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Gen C Profile

Gen C

English, Finance, 1 season, 101 episodes, 3 days, 1 hour, 1 minute
About
Generation Crypto is focused on how brands and marketers are exploring and building in the Web3 ecosystem to experiment in and potentially transform their businesses. Each week, our hosts Avery Akkineni of Vayner 3 and Sam Ewen from CoinDesk, will dive into how Fortune 500 brands and new start-ups alike are coming to the blockchain and utilizing new technologies, the creator economy and rewriting fandom/ownership to generate attention, gain customers and create value for their bottom line and those of their communities.
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Nigeria's Crypto Revolution: Beyond the Currency Crisis

Live from Stellar Meridian, host Sam Ewen discusses with guests how Nigeria's currency crisis is spurring innovation in blockchain technology. In this special episode of Gen C, Gwera Kiwana, VP of blockchain at Onafriq, joins Nestcoin CEO Yele Bademosi at CoinDesk Live at Stellar Meridian to discuss the currency crisis in Africa and how crypto can provide a solution for payments in the region.Links mentioned from the podcast: Gwera’s TwitterYele’s TwitterOnafriq WebsiteNestcoin Website Watch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/23/202426 minutes, 17 seconds
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Markers of On-Chain Identity with CEO of Dapper Labs, Roham Gharegozlou

Dapper Labs CEO Roham Gharegozlou discusses how digital collectibles and partnerships with major brands like NBA, NFL and Disney are laying the foundation for on-chain identity.Roham Gharegozlou, CEO and co-founder of Dapper Labs, joins the show to discuss the evolution of digital collectibles and blockchain technology. From the early days of CryptoKitties to partnerships with major brands like NBA, NFL, and Disney, Roham shares insights on creating authentic experiences for super-fan communities. This episode explores the growing adoption of blockchain technology, the integration of AI with their virtual influencer Lil Miquela and the company's vision for the future of digital ownership.Links mentioned from the podcast: How North Korea Infiltrated the Crypto IndustryOpenAI Completes Deal That Values Company at $157 BillionRoham’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/8/202445 minutes, 8 seconds
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Beyond the Frame: The Future of AR with Snap's Resh Sidhu

Resh Sidhu of Snap discusses how Snapchat's AR and AI innovations are reshaping social media and brand connections.In this episode, we're joined by Resh Sidhu, Global Director of Arcadia at Snap. Resh takes us through Snapchat's journey in AR technology, from dog-ear filters to groundbreaking projects like NYX's Beauty Bestie. She discusses how Snapchat is leveraging AI to democratize content creation and explains why the platform continues to resonate with both Gen Z and Millennials.Links mentioned from the podcast: Google’s abuse of Fitbit continues with web app shutdownResh’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/30/202442 minutes, 36 seconds
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Dumb Money's Chris Camillo on Spotting Trends and The Future of Investing

In this episode, learn from investor Chris Camillo on how observing social trends can lead to extraordinary investment returns and why humanoid robots could be the next big thing.Chris Camillo, investor, creator of Dumb Money and author, shares his unconventional "social arbitrage" investment strategy that has yielded impressive returns over the past 17 years. In this episode, Chris explains how he identifies consumer trends through social media analysis, particularly TikTok comments, to make profitable investments. He also discusses his outlook on AI and humanoid robotics as transformative technologies that will create massive investment opportunities in the near future.Links mentioned from the podcast: Lionsgate, Studio Behind ‘John Wick,’ Signs Deal With AI Startup RunwayChris’ TwitterDumb Money YouTubeDumb Money WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/23/202444 minutes, 27 seconds
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Sony's Blockchain Bet: Empowering Creators in the Web3 Era

In this episode, Sota Watanabe dives into how Sony's foray into Web3 with Sonieum, tackling issues like royalty payouts while aiming to make Web3 more user-friendly.Sota Watanabe, Director of Sony's blockchain initiative and CEO of Startale, joins the show to discuss Sonieum, Sony's new blockchain project. He shares insights on how blockchain technology could revolutionize the entertainment industry by empowering creators and solving issues like royalty distribution. Watanabe also discusses the challenges of achieving mainstream adoption of Web3 technologies and why Asia is at the forefront of blockchain innovation.Links mentioned from the podcast: Social Platform Friend.tech Shuts Down, Creators Walk Away with $44MSecond Assassination Attempt Barely Moves Trump's Polymarket OddsOpenAI’s New o1 Model Leverages Chain-Of-Thought Double-Checking To Reduce AI Hallucinations And Boost AI SafetySota’s TwitterSonieum WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/17/202433 minutes, 37 seconds
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The Power of Digital Ownership and The Blueprint for Web3 with Yat Siu

Yat Siu of Animoca Brands discusses the evolution of Web3, NFTs and gaming, sharing insights on decentralization, intellectual property and the future of the industry.In this episode, we sit down with Yat Siu, chairman and co-founder of Animoca Brands, a leading company in the Web3 space, as he shares his journey from Atari to becoming a major player in the blockchain world, highlighting Animoca’s investment strategy and vision for the future of NFTs and gaming. We also talk to Yat about the state of Web3, the importance of owning digital network effects and the role of intellectual property rights.Links mentioned from the podcast: National Novel Writing Month Faces Backlash Over AI IssuesA Judge Has Banned Elon Musk's X in BrazilUS SEC continues to pursue aggressive and arbitrary regulation of NFTsYat’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/10/202451 minutes, 55 seconds
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What We’re Reading: The Books Redefining Marketing and Innovation

This week, we shift direction to a conversation between Avery and Sam about their book recommendations offering listeners insights into the long-form writing that has shaped their careers and thinking in the industry.In this episode, hosts Avery and Sam explore the books that have impacted their careers in marketing and innovation. From classic advertising texts to AI literature, they discuss how these works have shaped their thinking and approaches to business. Links mentioned from the podcast: Avery’s Picks:Smart Brevity: The Power of Saying More with LessDay Trading Attention: How to Actually Build Brand and Sales in the New Social Media WorldSuperintelligence: Paths, Dangers, StrategiesLaws of Growth (How Brands Grow: What Marketers Don't Know)The Algebra of Wealth: A Simple Formula for Financial SecurityBonus: Tribe: On Homecoming and Belonging, Breakfast at Tiffany’sSam’s Picks:The Tipping Point: How Little Things Can Make a Big DifferenceThe Fish That Ate the Whale: The Life and Times of America's Banana KingPropagandaSteve JobsOgilvy on AdvertisingBonus: Pattern Recognition, Spook Country, Zero HistoryWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/26/202420 minutes, 41 seconds
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How The World Works: Financial Innovation in Blockchain and AI with Visa’s Vanessa Colella

Visa's Head of Innovation and Digital Partnerships shares insights on the future of payments, from cryptocurrencies to the creator economy.Vanessa Colella, Head of Innovation and Digital Partnerships at Visa, joins the podcast to discuss how Visa is shaping the future of finance and commerce. She explains Visa's work on stablecoins, tokenization, AI and solutions for creators and small businesses. Colella also shares her thoughts on broader fintech trends and Visa's approach to innovation focused on solving real-world problems.Links mentioned from the podcast: How Kamala Harris TikTok Remixes Reveal the Future of Music ConsumptionSquid Game: The (immersive) Experience is coming to New York City in OctoberBeing Digital book by Nicholas NegroponteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/19/202445 minutes, 51 seconds
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From LOLPics to Web3: 9GAG's Ray Chan on the Evolution of Memes

Memeland and 9GAG’s Founder and CEO, Ray Chan discusses the evolution of meme culture and shares his insights on the future of internet culture and digital ownership.In this episode, we sit down with Ray Chan, Founder and CEO of 9GAG and Memeland, one of the world's largest independent meme-sharing websites and his Web3 venture studio. Ray shares the origin story of 9GAG and offers insights into the evolution of meme culture over the past 16 years. He discusses the intersection of memes with Web3 and NFTs and provides his perspective on the future of internet culture and digital ownership.Links mentioned from the podcast: Ray’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/12/202441 minutes, 33 seconds
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Traditional Marketing Meets Crypto Innovation with Binance’s CMO Rachel Conlan

Rachel Conlan, CMO of Binance, discusses the company's marketing strategies, challenges in crypto adoption and her vision for the future in this week’s episode of “Gen C”.In this episode, we speak with Rachel Conlan, Chief Marketing Officer of Binance, the world's largest cryptocurrency exchange. Rachel discusses Binance's strategies for attracting new users, the importance of education in crypto adoption, and the role of brand partnerships in the industry by shedding light on their partnership with Cristiano Ronaldo. She also shares her vision for the future of Binance and the broader cryptocurrency landscape.Links mentioned from the podcast: Not Like Us GameDallas Influencer Nara Smith Is Angering TikTok Again, Now With a Marc Jacobs AdDraftKings Dumps NFT Business, Citing Legal DevelopmentsMeta Scraps Celebrity AI Chatbots That Fell Flat With UsersRachel’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/5/202457 minutes, 3 seconds
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Memes Are Serious Business: Licensing, AI and Digital IP with Liz Hagelthorn of SmarterLicense

In this episode, we explore how memes are reshaping the digital landscape and learn about innovative content licensing strategies with SmarterLicense founder Liz Hagelthorn.Liz Hagelthorn, founder and CEO of SmarterLicense, joins the pod to discuss the intricate world of meme culture and content licensing. With her extensive background in managing viral meme accounts and working with creators, Liz shares invaluable insights on monetization strategies for creators and the evolving landscape of digital IP. The conversation touches on AI's impact on content creation, effective brand engagement with memes and surprising parallels between meme economics and cryptocurrency trends.Links mentioned from the podcast: Liz’s TwitterSmarter License WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/29/202442 minutes, 46 seconds
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The Final Squiggle: Erick Calderon on Art, Community and Spreading Joy in Web3

In this episode of “Gen C”, we discuss how a simple colorful squiggle became an icon of the crypto art movement and what it means for the future of Web3.Erick Calderon, Founder/CEO of Art Blocks and creator of the Chromie Squiggle, joins us to discuss the final mint of the iconic NFT project. Erick reflects on the Squiggle's journey from a proof of concept to a symbol of the crypto art movement, now featured in major museum collections. He also shares his thoughts on bringing more joy and innovation to the Web3 space, emphasizing the need to engage people outside the crypto ecosystem.Links mentioned from the podcast: Erick’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/22/202434 minutes, 55 seconds
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Beyond Brick-and-Mortar: Walmart's Innovative Approach to Reaching New Audiences

Walmart's Justin Breton reveals how the retail giant is reinventing itself for the digital age through immersive commerce and virtual world experiences.In this episode, Justin Breton, Director of Brand Experience and Strategic Partnerships at Walmart, discusses the company's foray into digital platforms like Roblox and their new immersive commerce destination, Walmart Realm. Justin shares insights on partnering with creators, introducing real-world commerce in virtual environments, and Walmart's approach to innovation. He also touches on the company's strategy for engaging younger audiences and their cautious approach to implementing AI technologies.Links mentioned from the podcast: Justin Breton’s TwitterWalmart Realm WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/15/202447 minutes, 45 seconds
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Live from Consensus: Brands Using the Metaverse for Social Good

From the Consensus stage, this episode focuses on the future of immersive technologies, underlining how brands and creators are utilizing these platforms to drive community engagement and social responsibility initiatives.In this episode, we bring you another conversation from Consensus where we delve into how various brands are leveraging the metaverse and immersive technologies for social good, featuring insights from industry leaders: Justin Breton of Walmart, Adam Shlachter of Niantic, Winnie Burke of Roblox and moderated by Laurie Keith of Ad Council. Topics include Walmart’s virtual initiatives, innovations spotlighted at the Cannes Lions Festival, the impact of celebrity tokens on culture and commerce and media licensing within the evolving landscape of AI. This episode was recorded live at Consensus 2024 in Austin, TX. Links mentioned from the podcast: Justin Breton’s TwitterLaurie Keith’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/1/202441 minutes, 58 seconds
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Spawning Success: Todd McFarlane on Comics, Toys, and Crypto

Legendary comic creator Todd McFarlane discusses his journey from artist to entrepreneur on this week’s episode of “Gen C”.Todd McFarlane, creator of Spawn and founder of Image Comics and McFarlane Toys, joins the podcast to discuss his career. He shares his journey from comic book artist to successful entrepreneur, offering insights on building brands and navigating the entertainment industry. McFarlane also delves into his recent forays into blockchain and digital collectibles, explaining his perspective on the future of art and collectibles.Links mentioned from the podcast: Todd on TwitterMcFarlane Toys WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/24/202441 minutes, 19 seconds
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Live from Consensus: Building a Brand on Blockchain Without Talking About Blockchain with Ben Leventhal of Blackbird

From the Consensus stage, Ben Leventhal shares his philosophy of building consumer-friendly crypto brands by prioritizing user experience over crypto buzzwords.Ben Leventhal, founder of restaurant brands like Eater.com and Resy, joins Sam Ewen on the stage at Consensus to discuss his latest venture, Blackbird, which aims to enhance the relationship between restaurants and customers through loyalty programs and payments built on blockchain technology. They explore Ben's philosophy of prioritizing user experience over crypto jargon and infrastructure when creating consumer-facing products. Ben also shares advice for other entrepreneurs looking to build successful Web3 brands. This episode was recorded live at Consensus 2024 in Austin, TX.Links mentioned from the podcast: Ben on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/17/202442 minutes, 16 seconds
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Live from Consensus: Memes & Money

From the Consensus stage, we explore the rise of meme coins and the financialization of cultural ideas through blockchain technology.In this episode, we feature a panel from Consensus moderated by Camilla McFarland with artist Rhett Mankind, marketer Liz Hagelthorn, talent representative Chris Jacquemin, and investor Derek Edwards to discuss the emergence of meme coins, the tokenization of cultural concepts and the potential impact of this trend on art, celebrity and the monetization of ideas. This episode was recorded live at Consensus 2024 in Austin, TX.Links mentioned from the podcast: Derek on TwitterLiz on Twitter Rhett on TwitterChris on TwitterCamilla on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/10/202435 minutes, 11 seconds
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Live from Consensus: How Digital Assets and Virtual Economies Will Fuel Global Cultural Immersion with Ian Rogers of Ledger

In this interview, Ian Rogers, Chief Experience Officer at Ledger, discusses the launch of their innovative Ledger Stacks hardware wallet and the importance of digital ownership and self-custody as AI and security threats increase.Ian Rogers has long been at the forefront of cultural change, from serving as the Beastie Boys' internet guru to helping Yahoo, Beats, and Apple pioneer digital music to guiding LVMH's foray into social and digital media. Now Ledger's Chief Experience Officer, Rogers shares his thoughts on the future of network economies, the role of digital assets in cultural and technological shifts and the importance of protecting your identity in a mixed-reality future. This episode was recorded live at Consensus 2024 in Austin, TX. Links mentioned from the podcast: Ian Rogers on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/3/202428 minutes, 12 seconds
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Hamster Kombat and Hollywood Controversies: A Peek into Emerging Tech Trends

Avery and Sam explore the latest tech controversies, online security risks and viral crypto games on Telegram.In this guest-less episode, Sam and Avery delve into the recent dispute between Scarlett Johansson and OpenAI over the use of her voice, shedding light on the ethical concerns surrounding AI and synthetic media. The conversation also touches on the explosive growth of the Hamster Combat game on Telegram, highlighting the platform's potential for viral content and marketing opportunities.Links mentioned from the podcast: Gary Vaynerchuk’s New Book Day Trading AttentionScarlett Johansson says she is 'shocked, angered' over new ChatGPT voiceMeta, Match, Coinbase and others team up to fight online fraud and crypto scamsHamster Wheel: Telegram’s Social Gaming Brings Millions to CryptoWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/28/202424 minutes, 33 seconds
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Spatial Computing and the Convergence of AI, Blockchain, and Virtual Worlds with Evan Helda of Amazon

Evan Helda, Principal Specialist in Spatial Computing at Amazon Web Services, joins this episode to discuss the future of spatial computing and its potential impacts.In this episode, Evan Helda, a leading expert in spatial computing at Amazon Web Services (AWS) sits down with Avery and Sam. Evan shares his insights on the recent release of Apple's Vision Pro and the challenges and opportunities in the development of immersive digital experiences. They delve into the convergence of spatial computing, AI and blockchain technology and how these advancements could revolutionize e-commerce, education, and entertainment.Links mentioned from the podcast: Introducing GPT-4o and more tools to ChatGPT free usersGetBadNews AppUpfronts 2024: Where & When They’re HappeningEvan Helda on TwitterEvan’s Newsletter — Medium EnergyWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/21/202451 minutes, 55 seconds
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Beauty Meets Blockchain with the Co-Founder of KIKI, Jana Bobosikova

Jana Bobosikova, Co-Founder of KIKI, discusses how her beauty platform empowers customers to co-create and co-own products through blockchain technology and community involvement.In this episode, Avery and Sam interview Jana Bobosikova, the co-founder of KIKI. KIKI is a beauty platform that rewards customers for participating in the product development process through voting, sharing ideas and providing feedback, using blockchain technology and NFTs to facilitate co-creation and co-ownership. We explore KIKI's innovative approach, the importance of community involvement and the future of decentralized product development.Links mentioned from the podcast: Tubi Launches Stubios, A Fan Fueled Studio for Aspiring FilmmakersOpenAI licenses Financial Times’ content for ChatGPTThanks To Hits Like Wordle, The New York Times Is Now A Gaming CompanyKIKI WebsiteKIKI on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/14/202443 minutes, 40 seconds
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Driving Innovation: Mercedes-Benz's Roadmap for Web3 and NFTs

In this episode, the Co-Founder of Mercedes' Web3 arm 0xNXT shares insights on their multi-year roadmap to reach both crypto natives and loyal customers.Max Orgeldinger, Co-Founder of Mercedes-Benz's Web3 initiative 0xNXT, joins the show to discuss the luxury automaker's approach to entering the NFT space. He shares insights into their multi-year plan for releasing NFT collections targeting different audiences, from crypto natives to their most loyal customers. We also discuss how Mercedes is exploring emerging technologies like AI and decentralized social platforms for their Web3 strategy.Links mentioned from the podcast: Instagram Creator UpdateTikTok Tells Advertisers: ‘We Are Not Backing Down’Mercedes NXT WebsiteMercedes NXT TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/7/202441 minutes, 22 seconds
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Building a Billion-Dollar Business for Creators With Kajabi’s Sean Kim

In this episode, learn the secrets to building a lucrative creator business from the ground up, straight from Sean Kim, President and CPO of the creator-first platform, Kajabi.Sean Kim, President and Chief Product Officer at Kajabi, discusses the challenges creators face in earning a sustainable income from their work. He explains how Kajabi's all-in-one platform has enabled over 63,000 creators and earned over $7 billion gross by providing them with the tools and resources to build and monetize their online businesses. Sean also shares his predictions for the future growth of the creator economy and Kajabi's roadmap for expanding opportunities for creators.Links mentioned from the podcast: AI Deep RealitiesWhat a TikTok ban in the US could mean for youSean’s TwitterKajabi WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/29/202427 minutes, 44 seconds
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Sponsored Episode: Revolutionizing Digital Ownership: How Safe’s Smart Accounts Empower Brands

In this bonus episode of ‘Gen C’, discover how Safe is revolutionizing digital asset management with programmable smart accounts.Lukas Schor, Co-Founder of Safe, joins Sam to explain how the platform enables users to create programmable smart accounts for securely managing their digital assets. He discusses how Safe's smart contracts provide more flexibility and security than traditional private key wallets, and how it is being utilized by companies like WorldCoin, Reddit, and Budweiser for managing digital assets and NFTs. Lukas also shares insights on building Web3 native brands and the future of crypto as a payment method.Watch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/24/202427 minutes, 36 seconds
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Dapper Labs' Playbook: Ridhima Kahn on NBA Top Shot and Virtual Influencers

Ridhima Kahn, VP at Dapper Labs, shares insights on virtual influencers, digital collectibles, and major brand partnerships.Ridhima Kahn, VP at Dapper Labs, joins Avery and Sam to discuss the company's journey, from CryptoKitties to NBA Top Shot and beyond. She dives into the world of virtual influencers, detailing the evolution of virtual personality Miquela and the role of synthetic personalities. Ridhima also explores Dapper's digital collectibles strategy, partnerships with brands like Disney, the NFL and the NBA and the future potential of this emerging space.Links mentioned from the podcast: AI-Generated Bond Movie TrailerHow Tech Giants Cut Corners to Harvest Data for A.I.Dapper Labs WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/22/202439 minutes, 30 seconds
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The Future is Mixed: Shaping Next-Gen Connectivity With Shachar Scott of Meta Reality Labs

From the Quest headset to the innovative Ray-Ban Stories smart glasses, Shachar joins the podcast to share Meta's strategy to integrate cutting-edge technologies into our everyday lives.In this episode, Shachar Scott, the VP of Marketing at Meta Reality Labs shares insights on how Meta is aiming to democratize access to mixed reality experiences through products like the Quest headset and Ray-Ban Smart Glasses. She discusses the potential for these technologies to enhance everything from fitness and entertainment to productivity and social interaction, as well as Meta's approach to building an open ecosystem of partnerships to drive innovation.Links mentioned from the podcast: Google unveils Vids, an AI-powered video creation app for workRay-Ban Meta Smart GlassesMeta Quest VR HeadsetsWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions.  Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/16/202441 minutes, 43 seconds
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Navigating the Intersection of Creativity and Commercialization With Adam Levine, Director and CEO of the Toledo Museum of Art

In this episode of ‘Gen C’, Avery and Sam explore the rise of meme culture and are joined by guest Adam Levine, Director and CEO of the Toledo Museum of Art to discuss the financialization of art and his approach to collecting and exhibiting digital art. In this episode, hosts Sam and Avery discuss the over-financialization of culture and the impact on the art world, particularly in the realm of digital and crypto art. They are joined by this week’s guest Adam Levine, the director and CEO of the Toledo Museum of Art, who discusses the museum's criteria for evaluating quality in art, the importance of diversity and representation and the role of financialization in the art ecosystem. The conversation provides a thought-provoking perspective on the evolving landscape of the art industry.Links mentioned from the podcast: Biden and Trump-Themed Meme Coins Take Center Stage on SolanaGameScent Wants You to Smell the Gunfire While You Play Video GamesToledo Museum of Art WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/8/202446 minutes, 9 seconds
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Fans First: Exploring MITH’s Creator-Fan Vision With Natalie Bruss and Michelle Sanchez

Co-Founders of MITH, Natalie Bruss and Michelle Sanchez, discuss how they’re reimagining fan engagement in a hyperconnected era.Natalie Bruss and Michelle Sanchez, co-founders of MITH, join the podcast to discuss their new creator platform that aims to transform the relationship between creators and fans. With deep backgrounds in talent management, events, and venture capital, they share insights on empowering creators to build direct connections with their most engaged audiences, leveraging blockchain for verifiable digital experiences, and the role of AI in enhancing creative workflows and fan interactions.Links mentioned from the podcast: ‘air head’ by Sora VideoMith on TwitterMith.io WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/1/202436 minutes, 2 seconds
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Future-Proofing Beauty Brands: Dina Fierro of Shiseido on Web3, AI and What's Next

From Digital Collectibles to AI influencers, Dina Fierro of Shiseido Americas discusses beauty's boundaries in virtual realms.Dina Fierro, SVP Web3/Metaverse at Shiseido Americas, shares her journey from fashion to PR and marketing, becoming an early participant of online communities and influencer marketing. She delves into brands' exploration of Web3, metaverse, AI and gaming platforms like Roblox, balancing innovation with brand safety and measurable business objectives. Dina also highlights successful campaigns she’s executed like the NARS Color Quest experience on Roblox and Shiseido's Future Reflections generative NFT project.Links mentioned from the podcast: Why Did Starbucks' Web3 Project Fail? | First Mover ClipsPepe, Dogwifhat Could Lead Next Round of Meme Coin Surge, Traders SayDina on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/25/202454 minutes, 47 seconds
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Authenticating Content in the Generative AI Era With Vivendi’s Fabien Aufrechter

In this episode of “Gen C”, VP of Vivendi, Fabien Aufrechter, discusses how a major media conglomerate is embracing Web3 and generative AI for content authentication, tokenization and more.Sam interviews Fabien Aufrechter, VP at Vivendi, about the company's initiatives around Web3 and generative AI. They discuss using NFTs and blockchain for content provenance and fighting misinformation, tokenizing media for decentralized CRMs and the opportunities and risks that generative AI presents for creative industries. Fabien also shares his unique perspective as the mayor of a French town, Verneuil-sur-Seine.Links mentioned from the podcast: Farcaster Loses 60% of Users In One Month As Interest In SocialFi WanesFabien on TwitterVivendi WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-Want to get three years of access to Consensus with the Microcosms NFT? For just 1ETH, you will gain entry to the conference and be eligible to receive randomized rewards including gift cards to local Austin spots, a hotel stay and VIP access to supercharge your event experience! In addition to three years of access to Consensus, you will also be the holder of a unique generative artwork, the Microcosms NFT, created by artist Fahad Karim. Mint now until March 14th at coindesk.com/consensusnft.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/18/202440 minutes, 7 seconds
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Pouring Passion Into Brands: Diageo's Julie Yufe on Marketing Iconic Spirits

SVP of Vodka and Rum at Diageo, Julie Yufie, joins the pod to share how she keeps iconic spirits brands culturally relevant in this episode of “Gen C.”Julie Yufe, SVP of Vodka and Rum at Diageo, joins “Gen C” to discuss how the beverage giant balances global brand strategy with localized activations. She shares her approach to tapping into cultural moments like the Super Bowl through innovation and creator partnerships. Julie also explains why brand purpose is essential and how she stays inspired by trends across industries.Links mentioned from the podcast: Binance made crypto perfume in a baffling attempt to woo womenPublic trust in AI is sinking across the boardWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-Want to get three years of access to Consensus with the Microcosms NFT? For just 1ETH, you will gain entry to the conference and be eligible to receive randomized rewards including gift cards to local Austin spots, a hotel stay and VIP access to supercharge your event experience! In addition to three years of access to Consensus, you will also be the holder of a unique generative artwork, the Microcosms NFT, created by artist Fahad Karim. Mint now until March 14th at coindesk.com/consensusnft.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/11/202442 minutes
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Culture, Commerce and Code With Nelly Mensah, VP of Digital Innovation at LVMH

In this week’s episode, LVMH's Nelly Mensah shares her insight on the luxury giant's foray into Web3, metaverse and immersive tech.Nelly Mensah, VP of Digital Innovation at LVMH joins "Gen C" to discuss their approach to Web3, metaverse and immersive technologies. She discusses LVMH's early embrace of NFTs and the metaverse, the role of digital fashion and virtual worlds in enhancing customer experiences, and how AI is shaping the future of luxury branding.Links mentioned from the podcast: The Rebooting Newsletter on the state of publishersGab’s Racist AI Chatbots Have Been Instructed to Deny the HolocaustRoblox Game Developers Earned a Record $741 Million Last YearNelly’s TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-Want to get three years of access to Consensus with the Microcosms NFT? For just 1ETH, you will gain entry to the conference and be eligible to receive randomized rewards including gift cards to local Austin spots, a hotel stay and VIP access to supercharge your event experience! In addition to three years of access to Consensus, you will also be the holder of a unique generative artwork, the Microcosms NFT, created by artist Fahad Karim. Mint now until March 14th at coindesk.com/consensusnft. -"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/4/202444 minutes, 51 seconds
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How to Bring an NFT to the Stars With Micah Johnson, Creator of Aku

Micah Johnson, former pro baseball player, artist and creator of Aku World, joins "Gen C" to discuss art in crypto.Today we have artist and former professional athlete Micah Johnson on the podcast. From being a successful artist to creating Aku, a character reminding children to go after their big dreams which has shown up at the NBA All-Star Game, on Beats Headphones, to the cover of Time Magazine, hear how Micah embodies aspirational creator culture.Links mentioned from the podcast: Aku WorldMicah’s InstagramMicah on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/26/202426 minutes
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The Creator Is the Product, With Shopify’s Head of Brand Jess Williams

Jess Williams, head of brand at Shopify, joins “Gen C” to share how they're leveraging creators and gaming for commerce.We’re joined by Jess Williams, head of brand at Shopify, to discuss the brand's work with creators and influencers as the next generation of entrepreneurs, their investment in women's sports sponsorships and their use of platforms like TikTok and gaming for commerce opportunities. Williams also provides insights on marketing trends like leveraging creators for ads and driving commerce through immersive experiences.Links mentioned from the podcast: Disney Tries Again To Get Game Business Right With Epic, Fortnite DealCoinbase’s bouncing QR code Super Bowl ad was so popular it crashed the appJess on TwitterShopify WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/20/202441 minutes, 50 seconds
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Digital Art and Cultural Acceptance With MoMA's Madeleine Pierpont

Madeleine Pierpont of The Museum of Modern Art shares how the renowned museum is embracing digital art and bringing awareness of the medium to its visitors.In this week’s episode, Madeleine Pierpont from MoMA discusses the museum's initiatives around digital art, exhibiting Refik Anadol’s NFT art physically, launching the Postcard project for collaborative blockchain art creation and their goal of bridging the gap between the traditional art world and Web3. We also discuss the role of museums today, challenges around art financialization and the future of AI art.Links mentioned from the podcast: Apple Vision Pro review: The infinite desktopEmployee loses $25M of firm’s funds after call with deepfake colleaguesFarcaster's Dan Romero Explains How 'Frames' Did What X (Twitter) Doesn'tWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/12/202445 minutes, 57 seconds
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Verifying Truth in the Age of Misinformation, With Melody Hildebrandt of FOX

Melody Hildebrandt, CTO of FOX, joins the pod to discuss how AI and other emerging technologies are impacting and changing the media industry.In this episode of "Gen C," Avery and Sam explore the changing dynamics of the media industry and the impact of technology on media consumption and production. They discuss with this week’s guest, Melody Hildebrandt, CTO of FOX, the potential implications of AI in the newsroom, the importance of verifying content in the age of disinformation and how blockchain could revolutionize content financing and distribution.Links mentioned from the podcast: Gen C on YouTubeL.A. Times to lay off at least 115 people in the newsroomMelody on TwitterVerify WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/5/202443 minutes, 29 seconds
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Driving Into the Metaverse With Pia Schörner of BMW

BMW’s Head of Digital Experiential Content, Gaming and the BMW Metaverse shares insights on creating authentic brand experiences in virtual worlds and building relationships with the next generation of drivers.In this episode of “Gen C,” Avery and Sam chat with BMW’s Head of Digital Experiential Content, Gaming and the BMW Metaverse Pia Schörner about the automaker's forward-thinking approach to engaging younger audiences through gaming, the metaverse and emerging technologies like VR and AI. With 17 years driving innovation at BMW, Schörner provides an inside look at everything from the company's presence on Fortnite to its perspectives on digital ownership and the future of driving.Links mentioned from the podcast: Just Us: Kith Announces Loyalty Program With Exclusive Sneaker CollaborationsFake Joe Biden robocall tells New Hampshire Democrats not to vote Tuesday‘Palworld’ video game ignites furor as it becomes an overnight sensationBMW Group on TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/30/202444 minutes, 29 seconds
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Getting Unhinged on CES, Snoop x Solo Stoves and, Is Roblox the new Amazon? With Avery and Sam

With Avery back in action, she and Sam get into the latest news and updates like Snoop and Solo Stove and celebrity CMOs in this episode of “Gen C.”Avery shares her experience attending CES, the Consumer Electronics Show, and the key trends and technology that stood out. They also analyze the massive growth of Roblox's user base and discuss how and when the platform should monetize its audience. Other topics include Forbes utilizing connected wallets for subscriber acquisition and the implications of AI in content production and e-commerce.Links mentioned from the podcast: Inside Solo Stove’s Viral Snoop Dogg Partnership—And How It Almost Didn’t HappenRoblox Monthly Active Users tweetForbes Makes Premium Content Free For Web3 Community Via Digital Wallet ConnectVayner Morning Brew tweetFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/22/202436 minutes, 46 seconds
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Bringing Transparency to the Future of Music With TOKiMONSTA and Laura Jaramillo of Sona

In this episode, we discuss with the co-founders of Sona how they’re disrupting the music industry and empowering both artists and fans with their blockchain-backed music streaming company.DJ and music producer TOKiMONSTA and Co-Founder Laura Jaramillo discuss Sona, their music streaming and NFT platform built on blockchain aiming to provide artists with new revenue streams and more transparency into their fandom. We’re also joined by Magdalena Kala, our guest co-host to discuss the latest news of the week like the Bitcoin ETF approval.Links mentioned from the podcast: Bitcoin ETFs Win SEC Approval, Bringing Easier Access to Biggest CryptocurrencyFox News and Polygon team up to develop and opensource a media verification platform Reality check: virtual human AYAYI launches first “phygital” fashion collectionTOKiMONSTA’s TwitterLaura’s TwitterSona’s WebsiteMags’ TwitterDouble Down Fund WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/16/202452 minutes, 21 seconds
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Brand Building, Collectibles and Zero Second Commerce With Keith Soljacich of Publicis Media

EVP and Head of Innovation at Publicis Media Keith Soljacich joins us on this episode of “Gen C” and discusses how brands utilize evolving technologies to create deeper connections and supercharge business.In the first episode in 2024, we sit down with Keith Soljacich, EVP, head of innovation at Publicis Media to discuss how he uses emerging technologies to create personalized and emotional brand connections. Keith talks us through how he vets and brings technological opportunities, like artificial intelligence, blockchain and XR, to the number of clients that make up the Publicis Media network.Links mentioned from the podcast: The Times Sues OpenAI and Microsoft Over A.I. Use of Copyrighted WorkRekt Brand Announces Equity For It’s HoldersSony, Nikon and Canon Partner to Fight DeepfakesKeith’s TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/8/202458 minutes, 48 seconds
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Predictions for the New Year and Discussing Puma’s Marketing Playbook With Ivan Dashkov

Puma's Head of Emerging Technology, Ivan Dashkov, joins us to discuss how the sportswear brand is approaching digital fashion, community building and marketing innovation.Today's episode is sponsored by Chainalysis.In the final episode of 2023, Avery and Sam discuss predictions for 2024 and interview Ivan Dashkov, Head of Emerging Technology at Puma, about innovation in marketing and brand-building strategies like social media, NFTs, the metaverse and AI.Links mentioned from the podcast: Threads is officially starting to test ActivityPub integrationThe rise of AI fake news is creating a ‘misinformation superspreader’H&M nailed its metaverse entry with one simple priority, UXIvan’s TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/26/202351 minutes, 10 seconds
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Art Basel Recap: The Cultural Upscaling of Brands

In this episode, we dive into recent news in tech, gaming and all things Miami Art Week.Today's episode is sponsored by Chainalysis.Avery and Sam discuss recent stories in tech regulation, gaming and brands at Miami Art Week. They explore topics like the EU's AI Act, the leaked trailer for Grand Theft Auto 6, brands participating in the metaverse and games and how brands can capture the high-value Art Basel audience.Links mentioned from the podcast: Decrypt Media Inc. and Rug Radio Merge to Create Global Web3 Publishing CompanyThe EU Just Passed Sweeping New Rules to Regulate AIGTA 6: Grand Theft Auto VI could smash revenue recordsFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/18/202324 minutes, 26 seconds
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Unpacking the Role of Digital Art in Art History With Sotheby’s Michael Bouhanna

Michael Bouhanna joins us to discuss the art world’s embrace of NFTs and the intersection between digital art and traditional auction houses.Today's episode is sponsored by Chainalysis.In this episode of "Gen C," we sit down with Michael Bouhanna, vice president, contemporary art specialista and head of digital art and NFTs at renowned auction house Sotheby’s. Michael takes us through the evolution of digital art as a movement and collectors’ growing embrace of crypto art. We discuss sales like Sotheby’s record-breaking $6 million sale of the Goose, as well as predictions for digital art's presence during Miami Art Week and beyond.Links mentioned from the podcast: Shopify COO nods to their crypto workYour A.I. Companion Will Support You No Matter WhatMichael on TwitterSotheby’s WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/11/202348 minutes, 7 seconds
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Merging Digital and Physical Through AR Gaming With Niantic CMO Mike Quigley

Mike Quigley, chief marketing officer of Niantic, discusses the company's history of developing location-based augmented reality games, including Pokemon GO.Today's episode is sponsored by Chainalysis.Listen to this week’s episode where we discuss how Niantic encourages people to explore and bring joy to their lives through the use of AR. We talk about tools for developers, partnerships with brands and his thoughts on the future of AR and generative AI.Links mentioned from the podcast: Sports Illustrated Published Articles by Fake, AI-Generated WritersDeveloper Conference Axed After Fake Female Profiles OutcryPika Wows in Debut as AI Video Generator Takes Aim at Tech GiantsDogecoin Funded SpaceX ‘Doge-1’ Moon Mission Gets a Step Closer to LaunchMike on TwitterNiantic WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/4/202342 minutes, 46 seconds
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AI and Unlocking Creativity With Chris Duffey, Strategic Development Lead of Adobe

This week, Avery and Sam unpack the OpenAI drama, then chat with Chris Duffey of Adobe on AI's impact on creativity and his view on Web3.Today's episode is sponsored by Chainalysis.In this episode, Avery and Sam interview Chris Duffey, who leads strategic development for Adobe’s Emerging Solutions. We discuss how Adobe is incorporating generative AI into their suite of creative tools including Photoshop, and Duffey's vision for bringing these emerging technologies to brands, creators and 3D worlds.Links mentioned from the podcast: Sam Altman to Return as OpenAI CEO Following In-Principle Agreement'Oops, You Stepped Into the Future': Nike Drops Sneakers With NFTsDunk Wars on FortniteChris on TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/27/202342 minutes, 8 seconds
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Inside Gods Unchained and the Evolution of Web3 Gaming With Daniel Paez of Immutable

On this episode of "Gen C," we dive into the current gaming landscape with Daniel Paez, vice president and executive producer of the Immutable digital trading card game Gods Unchained.Today's episode is sponsored by Chainalysis.This week, Avery and Sam interview Daniel Paez, the VP and Executive Producer of Gods Unchained, a successful digital trading card game from Immutable. Daniel shares insights from his experience in traditional gaming at places like Blizzard and discusses the state of Web3 gaming today, including how to build sustainable games and a potentially hot take on why ownership matters less to gamers than we think.Links mentioned from the podcast: Disney To Launch NFT Platform With Dapper Labs Featuring Pixar and Star WarsDaniel on TwitterGods Unchained WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/20/202346 minutes, 3 seconds
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Crenshaw to Crypto With DeShone Kizer of One of None and Jorge Peniche of The Marathon Clothing

DeShone Kizer and Jorge Peniche join this episode of “Gen C” to discuss their origin stories and how the two brands are collaborating around rapper Nipsey Hussle’s legacy.Today's episode is sponsored by Chainalysis.DeShone Kizer shares how he made the shift in his career from an NFL quarterback to founder of an authentication platform for limited editions called One of None. We discuss the collaboration between Kizer and Jorge Peniche, creative director of Nipsey Hussle’s clothing brand, The Marathon Clothing, and about bringing to life a new NFT project bridging physical Marathon gear and digital collectibles.Links mentioned from the podcast: NFTs could be coming to RobloxHumane launches AI PinOne of None WebsiteThe Marathon Clothing WebsiteDeShone on TwitterJorge on TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/14/202351 minutes, 33 seconds
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Web3 and the Playbook to Rebuild Trust With Marc Mathieu, Co-Founder of the Web3 Studio at Salesforce

In this episode of “Gen C”, we are re-airing our conversation with Marc Mathieu, the co-founder of the Web3 Studio at Salesforce and was previously CMO at Samsung Americas. He has held senior marketing positions with Unilever, Coca-Cola, among others. His unique and provocative approach to a Web3 strategy is a must listen for all marketers.Today's episode is sponsored by Chainalysis.The Web3 Studio at Salesforce is focused on bringing hundreds of thousands of brands large and small into the Web3 universe. As the largest SAAS company in the world, unlike Nike or Starbucks, Salesforce is not focused on the end consumer, but on the business layer that lies in between. Avery and Sam sit down with Marc to discuss his career, why he is so passionate about Web3 and Salesforce’s role in it. They also dive into key lessons from Marc’s career that affect his perspective on the new internet.Links mentioned from the podcast: Salesforce’s Web3 ModulesMarc's TwitterSalesforce WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/6/202335 minutes, 51 seconds
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From VR to AI, Mattel’s Vision for the Future of Play

This week, Ron Friedman, VP of Mattel Future Lab, joins us to share how Mattel is bringing iconic toy brands into the digital future through a human-centered approach to innovation.Today's episode is sponsored by Chainalysis.Ron Friedman of Mattel Future Lab shares his perspective on the importance of brand authenticity, mainstream accessibility and leveraging Web3 tech to reimagine play. He shares Mattel's vision for pioneering the future while staying true to their mission of connecting people. We talk about iconic brands like Hot Wheels and Barbie and how the brand is continuously looking to evolve these beloved entities.Links mentioned from the podcast: Threedium Secures $11 Million Series A Led by Interpublic Group To Revolutionize High-Fidelity 3D CommerceMeta Quest 3 review: almost the one we’ve been waiting forMattel CreationsRon on TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/30/202344 minutes, 34 seconds
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Decentralizing Museums With Tom McLeod of Arkive

In this episode of “Gen C,” Tom McLeod, co-founder of Arkive, discusses the company’s goal of making art more accessible through decentralization and community.Today's episode is sponsored by Chainalysis.Tom McLeod, co-founder of Arkive, joins Gen C to discuss his background shifting from music and tech to arts and culture and how his company, Arkive is democratizing art collecting and patronage. Tune in to learn about Tom’s takes on emerging tech, collective ownership and disrupting the traditional museum model.Links mentioned from the podcast: Universal Music sues AI company Anthropic for distributing song lyricsMacy’s Steps Into the Metaverse With New Digital Fashion PlatformTom on TwitterArkive WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/23/202341 minutes, 21 seconds
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Restaurants, Loyalty and Getting $FLY With Ben Leventhal, Founder and CEO of Blackbird Labs

Nobody understands restaurants like Ben Leventhal. From starting Eater and Resy to his new venture, Blackbird, Ben discusses bringing restaurants on-chain and building loyalty.Today's episode is sponsored by Chainalysis.In this episode of the podcast, Avery and Sam chop it up with Ben Leventhal from Blackbird Labs. Ben has been a successful entrepreneur having started Eater, acquired by Vox, and Resy, acquired by Amex, and is now using NFTs and loyalty rewards on-chain to connect restaurants with their best customers with his new venture, Blackbird Labs.Links mentioned from the podcast: Wearable Life Moment Tech Is BackVeeFriend Partnership Game Is StrongBen on TwitterBlackbird WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-From our sponsor:Chainalysis is the blockchain data platform. We provide data, software, services, and research to government agencies, web3 companies, financial institutions, and insurance and cybersecurity companies. Our data powers investigation, compliance, and business intelligence software that has been used to solve some of the world’s most high-profile criminal cases. For more information, visit www.chainalysis.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/16/202337 minutes, 58 seconds
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Sponsored Episode: Regulation and Crypto’s Brand Problem With Jason Somensatto, Head of North America Public Policy, Chainalysis

Jason Somensatto, who leads North America public policy for Chainalysis, discusses regulation, global perspectives and how brands should approach crypto.In this sponsored bonus episode of the podcast, Sam sits down with Chainalysis’ Jason Somensatto to discuss how the current regulatory landscape can be challenging for those looking to build, including in the Global South. We also discuss Jason’s ‘Best Customers vs. Bad Actors’ framework when it comes to risk and data.Links mentioned from the podcast: ChainalysisJason Somensatto on LinkedInFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/12/202333 minutes, 49 seconds
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Exercising the Innovation Muscle With Julia Klim, VP Strategic Partnerships, BD at Equinox

Julia Klim of Equinox speaks with Avery and Sam on her role and how the lifestyle brand has been on top of fitness and culture trends for decades.In this episode of the podcast, Avery and Sam sit down with Julia Klim, VP Strategic Partnerships and BD at Equinox. Julia discusses how Equinox has evolved its brand over the years and has used innovation and creative partnerships to connect with consumers. Julia also discusses the role of Web3, gamification and alternate realities in the fitness and lifestyle journey.Links mentioned from the podcast: Tom Hanks is an AI brand character and is not happy about itThe Moma and Saatchi Gallery Continue to NFTJulia on TwitterEquinox WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/9/202342 minutes, 41 seconds
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Three-Part Strategies for Growing International Brands with with Jess Chin, CMO of The Algorand Foundation

Jess Chin shares lessons learned from her time at Nike, Apple ad Meta and how she’s now applying big brand thinking in her role as the Chief Marketing Officer at The Algorand Foundation.In this episode of the podcast, Avery and Sam sit down with Jess Chin, CMO of Algorand Foundation. Jess shares her experiences working at major brands like Apple, Nike, and Meta/WhatsApp before making the jump into the blockchain space at Algorand. She discusses lessons learned from working at these iconic brands, including the importance of being obsessed with product market fit, understanding the consumer and developing products that solve real needs.Links mentioned from the podcast: On Day 146, Screenwriters Reach Deal With Studios to End Their StrikeWhy Ducati is confident in Web3, despite the cold of crypto winterYour NFTs Are Actually — Finally — Totally WorthlessJess’ TwitterAlgorand’s TwitterAlgorand WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Jonas Huck. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
10/2/202357 minutes, 26 seconds
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Innovation at the Core of Marketing with Alyson Griffin, Head of Marketing at State Farm

Alyson Griffin joins us on the podcast to discuss her experience transitioning from tech marketing roles at Intel and HP to leading marketing for State Farm. In her time at State Farm, Alyson has introduced the brand to Web3 initiatives like bringing Jake to the Metaverse and the State Farm jingle, “Like a good neighbor, State Farm is there”. In this episode, we touch on the importance of innovation being at the core of their marketing strategy, the power of earned media, and the benefits of taking risks as a brand.Links mentioned from the podcast: HeyGen AI Video GeneratorCrossmint and Mastercard doing more together for retailers and customers TikTok introduces a way to label AI-generated contentAlyson’s TwitterFollow us on Twitter:  Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/25/202345 minutes, 54 seconds
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Driving Social Impact Through Emerging Technologies: A Conversation With Laurie Keith, VP of The Ad Council

We're thrilled to introduce our latest guest, Laurie Keith, VP of Emerging Media and Technology at Ad Council. Laurie joins us to delve into their collaborative efforts with a diverse range of companies spanning various industries and technologies, all aimed at crafting impactful social campaigns.The Ad Council is a nonpartisan nonprofit that works with brands, creative agencies and media companies via pro bono or donated media bringing awareness to topics like mental health and diversity and inclusion. The Ad Council is responsible for some of the most iconic campaigns like Smokey Bear and McGruff the Crime Dog. Don't miss this week's episode, where you'll discover how they're igniting action on vital issues using technology, the Metaverse, and Web3.Links mentioned from the podcast: Roblox wants to be a dating appTop Generative AI Statistics for 2023Mila Kunis Web Series Stoner Cats Faces SEC Enforcement Action for 'Unregistered' NFT OfferingsSmokey Bear YouTubeLaurie’s TwitterAd Council WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/18/202348 minutes, 35 seconds
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Dressing the Digital World With Derek Edwards, Nick Gonzalez and Megan Kaspar

This week, we celebrate the beginning of Fashion Month taking place in New York before moving on to London, Milan and Paris. This conversation was previously recorded at Consensus this past year in Austin, TX.Derek Edwards of Collab+Currency, Nick Gonzalez of UNXD and Megan Kaspar of Red DAO join Toby Bochan on the Consensus stage to discuss the rise of digital fashion, luxury brands entering Web3, the importance of provenance and community building and predictions for the evolution of digital fashion.Links mentioned from the podcast: Toby’s TwitterDerek’s TwitterNick’s TwitterMegan’s TwitterFull Consensus recordingFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/11/202328 minutes, 58 seconds
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How Real Estate Is Embracing Web3 With Julie Allen, SVP of Digital and Creative at Howard Hughes

This week on “Gen C,” we spoke with Julie Allen of Howard Hughes Corporation, a major real estate developer exploring Web3 technologies. We discussed how Howard Hughes is leveraging innovative technologies to bridge digital and physical experiences, from VR tours to NFT scavenger hunts.Julie Allen, SVP of Digital and Creative at real estate company Howard Hughes, joins the podcast this week to discuss how a real estate company is innovating in Web3. Julie shares how she got involved in crypto in 2013 and has since been an advocate for bringing Web3 technology and AI to enhance Howard Hughes' physical spaces and to improve the experience of viewing or buying a home for potential buyers.Links mentioned from the podcast: Cheese-Makers Track Their Parmesans By Embedding Edible, Blockchain-Enabled MicrochipsOnlyFans Users Spent $5.6 Billion on Porn-Friendly Creator Site in Fiscal 2022, up 16%Walmart Partners With People Of Crypto Lab To Celebrate Hip-Hop And Black Culture In The MetaverseJulie’s TwitterHoward Hughes WebsiteFollow us on Twitter:Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9/4/202346 minutes, 26 seconds
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Don’t Be An Expert, Be A Student with Sandeep Seth, CMO of Coach

Sandeep Seth, CMO of Coach, started off as an engineer before changing his career to focus on marketing. From P&G to Coach, Sandeep shares lessons learned along the way as well as a deeper dive into his perspective on innovation across Web3, Immersive Worlds and AI.  Links mentioned from the podcast: Friendtech heats upYouTube tackles AISandeep's TwitterCoachFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/28/202346 minutes, 41 seconds
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Growing A Web3 Brand With Austin Hurwitz, Head of Business Development and Strategy at Doodles

Avery and Sam speak with Austin Hurwitz from Doodles on recent collaborations, managing a Web3 community and channeling creativity with a Web3 based brand.This week's guest is Austin Hurwitz, head of business development and strategy at Doodles. Austin has worked at Amazon and other brands with a focus on music. Now, he is helping to steer Doodles from a pure play Web3 project to a mainstream brand, including recent collaborations with Adidas and CAMP. We hear what Austin and Doodles are focusing on and how they are doing so far.Links mentioned from the podcast:Adidas and BAPE Launch Tokenized SneakersZynga's First Web3 GameSouth Korean Web 2 Metaverse Platform Zepeto Gets a Web3 MakeoverDoodles WebsiteAustin’s TwitterFollow us on Twitter:Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/21/202347 minutes, 34 seconds
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Understanding Web3 Talent and Opportunities With Lesley Silverman of UTA

Avery and Sam sit down with United Talent Agency’s Lesley Silverman to talk about career paths in Web3 and how talent agencies can help.This week's guest is Lesley Silverman, Head of Web3 at United Talent Agency. UTA represents many of the most dynamic artists in the Web3 space as well as many of the top actors, directors and creators in the world. We discuss her journey from lawyer to Web3, how creatives are approaching the space and how supporting artists is more about patronage than financial gain.Links mentioned from the podcast: Grimes says she made more from NFTs than musicOnchain SummerPaypal launches stablecoinFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/14/202349 minutes, 19 seconds
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From Batman to NFTs: How Warner Bros. Discovery Is Building Web3 Into Franchises

Avery and Sam chat with Josh Hackbarth of Warner Bros. Discovery about how major franchises are superserving their existing fan base and exploring new and engaging opportunities in Web3.Our guest this week is Josh Hackbarth, SVP of franchise, DC Comics, animation and NFT commercial development at Warner Bros. Discovery. Hackbarth sits down with Avery and Sam to discuss developing Web3 initiatives for iconic franchises like Batman and Looney Tunes and how to further engage fans by creating open dialogue through Discord.Links mentioned from the podcast: Ralph Lauren Goes Bigger on Fortnite with island and phygital bootsWith rebrand, Claire’s leans into AI and web3This Art Exhibit Is Bringing New Life to Allen Ginsberg’s Poetry Using AIFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
8/7/202351 minutes, 45 seconds
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Building Communities Online With Sam Schoonover of Coachella

We sat down with Sam Schoonover, innovation lead at Coachella, to discuss Coachella Island, music NFTs and the shift in physical experiences with the rise of social media.Sam joins the podcast to talk about his work with Coachella but also as the founder of Forward, a creative and emerging technology studio. He shares his experiences working with entertainment brands in the consumer innovation and technology space ranging from Universal Pictures to Epic Games.Links mentioned from the podcast: Twitter is being rebranded as XAs Actors Strike For AI Protections, Netflix Lists $900,000 AI JobThe State of Web3 Growth Tech 2023Follow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/31/202349 minutes
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The Next Evolution of Gen C with Avery and Sam

On this episode, we talk about Google Play’s policy update allowing NFTs in their apps, Hollywood’s latest proposal amidst the strikes revealing studios want to own the likeness of background actors in perpetuity and Snoop Dogg’s Web3 music platform, Sound. Most importantly, Avery and Sam talk about the expansion of the pod to include more topics and guests. Gen C is the new generation of the internet. The C stands for Crypto, but it also stands for Creators, the Connected Consumer and Collectibles (both digital and physical with OnChain provenance). It stands for Culture and Characters (the ones we play in games and the companion ones that AI is building alongside us. It stands for Community and Digital Citizenship and the new set of transparent and trustless tools being built to govern them. Welcome to the new Gen C!Links mentioned from the podcast:Google Play Changes Policy on Tokenized Digital Assets, Allowing NFTs in Apps and GamesActors say Hollywood studios want their AI replicas — for free, foreverSnoop Dogg and a16z Back Web3 Music Platform Sound’s $20M Funding RoundFollow us on Twitter:Sam Ewen  Avery Akkineni  CoinDesk  Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/24/202338 minutes, 56 seconds
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Brand Growth and the Consumer Mindset With Rachel Weiss of L’Oréal BOLD Ventures

On this episode of “Gen C,” we discuss the evolution of the beauty industry with Rachel and how emerging tech, from VR and AR to new social platforms like Threads, has challenged the ways she engages with consumers.This episode is sponsored by Chainalysis.Rachel has spent 16 years at L’Oréal where she’s shifted from marketing to digital strategy and innovation, to her current role as early stage investor at L'Oreal BOLD Ventures. Avery, Sam and Rachel talk about the early days of the beauty industry where products were primarily purchased in stores vs. online, how content creators play a large role in bringing awareness to new product launches and how EQ is at the heart of the human experience and connecting with consumers.Links mentioned from the podcast: Why Threads Got 100 Million Users When Other Twitter Rivals Could NotFree Slurpee NFTs Served Up by 7-ElevenTokenized U.S. Treasuries Surpass $600M as Crypto Investors Capture TradFi YieldRachel's TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/17/202349 minutes, 47 seconds
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The Edges of Innovation With Seth Goldstein, Founder of Bright Moments

Seth Goldstein has consistently been at the forefront of technological innovation. From the nascent stages of the Internet to his role as Entrepreneur-in-residence at Flatiron Partners, he has continually pushed the boundaries of what is possible. He is now pushing forward the generative art movement with Bright Moments.This episode is sponsored by Chainalysis.Seth is a serial entrepreneur who has had a large number of successful companies and a few others that may have been launched a bit before their time. With Avery away, Seth and Sam go deep into Seth’s history, how he thinks about innovation and being ahead of the curve and we hear the origin story and current state of his much beloved generative art organization, Bright Moments, and how over the last two years they have circumnavigated the globe highlighting the innovation of digital art and on-chain ownership.Links mentioned from the podcast: Lacoste Expands Its NFT Ecosystem With New RewardsHarry Styles Concert App Takes Fans in More Than One Direction With Blockchain RewardsBright Moments WebsiteSeth's TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/10/20231 hour, 2 minutes, 27 seconds
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Defining Culture in Web3 With Jeff Carvalho, Co-Founder of Highsnobiety

This week, we sat down with entrepreneur and trend curator, Jeff Carvalho, to get his perspective on how one builds culture and communities and their intersection in Web3. We also explore his journey from pharmacy school to co-founding global fashion media brand, Highsnobiety.This episode is sponsored by Chainalysis.Jeff Carvalho is the co-founder of Highsnobiety, co-founder of Burrata, and host of the “Culture Club” talk show. He shares his perspective on how technology and culture intersect in Web3 and the impact it has on bringing more users to the space. Plus, Avery and Sam discuss a quick recap of the Cannes Lion Festival.Links mentioned from the podcast: Highsnobiety WebsiteBurrata WebsiteCulture Club on TwitterJeff on TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
7/3/202348 minutes, 48 seconds
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Metaverse Learning, NFTs in the Intelligence Industry and AI Powered JPEGs With CoinDesk’s Cam Thompson

In this episode, special guest host Cam Thompson from CoinDesk and Sam talk about all of the latest stories and deep dive into metaverse learning and how the German Intelligence division is using NFTs to recruit talent.Cam Thompson is CoinDesk’s web3 journalist and is also a host of the “Carpe Consensus” podcast on the CoinDesk Podcast network. Cam and Sam break down the latest stories and trends on what is happening in AI, NFTs and metaverse learning.Links mentioned from the podcast: Brycent Playing the Nike x Fortnite collaborationAlethea AI and ChatGPTGerman Intelligence Uses NFTs to Recruit TalentUNIC Metaverse Masters DegreeCam on TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/26/202338 minutes
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Sponsored Episode: Understanding Brand Safety and Trust In NFTs, Featuring Ian Andrews of Chainalysis and Christoffer Poulsen of Bang & Olufsen

In this special partner episode, we focus on how Chainalysis brings a security mindset to brands operating in the NFT space and we speak with Bang & Olufsen on their recent audio-focused NFT launch.Bang & Olufsen has been in the luxury audio space since 1925 with an eye towards design and high end customer experiences. They turned to Chainalysis to ensure that they were utilizing best practices in their tech stack to not only ensure that they were operating in a safe and secure manner but also that the consumers who were buying their NFTs were not funneling dark money into their purchase. Chainalysis’ Ian Andrews (CMO) and B&O’s Christoffer Poulsen join us to discuss how it all came together in this special sponsor episode.Links mentioned from the podcast: Chainalysis WebsiteBang & Olufsen’s DNA CollectionIan on TwitterChristoffer on LinkedInFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/22/202335 minutes, 30 seconds
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Collaborating With Communities, Featuring Shannon Snow of World of Women and Tatiana Lupart of Moët Hennessy

In this episode, we discuss how legacy brands are building and growing in this creator economy and the importance of finding communities that are aligned with their mission.Coming off of a recent collaboration between World of Women and Cloudy Bay Vineyards (LVMH) in Lisbon, Shannon and Tatiana share their insights on ideal brand partnerships, previous executions in Web3 like WoW’s partnership with Nicole Richie’s House of Harlow and the correlation between Web3, socializing and IRL events.Links mentioned from the podcast: Fewocious Announces Adidas CollabGuy Fieri and Sammy Hagar Launch Web3 Tequila Loyalty ProgramSnoop Dogg Drops New NFTs That Evolve With His TourShannon on TwitterTatiana on TwitterFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3From our sponsors:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/20/202349 minutes, 40 seconds
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Exploring Virtual Worlds With Ashley McCollum of Roblox

On this week’s episode of “Gen C,” we’re joined by Ashley McCollum, head of immersive media solutions at Roblox as they roll out their immersive media platform and to discuss their creator network.Roblox has worked with a number of brands to bring immersive brand experiences into the space, from meditation with Alo Yoga to the Gucci Garden exhibit. Ashley shares her perspective on how activating in the metaverse can bring value to brands, how they are building a new ad platform and how their five million strong creator network is monetizing on the platform.Links mentioned from the podcast: Louis Vuitton To Release $39,000 Physical-Backed NFTsNike Is Bringing Its .SWOOSH NFTs to EA Sports GamesSEC Sues Coinbase on Unregistered Securities Exchange AllegationsAshley’s Twitter, Roblox Twitter, Roblox WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/12/202355 minutes, 29 seconds
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The Music Fandom Ecosystem With Avenged Sevenfold’s Matt Sanders and Ticketmaster’s David Marcus

This week’s episode of “Gen C” features Ticketmaster EVP of Global Music David Marcus and Avenged Sevenfold Lead Singer Matt Sanders to discuss tokenized ticket experiences, deepening fan relationships and building infra for artists.This episode is sponsored by Chainalysis, PayPal and WineChain.Avenged Sevenfold won MTV’s best new artist award in 2006, has released eight studio albums, counts millions of monthly fans on Spotify, has been nominated for Grammy awards and are some of the most forward thinking mainstream musicians in Web3. Avenged worked with Ticketmaster to tokengate their ticket-buying experience and are helping to build tooling for any artist to directly connect and leverage fan relationships with NFTs. Ticketmaster itself has tokenized experiences from The Super Bowl to Imagine Dragons and continues to build rails for artists to plug into to enable digital collectibles for live events. David Marcus from Ticketmaster and Matt Sanders from Avenged Sevenfold join Avery and Sam to discuss fandom and live events in a Web3 world.Links mentioned from the podcast:Doodles x CampFormula 1 Tries NFT TicketingMatt Sanders (M. Shadows) on TwitterDavid Marcus on TwitterTicketmaster Launches Digital CollectiblesAvenged Sevenfold on SpotifyFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-PayPal provides a secure and convenient platform for converting dollars into crypto. Start exploring new Web3 applications with peace of mind knowing that PayPal has your back. Buy, sell, HODL, transfer, send and checkout with crypto. All with PayPal. Get started today at PayPal.com/crypto.-WineChain revolutionizes fine wine as an alternative asset class on Polygon. Top wineries mint rare cuvées as NFTs backed by physical bottles, tradable on our marketplace. Experience unmatched liquidity and seamless storage and shipping. Create your account at winechain.co to access our most exciting drops of the summer!-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
6/6/202357 minutes
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Tokenizing Once in a Lifetime Experiences With Andy Krainak, President of VeeFriends

In this week’s episode of “Gen C,” VeeFriends President Andy Krainak comes on the podcast to discuss VeeCon year two, creating with Gary Vaynerchuck and how VeeFriends is activating a very loyal audience with empathy.This episode is sponsored by Chainalysis.com.Andy took a chance 11 years ago by tweeting at Gary V and asking for an internship. Fast-forward and Andy now leads VeeFriends, Gary’s successful Web3 brand NFT, event pass and community. He comes on the pod to discuss the most recent VeeCon conference in Indianapolis that featured everyone from Busta Rhymes to Drew Barrymore and Deepak Chopra. Krainak shares how major brands got involved, which speakers excited the audience most and how the event and community will evolve in time. Avery and Sam also discuss Bitcoin NFTs, Brave Browser’s recent token gated video calling service and finally how the Professional Bowlers Association is minting achievements for members.Links mentioned from the podcast:Bitcoin Is the 2nd Largest NFT ChainBrave Browser Launched NFT Gated CallingPBA Achievements On-ChainVeeCon SiteKrainak on TwitterFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/29/202344 minutes, 50 seconds
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Building Disruptive Brands from Web2 to Web3 With Kate Rouch, CMO of Coinbase

On this week’s episode of Gen C, Coinbase's Kate Rouch talks about how the brand is looking to not only attract new users but also improve the industry at large through technology and education.Kate was at the forefront of growing the Meta brand, formerly Facebook, and product marketing for eleven years prior to making the jump to Coinbase. She joins the podcast to discuss how working at an innovative and disruptive company like Meta helps to inform her work at Coinbase. She also gives us the insider scoop on how the infamous Super Bowl ad with the bouncing QR code came to be and what the results were. Avery and Sam also discuss AI Girlfriends, Pudgy Penguin toys and Nike’s first .Swoosh drop.Links mentioned from the podcast:CREATOR OF RENTABLE "AI GIRLFRIEND" SAYS IT'S GONE ROGUE Pudgy Penguins Tweet Nike Is Releasing Its First Digital Sneaker Collection on .Swoosh Coinbase Forced Into Outage Following Super Bowl Ad After More Traffic 'Than Ever Encountered' https://twitter.com/kate_rouch Follow us on Twitter:SamEwenavery_akkineni CoinDesk Vayner3 From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build an immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in web3 at www.chainalysis.com/genc. "Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/22/202341 minutes, 3 seconds
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Bobby Hundreds, Co-Founder of The Hundreds, Thinks It Is Still Early for Web3 and Why We Need to Give It Room to Grow

Avery and Sam sit down with streetwear legend and Web3 entrepreneur Bobby Hundreds on the eve of the release of his new book, "NFTS ARE A SCAM." Bobby discusses his thoughts on how brands should build Web3 projects, his approach to culture and community and how AIR may be the most Web3 movie ever made.This episode is sponsored by Chainalysis.com.For the last 20 years, Bobby and Ben Hundreds of The Hundreds have successfully built a global brand through their forward-looking approach to community and creative collaboration. In 2021, they released the Adam Bomb Squad NFT project to tremendous success, and they are credited with being a blueprint for many mainstream brands' entry into the Web3 ecosystem. Bobby Hundreds discusses his approach to culture and crypto with Avery and Sam and talks about his new book, "NFTS ARE A SCAM/THE FUTURE," which is one part journey and one part guide on how brands should look at the emerging technology behind NFTs and Web3.Links mentioned from the podcast: Sports Illustrated’s NFT Ticketing PlatformPudgy Penguins Raise $9MThe Worldcoin WalletBook.io & Huxley’s Brave New WorldBobby Hundreds | TwitterNFTS ARE A SCAM | BOOKFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/15/20231 hour, 10 minutes, 14 seconds
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Democratizing Ownership: The Future of Crypto Adoption and Brand Integration, With MoonPay CEO Ivan Soto-Wright

MoonPay’s Ivan Soto-Wright joins Avery and Sam to discuss how MoonPay is helping to onboard brands and consumers into Web3 with simple tools to expand opportunities in a digital future.From the origin story of trying to create a buy crypto button for bitcoin.com to today, when over 15 million people have engaged with MoonPay financial services, Ivan Soto-Wright has helped to create one of the more ubiquitous Web3 brands. MoonPay is particularly strong in helping many of the world’s top brands join the ecosystem: Time Magazine, Alo Yoga, FOX, Christie’s and many others use MoonPay to enable entry into Web3. Hear about the state of MoonPay with Ivan and learn how they are leveraging MoonPay globally with a new app launch.Links mentioned from the podcast: LeBron wears RTFKT The Vatican digitises with NFTsMoonPayKeith Grossman Joins MoonPayIvan Soto-Wright on TwitterAlo Yoga’a Angelic Vendette on GenCLuciano Deep House setFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/8/202347 minutes, 29 seconds
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Evaluating the Web3 Music Ecosystem, With Oana Ruxandra of Warner Music Group

This episode is sponsored by Chainalysis.com.Recorded live at Consensus 2023 in Austin, Texas, Oana Ruxandra, chief digital officer for Warner Music Group joins Avery and Sam on stage to discuss fandom, non-fungible tokens in music and how artists and music labels are strategizing 360 approaches to help artists’ careers.Oana Ruxandra started her career as a financial portfolio manager before transitioning into the entertainment industry. As chief digital officer for Warner Music Group, she helps artists navigate innovation and the artist/fan engagement cycle. In this conversation, discussed live on stage in Austin at Consensus 2023, Oana sheds light on how Web3 is helping artists engage with fans, building experiences in the metaverse and the precarious landscape of generative artificial intelligence and artist creation.Links mentioned from the podcast: Saweetie in Roblox Superbowl ConcertWarner Music Group WebsiteOana Ruxandra on LinkedInFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in web3 at www.chainalysis.com/genc.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
5/1/202328 minutes, 47 seconds
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Innovating a 114-Year-Old Brand with Ciara Byrne of Condé Nast

This episode is sponsored by Chainalysis.com Ciara Byrne, vice president of new business innovation at Condé Nast joins the podcast to discuss the many ways the publishing company has experimented with the metaverse, digital art and digital collectibles through brands including GQ and Vogue. “Gen C” is sponsored by Chainalysis.Ciara Byrne discusses her journey from Google, where she focused primarily on DoubleClick, to Condé Nast’s incubator, where she works to build new business streams, shifting away from traditional advertising models. During her time at Condé, she’s launched multiple metaverse experiences and non-fungible token (NFT) collections celebrating art, fashion and music. Listen as Ciara discusses her approach to Web3, and how strategy and brand authenticity play a big role in the success of each brand.Links mentioned from the podcast:Jack Dorsey-Backed Decentralized Social Network Bluesky Gets 30,000 Signups in 48 HoursNike Is Releasing Its First Digital Sneaker Collection on .SwooshVogue Singapore NFT CollectionClub Vogue SingaporePhotoVogue CollectionCiara’s TwitterFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3-From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in web3 at www.chainalysis.com/genc.Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/24/202344 minutes, 19 seconds
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Innovation, Security and Snoop Dogg with Ian Rogers of Ledger

This episode is sponsored by Chainalysis.com Ian Rogers, chief experience officer for Ledger, joins the podcast to talk about his career in innovation, the importance of security and his long view of the ever-increasing role of digital assets in our lives. Ian Rogers discusses his early career moves at Winamp, Beats, Apple Music, LVMH and having that "aha" moment when he decided to join Ledger as chief experience officer. He shares his thoughts on digital assets, identity, culture and designing hardware and software systems that protect the valuable items in our lives. Sam and Avery also explore Ian’s long-view approach on building out transformational technology products, and why he’s not worried about minor bull and bear moments in crypto. Listen as Ian talks about the importance of cultural relevance and building brands – Ledger has had recent media success working with Drake and Snoop Dogg.Links mentioned from the podcast:Avenged Sevenfold Tweet discussing TicketPassBitcoin Bling: Drake Is Latest Rapper to Flex Iced-Out Ledger WalletLedger WebsiteIan's TwitterWinampFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3-From our sponsor:Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in web3 at www.chainalysis.com/genc.-Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/17/202347 minutes, 23 seconds
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On Gaming and Brand Building with Ryan Wyatt of Polygon Labs

Ryan Wyatt, president of Polygon Labs, joins the "Gen C" podcast to discuss his extensive experience in gaming prior to his current role and how he and Polygon Labs are helping bring brands into Web3 through their technology. Ryan Wyatt shares his experience growing the Polygon Labs team, the development and growth team of Polygon, which has worked with big name brands ranging from Starbucks to Immutable. Sam and Avery pick Ryan's brain on how he approaches Web3 from the interoperability of communities, his take on whether wallets are a barrier to bringing people into the space and the digital ownership model.Links mentioned from the podcast: Asprey Buggati Egg CollectionBritish Museum Offers Greece “Exclusive NFT” of the Parthenon MarblesTrump NFT Sales Spike Following Ex-President's Arraignment in New YorkPolygon WebsiteRyan’s TwitterFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/10/202349 minutes, 33 seconds
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The Tokenization of Culture, With Neda Whitney of Christie’s

Neda Whitney, SVP, Head of Marketing at Christie’s discusses her career in Marketing, the historic Beeple sale and being the first auction house to exist on chain.On this week’s episode, Neda, Sam and Avery talk about the value of collecting digital art, dispelling the meaning of ‘crypto art’ and building loyalty with audiences through NFTs. Prior to Christie’s, Neda spent 20 years in agencies spanning from luxury PR to digital marketing.Links mentioned from the podcast: Wassies NFT Prices Surge as Crypto Twitter Lore-Themed Hotel Opens in SingaporeUnreal Engine Fortnite (UEFN): The ability to build your own worlds within the Fortnite ecosystemGucci and Yuga Labs Are Bringing High Fashion to the OthersideChristie’s 3.0 WebsiteNeda’s TwitterFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4/3/202346 minutes, 16 seconds
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Augmenting Our Imaginations, With Mickey Friedman of Flair.ai

Mickey Friedman, founder of Flair.ai, a product photography and advertising composition tool that is AI generated, joins the “Gen C” podcast this week to discuss the future of artificial intelligence.Mickey Friedman shares her knowledge of AI, a hot topic for not only those in Web3 but anyone on the internet who has come across ChatGPT, DALL-E or Midjourney. Mickey was at Tesla and Adobe prior to co-founding Flair.ai. In this episode, we discuss everything from AI for brand marketing to copyright infringement to whether or not AI is part of Web3.Links mentioned from the podcast: A Boogie Wit Da Hoodie POAPAtlanta Home Tokenized on Ethereum, Nets $214,882 in Under 3 MinutesSEC Warns Coinbase It's Pursuing Enforcement Action Over Securities ViolationsFlair.ai WebsiteMickey’s TwitterFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/27/202346 minutes, 18 seconds
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Web3: The Future of Cultural Evolution with Nick Adler, MNTGE

Nick Adler joins the podcast to talk about his journey into Web3 and how he’s bringing culture to digital wearables through his love of streetwear. From onboarding Snoop Dogg into Web3 to being an early holder of Bored Apes and most recently, founding MNTGE, a Web3 company focused on streetwear, vintage fashion and digital collectibles, Nick shares his long-term version and approach in the space.Links mentioned from the podcast: Meta Will End Support for NFTs on Instagram, FacebookSesame Street to Launch First NFTs With VeVe, Starting With Cookie Monster Digital Collectibles at $60 EachTwitch Stream of the AI clipMNTGE WebsiteNick’s TwitterFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/20/20231 hour, 8 minutes, 24 seconds
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Breaking Down Web3 Gaming, Wallet as a Service and Tokenization With CoinDesk’s Rosie Perper, Deputy Managing Editor for Web3

Rosie Perper, Web3 journalist for CoinDesk, joins “Gen C” to discuss the latest moves in Web3.Rosie Perper, CoinDesk’s Deputy Managing Editor for Web3 joins Avery and Sam to discuss some of the bigger stories happening in NFTs, Web3 gaming, tokenized social clubs and playlists as well as the latest Vayner research on the Web3 consumer.Links mentioned from the podcast: Coinbase starts Wallet as a ServiceThe Otherside ‘Second Trip’Planet Hollywood Goes Web3Spotify Tokenizes Playlists Rosie Perper on TwitterVayner’s Web3 Consumer ResearchFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/13/202338 minutes, 12 seconds
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Interoperable Loyalty With Ty Haney, Co-Founder and CEO of Try Your Best

Ty Haney, the founder of Outdoor Voices, joins Gen C to discuss community loyalty, rewards, Web3 and her new company, Try Your Best.Ty Haney is a serial entrepreneur. She started Outdoor Voices while she was in her early 20s and built the company into an athletic apparel powerhouse through community and social media power. She is now the CEO of Try Your Best, a platform for brands and fans to connect and build Web3 rewards ecosystems. She also discusses Joggy, her alternative energy drink brand and how she is building the brand through tokenized community.Links mentioned from the podcast: Gaming Engine Unity Taps MetaMask, Immutable X and Solana for Web3 Developer ToolsDecentralized Twitter Spin-Off Bluesky Now on App Store in BetaWalmart Files NFT and Crypto Trademarks for Sam’s ClubTYB WebsiteTYB’s TwitterFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/6/202350 minutes, 10 seconds
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Bonus Episode: Overpriced JPEGs and Gen C Discuss Events and NFT Ticketing

Avery, Sam and Carly Reilly, the host of Overpriced JPEGs, break down the events and ticketing industry and why NFTs and the blockchain can help rewrite the system. Carly Reilly, the host of Overpriced JPEGs, joins Avery and Sam on a joint episode to discuss how NFTs and the blockchain are changing IRL experiences for attendees. They also introduce Microcosms, CoinDesk’s first NFT Pass for Consensus, VeeCon 2023 and the Overpriced Happy Hour tour. Reilly’s podcast, Overpriced JPEGs, touches on Web3, the metaverse and emerging technology and if NFTs are overpriced JPEGs or technology that will change the world.Links mentioned from the podcast:Carly Reilly's TwitterOverpriced JPEGs’ TwitterOverpriced JPEGs PodcastOverpriced JPEGs NFTVeeCon 2023Microcosms, a Consensus 2023 NFT by Fahad KarimFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3/1/20231 hour, 5 minutes, 1 second
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Bringing Mindfulness Into the Metaverse With Angelic Vendette, CMO and Global Head of Marketing of Alo Yoga

Angelic Vendette discusses the importance of brand authenticity and how a mission that is centered around mindfulness and wellness can enter either immersive worlds or the NFT space authentically while staying true to core brand values.CMO and Global Head of Marketing of Alo Yoga, Angelic Vendette joins the podcast to share insights on how Alo Yoga built one of the most successful experiences on Roblox and are expanding in digital collectibles. Vendette discusses the intentionality of the brand whether it's in the Metaverse or at NYFW with the announcement of their Aspen collection, the brand’s first premium line that includes both physical and digital rewards.Links mentioned from the podcast: GQ Magazine to Launch Its First NFT Collection Linked to Real-World RewardsTitanic artifacts to be tokenized as NFTs in new partnershipDraftKings Tees Up PGA Tour NFT Fantasy Golf GameAlo Yoga rolls out digital twins to accompany its premium ski collectionFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/27/202337 minutes, 48 seconds
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How Ownership Changes the Experience With Adam Brotman and Andy Sack, Co-Founders and Co-CEOs of Forum

Adam Brotman and Andy Sack of Forum3 discuss how they help brands build Web3-powered loyalty programs, most notably for Starbucks Odyssey.Adam Brotman and Andy Sack talk about their journey into Web3, one that includes the actor and entrepreneur, Brock Pierce. Together they’ve created Forum3, a strategic advisory company for Web3 initiatives, and have worked with some of the largest brands entering the space. From Starbucks to The New York Times, Forum3 educates brands on the ethos of the ownership economy and the value Web3 brings in developing deeper relationships with consumers.Links mentioned from the podcast: Gabe Leydon’s Limit Break has $200M to make a new kind of blockchain gameRihanna’s B*tch Better Have My Money tokenMason Rothschild tweet about the Pharrell and Louis Vuitton announcementBlending the World’s Most Successful Loyalty Program With Web3Follow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Are you building the next big thing in Web3? Apply to pitch your project live on stage at the CoinDesk Pitchfest Powered by Google Cloud at Consensus, the industry’s most influential event happening April 26-28 in Austin, Texas. Apply by March 31 for a chance to be among the twelve finalists selected to pitch. Visit consensus.coindesk.com/pitchfest for more information.-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/21/202347 minutes, 12 seconds
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Web3 Has Purpose Built in, With Global VP of Adidas /// Studio Erika Wykes-Sneyd

Erika Wykes-Sneyd joins “Gen C” this week and discusses how her passion for Web3 resulted in her creating the Adidas /// Studio dedicated fully to Web3 initiatives.As a seasoned marketer, Erika’s career prior to Adidas includes Playstation, Google, Uber and Paypal where she was at the forefront of launching brands and initiatives that have had a large impact in culture. Her current role at Adidas was one that she championed herself to create by showcasing the value of Adidas having a Web3 strategy. Since she joined, Adidas has executed successful launches such as ‘Into the Metaverse’ and collaborations with Bored Ape Yacht Club, Prada, GMoney and others.Links mentioned from the podcast: Reddit Super Bowl tweetFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/13/202342 minutes, 49 seconds
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10 Episodes In – Recap and Current State of the Market

Avery and Sam look back on the past ten episodes of the podcast and share their observations and perspectives on hot and emerging topics for brands, creators and consumers.This week on “Gen C,” Avery and Sam discuss a number of topics that have been top of mind both in the news and generally in the Web3 space. From NFT tickets and collectibles to AI and its impact on creators and brands, tune in to hear hot takes and alpha from our co-hosts as we celebrate and reflect on ten episodes of “Gen C.” Links mentioned from the podcast: Rolling Loud NFT PassAI Drake songAI SeinfeldAI Prompt GeneratorMojito tweet on secondary marketsFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2/6/202338 minutes, 54 seconds
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Where Business Value Meets Cultural Value With Sophie Kelly, SVP of Whiskies at Diageo North America

Hear how Sophie’s curiosity for Web3 allowed her to tap into a new market of consumers and connect with them in ways that are more collaborative and iterative than in Web2.Sophie Kelly, SVP of Whiskies at Diageo North America joins us this week on the podcast to share her experience spanning from media to advertising and digital agencies and her current role on the client side at Diageo. She shares insights on how to approach marketing to a Web3 audience and the importance of creating incremental value as a brand to its target consumers. Plus, Avery and Sam discuss Doodles 2 on Flow and the polarizing Porsche NFT drop in the weekly round up.Links mentioned from the podcast: Doodles Releases Eagerly Awaited New NFT Project Doodles 2 on FlowPorsche NFT Collection Fails to Gain Traction as Mint Kicks Into GearSophie’s TwitterSophie’s LinkedInFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/30/202342 minutes, 16 seconds
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Being Ahead of the Curve With Co-Founder of BFF and Club CPG, Jaime Schmidt

Jaime Schmidt, Co-Founder of BFF and Club CPG joins the podcast to share her journey as a serial entrepreneur. From founding Schmidt’s Naturals to Club CPG to BFF, Jaime drops insight on how creating products and brands for niche interest groups has proven successful and that it doesn’t need to be a one-size-fits-all.Jaime Schmidt has had great success across multiple endeavors and is recently known for co-founding BFF, whose mission is to educate women and non-binary people and onboard them into the world of Web3. She joins the podcast this week to share how she’s successfully launched brands in the Web2 and Web3 space and discusses how patience and timing are key in allowing communities to grow and extract the most value from their Web3 experiences.Links mentioned from the podcast: In pivotal case, Metabirkins to move to trialJaime’s Book: Supermaker: Crafting Business on Your Own TermsJaime’s TwitterJaime’s InstagramBFF WebsiteBFF TwitterBFF InstagramFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/23/202340 minutes, 56 seconds
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Web3 and the Playbook to Rebuild Trust With Marc Mathieu, Co-Founder of the Web3 Studio at Salesforce

Marc Mathieu not only is the Co-Founder of the Web3 Studio at Salesforce but previously was CMO at Samsung Americas. He has held senior marketing positions with Unilever, Coca-Cola, among others. His unique and provocative approach to a Web3 strategy should be a must listen for all marketers.The Web3 Studio at Salesforce is focused on bringing hundreds of thousands of brands large and small into the Web3 universe. As the largest SAAS company in the world, unlike Nike or Starbucks, Salesforce is not focused on the end consumer, but on the business layer that lies in between. Avery and Sam sit down with Marc to discuss his career, why he is so passionate about Web3 and Salesforce’s role in it. They also dive into key lessons from Marc’s career that affect his perspective on the new internet.Links mentioned from the podcast: Virtual Worlds, Real-Life Use Cases: How Web2 and Web3 Tackled the Metaverse at CES 2023Mastercard accelerator program to help emerging artists break into Web3Report: Web3 and the Future of LuxuryNFT Collective Proof Signs With United Talent AgencySalesforce’s Web3 ModulesMarc's TwitterSalesforce WebsiteFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/16/202345 minutes, 22 seconds
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Bringing Web3 to 3 Billion People, With Spencer Gordon, Group Vice President, Consumer Connections at Anheuser-Busch

With billions of customers around the globe, Anheuser-Busch (AB) produces some of the most popular products in the world. In this episode, Spencer Gordon joins us to discuss how AB entered the Web3 space and how Anheuser-Busch is utilizing its heritage brands to deepen customer relationships and create unique connections through collectibles, communities and experiences.Spencer Gordon, group vice president, consumer connections at Anheuser-Busch sits down with Avery and Sam to discuss AB’s long-term approach and Web3 strategy with legacy brands including Budweiser and Bud Light. Hear Spencer’s take on how to create longstanding value directly to consumers through targeted tactics that ladder up to a brand’s core strategy.Links mentioned from the podcast: The NFL and Bud Light Announce An NFT Powered Contest To Win PrizeAnheuser-Busch WebsiteSpencer's TwitterFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1/9/202347 minutes, 14 seconds
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The Accessibility Layer of Web3 With Fonz, Founder and CEO of TokenProof

Hear how TokenProof is making Web3 safer while bringing utility, identity and access points to brands and NFT communities for live events around the world. This week’s guest is Fonz, Founder and CEO of TokenProof. Hear how TokenProof started and why the growing platform is the chosen method of ticketing and wallet identification for events from NFTNYC to Art Basel to brand activations large and small.Links mentioned from the podcast: Christie’s Sales Are DownChatGPTDall-eMidjourneyTokenProofFonz’s TwitterFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/27/202238 minutes, 16 seconds
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Bridging the Physical to the Digital With Kate Brady, Head of Next Gen DTC Connections & Innovation of PepsiCo

For big corporations like PepsiCo, we talk about the challenges of bringing their heritage brands into the space. This week’s guest is Kate Brady, Head of Next Gen DTC Connections and Innovation of PepsiCo. Brady has helped bring highly beloved brands including Cheetos, Gatorade and Pepsi into the metaverse and Web3. She discusses the mindset needed to bring Web3 innovation to a large, cross-functional organization.Links mentioned from the podcast: The Pepsi Mic Drop WebsitePepsi Mic Drop NFT CollectionThe Pepsi Black, Zero Sugar NFT CollectionPepsiCo TwitterPepsiCo websiteFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus -"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/19/202245 minutes, 10 seconds
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The Fandom of Digital Collectibles, With Matt Kalish, president of DraftKings North America

Matt Kalish joins the podcast this week to talk about how bullish he is on Web3 and NFTs, going so far as to updating his LinkedIn picture to a BAYC PFP. In this episode, we touch on brands entering the World Cup conversation with their own digital collectibles, and a potential hot take on how Apple is missing the mark when it comes to the blockchain. Matt Kalish, president of DraftKings North America, joins the podcast to share insights on how DraftKings meets its consumers where they are through fantasy sports and digital collectibles. A key takeaway being that audience market fit is as important as product market fit. Links mentioned from the podcast: Web3 Is Heading to the World CupCoinbase Disables Mobile NFT Transfers, Citing Apple’s App Store PoliciesThe Balance Between Art and IP Theft in NFT CultureDraftKings Reinmakers Fantasy Football gameProps & Drops with Matt Kalish & GaryVee Podcast (Apple, Spotify)Matt’s TwitterDraftKings TwitterDraftKings websiteFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26–28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/12/202247 minutes, 34 seconds
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Wen Web3 IRL?

This week, we’re on the road in Miami to discuss trends we’re seeing at Miami Art Week and dropping some alpha on how brands can effectively reach the crypto and Web3 audience with IRL events and activations.At Miami Art Week, we saw people being brought together to celebrate art and culture with even more traditional brands leaning into Web3. Avery and Sam break down their on-the-ground observations, from Oscar Mayer to Prada, on creative activations and how it’s more clear than ever that brands both in Web2 and Web3 are vying for the same audience, especially at large cultural events.Links mentioned from the podcast: TIME President Keith Grossman Joins Crypto Payments Startup MoonPayThe Contagion Fever Breaks: NFTs Dominate Art BaselFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26–28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
12/5/202237 minutes, 32 seconds
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The Inevitability of Web3 With CMO of Vista, Ricky Engelberg

After ushering Nike into the digital era, CMO Ricky Engelberg discusses how he’s helping both businesses and creators understand the importance of community, innovation and brand management in his current role at Vista.On this week’s podcast, Sam and Avery touch on the latest news in Web3, from JPMorgan registering a trademark for cryptocurrency wallets to Coachella’s lifetime NFTs stuck on FTX. This week’s guest, Ricky Engelberg talks about how to make onboarding people into Web3 easier, including not using the word phygital.Links mentioned from the podcast:Vayner Web3 Trend ReportRicky's TwitterVista's TwitterVista website99designs websiteFollow us on Twitter:Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26–28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/28/202243 minutes, 21 seconds
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Doubling Down With Magdalena Kala

Consumer investor and founder of the consumer Web3 fund, Double Down, Magdalena “Mags” Kala joins Sam and Avery as the first guest of the "Gen C" podcast.After spending years at Bain and as a consultant, Mags has a unique perspective on the power of consumer Web3 opportunities. Listen as she shares insights on what it means to be a consumer-centric investor and how she thinks about consumer psychology.Links mentioned from the podcast: [Article] A Tale of Two Narratives: Money Crypto vs. Tech CryptoDouble Down websiteMags' TwitterDouble Down TwitterDouble Down Dispatch Newsletter sign upMeta-Curious Marketing CohortFollow us on Twitter: Sam EwenAvery AkkineniCoinDeskVayner3From our sponsor:Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26–28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus-"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/21/202253 minutes, 17 seconds
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TRAILER: Gen C is Generation Crypto

Generation Crypto is focused on how brands and marketers are exploring and building in the Web3 ecosystem to experiment in and potentially transform their businesses. Each week, our hosts Avery Akkineni of Vayner 3 and Sam Ewen from CoinDesk, will dive into how Fortune 500 brands and new start-ups alike are coming to the blockchain and utilizing new technologies, the creator economy and rewriting fandom/ownership to generate attention, gain customers and create value for their bottom line and those of their communities.-This trailer was edited & produced by Adrian Blust and Jonas Huck with original music by Doc Blust, Channel Tres & omgkirby.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
11/10/20221 minute, 11 seconds