Did you feel FOMO during the dogecoin bubble? In this episode of FOMO Sapiens, we explore Glauber Contessoto's journey of investing his entire fortune in Dogecoin, a ride that saw his $180,000 climb to $3 million and back down. Meanwhile, documentary filmmaker, Chris Temple, shares his own intriguing perspectives on the psychological impacts of financial decision-making amidst rapid price fluctuations. Join us as we dive into the world of cryptocurrency, discussing the highs and lows. Gain insights into the dynamics of digital assets and the mindset required for navigating the volatile crypto market. Don't miss this revealing episode that unveils the risks and rewards of bold investments in cryptocurrency. Learn more about your ad choices. Visit megaphone.fm/adchoices

This special edition of FOMO Sapiens is the first in our series of episodes produced in partnership with Mercado Ads, a division of Latin American technology leader Mercado Libre. This episode is presented in Spanish.  ¡Bienvenidos a una edición especial de FOMO Sapiens! Hoy nos sumergimos un poco más en un término novedoso que estamos impulsando con el equipo de Mercado Libre: 'FOMA’ (Fear Of Missing Audience), el miedo a perder a nuestra audiencia, una variante de 'FOMO' que afecta a los especialistas en marketing. ¿Por qué? Porque llegar a los consumidores y cambiar su comportamiento en el mundo actual es un desafío constante. Para ayudarnos a navegar por este apasionante tema, tengo el placer de contar con la presencia de Gaby Pérez Millón, la CDMO de L'Oréal Argentina, una verdadera experta en la transformación digital y el marketing de una de las empresas más influyentes del mundo de la belleza. Nos adentraremos en sus experiencias y decisiones clave que la llevaron a donde está hoy. Gaby comparte cómo enfrentó la transformación digital en L'Oréal, adaptándose a las cambiantes tecnologías y preferencias de los consumidores. Descubre cómo el 'FOMA' influye en las estrategias de marketing, cómo se mantienen relevantes en un mundo digital en constante cambio y cómo aprovechan al máximo la first-party data para llegar a las audiencias adecuadas. Hablaremos de la importancia del 'retail media' y cómo el buen uso de los datos puede marcar la diferencia en la efectividad de tus campañas. También, exploraremos cómo el futuro del marketing y la belleza se encuentran en la intersección de la tecnología y la experiencia del cliente. Si eres un profesional del marketing o simplemente alguien interesado en cómo las marcas se mantienen relevantes en un mundo digital, este episodio te brindará información valiosa y una visión única del mercado actual. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to FOMO Sapiens, the podcast about entrepreneurial thinkers who don't just follow the crowd, but instead take their own path to success in business and in life. In this episode, host Patrick J. McGinnis is joined by best-selling author Greg McKeown, known for his transformative book "Essentialism." Together, they explore his latest thought-provoking work, "Effortless: Make It Easier to Do What Matters Most." In our society, hustle and struggle have become almost synonymous with success. But Greg challenges this norm, suggesting that we can achieve our most significant goals without the inevitable burnout. How can we make the essential tasks of life easier? Is it possible to work smarter, not harder? During this enlightening conversation, Greg takes us through the heart of his new book, discussing how to make the path to success less arduous, and more 'Effortless'. He shares insights on transforming our approaches, changing our preconceived notions about success, and mastering the art of making life's most important tasks effortless. If you're feeling overwhelmed by life's demands, dealing with burnout, or simply looking for ways to optimize your workflow and lifestyle, this episode is a treasure trove of wisdom. Join us as we redefine productivity and success with Greg McKeown's 'Effortless'. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to FOMO Sapiens, the podcast about entrepreneurial thinkers who don't just follow the crowd, but instead take their own path to success in business and in life. In this episode, Patrick is joined by Sheena Iyengar, a professor at Columbia Business School and bestselling author of "The Art of Choosing." Iyengar discusses her latest book, "Think Bigger: How to Innovate” which shares insights and advice from successful entrepreneurs on how to overcome challenges and build thriving businesses. Iyengar shares stories and examples from the entrepreneurs featured in her book, highlighting their strategies for success and the lessons they learned along the way. She emphasizes the importance of thinking creatively and taking calculated risks, as well as the value of resilience and adaptability in the face of failure. Throughout the conversation, Iyengar and McGinnis discuss the role of decision-making in entrepreneurship, and how entrepreneurs can balance intuition and data to make informed choices. Iyengar also shares her own experiences as an entrepreneur and offers practical advice for those looking to start or grow a business. This episode provides valuable insights and inspiration for entrepreneurs at all stages of their journey. Listeners will come away with a deeper understanding of the strategies and mindset needed to succeed in today's competitive business landscape. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Patrick each Monday to go deeper on all things FOMO Sapiens, including thoughts on last week’s episode, practical advice, current events, and listener mail. Learn more about your ad choices. Visit megaphone.fm/adchoices