Creative Haven is your weekly source of information with inspiration. Interviewing today’s top creative professionals to promote the value of creativity, discover ways to get into flows states, and learn how to build brands through creativity, marketing, and content. Hosted by Mitchel Dumlao: a Creator, Filmmaker, and Entrepreneur who has over 20 years of experience creating video content and has worked with brand such as HBO, Spotify, Sony, and Colgate. Hear more at thecreativehaven.com/creativehavenpodcast
From Dance to Design: Orchestrating Creative Teams with Annie Barch, Senior Director of Creative at DoubleVerify
In this episode, I interview Annie Barch the Senior Director of Creative at DoubleVerify. We explore her fascinating journey from dreaming of a professional dance career in LA, to studying marketing and advertising at Syracuse University, to her current role as Senior Director of Creative at DoubleVerify. Annie shares how choreographing dance helped her gain skills that now guide her in managing creative teams. She believes active listening and understanding individual work styles are vital for fostering creativity and collaboration within her team. We delve into her project management process, the different software she utilizes, and her efforts to educate tech companies on the importance of design and creativity. Annie discusses the significance of alignment between departments for a company's success and reveals how her team keeps their creative juices flowing through design competitions. She also discusses how she draws inspiration from TV shows, music and dance, and advises all creatives to be okay with their dreams changing over time. Learn more at TheCreativeHaven.com
8/14/2023 • 45 minutes, 41 seconds
Journalist to Working in AI, Applications of Artificial Intelligence in Content, And The Advantages of a Diverse Team
Marjolein Duermeijer, a two times Emmy Award nominee for filmmaking and the Chief Content Officer of Ryff, a platform that utilizes the power of artificial intelligence to bring content creation to the next level towards the future of brand integration. In this episode, we talk about how Marjolein, a seasoned expert in TV, film, and content creation, found her way into the world of AI technology. We learn about Marjolein’s journey from being a Journalist to documentary filmmaker, what she’s learned over the years working in the entertainment industry, the incredible uses and applications of artificial intelligence in content, how Ryff uses AI to repurpose and scale content by using game engines to place products in any video, how having a diverse team helps her get into the creative zone, and her advice for fellow content creators who want to evolve their careers. Learn more at TheCreativeHaven.com
