soul working in corporate for a long time and she left after craving to start a family and work flexibly. Emily then launched "Generation Us" which specialises in the millennial generation. She works in a coaching and mentoring capacity to help companies, business owners and managers across Australia understand the generational differences to attract, engage and maintain the best talent for their organisations. We know this episode will spark your entrepreneurial spirit.
12/1/2019 • 39 minutes, 15 seconds
The Past Two Months I've Broken My Own 'Rules'
The past two months I've broken my own 'rules'.
Though even the best rule has an exception.
Two months ago my husband deployed for a month disaster relief work in the Bahamas - in the aftermath of Hurricane Dorian. My grandparents were also away for a two month stint in Europe, and my mum was unwell. In other words, my closest support and the people I usually rely on were not available to be relied upon.
I was left with three children(6, 4, 1), a house, 2 businesses and my sanity to maintain.
Here's what happened.
11/25/2019 • 10 minutes, 11 seconds
An Interview With Kate Martin: Selling, Networking & The Long Haul
Kate Martin is a former personal trainer turned coach to the fitness industry.
A qualified personal trainer at the age of 19, over the years Kate diversified her skills in the fitness industry, whilst travelling and finding her feet.
Kate grew her own team to accommodate the number of clients asking to work with her. After being turned down for a pay rise, Kate set the wheels in motion to focus on building her own business.
A growing interest in anatomy and injuries, Kate returned to study to educate herself on how to support people's overall wellbeing.
When her daughter was born, Kate focused on becoming more niche in her services and discovered she disliked being stuck within four walls every day.
Her expert coaching started by working mostly with fitness professionals and coaching them on how to build their business, increase their income and find their niche. And has continued to grow to dizzying heights ever since!
Kate's story is inspiring. She's created a thriving business in a highly competitive industry, keeping aligned to her own needs and goals. As a single mum, she's juggling parenthood, business and life.
You can find out more about Kate from her website
www.katemartinmentor.com
Enjoy!
11/19/2019 • 52 minutes, 53 seconds
How To Sell, And Create Raving Fans
Solving your potential clients' problems, pain points, issues and concerns is what will move them along the buyer journey to have them buy your product and engage your service. We need them to go from not knowing about, to Awareness, Interest, Desire and then to Action. Then we need to blow their socks off and FulFill and Delight to get to Referral.
11/12/2019 • 11 minutes, 40 seconds
Your Beliefs Become True
'Whether you think you can or you can't, either way you're right.' - Henry Ford.
Thanks Henry. He's right though. Our limiting beliefs are the reason we're not where we want to be in our lives.
It took me a long time to realise this. I didn't realise I was holding any limiting beliefs. Until my business was at a plateau I couldn't shift.
Are you the person you want to be in every area of your life? If not, what do you need to believe differently?
This episode includes an exercise you can use to discover what your limiting beliefs actually are, and change them.
You need to say something different to what you've been saying. Change your language to change your thoughts. Not the other way around.
You have to be intentional and focussed. This episode will help you be just that.
11/5/2019 • 8 minutes, 35 seconds
Holistic Wellbeing
In this episode we think about wellbeing in 3 key elements, and talk about the ways in which they are positively and negatively intertwined.
I encourage you to explore your wellbeing holistically and notice the link between wellbeing, productivity and PROFIT.
10/15/2019 • 6 minutes, 54 seconds
An Interview With Kate Toon : The Beyonce Of SEO (Among Other Things)
In this interview I spoke with Kate Toon.
Kate is a speaker, an author, a copywriter - and a hula hooper.
She breaks down the super techy (and actually pretty boring) topic of SEO and makes is FUN. Yes. SEO and FUN in the same sentence.
Kate's also not afraid of going deep. In this interview, we chat about the important stuff. The realities of owning your own online business and being a mother as well - the good, bad and the really bad.
We get into the opinions of others, the opinions of ourselves, jealousy, staying in your own bubble and the important of light and shade in your week.
Enjoy!
10/8/2019 • 46 minutes, 41 seconds
8 Dimensions Of Wellbeing
More and more as I speak and work with business mummas, it becomes apparent that wellbeing is often misunderstood, and neglected.
As mothers we often put ourselves last, and as business owners, the trend continues.
In this episode we talk about holistic wellbeing in these 8 areas:
Physical
Social
Emotional
Intellectual
Vocational
Environmental
Spiritual
Financial
Enjoy!
A xx
10/1/2019 • 12 minutes, 39 seconds
The Reality Of Growing Product Based Businesses (From Home, With Four Children)
Janna is a total power house , and one of my good friends. In this episode I spoke with her about her 6 year journey of starting and growing 2 businesses from home - starting when her third child was born.
We talk about business productivity, balancing working from home with being a mum, and the planning process behind the businesses she's created.
Please enjoy!
9/24/2019 • 24 minutes, 55 seconds
The Truth About Work / Life Balance
OK, real talk.
The truth about work life balance is ... that it DOES exist. But potentially not in the way you imagine.
Balance conjures up images of two scales where each side has an equal weight - and the scale is balanced. Work life balance probably doesn't look like that. And really - why should it? It's not as thought anything else in our life has equal parts.
In this episode learn what work/life balance looks like for me - and how I, and my clients, set about achieving it.
9/10/2019 • 7 minutes, 29 seconds
Success As A Woman In A Male Dominated Industry - with Oksana Katorjevskaya of Your Favourite Homes
Oksana Katorjevskaya is the owner and builder at Your Favourite Homes. Oksana has an incredible story of reskilling and working in a male dominated field as a home builder.
You'll hear how Oksana juggles motherhood, study, career and a business that's demanding and has a lot of high value moving parts. Incredibly honest and passionate, Oksana is strategic about her delicate balancing act and shares her secrets of success in this episode.
Arriving in Melbourne from Moscow, Russia in 2002, she faced Visa issues and the possibility of being deported to Russia. By chance, she met her partner and started a career in telecommunications.
A random invitation to a property seminar in 2006 saw Oksana purchase her first property and execute a subdivision and development. Oksana engaged a builder and project managed the development whilst still working full time and nursing her newborn son. On advice and encouragement from her builder, she secured her builders license and embarked on her professional building career - still working full time and having two little children!
Whilst studying for her Certificate 4, she found herself struggling and almost quit during an exam. Swallowing her tears she went back into the exam and completed it, successfully graduating and then secured her second development site.
Oksana's day consisted of dropping her children at childcare, visiting the asite, going to her full time job, collecting the children from childcare then checking on the building site. Realising they were surviving with very little money in the bank, long hours and children in childcare, Oksana decided to secure her builders license. Her first attempt for a licence was a failure.
She then quit her full time job, purchased a block of land and started her first owner builder project. Learning on the job, she finished the project and sat for the builders license again, which she passed. And the rest as they say, is history.
It was an absolute pleasure to chat with Oksana and hear her incredible story and how she has stayed committed to her business dream, whilst overcoming many hurdles along the way.
For more on Oksana visit https://yourfavouritehomes.com.au/
9/3/2019 • 36 minutes, 49 seconds
Motherhood, Personal Growth and Wellness - with Laura Litcanu of Unfold Architecture
This episode is an insightful conversation with Laura Litcanu of Unfold Architecture.
www.unfoldarch.com.au
Laura is intelligent, passionate, thoughtful and dedicated to innovation and wellness, and oh-so wise.
We speak about Laura's journey to beginning her own practice, and the personal growth journey that came along with that.
This conversation is deep, practical and honest. I hope you love it as much as I did, and come away feeling inspired, encouraged and full of ideas!
- Annelise
8/26/2019 • 40 minutes, 51 seconds
Who Is Your Ideal Client - And Why It's Important To Know
THE SUCCESS OF YOUR BUSINESS DEPENDS ON YOUR ABILITY TO SELL A PRODUCT OR A SERVICE TO SOMEONE ELSE
YOUR IDEAL CLIENT ISN'T EVERYONE. IT ISN'T EVEN JUST 'WOMEN' OR JUST 'MUMS'. THIS WORKBOOK HELPS YOU BRING YOUR IDEAL CLIENT TO LIFE, BY CREATING A FICTIONAL CHARACTER. WHEN YOU'RE DONE, YOUR IDEAL CLIENT IS (AND ALL YOUR MESSAGING WILL BE FOCUSSED ON) JUST ONE PERSON. THEY'LL HAVE A NAME, A PERSONALITY, AND UNIQUE MOTIVATING FACTORS AND BUYING DECISION PROCESSES.
Find out how to define your ideal client, and craft your products and services to meet their needs.
For the accompanying worksheet, email us at [email protected] and we'll send it on over!
- Annelise xo
8/26/2019 • 13 minutes, 5 seconds
If You Can Dream It, You Can Do It - With Kate Save, CEO of BE Fit Food
In this episode we speak with Shark Tank success story, Kate Save, the CEO and co-founder of BE Fit Food.
Kate talks about the whirlwind that comes with having an 1500% increase in business overnight - and the how she and her team overcame the unexpected challenges that come with rapid growth. We also go back to the earlier days and get honest about the reality of investing time and money into a business, without getting paid.
Kate drives home the need for self belief, surrounding yourself with positive people and never giving up on your dream. So settle in and enjoy this discussion full of honesty and inspiration!
8/19/2019 • 32 minutes, 20 seconds
Business & Meaningful Connection, with Jade McKenzie of Event Head
In this episode we speak with International Award Winning business mumma Jade McKenzie, Founder of Event Head.
Jade and Annelise get super practical and talk about how to start your business - including working to your strengths and planning financially. Then go deep in discussing the reality of balancing business and family (or not!), establishing boundaries, setting goals and dealing with personal and business challenges.
So settle in and enjoy this discussion full of thoughtful and practical wisdom for your business.
8/2/2019 • 47 minutes, 47 seconds
Part 3 of 3 - 7 Steps To Transform Your Business To Support & Flow With Your Family, Not The Other Way Around
Part 3 of 3. This is the audio version of our free PDF : 7 Steps To Transform Your Business To Support & Flow With Your Family, Not The Other Way Around.
This guide was created to help you design and build a business that works for you. It's totally possible to create the business of your dreams.
YES, it's hard work, but having a strategy and setting a solid foundation makes it a whole lot easier!!
Get the PDF at https://mumma.digital/subscribe
8/2/2019 • 11 minutes, 24 seconds
Part 2 of 3 - 7 Steps To Transform Your Business To Support & Flow With Your Family, Not The Other Way Around
Part 2 of 3. This is the audio version of our free PDF : 7 Steps To Transform Your Business To Support & Flow With Your Family, Not The Other Way Around.
This guide was created to help you design and build a business that works for you. It's totally possible to create the business of your dreams.
YES, it's hard work, but having a strategy and setting a solid foundation makes it a whole lot easier!!
Get the PDF at https://mumma.digital/subscribe
8/2/2019 • 7 minutes, 4 seconds
Part 1 of 3 - 7 Steps To Transform Your Business To Support & Flow With Your Family, Not The Other Way Around
Part 1 of 3. This is the audio version of our free PDF : 7 Steps To Transform Your Business To Support & Flow With Your Family, Not The Other Way Around.
This guide was created to help you design and build a business that works for you. It's totally possible to create the business of your dreams.
YES, it's hard work, but having a strategy and setting a solid foundation makes it a whole lot easier!!
Get the PDF at https://mumma.digital/subscribe/
8/2/2019 • 9 minutes, 15 seconds
BM1. Introducing the Business Mumma Podcast
The Business Mumma Podcast was created for you. For mums who want to create and build a genuinely profitable business that supports and flows with their family. In this episode you'll meet your host Annelise Worn, learn about the inspiration behind Mumma Digital and the Business Mumma Podcast, and hear about what to expect for the coming episodes.
Thank you for joining us on this journey. We look forward to supporting you on yours.